Industry News

FCC Approves Cumulus Bankruptcy Exit; Berner Promises No Cuts to News Staffs for Two Years

Cumulus has not released an official announcement yet but several outlets – including Editor and Publisher – are reporting that the Commission signed off on the license transfers from the old Cumulus to the new Cumulus yesterday (8/19). Interestingly, Cumulus CEO Mary G. Berner sent a memo to FCC Chairman Brendan Carr on August 14 in which she reaffirmed “Cumulus imgMedia’s longstanding commitment to operating its broadcast radio stations in a manner that serves the public interest, advances localism, supports public safety and responds to the needs and interests of the communities it is privileged to serve.” Additionally, Berner addressed the company’s newsrooms and wrote: “Preserving our coverage of newsworthy events, and their impact on our local communities, is exceedingly important to Cumulus Media. The stronger financial foundation that our financial reorganization will afford us is intended to preserve and strengthen, not diminish, our ability to serve local audiences. Consistent with that objective, we commit to maintaining our existing newsroom staffing levels for a minimum of two years following approval of the requested applications.”

Industry News

WWO: AM/FM Elevates the Media Plan

The latest blog post from Cumulus Media | Westwood One’s Audio Active Group reveals data from MRI-Simmons, Edison’s Share of Ear study, and Nielsen that shows advertising on AM/FM radio elevates the media plan. Key takeaways from the post include: 1) imgReach is the primary media driver of growth. Always aim to get more customers from all segments of the market. It’s the main way brands grow; 2) AM/FM radio is America’s number one mass reach media among persons 25-54 and, surprisingly, among 18-34s; 3) AM/FM radio generates significant incremental reach to social media platforms and YouTube; 4) Digital audio only reaches a third of Americans daily. Adding AM/FM radio causes reach to soar to 72% of the U.S.; and 5) AM/FM radio makes your TV better. The younger the demo, the greater the incremental reach. The addition of AM/FM radio lifts TV reach by +32% among 25-54s and +65% among 18-34s. See the full blog post here.

Industry News

Dan Bongino Returns to Radio on Syndicated Afternoon Drive Show

Cumulus Media’s Westwood One is launching a syndicated radio show starring Dan Bongino that will debut next Monday (8/24). The program is called “The Bongino Report PM with Dan Bongino and Shawn Farash” that will air live 3:00 pm to 6:00 pm ET. imgBongino returned to the Cumulus fold doing his podcast that’s sold by the Cumulus Podcast Network after leaving his assistant director position with the FBI. The new show will feature Shawn Farash hosting the first hour and Bongino hosting hours two and three. Bongino comments, “I’m excited to partner with Shawn to bring listeners a daily program focused on the stories that matter most. Our goal is simple: deliver honest analysis and keep ourimg audience informed and engaged. Radio remains one of the most powerful ways to connect directly with people, and I’m excited to be back on Westwood One!” Farash adds, “This is an incredible opportunity for me to connect with listeners across the country every day. Working alongside Dan and the team at Westwood One allows us to bring a fresh, energetic approach to afternoons while staying focused on the stories our audience cares about most.”

Industry News

Cumulus Media Q2 Net Revenue Down 9.7%

Cumulus Media – which is still awaiting approval from the FCC as it works to exit Chapter 11 reorganization – reports its operating results for the second quarter of 2026 and reveals net revenue of $167.9 million, a decline of 9.7% from the same period in 2025. The company reports a net loss of $9.2 million, down from the img$12.8 million net loss it reported for the same period in 2025. Breaking down the company’s revenue by segment, broadcast spot revenue was $81.5 million, down 10.6% from a year ago; network revenue was $21.4 million, a decline of 21.5% compared to 2025; and digital revenue was $38.7 million, basically flat compared to Q2 of 2025. Cumulus Media CEO Mary G. Berner comments, “We are pleased to report our second quarter earnings. With our plan of reorganization confirmed by the court and the FCC approval process well underway, we are positioned to emerge from Chapter 11 with a stronger balance sheet to capitalize on future market opportunities.”

Industry News

Gaines and Rose Exit Cumulus’ KFRU, Columbia

As Cumulus Media continues its culling of local personalities at its stations across the country, the majority of those being let go served at music outlets. But there have been talk hosts also getting pink-imgslipped including KFRU, Columbia, Missouri talk hosts David Gaines and Simon Rose. Gaines posted to Facebook: “As of this week, I’m no longer with Columbia’s heritage radio station KFRU. Corporate downsizing, the elimination of Cumulus Media positions nationwide, hit our market this week. That’s the nature of this business. Despite this setback, I’m writing this with a sense of gratitude. These past 18 years have been such a wonderful stretch of my career. I’ve worked with so many talented and creative people. Been a part of countless wonderful events. Interviewed multiple local and state leaders, and interesting guests from all walks of life.” Rose’s wife Jenna posted to Facebook: “Simon Rose has come to the end of a legendary run in local radio. He weathered plenty of rounds of belt-tightening over the years, but this time was the one he didn’t survive. The hardest part for him isn’t the ending itself – it’s that he didn’t get the chance to say a proper goodbye to the listeners on either station. He wants them to know how much being part of their lives has meant to him. They have been with him since before we were married and took daily interest in him and our growing family. Thank you for that.”

Industry News

Cumulus Brings John Lund Back for Middays at KNBR

Cumulus Media’s San Francisco sports talk outlet KNBR has laid off its midday team of “Papa & Silver” – Greg Papa and Greg Silver – and replaces them with former midday personality John imgLund. This change doesn’t come without controversy though as some Bay Area media outlets and KNBR fans are criticizing the company for firing Papa, who’s been battling cancer for the past year. Papa recently returned home after a 78-day stay in the hospital following a bone marrow transfusion. He’s been off the air with Silver hosting solo for much of the past year. Lund was Papa’s partner on the midday show prior to his departure from the station in 2024.

Industry News

Cumulus Media’s 97 Rock Welcomes Buffalo Broadcasting Legends Paul Peck and Kevin Sylvester to Buffalo Bills Team Coverage

Buffalo Bills announcers
Kevin Sylvestor (l) and Paul Peck (r)

As Buffalo Bills football returns to Cumulus Media’s 97 Rock/WGRF-FM, the station is bringing back two of Western New York’s most respected and recognizable sports voices. Veteran broadcasters Paul Peck and Kevin Sylvester will join the station’s Bills coverage team, delivering in-depth analysis, insight, and entertainment as part of an expanded pregame lineup this season. Peck and Sylvester will host the first two hours of 97 Rock’s game day coverage, beginning four hours before kickoff each week. They will be followed by NFL Draft and Buffalo Bills analyst Chris Trapasso and former Buffalo Bills center Mitch Morse, giving fans a full four hours of comprehensive pregame coverage leading into every Bills game.  Joe Russo, program director, 97 Rock, tells TALKERS, “Together, Paul and Kevin bring decades of experience covering the teams, players, and moments that have defined Buffalo sports. Their deep local roots, combined with their passion for entertaining fans, make them the perfect team to help launch a new era of Bills coverage on 97 Rock. We are so excited to welcome them to our team.”

Industry News

Court Grants Cumulus Bankruptcy Extension

Cumulus Media has requested and received an extension of its exclusive rights period from a Bankruptcy Court judge. The company is in Chapter 11 imgreorganization and is waiting for the Federal Communications Commission to finish its regulatory approval process. The court is extending the company’s filing deadline for its Chapter 11 plan to October 30.

Industry News

TALKERS News Notes

Cumulus and Memphis Tigers Renew. Cumulus Media Memphis renews its agreement with Univerity of Memphis’ Tiger Sports Properties (the locally based team of Learfield) in which WKIM-FM “News Talk 98.9 The Roar of Memphis” will continue to serve as the exclusive radio home for University of Memphis Tiger football, men’s basketball, and women’s basketball, along with football and men’s basketball coaches’ shows.

Williams Named Interim Communications Contact for Beasley. With Heidi Raphael leaving Beasley Media Group to lead the New York State Broadcasters Association after August 14, Jennifer Williams will serve as interim communications contact on behalf of Caroline Beasley and the company until the end of the year.

Hidden Brain and PRX Ink Distribution Deal. Social sciences program “Hidden Brain” moves from distributor NPR to PRX beginning October 1, 2026. Host Shankar Vedantam says, “I’m delighted that ‘Hidden Brain’ will join PRX and its portfolio of innovative and beloved radio programs. We’re excited to continue to work with the many stations that carry ‘Hidden Brain,’ and to collaborate with PRX on new ways to serve our broadcast listeners and the public media community.”

Industry News

WWO: Xperi’s AutoStage is AM/FM’s “Big Data” Moment

Last week, Cumulus Media announced its new deal with Xperi to use its DTS AutoStage service to get “near–census-level insights into in-car radio consumption.” DTS AutoStage is reporting in-car AM/FM radio audiences in more than 300 local U.S. markets from 6 million vehicles and Cumulus Media | Westwood One says in what is a first for the radio industry, the new data includes overnight ratings in all 300 markets. So, what does this mean?img The key takeaways include: 1) AM/FM radio’s “big data” moment has arrived with massive sample sizes that grow each month: TV has long had cable set top data and smart TV data to generate large samples of tuning data. It’s now radio’s turn! Just like cable set top data, there are no demographics but all markets have large samples. Overall, sample sizes are 5-10X bigger than current ratings samples; 2) Overnight ratings in over 300 markets: In an industry first, every market now has audience shares from yesterday. See your station’s daily audience trends refreshed each day; 3) All listening occurs with humans present: 25% of TV viewing occurs to an empty room but AM/FM radio listening in traveling vehicles always has humans present!; 4) Large samples mean stable listening trends: In all sized markets and for all sized stations, daily share trends are stable and consistent; and 5) AM/FM radio now has modern, cutting edge, timely measurement, which does not rely on a consumer’s memory or require a consumer to do something (like wear a gizmo). See the Audio Active Group blog post here.

Industry News

Buffalo Bills Radio Network Adds Affiliates in NYC and West Palm Beach

During the spring, the NFL’s Buffalo Bills announced they would, through a deal with Good Karma Brands, take production and distribution of Bill radio play-by-play in house after years of imgAudacy’s sports talk WGR-AM, Buffalo serving as the flagship station. Now, the team announces that it has 23 stations signed up as affiliates, including Good Karma-operated WHSQ-AM, New York City (formerly WCBS-AM at 880 kHz) and WESP-FM, West Palm Beach “ESPN West Palm” – both stations operated by Good Karma. In the Buffalo market, games will be heard on Cumulus Media’s rock WGRF-FM.

Industry News

Cumulus Subscribes to Xperi’s In-Car Measurement Service

Cumulus Media announces that it is the first commercial licensee to sign up for Xperi’s AutoStage Broadcaster Portal Premium, the radio audience intelligence platform that Xperi says “delivers near–census-level insights into in-car radio consumption, where the majority of radio listening occurs, providing unprecedented visibility into actual, nearly-real-time listener behavior.” Cumulus says that imgfor advertisers, “the platform supports more informed media planning through observed audience behavior, large next-day samples, and market-level consumption trends, enabling more precise audience- and market-level planning and better alignment between campaigns and listening trends.” Cumulus Media president of operations Bob Walker says, “We’re proud to be the first broadcaster to deploy AutoStage Broadcaster Portal Premium as part of our broader effort to bring new sources of audience insight to radio. The platform gives us access to a level of audience intelligence that hasn’t previously been available, creating new opportunities for content creators, sales teams, and advertisers alike. The AutoStage heat maps are a particularly compelling example, visually illustrating where listening is concentrated, on an aggregated basis, relative to advertiser locations. By giving advertisers a richer understanding of audience distribution and listening trends, the platform helps them plan more effective campaigns, optimize audience-level planning, and maximize the impact of their radio investments.”

Industry News

Appeals Court Sides with Cumulus in Suit Against Nielsen

The United States Court of Appeals for the Second Circuit rules in favor of Cumulus Media in this latest aspect of the company’s anti-trust suit against Nielsen. The ruling keeps the preliminary injunction preventing Nielsen from forcing national radio audience clients from having to buy local market data as well in effect while the case returns to district court. The appellate court held that constructive tying – where pricing effectively conditions the purchase of one product on another – can violate the Sherman imgAct. The ruling affirmed the district court’s findings regarding coercion, anticompetitive effects, irreparable harm, and the tailored injunction, and held that Cumulus’ current bankruptcy did not require a stay of the appeal. In 2024, Nielsen instituted a policy requiring national broadcasters to purchase its local data in every market where they operate in order to access the full nationalimg report. This policy forced Cumulus’ Westwood One to choose between buying all local data from the firm or losing access to the essential national data product. Cumulus is suing Nielsen United States District Court for the Southern District of New York, alleging that the Nielsen’s policy constitutes an unlawful tying arrangement. The district court found that Nielsen used its monopoly power in the national data market to coerce customers into buying local data products, resulting in anticompetitive effects in local markets by excluding competitors.

Industry News

WWO: Podcast Advertising Hits 12-Year High

Today’s blog post from Cumulus Media | Westwood One’s Audio Active Group looks at the 12-year trend of podcast advertising. The post notes that in advance of the first IAB Podcast Upfront in 2015, Cumulus commissioned Advertiser Perceptions to study agency and brand sentiment on podcast advertising. The most recent, conducted last month with 300 marketers and media imgagencies, reveals advertiser/agency podcasting discussion and spending intention has hit a 12-year high. Some of the key takeaways include: 1) Nine out of 10 marketers and media agencies say they have discussed podcast advertising for potential investment; 2) Podcast advertising consideration surges to a 12-year high: 75% of brands and agencies say they are likely to consider advertising in podcasts; 3) Podcast spending intention jumps to 74%, a 12-year record; 4) 76% of agencies and advertisers currently advertise in podcasts, a 5X increase since the first IAB podcast upfront in 2015; and 5) “Arnie Semsky’s 5% solution”: It is time for brands to get serious and allocate 5% of digital budgets to podcasting.  See the full blog post here.

Uncategorized

Cumulus Ups Lewis to Regional Vice President

Cumulus Media promotes John Lewis to regional vice president in which he’ll oversee the company’s stations in Fort Walton Beach and Pensacola, Florida (including news/talk WCOA-AM/FM) in imgaddition to his current role overseeing the Huntsville and Chattanooga operations. Lewis comments, “I’m honored and excited to work with the Pensacola and Fort Walton Beach teams. Having spent a couple of years early in my career with Cumulus Pensacola, it’s especially meaningful to return. With outstanding teams, great brands, and a strong track record of success, I look forward to building on that momentum and helping both markets reach their full potential.”

Industry News

Cain Joins The Sports Animal for Afternoons

Cumulus Media’s sports talk WNML, Knoxville “The Sports Animal” brings Eric Cain (right) aboard as co-host of the afternoon drive imgprogram “Tyler & Cainer,” alongside Tyler Ivens (left) beginning Monday (7/13). Cain fills the spot vacated by Will West who is leaving the program for a digital sales manager position with the company. According to Knox News, Cain has been a regular contributor, producer and host on the station in addition to being host of the “Locked on Vols” podcast and a writer and podcast host for Volquest. See the Knox News story here.

Industry News

Cumulus Ups Dan Boyd to Regional VP for Southern Markets

Cumulus Media promotes Mobile market manager Don Boyd to regional vice president overseeing the Baton Rouge, Lafayette, New Orleans, and Columbus-Starkville, Mississippi markets. He’ll imgcontinue to lead the Mobile market. Cumulus operations president Bob Walker comments, “We are excited to expand Don’s role in the region. He is an accomplished leader that helps markets focus on how to help clients grow their business with unique partnerships with our brands and our digital solutions. We are eager to see the impact he will have on the broader region.” Boyd’s new oversight will include sports talkers KKND-AM, New Orleans “The Ticket 106.7” and WXQW-AM, Mobile “Jox Mobile.”

Industry News

Fabian to Lead Cumulus Boise

Cumulus Media appoints Mike Fabian vice president / market manager for its Boise operations that includes news/talk KBOI-imgAM/FM and sports talk KTIK-FM “953FM The Ticket,” plus three music brands. Fabian most recently served with Townsquare Media in Arizona. Fabian states, “I am honored to join the Boise team and look forward to becoming part of both the organization and this remarkable community. Throughout my career, I have always believed that great teams and strong relationships are the foundation of success. I am excited to work alongside this talented group, serve the Boise community, and help build on the strong tradition these stations have established.”

Uncategorized

Cumulus Promotes Jay Davis to RVP

Cumulus Media promotes Jay Davis to regional vice president in which he’ll add oversight of the company’s six-station Colorado imgSprings market that includes news/talk KVOR to his duties and he’ll continue to lead the Oklahoma City operations. Cumulus president of operations Bob Walker states, “Jay is an accomplished leader and the perfect partner for the team in Colorado Springs. We are eager to see the impact he and the team will continue to have in that community for our listeners and clients.”

Industry News

Cumulus Simulcasting News/Talk KCMO on FM Signal in Topeka

Cumulus Media drops the country on KTOP-FM, Topeka and begins simulcasting Kansas City news/talk KCMO-AM/KCHZ-FM on the signal. KCMO Talk Radio program director/morning host and Cumulus news/talk VP Pete imgMundo says, “Bringing KCMO Talk Radio to the Topeka market is a natural fit. From the Governor’s Office to the Statehouse, much of the news driving our daily programming originates in the state capital. Now, we’re excited to welcome Topeka listeners into the conversation, connecting directly with the community and delivering the regional and local news coverage it deserves.” Cumulus also operates news/talk KMAJ-AM “The Big Talker” in the Topeka market.

Industry News

Doug Hamand to Retire at Month’s End

imgCumulus Media VP of programming operations Doug Hamand says that he is retiring at the end of June. Hamand served for more than two decades with iHeartMedia and its predecessors before joining Cumulus Media in the corporate programming role. He posts to Facebook, “I’ve had a ball. It’s hard to believe that when I started 48 years ago, this day would ever come — but here we are. I’m excited to share that I will be retiring at the end of June.”

Industry News

WWO: Case Study in Creating Future Demand

This week’s blog post from Cumulus Media | Westwood One’s Audio Active Group looks at a Joplin, Missouri hardware store’s successful efforts to create future demand through long-term imgadvertising on AM/FM radio. Using quality creative – catchy and humorous jingles – Henkle’s Ace Hardware built unaided awareness of 47%, ad recall of 19%, and brand favorability of 25%. These very strong numbers are capped off with an impressive 23% of people in Joplin having ever used Henkle’s Ace Hardware and 10% saying they would use Henkle’s Ace Hardware if the need arose. As the blog notes, creating future demand is advertising to that much larger group of consumers who are not in the market and are not ready to buy now but will be in the future. The goal is making them feel familiar with and positively toward your brand to get them to gravitate toward them when they enter the category. See the full blog post here.

Industry News

MAB Names WJR, Detroit Commercial Station of the Year

img

Cumulus Media’s news/talk WJR, Detroit is named Commercial Station of the Year by the Michigan Association of Broadcasters, marking the 9th consecutive year that 760 WJR has taken Station of the Year honors. The station has been honored as the top commercial station in Michigan for 28 of the last 32 years. Additionally, WJR received 11 MAB Broadcast Excellence “Best” Awards and 10 “Merit” Awards. Cumulus RVP and market manager Steve Finateri comments, “What an honor to be recognized by MAB as we continue to raise the bar for providing the highest quality news, information, and insights for our listeners and community. Congratulations to WJR program director Ann Thomas and the extraordinary WJR team, who have earned our listeners’ trust for many years and continue to build on that every day. A special thanks to the MAB and our listeners and partners for their ongoing support.” Pictured above is the WJR staff at the recent awards ceremony.

Industry News

Stephanie Tichenor Exits WLS-AM, Chicago

Programmer Stephanie Tichenor exited Cumulus Media’s news/talk WLS-AM, Chicago last Friday after seven years in the role of program director and (more recently) director of social media. She posted to LinkedIn: “Radio is changing here in Chicago and across the country. I was laid off yesterday. I worked with Cumulus Media as Program Director and Director of Social Media for over 7 years. I worked with a wonderful team of professionals and I will cherish the friendships I have made. I’m grateful for my family and friends who support me, love me, and make me laugh every day. What’s next? I’m not sure. I am anxious. I am sad. Mostly I am hopeful.”