Industry News

KSTA, San Antonio the New Home for the Joe Pags Show

Talk radio star Joe “Pags” Pagliarulo will be heard in his home market of San Antonio on Alpha Media’s news/talk KTSA, effective July 1. The Joe Pags show is nationally syndicated to some 170 affiliates via Compass Media Networks and will air on KTSA in the 5:00 pm to 8:00 pm daypart. Alpha Media SVP andimg market manager Lance Hawkins says, “Joe Pags represents everything we value at KTSA. He’s dynamic, authentic, and rooted in Texas values. Our mission is to build radio brands that are Live and Local, deeply involved in the communities they serve, and always evolving. Pags’ addition to KTSA proves that mission in action.” Pags says that his welcome to KTSA is both professional and personal. “I am thrilled to call KTSA the new flagship for the Joe Pags Show. I’ve been based in San Antonio for 20 years and have always been a fan of the amazing hosts on KTSA. It’s truly an honor to get back on the air in SA and talk with these amazing people on their ride home once again. I can’t thank Jeff Warshaw, Lance Hawkins, Greg Martin, and Dax Davis enough for this remarkable opportunity!” Alpha Media is being acquired by Connoisseur Media and FCC approval is expected by this fall.

Industry News

Edison: News/Information Low on Gen Z Audio Preference List

Edison Research is releasing its Gen Z Audio report based on 2,010 online surveys of respondents ages 13img-24 and, perhaps not surprisingly, their most preferred categories of podcasts are Comedy, Music, Entertainment, and True Crime. News/Information is far down the list with just 17% saying they watched or listened to a news/information podcast in the last month. Also noteworthy is the breakdown of delivery systems for audio for this demographic. Streaming music is the top audio source (42%), followed by YouTube (20%), and AM/FM (16%) in third place. See the complete report here.

Industry News

Former WABC, New York Host Wins City Council Primary

Frank Morano, who until recently was the host of “The Other Side of Midnight” on WABC, New York, won the Republican primary for the 51st district city council seat with 82% of the vote and will face Democrat Clifford Hagen in the November election. Morano won the seat that represents Staten Island in a specialimg election earlier this year. Morano says in a statement, “As someone who spent years behind the mic listening to New Yorkers and elevating their voices, I’ve never lost sight of who I work for. That’s why I ran a campaign rooted in community, not consultants. While others poured money into cookie-cutter strategies, I made it a point to invest in local radio, where real Staten Islanders are tuning in. I stayed a regular voice on Sid Rosenberg’s show on WABC and Arthur Aidala’s show on AM 970 — two stations I used to work at and still believe in. My predecessor, Joe Borelli, took his talents to the airwaves as a frequent host and TV panelist. I’ve taken a different path — bringing that same microphone-to-community connection straight to City Hall.”

Industry News

“Covino & Rich” Celebrate 20 Years

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FOX Sports Radio personalities Steve Covino and Rich Davis celebrated the 20th anniversary of the “Covino & Rich” show with an exclusive listener event in Las Vegas this past weekend. More than 300 listeners traveled to Las Vegas to enjoy a live broadcast of the show. The weekend also featured a mixer at Circa’s Legacy Club Rooftop Cocktails to watch the fireworks show, an afternoon of golf at Atomic Golf Las Vegas, and dinner at Circa Sportsbook. The weekend concluded with a night of karaoke at Cat’s Meow, where Covino and Davis joined listeners on stage to perform a few songs. Pictured above are (l-r) are: Rich Davis, show executive producer Christian Sorge, and Steve Covino.

Industry News

Michael Harrison: “We Need to Invent New Dirty Words”

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The recent utterance of the so-called “F-bomb” by President Donald Trump during an impromptu Whiteimg House lawn press conference sparked a wave of on-air and online conversations about the state of the media and appropriate use of the English language in the rapidly changing digital era.  TALKERS publisher Michael Harrison appeared as a guest this morning (6/25) on the highly popular Gene Valicenti morning drive show on WPRO-AM, Providence sharing his take on the matter including legal and cultural aspects of whether to bleep or “let it fly.”  To listen to the interview, please click here.

Industry Views

Monday Memo: On-Demand is In-Demand

By Holland Cooke
Consultant

imgIf you saved back issues from when TALKERS was a print tabloid, dig-down about 20 years into the stack. A couple times a year beginning then, I was reporting from conferences then called The Podcast and New Media Expo, which later evolved into NMX and BlogWorld and other incarnations.

As I was typing-as-fast-as-I-could in the back row, I was hearing a new medium take shape.

— These energized events had the mojo radio conventions used to. But radio was already struggling as consolidation eliminated many on-air jobs, cutbacks that continue today.
— But plucky podcasters were already self-publishing about high-affinity Long Tail topics too narrowcast for AM/FM radio. And because it is what we then called “the World Wide Web,” they were growing a following far beyond local broadcasters’ signal footprints.

Remember iPod? Suddenly, EVERYONE had one. Then, just-as-suddenly, everyone didn’t. Because Apple rolled-out iPhone, which could also tote your tunes, and do thousands of other things. Yet the term “podcasting” – which first referred to the device – endures.

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What’s remarkable about the podcasting phenomenon, is that users – not the device manufacturer – came up with the idea. iPod was designed as a music player. But it was We The People who reckoned that audio-is-audio and started self-publishing radio-without-radio.

“P-O-D” = “Programming On-Demand.” Think Netflix for audio.

— But unlike Netflix, stations aren’t investing aggressively in on-demand content. Short-staffed, it’s all they can do to feed multiple transmitters robotic programming.
— Meanwhile, enthused podcasters are generating content, some of which is amusing quirky boutique topics. Others are doing local news, now in shorter supply from AM/FM radio.
— Smart stations buddy-up with these DIY creators, showcasing their sponsorable stuff. They create audio, we sell audio.

Holland Cooke (HollandCooke.com) is a media consultant working at the intersection of broadcasting and the Internet. Follow HC on Twitter @HollandCooke

Industry Views

SABO SEZ: Do You Really Think the Back of Your Head is Worth Watching?

By Walter Sabo
a.k.a. Walter Sterling, Host
WPHT, Philadelphia, “Walter Sterling Every Damn Night”
and TMN syndicated, “Sterling on Sunday”

imgThe drive to stream video of radio shows has always been risky. Remember your shock when you first saw one of your radio heroes? Video streaming can present a constant disconnect between the show in the listener’s head and the show on the stream. Many stations make the disconnect worse by streaming terrible video images. Combine the trauma of how a host really looks with a dreary TV show and the package cannot benefit the relationship between station and listener/viewer.

Too many stations stream from one or two fixed cameras in the studio. That picture looks like a police interrogation room. Some stations embarrassingly use one camera on a two person show. The result is a shot of the face of one host and the back of the head of the other, for the entire show. OMG.

Done right, video should enhance the listening experience, it should make the hosts more attractive, more engaging, and more entertaining.

Mistake: Many radio hosts ignore the cameras during spot breaks. These hosts go silent during spots, giving a viewer absolutely no reason to stream. Obviously, if one sits in silence during the break the image presented is pure boredom. On the radio, the listener hears commercials. On their stream they see a silent radio host doing nothing. Double disappointment.

Producing video that enhances a radio show experience takes planning and commitment. One technically simple way to make video work for a host is to address the audience directly during commercial breaks. One on one. The moment a break starts, smart hosts and anchors address the camera and candidly speak with the viewer. Their conversation is topical, urgent and fun.

Engaging the viewer during radio commercial breaks provides added value to a stream and a reason to watch.

Some examples worth watching are found in these links:

B-93, Grand Rapids morning host Aly Mac never stops talking with streaming viewers. She does itimg right, two shows… one on the radio, one on the stream. Seamless and fun.
WPHT produces a TV show with switching, graphics that flows with the radio show.
Baylee Martin is a TV anchor who could teach the industry how to conduct an on-air show enhanced by the stream.  Hearst should sell schedules in her stream content. Have a look, she’s a streaming savant.

When streaming, consider if the video stream is helping or hurting the radio show. If the “reveal” is the back of a head, hurting!

Walter Sabo has been a C Suite action partner for companies such as SiriusXM, Hearst, Press Broadcasting, Gannett, RKO General and many other leading media outlets. His company HITVIEWS, in 2007, was the first to identify and monetize video influencers.. His nightly show “Walter Sterling Every Damn Night” is heard on WPHT, Philadelphia. His syndicated show, “Sterling On Sunday,” from Talk Media Network, airs 10:00 pm-1:00 am ET, and is now in its 10th year of success. He can be reached by email at sabowalter@gmail.com.

Industry News

KRMG, Tulsa Hosts FOX News Radio’s Jimmy Failla

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FOX News personality Jimmy Failla traveled to Tulsa to help affiliate KRMG-AM/FM celebrate its 75th Anniversary. Failla’s “FOX Across America Stay Gold Edition” was held at both the Outsiders House Museum and Puck’s Sports Bar and Grill. The Outsiders House museum founder Danny Boy O’Connor joined Failla at the museum where they recorded a segment of “FOX Across America” with a special studio audience. They discussed the movie, “The Outsiders,” as well as today’s current political events. “KRMG Afternoon News” host Skyler Cooper was live during the evening broadcast, interviewing Failla, Danny Boy O’Connor, and Outsiders House executive director Ashley Beck. Pictured above at The Outsiders House museum is O’Connor (far left) and Failla (center).

Industry News

BFoA Media Mixer in New York City

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Last Wednesday (6/18), the Broadcasters Foundation of America held one of its popular Media Mixer events in New York City designed to give “junior people in broadcasting the opportunity to network with executives and to increase awareness or the charitable mission of the BFOA to help broadcasters in acute need.” Pictured above is BFoA chairman and former CBS Radio COO Scott Herman (center) speaking with two attendees.

Industry News

Dennis Malloy Leaving “New Jersey 101.5” Midday Show

Midday talk host Dennis Malloy announces that he’s leaving his full-time role at Townsquare Media’s WKXW-FM, Trenton New Jersey 101.5 when his current contract expired on July 31. Malloy co-hosts the Dennis & Judi midday show with Judi Franco. He told listeners earlier this week that he thinks the time is right to step into a new role.img “Two of my children live out of state and it’s difficult to sneak in quick visits. But now it won’t be. I’ll get to spend longer periods with my kids and grandkids, and just hopefully take and enjoy what life has to offer. There is no drama and no intrigue. Judi and I are still very good friends, almost like brother and sister. We’re both grateful that they threw us together back in 1997. The chemistry was instant, and the laughter has never stopped. Yeah, there have been some tumultuous times thrown in there as well, but it was all good. So, so, so good. I was lucky enough to be a part of radio’s history in New Jersey. Don’t get me wrong: Our ratings are still very high, and for that, I am extremely grateful. But I will still be a part of the radio station, filling in when the need arises. I’ll possibly be doing some appearances and definitely some writing for NJ1015.com.” Read Malloy’s full post here.

Industry News

WLS-AM and Ray Stevens Ink Renewed Deal

Cumulus Media re-signs morning drive talk host Ray Stevens to a new contract to continue his role with 890 WLS-AM. The station says Stevens’ show debuted last June “and has quickly become a morning ritual for Chicago’s passionate talk radio listeners.” “Ramblin’ Ray Stevens,” served for years as an air personality atimg crosstown country WUSN-FM “US 99” and was honored by the Country Music Association as Major Market Personality of the Year in 2010 and for four consecutive years, was honored as the Country Radio Broadcasters’ Major Market Talent of the Year. Station program director Stephanie Tichenor says, “Ray has been instrumental in bringing Conservative content to morning drive on the Big 89. His energy, his experience, and his ability to deliver the local lens of the right conversation has been invaluable for our listeners. We look forward to the continued growth and success of 890 WLS with Ray Stevens in morning drive.” Stevens comments, “Excited to continue doing wake ups in my hometown of Chicago. I love that WLS management always supports my wild ideas. Ideas that make our city better for every neighborhood and everybody! Pets included! We have a lot of work to do, and we are doing it!”

Industry News

iHeartMedia Present at Cannes Lions Festival

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Pictured above is author Malcolm Gladwell (left) speaking with Questlove (right) at the iHeartCafé at La Californie during the Cannes Lions Festival of Creativity on June 17 in Cannes, France as they do a live recording of the iHeartPodcast “Questlove Supreme.” It was just one of many iHeartMedia-presented events held during the weeklong festivaldesigned to demonstrate the creativity and the advertiser value in audio entertainment. Photo by Adam Berry/Getty Images for iHeartMedia

Industry News

WRHU Radio Hofstra Celebrates Gracie Honors

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The student news team of WRHU-FM Radio Hofstra University earned two Gracie awards from the Alliance for Women in Media. WRHU general manager John Mullen says that the organization has the largest radio news team on Long Island with more than 60 student journalists. They earned the Gracie’s for WRHU-FM’s morning drive talk program and their live, locally focused half-hour afternoon drive news show. Pictured above are Hofstra president Susan Poser with the WRHU staff, Mullen, Pro in Residence Doualy Xaykaothao; WRHU alums Jamie Morris, morning host WKJY-FM, Hempstead; Heather Cohen, president the Weiss Agency; Dean Mark Lukasiewicz, and Liane Souza, director of affiliate sales for Compass Media Networks.

Industry News

KBLA, Los Angeles Celebrates Fourth Anniversary

Los Angeles talk radio outlet KBLA “Talk 1580” was launched four years ago today (6/19) by Smiley Audio Media owner Tavis Smiley. The company says it is proudly celebrating the anniversary “with four high-profile public events. Since its launch, KBLA Talk 1580 has become the station of choice for Black andimg African American residents, as well as progressive listeners more broadly. KBLA Talk 1580 continues to be the most ‘trusted, credible, and reliable’ media source in Southern California for African Americans and beyond. While KBLA Talk 1580 is unapologetically progressive, the station and its on-air talent prioritize good ideas over ideology.” KBLA will hold a “Juneteenth Backyard Barbecue” today at Kenneth Hahn State Recreation Area from 4:00 pm to 8:00 pm. On Saturday (6/21) KBLA will present an “Empowerment Congress Juneteenth Community Celebration & Dialogue” at The Beehive from 9:00 am to 2:00 pm, and on Sunday (6/22), station host Dominique DiPrima will moderate a “State of Black Women in Los Angeles” symposium at The Living Room @ Faithful Central Bible Church from 10:00 am to 2:00 pm.

Industry News

Buffalo’s “The Patriot” to Launch on July 4

Buddy Shula’s new radio station WUSW, Niagara Falls, New York – formerly WHLD – will officially launch its conservative talk format on July 4 as “1270 AM The Patriot.” Shula, who operates oldies WECK in theimg Buffalo market, acquired WHDL from Cumulus Media earlier this year. He says, “I’m thrilled to be debuting a local talk station that deals with real issues. I feel the conservative talk lane is open, and that will give listeners a choice of the type of talk that they really want to hear.” The station will feature syndicated shows including Premiere Networks’ “The Sean Hannity Show,” “Glenn Beck,” “Clay Travis & Buck Sexton,” and “Jesse Kelly,” plus Erik Erickson, Lars Larson, Vince Coglianese, and more. New York State Assemblyman David DiPietro will also host a local program.

Industry News

Nielsen: Radio Outperforms Perceived Effectiveness

Nielsen states that its 2025 Annual Marketing Report comes to the conclusion that marketers are driving investment in digital channels because they are perceived to have measurability and direct attribution. Nielsen says ease of measurement does not always equate to effectiveness or higher ROI. “Proprietaryimg KPIs and lower CPMs can be misleading, and a channel’s ability to claim conversion credit doesn’t necessarily translate to real value. This bias can lead to underinvestment in traditional channels, like radio, which, despite being perceived as less effective, can deliver substantial ROI.” The perceived effectiveness of radio by marketers puts it dead last in ROI. But a weighted average shows that radio is second only to social media in ROI. The study also found that “podcasts demonstrate strong ROI, comparable to TV and digital display, yet they are often overlooked or undervalued.” See more about the study here.

Industry News

50th Annual Gracies Luncheon in NYC

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The AWM Foundation presented the 50th Annual Gracie Awards Luncheon at Cipriani 42nd Street in New York City yesterday (6/18). Host Juju Chang, co-anchor of ABC News’ “Nightline” led the program alongside a lineup of presenters that included WFAN’s Boomer Esiason, iHeartMedia’s Medha Gandhi, CNN’s Erica Hill, and NBC News’ Vicky Nguyen. Pictured above is “CBS Sunday Morning” host Jane Pauley (left) presenting the Lifetime Achievement Award to longtime colleague and friend, “CBS Sunday Morning” correspondent Martha Teichner (right).

Industry News

TALKERS News Notes

PodcastOne Extends A+E Deal. PodcastOne extends its agreement with A+E Networks for the exclusive sales and distribution rights to five true crime podcasts: “Cold Case Files,” “I Survived,” “American Justice,” “City Confidential,” and “Ancient Aliens.” PodcastOne co-founder and president Kit Gray says, “Whether it is a limited series or a weekly production, we provide premiere podcasting services for companies and networks who have been hesitant or lack the internal resources to adapt existing programming into a podcast. By leveraging our strong infrastructure and expert technology within the medium, we can offer tailored services to bridge the gap between television and the world’s fastest growing media platform, podcasting.”

MPR Adds Trustees. The Board of Trustees of Minnesota Public Radio welcomes two new members. Sarah Karon, board president of the Library Foundation for Sarasota County and District 5 Town Commissioner in Longboat Key, Florida, and Dr. Brian Harrison, political scientist and author, were recently elected to the board. MPR CEO Jean Taylor states, “We’re delighted to welcome Sarah and Brian to the MPR Board of Trustees. Both of these new Trustees have great passion for service to their communities and are huge fans of public media. At the same time, they will each bring incredible expertise, perspective, and a track record of success in their own right in the areas of philanthropy and inclusion. Their presence and engagement will make an already strong board even stronger.”

Denes Hosts Warshaw and Parenti on Podcast. Benztown president Dave “Chachi” Denes talks with Connoisseur Media founder and CEO Jeff Warshaw and Radio Ink president and publisher Deborah Parenti on the two current episodes of his podcast, “Chachi Loves Everybody.”

Job Opportunity

Lotus Seattle Seeks Promotions Staffers

Lotus Seattle Corp is seeking staff for its part-time Promotions Event Staff ON-CALL team members to work at station events and represent stations in a positive, professional manner. Lotus says, “This is a great opportunity to earn extra money by working at various stations’ events including local sporting events,img community events, retail/client events, local fairs and more. You will meet new people and engage with the public. Plus, interact with multi-media marketing pros to get an edge on your career with real world experience. This is a great job for all ages over the age of 18. If you are retired, a veteran, looking to fill some time on the weekends, in college looking for some extra part-time work or interested in the radio and television industry this is a great opportunity.” The position pays $21 per hour. Send your resume here.

Industry News

Podcast Download – Spring 2025 Report Released

Cumulus Media and Signal Hill Insights are releasing the Podcast Download – Spring 2025 Report, what they call “a comprehensive evaluation of the latest podcast audience trends” that examines the habits of weekly podcast consumers. Cumulus says, “A key finding uncovered in the Podcast Download Report is that audio remains the primary mode of podcast consumption despite growing video options and the rise of YouTube as a podcast platform.” Cumulus Media | Westwood One Audio Active Group senior insightsimg manager Liz Mayer says, “There is no denying that YouTube is playing an important role in the podcast ecosystem, especially when it comes to discovering new podcasts. However, over half of weekly podcast consumers indicate they consume via audio primarily. So, while the new video capabilities are exciting and need to be focused on, the industry can’t forget that it’s what consumers are hearing that is most important.” Highlights from the report include: 1) Audio remains the primary mode of podcast consumption (58%) despite growing video options; 2) YouTube is the leading podcast platform, yet it is not a walled garden as consumers listen to podcasts across multiple platforms; 3) Podcast discovery: YouTube is the place to be found; 44% of new podcast audiences started listening on YouTube; 4) Downloads and listens underestimate the actual audience: The current download impression model fails to account for co-listening; and 5) Why podcast advertising works so well: Podcasts hosts are three times more influential than social media influencers. See more about the study here.

Industry News

Edison Research to Unveil Gen Z Audio Report

Edison Research says that its new “Gen Z Audio Report” – sponsored by SiriusXM Media – will be releasedimg to the industry in a free webinar on June 25 at 2:00 pm ET. More than 2,000 people ages 13-24 in the U.S. were surveyed for the report. Edison says, “The study explores what shapes the lives of Gen Z – from current issues to overall outlooks, and what their media choices include – from music discovery to their favorite podcasts. Learn how Gen Z listeners use audio, tech, and social media, and most importantly, the role audio plays in their daily lives.” You can register for the webinar here.

Industry Views

Monday Memo: Stepping-Up and Sounding Solid

By Holland Cooke
Consultant

imgWith so many of us taking vacation time soon, guest hosts are often local somebodies who are not career broadcasters and don’t share our second-nature performance routines. For their benefit, these tips, based on my experience on both sides of the mic:

Get right into it. When I used to fill-in for Jim Bohannon, I figured that – to his listeners – who-the-heck was I? Lacking the back-story of “a name,” I simply, succinctly, told the truth, “I’m Jim’s pal, Holland Cooke.” Skip the biographical blah-blah-blah that devalues a show by emphasizing that the familiar host is absent. Just tee-up what the show is about this hour… why it matters to those listening… how they will benefit from not wandering-off… and how to join-in.

Make the phone ring. When “FOX Across America” host Jimmy Failla is off, my client Paul Gleiser – owner of affiliate KTBB/Tyler-Longview TX – often fills-in. Paul asked Jimmy for advice. Ever in-character, Failla quipped, “Drive it like you stole it!” So Gleiser is all about call count, teeing-up TWO tempting propositions, one topical, the other a softer “Bonus Question.” As new employment numbers were announced, “The WORST job you ever had?” got callers telling great stories.

“Know what the show was about yesterday,” Paul urges, because political topics tend to change little day-to-day. Avoid this trap: The guest host’s outspoken narrative is a point that’s already been talked-to-death BUT this is HIS shot on a big show, so this is HIS turn to me-too the unison. Better approach: Come up with a new wrinkle.

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Invite participation multiple ways. Many listeners would rather text than call. Welcome them and you’ll sound accessible and at-the-speed-of-life. Note how effectively SiriusXM’s Michael Smerconish polls listeners via social media.

Establish a relationship with the producer “BEFORE the show” Gleiser advises: “Don’t just show up.” Ascertain who-does-what. In some cases, the producer will have booked guests and may suggest or assign call-in topics. Or if – in Jimmy Failla speak – you’re driving, the producer is simply call-screening and running-the-board… which you should NOT attempt if you’re not an experienced broadcaster or if you are unfamiliar with the station’s setup.

Keep re-setting – succinctly, “matter-of-factly,” introducing yourself and your guest-or-topic — going-into and coming-out-of breaks, and at the beginning of each hour. Listeners are constantly tuning-in.

Always and only announce the call-in number immediately after you tell them WHY to call. Most common mistake I hear, even from experienced hosts: They give-out the phone number at the very beginning of the show or hour or segment, then (eventually) they tell you why to call, possibly minutes later (an eternity in live radio). So, they’re haunted by those dreaded “regulars” who already have the number memorized. Make announcing the number your punch line, whether you’re asking opinions on topic du jour or offering access to a guest they’ll want to interact with. Seems like a little thing, but this can make a big difference in how popular you make the station sound.

Holland Cooke (HollandCooke.com) is a consultant working at the intersection of broadcasting and the Internet. Follow HC on Twitter @HollandCooke

Industry News

Joe Thomas and TMN Broadcast from “Freedomfest”

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Pictured above at the weekend’s “Freedomfest” in Palm Springs, California is Joe Thomas (right) host of “First Thing Today” – syndicated nationally by Talk Media Network – and owner of WTON, Staunton, Virginia speaking with “Freedomfest” founder Mark Skousen (left).  Thomas tells TALKERS, “During a weekend where libertarians faced the debate over Israel’s missile strikes against Iran and whether US borders should be open or not, we brought all of it to our listeners from Portland to Daytona each day!”

Industry News

KXEL, Cedar Rapids Takes Over “Tractorcade”

NRG Media’s news/talk KXEL, Cedar Rapids took over the sponsorship of the “Great Eastern Iowa Tractorcade” after another station in the Cedar Rapids and Waterloo markets discontinued its support. Thisimg was the 26th year for the iconic Iowa summertime event that brings some 325 vintage tractors together at the Midwest Old Threshers Reunion fairgrounds in Mount Pleasant, Iowa. NRG Media says that while some entities might have been deterred from taking over such a popular and well-established event, company COO/CFO Jim Smith embraced the opportunity. He says, “We’re learning as we go, but we’re learning from people who have done this for a long time – very seasoned – so… it hasn’t been that heavy of a lift because we’re surrounded by good people.”

Industry News

Joe Pags Gets Standing “O” at Righteous Brothers Concert

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Pictured above at the HEB Performance Hall in San Antonio is nationally syndicated talk radio star Joe “Pags” Pagliarulo (left) with music legend Bill Medley (right). Medley brought his national Righteous Brothers “Lovin’ Feelin’ Farewell Tour” to San Antonio last Sunday night with singer Bucky Heard taking over for the late Bobby Hatfield. When Medley learned that radio talker Pags was in the audience, he did a special shout-out to the hometown favorite and asked him to stand. Pags received an ovation from the crowd and later met with Medley and Heard backstage. They also recorded a conversation for Pags’ podcast. 

Industry News

FCC’s Media Bureau Publishes Foreign Government Programming Rules

Earlier this week, the FCC’s Media Bureau “released rule modifications to the sponsorship identification requirements for foreign government-provided programming, which require a public disclosure to be made, at the time of broadcast, identifying the foreign source of such programming. The Second Report and Order adopted a revised approach that provides radio and television broadcast licensees with two options forimg demonstrating that they have met their duty of inquiry in seeking to obtain the information needed to determine whether programming is sponsored, paid for, or furnished by a foreign governmental entity.” While this new sponsorship identification requirements for foreign government-provided programming was passed 3-2 by the Commission last summer, it has been challenged in the courts and remains there. Because of this, yesterday’s announcement of the publication of the rules in the federal register also adds that the implementation of the rules are being put off for six months until December 8, 2025. One of the arguments put forth by broadcasters opposed to the new rules is that they put radio and TV stations in the position of having to conduct an investigation in order to comply with the law.

Industry Views

Neutraliars: The Platforms That Edit Like Publishers but Hide Behind Neutrality

By Matthew B. Harrison
TALKERS, VP/Associate Publisher
Harrison Media Law, Senior Partner
Goodphone Communications, Executive Producer

imgIn the golden age of broadcasting, the rules were clear. If you edited the message, you owned the consequences. That was the tradeoff for editorial control. But today’s digital platforms – YouTube, X, TikTok, Instagram – have rewritten that deal. Broadcasters and those who operate within the FCC regulatory framework are paying the price.

These companies claim to be neutral conduits for our content. But behind the curtain, they make choices that mirror the editorial judgment of any news director: flagging clips, muting interviews, throttling reach, and shadow banning accounts. All while insisting they bear no responsibility for the content they carry.

They want the control of publishers without the accountability. I call them neutraliars.

A “neutraliar” is a platform that claims neutrality while quietly shaping public discourse. It edits without transparency, enforces vague rules inconsistently, and hides bias behind shifting community standards.

Broadcasters understand the weight of editorial power. Reputation, liability, and trust come with every decision. But platforms operate under a different set of rules. They remove content for “context violations,” downgrade interviews for being “borderline,” and rarely offer explanations. No appeals. No accountability.

This isn’t just technical policy – it’s a legal strategy. Under Section 230 of the Communications Decency Act, platforms enjoy broad immunity from liability related to user content. What was originally intended to allow moderation of obscene or unlawful material has become a catch-all defense for everything short of outright defamation or criminal conduct.

These companies act like editors when it suits them, curating and prioritizing content. But when challenged, they retreat behind the label of “neutral platform.” Courts, regulators, and lawmakers have mostly let it slide.

But broadcasters shouldn’t.

Neutraliars are distorting the public square. Not through overt censorship, but through asymmetry. Traditional broadcasters play by clear rules – standards of fairness, disclosure, and attribution. Meanwhile, tech platforms make unseen decisions that influence whether a segment is heard, seen, or quietly buried.

So, what’s the practical takeaway?

Don’t confuse distribution with trust.

Just because a platform carries your content doesn’t mean it supports your voice. Every upload is subject to algorithms, undisclosed enforcement criteria, and decisions made by people you’ll never meet. The clip you expected to go viral. Silenced. The balanced debate you aired. Removed for tone. The satire? Flagged for potential harm.

The smarter approach is to diversify your presence. Own your archive. Use direct communication tools – e-mail lists, podcast feeds, and websites you control. Syndicate broadly but never rely solely on one platform. Monitor takedowns and unexplained drops in engagement. These signals matter.

Platforms will continue to call themselves neutral as long as it protects their business model. But we know better. If a company edits content like a publisher and silences creators like a censor, it should be treated like both.

And when you get the inevitable takedown notice wrapped in vague policy language and polished PR spin, keep one word in mind.

Neutraliars.

Matthew B. Harrison is a media and intellectual property attorney who advises radio hosts, content creators, and creative entrepreneurs. He has written extensively on fair use, AI law, and the future of digital rights. Reach him at HarrisonMediaLaw.com or read more at TALKERS.com.

Industry News

Woodward Taps DeGroot to Lead Wisconsin Stations

Woodward Communications names B.J. DeGroot market manager for its six-station cluster in Northeast Wisconsin that includes news/talk WHBY and sports talk WSCO-AM/W237AA “The Score” in Appleton. DeGroot has been serving as brand manager for WHBY and “The Score.” Woodward says that DeGroot’s understanding of the local market and his success in brand management has prepared him to lead thisimg diverse group of stations. DeGroot comments, “Leading the entire portfolio of Woodward Community Media stations in Northeast Wisconsin is a significant honor. I’m committed to working with our talented local teams to continue delivering relevant content and strengthening our connection with the community.” The company also announces that Kelly Radandt, who was named director of broadcast in November 2024, will oversee broadcast brands across both Northeast Wisconsin and the company’s Springfield, Illinois stations. DeGroot and Kevin O’Dea, market manager of Springfield, will both report to Radandt. Radandt comments, “This expanded role presents a unique opportunity to unify our broadcast efforts and innovate across markets. I am eager to contribute to Woodward Community Media’s continued success and evolution. Onward!”

Industry News

iHeartMedia and Washington Commanders Extend Deal

The Washington Commanders and iHeartMedia DC are extending their flagship broadcast partnership. Commanders games will continue to be heard on classic rock WBIG “BIG 100.3 FM,” as well as via the station’s website and the iHeartRadio App. iHeartMedia region president Aaron Hyland says, “We are thrilled to extend our dynamic audio partnership with the Washington Commanders, building on the momentum and shared success we’ve achieved together the past three seasons. By harnessing the power of audio across ‘BIG 100’ and our iHeartMedia platforms with broadcast, podcast, and streaming, we’re excited to deliver even more access, energy, and unforgettable gameday moments to Commanders fans throughout the region.”

Industry Views

Is That Even Legal? Talk Radio in the Age of Deepfake Voices: Where Fair Use Ends and the Law Steps In

By Matthew B. Harrison
TALKERS, VP/Associate Publisher
Harrison Media Law, Senior Partner
Goodphone Communications, Executive Producer

imgIn early 2024, voters in New Hampshire got strange robocalls. The voice sounded just like President Joe Biden, telling people not to vote in the primary. But it wasn’t him. It was an AI clone of his voice – sent out to confuse voters.

The calls were meant to mislead, not entertain. The response was quick. The FCC banned AI robocalls. State officials launched investigations. Still, a big question remains for radio and podcast creators:

Is using an AI cloned voice of a real person ever legal?

This question hits hard for talk radio, where satire, parody, and political commentary are daily staples. And the line between creative expression and illegal impersonation is starting to blur.

It’s already happening online. AI-generated clips of Howard Stern have popped up on TikTok and Reddit, making him say things he never actually said. They’re not airing on the radio yet – but they could be soon.

Then came a major moment. In 2024, a group called Dudesy released a fake comedy special called, “I’m Glad I’m Dead,” using AI to copy the voice and style of the late George Carlin. The hour-long show sounded uncannily like Carlin, and the creators claimed it was a tribute. His daughter, Kelly Carlin, strongly disagreed. The Carlin estate sued, calling it theft, not parody. That lawsuit could shape how courts treat voice cloning for years.

The danger isn’t just legal – it’s reputational. A cloned voice can be used to create fake outrage, fake interviews, or fake endorsements. Even if meant as satire, if it’s too realistic, it can do real damage.

So, what does fair use actually protect? It covers commentary, criticism, parody, education, and news. But a voice isn’t just creative work – it’s part of someone’s identity. That’s where the right of publicity comes in. It protects how your name, image, and voice are used, especially in commercial settings.

If a fake voice confuses listeners, suggests false approval, or harms someone’s brand, fair use probably won’t apply. And if it doesn’t clearly comment on the real person, it’s not parody – it’s just impersonation.

For talk show hosts and podcasters, here’s the bottom line: use caution. If you’re using AI voices, make it obvious they’re fake. Add labels. Give context. And best of all, avoid cloning real people unless you have their OK.

Fair use is a shield – but it’s not a free pass. When content feels deceptive, the law – and your audience – may not be forgiving.

Matthew B. Harrison is a media and intellectual property attorney who advises radio hosts, content creators, and creative entrepreneurs. He has written extensively on fair use, AI law, and the future of digital rights. Reach him at Harrison Legal Group or read more at TALKERS.com.

Industry News

The American Miracle Premieres at the Kennedy Center

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On June 4, Heroic Pictures and Patterns of Evidence Foundation hosted an exclusive VIP red carpet premiere at the John F. Kennedy Center for the Performing Arts in Washington, D.C. for the new film, The American Miracle: Our Nation Is No Accident. The film was inspired by talk radio host Michael Medved’s bestselling book of the same name and portrays the successful American Revolution as happening due to the intervening hand of God. The movie was produced and directed by Timothy Mahoney and stars Pat Boone and Kevin Sorbo, among numerous others. Pictured above is Michael Medved with his wife Diane and actors in period costumes.

Industry News

Starnes Named to Board of NACL

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Pictured above is nationally syndicated talk host Todd Starnes delivering a keynote address at the National Association of Christian Lawmakers’ national policy conference at Liberty University. Starnes was recently named to the board of the NACL.