Industry News

TALKERS Vice President/Executive Editor Kevin Casey is This Week’s Guest on Harrison Podcast

Last month marked the 33rd anniversary of the launch of TALKERS magazine – the talk media industry trade publication founded by Michael Harrison in July of 1990. The term “talk media” established and popularized byim the journal refers to AM, FM, online and satellite talk radio, cable news/talk TV, and talk podcasting.

Marking this third-of-a-century milestone, TALKERS longtime VP/executive editor, Kevin Casey is this week’s guest on the award-winning PodcastOne series, “The Michael Harrison Interview.” Casey, then a program director for Clear Channel’s WHYN, imSpringfield, MA, joined TALKERS as its managing editor almost a quarter-of-a-century ago in 2000. The big story during that pre-9/11 year was the excruciatingly inconclusive presidential election between Texas Governor George W. Bush and Vice President Al Gore that took over a month to settle.

Michael Harrison states, “I’ve been blessed with a tremendous group of media professionals who operated and built TALKERS into the established communications vehicle that it has proven to be in many ways paralleling the growth of talk radio and its offshoots for more than three decades. One of the key individuals who has been responsible for its growth and longevity is my dear colleague, Kevin Casey.”

In a casual conversation between longtime friends and co-workers, Harrison and Casey take stock of the publication’s journey which parallels the historic role of talk radio’s modern era. Hear the complete podcast here.

Industry Views

Monday Memo: Does Your Station Sound “On-Vacation?”

By Holland Cooke
Consultant

imBy 2009, I had been making my living consulting and coaching talk hosts for 14 years, but I myself had not yet hosted a talk show. Like Rush Limbaugh before he went-talk, I had lots of on-air time under my belt as a music DJ. And that same skill set contributes to talk radio success: “Play the hits” (topics) and convert Cume to AQH (technique).

This month and next, when so many take vacation time, guest-hosts are often local somebodies who are not career broadcasters and don’t share our second-nature performance routines. For their benefit, these tips, based on my experience on both sides of the mic:

My hosting debut was “The Jim Bohannon Show.” And Jimbo told me I was only the third person to ever guest-host, after Joan Rivers and Chris Matthews jump-started their broadcast careers there. But, to these listeners, who-the-heck was I? Lacking the back-story of an A-list comedian or former presidential speechwriter, I simply told the truth, saying, “I’m Jim’s pal, Holland Cooke” as I quickly invited callers into the hour’s topic or teed up the guest. I had promised myself I would avoid “The Sitting-In For Rush Syndrome:” unscripted monologue about myself and blah-blah-blah until the first break. TALKERS publisher Michael Harrison – himself a well-traveled guest host – recommends nonchalance and warns against, “It’s such an honor to be here!”

So, if you’re filling-in, that’s Tip #1: Cut to the chase. Don’t devalue the show by committing lots of time explaining that the familiar host is away and who you are. Tee-up what the show is about this hour… why it matters to those listening… how they will benefit from not wandering-off when they hear a stranger… and how to join-in.

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Demonstrating this technique when “FOX Across America” host Jimmy Failla is off: my long-suffering client Paul Gleiser. His day job is owning KTBB, Tyler-Longview, Texas; and his side hustle is guest-hosting Jimmy’s show, which he’s done a half-dozen times this month. Understanding Tip #2: You’re a guest in someone’s home, Paul asked Jimmy for advice. Always in-character, Failla quipped “Drive it like you stole it!” So Gleiser is all about call count, teeing-up TWO tempting propositions, one topical, the other a softer “Bonus Question.” As I write this, he’s asking, “Which Democrat do we [Republicans] want to run-against in 2024?” and – as new employment numbers are announced – “The WORST job you ever had?” Callers are telling stories.

That’s Tip #3: Invite callers. Admittedly, my debut was a snap, with Jimbo’s show on 500-plus stations. But later, when then-PD Bill White had me do three nights on WBT, Charlotte, he texted me after my first hour to say that I had taken more calls that hour than other hosts get-around-to in a week. In a recession, I asked if callers were “Seeing ‘green shoots’ of recovery?” and “The best car you ever owned?” They all told stories about both. “DON’T beg for callers,” Harrison says. And bring more than just your voice, i.e., guests and sound bites from news feeds. Gleiser: “Prep like the phone is broken.”

 Tip #4: Invite participation multiple ways. Many listeners would rather text than call. Do so and you’ll sound accessible and at-the-speed-of-life. And follow @smerconish to see how (effectively) he polls listeners via social media.

Tip #5: “Know what the show was about yesterday,” Gleiser urges, because political topics tend to change little day-to-day. Avoid this trap: The guest host’s outspoken narrative is a point that’s already been talked-to-death BUT this is HIS shot on a big show, so this is HIS turn to me-too the unison. Better approach: Come up with a new wrinkle; like Paul’s aforementioned “Who [Democrat] do we [Republicans] have the best chance of beating in 2024?”

 Tip #6: Empower callers, by asking their FEELINGS, rather than asking for facts or their expertise. They’re not experts. Instead, use The Magic Words (“you” and “your”): “Should you be fined for installing or replacing your gas stove?” Or empower them with access to a guest they can Q+A about matters that matter to their lives. When the fill-in host is “a somebody” – the mayor or an athlete or an expert – the host him/herself is an opportune topic. As we say when inviting calls to hosts who broker weekend airtime: “The lawyer is in, the meter is off.”

Tip #7: Establish a relationship with the producer “BEFORE the show” Gleiser advises: “Don’t just show up.” Ascertain who-does-what. In some cases, the producer will have booked guests and may suggest or assign call-in topics. Or – in Jimmy Failla speak – you’re driving, if the producer is simply call-screening and running-the-board (which you should NOT attempt if you’re not an experienced broadcaster or if you are unfamiliar with this particular station’s set-up).

Tip #8: Keep re-setting – succinctly, “matter-of-factly” as Michael Harrison puts it — introducing yourself and your guest-or-topic — when you’re going-into and coming-out-of breaks, and at the beginning of each hour. Why: Listeners are constantly tuning-in.

Tip #9: Always and only announce the call-in number immediately after you tell them WHY to call. Most common mistake I hear, even from experienced hosts: They give-out the phone number at the very beginning of the show or hour or segment, then (eventually) they tell you why to call, possibly minutes later (an eternity in live radio). So, they’re haunted by those dreaded “regulars” who already have the number memorized. Make announcing the number the punch line, whether you’re asking opinions on topic du jour or offering access to a guest they’ll want to interact with. ‘Seems like a little thing, but this can make a big difference in how popular you make the station sound.

Tip #10: “Be a convenience to the station,” not high maintenance. Harrison: “If you’re a diva they won’t ask you back.”

Tip #11: Afterward, give it a listen. If you do this for a living, wait a week, so you hear your work with fresh ears. Not a broadcaster? Was there a segment worth sharing on your blog or via social media? Did you or a guest explain something real useful? On Twitter, link to an audio clip of “Pet Pro Dr. Donna Johnson’s tips for helping your critters keep their cool during a long, hot summer,” so you’re useful to those who weren’t listening live. For LOTS of clicks and shares, include pictures of cuddly kittens and puppies.

Tip #12: If you are a career broadcaster, “always be available (and prepared) on short notice,” Michael Harrison recommends. 😉

Holland Cooke (HollandCooke.com) is a consultant working at the intersection of broadcasting and the Internet. He is the author of “Spot-On: Commercial Copy Points That Earned The Benjamins,” a FREE download; and the E-book and FREE on-air radio features Inflation Hacks: Save Those Benjamins;“and Multiply Your Podcast Subscribers, Without Buying Clicks,” available from Talkers books. Follow HC on Twitter @HollandCooke

Industry News

Joe Madison Reverses Role with MH on This Week’s Harrison Podcast

Heavy Hundred titan Joe Madison recently interviewed TALKERS publisher Michael Harrison (6/20) on his long-running “Urban View” channel program on Sirius XM Satellite Radio.  The two legendary radio figures took a deep-dive into the subjects of podcasting, AM radios in cars, the role of boomers in today’s culture, happenings at TALKERS 2023 and the way in which the annual TALKERS Heavy Hundred list is compiled. Now, that compelling conversation is the basis of this week’s installment of the award-winning PodcastOne series, “The Michael Harrison Interview.”  Don’t miss this conversation! Listen to the audio here

Industry News

Harrison and Madison Tackle a Variety of Issues on Sirius Show

Heavy Hundred titan Joe Madison interviewed TALKERS publisher Michael Harrison Tuesday morning (6/20)im on his long-running “Urban View” channel program on Sirius XM Satellite Radio. The two legendary radio figures took a deep-dive into the subjects of podcasting, AM radios in cars, the role of boomers in today’s culture and the way in which the annual TALKERS Heavy Hundred list is compiled. Don’t miss this conversation! Listen to the audio here.

Industry News

TALKERS 2023: Video of “The BIG Picture” Panel Discussion Posted

im

During the coming days, videos of all of TALKERS 2023’s numerous sessions conducted June 2 at Hofstra University will be posted, continuing today (6/16) with the panel discussion, “The BIG Picture.” The session,im sponsored by Newsmax, was introduced by TALKERS associate publisher and media attorney, Matthew B. Harrison, Esq. (pictured at right) and moderated by TALKERS publisher, Michael Harrison (pictured above). Panelists (pictured below from left to right) include Lee Harris, director of integrated operations, NewsNationLee Habeeb, host/producer, “Our American Stories”; Kraig Kitchin, CEO, Sound Mind, LLC/chair, Radio Hall of FameArthur Aidala, Esq., founding partner, Aidala, Bertuna & Kamins, PC/host, AM 970 The Answer, New York; Chad Lopez, president, WABC, New York/Big Apple Media; and Dr. Asa Andrew, CEO/host, “The Doctor Asa Show.” See video of the session here.

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Industry News

VIDEO POSTED: Newsmax CEO Christopher Ruddy Interviewed in Fireside Chat at TALKERS 2023

One of the talk media industry’s most impactful movers and shakers, Christopher Ruddy, CEO of Newsmax Media spoke at TALKERS 2023 on June 2 at Hofstra University on Long Island. Ruddy engaged in one of the conference’s two “fireside chats” hosted by TALKERS publisher  Michael Harrison. According to Harrison, “There isn’t a day that Chris Ruddy isn’t in or behind

im

the media news. The growth of Newsmax on the television, radio, print and digital fronts has been nothing short of phenomenal. He is extraordinarily connected and his influence on this business as well as the national conversation is on a non-stop upward trajectory. I was
imdelighted to have him as a guest in this setting and at this time.” In a fast-paced session sponsored by Collette guided travel tour specialists, Ruddy and Harrison engaged in a candid conversation about positioning, programming and navigating the infrastructure of modern media including print, digital and radio as well as cable news/talk television. See the exclusive video of the session here.

Industry News

TALKERS 2023 VIDEO: KBLA Talk 1580 Founder Tavis Smiley Honored with Freedom of Speech Award

Prolific author and veteran talk media purveyor of current events with a focus on African American perspectives, Tavis Smiley, was honored by the TALKERS editorial board at the TALKERS 2023 conference as the 2023 recipient of the highly prestigious Gene Burns Memorial Award for Freedom of Speech. (The presentation was sponsored by The Todd Starnes Show) The award is presented each year to a talk media practitioner whose work sets an example for the exercise and preservation of the First Amendment. Smiley, who has hosted shows on a diverse array of platforms such as BETCNNABCPBS, KABCim Radio, and KGFJ Radio among others, joins such former recipients of the award as Rush LimbaughSean HannityBill O’ ReillyMark LevinMichael SavageGlenn BeckBob GrantThom HartmannAlan ColmesJoe MadisonKaren HunterAl FrankenBrian LambNorm PattizIan Freeman and others dating back to the origins of TALKERS in the late 1980s. Some two years ago, Smiley’s media company acquired an AM radio station in Los Angeles, the former hip hop legend KDAY, and transformed it into a new station and format – KBLA Talk 1580 – where he’s assembled an outstanding on-air staff, including himself, with the impassionate mission of, as he puts it, “unapologetically serving people of color and who are politically progressive.” In making the announcement of this year’s recipient, TALKERS founder Michael Harrison states, “This is our longest-running and most-important award. Mr. Smiley has risen to the enormous talk radio challenge of providing underserved African Americans and progressives with a major commercial platform in the nation’s second largest market with a worldwide reach. In today’s political environment and struggling AM radio industry, it doesn’t get any more ‘First Amendment’ than that.” Tavis Smiley was presented the award by Harrison at TALKERS 2023 on Friday, June 2 at Hofstra University on Long Island. See the presentation and Smiley’s acceptance speech here.

Industry News

Bob Pittman Addresses Key Issues in TALKERS 2023 Video

iHeartMedia CEO Bob Pittman and TALKERS publisher Michael Harrison engaged in an exclusive nine-minute video conversation that debuted during the opening segment (sponsored by Doctor Asa) of TALKERS 2023, the 26th annual edition of the talk media industry’s longest-running and most important conference held June 2 at Hofstra University. In it, Pittman candidly and directly addresses key existential issues pertaining to the talk radio industry as it faces daunting forks in the road. Harrison, who has known Pittman since he was a 20-year-old music director at WMAQ, Chicago in the mid-1970s, asks the chief of radio’s largest firm such questions as, “Do you still have the same passion for radio as I remember you having when we were kids in the business?” “What are iHeart’s intentions for news/talk and sports talk radioim within the realm of the company going forward?” “How can radio remain true to its roots and mission as an audio medium and theater-of-the-mind without missing the opportunities provided in a multiplatform environment?” plus more. Pittman says that this is a “golden moment” for both radio and the larger field of audio in which it is and will remain a major player. He pointed out that “25% of iHeart’s stations do not play music” and that more and more shows on the company’s music stations are “actually talk shows that play little or no music at all.” He reaffirmed the company’s awareness that personality plays an important role in the presentation of music and it is its intention to pivot back in that direction. He candidly addressed the divide between the coastal elites who influence the direction of national media but are largely out of touch with the heartland and the rest of real America. The video is now posted and can be viewed here.

Industry News

TALKERS 2023 is an Advance Sellout. However, Standby List Placed in Operation

TALKERS 2023, the 26th annual installment of the talk media industry’s iconic gathering, is an advance sellout. However, at the suggestion of several industry professionals still wanting to attend, there will be a standby list in operation until 12:00 noon ET on Thursday, June 1 which will operate on a first-come, first-served basis, as (and if) cancellations occur. Potential attendees in the New York area interested in being put on the list should call Barbara Kurland at TALKERS at 413-565-5413 or email her at info@talkers.com.  According to TALKERS VP/executive editor Kevin Casey, “Industry professionals who have attended the TALKERS Conference in theim past enjoy it and find it to be a valuable experience for a number of reasons beyond the remarkable quality of the speakers and pertinence of the agenda. They appreciate the intimacy of the environment and outstanding ‘who’s who’ in talk media makeup of their fellow attendees. We work diligently to keep this event within those parameters. It is only open to people who work within or are associated in some way with the talk media industry – there is no online open registration – and it all happens within one power-packed day with absolutely no down time.” More than 65 luminaries from the talk media industry are set to speak at a content-heavy day of fireside chats, solo addresses, panel discussions, workshops, award presentations, new equipment showcases and endless networking opportunities. All in a beautiful indoor/outdoor state-of-the-art environment conducive to one-on-one conversations. TALKERS publisher Michael Harrison adds, “People attend this seminar not only to see and hear the speakers… they come to meet them and each other as well! This event offers that opportunity.” The entire agenda of events at TALKERS 2023 will be video recorded and posted for world-wide viewing at a later date. Some sponsorship opportunities still exist. See more about the agenda, sponsorship and hotel information here.

Industry News

TALKERS 2023 Promises to Be a Talk Media Historical Video Goldmine

In many ways, TALKERS 2023 will be the setting for a historical video documentary capturing the state of talk media at one of its most colorful and critical junctures. The 26th annual installment of the talk media industry’s longest-running and most important gathering set for Friday, June 2 at Hofstra University on Long Island is officially sold out. But for those who cannot attend – fear not! The entire event will be captured on video and posted shortly after the event on the TALKERS website as well as other major industry platforms. TALKERS has once again contracted the services of the radio industry’s legendary videographer and historian – Art Vuolo of Vuolo Video – who will capture all sessions and addresses for posting and posterity. In addition, the ace Hofstra student broadcasting staff of the famous Lawrence Herbert School of Communication will be video recording interviews with as many of the conference’s attending luminaries as possible – also for posting and posterity. The TALKERS conventions are treasure troves of memories and insights for history. In order to comply with health and comfort considerations and maintain the intimate, qualitative environment for which this event is known, the absolute registration cutoff point was reached earlier this week. According to TALKERS VP/executive editor Kevin Casey, “Industry professionals who have attended the TALKERS Conference in the past enjoy it and find it to be a valuable experience for a number of reasons beyond the remarkable quality of the speakers and pertinence of the agenda. They appreciate the intimacy of the environment and outstanding ‘who’s who’ in talk media makeup of their fellow attendees. We work diligently to keep this event within those parameters. It is only open to people who work within or are associated in some way with the talk media industry – there is no online open registration – and it all happens within one power-packed day with absolutely no down time.” More than 65 luminaries from the talk media industry are set to speak at a content-heavy day of fireside chats, solo addresses, panel discussions, workshops, award presentations, new equipment showcases and endless networking opportunities. All in a beautiful indoor/outdoor state-of-the-art environment conducive to one-on-one conversations. TALKERS publisher Michael Harrison adds, “People attend this seminar not only to see and hear the speakers… they come to meet them and each other as well! This event offers that opportunity.” The entire agenda of events at TALKERS 2023 will be video recorded and posted for world-wide viewing at a later date. Some sponsorship opportunities still exist. See more about the agenda, sponsorship and hotel information here.

Industry News

Bob Pittman Addresses Key Issues in TALKERS 2023 Video

iHeartMedia CEO Bob Pittman and TALKERS publisher Michael Harrison engaged in an exclusive nine-minute video conversation recorded yesterday (5/24) to be debuted during the opening segment of TALKERS 2023, the 26th annual edition of the talk media industry’s longest-running and most important conference set for Friday, June 2 at Hofstra University. In it, Pittman candidly and directly addresses key existential issues pertaining to the talk radio industry as it faces daunting forks in the road. Harrison, who has known Pittman since he was a 20-year-old music director at WMAQ, Chicago in the mid-1970s, asks the chief of radio’s largest firm such questions as, “Do you still have the same passion for radio as I remember you having when we were kids in the business?” “What are iHeart’s intentions for news/talk and sports talk radio within the realm of the company going forward?” “How can radio remain true to its roots and mission as an audio medium and theater-of-the-mind without missing the opportunities provided in a multiplatform environment?” plus more. Pittman says that this is a “golden moment” for both radio and the larger field of audio in which it is and will remain a major player. He pointed out that “25% of iHeart’s stations do not play music” and that more and more shows on the company’s music stations are “actually talk shows that play little or no music at all.” He reaffirmed the company’s awareness that personality plays an important role in the presentation of music and it is its intention to pivot back in that direction. He candidly addressed the divide between the coastal elites who influence the direction of national media but are largely out of touch with the heartland and the rest of real America. The video will make its debut at the TALKERS 2023 conference and then be made available publicly in the video coverage of the event that will be posted in the weeks following June 2. TALKERS 2023 is officially sold out. See more about the agenda, sponsorship and hotel information here.

Industry News

TALKERS 2023 Officially Sold Out

The 26th annual installment of the talk media industry’s longest running and most important gathering set for Friday, June 2 at Hofstra University on Long Island is officially sold out. In order to comply with health and comfort considerations and maintain the intimate, qualitative environment for which this event is known, the absolute registration cutoff point was reached yesterday at 5:00 pm ET. According to TALKERS VP/executive editor Kevin Casey, “Industry professionals who have attended the TALKERS Conference in the past enjoy it and find it to be a valuable experience for a number of reasons beyond the remarkable quality of the speakersim and pertinence of the agenda. They appreciate the intimacy of the environment and outstanding ‘who’s who’ in talk media makeup of their fellow attendees. We work diligently to keep this event within those parameters. It is only open to people who work within or are associated in some way with the talk media industry – there is no online open registration – and it all happens within one power-packed day with absolutely no down time.” More than 65 luminaries from the talk media industry are set to speak at a content-heavy day of fireside chats, solo addresses, panel discussions, workshops, award presentations, new equipment showcases and endless networking opportunities. All in a beautiful indoor/outdoor state-of-the-art environment conducive to one-on-one conversations. TALKERS publisher Michael Harrison adds, “People attend this seminar not only to see and hear the speakers… they come to meet them and each other as well! This event offers that opportunity.” The entire agenda of events at TALKERS 2023 will be video recorded and posted for world-wide viewing at a later date. Some sponsorship opportunities still exist.  See more about the agenda, sponsorship and hotel information here.

Industry News

Save AM Radio in Cars Campaign Wins First Round

After Ford’s Tuesday announcement that it is reversing its previous course and will not eliminate AM radios from its gasoline vehicles in 2024, supporters of the campaign are enjoying a victory lap. Ford said it would make AM radio available in all gas vehicles in 2024 and will make upgrades available for owners of 2023 electric vehicles who want an AM radio. This comes on the heels of a bi-partisan, bi-cameral bill filed by congressional leaders in Washington that would give the National Highway Traffic Safety Administration authority to require AM radios in new vehicles at no additional cost, citing safety for citizens, access to foreign language programming and more. Ford is not the only auto manufacturer to announce phasing out of AM radio in gasoline and electric vehicles and proponents of AM radio are saying this but one battle in the war to save AM radio in vehicles. TALKERS magazine publisher Michael Harrison appeared on FOX News Channel to talk about the issue. See the video of his appearance here.

Industry Views

Premature Ejection

By Michael Harrison
TALKERS
Publisher

imThere are media and there are media. There are platforms and there are platforms. Not all cultural artifacts are equal in terms of their utilitarian versus cultural value. Damn the tone-deaf corporate bean counters who are ripping the heart out of the spirit that gives humanity its life force! Marketplace obsolescence should not solely be determined by profit and loss. With all due respect to the idea of public service, what about the concept of loyalty? Shame on the automobile industry! Not only is it turning its back on the needs of millions of people, it is in the process of betraying one of its historic partners in not only commerce – but romance and glory. In other words, the automobile industry owes the radio industry a huge debt. The relationship between cars and radios goes a century deep and has been nothing less than a two-way street. Yes, auto industry, don’t be so hasty to save a few bucks by rushing AM (and then FM) radio out the door. You might just find in the long run that “radio” outlasts the private “car” as a fixture of human activity.

A radio is not a cassette, CD, or 8-track player. A radio is a magic box that embodies a century of culture during which it spun the idea that taking a car ride is a lot more soulful than spending time getting from point A to B via the subway, bus, or plane. The car has been the perfect radio-listening chamber and radio has returned the favor in spades with its music and DJs glorifying everything from little deuce coups to Cadillacs to the T-Bird that daddy took away – not to mention bolstering the ubiquitous culture of automobiles with traffic reports, news, weather, and endless references to this particular form of transportation as being a key component of what it is to be a member of society. Radio has provided the car biz with a century long, non-stop free or generously bonused commercial!

From a purely economic position of self-interest and greed, it is understandable why car manufacturers might consider AM radios expendable and are eager to toss them out like the aforementioned obsolete devices of music conveyance.  So, what if millions of people still listen to it and DEPEND on it for free speech, religious expression, ethnic connection, demographic habit and public safety. Couldn’t the car manufacturers wait another decade before turning its back on such an important – and still vital – relationship?

Hey auto industry, be careful what you’re doing. You’re severely mistaken if you think your poop doesn’t stink and your place in our rapidly changing society is guaranteed. You might find rolling along in this brave new world without radio turns out to be a very dangerous road.

Michael Harrison is the publisher of TALKERS and can be reached via email at michael@talkers.com. Meet Michael Harrison at TALKERS 2023 on Friday, June 2 at Hofstra University.

Industry News

Facebook Postings: Rock Radio Legend Mary Turner Has Died

At the time of this publication’s posting of the story, reactions from a number of her radio colleagues on Facebook indicate that just a half-year after the death of her husband, Westwood One and PodcastOne founder Norm Pattiz, legendary radio personality and dedicated substance abuse counselor Mary Turner has died. Turner was one of the top personalities at the iconic album rock powerhouse KMET, Los Angeles, where she served on-air between 1972 and 1982. She later achieved national radio prominence hosting theim Westwood One syndicated series “Off The Record With Mary Turner” in which she presented interviews with and personality profiles of some of the biggest musical stars of the day. Turner and Pattiz were married in the early 80s and the two shared what friends described as a happy relationship until his death this past December at 79 due to throat cancer. Turner had her own health issue battling substance abuse in the early 90s, which she bravely overcame. She became a UCLA-certified drug and alcohol counselor and received a Ph.D. in clinical psychology. She went on to be appointed chairwoman of the Betty Ford Center at Eisenhower Hospital in Rancho Mirage. TALKERS publisher Michael Harrison, who worked with Turner at both KMET and Westwood One says, “Mary Turner was one of the main pillars upon which the great KMET was built.  Nicknamed ‘The Burner,’ she was a pioneer in album rock radio and an iconic role model for women in the industry.  She was solid on the air – providing music fans a panoramic window into the culture.  She related to artists with an authenticity that engendered trust and they really opened up to her.”  As of press time, further details on this story are not available.

Industry News

Panel Discussion to Tackle the Talk Media Industry’s Key Concerns

One of the most popular sessions at the annual TALKERS Conference is “The Big Picture” panel and this year’s planned installment of the discussion promises to continue in that tradition of perspective and pertinence.  The panel will be introduced by TALKERS associate publisher/media attorney, Matthew B. Harrison, Esq. and moderated by TALKERS publisher Michael Harrison.  Panelists include (in alphabetical order): Arthur Aidala, Esq. founding partner, Aidala, Bertuna & Kamins, PC/host, AM 970 The Answer, New York; Dr. Asa Andrew, CEO/host, The Doctor Asa NetworkLee Habeeb, host/producer, Our American StoriesLee Harris, director of Integrated Operations, NewsNation; and Kraig Kitchin, CEO, Sound Mind, LLC/chairman, Radio Hall of Fame.  One more panelist has yet to be named.  The issues that the session will cover include: the existential cultural, technological and financial issues facing radio and talk media; the medium’s role in the national political conversation and culture wars; the impact of artificial intelligence on intellectual property and creative originality; the evolution of ethics, justice and journalism in American society; and an examination of potential topics and concerns that will keep the medium vibrant as we move deeper into the 21st century. “It’s all about perspective,” says panel moderator Michael Harrison. “If we are to survive as an industry as well as a community, we have to step back and look at the big picture within which we operate… and it is getting bigger and bigger with each passing moment. We must avoid becoming smaller and smaller.”  More than 60 luminaries from the talk media industry are set to speak at a power-packed day of fireside chats, solo addresses, panel discussions, workshops, award presentations, new equipment showcases and endless networking opportunities. TALKERS 2023 is nearing an advance sellout. See more about the agenda, registration, sponsorship and hotel information here

Industry News

Newsmax Media CEO Christopher Ruddy to Speak at TALKERS 2023

One of the talk media industry’s most impactful movers and shakers, Christopher Ruddy, CEO of Newsmax Media is scheduled to speak at TALKERS 2023 on Friday, June 2 at Hofstra University on Long Island. Ruddy will engage in one of the conference’s two “fireside chats” hosted by TALKERS publisher Michael Harrison. According to Harrison, “There isn’t a day that Chris Ruddy isn’t in or behind the media news. The growth of Newsmax on the television, radio, print and digital fronts has been nothing short of phenomenal. He is extraordinarily connected and his influence on this business as well as the national conversation is on a non-stop upward trajectory. Ruddy’s instincts and savvy about positioning, programming and navigating the infrastructure of modern media are as sharp as it gets. I’m delighted to have him as a guest in this setting and at this time. (Harrison will also conduct a fireside chat with another leading industry maverick, Jeff Warshaw, CEO of Connoisseur Media). There will be more than 60 distinguished industry speakers at TALKERS 2023, the 26th annual installment of the talk media industry’s longest running and most important annual gathering.  See more about the agenda, registration, sponsorship and hotel information here.

Industry Views

They Simply Don’t Like You

By Michael Harrison
TALKERS
Publisher

imaMany years ago, I received a late-night call from a legendary radio talk show host who had just been let go by management at the iconic major market station where he had been presiding over the airwaves for several decades. His ratings had begun to downtrend a bit, but he still was a big draw for audience and advertisers. He was one of the biggest names in talk radio history and his still-sizable audience loved him. Thus, the unexpected news of his severance blindsided him with a wallop and surprised the heck out of the biz.  Everyone was buzzing about it.

The usually jaunty and confident personality asked me in an uncharacteristically despondent tone of voice, “Why do you think they fired me?”

My initial response, “I don’t know.”

He answered, “C’mon, you know everything… why do you think they fired me?”

“What does it matter what I think?  I’m not sure you really want to know my opinion about this.”

“No I do, I do… tell me the truth.”

Tapping into Aaron Sorkin, I quipped, “You can’t handle the truth!”

“No I can! Dammit! Tell me what you think.”

I took a deep breath and answered, “In my opinion, they let you go… because they don’t like you.”

“What?” he replied with irritation. “You’re kidding!!”

“No, I’m not kidding.  They don’t like you and they’re using your minor ratings downslide and the subjective determination that you are no longer a fresh new voice as an excuse to get rid of you.”

I then attempted to explain to him that quite often in this business, when the question arises, should he stay or should he go, whether it is a matter of ratings, budget, or heated controversy – it comes down to the margins. Do they like you or do they dislike you?

“That’s not true!” he blurted with anger, “They LOVE me! I’m very popular with management and my co-workers. When I walk around the halls the people adore me!”

“I’m afraid they don’t… you are disliked at the station. That’s what I hear.” And that was the last time we spoke.

Fast forward to the two major buzzes currently emanating from FOX.  Everyone’s speculating about why the company dumped the mononymic talker widely known as Tucker. IMHO, it comes down to the moral of the above tale. They don’t like him.  Or more specifically, among the widespread rumors of “they,” Rupert Murdoch doesn’t like him. So much for the adage content is king. In today’s media business and perhaps all the way back to Gutenberg, platform is king. Or at least co-king.

And by the way, also IMHO – in a related story – the simple reason FOX settled with Dominion? Murdoch didn’t want to go through the discomfort and inconvenience of personally testifying in court. Everything else is filler.

Michael Harrison is the publisher of TALKERS.  He can be contacted at michael@talkers.com. You can meet Michael Harrison at TALKERS 2023 on June 2 at Hofstra University.

Industry News

Michael Harrison Guests on “Chachi Loves Everybody” Podcast

Benztown, a global leader in radio imaging, voiceover, programming, podcasting and jingles, announces the release today (4/13) of two new episodes of “Chachi Loves Everybody,” an original podcast produced by Benztown and featuring Benztown president and audio brand builder Dave “Chachi” Denes. The first new episode features Chachi’s recent chat from Benztown’s Los Angeles studios with Michael Harrison, founder and publisher, TALKERS.  In the second new episode, Chachi talks to Wayne Johnson, founder and owner of Rockaway Records in Los Angeles.

“Chachi Loves Everybody” takes listeners with Denes – better known as “Chachi” – as he sits down for candid conversations with radio’s legends, master brand builders, up-and-comers, and innovators in the burgeoning audio space, revealing the true stories behind their successes and their insights into building iconic brands through audio. According to Harrison, “Chachi is one of the most effective media platform interviewers I’ve ever encountered. He pulled stuff out of me that I’ve never said publicly. Radio freaks are going to love this podcast.”

Today’s Benztown press release states: Before founding TALKERS, radio innovator and thought-leader Michael Harrison worked at legendary radio stations from coast-to-coast, including WNEW-FM in New York, KMET in Los Angeles, KRPI in San Diego, WTIC in Hartford, CT, and WCBS-FM in New York. He also founded the AOR format, hosted several syndicated shows, and was the first managing editor for Radio & Records. Harrison has been a columnist for Billboard, a radio station owner, and member of the band Gunhill Road.

Harrison shares with Chachi and his listeners:

— How he started his career by creating one of the first progressive rock radio stations on Long Island with his colleague Richard Neer

— What it was like to work in NYC radio for three different formats at once – and teach at NYU at the same time

— About his move to San Diego and his instrumental role in the creation of the AOR format

— Stories behind the syndicated shows he hosted and what it was like working with Norm Pattiz in the early days of Westwood One

— How he published his own radio/music charts in his Goodphone publication and being bought out by Billboard

— Moving to talk radio and founding TALKERS magazine, TALKERS.com and the TALKERS Convention

— Joining the band Gunhill Road and releasing music with them

— What the radio industry must do to stay relevant

— And more!

Listen to the new podcast episodes here.

Industry News

Gerald Celente is This Week’s Guest on Harrison Podcast

Noted trends forecaster and outspoken commentator Gerald Celente is this week’s guest on the award-winning PodcastOne series, “The Michael Harrison Interview.” Harrison describes Celente as “a fascinating individual who is the embodiment of the word ‘independent’ in both his use of digital platforms and his bold outspoken opinions about contemporary issues.” Celente is a longtime forecaster of economic, political and social trends and has been a guest voice familiar to the hosts and audiences of talk radio and television for decades. Based in historic Kingston, New York, he publishes a magazine called Trends Journal, co-hosts a podcast with noted media figure Judge Andrew Napolitano, promotes rallies for peace, and has even launched a non- sectarian entity called the Universal Church of Freedom Peace and Justice from which – as its deacon – he delivers a weekly YouTube sermon denouncing America’s role in foreign wars… a position that has cost him a number of former allies in business and the media. Celente describes himself as a “political atheist.”  Listen to the podcast in its entirety here.

Industry News

Failla Making Impression on “Gutfeld!” Will Speak at TALKERS 2023

Radio has been getting a lot of love lately from the TV side of FOX.  FOX News Radio syndicated midday star Jimmy Failla (center, above) has become the “go-to” guy as fill-in host on FOX News Channel’s wildly successful late night “Gutfeld!” show (starring Greg Gutfeld). One of Failla’s guests on last night’s appearance was fellow syndicated FOX Radio talker Guy Benson, also a rising star in the industry. Both Failla and Benson will be appearing as speakers at the forthcoming TALKERS 2023 on Friday, June 2 at Hofstra University.  Failla will be reprising his popular role as one of the opening speakers at the event performing his unique blend of comedy and social satire specifically focused on talk industry issues. TALKERS publisher Michael Harrison says, “Jimmy gets the conference off and running on such a wonderfully upbeat note. He’s become a tradition!  Our attendees love him.” Pictured above (l-r) are: FOX Business Channel’s Brian Brenberg, Gutfeld! personality Kat Timpf, Failla, Benson, and commentator Morgan Ortagus.

Industry News

Martha Zoller Named 2023 TALKERS Woman of the Year

Martha Zoller, mid-morning host on WDUN-AM/FM, Gainesville – a North Georgia powerhouse heritage signal – has been selected 2023 “Woman of the Year” by the TALKERS editorial board. She will be presented the Judy Jarvis Memorial Award for Outstanding Achievements in Talk Media by a Woman at TALKERS 2023 on Friday, June 2 at Hofstra University on Long Island. TALKERS founder Michael Harrison says, “Martha Zoller has developed a national reputation in the talk media industry as an impeccably reliable observer of the consequential dynamics of Georgia politics from an even-handed, conservative perspective. She is respected as a major ‘go-to’ source across the nation and continues to grow as a major political and social thought leader in the Peach State utilizing her local radio platform most effectively. She is truly a gem in this field.” Over the years, Zoller pivoted her multi-faceted career at different times between being a local and regional radio talk show host, a student, a political operative, a congressional candidate (where she made it to a run-off) and a businesswoman as well as a wife, mother, and grandmother. After graduating in 1979 from the University of Georgia with a degree in journalism from the prestigious Grady School of Journalism, she worked in the corporate world in addition to raising a family. She states, “I know there is no glass ceiling and women can have it all, just not at the same time.” A lifelong learner, Zoller completed her MA in Political Science in 2021 at the University of Georgia’s School of Politics and International Affairs. Her thesis was on women’s electoral success in the GOP. Among her political experiences, she served as the State Director of Field Offices for Gov. Brian Kemp. From 2014 until 2018, she worked for Sen. David Perdue in senior staff positions. Martha began her talk radio career in 1994 after being a regular caller to WDUN. Her first call to the station was prompted by Hillary Clinton’s lament that “she could have stayed at home and baked cookies.” In addition to being a perennial member of the TALKERS “Heavy Hundred,” Zoller has been named to James magazine’s list of Most Influential Georgians and Georgia Trend magazine named her as one of Georgia’s most influential members of the media. She also serves as the 9th District Representative on the Georgia State Board of Education since 2020. Meet Martha Zoller at TALKERS 2023 on Friday, June 2 at Hofstra University. For more information see story below.

Industry News

TALKERS 2023: Speakers Added to Powerful Agenda

Registration and Hotel Information Available

TALKERS 2023, the 26th annual edition of the talk media industry’s longest running and largest convention is shaping up to be one of the storied event’s most important installments.  The power-packed, one-day event will be presented by TALKERS on Friday, June 2, 2023 on the campus of Hofstra University in Hempstead, New York in association with the prestigious university’s multi-award-winning station WRHU Radio. TALKERS publisher Michael Harrison says, “We are delighted to be able to join forces again with our colleagues at Hofstra – the site of our very successful 2022, 2021 and 2016 events – and enjoy the remarkable resources that its Lawrence Herbert School of Communication brings to the table.” As was the case last year, this event will be held in a COVID-19 compliant environment based upon the circumstances at the time of the convention. TALKERS 2023 will boldly address key issues – some existential – facing the talk radio and talk media industries at this dramatically critical juncture of rapidly accelerating technological and societal change as well as identifying the remarkable opportunities inherent in these developments. It will also provide participants with unique and powerful networking opportunities. The all-inclusive registration fee covering convention events, exhibits, food, and services for the day is $379. Take advantage of the early bird fee of $329 available until 5:00 pm ET on Friday, March 31. Because space will be limited and a sellout is anticipated, all registrations are non-refundable. You can see the list of in-person speakers and get registration and hotel information here.

Industry News

Two Leading Edge CEO Fireside Chats Set for TALKERS 2023

Two leading CEO “Fireside Chats” have been scheduled for TALKERS 2023 adding to the impact of a power-packed day of sessions and presentations set for the talk media industry’s major annual gathering. The event will feature approximately 60 outstanding speakers on Friday, June 2 at Hofstra University on Long Island.

Connoisseur Media CEO/founder Jeff Warshaw and Newsmax Media CEO/founder Christopher Ruddy will each engage in candid one-on-one conversations with TALKERS publisher/founder Michael Harrison about the present and future state of talk media.

Jeff Warshaw describes himself as a “lifelong broadcaster.” He built his first station while still a student at the Wharton School of Business at the University of Pennsylvania. In 1993, he founded Connoisseur Communications Partners LP, a 39-station group which he later sold to Cumulus Broadcasting in 2000 for $258 million. At this time, he pioneered notable progress in integrating legacy media with emerging digital technology. In 2004, he formed Connoisseur Media which now operates 13 radio station brands and digital assets in five markets. Highly respected and celebrated industry-wide for his outspoken candor and bullish approach to radio station ownership, Jeff Warshaw serves on the board of directors of the National Association of Broadcasters, the executive committee of the Radio Advertising Bureau, and is chairman of the Nielsen Audio advisory council. Harrison describes Warshaw as “one of the most knowledgeable, emerging forces to be reckoned with among radio industry leaders.”

Christopher Ruddy founded Newsmax in 1998 to publish online and offline content in the fields of news, politics, health and finance. Newsmax.com ranks consistently as one of the country’s most-trafficked news websites. Newsmax TV, a cable and over-the-top media service news channel started in 2014, has shown remarkable growth becoming one of the nation’s leading television news and political opinion sources.  Newsmax recently entered the field of talk radio with a syndication arm and is reportedly exploring expansion into radio station ownership. As a journalist, Christopher Ruddy previously worked at the New York Post and the Pittsburgh Tribune Review. He was also awarded a Media Fellowship at the Hoover Institution on War, Revolution and Peace at Stanford University. He holds a BA summa cum laude in history from St. John’s University and a Master’s in Public Policy from the London School of Economics. Harrison describes Ruddy as “a key player in emerging 21st century media.”

For more information about TALKERS 2023, see story below

Industry News

KBLA Talk 1580 Founder Tavis Smiley to Be Honored

Prolific author and veteran talk media purveyor of current events with a focus on African American perspectives, Tavis Smiley, has been selected by the TALKERS editorial board to be the 2023 recipient of the highly prestigious Gene Burns Memorial Award for Freedom of Speech. The award is presented each year to a talk media practitioner whose work sets an example for the exercise and preservation of the First Amendment. Smiley, who has hosted shows on a diverse array of platforms such as BETCNNABCPBS, KABC Radio, and KGFJ Radio among others, joins such former recipient of the award as Rush LimbaughSean HannityBill O’ ReillyMark LevinMichael SavageGlenn BeckBob GrantThom HartmannAlan ColmesJoe MadisonKaren HunterAl FrankenBrian LambNorm PattizIan Freeman and others dating back to the origins of TALKERS in the late 1980s. Some 21 months ago, Smiley’s media company acquired an AM radio station in Los Angeles, the former hip hop legend KDAY, and transformed it into a new station and format – KBLA Talk 1580 – where he’s assembled an outstanding on-air staff, including himself, with the passionate mission of, as he puts it, “unapologetically serving people of color and who are politically progressive.” In making the announcement of this year’s recipient, TALKERS founder Michael Harrison states, “This is our longest-running and most-important award. Mr. Smiley has risen to the enormous talk radio challenge of providing underserved African Americans and progressives with a major commercial platform in the nation’s second largest market with a worldwide reach. In today’s political environment and struggling AM radio industry, it doesn’t get any more ‘First Amendment’ than that.” Tavis Smiley will be presented the award at the forthcoming TALKERS 2023 convention on Friday, June 2 at Hofstra University on Long Island where he will be one of 60 talk media luminaries scheduled to speak.  For more information about TALKERS 2023, see the story below. 

Industry Views

The Uniqueness of the American Radio Talk Show Host

By Walter Sabo
Consultant, Sabo Media
A.K.A. Walter Sterling
Radio Host, Sterling on Sunday

Talk show talent, program directors, show producers and broadcast business decision-makers represent the core readership of this publication. Sometimes we are so close to something that we fail to see it for what it really is. That is the case of the “talk show host” in American radio. Michael Harrison refers to the often-shameless targeting of audiences as “the daily dance of affirmation.” I view the daily process of radio talk show hosting at its very core, as “the daily dance of freedom.”

Talk show hosts are a rare breed and endangered species who enjoy a unique freedom in American radio. Hosts can actually talk about whatever they want! Of course, they are subject to both the rewards and consequences of this freedom – but the process of doing a live talk show, sparked by opinion and controversy, is so spontaneous and uniquely dynamic that it cannot be controlled on a minute-to-minute level without losing the flavor that makes it so special and long-lived.

During a decade as a top-five market and network talk show host, no one has ever told me what to talk about. And for zillions of years as a programming executive prior to that, I never told a host what to talk about on their next show.

Talk hosts are granted remarkable radio freedom!  Music jocks haven’t had that freedom since the 1960s. Music jocks have to get up the courage to ask permission to merely change the order of songs on their play list. Talk show hosts “own” three or four hours a day on a significant station or stations to say whatever they wish. That’s amazing! At first that freedom was a daunting, humbling challenge for me. However, I have been guided by my experience in programming or having launched some of the world’s most successful talk stations.

Based on that experience from both sides of the mic, here’s what works: Talk can entertain a listener of any age and demographic if the host talks about the listener’s day. I talk about my day framed for a listener, one listener – water in the basement, trouble with the sister-in-law, the parent-teacher conference, more trouble with the sister-in-law, the check engine light in the car never wants to go out, life at Walmart. I talk from a place of trust.

Trust that events that poke the landscape of our lives are a very big deal. Trust that I will never find the “right” topic on any editorial page. Trust that you, dear listener, already know who you are going to vote for in any election and that this English major does not have the magic wand to change your mind. Trust that my on-air opinion must never waiver or we have no show.

Listen to talk shows and stations that reach demos under 50:  WMMS, Cleveland; KFI’s John and KenCasey Bartholomew at WBAP, Dallas; KMBZ, Kansas City; KFBK, Sacramento; the Elvis Duran Show; and streaming with Bubba the Love Sponge or Phil Hendrie. Those successful shows embrace the scope of conversation two best friends would have on the phone today. If two best friends would discuss a topic, why wouldn’t you share it on the air? If two best friends would never discuss it, why would you ever put it on the air?

Walter Sabo, consultant, can be contacted at Sabo Media: walter@sabomedia.com. Direct phone: 646-678-1110.  Check out www.waltersterlingshow.com. 

Industry News

KOA, Denver Host Mandy Connell Guests on Harrison Podcast

Face - HeadMandy Connell, heard 12:00 noon – 3:00 pm daily on iHeartMedia powerhouse KOA, Denver, is this week’s guest on the award-winning PodcastOne series, “The Michael Harrison Interview.” Connell, whom Michael Harrison describes as “one of the best local radio talk show hosts in America,” covers a wide array of subjects from local and national politics with an independent conservative perspective to her day-to-dayFace - Hair insights as a wife, a mom, a foodie, and a self-proclaimed “mediocre driver who never sees the speed traps until it’s too late.” At last year’s national TALKERS convention, she was awarded the prestigious honor – 2022 Talk Radio Industry Woman of the Year. As we are about to celebrate International Women’s Day, Harrison and Connell engage in a candid conversation about the current status of women in talk radio and her experiences being a female in the broadcasting business for more than a quarter century. They also discuss the impact of rapidly evolving 21st century communications technology and the challenges these dizzying changes are imposing on parenting. Listen to the podcast in its entirety here.

Industry Views

The Daily Dance of Affirmation

By Michael Harrison
Publisher
TALKERS

Talkers Magazine - Talk radioThe embarrassing situation and accompanying financial vulnerability being faced by our colleagues at FOX News is a high-profile example of the consequences of audience “targeting” that has become the common positioning strategy in today’s competitive media marketplace.  The process is simple: You give the specifically targeted audience what it wants, not necessarily what it needs, even if what it wants is of dubious quality or unhealthy and – in the case of political talk media – untrue. It is a problematic, unsavory practice that has been brewing in our industry for years and, in the case of FOX, the proverbial toxicity has just hit the fan.

However, those in both the talk and print media, who are sanctimoniously gloating over FOX’s self-imposed misfortune, had better take a real hard look at themselves in the mirror. The strategy of serving up red meat to highly defined core audiences is practiced almost religiously by both the left and the right (not to mention purveyors of sports talk, specialty subjects and even music) – and the tolerance for talent deviation from this course by management has dwindled to almost zero. Today’s overworked and fear-driven managers have no stomach for audience complaints or ratings dips resulting from hosts saying things that do not resonate with the almighty “core.”

Smart programmers over the decades (and I’ve known some) understand that doggedly super-serving the low-hanging fruit of the core eventually yields diminishing returns. You wind up with a happier-but-shrinking audience of increasingly off-kilter zealots who eventually viciously turn on you when you stop feeding them the red meat they crave in what I call the daily dance of affirmation. It is that philosophical gray area between flat out lying or simply being wrong. What it comes down to is this inconvenient truth: programming for ratings, sponsorship support and audience approval isn’t simple.

Heaven help the progressive host who finds fault with Saint Biden or the conservative host who goes against the insidiously pervasive Trump factor. Or the sports talk show host who complains about the downside of betting. Or the music jock who actually engages in music criticism. This is the industry’s elephant in the room.

It’s time to acknowledge the beast.

Michael Harrison is the publisher of TALKERS.  He can be reached by email at michael@talkers.com.

Industry News

Multiplatform Star Doctor Asa Debuts as Ringside Physician

TALKERS Heavy Hundred radio personality, Dr. Asa Andrew (known as “Doctor Asa”) founder of the Dr. Asa Network and perennial star of the TALKERS annual convention, is fulfilling a lifelong ambition by entering the world of professional wrestling. From his years as assistant strength and conditioning coach of the national championship Florida State Seminoles football team under legendary coach Bobby Bowden, he developed a passion for sports medicine and athletic performance. An athlete himself, Doctor Asa first entered the space of professional wrestling in 2000 being trained by the WCW Power Plant and the “American Dream” Dusty Rhodes. However, this lasted a short time as life took him into a chance meeting with Dave Ramsey which inspired the launch of his highly successful health talk radio career. But fate has again intervened and Andrew was given a second chance when his old friend WWE Hall of Fame legend “Diamond” Dallas Page challenged him to compete again in the field he worked so hard to enter for years… by getting back in the “squared circle” at age 50. Doctor Asa re-trained this past year with Dusty Rhodes’ son, Cody Rhodes, who is set to go against Roman Reigns for the undisputed WWE Championship at WrestleMania in Hollywood, California on April 1 and 2.  In signing with Impact Wrestling, one of the top three wrestling promotions in America, Doctor Asa has taken on the role as head of medical and sports performance for the company. His new title? “Doctor Asa, Ringside Physician.” TALKERS publisher Michael Harrison, an avid fan of wrestling, boxing and MMA, says, “Don’t be surprised if the doctor in scrubs sitting at ringside doesn’t wind up in the midst of the action should things get out of hand.”

Industry News

Axios: Talk Radio Landscape Two Years After Limbaugh’s Passing

A piece by Sara Fischer in Axios looks at the state of conservative talk radio two years after the genre’s putative founding father Rush Limbaugh passed away, leaving a literal and figurative void in the industry. Talk media practitioners are aware that the occasion of Limbaugh’s passing gave rise to a number of conservative talk personalities as they battled to fill the midday radio time slot occupied for so many years on more than 600 stations. In the bigger picture, Fischer writes, “Today, no one radio host commands the same level of power and influence that Limbaugh did, but a number of new voices are emerging — blending the reach of traditional and digital platforms — and collectively proving to be more powerful in shaping conservative opinion for younger audiences.” TALKERS magazine publisher Michael Harrison is quoted in the piece saying, “The world is changing and there are questions as to how Limbaugh, had he lived and remained healthy — based upon his mindset and his approach to the business — would have remained as pertinent as he was. He was not as flexible when it came to social media and some of the other forms that it takes right now to be a media presence as opposed to just a radio presence.” Read the entire article here.

Industry News

Ruddy Speaks Out as Talk Hosts Support Newsmax Versus DirecTV

TALKERS founder Michael Harrison and Newsmax CEO Christopher Ruddy engaged in a phone conversation this week (2/8) to discuss the bruhaha buzzing through conservative news/talk radio triggered by AT&T’s recent decision to remove the popular conservative channel from its subsidiary, DirecTV. Ruddy, grateful for the support Newsmax is receiving from radio hosts, wanted to speak out directly to the medium further explaining his position. (NOTE: Newsmax also has a footprint in the news/talk radio space as syndicator of the daily Rob Carson midday program.)

Late in January, DirecTV, owned by AT&T, “deplatformed” Newsmax from more than 13 million of its subscriber homes calling it a “business decision.”

News of this stunned Washington, fueling GOP lawmakers with more evidence that big tech media was closing down conservative voices for political reasons.

This was the second time in just the past year AT&T moved to cancel a conservative channel, taking OAN off their platforms last April.

However, Newsmax is not OAN. Newsmax has, in breathtaking time, became the fourth-highest-rated cable news channel reaching 25 million Americans, according to Nielsen.

Major Members of Congress, Senators and newsmakers dot its programming lineup every day. Even First Lady Jill Biden made a prime-time appearance to discuss her cancer initiative last October and former President Donald Trump is a regular participant.

According to Ruddy, “The fact that AT&T was willing to take down Newsmax as Republicans take control of the House was yet another sign for America’s right that ‘wokeness’ remains in high gear.”

This story is continued here.

Features

Ruddy Speaks Out as Talk Hosts Support Newsmax Versus DirecTV

TALKERS founder Michael Harrison and Newsmax CEO Christopher Ruddy engaged in a phone conversation this week (2/8) to discuss the bruhaha buzzing through conservative news/talk radio triggered by AT&T’s recent decision to remove the popular conservative channel from its subsidiary, DirecTV. Ruddy, grateful for the support Newsmax is receiving from radio hosts, wanted to speak out directly to the medium further explaining his position. (NOTE: Newsmax also has a footprint in the news/talk radio space as syndicator of the daily Rob Carson midday program.)

Late in January, DirecTV, owned by AT&T, “deplatformed” Newsmax from more than 13 million of its subscriber homes calling it a “business decision.”

News of this stunned Washington, fueling GOP lawmakers with more evidence that big tech media was closing down conservative voices for political reasons.

This was the second time in just the past year AT&T moved to cancel a conservative channel, taking OAN off their platforms last April.

However, Newsmax is not OAN. Newsmax has, in breathtaking time, became the fourth-highest-rated cable news channel reaching 25 million Americans, according to Nielsen.

Major Members of Congress, Senators and newsmakers dot its programming lineup every day. Even First Lady Jill Biden made a prime-time appearance to discuss her cancer initiative last October and former President Donald Trump is a regular participant.

According to Ruddy, “The fact that AT&T was willing to take down Newsmax as Republicans take control of the House was yet another sign for America’s right that ‘wokeness’ remains in high gear.”

In the conversation, Ruddy described AT&T’s decision a “blatant act of political censorship” and “effort to restrict conservative voices before the ’24 election.”

Here are some takeaways from Chris Ruddy:

Government Collusion

“We know from ‘The Twitter Files,’ that Twitter worked in collusion with federal agencies, including the FBI, to censor and restrict the speech of news media and public figures,” said Ruddy.

“Why,” he asked,” would we not think that was happening” in Newsmax’s case, too?

(During testimony on February 8 before the House Oversight Committee, former Twitter executives admitted they handled the Hunter Biden matter poorly, but also said they were not in contact with government officials over the matter.)

Ruddy points to a 2021 letter penned by Democratic Members of Congress Anna Eshoo and Jerry McNerney, addressed to AT&T’s CEO and other cable operators, clearly aimed at removing OAN, Newsmax and FOX News Channel for spreading “misinformation.”

Harrison asked, “With two channels down, is FOX News a target next?”

Ruddy said it clearly is a target, but that cable operators will have a more difficult time “deplatforming” it.

Cutting Costs

Harrison asked, “When AT&T dropped OAN and Newsmax, didn’t the company say both moves were the result of cost-cutting?”

Ruddy responded that this claim makes no sense when Newsmax is concerned, “because they keep over 100 channels that have far less ratings and are more costly than Newsmax.”

A business approach, he said, would be for DirecTV to remove low-rated channels that are costly, not highly rated channels like Newsmax that are inexpensive.

He said AT&T’s unusual decision to cut Newsmax demonstrates a “political motive.”

Newsmax has produced a chart that shows 22 liberal-leaning news and information channels. Almost all have lower ratings than Newsmax – and all get fees higher than Newsmax was seeking.

Ruddy says Newsmax sought a very modest license fee of $1 per year per subscriber. CNN gets $14 a year from DirecTV. And almost every channel in the top 100 gets a multiple of the $1.

Harrison asked, “So, what’s the problem for DirecTV, which I understand raked in $2.7 billion last year in profits?”

Ruddy’s response: “DirecTV says that Newsmax is simply ineligible for any license fee, not one penny let alone $1.”

And here he seems to make a strong case AT&T is targeting Newsmax – by denying it any fees when almost everyone else gets paid a fee, especially liberal channels.

“AT&T DirecTV is being super clever,” Ruddy explains. “They tell Newsmax they’ll carry us for free, but we can’t get a license fee.”  But, Ruddy adds, “Since all cable agreements, according to industry standards, get the lowest rate, that means all go to zero fees with no license fee for Newsmax.

“Since cable news channels need license fees to operate, DirecTV is effectively putting Newsmax out of business,” he said.

Political Bias

“This claim that Newsmax alone can never get a fee simply doesn’t seem to work for a lot of people in the public as well as Congress,” Ruddy said.

“Many conservative leaders in America – and some fair-minded independents and liberals – have already concluded that AT&T’s motives with Newsmax were largely driven by politics, and not by dollars and cents.”

New House Speaker Kevin McCarthy said he called AT&T and informed the company that “Newsmax should not be treated any differently based upon them being a conservative news outlet.” McCarthy has vowed there will be hearings on the removal of Newsmax.

Even Alan Dershowitz, one of America’s famed liberal lawyers, agrees with McCarthy that Newsmax’s removal doesn’t pass the smell test.

“Clearly, they used economic reasons as a cover for political reasons,” Dershowitz told Newsmax’s Greta Van Susteren last week.

Dershowitz said he believes AT&T’s decision “had elements of partisan and ideological and political bias directed at stations that don’t adhere to the views of the company.”

“Anybody who believes that this was purely an economic decision should buy a bridge in Brooklyn,” he said, adding that A&T DirecTV “ought to reconsider and put Newsmax back on.”

 Fighting Back

When AT&T DirecTV deplatformed OAN, a relatively hard-right channel with a relatively small viewership, it received little attention. But the executives at AT&T may have awoken a sleeping giant by taking on Newsmax.

Newsmax’s reach is extensive, reaching 40 million Americans through online, apps, emails, and a huge social media network – not to mention that its content is highly utilized by many radio talk show hosts and producers.

Ruddy told Harrison, “For a long time Newsmax’s audience has been aligned and interconnected with the talk radio audience. We are seeing tremendous synergies across all media platforms, including talk radio.” Ruddy has been speaking out on this subject on a number of radio talk shows across America.

On the same day of the Ruddy-Harrison conversation, the Newsmax CEO appeared on Mark Simone’s top-rated show on powerhouse WOR in New York to discuss the censorship of his channel. Demand is so great for interviews, Newsmax analysts Dick Morris and Hogan Gidley are also doing interviews about the AT&T matter.

The End Game

Ruddy said he’d like Newsmax to be back on DirecTV. Initially, DirecTV said they had no intention to bring Newsmax back on air. But last week, the company reversed course and said they are open to do so.

However, according to Ruddy, so far DirecTV has not changed their position that Newsmax is not entitled to any license fees.

“We are willing to negotiate but DirecTV has to do so in good faith,” Ruddy said, adding “We’re waiting.”

He said even if Newsmax stays off DirecTV, his media empire will continue to grow.

“This episode has made us stronger and AT&T is a good company for us to build against in the months and years ahead,” he said. “Everyone knows AT&T and they’re not well-liked for engaging in politics, targeting conservatives – and they even owned CNN during its worst years,” Ruddy said.

“We’ve been in business for 25 years and no matter what the controversy, Newsmax has always come out ahead. It will this time too,” he concluded.

After speaking with Ruddy, Harrison stated, “We all know that the First Amendment only applies to government censorship and privately-owned platforms have the right to present or not present whatever opinions conform to their positions. However, when government officials use the influence and prestige of their office to pressure high-level media executives to deplatform legitimate players for obvious political ends – as seems to be the case in this Newsmax scenario – that becomes a major concern for all Americans who value free speech. And even if the government wasn’t involved, massive power requires equal responsibility and even-handedness. Although in many cases the picture remains murky – for the most part, it is clear to me that conservatives claiming an ongoing imbalance of bias against them, by the informationally-vital venues of big tech, have an abundance of growing evidence to support their complaints. And that should be a major worry of all fair-minded Americans trying to negotiate the turbulent waters of this new digital era without losing at least the spirit of the First Amendment let alone the letter of the law.”