June 2023 PPM Ratings Takeaways – Part Three
June 2023 PPM Data – Information for the June 2023 ratings period has been released for Portland, Charlotte, San Antonio, Sacramento, Pittsburgh, Salt Lake City, Las Vegas, Orlando, Cincinnati, Cleveland, Kansas City, and Columbus.
Nielsen Audio’s June 2023 sweep covered May 25 – June 21.
TALKERS magazine managing editor Mike Kinosian provides “Takeaways” for spoken-word stations finishing in their respective markets’ top twenty.
Cited as well are each particular city’s #1 station (6+) and loftiest (6+) upticks and drop-offs.
All comparisons noted are May 2023 – June 2023 (6+).
PORTLAND
News/Talk: Alpha Media’s KXL “FM 101 News” 5.8 – 5.6, -.2, third to fourth
News: None in the top twenty
Sports Talk: None in the top twenty
Public Radio News/Talk: Oregon Public Broadcasting’s KOPB 5.8 – 5.9, +.1, anchored in third-place
KOPB’s internet stream 2.1 – 1.7, -.4, #18 to #20
Number One 6+: iHeartMedia classic hits-oldies KLTH, first month, 8.6 – 9.1, +.5
Largest 6+ May 2023 – June 2023 Increase: country KWJJ and similarly-formatted KUPL (+1.3)
Largest 6+ May 2023 – June 2023 Decrease: adult contemporary KKCW and news/talk KEX (-.6)
CHARLOTTE
News/Talk: Urban One-owned WBT AM & WBT-FM “Charlotte’s News Talk” 4.7 – 4.8, +.1, repeats in seventh-place
News: None in the top twenty
Sports Talk: Urban One’s WFNZ-FM “Sports Radio 92.7” 2.0 – 1.7, -.3, locked at #16
Public Radio News/Talk: University Radio Foundation’s WFAE 4.6 – 3.8, -.8, #8 to #11
South Carolina Educational Television Commission-owned WNSC .5 – .4, -.1, #20 to #19
Number One 6+: Urban One urban-rhythmic oldies WOSF, second straight month, 6.9 – 7.6, +.7
Largest 6+ May 2023 – June 2023 Increase: country WKKT (+.9)
Largest 6+ May 2023 – June 2023 Decrease: public radio news/talk WFAE (-.8)
SAN ANTONIO
News/Talk: iHeartMedia’s WOAI “News Radio 1200” 3.1 – 2.8, -.3, repeats at #14
Alpha Media-owned KTSA “Stay Connected” 3.3 – 2.4, -.9, #12 to #17
News: None in the top twenty
Sports Talk: None in the top twenty
Public Radio News/Talk: Texas Public Radio’s KSTX 1.7 – 1.8, +.1, #21 to #19
Number One 6+: Cox Media Group classic hits-oldies KONO-FM, sixth consecutive month, 7.6 – 8.9, +1.3
Largest 6+ May 2023 – June 2023 Increase: classic hits-oldies KONO-FM (+1.3)
Largest 6+ May 2023 – June 2023 Decrease: country KCYY and news/talk KTSA (-.9)
SACRAMENTO
News/Talk: iHeartMedia-owned KFBK-AM & KFBK-FM “News 1530 AM & 93.1 FM” 9.9 – 9.6, -.3, first to second
KFBK-AM & KFBK-FM cluster-mate KSTE-AM “Talk 650” 4.2 – 4.6, +.4, ninth to sixth
News: None in the top twenty
Sports Talk: Bonneville-owned KHTK “Sacramento Sports 1140” 1.6 – 1.0, -.6, #17 to #20
Public Radio News/Talk: Capital Public Radio-owned KXJZ 3.2 – 3.1, -.1, anchored at #12
Number One 6+: Audacy classic rock KSEG, first month, 8.5 – 10.2, +1.7
Largest 6+ May 2023 – June 2023 Increase: classic rock KSEG (+1.7)
Largest 6+ May 2023 – June 2023 Decrease: adult contemporary KBEB (-1.0)
PITTSBURGH
News/Talk: Audacy’s KDKA-AM “News Radio 1020 AM” 3.7 – 3.3, -.4, #11 to #12
News: None in the top twenty
Sports Talk: Audacy-owned KDKA-FM “93.7 The Fan All Sports All The Time” (Pirates) 7.3 – 7.1, -.2, fourth to third
Public Radio News/Talk: Pittsburgh Community Broadcasting’s WESA 4.1 – 4.3, +.2, repeats in eighth-place
Number One 6+: iHeartMedia classic hits-oldies WWSW, seventh month in a row, 11.5 – 11.2, -.3
Largest 6+ May 2023 – June 2023 Increase: rock WDVE (+1.4)
Largest 6+ May 2023 – June 2023 Decrease: adult hits WRRK (-2.3)*
*Represents the largest May 2023 – June 2023 decrease (6+) of any station from these 12 PPM-markets
SALT LAKE CITY
News/Talk: iHeartMedia’s KNRS-AM & KNRS-FM “Talk Radio” 5.7 – 5.6, -.1, repeats in third-place
Bonneville-owned KSL “News Radio 102.7 FM & 1160 AM” 4.9 – 4.1, -.8, seventh to eighth
News: None in the top twenty
Sports Talk: None in the top twenty
Public Radio News/Talk: None in the top twenty
Number One 6+: Bonneville adult contemporary KSFI, eighth straight month, 11.3 – 11.0, -.3
Largest 6+ May 2023 – June 2023 Increase: rock KBER (+1.4)
Largest 6+ May 2023 – June 2023 Decrease: hot AC KBZN (-.9)
LAS VEGAS
News/Talk: Audacy-owned KMXB-HD3 “101.5 K-Dawn The Talk Of Las Vegas” 1.9 – 2.3, +.4, #18 to #17
News: None in the top twenty
Sports Talk: None in the top twenty
Public Radio News/Talk: Nevada Public Radio’s KNPR 1.8 – 1.9, +.1, repeats at #19
Number One 6+: Lotus Spanish adult hits KWID, first month, 5.2 – 8.4, +3.2
Largest 6+ May 2023 – June 2023 Increase: Spanish adult hits KWID (+3.2)**
Largest 6+ May 2023 – June 2023 Decrease: CHR KLUC (-1.4)
**Represents the largest May 2023 – June 2023 increase (6+) of any station from all 36 PPM-markets analyzed thus far
ORLANDO
News/Talk: iHeartMedia’s WTKS “Real Radio 104.1” 4.5 – 4.6, +.1, repeats in tenth-place
Cox Media Group-owned WDBO “Orlando’s News Talk” 3.7 – 3.9, +.2, continues at #11
WTKS cluster-mate WFLF “Orlando News Radio” .4 – 1.3, +.9, #22 to #19
News: None in the top twenty
Sports Talk: iHeartMedia’s WYGM “96.9 The Game”.7 – 1.3, +.6, #20 to #19
Public Radio News/Talk: Community Connections-owned WMFE 2.5 – 2.4, -.1, #15 to #16
Number One 6+: iHeartMedia adult contemporary WMGF, first month, 7.6 – 8.7, +1.1
Largest 6+ May 2023 – June 2023 Increase: adult contemporary WMGF (+1.1)
Largest 6+ May 2023 – June 2023 Decrease: classic rock WMMO (-2.0)
CINCINNATI
News/Talk: iHeartMedia-owned WLW “700 Cincinnati’s News Radio” (Reds) 12.0 – 13.0, +1.0, #1
cluster-mate WKRC “55 KRC The Talk Station” 4.2 – 4.5, +.3, seventh to sixth
News: None in the top twenty
Sports Talk: None in the top twenty
Public Radio News/Talk: Cincinnati Public Radio’s WVXU 4.9 – 4.2, -.7, sixth to seventh
Number One 6+: news/talk WLW, 17th consecutive month, 12.0 – 13.0, +1.0
Largest 6+ May 2023 – June 2023 Increase: news/talk WLW (+1.0)
Largest 6+ May 2023 – June 2023 Decrease: public radio news/talk WVXU (-.7)
CLEVELAND
News/Talk: iHeartMedia’s WTAM “News Radio 1100” (Guardians) 5.9 – 5.8, -.1, eighth to seventh
News: None in the top twenty
Sports Talk: Audacy’s WKRK “Sports Radio 92.3 The Fan” 4.1 – 2.9, -1.2, #11 to #12
Public Radio News/Talk: Kent State University-owned WKSU 6.5 – 5.7, -.8, sixth to eighth
Number One 6+: iHeartMedia classic hits-oldies WMJI, eighth month in a row, 10.0 – 10.2, +.2
Largest 6+ May 2023 – June 2023 Increase: CHR WAKS (+1.0)
Largest 6+ May 2023 – June 2023 Decrease: sports talk WKRK (-1.2)
KANSAS CITY
News/Talk: Audacy-owned KMBZ-FM “98.1 FM News, Traffic, Weather” 4.8 – 4.3, -.5, fifth to seventh
KMBZ-FM cluster-mate KMBZ-AM “Talk 980 AM” 1.5 – 1.4, -.1, flat at #19
News: None in the top twenty
Sports Talk: Audacy’s KCSP “Sports Radio 610 Our Teams, Our Town” (Royals) 2.8 – 2.7, -.1, #14 to #15
Public Radio News/Talk: University of Missouri-owned KCUR steady at 3.8, repeats in tenth-place
Number One 6+: Cumulus Media classic rock KCFX, first month, 9.0 – 10.5, +1.5
Largest 6+ May 2023 – June 2023 Increase: classic rock KCFX (+1.5)
Largest 6+ May 2023 – June 2023 Decrease: urban contemporary KPRS (-.8)
COLUMBUS
News/Talk: iHeartMedia-owned WTVN “News Radio 610” 7.1 – 6.2, -.9, second to fourth
News: None in the top twenty
Sports Talk: Tegna-owned WBNS-FM “97.1 FM The Fan” 5.8 – 4.9, -.9, fifth to seventh
Public Radio News/Talk: Ohio State University’s WOSU 4.3 – 4.5, +.2, repeats in ninth-place
Number One 6+: iHeartMedia country WCOL, eighth straight month, 10.2 – 11.0, +.8
Largest 6+ May 2023 – June 2023 Increase: country WCOL (+.8)
Largest 6+ May 2023 – June 2023 Decrease: news/talk WTVN and sports talk WBNS-FM (-.9)
Up next: June 2023 overviews for Austin; Raleigh; Indianapolis; Milwaukee; Nashville; Providence; Norfolk; Jacksonville; West Palm Beach; Greensboro; Memphis; and Hartford.
Email Mike Kinosian at Mike.Kinosian@gmail.com.
June 2023 PPM Data – Information for the June 2023 sweep has been released for Washington, Boston, Miami, Seattle, Detroit, Phoenix, Minneapolis, San Diego, Tampa, Denver, Baltimore, and St. Louis.
May 2023 PPM Data – Information for the May 2023 ratings period has been released for Portland, Charlotte, San Antonio, Sacramento, Pittsburgh, Salt Lake City, Las Vegas, Orlando, Cincinnati, Cleveland, Kansas City, and Columbus.
May 2023 PPM Data – Information for the May 2023 sweep has been released for Washington, Boston, Miami, Seattle, Detroit, Phoenix, Minneapolis, San Diego, Tampa, Denver, Baltimore, and St. Louis.
May 2023 PPM Data – Information for the May 2023 ratings period has been released for New York, Los Angeles, Chicago, San Francisco, Dallas, Houston, Atlanta, Philadelphia, Nassau-Suffolk (Long Island), Riverside-San Bernardino-Ontario, San Jose, and Middlesex-Somerset-Union (New Jersey).
April 2023 PPM Data – Information for the April 2023 survey period has been released for Austin, Raleigh, Indianapolis, Milwaukee, Nashville, Providence, Norfolk, Jacksonville, West Palm Beach, Greensboro, Memphis, and Hartford.
PricewaterhouseCoopers LLP, “quantifies annual podcast advertising revenues generated over the past year, analyzes revenue share by ad category and content genre, and forecasts future revenues through 2025.” The study says the top revenue-generating content genres are Sports (15%), Society & Culture (14%), and Comedy (14%) and have taken the lead from News and Political Opinion content (down from 19% to 12%). IAB VP, media center Eric John says, “In-person sports, lifestyle events, and in-store shopping have come back in a big way, taking the lead from news which held the top revenue genre spot since 2018. Podcasting revenue naturally reflects that shift in consumer behavior and it will be interesting to watch how the balance changes going forward.” He adds, “Both mass and niche advertisers like the audiences, targeting, and ROI along with the brand-safe and suitable environments that podcasting offers.”
March 2023 PPM Data – Information for the March 2023 sweep has been released for Washington, Boston, Miami, Seattle, Detroit, Phoenix, Minneapolis, San Diego, Tampa, Denver, Baltimore, and St. Louis.
February 2023 PPM Data – Information for the February 2023 ratings period has been released for New York; Los Angeles; Chicago; San Francisco; Dallas; Houston; Atlanta; Philadelphia; Nassau-Suffolk (Long Island); Riverside-San Bernardino-Ontario; San Jose; and Middlesex-Somerset-Union.
Bill Frady.” Audacy Greenville-Spartanburg SVP and market manager Steve Sinicropi states, “Bill Frady has provided great content doing swing shifts on ‘106.3 WORD’ for years. Bill is a native Greenvillian, a recognized firearms expert, and a tremendous conservative voice that will complement WYRD-FM’s incredible news and talk talent lineup. Adding Bill Frady to our full-time, on-air team will provide great content for listeners and new opportunities for advertisers. I look forward to hearing Bill on the air and on the station’s expanded 100,000-watt signal.” Previously, Audacy announced the plan to move WORD’s talk programming to the 98.9 frequency in which the station will be branded “News/Talk 98.9 WORD.”
censorship” from conservatives. The rhetoric surrounding these deals is part and parcel of the politicized nature of media in the modern world. In the piece, Montlake observes, “The $60 million takeover – and the reactions it has sparked – is another flashpoint in the national battle to win over Latino voters, a fast-growing demographic that has long leaned Democratic but has lately grown more receptive to Republicans. So far, most Spanish-language radio in the U.S. has been focused on music and entertainment, not news or commentary. Which in the eyes of many makes it an untapped and lucrative means of political persuasion.”
January 2023 PPM Data – Information for the January 2023 survey period has been released for Austin, Raleigh, Indianapolis, Milwaukee, Nashville, Providence, Norfolk, Jacksonville, West Palm Beach, Greensboro, Memphis, and Hartford.
January 2023 PPM Data – Information for the January 2023 ratings period has been released for New York; Los Angeles; Chicago; San Francisco; Dallas; Houston; Atlanta; Philadelphia; Nassau-Suffolk (Long Island); Riverside-San Bernardino-Ontario; San Jose; and Middlesex-Somerset-Union.
Holiday 2022 PPM Data – Information for the Holiday 2022 survey period has been released for Austin, Raleigh, Indianapolis, Milwaukee, Nashville, Providence, Norfolk, Jacksonville, West Palm Beach, Greensboro, Memphis, and Hartford.
Is it just me, or has packaging become a lost art?
indicates that #2 genre was Society & Culture (up from #3 in Q2 2022); #3 was News (down from #2 in Q2 2022), followed by True Crime at #4, Sports at #5, Business at #6, Arts at #7, History at #8 (up from #11 in Q2 2022), Religion & Spirituality at #9 (up from #10 in Q2 2022) and Education at #10 (down from #9 in Q2 2022). Podcasts are classified according to the self-identified genre submitted by the podcast to Apple Podcast API. Nineteen genres are identified as having at least one percent reach among those in the U.S. age 18+ for Q3 2022.









