Industry News

Bleav Joins Cumulus Podcast Network

Cumulus Media announces that the Bleav network is joining the Cumulus Podcast Network, which will bring Bleav podcasts that cover the NFL, MLB, NBA, NCAAF, NCAAB, SEC, and NHL as well as soccer, betting, andim pop culture into the network. The Cumulus Podcast Network will distribute, market, and monetize the more than 300 Bleav shows. Cumulus EVP of marketing and Westwood One president Suzanne Grimes says, “Bleav has created a broad and deep well of programming for sports fans, with content from virtually every professional and major college team in America. Listeners and advertisers alike turn to Westwood One for the very best sports programming, so it’s a natural fit for us to partner with Bleav and offer our advertisers access to this extensive podcast portfolio.”

Industry News

Brandon Berman Named President of Sales for Westwood One

Cumulus Media promotes Brandon Berman to president of sales at Westwood One, taking over for Ron Russo, who exits the company to pursue other opportunities. The company says, “Berman has built his career at Westwood One, with 17 years of increasingly senior positions, from his earliest days as an accountim executive to his most recent post, EVP sales and sports partnerships.” Westwood One president Suzanne Grimes says, “Brandon is a natural leader with a smart, strategic approach to the business that will enable us to manage through these economic headwinds and beyond with confidence, commitment, resilience, and results. With his unparalleled command of our powerhouse sports business, proven success with integrated, and multi-platform client-focused selling, Brandon is uniquely well-suited to lead the team.”

Industry News

WWO Audio Active Group: The Power of AM/FM Radio in Cars

This week’s blog post by Cumulus Media | Westwood One’s Audio Active Group shows a brand-new comprehensive analysis of listening data from the Nielsen Fall 2022 Survey, MRI Simmons, Edison Research‘s “Share of Ear,” and Advertiser Perceptions “that reveal 82 million reasons to keep AM radio in vehicles, illustrating why AM/FM radio is still the queen of the road.” Citing the Nielsen Fall 2022 survey, the study concludes: 1) 82,346,800 Americans listen to AM radio monthly; 2) 57% of the AM radio audience listens to news/talk stations, the very outlets that Americans turn to in times of crisis and breaking local news; and 3)ban One out of three American AM/FM radio listeners are reached monthly by AM radio. From the Edison study: 1) AM/FM radio dominates listening in the car with an 88% share of ad-supported audio; 2) AM/FM radio’s near-90 share of in-car ad-supported audio has been steady as a rock for the last six years; 3) AM/FM radio’s ad-supported shares in the car are dominant across all demographics, even among 18-34s; and 4) ‘Perception’ vs. ‘reality’: Agencies and advertisers underestimate AM/FM radio shares and overestimate Pandora and Spotify audiences (‘Perception’ from Advertiser Perceptions data). MRI Simmons shows Ford owners represent 20% of all U.S. AM radio listeners and are more likely to listen to AM radio. Cumulus chief insights officer Pierre Bouvard comments, “AM stations serve very unique, targeted constituencies and represent many languages and voices. As automobile manufacturers consider eliminating AM radio, it’s important to underscore that the AM dial is one of the most diverse media platforms in the world. Why would we eliminate this variety from the car?” See the blog post here.

Industry News

Ryan Maguire Joins Westwood One as VP of Affiliate Sales for Sports

Cumulus Media’s Westwood One announces that Ryan Maguire joins the company as vice president of affiliate sales for Sports. In his new role, Maguire will oversee the distribution and marketing of all Westwood One’s sports programming including its portfolio of sports events with the NFL, March Madness, NCAA Football, Masters, plus sports talk networks CBS Sports Radio and BetQL. Maguire reports to Stuart Greenblatt, SVP of affiliate sales for Westwood One. Maguire, who has served in management roles at stations including WMVP, Chicago; WQAM, Miami; KDKA, Pittsburgh; and KIRO-AM, Seattle, says, “I’m thrilled to have the opportunity to work with Westwood One Sports. They have long established themselves as best-in-class content curators and syndicators. I’m excited to team with our affiliate stations and partners to help them achieve success utilizing our many assets.”

Industry News

Report: Smart Speaker Ownership Stabilizes

This week’s blog post from Cumulus Media | Westwood One Audio Active Group focuses on podcast consumer and smart speaker trends and is based on data from Edison Research’s “Share of Ear” Report from Q4 2022. Among the report’s eight key findings are: 1) Smart speaker ownership has stalled with the last growth spurt occurring Christmas 2020. From 2017 to 2019, smart speaker ownership soared from 7% to 33%. The pandemic froze purchases until Christmas 2020 when ownership jumped to 40% in Q1 2021. Since then, ownership has stalled with no post-Christmas “pop” in 2021 or 2022; 2) Smart speaker ownership rates are in the mid-40s for 13-54s but only 26% for those over the age of 55; 3) As smart speaker ownership flattens, the share of AM/FM radio streaming on smart speakers also stabilizes.The proportion of total U.S. AM/FM radio streaming occurring via the smart speaker has stabilized as device ownership growth has stalled. According to Triton Digital, since 2021, AM/FM radio streaming via smart speaker has stabilized, growing slightly from 23% to 26%; 4) Smart speakers are vital to U.S. AM/FM radio as they are now more likely to be the only “radio device” in the home. Edison’s 2022 Infinite Dial study revealed that 40% of smart speaker owners do not have a radio in their home, up from 28% in 2018; and 5) Aggressive promotion pays off as AM/FM radio is number one for smart speaker ad-supported audio shares. AM/FM radio stations are consistently number one in ad-supported audio shares on smart speaker devices. No wonder, as streaming now represents 20% of all time spent to AM/FM radio. See the complete blog post here.

Industry Views

Monday Memo: NAB Show 2023

By Holland Cooke
Consultant

The first thing we heard was an earful from NAB president & CEO Curtis LeGeyt regarding automakers dropping AM receivers from new cars: “This is an issue we consider to be absolutely existential.”

Quoting Nielsen’s Fall 2022 survey results, Cumulus/Westwood One chief insights officer Pierre Bouvard ticked-off what he called “82 million reasons to keep AM radio in cars”

— 82,346,800 Americans listen to AM radio monthly.

— One out of three American radio listeners are reached monthly by AM radio.

— 57% of the AM radio audience listens to news/talk stations, the very outlets that Americans turn to in times of crisis and breaking local news.

 

As he presented “The State of Media, Audio and Marketing,” attendees were screen-shooting every slide in Pierre’s deck, so he offered to share (PBouvard@WestwoodOne.com). This must-see data explains and validates what he calls “The Two Jobs of Marketing: Converting Existing Demand and Creating Future Demand,” powerful ammo station reps can use to nudge advertisers who only tout special sales to instead use radio on-an-ongoing-basis.

— “If an apple orchard represents a brand’s entire customer base, converting existing demand = picking ripe apples (customers that are ‘in market’).” Those are, for instance, what he called the “3% who are looking to buy a car right now,” who will respond to the dealer’s caricature sale spots. As for the other 97%…

“If an apple orchard represents a brand’s entire customer base, creating future demand = planting new trees. It takes time and patience for new trees to bear fruit.” Thus, the worth of “emotional messaging that is designed to stand out and be enjoyed by consumers, creating positive memories of our brand that will influence future purchase decisions.”

 

Help Wanted!

Two discussions I took part in during the Small-Medium Market Forum echoed a unison I’m hearing everywhere: Where do we find on-air talent and salespeople?

— In the talent roundtable Mike McVay led, participants tended to think-young, swapping ideas for identifying entry-level candidates, possibly now podcasting. Or think-older. One participant mentioned a retired schoolteacher, comfortably pensioned, now cheerfully on-air, working fewer than 40 hours.

— The part-timer’s opportunity also came up on the sales side, in a roundtable led by Midwest Communications’ president Peter Tanz. As with industry in general post-pandemic, flexible arrangements help. And Tanz urged “Use your air, with ‘more cowbell.’” Meaning not only advertise for sellers on-air (where you’ll be talking to people who know the station); and he also suggested airing Employee Recognition salutes, of off-air staffers, which make the station sound like an appreciative employer.

— I read attendees a Help Wanted-Sales spot that has been productive at client stations, which I’ll share with you too. Simply Email me at talkradio@hollandcooke.com

Holland Cooke (HollandCooke.com) is a consultant working at the intersection of broadcasting and the Internet. He is the author “Spot-On: Commercial Copy Points That Earned The Benjamins,” a FREE download; and the E-book and FREE on-air radio features Inflation Hacks: Save Those Benjamins;” and “Multiply Your Podcast Subscribers, Without Buying Clicks,” available from Talkers books.  Follow HC on Twitter @HollandCooke

Industry News

Michael Harrison Guests on “Chachi Loves Everybody” Podcast

Benztown, a global leader in radio imaging, voiceover, programming, podcasting and jingles, announces the release today (4/13) of two new episodes of “Chachi Loves Everybody,” an original podcast produced by Benztown and featuring Benztown president and audio brand builder Dave “Chachi” Denes. The first new episode features Chachi’s recent chat from Benztown’s Los Angeles studios with Michael Harrison, founder and publisher, TALKERS.  In the second new episode, Chachi talks to Wayne Johnson, founder and owner of Rockaway Records in Los Angeles.

“Chachi Loves Everybody” takes listeners with Denes – better known as “Chachi” – as he sits down for candid conversations with radio’s legends, master brand builders, up-and-comers, and innovators in the burgeoning audio space, revealing the true stories behind their successes and their insights into building iconic brands through audio. According to Harrison, “Chachi is one of the most effective media platform interviewers I’ve ever encountered. He pulled stuff out of me that I’ve never said publicly. Radio freaks are going to love this podcast.”

Today’s Benztown press release states: Before founding TALKERS, radio innovator and thought-leader Michael Harrison worked at legendary radio stations from coast-to-coast, including WNEW-FM in New York, KMET in Los Angeles, KRPI in San Diego, WTIC in Hartford, CT, and WCBS-FM in New York. He also founded the AOR format, hosted several syndicated shows, and was the first managing editor for Radio & Records. Harrison has been a columnist for Billboard, a radio station owner, and member of the band Gunhill Road.

Harrison shares with Chachi and his listeners:

— How he started his career by creating one of the first progressive rock radio stations on Long Island with his colleague Richard Neer

— What it was like to work in NYC radio for three different formats at once – and teach at NYU at the same time

— About his move to San Diego and his instrumental role in the creation of the AOR format

— Stories behind the syndicated shows he hosted and what it was like working with Norm Pattiz in the early days of Westwood One

— How he published his own radio/music charts in his Goodphone publication and being bought out by Billboard

— Moving to talk radio and founding TALKERS magazine, TALKERS.com and the TALKERS Convention

— Joining the band Gunhill Road and releasing music with them

— What the radio industry must do to stay relevant

— And more!

Listen to the new podcast episodes here.

Industry News

TALKERS News Notes

— Cumulus Media’s Westwood One, the official network audio broadcast partner of the NCAA, is broadcasting live coverage of the Men’s Sweet Sixteen today (3/23) and tomorrow. It will also broadcast live coverage of the Men’s Elite Eight on Saturday and Sunday, as well as the NCAA Men’s Final Four on Saturday, April 1 and the national championship game on Monday, April 3 in both English and Spanish. It is also presenting exclusive live coverage of the NCAA Division I Women’s Basketball Championship, beginning with the Sweet Sixteen this weekend.

— PureFlix founder/CEO Michael Scott (right) poses for a picture with Salem Radio Network VP/news & talk programming Tom Tradup (left) at the SRN offices in Dallas while participating in the SRN News week-long series on Christian films titled, “Faith-based Films: Hollywood’s Brass Ring.” The SRN News special series focuses on the evolution of Christian movies from early, not-well-acted films to 2023’s smash hit Jesus Revolution, which has become Lions Gate Studios’ biggest-grossing film since 2019 with $45 million in box office receipts.

— Audacy announces a new programming lineup for CHANNEL Q, the Audacy Original Station and audio destination for music, news and entertainment by and for the LGBTQ+ community and their allies. Audacy says that for the first time, CHANNEL Q will be live for East Coast mornings. The lineup is: CJ Robinson 6:00 am to 9:00 am ET, Jordin Silver 9:00 am to 3:00 pm ET, Alex Donati 3:00 pm to 6:00 pm ET, and Corey Crockett 6:00 pm to 9:00 pm ET.

— PodcastOne announces the release of a new podcast from Jax Taylor and Brittany Cartwright titled, “When Reality Hits with Jax Taylor and Brittany Cartwright.” PodcastOne president Kit Gray states, “Some of the biggest headlines splashed across today’s media are the ones about reality television and ‘When Reality Hits’ brings two of the biggest names to have ever starred in the genre together for a podcast that covers the ‘reality’ of reality TV, as well as the reality that sets in when you become a parent. We’re excited to unleash this show on fans and to bring a bird’s eye view of what happens when reality TV becomes real life.”

Industry News

The Late Jim Bohannon to Be Honored at TALKERS 2023

A decade after receiving the TALKERS Lifetime Achievement Award at the 2013 installment of the trade journal’s national convention, the late Westwood One syndicated talk radio star Jim Bohannon will again be honored at the annual gathering. The award will be renamed The Jim Bohannon Memorial Award for Lifetime Achievement. TALKERS VP/executive editor Kevin Casey states, “On behalf of our editorial board, I am pleased to announce that this prestigious award is being named after one of its most beloved and accomplished recipients. Jim’s 60-year career in radio as a DJ, news reporter and then as one of the all-time great talk show hosts was impeccable. He stood tall as a giant among us displaying journalistic integrity, on-the-job dependability, remarkable longevity, stunning talent, and unconditional goodwill to his fellow broadcasters as a mentor and a colleague.” Bohannon passed away on November 12, 2022 after a brave battle with esophageal cancer performing on air as best he could to almost the very end. The award will be presented at the forthcoming TALKERS 2023 on Friday, June 2 at Hofstra University along with The Gene Burns Memorial Award for Freedom of SpeechThe Judy Jarvis Memorial Award for Outstanding Achievements by a Woman (Woman of the Year), and The Sharon L. Harrison Memorial Award for Outstanding Community Service (Humanitarian of the Year).  The recipients of all four awards will be named within the next few weeks. 

Industry News

TALKERS News Notes

— Cumulus Media’s Westwood One –  the official network radio partner of the NCAA – is presenting the NCAA Division I Men’s Basketball Championship. Listeners will be able to hear play-by-play action from all 67 men’s basketball games including 32 first-round and second-round games, plus regional semifinals and finals. Westwood One is also broadcasting live coverage of NCAA Men’s Final Four on Saturday, April 2 and the National Championship Game on Monday, April 3 in both English and Spanish.

Using research from its “The Podcast Consumer: An Infinite Dial Report,” Edison Research is revealing which podcasts were tops in their genre based on weekly audience reach among weekly podcast listeners age 13+. The first report is for the categories Fiction, Music, and TV & Film. See the top podcasts in these categories here.

Industry News

TALKERS News Notes

Longtime Tampa Bay Rays radio broadcaster Dave Wills died early Sunday morning (3/5) at the age of 58. Wills and Andy Freed have been the radio broadcast team since the 2005 season. Prior to joining the Rays, Wills was part of the Chicago White Sox broadcast team in which he hosted pre- and post-game programs.

— Cumulus Media’s Westwood One continues its presentation of NCAA basketball conference championships this week and into next weekend. Westwood One will also broadcast Selection Sunday, which will reveal the 68-team field for both the men’s and the women’s tournaments. Jason Horowitz will host Selection Sunday coverage with former coach PJ Carlesimo serving as the men’s analyst and Debbie Antonelli as the women’s analyst.

— LiveOne reports that paid memberships for its subsidiaries Slacker Radio and PodcastOne grew by over 587,000 in the past 12 months and over 100,000 in the first two months of calendar 2023. Total members, including paid and ad-sponsored, are now at 2.85 million. LiveOne CEO Rob Ellin comments, “We are thrilled to have exceeded 2 million premium members on our platform, and we owe much of our growth to our B2B content partnerships, such as our longstanding collaboration with Tesla. Our team’s objective is to forge partnerships with similar-minded brands who understand the significance of providing their customers with new and relevant content.”

Industry News

WWO: Your Audio Campaign Can Be Measured

This week’s blog post from the Cumulus Media | Westwood One Audio Active Group reveals data that was presented during a panel at the recent Association of National Advertisers Audio Summit. The analysis of a campaign for IT services company CDW by attribution measurement firm LeadsRx, it was determined that “while AM/FM radio represented only 16% of the media budgets, AM/FM radio generated 25% of site and search traffic.” Further, it discovered that “AM/FM radio delivered +58% greater site traffic than its share of spend. In contrast, TV delivered -11% less conversion lift than its share of the budget.” A Nielsen sales effect study of a campaign for a major retailer matched Portable People Meter panel data with credit card data to reveal how TV and AM/FM radio impacted sales. The AM/FM radio-only segment, those consumers only reached by the AM/FM radio campaign, had 3 times the sales lift of the consumers reached by the TV ads. Consumers only exposed to the TV ads generated a +4.6% sales increase. Those who saw both the TV ads and the AM/FM radio ads had a +4.8% sales lift. The segment only exposed to the AM/FM radio ads had an outsized +13.4% increase in sales. You can see the whole blog post here.

Industry News

Westwood One Announces Radio Talent for Super Bowl LVII Coverage

This Sunday (2/12), CUMULUS MEDIA’s Westwood One produces its 50th championship game as the official network audio broadcast partner of the National Football League. When the Kansas City Chiefs and Philadelphia Eagles face off at State Farm Stadium in Glendale, Arizona, Kevin Harlan will handle play-by-play duties for the 13th straight year, and Kurt Warner returns for the fifth consecutive year as lead analyst. Gene Steratore will also join the radio broadcast booth. For the fourth time, Laura Okmin will patrol the sidelines, along with former defensive lineman Mike Golic, who returns for his second Super Bowl with Westwood One’s broadcast crew. Scott Graham anchors the pregame, halftime, and postgame shows and Ryan Harris provides pregame, halftime, and postgame analysis. Gameday coverage begins at 2:00 pm ET with “Super Bowl Preview,” co-hosted by Scott Graham, Mike Golic, and Kurt Warner, followed by “Super Bowl Insider” at 3:00 p.m. ET with Scott Graham, Jason McCourty, and Ian Rapoport.

Industry News

Westwood One Audio Active Group: AM/FM Sells Cars

This week’s report from Cumulus Media | Westwood One’s Audio Active Group reveals the results of a study from data analysis agency Colourtext and UK commercial AM/FM radio industry group Radiocentre. Calling it the “largest and most comprehensive AM/FM radio ad effectiveness report in the world,” WWO says the study measured 59 tier-one auto campaigns for brands like Toyota, Honda, Land Rover, BMW, VW, Nissan, Volvo, Lexus, and Jaguar. The conclusion is that “AM/FM radio advertising generates significant increases in advertising awareness, brand relevance, brand trust, and brand consideration.” Other key findings include: 1) AM/FM radio increases the efficiency of automotive media plans: Colourtext and Radiocentre compared AM/FM radio’s average share of total media spend to the increase in advertising awareness, brand relevance, and brand trust generated by AM/FM radio campaigns. In each case, the auto brand lift is four to 11 times greater than AM/FM radio’s share of media spend; 2) the best performing auto campaigns place an emphasis on creative consistency; 3) AM/FM radio creates future demand for automotive brands; 4) Nielsen Scarborough: American auto intenders clock a lot of miles in their vehicles: A Nielsen Scarborough study of 199,118 Americans finds new car buying intentions in the next year increase as miles traveled grows; 5) among ad-supported audio, AM/FM radio has a dominating 89% share of in-car time spent; 6) Nielsen Scarborough: Heavy AM/FM radio and digital consumers are way above the norm for auto purchase intention; and 7) new vehicle purchasers are similar in profile to heavy AM/FM radio listeners, and heavy Internet users, and podcast listeners. See more about the study here.

Industry News

Steve Sanchez Moves to Afternoons at KDWN, Las Vegas

Las Vegas talk radio host Steve Sanchez moves from the early evening daypart at Audacy’s news/talk KDWN-AM to afternoon drive beginning Monday (2/6). He moves from host of the 6:00 pm to 8:00 pm show to the 3:00 pm to 6:00 pm slot currently held by Westwood One talk host Mark Levin. Sanchez says, “It is a thrill to be dominating my daypart in the format and I feel my audience growing exponentially right now. It’s a pleasure serving the Las Vegas market with the legendary station KDWN as my flagship.”

Industry News

TALKERS News Notes

iHeartMedia, Inc. announces that it will report its financial results for the fourth quarter of 2022 and the full year on February 28. The company will also conduct a conference call at 4:30 pm to discuss its financial results and business outlook. A live audio webcast of the call will be available on the Investors homepage of iHeartMedia’s website.

FOX Sports Radio unveils its plans for its 23rd annual Super Week coverage that begins Monday (2/6). Its sports talk programming will emanate from Arizona during the week, with “The Dan Patrick Show” originating from Scottsdale Stadium, “The Herd with Colin Cowherd” live from State Farm Stadium (2/9-10), and the rest of its lineup broadcasting from Radio Row at the Phoenix Convention Center.

SiriusXM is also broadcasting from Arizona during Super Week and will also broadcast the game itself, with subscribers able to hear the Kansas City Chiefs team broadcast, the Philadelphia Eagles team broadcast, the Westwood One national radio broadcast and a Spanish-language broadcast. SiriusXM NFL Radio hosts will broadcast during the week from Radio Row at the Phoenix Convention Center.

Industry News

All-News KNX-FM Unveils “LA’s Afternoon News”

This afternoon (1/30), Audacy launches the new “LA’s Afternoon News” on “KNX News 97.1 FM.” Audacy says, “Longtime Los Angeles news personality Rob Archer (above, far left) joins co-anchor Karen Adams (second from right) and veteran traffic and breaking news reporter Brian Douglas (second from left) to keep Southern Californians up to the minute on the most relevant local and national news of the day. KNX News senior content director Charles Feldman (far right), host of ‘KNX In Depth,’ expands his role and will contribute live interviews and reporting throughout ‘LA’s Afternoon News’ to add depth and context to the stories being covered. Archer joined KNX News in 2015. Before moving to afternoons, he anchored the weekend morning news. He also publishes short stories and poetry and writes and records music. Adams has anchored afternoons on KNX News since 2019. She joined the station in 2017 as a street reporter covering the presidential inauguration in Washington, several major wildfires, and the 2017 Montecito mudslides. Douglas joined KNX in 2016 covering traffic as both an anchor and airborne reporter. He has been telling stories on the radio for about 27 years, with stops in New York, Chicago, and Phoenix, and hosted a national afternoon radio show on Westwood One for seven years. Feldman is co-host of ‘KNX In-Depth’ and served as the station’s investigative reporter for several years. He was a CNN investigative correspondent in New York and Los Angeles for two decades before joining KNX and has won several local and national awards for both his radio and television work.” Audacy Southern California regional president Jeff Federman says, “Rob, Karen, Brian, and Charles are the perfect team to take afternoons on KNX News to the next level in 2023 and beyond. They bring enormous reporting experience, perspective and humanity to the news that impacts our lives every day.”

Industry News

Westwood One Unveils NFL Postseason Audience Data

Cumulus Media | Westwood One’s Audio Active Group releases its comprehensive analysis of the NFL postseason audience using 2022 data from Nielsen Scarborough USA+ and MRI Simmons USA. WWO says, “The data revealed that the AM/FM radio audience is far more passionate about football compared to the more casual sports fan found in the TV audience.” Westwood One is the official network radio partner of the NFL, and this year’s Super Bowl coverage marks the 50th time that the network will broadcast the game. Some of the key takeaways from this study are: 1) NFL postseason AM/FM radio listeners are a desirable group of consumers: They are more likely to work full time and have higher disposable incomes compared to NFL postseason TV viewers; 2) The NFL postseason AM/FM radio audience is more engaged with sports: MRI Simmons finds NFL postseason AM/FM radio listeners attend more sporting events, seek out sports information on their phones more often, and play more fantasy sports than NFL postseason TV watchers. The higher levels of engagement translate into greater advertising effectiveness; and 3) NFL postseason AM/FM radio listeners are more likely to make purchases across key consumer categories: Compared to the NFL postseason TV audience, AM/FM radio delivers more consumers who are likely to buy a new or used vehicle, start a new business, or hire a financial advisor.  You can see the complete report here.

Features

Remembering Overnight Sensation Jim Bohannon

By Mike Kinosian
TALKERS magazine
Managing Editor

 

LOS ANGELES — Talk radio’s tightknit community is reeling as it mourns the passing of one of the format’s genuine iconic stalwarts, Jim Bohannon, who has died at the age of 78.

“Class act” epitomized peerless communicator Bohannon, who – while enjoying the luxury of a national Westwood One platform – possessed a palpably authentic on-air style that enamored him to a huge, loyal following.

(more…)

Front Page News Industry News

Tuesday, November 8, 2022

Audacy Third Quarter Net Revenue Falls 4%. The company reports Q3 net revenue of $317 million – a decline of 4% over the same period in 2021. Additionally, Audacy reports an operating loss of $151.9 million compared to operating income of $29.3 million in Q3 of 2021. The company reports a net loss of $141 million for the third quarter of 2022 compared to the net loss of $4.76 million it reported during the third quarter of 2021. Breaking down Audacy’s revenue by segment, it reports local and national spot business was $205 million, a decline of 7.2% over the same period in 2021. Digital revenue (including podcasting) was $62.7 million, an increase of 2.1% over Q3 of 2021. Network revenue was $23.7 million, up 0.9% over the third quarter of 2021. Audacy chairman, president & CEO David J. Field comments, “Our third quarter revenues declined 3.8% as advertising headwinds impacted company performance. Solid double-digit growth in streaming audio and digital marketing solutions were offset by declining radio revenues. Our radio revenues were negatively impacted by our concentration in the country’s largest markets as small to medium market radio outperformed large market radio by 8% during the quarter. We remain deeply focused on executing our action plan to navigate the storm and emerge healthy and strong. We completed the sale of $56 million in real estate to enhance our financial position with additional sales in the pipeline. We launched the next generation of our Audacy streaming platform with innovative features including segment chaptering of live spoken-word radio shows. Since launch, digital listeners are up 25% while registrations have increased 15% and we have high expectations for the impact of the new platform on our future growth. We also continue to make progress on core strategic growth drivers such as national enterprise business development and our ad tech product roadmap to open important pools of demand and accelerate future performance. Looking beyond the challenging current macro environment, Audacy has been transformed into a leading, scaled multi-platform audio content and entertainment company, better able to serve listeners and customers than ever before. We are excited by the opportunities ahead and are deeply focused on continuing to best position the company to compete for significant growth in the dynamic audio market.”

Audio Pros Gather at FOX News for Reception. Pictured above are (from l-r) “FOX Across America” host Jimmy Failla, Westwood One SVP, head of operations Tim Seymour, FOX News Audio account manager, affiliate sales & marketing Tamara Karcev, and TuneIn chief content officer Kevin Straley at FOX News headquarters in New York as FOX hosted the reception to showcase its collection of radio and podcast offerings with media pros in town for the NAB Show New York last week. FOX News Audio vice president John Sylvester along with hosts Brian Kilmeade, Guy Benson, and Jimmy Failla spoke during the cocktail reception.

Talk Host Austin Petersen Joins Missouri’s ‘Real Talk’ Network. Former KWON, Jefferson City, Missouri morning drive talk host Austin Petersen – a former Libertarian candidate for president and U.S. Senate – joins Ellis Broadcasting & Media LLC’s “Real Talk” format as host of the 2:00 pm to 3:00 pm show. The programming airs on a
number of Missouri radio stations including: KXEN-AM, St. Louis; KRTK-FM, Hermann; KVMO-FM, Vandalia; and KRTE-FM, Steelville. Petersen says, “I can’t wait to take on this new challenge and get the chance to talk about the big issues with the good people in the St. Louis region. It’s a huge opportunity and I couldn’t be more grateful. You can expect hard-hitting interviews, freedom rants, and plenty of jokes and fun. I love gold, guns, freedom and my smokin’-hot, redheaded wife. We’ll look at the issues from all angles. We’ll think outside the box, avoid groupthink, and declare our independence from the tyranny of big government. Most of all, we’ll make freedom fighting fun again!” The network is owned and operated by the husband and wife team of Rick and Tracy Ellis. Tracy Ellis says, “When Rick and I started the ‘Real Talk Radio Network’ it was always important to us to make sure our listeners were kept up to date not only on local news and politics, but throughout the state of Missouri. We have followed Austin Petersen for some time and with his home base in Jefferson City, we felt he was the perfect fit to the puzzle at ‘Real Talk.’ Many local politicians came to us directly and spoke highly of Austin and how much they enjoyed being on his former show and would love to hear him on our stations.”

TALKERS News Notes. Announcing its coverage of the midterm elections, SiriusXM says it is presenting programming on its original political channels – Patriot, P.O.T.U.S. and Progress – with team coverage that extends from its regular daytime schedule into new live primetime and overnight programming. Additionally, on SiriusXM Triumph, starting at 9:00 pm ET Megyn Kelly will host a special live, commercial-free edition of her program on which she’ll share her perspective and analysis of election results as they come in, and will speak with leading experts and political observers. The Urban View channel, which focuses on issues affecting the African-American community, will also be live with special programming from 8:00 pm – 12:00 am ET…..PodcastOne is partnering with original “Friday Night Lights” cast members Zach Gilford, Scott Porter and self-proclaimed “Friday Night Lights” superfan Mae Whitman for an exclusive podcast and vodcast, “It’s Not Only Football: Friday Night Lights and Beyond” that debuts on Thursday (11/10). Each week, the trio will break down an episode of “Friday Night Lights,” giving listeners and viewers exclusive, behind-the-scenes stories and the latest going on in their lives. Episodes will feature guests that range from fellow cast members to close friends and colleagues…..Virtual News Center adds Flagler Broadcasting’s WBHU, St. Augustine Beach, Florida to its growing list of affiliate radio stations. Virtual News Center will provide local newscasts anchored by Amy Cherry with daily reporting from Rich Petschke.

Midterm Elections/Trump in 2024, The Economy, Elon Musk & Twitter, Russia-Ukraine War, January 6, Powerball Delay, and Subtropical Storm Nicole Among Top News/Talk Stories Yesterday (11/7). Today’s midterm elections that will determine control of the House and Senate for the next two years and former President Donald Trump’s teasing his bid for the White House in 2024; inflation and fears of a recession; the uncertain state of Twitter in Elon Musk’s second week as owner of the social media platform; Ukrainians and Europeans brace for a long, cold winter as Vladimir Putin continues his war; the Oath Keepers on trial for seditious conspiracy related to the January 6 Capitol attack; the record $1.8 billion Powerball jackpot drawing is delayed due to “security protocol issue”; and the development of subtropical storm Nicole were some of the most-talked-about stories on news/talk radio yesterday, according to ongoing research from TALKERS magazine.

Front Page News Industry News

Tuesday, November 1, 2022

Round One of October PPMs Released. The first of four rounds of ratings data from Nielsen Audio’s October PPM survey has been released for 12 markets including New York, Los Angeles, Chicago, San Francisco, Dallas, Houston, Atlanta, Philadelphia, Nassau-Suffolk (Long Island), Riverside-San Bernardino-Ontario, San Jose, and Middlesex-Somerset-Union (New Jersey). Nielsen’s October 2022 sweep covered September 15 – October 12. Today, TALKERS magazine managing editor Mike Kinosian presents his Ratings Takeaways for this group of markets. In New York City, Red Apple Media’s news/talk WABC-AM/WLIR-FM is flat with a 3.0 share (6+, weekly AQH share) but falls to the #12 rank, while iHeartMedia’s news/talk WOR sheds two-tenths for a 1.5 share finish good for the #19 rank. iHeartMedia’s news/talk KFI, Los Angeles is steady with a 4.7 share that keeps it ranked #4 in the market. Audacy’s all-news WBBM-AM/WCFS-FM, Chicago rises four-tenths to a 5.3 share but falls back to the #4 rank as the company’s all-news KCBS-AM/KFRC-FM, San Francisco rises six-tenths to a 7.0 share that lifts it to the #1 spot in that market. Cumulus Media’s news/talk WBAP, Dallas remains ranked #3 after losing one-tenth for a 4.8 share finish. In Atlanta, Cox Media Group’s news/talk WSB-AM/WSBB-FM dips four-tenths to finish the survey with a 5.9 share good for the #6 rank in the market. See Mike Kinosian’s complete Ratings Takeaways from this group of markets here.

Al Jazeera English Produces Documentary About American Talk Radio. The London-based, English-language arm of Al Jazeera (Al Jazeera English) produced and published a one-hour video documentary, titled “The Right Frequency: Is talk radio dividing the US? | The Listening Post.” They describe the program as follows: All day, every day, conservative talk radio hosts keep millions of Americans company as they commute, work and go about their daily lives. The mix of opinionated, entertaining and unapologetically right-wing talk has proven a winning broadcast formula – a billion-dollar industry – one that has given a voice to an audience that long felt unheard. But with partisan issues dominating today’s political discussion, is the controversial conservative commentary driving much of the division? Ahead of the midterm elections, reporter Flo Phillips and producer Johanna Hoes travel parts of the country to understand the power of talk radio – the sway it holds over Americans, and the role it is playing in the division of the United States. The major contributors to the piece include: WRVA, Richmond afternoon drive host, Jeff Katz (pictured above); TALKERS founder Michael Harrison; University of Delaware professor/author, Dannagal YoungUniversity of Pennsylvania scholar in residence/author, Brian Rosenwald; along with truck driver, Alex Brookhouse; restaurant owner Wendy Yohman; and advertising consultant/part-time Lyft driver, Shelly Perkins. Upon viewing the final cut, Michael Harrison stated, “I am always hesitant when invited to be interviewed for a newspaper story or video report about ‘talk radio’ and its political influence because of my concerns that it is going to be a hit piece against conservative talk radio. However, I often take my chances based upon my belief in my own knowledge of the facts and my faith in the good nature of most reporters not to take me out of context to support their pre-determined narrative. Ninety percent of the time this proves to be a good path and, in many cases, I actually play a significant role in softening the stories’ bias-based attacks. In many cases, I am influential in actually changing the story to reach a more balanced conclusion. Sometimes, reporters or their editors actually cancel the stories based upon my interviews which convince them that they are largely off-base or simply biased to the point of lying. In the case of this project, I was especially hesitant to get involved because of my own concerns about the credibility and agenda of Al Jazeera.  But, on the other hand, I am deeply concerned about the image of American talk radio around the world, so I agreed to be interviewed on camera upon receiving assurance from the program’s reporter and producer that I would not be taken out of context and that they are not setting out to do an intentional hit piece on conservative talk radio. As it turned out, they told me the truth… although it bugs the hell out of me when people believe the terms ‘talk radio’ and ‘conservative’ talk radio are one and the same.” To view the documentary in its entirety, please click here

WWO Blog: The Masters of Marketing Conference. In this week’s edition of the Westwood One Audio Active Group blog is coverage of last week’s Masters of Marketing conference held in Orlando by the Association of National Advertisers. WWO says audio was front and center at the conference thanks to the marketing efforts of the RAB, iHeartMedia, and Audacy. Some of the takeaways from the event include: 1) Emotion-based storytelling is the most powerful form of creative, according to United and Shell. Emotion is the most powerful selling tool we have; 2) Advertising builds brands best when it is entertaining, popular, and memorable, when it is not just a pitch, but a performance. This was a major theme from Caesars, eos, and a number of other brands; 3) Multicultural marketing is mainstream marketing. This was a key focus of many of the speakers including P&G and Verizon; 4) The most successful B2B brands focus on the human aspect of communication. While most B2B creative is dry, rational, and full of forgettable facts and figures, more successful creative focuses on the human; 5) Marketers say AM/FM radio is one of the most effective media; and 6) The stronger the brand, the stronger the business outcomes. Highly branded firms far outperform the S&P 500. See the complete coverage here.

Salem Radio Network’s Greg Clugston Covering Joe Biden Florida Trip. Journalist Greg Clugston is accompanying President Joe Biden on the president’s trip to Florida. The Salem Radio Network White House correspondent will cover the president’s appearance in Hallandale Beach where Biden will address Social Security, Medicare and the cost of prescription drugs with Florida senior citizens. Clugston will also provide on-scene updates from a 4:45 pm fundraiser for Democrat Charlie Crist – running for governor against incumbent Ron DeSantis – in Golden Beach, and wrap up the Florida trip at a Biden Miami Gardens rally for Democrat Val Demings, seeking the U.S. Senate seat currently held by Marco Rubio (R-FL.)

TALKERS News Notes. Two deals between SiriusXM and auto manufacturers will put the satellite service on the vehicles’ entertainment systems. The first is with Stellantis which extends their longstanding distribution agreement to continue SiriusXM in Chrysler, Jeep, Dodge, Ram, Alfa Romeo, Fiat and Maserati vehicles into 2027. The second deal is with Lucid Group, Inc. to put the service in the company’s full lineup of luxury electric vehicles…..iHeartRadio announces an all-new, original podcast titled, “Witches Anonymous” hosted by Hilaria Baldwin and Michelle Campbell Mason. The two lend their voices and share personal experiences on what’s made them the women they are today and examine the complexities in female relationships ranging from bonding and sisterhood to the dichotomies in friendships. As a descendant of one of the Salem witches, Mason will lean into what it means to be a witch, and the cohosts will talk about the evolution of witches in pop culture…..”The Common,” a daily local news podcast from WBUR, Boston debuts on Monday (11/7). The daily local news podcast, hosted by Darryl C. Murphy and produced by WBUR Podcasts with help from the WBUR Newsroom, will present “a fresh, new approach for local audiences to wake up informed and inspired on what’s really going on in Greater Boston.” Each listen promises to be time-friendly – clocking in at less than 15 minutes…..Claire M. Regan was sworn in as the 106th president of the Society of Professional Journalists during the President’s Awards Banquet at MediaFest22, SPJ’s annual convention held in Washington, D.C. Regan has spent much of her career at her hometown newspaper, the Staten Island Advance, where she started as a part-time wedding writer and rose to managing editor. At Wagner College, her alma mater in New York City, she is an assistant professor of journalism and faculty adviser to the student newspaper. She takes the reins from Rebecca Aguilar, a freelance reporter based in Dallas.

Affirmative Action, Midterm Elections, Pelosi Attack Aftermath, The Economy, Russia-Ukraine War, Trump Legal Issues, and Twitter Among Top News/Talk Stories Yesterday (10/31). The Supreme Court hears arguments about Affirmative Action as applied to college admissions; the November midterm elections and speculation about which party will control the House and the Senate; public figures spread rumor that Paul Pelosi’s attacker was his gay lover; inflation and concerns about a recession; Russia continues its attacks on Ukraine’s infrastructure as Iran sells more weapons to Russia; the various legal battles facing former President Donald Trump; and Elon Musk’s ownership of Twitter were some of the most-talked-about stories on news/talk radio yesterday, according to ongoing research from TALKERS magazine.

Advice

Monday Memo: #NABShowNY

By Holland Cooke
Consultant

 

NEW YORK — Lots of long-time-no-see hugs among 9,500 of us at the Javits Center as the National Association of Broadcasters resumed its October event – like much of life, interrupted by COVID – and increasingly pertinent to radio.

Though long-timers long for the days when the exhibit hall was populated by jingle gypsies, Hiney Wine, and bumpersticker and T-shirt vendors, we now find the teleprompters and studio lighting and cloud software that are becoming tools of the trade for radio broadcasters who leverage their transmitter brand to take content (and advertisers) everywhere consumers consume us.

(more…)

Advice

Monday Memo: #NABShowNY

By Holland Cooke
Consultant

 

NEW YORK — Lots of long-time-no-see hugs among 9,500 of us at the Javits Center as the National Association of Broadcasters resumed its October event – like much of life, interrupted by COVID – and increasingly pertinent to radio.

Though long-timers long for the days when the exhibit hall was populated by jingle gypsies, Hiney Wine, and bumpersticker and T-shirt vendors, we now find the teleprompters and studio lighting and cloud software that are becoming tools of the trade for radio broadcasters who leverage their transmitter brand to take content (and advertisers) everywhere consumers consume us.

(more…)

Front Page News Industry News

Tuesday, October 18, 2022

Salem to Acquire Miami Signals for Conservative Spanish News/Talk Format. The company announces it has entered into an agreement with Actualidad Media Group, LLC to purchase the assets of Class B daytimer WMYM-AM, Kendall, Florida and translator W254DT (98.7 FM) for an undisclosed sum. Salem Media Group executive chairman Edward Atsinger says, “Salem is beginning a new chapter in Miami as we expand our conservative and family themed programming to the Spanish-language audience. Miami is an obvious market for this expansion, and we’re excited to add great signals like WMYM AM 990 and FM 98.7 to our portfolio.” The company says it has a long history in Spanish-language broadcasting starting in 1984 in New York City with WNYM AM 1380, which was sold in the late 1980s and remains in the Spanish-language format today. Currently Salem owns Spanish-language radio stations in Dallas – KLTY-FM 94.9 HD2 and translator FM 102.5 (Spanish Christian Contemporary Christian Music);  KTNO-AM 620 (Spanish Christian Teaching and Talk) in Portland; KRYP-FM 93.1 “El Rey” (Regional Mexican); and in Denver – KBJD AM 1650 (Spanish Christian Teaching and Talk).

Cumulus Makes if Official: Rich Valdés to Host Jim Bohannon Show. Last week’s news of Jim Bohannon’s health-related retirement from his longtime late-night Westwood One program indicated that Mark Levin show associate producer Rich Valdés would be assuming hosting duties for the show. Now, Cumulus Media makes it official and says Valdés will be the permanent host for the program that will continue to be called “The Jim Bohannon Show.” Valdés welcomed Levin as his first guest on the program last night (10/170. Levin comments, “Jim Bohannon is a legend. He’s also the #1 gentleman of talk radio. His absence from radio will be deeply felt. But there is no better person to assume that slot than my dear friend and colleague, Richie Valdés. Richie V, aka Mr. Call Screener, has been a fill-in host for me and is superb. He is compelling, entertaining, smart, and an unapologetic patriot. I could not be happier for him and, even more, the great radio audience.”

Radio Hall of Fame Names WTOP’s Julia Ziegler ‘One to Watch.’ The Museum of Broadcast Communicationsannounces today that the Radio Hall of Fame names Julia Ziegler, director of news and programming for Hubbard Broadcasting’s all-news WTOP-FM, Washington as the recipient of its “One to Watch” award. The “One to Watch” award was created in 2018 in honor of radio legend and 2012 Radio Hall of Fame inductee Art Laboe, who passed away earlier this month at the age of 97. Each year, the nominating committee selects what it considers a promising radio personality or team who has demonstrated ratings success, audience growth, and impact on one or more radio stations and their communities. Ziegler began her career at WTOP in 2002 as an intern. From 2015 to 2019, she served as WTOP’s digital news director, where she oversaw the creation and development of WTOP’s digital news products, including WTOP.com, the WTOP app, social media, video, podcasts, smart speakers and more. She was part of the WTOP team that created and produced the award-winning true crime podcast, “22 Hours: An American Nightmare.” She rose to her current position in 2019. Nominating committee chair Dennis Green comments, “It is with great pride that we honor Julia Ziegler with this year’s ‘One to Watch’ award. Julia has literally done it all at a station that is one of the most highly respected in the nation.  From interning at WTOP to working her way up to director of news and programming while setting the station’s path in digital and social media, this recognition is well deserved.  On behalf of the Radio Hall of Fame nominating committee, congratulations, Julia, and continued success!”

Wayne Allyn Root Inducted into Nevada Broadcasters Hall of Fame. Pictured above is Las Vegas-based, nationally syndicated talk show host Wayne Allyn Root with his wife Cindy at the Nevada Broadcasters Hall of Fame Gala on October 15. Root says he received a letter of congratulations from former President Donald Trump that read, in part, “Congratulations on your induction into the Nevada Broadcasters Hall of Fame! Melania and I send our best wishes to you, your wonderful family, and all those attending the 26th Broadcasters’ Hall of Fame Gala to celebrate your success and the success of your fellow inductees. This extraordinary honor is the result of your lifelong commitment to excellence, principled leadership, and perseverance. Your hard work and determination have provided the foundation for your continued success and exemplify the American Dream.”

New Fisher House Program Available November 1. The Fisher House Foundation announces that The Jeff Wyatt Group has a fresh edition of “The Fisher House Story” for 2022 that is available for download on November 1. You can hear the demo and be set to register and download on that date here. “The Fisher House Story – On the Road to 100 Houses” is a talk radio special provided in varying lengths for news/talk radio stations as well as a 30-minute public affairs show for ALL formats in the U.S. and around the world. Fisher House Foundation provides a home away from home for families of patients receiving medical care at major military and VA medical centers. Fisher Houses provide temporary free lodging so families can be close to their loved ones during a medical crisis because “A Family’s LOVE is Good Medicine.” The free three-hour, one-hour, 25- and 30-minute radio specials are hosted by longtime Washington, DC talk radio personality Larry O’Connor and will feature stories of our nation’s heroes, the families who serve by their side, and how Fisher House plays a role in their journey. The programs are being produced in time for Veterans Day weekend (November 11) and are perfect for this holiday season, as well as for Memorial Day and Fourth of July weekends. For more information on this radio special, available cash and barter free, contact Jeff Wyatt at The Jeff Wyatt Group at 301.518.3640 or jw@thejeffwyattgroup.com.

TALKERS News Notes. Data from the third quarter of 2022, according to Comscore, FOX News Digital finished the period as the top-performing news organization in the competitive set in multiplatform minutes and views. FOX News Digital closed out the quarter delivering over 8.5 billion total multiplatform minutes, over 4.3 billion total multiplatform views, and averaged 80 million monthly multiplatform unique visitors…..NRG Media’s news/talk KXEL-AM, Cedar Rapids-Waterloo, Iowa reports that it is replacing “The Jim Bohannon Show” with two programs – an expansion of Starnes Media Group’s “The Todd Starnes Show” and Key Networks’ “No Spin News” with Bill O’Reilly. Station program director Jeff Stein says, “Our audience loves Todd Starnes’ common-sense conservativism and has asked us to find a way to carry the full program. There’s no better way to fill the shoes of a radio hall-of-famer than to provide more of a show that has already proven to be popular with Iowans. Adding ‘No Spin News’ is a logical move, based on the success of both the ‘O’Reilly Morning Update’ and ‘Bill O’Reilly Update’ we air each morning.”…..FOX Sports Radio’s LaVar Arrington – co-host of the network’s weekday morning program “Two Pros and a Cup of Joe” with Brady Quinnand Jonas Knox, and co-host of the nationally-syndicated weekend program/podcast “Up On Game” with TJ Houshmandzadeh and Plaxico Burress – announces today the addition of comedian and social media influencer Bubba Dub to the “Up On Game Presents” lineup with his new show, “Trashh Talk Podcast with Bubba Dub.”

Midterm Elections, Russia-Ukraine War, The Economy, Trump Legal Issues, China Politics, Ye-Parler Deal, and British Politics Among Top News/Talk Stories Yesterday (10/17). The numerous debates taking place in advance of the November midterm elections; Vladimir Putin’s kamikaze drone attacks in Russia’s invasion of Ukraine; high gas & food prices and the up & down financial markets; the various legal issues facing former President Donald Trump; China’s Xi Jinping accepts a third term as president and his ambitions to dominate the global power structure; rapper and fashion mogul Ye announces bid to acquire conservative social media platform Parler; and the economic policy issues facing British Prime Minister Liz Truss were some of the most-talked-about stories on news/talk radio yesterday, according to ongoing research from TALKERS magazine.

Front Page News Industry News

Tuesday, August 30, 2022

Peter Boyles to Host Weekend Show on KNUS, Denver. Longtime Denver talk radio personality Peter Boyles is returning to Salem Media Group’s news/talk 710 KNUS to host a Saturday program airing from 9:00 am to 12:00 noon, effective September 10. Boyles has been serving as morning drive host and recently announced his retirement from that full-time position. Last week, Salem announced that former Colorado district attorney and current Denver Post columnist George Brauchler has assumed daily morning show duties. Station operations manager Kelly Michaels says, “Pete is a Denver radio legend and we are blessed to have him back sharing his unique take on the issues of the day.” As part of the lineup change, Randy Corporon’s weekly program moves to Saturdays from 5:00 pm to 8:00 pm. During his career, Boyles has served with numerous Denver radio stations including: KAAT, KLAK, KWBZ, KYBG, KHOW, and KOA.

WXOS-FM, St. Louis Morning Personality Michelle Smallmon to Exit for ESPN Opportunity. The Hubbard Radio sports talk station posts on its website the news that WXOS-FM, St. Louis morning drive co-host Michelle Smallmon will leave the “Karraker & Smallmon” program after this Friday’s show to join ESPN as overnight “SportsCenter” anchor for ESPN Radio. Earlier in her career, Smallmon served with WXOS as producer of “The Fast Lane” program that included her current broadcast partner Randy Karraker before she left to join ESPN the first time around. She rejoined WXOS in May of 2020.

Leon Williamson Named VP of Sales for iHeartMedia Indy. Broadcast marketing pro Leon Williamson is named vice president of sales for iHeartMedia’s Indianapolis cluster that includes WNDE “FOX Sports 1260,” WOLT-HD2/W248AW “Business News 97.5,” and three music brands. Williamson transitions to this position from iHeartMedia’s Miami operations. iHeartMedia Indianapolis market manager Kristy Beebe says, “We are so excited to welcome Leon to iHeartMedia Indianapolis. Leon’s unique skill set and passion to lead our sales team is what we’re most excited about. His familiarity of our brands and products, along with the experience he brings from different sectors will be a tremendous addition to our Indianapolis team.” Williamson has also served with Urban One in St. Louis and Cox Media Group in Miami. He comments, “I am extremely excited to lead the Indianapolis team with both my professional and personal skills. I look forward to creating a legacy and blazing a trail for young professionals in media that share my experience.”

Michael Burger Promoted to Market President for iHeartMedia Raleigh. Radio sales and management pro Michael Burger is promoted to market president for iHeartMedia’s Raleigh station group that includes news/talk WTKK-FM and five music brands. Burger was most recently serving as SVP of sales for the cluster. iHeartMedia division president Tom McConnell states, “Michael is a strong natural leader with high business acumen. He has introduced new strategic changes and created synergies between our content creators and revenue drivers that have helped fuel the overall performance for the market.” Burger comments, “I am beyond appreciative and grateful to be trusted with this opportunity. As Raleigh continues to grow, expand and flourish, I look to the future with excitement, encouragement and promise. iHeartMedia Raleigh has established itself as a fierce competitor in the market. We have positioned ourselves incredibly to not only be a destination source for entertainment, music, events, social media, and audio, but to help our clients tell their stories in a creative way that helps them achieve new heights.”

WWO AAG Blog: Performance Marketing Versus Creating Future Demand. This week’s Cumulus Media | Westwood One Audio Active Group blog addresses the difference between the “buy now” marketing strategy versus one that seeks to “create future demand.” Some of the research-based findings in this study include: For the automobile category, only 3% are in-market for a new vehicle and consequently, sales event ads only work on the small group who are ready to buy. But looking ahead two years, 24% will purchase a vehicle in that time span and therefore advertisers who focus on creating future demand will have access to a much larger pool of potential customers. The report says, “When a business consistently uses brand building to create future demand and sales events to convert existing demand, great things happen.” It posits that the ideal budget mix is 40% for sales events and 60% to create future demand via brand building. Read the blog here.

KWTO, Springfield, Missouri Unveils ‘Uncommon Sense with Cass’ Program. A new weekend program will debut on Zimmer Midwest Communications’ news/talk KWTO-AM/K227AO, Springfield, Missouri called “Uncommon Sense with Cass,” hosted by Cass Bowen. The show launches on September 3 and airs Saturdays at 10:00 am. Zimmer says the show “will cover politics, culture, and social issues through a Christian conservative lens, and will feature a diverse group of guest interviews from politicians, local special interest groups, cultural commentators, and more.” Bowen serves with the station on the KWTO morning drive program as executive producer and air personality.

TALKERS News Notes. The content staff at Pittsburgh Community Broadcasting Corp – operator of public news/talk WESA-FM and independent music station WYEP-FM announce their intention to form a union with SAG-AFTRA. The bargaining unit includes hosts and disc jockeys, reporters, editors, producers, and others. The group states, “We will approach this process in the spirit of collaboration and professionalism and urge PCBC leadership to do the same by voluntarily recognizing the union and begin bargaining in good faith with us. As a union town, Pittsburgh’s public radio stations should be union shops.” The bargaining unit says its goals are securing livable, equitable wages for staff, and improving the company’s approach to diversity, equity and inclusion. The union also seeks to create a more supportive and transparent workplace to help strengthen PCBC as an organization…..Community Communications’ public radio outlets WMFE, Orlando and WMFV, Cedar Creek, Florida announce they are launching a revamped version of the weekly arts, culture and entertainment segment “Spotlight” on Septempber 1. The segment, hosted by WMFE’s “All Things Considered” host, Nicole Darden Creston, will air at 4:45 pm on Thursdays. “Spotlight” will relaunch as both a four-minute radio segment and an extended podcast. The segment explores Central Florida’s arts scene from a unique perspective and amplifies voices not often heard. “Spotlight” will also share performances from creators of all stripes.

Midterms/2024 Presidential Race, FBI Raid/Documents Investigation, Biden Student Loan Plan, Russia-Ukraine War, Immigration, Musk vs Twitter, Droughts & Floods Among Top News/Talk Stories Yesterday (8/29). The primary elections for the November midterms and speculation about the presidential nominees in 2024; the aftermath of the FBI raid on former President Donald Trump’s residence at Mar-a-Lago and the investigation into classified documents; criticism of President Joe Biden’s student loan forgiveness plan; Russia’s ongoing invasion of Ukraine; migrant troubles at the U.S.-Mexico border; Elon Musk’s battle against Twitter to back out of his $44 billion acquisition of the company; the droughts and floods affecting life in America were some of the most-talked-about stories on news/talk radio yesterday, according to ongoing research from TALKERS magazine.

Front Page News Industry News

Thursday, August 18, 2022

Rhode Island Talk Radio Host John DePetro Arrested During Facebook Live Stream. According to a report from WLNE-TV, Providence, WNRI-AM, Woonsocket talk radio personality John DePetro was arrested on Tuesday (8/16) after producing a Facebook Live stream outside a home in Warwick, Rhode Island that was previously investigated relative to the disappearance of a local woman named Charlotte Lester who’s been missing since May of this year. DePetro was charged with willful trespassing. He tells WLNE-TV, “We can continue to search for answers into the disappearance of Charlotte Lester. We will offer a vigorous courtroom defense and I expect to be fully exonerated at trial where we will call the owner of the home to the stand.” DePetro has a September 1 court date.

Triton Digital Releases Top U.S. Podcasts Chart for July 2022. The most recent monthly chart of the Top 100 Podcasts in the U.S. from Triton Digital is released for the month of July 2022. Triton Digital’s chart is based on Average Weekly Downloads and ranks entities that opt-in for measurement. Sitting at the #1 spot again this month is “The Ben Shapiro Show” from Cumulus Podcast Network/Westwood One. “NPR News Now” is #2 and audiochuck’s “Crime Junkie” is #3. Cumulus Podcast Network’s “The Dan Bongino Show” rises to the #7 rank in the July chart. Other shows related to the radio business that went up in rank from June to July include Cumulus Podcast Network’s “Mark Levin Podcast” at #18 and “The Michael Knowles Show,” which rises to #22.

Edison Research’s Top 50 U.S. Podcasts for Q2 2022 Published. This chart of the U.S. Top 50 Podcasts Q2 2022 from Edison Research ranks the 50 biggest podcasts by audience size, based on Edison Podcast Metrics. Edison notes that Edison Podcast Metrics is “the only podcast measurement service that measures the relative audience size and demographics of all podcast networks in the U.S. It is the only measurement based on actual podcast listening, not downloads, and does not require an opt-in from podcast networks.” The top six podcasts did not change from the previous survey: #1 is “The Joe Rogan Experience,” “Crime Junkie” from audiochuck is #2, and “The Daily” from The New York Times is #3. Other radio related shows on the chart include Cumulus Podcast Network’s “The Ben Shapiro Show” at #7, Cumulus’ “The Dan Bongino Show” at #16, and “The Ramsey Show” from Ramsey Networks at #29. Edison says its Top 50 Podcasts of Q2 2022 list is derived from data collected continuously Q3 2021 – Q2 2022, from surveying podcast consumers ages 18 and older in the U.S. Participants indicate which podcasts they listened to in the past week along with a variety of demographic, psychographic, and purchase behavior information.

Andrew Williams Named Brand Manager for BetQL Network. Radio producer and programming pro Andrew Williams is named brand manager for Audacy’s BetQL Network. In this Washington, DC-based role, Williams will oversee all producers, talent and audio content for the BetQL Network’s 100 hours of original content per week. Audacy SVP of sports Matthew Volk says, “Andrew possesses a proven track record of creatively reaching audiences through the creation and development of rich multimedia content, and we’re thrilled to welcome him to BetQL Network as that is one of the core principles of the network. We look forward to welcoming him and his leadership to our brand, which has seen rapid growth across all platforms over the last year and watching his experience and expertise help continue to grow the network.” Williams most recently served as senior producer for SiriusXM in Washington D.C.

AdLarge Names Matt Turck Head of Podcast Growth and Strategy. Podcast advertising pro Matt Turck is named head of podcast growth and strategy at AdLarge. In this role, Turck is charged with overseeing revenue development, partnership growth and with contributing to the overall strategy of the podcast portfolio. Turck co-founded Megaphone (acquired by Spotify in December of 2020) and most recently served as the head of Megaphone Publisher Solutions at Spotify. AdLarge co-CEO Cathy Csukas says, “Matt brings an abundance of experience and expertise to the AdLarge team. With the speed at which the marketplace continues to move, it’s wonderful to have him on board to help us continue our expansion as well as provide exceptional service and products to the industry.”

FBI Raid/Documents Investigation, Midterms/2024 Presidential Race, Giuliani Grand Jury Testimony, Inflation, CDC Overhaul, U.S.-Taiwan-China Tensions, Russia-Ukraine War, Opioid Ruling, and Drought Among Top News/Talk Stories Yesterday (8/17). The aftermath of the FBI raid on former President Donald Trump’s residence at Mar-a-Lago and the documents investigation; Liz Cheney’s primary loss on Tuesday, the November midterms, and the 2024 presidential race; Trump attorney Rudy Giuliani’s appearance before a grand jury in Atlanta related to the 2020 election; inflation’s effect on U.S. household income; the CDC promises an overhaul after admitting shortcomings dealing with COVID and Monkey Pox; the tensions between the U.S. and China over Taiwan; Russia’s losses in Crimea after Ukraine strikes; a judge awards damages against CVS, Walgreens, and Walmart in the opioid crisis; and the ongoing drought were some of the most-talked-about stories on news/talk radio yesterday, according to ongoing research from TALKERS magazine.