WPHT, Philly Talk Host Kathy Barnette Presenting Second Annual F3 Forum
For the second consecutive year, WPHT, Philadelphia talk show host, community activist, and former U.S. Senate candidate Kathy Barnette is presenting what is billed as the F3 Forum. The one-day event focuses on faith, family, and the future of education in America. Barnette tells TALKERS, “The gathering of educators, pasters, and community leaders will explore improving the condition of education in Philadelphia and America – what works, and how we can create the conditions for success. The F3 Forum takes place next Saturday, October 24 between 9:00 am and 2:00 pm at Brand Mills in Philadelphia. It promises to be an uplifting and important event. For complete information including registration and agenda details, please click here. www.kathybarnette.com.
For the third consecutive year, TALKERS will serve as the Presenting Sponsor of the Intercollegiate Broadcasting System (IBS) Conference. The event – IBSNYC – the longest running and most important national gathering of campus radio and mediacommunicators, will take place February 25-27, 2027, at the Sheraton Times Square hotel in the heart of Manhattan. It will bring together almost 1,000 outstanding broadcasters from university, college and high school radio-TV stations and departments of communication. Its power packed agenda of speeches, panels, workshops, exhibits, award ceremonies, and networking opportunities will cover the ever-expanding spectrum of platforms and issues unfolding before young practitioners entering the field of modern communications. This outstanding event is a must-attend for bright industry newcomers who are serious about developing careers in a landscape marked by unprecedentedly rapid change as well as established players determined to keep up with what’s coming and discover new colleagues.
TALKERS VP / associate publisher Matthew B. Harrison will again join the roster of outstanding IBSNYC speakers. Harrison, senior partner in the firm of Harrison Media Law, is a media and intellectual property attorney and author who advises radio hosts, digital content creators, and creative entrepreneurs. He has written extensively on fair use, AI law, and the future of digital rights.
TALKERS founder, publisher, and radio industry icon, Michael Harrison will deliver one of the conference’s two keynote addresses. The speech, titled, “Five Things Every Communicator Must Know to Survive and Even Thrive During the Next Five Years,” promises to be a riveting, eye-opening highlight of the conference.
forgetting that ease of measurement doesn’t always equal effectiveness. Yet there is a legacy powerhouse that continues to outperform nearly every other medium in the one metric that matters most: actual human reach. That’s radio.” The piece underscores radio’s reach, zeroing in on the fact that radio doesn’t just reach older demos, every month it reaches the 87% of adults 18-34 – the demo often described as “digital only.” Additionally, the report says, “Americans spend nearly four hours a day with audio. Of the ad-supported time advertisers can actually buy, radio and podcasts account for 82%, while streaming music services account for only 16%. An audio plan built without both radio and podcasts misses most of the audience.”
A Tokyo ruling has revisited a question that Bette Midler raised decades ago.
Lotus Communications Corp’s Seattle operations is seeking an account executive. In the Seattle market Lotus operates all-news KNWN-AM/FM, talk KVI and country KPLZ in addition to its digital marketing solutions. 
or Go Home: How Small Thinking is Killing Advertising and What to Do About It. Both publications point to a number of conclusions that advertisers should be aware of: 1) Advertisers have two jobs: Convert existing demand by reaching the five percent who are in the market and create future demand via brand building focused on the 95% of consumers who are not in the market; 2) “Big media ads” (AM/FM radio, TV, and outdoor), are more effective at creating future demand because they create a greater sense of quality, popularity, and trust for brands; 3) Ads from “big media” (AM/FM radio, TV, and outdoor) stick in minds more than digital or social media ads. Over 85% of online ads don’t reach the 2.5 second Attention-Memory Threshold, according to Amplified Intelligence’s Karen Nelson-Field; 4) Don’t be afraid of “waste.” It’s the part of advertising that works. 
under an LMA. The deal is contingent upon FCC approval. The sale of Galaxy’s stations comes a little more than a month after Galaxy founder and CEO Ed Levine announced his plans to retire at year’s end. Levine says, “I have been fortunate to live out a lifelong dream of mine for the past 36 years. Time and life march on. While I will miss Galaxy and Syracuse/Utica, I could not be
happier to hand things off to Pamal Broadcasting.” Pamal is owned by founder James Morrell and he tells Syracuse.com, “With this addition, Pamal stations cover an enormous geography ranging from New York City, Long Island and Northern New Jersey, through the entire Hudson Valley to the Capital District, up to Lake George and now out through Utica and Syracuse. It truly is a great opportunity for us all.” 
paid ads among 182,500 TikTok users and connected that to in-market brand lift data. The study covered eight global markets and $71 million of media spend, which generated 23.6 billion impressions. The best practices revealed by the research include: 1) Host-read ads generate greater impact: System1 and WPP Media find creator ads (a.k.a. “host reads”) drive greater brand memory lift, which is the combination of brand awareness and ad recall; 2) Two best practices: Say the name of the advertiser within the first two seconds and ensure strong positive emotion via entertainment; 3) “Say it and show it”: Saying the brand and showing it in the first two seconds of the ad drives the strongest brand recognition; 4) Conduct a “brand early and often” creative audit: Watch/listen to all your ads. Check off if your brand is mentioned in the first two seconds and if there are at least five or more audio track brand mentions in 30-second ads; 5) Use both salesmanship and showmanship: Emotion-based creative that is funny and entertaining builds stronger brands and generates greater business outcomes; and 6) Utilize right brain elements such as characters with vitality, story unfolding, clear sense of place, sounds of the living, dialogue, word play, distinctive accents, and music with discernable melody. 
include: 1) Commercial stations produce news at a notably higher rate than non-commercial stations (65.7% versus 62.6%), though the commercial figure fell nearly 10 points from last year while non-commercial stations edged up slightly; 2) Locally owned stations are now nearly 40% more likely to air news than non-locally owned stations; 3) The typical (median) amount of weekday local news rose to 50 minutes, up 10 minutes from last year, though average minutes swung sharply depending on market size – major markets saw an enormous drop in average weekday minutes, which researchers attribute to unusual data the prior year rather than a real decline, while large and medium markets saw increases.
increase in ROI since COVID but a worrying 11% erosion in advertising driven profits; 2) ROI is mistaken for business outcomes such as sales growth, profit growth, and customer growth. ROI is none of those things. It is simply a ratio of revenue/profit generated by ad spend; 3) Surprisingly, ROI and revenue/profit growth move in the opposite direction. Low profit growth produces high ROI. Strong profit growth results in lower ROI; and 4) Perception vs. reality: Marketers mistakenly believe ROI trumps budget in driving profit growth. The reality is budget is 9 times more critical than ROI in generating profit.
while playing venues such as the Bitter End and TV shows like “Midnight Special,” the band has gained a multi-generational fan base over the past six years due in large part to exposure on talk radio. Talk show hosts have been attracted to Gunhill Road’s engaging themes, sharp lyrics, and provocative YouTube videos that tackle the hottest issues of the day. These include the rise of idiocy, scourge of scammers, threat of censorship, dangers of AI, noise of politics, cruelty to animals, aging, and more. Since 2020, more than 1,500 talk shows, stations, and networks have aired Gunhill Road songs in whole or part, extracted segments for bumpers, and interviewed a member about its provocative messaging.
at 76 after a battle with cancer. Stone hosted the station’s “Open Line” show from 8:00 am to 11:00 am daily. KSCJ program director Justin Barker tells KTIV-TV, “Charlie was always a consummate professional and did everything to the best of his ability, lit up every room and had great charisma and great talent to be able to talk to anybody, to be able to welcome anybody.” 
TALKERS conversations held with programmers and talk show hosts across the nation this week, historic events and milestones get heightened attention on anniversaries divisible by five-year intervals with 10-year, quarter- and half-century markers receiving the most. “This is going to be a big one,” exclaimed KSCO, Santa Cruz station owner Michael “MZ” Zwerling stating, “The combination of 9/11 reaching its quarter-century anniversary coupled with the nation being at war with a Middle East adversary makes remembrances of the tragedy even more appropriate than ever.”
Bill Gates has a useful term for something radio should be thinking about: “Human Reserved.” In an essay about a turbulent AI era, he sketches an unsettling future, and – for broadcasters – has a consequential warning… and an opportunity.
“Rap” was senior vice president of rock promotion at Columbia Records where he served for 33-years during album rock’s golden era, playing a pivotal role in the careers of some of the biggest stars in the business. These included everyone from Bob Dylan to Bruce Springsteen, Pink Floyd to the Rolling Stones, Elvis Costello to Billy Joel, Judas Priest to Alice In Chains, Journey and many, many more.
thought my time at KNX would be the capper of my on-air career — that I’d retire from there, as so many other great broadcast journalists had. But it was not to be. I got caught in the churn of staff reductions in June 2025. I stayed busy over the next year. I focused on Archer’s Line and co-hosted podcasts with Jack Messenger and my KNX colleague Charles Feldman. I started a voiceover business and anchored for Remote News Service, providing local newscasts for small- and medium-market stations across the country. I applied for as many radio jobs as I could. But given the state of an industry that was letting far more people go than it was taking on, I didn’t have a lot of hope. But life, like Loki, loves messing with your plans. I awoke one morning to a message about an opportunity — and I grabbed it. I have accepted an anchor/reporter position at 95.5 WSB Atlanta. I’ll be working with my old KNX boss, Ken Charles, beginning next month. 
race. Elci said he intended to not talk about his candidacy or issues relevant to the race but Marx says her request for equal time is in line with FCC regulations and that Elci has to either leave the air until after election day or she gets four hours of airtime to comply with the law. Elci tells CT Insider he’s not involved in the negotiations, “If it were up to me, it would be done a different way. Unfortunately, I don’t know what the final deal is and I guess it’s still a work in progress. Look, I don’t want to come off the air. That’s the last thing I want, and, you know, it’s killing me that I haven’t worked this week. I feel like I’ve let my listeners down. I feel like I let a lot of people down when it comes to this, and I’m getting pulled in a lot of directions for this.” WJJF-FM Saturday morning host Rocky is filling in for Elci. 
stations and Hillsdale College’s WRFH, Hillsdale, Michigan came in at #5 and Hofstra University’s WRHU, Hempstead, New York was ranked #15. Both stations have historically been closely aligned with the talk radio industry. Both stations are led by professional broadcasters. WRHF’s general manager is Scot
Bertram and WRHU’s general manager is John T. Mullen, both longtime commercial broadcasting pros who moved into academia. It should also be noted that The Bold Gold Media Foundation – launched by Bold Gold Media owner Vince Benedetto – has been a benefactor of WRHF, Hillsdale for a number of years. 
Reach is the primary media driver of growth. Always aim to get more customers from all segments of the market. It’s the main way brands grow; 2) AM/FM radio is America’s number one mass reach media among persons 25-54 and, surprisingly, among 18-34s; 3) AM/FM radio generates significant incremental reach to social media platforms and YouTube; 4) Digital audio only reaches a third of Americans daily. Adding AM/FM radio causes reach to soar to 72% of the U.S.; and 5) AM/FM radio makes your TV better. The younger the demo, the greater the incremental reach. The addition of AM/FM radio lifts TV reach by +32% among 25-54s and +65% among 18-34s. 
winners of the 2026 Regional Edward R. Murrow Award winners. They are grouped by regions and broken down by television and radio as well as by market size. RTDNA says national winners will be celebrated at the Edward R. Murrow Awards Gala on October 12 at Gotham Hall in New York City. 
Houston Public Media today announced that popular local media figure Tessa Barrera is joining its weekday daytime talk show, “Hello Houston,” as co-host alongside longtime personality, Ernie Manouse. Barrera makes her on-air debut on August 17. Barrera brings 13 years of regional television and radio experience to the program. The plan is for Barrera and Manouse to conduct conversations with newsmakers, community leaders, artists and neighbors, giving audiences a fresh, engaging look at the issues, events and people making an impact in Greater Houston. “Tessa’s warmth, curiosity and ability to connect with people make her an outstanding addition to ‘Hello Houston,’” said Josh Adams, associate vice president and general manager of Houston Public Media. “Alongside Ernie, she’ll continue the thoughtful, community-focused conversations that reach audiences across radio, television, digital, HPM+ streaming and social platforms.” To learn more about Houston Public Media, visit