Industry News

Round Four of May PPMs Released

imThe fourth and final round of ratings information from Nielsen Audio’s May 2023 PPPM survey has been release for 12 markets including Austin, Raleigh, Indianapolis, Milwaukee, Nashville, Providence, Norfolk, Jacksonville, West Palm Beach, Greensboro, Memphis, and Hartford. Nielsen’s May 2023 sweep covered April 27 – May 24. In Raleigh, iHeartMedia’s news/talk WTKK-FM loses half a share to finish the survey with an 8.3 share (weekly, 6+ AHQ share) and stays ranked #2, while Capitol Broadcasting’s news WRAL-HD3 fell two-tenths to a 0.1 share good for the #15 rank. iHeartMedia’s news/talk WISN, Milwaukee tacks on a half share to wrap the survey with a 10.2 share and the #1 rank, while Good Karma Brands’ crosstown news/talk WTMJ lost a full share for an 8.2 share finish but remains ranked #3. In Nashville, Cumulus Media’s news/talk WWTN-FM is down 1.7 shares, finishing with a 5.0 share that drops it to the #6 rank, while iHeartMedia’s crosstown news/talk WLAC-AM lost two-tenths for a 1.1 share finish good for the #20 rank. See Mike Kinosian’s complete Ratings Takeaways from this group of markets here.

Industry News

Edison Research and SXM Media Release Gen Z Podcast Study

Edison Research and SXM Media release the Gen Z Podcast Listener Report. The report notes that Gen Z (ages 13-24) has an estimated online population of 24 million Americans. Some of the takeaways from this report include: 1) Podcast listening has grown among those age 13-24: In 2018, 30% of those age 13-24 had listened to a podcast in the last month. Today, 47% of those age 13-24 have listened to a podcast in the last month (24 million Americans), a 57% increase; 2) Gen Z got an early start with podcasts: 16% of Gen Zim monthly podcast listeners started listening as a child, 57% started listening as a teenager and 25% started listening as an adult. This means 73% of Gen Z monthly podcast listeners began listening before the age of 18; 3) Those who began listening earlier in life, listen longer: Gen Z monthly podcast listeners who started listening as a child consume 10.6 hours of podcasts per week; those who started as a teenager consume 7.5 hours per week, and those who started as an adult consume 6.6 hours of podcasts per week. The average for all Gen Z monthly podcast listeners is 7.7 hours per week; and 4) Gen Z act as a result of podcast ads: 82% of Gen Z monthly podcast listeners have taken any action as a result of hearing a podcast advertisement; 70% have either purchased or wanted to purchase the product or service they heard advertised, 61% have visited a company or product website, 44% have used a promo code or discount code mentioned in the podcast, and 42% have recommended a product to a friend or family member. See the study here.

Industry News

Lee Greenwood Visits WABC, New York

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Pictured above is country singer/songwriter Lee Greenwood (center) with the staff of Red Apple Media’s 77 WABC. Greenwood, composer of the hit song “God Bless The USA,” appeared on the “Sid & Friends Morning Show.” Red Apple CEO John Catsimatidis is at the far right, Margo Catsimatidis is to the left of Greenwood and WABC program director Matt Meany and president Chad Lopez are to the right of Greenwood.

Industry News

Larry Young Interviews Maryland Governor Wes Moore

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Legendary Baltimore talk broadcaster Larry Young (left) is pictured above interviewing Maryland Governor Wes Moore on June 14 at the Greater Baltimore Chapter gathering of the National Action Network. Young, who retired from his long career at WOLB-AM, Baltimore last year, will feature the interview on his podcast, “In Conversation with LY.”

Industry News

WBA and MIW Sponsor Mentoring Program

The Wisconsin Broadcasters Association is partnering with Mentoring and Inspiring Women in Radio Inc to launch a mentorship program aimed at advancing female leadership in radio broadcasting. WBA president and CEO Michelle Vetterkind states, “Your WBA is thrilled to offer this excellent opportunity to our members.im We’re confident there will be many qualified applicants seeking to take advantage of this fabulous partnership.” Wisconsin is the second state to partner with MIW, which is hoping to expand to all 50 states. Minnesota launched the first partnership last year. MIw board president Ruth Presslaff comments, “Welcome Wisconsin! We are so appreciative of the support the Wisconsin broadcasters are showing by launching this mentorship program with MIW. Many thanks to Michelle Vetterkind and everyone at WBA.” Applications are due July 7. Find out more and apply here.

Industry News

TALKERS 2023: Video of “Talk Radio and Podcasting” Panel Discussion Posted

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During the coming days, videos of all of TALKERS 2023’s numerous sessions conducted June 2 at Hofstra University will be posted, continuing today (6/15) with the panel discussion, “Talk Radio andim Podcasting.” The session, sponsored by Our American Stories, was introduced by syndicated talk show host Guy Benson of FOX News Radio (pictured at right) and moderated by talk show host Lisa Wexler of WICC, Bridgeport, CT (pictured above). Panelists (pictured below from left to right) include Steve Goldstein, CEO, Amplifi MediaGary Krantz, CEO, Krantz Media GroupGreg Stocker, brand manager, WPHT, Philadelphia; Ron Hartenbaum, managing member, WYD Media; and Larry Young, host/producer, “In Conversation with LY” podcast. See the video of this session here

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Industry News

Round Three of May PPMs Released

imThe third of four rounds of ratings information from Nielsen Audio’s May 2023 PPM survey has been released for 12 markets including Portland, Charlotte, San Antonio, Sacramento, Pittsburgh, Salt Lake City, Las Vegas, Orlando, Cincinnati, Cleveland, Kansas City, and Columbus. Nielsen’s May 2023 sweep covered April 27 – May 24. Today, TALKERS magazine managing editor Mike Kinosian presents his Ratings Takeaways from this group of markets. In San Antonio, Alpha Media’s news/talk KTSA falls three-tenths and finishes the survey with a 3.3 share (weekly, 6+ AQH share) that leaves it ranked #12, while iHeartMedia’s crosstown news/talk WOAI also dips three-tenths to wrap with a 3.1 share good for the #14 rank in the market. iHeartMedia’s talk WTKS-FM, Orlando declines six-tenths for a 4.5 share finish and the #10 rank, while Cox Media Group’s crosstown news/talk WDBO adds two-tenths to finish with a 3.7 share that leaves it locked in the #11 position. See Mike Kinosian’s complete Ratings Takeaways from this group of markets here.

Industry News

Audacy Names Two to Leadership Roles at Pineapple Street Studios

Audacy announces a new leadership team at is podcast unit Pineapple Street Studios as it promotes head of operations Bari Finkel and executive producer Je-Anne Berry to co-heads of the studio, reporting to Jennaim Weiss-Berman, Audacy’s EVP of podcasts. Also, Pineapple Street co-founder Max Linsky is been named senior podcast strategist for Audacy’s podcast division. In this imrole, he will continue to executive produce projects, as well as collaborate on podcast strategy for the company overall, advise Finkel and Berry in their new roles and work closely with key partners. Linsky says, “As everyone who has worked with Bari or Je-Anne knows, they are the perfect team for this job. Bari has been here since day one, and Je-Anne joined once we were part of Audacy — the combination of those two vantage points, plus the shared vision for where podcasting is headed, makes me just so excited for this next era.”

Industry News

Lopez and Cohen Join Broadcasters Foundation Board of Directors

The Broadcasters Foundation of America announces it has elected Chad Lopez, president of Red Apple Media and 77 WABC New York, and Heather Cohen, EVP of the Weiss Agency, to its board of directors.im BFoA chairman Scott Herman says, “Chad and Heather are exceptional broadcast industry leaders, and they are a terrific addition to our board of directors. I look forward imto working with them to continue our mission of helping broadcasters in dire need.” Chad Lopez has more than 25 years of experience in broadcast and digital media. Prior to joining Red Apple Media, he served as vice president of Cumulus Media’s New York cluster. In addition to her work at the Weiss Agency, Heather Cohen serves on the Alliance for Women in Media and its foundation board of directors, has co-chaired the Gracie Awards since 2016, and most recently was appointed president of the executive board of Hofstra University’s Alumni Organization.

Industry News

VIDEO POSTED: Martha Zoller Receives Woman of the Year Award at TALKERS 2023

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WDUN-AM/FM, Gainesville, Georgia mid-morning talk show host Martha Zoller was the 2023 recipient of the TALKERS Woman of the Year award. The award, that has continuously been presented since 2001, is officially titled The Judy Jarvis Memorial Award for Outstanding Achievement by a Woman in Talk Radio. Zoller was presented the honor at TALKERS 2023 on June 2 at Hofstra University on Long Island. In making the presentation, TALKERS broadcast operations director David Bernstein stated, “Martha’s developed a national reputation in the talk media industry as a reliable go-to observer of the dynamics of Georgia politics from an even-handed, conservative perspective.

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Over the years, she’s pivoted at different times between being a local and regional radio talk show host, a student, a political operative, a congressional candidate and a businesswoman… as well as a wife, mother, and grandmother. After graduating in 1979 from the University of Georgia with a degree in journalism, she worked in the corporate world in addition to raising a family. She says, ‘I know there is no glass ceiling and women can have it all, just not at the same time.’ A lifelong learner, she completed her M.A. in Political Science in 2021 at the University of Georgia’s School of Politics and International Affairs. Among her political experiences, she served as the state director of field offices for Governor Brian Kemp. From 2014 until 2018, she worked for U.S. Senator David Perdue in senior staff positions. She began her talk radio career in 1994 after having been a regular caller to WDUN. In addition to being a perennial member of the TALKERS “Heavy Hundred,” she has been named to James magazine’s list of Most Influential Georgians and Georgia Trend magazine named her as one of Georgia’s most influential members of the media. She also currently serves as the 9th District Representative on the Georgia State Board of Education. See a portion of Martha Zoller’ acceptance speech at TALKERS 2023 here. (EDITOR’S NOTE: TALKERS regrets that the opening portion of Martha Zoller’s speech was lost due to a technical mishap.)

Ratings Takeaways

Round Two of May PPM Released

imThe second of four rounds of ratings information from Nielsen Audio’s May 2023 PPM survey has been released for 12 markets including Washington, Boston, Miami, Seattle, Detroit, Phoenix, Minneapolis, San Diego, Tampa, Denver, Baltimore, and St. Louis. Nielsen’s May 2023 sweep covered April 27 – May 24. Today, TALKERS magazine managing editor Mike Kinosian presents his Rating Takeaways from this group of markets. In Washington, DC, Cumulus Media’s news/talk WMAL-FM rises a half share to finish the survey with a 4.7 share (weekly, 6+ AQH share) and stays ranked #7, while Hubbard Broadcasting’s all-news WTOP-FM dips six-tenths to an 8.0 share but remains ranked #2. iHeartMedia’s news/talk WRKO, Boston rises eight-tenths to finish with a 4.4 share and jumps two spots to the #9 rank, while sister all-news WBZ-AM tacks on four-tenths for a 4.5 share finish and stays in the #8 spot. In Seattle, Bonneville’s news/talk KIRO-FM sheds one-tenth to wrap the survey with a 4.3 share stays ranked #8, while Lotus Communications’ crosstown all-news KNWN-AM/FM loses six-tenths for a 3.4 share finish that moves it to the #14 rank.  See Mike Kinosian’s complete Ratings Takeaways here.

Industry News

Karen Knotts is This Week’s Guest on Harrison Podcast

Author/actress/stand-up comic and aspiring talk radio host Karen Knotts is this week’s guest on the PodcastOne series “The Michael Harrison Interview.” According to Harrison, “You never know who you are going to meet at the TALKERS conference. I had the good fortune of crossing paths with the delightful, articulate and notably talented daughter of one of the 20th century’s most beloved show business icons and immediately booked her for the podcast. We had a great conversation!” Karen Knotts is the daughter of the legendary actor/comedian Don Knotts of the Andy Griffith Show and Three’s Company fame who passed away in 2006 at the age of 81. Karen Knotts is an actress, author, stand-up comic, former librarian and, as Harrison describes, “an all-around positive, fun person with lots to say about lots of things.” During the pandemic, Knotts finally had the opportunity to pen the book everyone’s been telling her to write about her memories of life growing up in California as the daughter of one of America’s funniest and most iconic entertainers – Tied Up in Knotts: My Dad and Me (Chicago Review Press, 2021). She’s been touring the country with an informative and funny one-woman show based on the book and her experiences growing up with a famous father. Harrison and Knotts discuss her life with a show biz dad, along with anecdotes about her encounters with celebrities and her interest in talk radio, covering topics such as the evolution of public libraries in the digital era, changes in TV over the years and dealing with the present-day cultural abuse of the name “Karen.” Listen to the podcast in its entirety here.

Industry News

2023 Radio Hall of Fame Nominees Announced

The Museum of Broadcast Communications announces the selection of the 24 Radio Hall of Fame 2023 nominees chosen by the Radio Hall of Fame nominating committee, with input from the radio industry and listeners. Voting – by more than 800 industry members – for inductees begins tomorrow (6/16) and runs through June 30. The top six vote recipients will gain induction as part of the 2023 Radio Hall of Fame Induction class. The two additional inductees that will make up the eight-person induction class will be selected by theim Radio Hall of Fame nominating committee. The nominees are: Bert Weiss, Bob Rivers, Charles Laquidara, Dyana Williams, Gerry House, Jaime Jarrin, John & Ken, John DeBella, Johnny Magic, Kevin Matthews, Kid Leo (Lawrence Travagliante), Larry Elder, Laurie DeYoung, Lee Harris, Rev. Louise Williams, Bishop, Mark Simone, Mary McCoy, Matt Siegel, Mojo in the Morning, Monica May, Nina Totenberg, Pat St. John, Shadoe Stevens, and Shelley “The Playboy” Stewart. 2023 Radio Hall of Fame inductees will be announced Monday, July 24, and honored in-person at the 2023 Radio Hall of Fame induction ceremony on Thursday, November 2, at the InterContinental New York Barclay Hotel in New York City. Radio Hall of Fame co-chairman Kraig Kitchin states, “Congratulations to each of this year’s’ nominees on this recognition. Behind this slate of nominees, the nominating committee reviewed more than 2,500 incoming suggestions from industry members and listeners before determining this group of talented individuals. Each nominee is deserving of induction, and I look forward to the results of the forthcoming confidential voting results.”

Industry News

LiveOne Issues Update on PodcastOne Spin-Out

LiveOne provides an update on the planned spin-out of PodcastOne. The previously announced plan would make PodcastOne a separate, publicly traded company on the Nasdaq exchange. LiveOne states that after the spin-out, it would own 74% of PodcastOne’s outstanding shares. For LiveOne shareholders, they would receiveim .048 shares of PodcastOne in the special dividend for each LiveOne share they own. LiveOne also says that the spin-out would allow for repayment of $3 million of PodcastOne’s convertible debt. However, LiveOne also states that “PodcastOne’s planned direct listing, amount of the special dividend and LiveOne’s shareholders’ dividend eligibility shall be subject to obtaining approval from the applicable national exchange and compliance with applicable rules and regulations and trading and listing requirements. There can be no assurance that PodcastOne’s efforts will result in the consummation of the proposed direct listing and/or special dividend.”

Industry News

CRN’s “What’s Cookin’” Honored at 2023 TASTE AWARDS

CRN Digital Talk Radio’s food, wine, travel and lifestyle daily broadcast “What’s Cookin’” – hosted by CRN founder and president Michael Horn and actor-writer-director Swayde McCoy – was honored with a top awardim from the 2023 TASTE AWARDS. “What’s Cookin’” won its award for Best Food or Drink Radio Broadcast in a ceremony that took place in Beverly Hills. Horn says, “We are thrilled to have been selected as the TASTE AWARD winner in the all-important Best Food or Drink Radio Broadcast. It’s quite an honor to be recognized by those who voted for “What’s Cookin’ Today” and it’s quite an honor to bring the show daily to our incredible national listening audience.”

Industry News

Pittsburgh Sports Media Personality Stan Savran Dies

Pittsburgh sports media pro Stan Savran died on Monday (6/12) at the age of 76. Savran began his career at WWSW-AM, Pittsburgh in 1976 before moving crosstown to KQV. He then served with WTAE-TV and WTAE-imAM. In 1991, he and co-host Guy Junker launched the popular “SportsBeat” program on cable TV. After that show’s eventually demise, the two worked together on Pittsburgh radio on what are now WPGP-AM and WBGG-AM.  in addition to a couple of cable TV ventures in which he held reporting and sports talk hosting roles. Savran would also host the postgame show on the Pittsburgh Steelers Radio Network.

Industry News

VIDEO POSTED: Kraig T. Kitchin Receives Lifetime Achievement Award at TALKERS 2023

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Renowned radio industry executive Kraig T. Kitchin was the 2023 recipient of the newly renamed Jim Bohannon Memorial Award for Lifetime Achievement. Kitchin was presented the honor at TALKERS 2023 on June 2 at Hofstra University on Long Island.  In making the presentation, TALKERS broadcast operations director David Bernstein stated, “Although still a relatively young man, Kraig Kitchin’s illustrious career goes back decades and his positive contributions to the radio business – including the spoken word formats and some of its greatest talents including the late Rush Limbaugh – have beenim indelible and immeasurable.” Since 2008, Kitchin has been president of the talent management firm, Sound Mind LLC, with a focused effort toward managing the businesses of high-profile radio and podcast personalities as well as production companies. He also serves as a strategic advisor to Oxford Road, a media placement agency specializing in audio advertising, with a focus on podcasts and audio integrations. The nine-year-old agency is a leader in the audio space on behalf of more than 50 clients. Kitchin also serves as chairman of the National Radio Hall of Fame to which he was appointed in 2014. Since assuming the role, he has reinstituted national public voting for two of the six categories of induction and has doubled the voting participant panel. Under his leadership, more than 75 radio icons have been inducted. Prior to launching his own firm, Kitchin was one of the founders of Premiere Radio Networks, Inc., in 1987. The company grew to be the number one radio network in the country syndicating 90 radio programs and services to more than 4,600 radio affiliates, reaching 190 million listeners weekly. He started as executive vice president of sales and by 1998 at the age of 37, he assumed the role of president/COO, one of the youngest in the country to run a $300 multi-million-plus radio company. During his 10-year tenure at Premiere, Kitchin directed and oversaw all talk and music programming and services featuring a wide array of the nation’s most popular personalities. In addition, he supervised Premiere Radio’s other properties: Mediabase 24/7, the industry’s leading music monitoring service, MJI Programming, and FOX Sports Radio. Kitchin started his career in station management at WFMK-FM in Lansing, MI, and KTYD-FM in Santa Barbara, CA before serving as sales manager of the Katz Radio Group Network in Los Angeles. See Kraig T. Kitchin’s acceptance speech at TALKERS 2023 here.

Industry News

Future of AM Radio Front and Center in Washington, DC

Today and tomorrow (6/13-14), broadcasters from around the country are in Washington, DC for a conference hosted by the National Association of Broadcasters and the National Alliance of State Broadcasters Associations that will focus on broadcasters’ response to certain automakers removing AM radio from their newer model vehicles and a regulatory proceeding examining carriage of broadcast television programming onim streaming platforms. Attendees will discuss the latest radio and automotive trends and how AM operators can prepare their stations for the future. Senators Ed Markey (D-MA) and Deb Fischer (R-NE) will also offer insight into recently introduced legislation aimed at preserving AM radio in automobiles and representatives from the Federal Emergency Management Agency will discuss AM radio’s critical role in the National Public Warning System. Following the conference, attendees will travel to Capitol Hill to speak with lawmakers about the importance of in-vehicle AM radio, especially during times of emergency and they will encourage congressional passage of the AM Radio for Every Vehicle Act.

Industry News

WABC, New York Adds Roger Stone Show to Sundays

Political strategist Roger Stone joins the staff of WABC, New York for a one-hour, weekly show that airs Sundays at 3:00 pm. Stone was convicted of obstructing a congressional investigation into Trump’s 2016 campaign and possible ties to Russia, but his sentence was commuted by Trump. Stone’s program debuted onim June 11 with an interview with the former president. Red Apple Media CEO John Catsimatidis says, “Roger’s impressive career has established him as a prominent figure in American politics. His wealth of experience offers an insider’s view into the political landscape, providing listeners with rare behind-the-scenes insights, razor-sharp analysis, unparalleled insights, and dedication to the truth will captivate audiences worldwide,”

Industry News

Cumulus Media to Buy 1.7 Million Shares in Modified Dutch Auction

Cumulus Media Inc announces the results of its “modified Dutch auction” – part of the company’s previously announced $50 million share repurchase program – and a total of 1,745,005 shares of the Company’s Class A common stock were validly tendered at or below a purchase price $3.25 per share and not validly withdrawn,im including 5,000 shares of the Company’s Class A common stock that were tendered through notice of guaranteed delivery. Cumulus says the aggregate cost will be approximately $5.7 million, excluding fees and expenses relating to the tender offer. These shares represent approximately 9.8% of the Company’s outstanding Class A common stock as of June 9, 2023.

Industry News

Round One of May PPMs Released

imThe first of four rounds of ratings information from Nielsen Audio’s May PPM survey has been released for 12 markets including New York, Los Angeles, Chicago, San Francisco, Dallas, Houston, Atlanta, Philadelphia, Nassau-Suffolk (Long Island), Riverside-San Bernardino-Ontario, San Jose, and Middlesex-Somerset-Union (New Jersey). Nielsen’s May 2023 sweep covered April 27 – May 24. Today, TALKERS magazine managing editor Mike Kinosian presents his Ratings Takeaways from this group of markets. In New York City, Red Apple Media’s news/talk WABC-AM & WLIR-FM is steady at a 3.7 share (weekly, 6+ AQH share) but slides from the #10 rank to #11, while iHeartMedia’s crosstown news/talk WOR dips two-tenths to a 1.7 share and remains ranked #18. iHeartMedia’s KFI, Los Angeles is flat with a 4.3 share but falls back to the #5 rank in the market. In Chicago, Nexstar Media Group’s news/talk WGN adds one-tenth to finish with a 3.3 share and rises one spot to the #9 rank, while Audacy’s all-news WBBM-AM/WCFS-FM loses two-tenths to finish with a 4.2 share but rises to the #3 rank in the market. See Mike Kinosian’s complete Ratings Takeaways here.

Industry News

“New Jersey 101.5” Presents Town Hall on Victim-Proofing

This Thursday (6/15), Townsquare Media’s WKXW-FM, Trenton “New Jersey 101.5” presents a town hall-style discussion titled, “Victim-Proofing Your Life.” The station says this presentation “will help New Jersey residents protect themselves from a tidal wave of scams, auto and home thefts, mass shootings, and identity theft thatim has reached epidemic levels.” Station senior political director Eric Scott will lead the discussion with safety and security experts to help listeners identify and safeguard themselves from these threats. He says, “From home break-ins, catalytic converter thefts and internet scams, there is no shortage of ways that bad actors try and take advantage of you. This program will help New Jersey residents protect themselves from bad actors who are operating throughout New Jersey.”

Industry News

Jeff Katz Guest at Virginia Governor’s Father’s Day Reception

Pictured here is WRVA, Richmond afternoon drive host Jeff Katz (right) with Virginia First Lady Suzanneim Youngkin (left) at the Virginia Executive Mansion where he attended Governor Glenn Youngkin’s first-ever Governor’s Father’s Day Reception. Katz volunteers with the Fatherhood Foundation of Virginia and holds the fundraising record for that organization. In addition to raising funds, Katz serves as a volunteer teacher for first time fathers, fathers to special needs children as well as fathers who are incarcerated.

Industry News

Yesterday’s (6/12) Top News/Talk Media Stories

The federal indictment of former President Donald Trump and his expected appearance in Miami today for an indictment hearing; the 2024 presidential race and Chris Christie’s Monday evening CNN Town Hall; the intensifying fighting in the Russia-Ukraine war; China’s Xi Jinping prepares citizens for “conflict” with the West; and criticism of the White House Pride Month celebration were some of the most-talked-about stories in news/talk media yesterday, according to ongoing research from TALKERS magazine.

Industry Views

Pending Business: Thank You, Mr. President

By Steve Lapa
Lapcom Communications Corp
President

imHow about a collective “thank you” to the 45th president of the United States for keeping your talk radio programming relevant, timely, unpredictable and most of all engaging?

The interpretation, speculation and compilation of facts, opinions and reporting will be non-stop until this chapter of the news cycle meets the next chapter. This is a never-ending saga that keeps the dial locked into your talk radio frequency. This is the content that keeps the electronic water cooler crowded with listeners who can’t get enough.

Whatever comes next in this chapter of history unfolding in front of our collective ears and eyes is the oxygen that keeps the talk radio world alive and well every day. By the way, the 45th president of the United States just may have pulled your typically soft talk radio summer sales out of the basement and pushed you into an express elevator to the penthouse.

Are you still feeling the drumbeat of the naysayers predicting how talk radio will age out? Or better yet, run its course? My prediction is talk radio is about enter a phase previously unmatched in American broadcast history. Seriously. When was the last time a former president of the United States owned the headlines and collective headspace of talk radio hosts and listeners worldwide for so many years? Never.

Let’s get ready to refresh our summer vacation schedules, seasonal sales packages, rates, and most of all strategies. Start here:

— Sell the concept. Leave the opinions and banter about indictments, politics and the law to your on-air talent. Focus instead on the unique value of the engaged audience.

— Experts are important. Chances are your talk radio hosts will be smart enough to break down the issues and lean on experts to help the audience understand the ramifications. Credibility and consistency can make your coverage stand apart. Show your advertiser what makes your coverage different and better.

— Talk radio goes where TV and video can’t – the car, the beach, even the backyard. Sell the need to know on the go.

— Unfolding the unpredictable. Your listeners want the “inside scoop” on what the next chapter of this saga looks like. Your on-air talent look for every opportunity to give their listeners a peek behind the opinion curtain. The seller’s job is to bring the value of that connection to life on every sales call.

Talk radio is alive and well every day. It’s up to you to show your advertisers the value of instant access to a trusted voice.

Steve Lapa is the president of Lapcom Communications Corp. based in Palm Beach Gardens, FL. Lapcom is a media sales, marketing, and development consultancy. Contact Steve Lapa via email at: Steve@Lapcomventures.com.

Industry Views

Monday Memo: Well Said!

By Holland Cooke
Consultant

imMark Twain reckoned that “the difference between the almost right word and the right word is the difference between the lightning bug and the lightning.”

Examples, from dueling commercials in a hyper-competitive, hyper-growth industry:

“Draft Kings has so many ways to bet on baseball you’re going to feel like a winner all summer.”

“Every at-bat is a chance to win big on FanDuel.”

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Craft copy for local retailers THAT well-written, and they will get results and you will get renewed.

Station promo copy this enabling and user-friendly will earn you tune-in and clicks: “The Berkshire Hathaway annual meeting, all day tomorrow, anywhere you are, on the platforms of CNBC.”

The American Association of Retired Persons still advocates for them, but it no longer restricts membership to seniors. Otherwise, its base would, literally, die-off (radio take note). So…

“The younger you are, the more you need AARP.”

Holland Cooke (HollandCooke.com) is a consultant working at the intersection of broadcasting and the Internet. He is the author of “Spot-On: Commercial Copy Points That Earned The Benjamins,” a FREE download; and the E-book and FREE on-air radio features Inflation Hacks: Save Those Benjamins;“and Multiply Your Podcast Subscribers, Without Buying Clicks,” available from Talkers books. Follow HC on Twitter @HollandCooke

Industry News

Emery Songer Named Afternoon Host at KFAB, Omaha

iHeartMedia announces that Emery Songer is the new afternoon drive talk host at KFAB, Omaha “NewsRadio 1110,” effective June 26. Songer joins KFAB, Omaha after more than five years as a host and producer with Newsradio 1040 WHO in Des Moines. iHeartMedia says,im “During that time, he has guest-hosted statewide news/talk programs as well as a regular weekend show, produced their daily morning show, worked with clients in a creative variety of ways, and spent countless evenings and weekends announcing local soccer and baseball games.” KFAB program director Scott Voorhees adds, “Emery will continue KFAB’s nearly 100-year-old tradition of on-air personalities who are passionate about connecting with the community we serve. It’s not about hammering an agenda; it’s about entertaining and relevant conversations of interest to Omaha/Council Bluffs and the surrounding area.”

Industry News

Westwood One: Nielsen Reveals Top DMAs for AM Listening

A recent blog post from Cumulus Media | Westwood One’s Audio Active Group addresses the most recent data released by Nielsen that reports the 141 local markets where AM radio is listened to by at least 20% of the radio audience. This latest data from Nielsen takes a deeper look into “the vitality of AM radio in local markets with new data at the state and local DMA level.”im These DMA analyses are based on all radio stations in the U.S., not just Nielsen subscribers. The top DMA is Glendive, Montana with 72.1% of the population using AM radio. While the most AM radio listening tends to be done in Midwestern DMAs, there is still substantial AM listening done in Eastern markets. For example, Chicago is the #8 DMA for AM listening with 51.2%, but Seattle-Tacoma is not far behind at #14 with 42.8%, San Francisco-Oakland-San Jose is #20 with 41.3%, and the top two DMAs by population – New York and Los Angeles – show AM listenership is done by 31.8% of the population. See the whole report here.

Industry News

Mike Gallagher to Broadcast from Miami Tomorrow

Salem Radio Network talk host Mike Gallagher is preparing to host his Tuesday program from the studios of Salem Media Group in Miami to coincide with former President Donald Trump’s scheduled appearance in Miami for an indictment hearing. Salem says, “The special broadcast will include reaction to the indictment from newsmakers, live interviews with Trump supportersim gathered outside the Federal courthouse and calls from Mike’s nationwide audience giving their perspective on this unprecedented moment in our nation’s history. In addition to broadcasting his nationally-syndicated talk show from Salem/Miami….Gallagher and “Mike Gallagher Show” staffer Tracee Stockwell will then head to the Federal Courthouse where political supporters of the 45th president are organizing what’s being billed as ‘a peaceful rally in support of President Trump.’” Video of the Gallagher special will also be cleared live on the Salem News Channel.

Industry News

Red Apple Media CEO John Catsimatidis Wants to Buy CNN

The owner of New York City’s legendary news/talk outlet WABC says he’s interested in buying cable news/talk channel CNN, telling the New York Post that “CNN deserves to be #1 in the world right now.” Red Apple Media CEO John Catsimatidis mused about acquiring the embattledim cable channel while speaking on WABC’s “Sid & Friends in the Morning” program. When asked by the Post about details of a bid for CNN, including how much he’d pay, he said, “It’s up to the investment bankers to come up with the numbers… We could always bring partners in, but I want to run the place. We are capable of putting down a substantial amount of money.” Catsimatidis added, “I’d go run the place tomorrow morning, and all I’d want is $1 per year and a piece of the upside,” saying he could “double the profits” in a brief period of time. Read the Post story here.

Industry Views

Passion Versus AI

By Walter Sabo
Consultant, Sabo Media
A.K.A. Walter Sterling
Radio Host, Sterling on Sunday

imLast week I had the privilege of moderating a panel at the TALKERS conference. Confession: I listen to speech patterns and tones more than words.

The prestigious panel featured Dan Mandis, program director and host, WTN-FM, Nashville; Ross Kaminsky, host KOA, Denver; Phil Boyce, SVP, spoken word format, Salem Media Group/ops VP, New York region/WMCA/AM 970; Josh Leng, CEO, Talk Media Network; and Matt Meany, program director, WABC, New York/Red Apple Media.

Yes, their collective knowledge and experience is unbeatable. They answered questions of great interest: How does iHeart measure social media accomplishments? Should one be fired for social media or podcast content or just for their air work? Establishing a syndication base, how does that happen? Where are the women – kudos to Salem’s Phil Boyce for celebrating their women hosts. What do programmers really look for in hosts? All valuable answers.  See the video of this session here.

Their words aren’t the “win.” The win is the fact that each of these pros has passion, passion and more passion. Their knowledge results in caring, heartfelt, supportive shares. They care about the future; they care about their craft. Programmers have to be optimistic about radio’s positive impact in order for them to do their jobs. Their descriptive tones make radio appealing.

The panel represents radio’s caretakers, gardeners, guides. The executives on the stage reveal qualities and qualifications that become overwhelmingly apparent in their demeanor and speech patterns. That’s what I hear.

Radio does not have to compete or fret over AI.  AI coders have to fret over their inevitable failure to capture or even coldly mimic the depth of emotion and confidence expressed by Matt, Josh, Phil, Ross and Dan. Good luck with that algorithm …losers.

Walter Sabo was the youngest Executive Vice President in the history of NBC. The youngest VP in the history of ABC. He was a consultant to RKO General longer than Bill Drake. Walter was the in-house consultant to Sirius for eight years. He has never written a resume. Contact him at walter@sabomedia.com. or mobile 646-678-1110. Hear Walter Sterling at www.waltersterlingshow.com.

Industry News

Radio Host Mark Walters Suing OpenAI for Defamation

Talk host Mark Walters, who produces and hosts Second Amendment-themed radio programs via his CCW Broadcast Media company, is suing OpenAI in a Georgia Superior Court claiming that OpenAI’s ChatGPT created a false case alleging that Walters embezzled funds from theim Second Amendment Foundation. The complaint states that journalist Fred Riehl was researching the case of The Second Amendment Foundation v. Robert Ferguson and asked ChatGPT to provide a summary of that complaint and received one that stated the suit’s plaintiff is Second Amendment Foundation founder Alan Gottlieb who accuses Walters as treasurer and chief financial officer of embezzling funds. Walters says, and Gottlieb confirms, that he didn’t serve in either position and didn’t steal anything. In the AI world, false text from services like ChatGPT are called “hallucinations.” As with any defamation case, Walters will have to prove he’s suffered damages, but this case will be interesting to watch as it appears to be the first such legal case involving the work of AI. Read the New York Post’s story here.