Edison Breaks Down Spoken-Word Listening
Edison Research is expanding on the recent data from its Share of Ear Study that concluded podcast listening has overtaken AM/FM radio among ad-supported spoken-word audio. Edison reveals that, according to its data, among Americans 13+, 40% of time spent with spoken-word audio is spent listening to podcasts; 39% is spent listening to AM/FM
radio (including AM/FM streams), the historic spoken-word listening leader. Edison adds, “Spoken-word listening time among Americans 13-34 is dominated by podcasts, with 53% of time being spent with that specific platform, versus 23% of time going to AM/FM radio. Radio does rebound among 35–54-year-olds but still falls short with 47% of their spoken-word listening time going to podcasts and 35% going to AM/FM radio. Our story completely changes among Americans ages 55+, who spend the majority of their spoken-word listening time with AM/FM radio, at 55%, and less than one-quarter of their time with podcasts at 22%. The dominance of podcast listening among younger age cohorts can certainly be attributed to their preference for on-demand content that also includes visual elements, qualities specific to podcasts and not radio. AM/FM radio carries a wide variety of spoken-word offerings, ranging from sports play-by-play and sports talk, NPR programming, news and entertainment talk shows, to political talk.”
Sports Enterprises CEO Kit Geis, and WFAN personality and former NFL star Tiki Barber and takes place on Monday (3/23) at 2:00 pm ET. Audacy says the webinar will cover: Why avidity, not reach, is the real currency in sports marketing; Where diehard fans spend their time; How Gen Z is reshaping fandom; and What real performance looks like for the biggest sports marketers today. 
license renewals come up. The law is clear. Broadcasters must operate in the public interest, and they will lose their licenses if they do not. And frankly, changing course is in their own business interests since trust in legacy media has now fallen to an all time low of just 9% and are ratings disasters. The American people have subsidized broadcasters to the tune of billions of dollars by providing free access to the nation’s airwaves. It is very important to bring trust back into media, which has earned itself the label of fake news. When a political candidate is able to win a landslide election victory after in the face of hoaxes and distortions, there is something very wrong. It means the public has lost faith and confidence in the media. And we can’t allow that to happen. Time for change!” Carr included a Truth Social post from President Donald Trump in which he complains about papers such as The New York Times and The Wall Street Journal reporting on a strike against the U.S. base in Saudi Arabia that hit five refueling tanker planes. Trump said the reporting was intentionally wrong. 
nationally syndicated radio show, “FOX Across America,” and his FOX News Channel show, “FOX News Saturday Night.” The theme for this 10th Event & Dinner at Mohegan Pennsylvania on May 5 is “250 Years of American Liberty!” Bold Gold president Vince Benedetto says, “This being our 10th event and coinciding with 
America’s 250th Birthday, we are doing everything bigger this year. In addition to celebrating 250 years of America, we’ll be celebrating 250 years of freedom of speech… and there is no greater daily example of that freedom that radio broadcasters. Radio, especially talk radio, remains America’s modern town hall. Our efforts at this event will help the next generation of radio broadcasters.” The Bold Gold Foundation will also be honoring Northeast Pennsylvania business leader and philanthropist Robert Tamburro with The Atlas Award for Citizenship. Bold gold says the Atlas Award is bestowed on individuals who, through their hard work and bold actions, show what is possible to achieve in a free society, and who exhibit extraordinary dedication to the highest ideals of character, community service, entrepreneurialism, patriotism, leadership, and virtue.
Carrier Bureau, helping implement the Act. In the webinar titled “30th Anniversary of the 96 Act: What Did We Learn?” panelists will explore how lessons from the past 30 years can drive innovation and competition for consumers today. Topics will include artificial intelligence, media, competition, convergence, access, and cybersecurity. The three separate panels will include Panel 1 looking at “The Legislative Process That Led to the Act; Panel 2 will address “FCC Implementation of the Act”; and Panel 3 will focus on “Today’s Challenges.” Interested parties can join online via the 
2024. Urban One CEO and president Alfred C. Liggins, III, states, “As expected, we had a tough fourth quarter due to a combination of non-recurring political advertising, soft radio markets and declining audience delivery in our cable television business. Despite this, we were able to achieve full-year Adjusted EBITDA within our previous guidance range at $56.7 million. The biggest revenue drag in the fourth quarter resulted from weak cable TV prime delivery, down approximately 20.0% from the third quarter, although we have seen a significant recovery in the first quarter 2026 as the revised Nielsen methodology has given us an approximate 40.0% – 50.0% lift compared to the fourth quarter 2025. Radio pacings in the first quarter of 2026 are currently down 5%, but we remain positive on the outlook for mid-term political revenues later in the year. I was pleased that we were able to repurchase a significant amount of our 2028 Notes at a discount, extend out the maturity on all but a small stub of the notes, and increase the size and term of our ABL Credit Agreement. This transaction sets up the company with a stable capital structure and extended maturity runway to allow us to continue to de-lever the business. In January 2026 we also regained compliance with the Nasdaq listing requirements by effectuating a 1-for-10 reverse stock split.”
podcasts that will deliver weekly gaming and culture programming across its multiplatform network. iHeartMedia president of business development and strategic partnerships Michael Biondo says, “This collaboration shows iHeart’s commitment to authentically elevating gaming culture. Together, iHeart and GGL are creating a new blueprint for how gaming lives inside mainstream culture—bringing competitive gaming to listeners and new fans nationwide by introducing them directly into the Global Gaming League ecosystem.”
titled, “We’ll Do it Live!” The new podcast debuts this Thursday (3/12) at noon ET for his Concierge and Premium Members and at 7:00 pm ET for everyone else. O’Reilly’s first guest is comic and actor Rob Schneider. O’Reilly says he and Schneider will discuss his time on SNL, the impact of COVID, and what led him to where he is politically today.
with Jon Marks (right) from 2013 to 2015. Beasley Philadelphia VP and market manager Paul Blake says, “Sean is back, and we’re better for it. He and Jon have proven chemistry and a shared competitive drive that fits this brand perfectly. Our fans expect passion and strong takes. That’s exactly what they’ll get every weekday at 10 am.” Brace comments, “‘97.5 The Fanatic’ is where this all began for me. So, to come back and join Jon Marks & Ray Dunne five days a week is something I’m incredibly proud of. Really looking forward to delivering the best four hours of sports radio in the city every day from 10 to 2.”
audience looking for real-time news and opinion.” Salem News VP and general manager Cary Pahigian adds, “Expanding Salem News Channel onto Prime Video allows us to bring our programming to one of the largest streaming audiences in the world. As more viewers shift to streaming platforms for news and commentary, we are focused on ensuring Salem’s voices and perspectives are available wherever audiences are watching.”
and 25–54 with double-digit shares of 13.9 and 13.1, respectively. The show is hosted by DJ Envy, Jess Hilarious, and Charlamagne Tha God and plays an important role in urban youth culture. iHeartMedia EVP of programming Thea Mitchem states, “The Breakfast Club continues to set the standard for what a truly multiplatform powerhouse looks like. These record‑setting ratings are a direct reflection of the team’s talent, consistency, and cultural impact. DJ Envy, Jess Hilarious, Charlamagne Tha God, and our exceptional production and digital teams deliver a show that resonates deeply with audiences across every platform. We’re incredibly proud of this achievement and grateful to the listeners of New York who make ‘The Breakfast Club’ a defining force in media.”
breathe talk radio? We’re looking for a program director to lead our talk radio stations to the next level.
$600 million of debt, “substantially deleveraging its balance sheet and enhancing its ability to execute on strategic priorities.” The company says it will continue operating in the ordinary course throughout the process, with no impact to employees, partners, or listeners.
macroeconomic and industry-wide pressures we have faced have remained unrelenting. Against that backdrop, it became clear that Cumulus’s remaining debt burden limited our ability to fully realize the company’s potential, and this agreement represents a major step forward. The prepackaged process is intended to address the company’s debt efficiently with no disruption to our operations, our people, and our strategies. On emergence, a stronger financial foundation will better position Cumulus to continue investing in premium content, enriched audience experiences, advertiser performance enhancements, and the ongoing growth of our digital marketing offerings.” Cumulus has filed a proposed Plan of Reorganization that incorporates the terms of the RSA and is subject to approval by the Court. The requisite majority of debtholders committed to vote in favor of the Plan, which calls for the cancellation of 100% of the company’s existing funded indebtedness in exchange for 100% of the company’s reorganized equity and $50 million of new convertible notes, as well as the amendment and restatement of the company’s asset-based revolving credit facility to provide continued liquidity. Cumulus expects that the Court will hold a hearing to consider the approval of the Plan within 60 days of the filing date and that the company will emerge from bankruptcy following receipt of required regulatory approvals from the Federal Communications Commission.
Mayor Zohran Mamdani an “America hating, Jew hating, Radical Islam cockroach running our once beautiful city.” He also addressed President Trump, asking him to “stop complimenting the mayor.” Rosenberg removed the post and stated, “To the mayor, and anyone else that I offended with my tweet on Saturday, I send out a heartfelt apology,”
Talk radio has a long incredibly successful run of shows about sex.
field with global technology platforms.” He underscored broadcasters’ unique and essential role in public safety, civic engagement and strengthening local democracy. Additionally, broadcasters heard from key policymakers shaping broadcast policy, including Sen. Ed Markey (D-MA), who spoke about the enduring value of broadcast radio and his leadership on the bipartisan effort to pass the AM Radio for Every Vehicle Act… and U.S. Rep. Richard Hudson (R-NC), chairman of the House Energy and Commerce Subcommittee on Communications and Technology, who spoke about the need for broadcast ownership rules to reflect today’s landscape and the importance of keeping AM radio in cars.
program audio, and vice president of operations roles. Take On The Day CEO Ron Hartenbaum says, “Dan has been critical to the on-going success of the radio program, podcast, live events, and pushing the growth of the video product to new levels of engagement. His ability to get things done is simply amazing.” Brady comments, “I’m humbled to be recognized in this elevated role by the managing partners and more importantly Dr. Laura as we continue to propel her legendary brand. Continuing to work with our partners at SiriusXM and their team in this new capacity is a true honor.”
Tuesday, March 10 and culminating with the championship game broadcast on Sunday, March 15. “We cannot wait for tip-off,” says Robert Blum, general manager of Compass Media Networks/Sports. “With the expansion of the Big Ten Tournament the six days will be packed with extremely compelling games that will help power the ratings of our affiliates and dazzle our audience.”
Station owner John Catsimatidis says, “Big name personalities define WABC Radio. Sean is a powerful addition to our Sunday lineup and another example of WABC’s unmatched ability to attract major talent and deliver must-hear talk. The show is going to be fast, fearless, and honest, with smart conversation, sharp opinion, and honest discussion about the stories driving the country.” Spicer comments, “WABC Radio doesn’t whisper, it leads! It is one of the most iconic and influential radio stations in the U.S. WABC Radio listeners expect truth, energy, and authenticity, and that’s exactly what I’m going to give them. I couldn’t be more excited to join the incredible 77WABC lineup.”
Colin Cowherd” to the program lineup at WJBR-AM, Tampa “Florida Alumni Radio 1010AM” in the 112:00 noon to 3:00 pm daypart. The program will also be simulcast on 92.1 FM in Hillsborough County, 103.1 FM in Pinellas County, and 104.7 HD2. The show will air weekdays from Noon – 3:00 p.m. ET.
recent trends towards fragmentation facilitate or inhibit the ability of local broadcast television stations to meet their public interest obligations, including their production of local news and reporting? In what ways is the marketplace continuing to evolve and how will future changes impact consumer access to free over-the-air news and information, including public safety information?”
6:00 pm to 7:00 pm, beginning March 9. The station says, “Craig is a veteran talk show host having previously worked at WGN Radio and 93 WIBC. He is also a frequent guest host with Radio America’s ‘The Dana Show’ and ‘The Chad Benson Show’ and WIBC’s ‘Tony Katz and the Morning News.’” Colling says, “How awesome is it to be at the same radio station I remember reading about in The Way Things Ought To Be! I can’t wait to get started. A big thank you to Bonny, Russell and the entire team at KSEV!”
According to the study, 22.07% (2366 stations) had women holding the general manager position in 2025. This is a slight increase from last year where the number was 21.67% and compared to 2004 continues to show solid growth when the percentage of female general managers was only 14.9%. MIW says, “Overall, the best management opportunities for women in radio continues to be in sales management. 35.31% (3561 stations) had a woman sales manager in 2025 which is basically flat from 35.67% in 2024. The greatest challenge for women in radio management continues to be in the area of program directors/brand managers. Women currently program 13.02% (289 stations) which is a slight gain from 12.38% in 2024. MIW board president Sheila Kirby comments, “Twenty-five years of data give us clarity. We are encouraged to see movement in general manager and programming roles, particularly within the Top 100 markets. At the same time, flat growth in sales leadership and the continued underrepresentation of women in programming nationally remind us that progress is not automatic. Sustainable advancement requires intention. MIW remains committed to mentoring, advocating, and creating pathways for women to lead at every level of the industry.”
company says Charlamagne Tha God will join the festival alongside some of the Black Effect’s most popular personalities for a day full of live podcast tapings and informative discussions aimed at aspiring podcasters in the Black community. Charlamagne Tha God says, “Each year we return to Atlanta with purpose and intention to amplify storytelling, champion community, and celebrate excellence in podcasting with thousands of our cousins from around the world.”
president Tim McCarthy says, “Verma brings a vibrancy and excitement to our evening. The Annual Gala is our biggest fundraiser, and the money is needed more than ever. The number of requests for aid goes up every year. That means more broadcasters than ever before are aware of our mission and we must answer their cry for help.” As previously announced, this year’s BFOA Gala will also honor VERSANT CEO and former chair of NBCUniversal Media Group Mark Lazarus with the Golden Mic Award, Judge Judy Sheindlin with the Edward F. McLaughlin Lifetime Achievement Award, Stephen A. Smith with the inaugural Broadcast Personality of the Year Award, and Ernest A. Liebre with the Philip J. Lombardo Spirit Award.
Leadership Award honorees are: Heather Cohen, president, The Weiss Agency; April Carty-Sipp, EVP, Industry Affairs at NAB; Michael J. Hayes, president, Hearst Television; Mike Hulvey, president & CEO, Radio Advertising Bureau; Chad Matthews, president, ABC-Owned Television Stations; Alissa Pollack, EVP, Global Music Marketing, iHeartMedia. The 2026 Lowry Mays Excellence in Broadcasting Award honoree is John Catsimatidis, owner & CEO, WABC Radio/Red Apple Media. The 2026 Chairman’s Award honoree is Emmy-winning broadcast journalist Deborah Norville.
purchasing power – backed by a population of nearly 70 million that is a leading ethnicity in growth – has now reached $4.1 trillion and continues to grow more than twice as fast as that of non‑Latinos. iHeartMedia says, “The impact of this can only be measured in global scale: If isolated, the GDP of current U.S. Latinos would rank fifth in the world, having surged from $2.2 trillion in 2015 to $4 trillion.” iHeartLatino president and chief creative officer Enrique Santos says, “Bicultural Latinos are not just an audience — they are a cultural vanguard, driving tastes, trends and conversations across every platform while powering one of the fastest‑growing segments of the U.S. economy and redefining what it means to be American. For brands, the takeaway is clear: culture is the strategy — language is the tactic. Those who lead with cultural intelligence, not just translation, earn more than attention, they earn long-term loyalty and trust.” The study also finds that audio is important to this demographic. The study finds: “Broadcast reaches 9 in 10 Latinos monthly, according to Nielsen, and this new research shows that Bicultural Latino radio listening is diverse – 92 percent listen in English, 78 percent listen in Spanish – and 65 percent of Bicultural Latinos prefer listening to radio/music/podcasts equally in Spanish and English. Additionally, the research shows that 98 percent are listening to music weekly, 63 percent tune into podcasts weekly and 69 percent engage with live sports through audio.”
radio industry (and its related fields) seeks to connect with and develop a next generation of professional practitioners as well as engaged audiences. TALKERS is honored to again provide financial support, encouragement, experience, and advice to the dedicated organizers of this very special event.
I am pleased to be speaking this weekend at the IBS New York 2026 conference in New York City. Thank you, TALKERS magazine, for being the presenting sponsor of this important, timely annual event along with the Intercollegiate Broadcasting System (IBS).