Industry News

KNX, Los Angeles to Host Mayor Karen Bass at Town Hall

Audacy all-news KNX, Los Angeles is presenting a live, one-hour town hall broadcast featuring Los Angeles Mayor Karen Bass at the Audacy SoundSpace on Wilshire Boulevard on Tuesday (4/16) atim 7:00 pm. KNX says, “In her first broadcast town hall as mayor of Los Angeles, Karen Bass takes the stage at KNX News to take questions from Angelenos on a broad range of public safety-related topics the day after her State of the City address. As the City searches for a new chief to shape the future of the LAPD, Mayor Bass will hear from constituents about what they want that future to look like.” The show is being aired on KNX News 97.1 FM, the Audacy app, and streamed live on YouTube.

Industry News

AWM Announces NAB Show Speaker Panel

The Alliance for Women in Media is presenting a panel discussion on “The Business of Multiplatform Sports” at the AWM Breakfast on April 15 during the NAB Show. Panelists Jeanne-Marie Condo, president of network partnerships and chief revenue officer, Skyview Networks; Pat LaPlatney, co-imCEO/president, Gray Television; Mary Menna, vice president & market manager, Beasley Media Group; and Carlson Mozdiez, vice president, digital business operations, Audacy; alongside moderator Sarah Foss, chief technology officer, Audacy, will engage in a candid conversation exploring the evolving landscape of sports business and the significant role women play in shaping its future. The panel will dive deep into the emergence of multiplatform sports coverage and how it has reshaped the business landscape of the sports industry, and how media professionals have leveraged multiplatform sports to enhance audience engagement and reach a diverse set of viewers.

Industry News

TALKERS News Notes

Benztown and P1 Media Group are hosting a free webinar for radio professionals around the globe on Thursday (4/11) titled, “Up Close and Personal with Scott Shannon: Radio G.O.A.T.” The 40-minute webinar will be hosted by Benztown CEO Andreas Sannemann and P1Media Group partner Ken Benson. Shannon will address issues including what skill sets are essential for radio and television talent compared to those needed for podcast hosts and new media personalities, and much more. Register for the webinar here.

Auddia Inc. receives a U.S. Patent for the core AI technology it is using in its flagship faidr app to deliver ad-free AM/FM radio stations to paid subscribers. Auddia CEO Michael Lawless says, “As the technology landscape continues to accelerate, we continue to evaluate new technologies to determine how we can use them to introduce unique capabilities and experiences for creators and consumers within the audio space. We look forward to continued validation from the U.S. Patent and Trademark Office as we continue to innovate and invent.”

Industry News

TALKERS News Notes

Chicago Public Media – operator of WBEZ-FM, Chicago – is phasing out its Vocalo radio station and is laying off 14 staffers. Chicago Public Media chief executive Matt Moog says, “These are painful decisions that affect our valued colleagues. Because they did not reach the scale needed to generate revenue to cover expenses, Vocalo and the podcast content development unit will be scaled back and folded into the newsroom.”

Cumulus Media’s Westwood One, the exclusive national audio broadcast partner of the NCAA, is presenting comprehensive live audio coverage of the 2024 NCAA Men’s Final Four and national championship game live from Phoenix in both English and Spanish. The network will also broadcast the Women’s Final Four and national championship game live from Cleveland.

The Black Effect Podcast Network and comedian Lil Duval announce, “Conversations With Unc,” a limited series podcast that will feature casual and in-depth talks about life, liberty and the pursuit of happiness from an Uncle’s perspective. Black Effect Podcast Network president of creative development and production Dollie S. Bishop says, “We all need moments of laughter, but we also crave spaces for growth and reflection. Our new podcast, ‘Conversations with Unc’ will blend humor with wisdom and offer unique stories and advice in ways that resonate beyond the punchline. We’re excited to collaborate with Lil Duval on this new series and even more excited to see how these conversations will uplift and encourage listeners.”

iHeartMedia and the National Basketball Association announce the addition of two shows to its multi-year podcast partnership, including the debut of “NBA DNA with Hannah Storm.” Additionally, Vince Carter brings “The VC Show with Vince Carter” to the NBA Podcast Network for its much-anticipated season two.

SiriusXM, the exclusive audio broadcaster of the Masters Tournament, announces its extensive broadcast plans for Masters week, April 6-14, with live coverage of all four days of tournament play, daily Masters-focused talk programming, specials and more. SiriusXM president and chief content officer Scott Greenstein says, “The Masters is always one of the most anticipated weeks on the sports calendar, and our team at SiriusXM prides themselves on bringing our listeners across the country closer to everything happening that week at Augusta National. We’ll cover the action on the course from the first tee shot on Thursday through the presentation of the Green Jacket on Sunday, and bring you news from Augusta National throughout the week, interviews with competitors and much more.”

Industry News

FCC Adopts FM Booster Program

The FCC adopts changes to its rules that will allow FM booster stations to originate programming, subject to future adoption of processing, licensing, and service rules as proposed in the Further Notice of Proposed Rulemaking. The Commission notes that “FM boosters currently serve the limited purpose of rebroadcasting primary FM (or LPFM) stations in areas of poor reception. GeoBroadcast Solutions, LLC has developed technology that is designed to allow licensees of primary FM broadcast stations toim originate content using FM boosters and is intended to do so without raising the potential for harmful co-channel interference to the reception of the primary station’s signal outside the coverage area of the booster station or to previously authorized secondary stations.” GBS filed a petition on March 13, 2020,  proposing to give FM broadcasters the option to use boosters to originate programming to specific zones within their stations’ service area, proposing to allow program origination for a limited period totaling three minutes per hour… During that limited period, GBS proposes that the FCC allow the booster to originate geo-targeted advertisements, promotions for upcoming programs, and other hyper-localized content, suggesting it would benefit small and minority-owned broadcasters, because potential advertisers that currently find it prohibitively expensive to buy spots reaching a radio station’s whole service area might purchase lower-cost airtime reaching a more targeted area, thereby becoming a new source of station revenue.”

Industry News

TALKERS News Notes

Austin, Texas’ KUTX Public Media names Wade Lee assistant general manager for strategy, engagement and development. In this newly created position, Lee will serve as a strategic advisor to the general manager and oversee the station’s membership, development, marketing and community engagement teams. He takes on many of Sylvia Carson’s responsibilities after her retirement in December.

SiriusXM’s “Busted Open” hosts Dave LaGreca, Mark Henry, Bully Ray and Tommy Dreamer are hosting a series of shows from Philadelphia from April 4 – 8, as the wrestling world comes to the City of Brotherly Love for one of WWE’s biggest annual events – WrestleMania. These special episodes of “Busted Open” will be open for the public to attend as the hosts preview the two-night WrestleMania event taking place at Lincoln Financial Field.

Industry News

WWO: Podcast Reach Now Matches That of TV

This week’s blog post from Cumulus Media | Westwood One’s Audio Active Group analyzes data from Edison Research’s just-released Infinite Dial study. Some of the takeaways from the study that are further explored in the post include: 1) No longer is podcasting a niche platform lacking scale:im Podcasting deserves a larger role in media plans as opposed to “test and learn” experimental buys. 135 million Americans, 47% of persons 12+, are reached monthly. Among demographics such as persons 18-34, 18-49, and 25-54, monthly reach is in the low 60% range; 2) It is feasible to consider shifting TV budgets to podcasting given that podcast 18-34 reach performance is as big as TV; 3) The ratio of monthly audiences who also listen weekly is an excellent measure of podcast habituation. At present, 71% of the monthly female podcast audience also listen weekly. This is the strongest female podcast habituation in the last decade; and 4) Currently, podcasts only represent 1% of total national ad spend, per Guideline’s Standard Media Index reporting. At the dawn of cable TV, legendary BBDO media chief Arnie Semsky created the “5% solution,” which stipulated that brands devote 5% of media budgets to cable. 5% is enough of allocation to generate meaningful impact. Semsky was prescient. His brands hugely benefited from taking an early, bold, and strong position in a growing new medium, a lesson for the marketers of today when it comes to podcasts. See the full blog post here.

Industry News

TALKERS News Notes

FOX Nation debuts a new true crime series, “Unsolved with James Patterson,” in which the acclaimed author examines three unsolved homicide investigations: the cases of Nanette Krentel of Louisiana, Elizabeth Salgado of Utah, and Brian Egg of California. Patterson says, “I was totally gripped by these cases. The fact that they are real-life stories – and that we may help bring justice to the victims and their families – is very special.”

The Podcast Academy honors New Hampshire Public Radio senior reporter Lauren Chooljian with the award for Best Reporting at its 2024 Awards for Excellence in Audio for her reporting on the longform investigative podcast, “The 13th Step.” Chooljian says, “I’ve been floored by all the recognition ‘The 13th Step’ has received lately, and I take it as a sign that despite the difficulties in our industry right now, there are so many people out there who deeply value in-depth, impactful audio reporting. So, let’s keep doing it!”

Industry News

Wayne Allyn Root Expands TV Presence

Nationally syndicated, Las Vegas-based talk radio host Wayne Allyn Root is now seen seven days aim week on Real America’s Voice TV network. Root, who hosts the weekend program “America’s Top Ten Countdown with Wayne Allyn Root,” is being added to the network’s weeknight schedule as his “The Root Reaction” airs weeknights from 10:00 pm to 11:00 pm ET beginning April 1. Root says, “My new show will be an America First, MAGA, in-your-face, heart-pounding, pedal-to-the-metal, balls-to-the-walls, 180 MPH race through the biggest news stories of the day.”

Industry News

TALKERS News Notes

iHeartMedia Washington, DC announces an extension to their partnership agreement with D.C. United to produce radio broadcasts for all of the club’s 2024 Major League Soccer regular season matches, effective through the end of the 2024 season. All of D.C. United’s 2024 Major League Soccer regular season matches will be available live on WTSD-AM “1190 iHeart Sports DC,” 101.1 HD2, and the iHeartRadio App.

Cumulus Media’s Westwood One will broadcast live coverage of the NCAA Men’s Sweet Sixteen and the Men’s Elite Eight on Saturday, March 30 beginning at 5:00 pm ET with the pregame show and on Sunday, March 31 with the pregame show at 1:00 pm ET.  Westwood One’s coverage of the NCAA Men’s Final Four will begin on Saturday, April 6 with “The Final Four Show” at 3:00 pm ET and at 6:30 pm ET with the “Championship Monday” show prior to the National Championship Game on Monday, April 8. Westwood One is also broadcasting all of the games of the NCAA Division I Women’s Basketball Championship.

Industry News

TALKERS News Notes

The Kansas House passes House Concurrent Resolution 5026 that endorses the Federal AM Radio for Every Vehicle Act. Kansas Association of Broadcasters president Allison Mazzei says, “The passage of this resolution tells Congress that Kansans want AM radio in vehicles. Radio serves as a cornerstone of communication, providing essential information and ensuring public safety across our state.”

A new eight-part podcast series titled, “Who Killed the Video Star? The Story of MTV,” debuts from Audacy Podcasts. The series explores the cultural history, impact, and phenomenon of MTV. It is hosted by former MTV VJ and Esquire editor-at-large Dave Holmes.

Audacy Pittsburgh raises funds to provide more than 276,000 meals for people in need through Greater Pittsburgh Community Food Bank. The “Giant Eagle Feed the Need Radiothon” – produced by news/talk KDK-AM, sports talk KDKA-FM, and their three music branded sister stations directly benefits those dealing with food insecurity in the Pittsburgh region. Audacy first launched the radiothon in April 2020 in response to the need during the COVID-19 pandemic and has helped provide upwards of 3.3 million meals in the past five years.

Industry News

TALKERS News Notes

Beasley Media Group Boston announces their newly minted, multi-year partnership with the Boston Athletic Association, the non-profit that organizes the Boston Marathon. This year both sports talk WBZ-FM “98.5 The Sports Hub” and WKLB “Country 102.5” will broadcast coverage of the race.

Audacy expands its relationship with Amy Poehler’s Paper Kite Productions with the launch of “Million Dollar Advice,” a weekly work and career advice podcast under the Audacy Podcasts and Paper Kite Podcasts banners hosted by Kim Lessing and Kate Arend.

SiriusXM subscribers will have access to the full 2024 Major League Baseball with live play-by-play calls of every game, as well as 24/7 news, talk and expert analysis on the exclusive MLB Network Radio channel.

Industry News

TALKERS News Notes

Good Karma Brands’ talk WAUK-AM/W266DR “101.7 The Truth” announces the 3rd Annual Tory Lowe Community Clean Up taking place on April 13. Spearheaded by 1:00 pm to 4:00 pm host Tory Lowe, the event encourages volunteers to join the station in picking up litter in Milwaukee neighborhoods. Lowe says, “This is what it’s all about. Getting together as a community, unifying, and giving back. This is a great opportunity to get to know our neighbors and take pride in the city we call home. A cleaner community is a better community.”

Mundo Hispano Digital partners with iHeartMedia in a deal that includes MundoNow’s audio network Oyénos’ slate of podcasts being distributed widely by iHeartPodcasts. MundoNow president and CEO Rene Alegria says, “We’re thrilled to embark on this transformative partnership with iHeartPodcasts, solidifying our commitment to amplifying LatinX voices in the audio space. This collaboration represents a pivotal moment for Oyénos Audio, as we combine forces to deliver captivating content and innovative marketing strategies that resonate deeply with our community. In today’s ever-evolving media landscape, we continue to strive to deliver compelling, informative, and engaging content to a large and significantly still underserved audience – bilingual and bicultural Latinos.”

FOX Nation debuts a new special titled, “Prisoner of Putin,” on Thursday (3/28), one day before the one-year anniversary of Wall Street Journal reporter Evan Gershkovich’s arrest and detainment in Russia. The special will provide an in-depth look into Gershkovich’s life and his courage and resilience throughout the last year. Contributions will be made by FOX News Channel senior correspondent Steve Harrigan, who was formerly based in Moscow, Wall Street Journal colleagues Gordon Fairclough and Paul Beckett, as well as Jeremy Berke and Sam Silverman, close friends of Gershkovich.

Industry Views

Monday Memo: Remember “The Book?”

By Holland Cooke
Consultant

imBefore the bound copy arrived – at which point all work stopped – Arbitron would send “Advances.” Even those topline numbers ground things to a halt, and had some PDs doing cartwheels, others out on the ledge. ‘Seems quaint now.

Back to the future: Measurement is continuous in bigger markets; and Nielsen Audio surveys other rated markets twice a year, and that Spring 2024 survey begins Thursday. But don’t tense-up. Nothing changes the day the survey begins. Radio listening is habit, earned before the sample is polled.

So even if your station doesn’t subscribe, figure that we’re all in Continuous Measurement mode, and do the 5 things that play the ratings game by its rules:

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1. Promote off-air, reminding existing listeners to keep coming back; and asking those who don’t to give you a try. It’s common for stations that do still promote off-air to show billboards and run TV spots JUST as “The Book” begins. Smart stations shopped smarter, when media were on-sale in January, inviting the sampling then that could be habit by now.

2. Keep ‘em listening longer each time. Just a few more minutes could earn another Quarter Hour of listening credit, although there’s little we can do to keep someone sitting still in a parked car. So…

3. Get ‘em back more times per day (“vertical maintenance” in consultant-speak); and…

4. Get ‘em back more days per week (“horizontal maintenance”); and…

5. Be more memorable, since ratings are a memory test. It is well-worth every effort to be as helpful and relevant and self-explanatory as possible. Tip: “You” and “your” are magic words. And be considerate. Listeners are mentally busy. Boil-it-down.

Holland Cooke (HollandCooke.com) is a consultant working at the intersection of broadcasting and the Internet. He is the author of “The Local Radio Advantage: Your 4-Week Tune-In Tune-Up,” and “Close Like Crazy: Local Direct Leads, Pitches & Specs That Earned the Benjamins” and “Confidential: Negotiation Checklist for Weekend Talk Radio.” Follow HC on Twitter @HollandCooke and connect on LinkedIn. 

Industry News

“New Jersey 101.5” to Present Youth Sports Town Hall

This Thursday (3/28) at 7:00 pm, Townsquare Media’s news/talk WKXW-FM, Trenton “New Jersey 101.5” is presenting a town hall titled, “Don’t be a Bad Sport,” that looks at problems facing youth sports, including parents behaving badly on the sidelines and kids feeling pressured to play through injuries.im Station senior political director Eric Scott will moderate the town hall and he says, “Participating in youth sports can benefit our kids in so many ways. Unfortunately, the actions of just a few parents can spoil the experience for everyone.” The program’s on-air panel will feature Dr. Jason Krystofiak, division chief of sports medicine at Cooperman Barnabas Medical Center; Colleen Maguire, executive director of New Jersey State Interscholastic Athletic Association; Dr. Mike Gross, a clinical and sport psychologist and head of sport psychology at Princeton University; and Robert Everett, a former president of Berkeley Little League.

Industry News

TALKERS News Notes

The internet TV talk show “Jim Peters At Night” is preparing to broadcast its 100th episode live this evening (3/25). The program is broadcast live via video Mondays through Thursdays at 11:00 pm ET on six popular online platforms. The featured guest for the 100th installment will be Dr. Murray Sabrin, professor emeritus of economics and finance at Ramapo College in New Jersey.

Audio sales firm AdLarge welcomes “Stupid Things for Love” to its podcast lineup. The company says, “Through candid discussions, host Scott Campbell, an internationally acclaimed tattoo artist, creates a deeply empathetic and secure environment for guests, inviting them to share their vulnerabilities and intimate narratives, regardless of their level of fame or recognition. From personal struggles to triumphant moments, ‘Stupid Things for Love’ offers an unassuming platform for real people to connect and relate.”

Industry News

Round Four of February PPMs Released

imThe fourth of four rounds of ratings data from Nielsen Audio’s February 2024 PPM survey has been released for 12 markets including Austin, Raleigh, Indianapolis, Milwaukee, Nashville, Providence, Norfolk, Jacksonville, West Palm Beach, Greensboro, Memphis, and Hartford. The survey covered February 1 – 28. Today, TALKERS magazine managing editor Mike Kinosian presents his Ratings Takeaways from this group of markets. In Austin, Waterloo Media’s news/talk KLBJ-AM drops six-tenths to finish with a 5.1 share (6+, weekly AQH share) but remains ranked #5, while Audacy’s news/talk KJCE-AM rises two-tenths for a 0.3 share and stays ranked #28. In Raleigh, iHeartMedia’s news/talk WTKK-FM rises half a share to finish with an 8.0 share that lifts it to the #3 rank, while Curtis Media’s news/talk WPTF loses two-tenths for a 0.8 share finish good for the #19 rank. In Nashville, Cumulus Media’s news/talk WWTN-FM tacks on three-tenths to wrap the survey with a 5.7 share and inches up to the #5 rank, while iHeartMedia’s news/talk WLAC is steady with a 2.1 share but moves up one spot to the #17 rank. See Mike Kinosian’s complete Ratings Takeaways from this group of markets here.

Industry News

TALKERS News Notes

STC Media, LLC’s “Sports Talk Chicago” adds new affiliate WROK-AM, Rockford, Illinois, bringing the Jon Zaghloul-hosted show’s roster to nine stations. Zaghloul says, “I couldn’t be more excited to bring ‘Sports Talk Chicago’ to Rockford. I want to thank Townsquare Media, and, specifically, Chuck Armstrong and Johnny Vincent, for helping to make this new partnership happen. We are thrilled to bring our patented blend of opinionated, unfiltered sports talk to such a great city. And we continue to thank our affiliates and supporters for helping us to expand across the region!”

Multimedia sports platform OutKick announces that it finished February 2024 with 24 million total multiplatform views – up 4% versus February 2023 – and delivered 22 million total multiplatform minutes and 20.2 million total digital multiplatform unique visitors, according to data from Comscore. Outkick SVP and managing editor Gary Schreier says, “OutKick continues its great start to 2024 with growth across the platform and remains the destination for all the news where sports and culture intersect.”

The Library of American Broadcasting Foundation will present its third annual Insight Award to Emmy Award-winning broadcaster, author, and philanthropist Soledad O’Brien during the NAB Show Welcome on April 15. The Insight Award recognizes an individual or organization for an outstanding artistic or journalistic work or body of work that enhances the public’s understanding of the role, operation, history or impact of media in our society. Previous recipients include LeVar Burton and “60 Minutes.”

Industry News

Round Three of February PPMs Released

imThe third of four rounds of ratings data from Nielsen Audio’s February 2024 PPM survey has been released for 12 markets including Portland, Charlotte, San Antonio, Sacramento, Pittsburgh, Salt Lake City, Las Vegas, Orlando, Cincinnati, Cleveland, Kansas City, and Columbus. The survey period covered February 1 – 28. Today, TALKERS magazine managing editor Mike Kinosian presents his Ratings Takeaways from this group of markets. In Portland, Alpha Media’s news/talk KXL-FM slips one-tenth to finish with a 6.9 share (6+, weekly AHQ share) but remains ranked #2 in the market, while iHeartMedia’s news/talk KEX-AM adds three-tenths for a 1.5 share finish good for the #21 rank. In San Antonio, iHeartMedia’s news/talk WOAI sheds three-tenths to finish with a 2.7 share and falls one spot to the #14 rank, while Alpha Media’s news/talk KTSA is steady at a 2.3 share but rises two spots to the #16 rank. In Salt Lake City, Bonneville’s news/talk KSL-AM/FM rises nine-tenths for a 6.4 share finish but remains ranked #2, while iHeartMedia’s KNRS-AM/FM dips four-tenths to a 3.1 share but stays put at the #13 rank. See Mike Kinosian’s complete Ratings Takeaways from this group of markets here.

Industry News

Round Two of February PPMs Released

imThe second of four rounds of ratings data from Nielsen Audio’s February 2024 PPM survey has been released for 12 markets including Washington, Boston, Miami, Seattle, Detroit, Phoenix, Minneapolis, San Diego, Tampa, Denver, Baltimore, and St. Louis. The survey covered February 1 – 28. Today, TALKERS magazine managing editor Mike Kinosian presents his Ratings Takeaways for this group of markets. In Washington, Cumulus Media’s news/talk WMAL-FM is steady at a 4.5 share (6+, weekly AQH share) and remains ranked #7, while Hubbard Broadcasting’s all-news WTOP-FM, sheds seven-tenths for a 7.6 share but stays ranked #2 in the market. In Boston, iHeartMedia’s news/talk WRKO adds four-tenths to finish with a 3.2 share that lifts it to the #13 rank, while sister all-news WBZ-FM rises three-tenths for a 4.9 share but remains ranked #6. In Detroit, Cumulus Media’s news/talk WJR tacks on four-tenths to finish the survey with a 2.5 share and moves up to the #14 rank, while Audacy’s all-news WWJ loses three-tenths, wrapping the survey with a 5.3 share and falling one spot to the #9 rank. See Mike Kinosian’s complete Ratings Takeaways from this group of markets here.

Industry News

TALKERS News Notes

The NAB launches the 2024 Election Toolkit – an online resource that provides local television and radio broadcasters with tips and resources to combat misinformation, drive get-out-the-vote efforts and cover local, state and federal elections. NAB president and CEO Curtis LeGeyt states, “Research suggests only about a third of Americans believe the upcoming 2024 election will be both honest and open, and nearly two-thirds believe that disinformation will influence the outcome. Broadcasters’ trusted local journalism combats the overwhelming tide of misinformation and disinformation online, making our role in providing accurate information this election season more important than ever.” Check it out here.

Former President Donald Trump sat down for a wide-ranging interview with WABC, New York’s Sid Rosenberg, on the “Sid and Friends in the Morning” program. Trump talked about his stance on abortion, the war in Gaza and his bid to win the White House this November.

Cumulus Media and MLB’s Los Angeles Dodgers agree to renew their partnership to air Dodgers games on KYVB, Oxnard-Ventura.

Cumulus Media’s Westwood One is the official network audio broadcast partner of the NCAA, and will once again be home to every game in the NCAA Division I Men’s Basketball Tournament. Westwood One will present each game through the National Championship on April 8.

Industry News

Audacy Names New Afternoon Show at “The Fan Upstate”

Starting next Monday (3/25), “WIRE 2 WIRE,” starring Greg “Diesel” Abee (left)and Cole Bryson (right), fills the afternoon drive daypart on Audacy sports talk outlet WYRD-AM/W249DL/W246CV,im Greenville-Spartanburg, South Carolina “The Fan Upstate.” The program takes over for “Offsides with Marc Ryan,” as Ryan moves to the company’s WXYT-FM, Detroit “97.1 The Ticket.” Audacy Greenville-Spartanburg SVP and market manager Steve Sinicropi states, “‘WIRE 2 WIRE’ allows us to elevate Diesel, who has worked alongside Marc for years, and Cole, who has done a great job with every sports assignment we’ve given him. ‘WIRE 2 WIRE’ will be a live, local sports show with knowledgeable, well-known local talent, and I know sports fans will love it.”

Industry News

Round One of February PPMs Released

imThe first of four rounds of ratings data from Nielsen Audio’s February PPM survey has been released for 12 markets including New York, Los Angeles, Chicago, San Francisco, Dallas, Houston, Atlanta, Philadelphia, Nassau-Suffolk (Long Island), Riverside-San Bernardino-Ontario, San Jose, and Middlesex-Somerset-Union (New Jersey). The February survey covered February 1 – 28. Today, TALKERS magazine managing editor Mike Kinosian presents his Ratings Takeaways from this group of markets. In New York, Red Apple Media’s news/talk WABC adds three-tenths to finish the survey with a 3.8 share (6+, weekly AQH share) but remains ranked #11, while iHeartMedia’s news/talk WOR loses one-tenth for a 1.6 share finish and falls to the #20 rank. In Chicago, Nexstar Media Group’s news/talk WGN tacks on four-tenths to finish with a 3.5 share that lifts it to the #8 rank, while Cumulus Media’s news/talk WLS-AM adds two-tenths for a 2.0 share finish and remains ranked #18. Audacy’s crosstown all-news WBBM-AM/WCFS-FM fell eight-tenths to a 5.4 share but only regressed one spot to the #3 rank. See Mike Kinosian’s complete Ratings Takeaways from this group of markets here.

Industry Views

Monday Memo: Happy Campers

By Holland Cooke
Consultant

imFor spring break this year, Sarah and I revisited Sandals Grand Bahamian all-inclusive resort – NOT inexpensive, and very worth it. We’ve already booked same-week-next-year, and we think we know who we’ll see there then.

Among those we chatted-up at beach bars: Owner of a HVAC service company in Iowa. He arrived ahead of 16 employees and +ones (“the other 16 are back there keepin’ the heat on”). And get this: He said that, for some, it’s their first airplane travel. And they land in Nassau! WHAT a boss, eh?

Another business owner we met topped that! He had 38 inbound next-day for a long weekend. To qualify for this “President’s Club” trip, those 19 reps each moved a million dollars of product in 2023.

“Selling what?” I had to ask. “All the things nobody wants to buy,” he quipped. His company is a rack jobber, meaning it has agreements with retailers to display and sell products in-store. Think cigarette lighters and the thousand other items you see at gas stations and convenience stores.

Going right into Larry King mode, I learned about those sunglasses that retail for $19.99. He buys ‘em by the palette, 19 cents each. And when I asked “What was HOT 2 years ago, and is NOT now?” he replied, without hesitation, “masks.”

im

He caught my ear when he used the term “liberal” to describe regions. In talk radio, that’s a political term. But the way he used it reflects Michael Jordan’s famous quote, “Republicans buy sneakers, too.” Like politics, commerce is regionalized. And he spoke in practical terms: Phone charger cords sold in the northeast are predominantly iPhone-compatible. “Get much-south-of New York,” and Android cords are also popular.

Contributing to inflation: Pre-pandemic, the usual business model was that the store paid for what his company delivered. Some clients were big-enough to change that, to paying-upon-SALE, which bar codes enable. So, the rack jobber is on-the-hook for “inventory shrinkage” (shoplifting and pilferage). But the arm-wrestling continues… and at least 19 reps are winning.

Heading for our final-night-there dinner, we passed the President’s Club reception in a VIP area; and next morning at breakfast, we spotted President’s Club T-shirts. We expect to see more next year, because, as the boss winked, “those wives want to come back!” and they tend to be supportive of long workdays in the meantime. 😉

Holland Cooke (HollandCooke.com) is a consultant working at the intersection of broadcasting and the Internet. He is the author of  The Local Radio Advantage: Your 4-Week Tune-In Tune-Up,” and “Close Like Crazy: Local Direct Leads, Pitches & Specs That Earned the Benjamins” and “Confidential: Negotiation Checklist for Weekend Talk Radio.” Follow HC on Twitter @HollandCooke and connect on LinkedIn.

Industry News

Todd Starnes Speaks at Reagan Ranch

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Pictured above is nationally syndicated talk radio host Todd Starnes delivering the keynote address at the Young America’s Foundation’s National High School Conference at the Reagan Ranch in Santa Barbara, California. All students received a copy of Starnes’ newest book, Twilight’s Last Gleaming: Can America Be Saved? (Post Hill Press 2023), based on a speech delivered by President Ronald Reagan.

Industry News

Tom Gresham’s “Gun Talk” Celebrates 29 Years

The nationally syndicated shooting sports program, “Gun Talk,” celebrates 29 years on the air. Program creator and host Tom Gresham says, “‘Gun Talk’ radio is perhaps more important today than when itim started 29 years ago. Whether it’s helping the first-time gun buyer sort out what she needs to buy, or exposing politicians who claim to be supporters of the Second Amendment while putting restrictions on this right, there’s plenty to talk about. Responsible gun ownership is strong, and I’m glad to be part of movement.” The program – currently heard on more than 260 stations – airs live on Sundays from 2:00 pm to 5:00 pm ET.

Industry News

TALKERS News Notes

New York City radio personality Jim Kerr – host of the “Jim Kerr Rock and Roll Morning Show” on iHeartMedia’s Q104.3 – is celebrating 50 years on the air in the Big Apple. Kerr began hosting morning radio in New York City on March 18, 1974. The station is planning a week of special events to commemorate Kerr’s incredible achievement.

Triton Digital announces its partnership with ID5 to introduce rich audience data to Triton’s Audio Marketplace. Triton says this partnership will improve advertising targeting and addressability in the audio space while complying with privacy regulations globally. Triton chief product officer Benjamin Masse says, “ID5’s ID technology is transforming how the advertising world operates through the creation of listener profiles and its privacy-first approach. Providing access to these listener profiles, supported by rich data, will enhance the value of the inventory available in the Triton Digital Audio Marketplace. We are encouraged by the promising results we have witnessed so far and are excited to be partnering with ID5 to bring this technology to more advertisers.”

PodcastOne announces the extension of its partnership with A+E Networks for the exclusive sales and distribution rights to true crime podcasts “Cold Case Files” and “I Survived.” As part of the agreement, the two media companies will expand their relationship and introduce two new podcasts based on A&E’s long-running television programs, “American Justice” and “City Confidential.”

Industry News

Todd Starnes Honored by U.S. Reps

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Pictured above is conservative media figure Todd Starnes (right) with U.S. Rep. David Kustoff (R-TN) and U.S. Rep. Andrew Clyde (R-GA) at a book launch event hosted by the Conservative Partnership Institute to honor Starnes and recognize the publishing of his eighth book, Twilight’s Last Gleaming (Simon & Schuster/Post Hill Press, 2024). The event was emceed by former Trump chief of staff Mark Meadows. Starnes’ talk radio show is syndicated nationally, and he is the owner of news/talk KWAM, Memphis. Starnes is also on the board of directors of the Tennessee Association of Broadcasters.