Industry News

Round Two of February PPM Released

The second of four rounds of ratings data from Nielsen Audio’s February PPM survey has been released for 12 markets including Washington, Boston, Miami, Seattle, Detroit, Phoenix, Minneapolis, San Diego, Tampa, Denver, Baltimore, and St. Louis. Nielsen’s February 2023 sweep covered February 2 – March 1. Today, TALKERS magazine managing editor Mike Kinosian presents his Ratings Takeaways from this group of markets. In Washington, DC, Cumulus Media’s news/talk WMAL-FM adds four-tenths to finish the survey with a 3.8 share (weekly, 6+ AQH share) but remains ranked #7, while Hubbard Broadcasting’s crosstown all-news WTOP-FM jumps eight-tenths to an 8.6 share lifting it to the #2 rank. iHeartMedia’s news/talk WRKO, Boston rises four-tenths to wrap the survey with a 4.1 share good for the #9 rank, while sister all-news WBZ-AM falls seven-tenths to finish with a 4.6 share that leaves it ranked #6 in the market. In Seattle, Bonneville’s news/talk KIRO-FM sheds seven-tenths to close with a 5.4 share that moves it from the #2 rank to #5, while Lotus Communications’ crosstown all-news KNWN-AM/FM falls 1.2 shares to finish with a 4.3 share and falls from #3 to #9. See Mike Kinosian’s complete Ratings Takeaways from this group of markets here.