FOX News Audio’s “Kennedy Saves the World,” hosted by Lisa “Kennedy” Montgomery, expands from a
weekly podcast to a daily podcast. FOX says, “The program, also now available in video format, will showcase discussions on politics, parenting and culture with fan favorite segments like Party Swap, Kennedy’s Court and Happy Hour. Special guests including Jimmy Failla, Kat Timpf, Dagen McDowell and many more will appear regularly on the program.”
By Holland Cooke
Consultant
Recommended interview: The author is retired radio host and newsman Joe Taylor, a voice you might remember from KDKA and elsewhere.
His story is the sort of interview Jim Bohannon used to love, a reminiscence of growing up in the 1950s, what life was really like in that “Great” America that Donald Trump romanticizes.
Joe recalls a time when many people still considered Italians “not-quite-real Americans, traversing two very different worlds, attending school with kids whose last name didn’t end in a vowel.”
Joe writes – and speaks – with affection, respect, humor, and humanity, and new relevance. Contact joetaylor43@comcast.net
Holland Cooke (HollandCooke.com) is a consultant working at the intersection of broadcasting and the Internet. He is the author of “Spot-On: Commercial Copy Points That Earned The Benjamins,” a FREE download; and the E-book and FREE on-air radio features “Inflation Hacks: Save Those Benjamins;“and Multiply Your Podcast Subscribers, Without Buying Clicks,” available from Talkers books. Follow HC on Twitter @HollandCooke
Public media outlet WYPR, Baltimore 88.1 FM has been recognized by the Washington, D.C., Chapter of the Society of Professional Journalists for journalism excellence as part of its 2023 Dateline Awards. Of the radio division, the station and its reporters were named the winner of three categories and were recognized as finalists in an additional four. WYPR was honored with the following SPJDC 2023 Dateline Awards for work completed in 2022.
Boston public media outlet WBUR unveils a new climate series. WBUR says, “’Here & Now’ — the live, national midday news program from NPR and WBUR — just debuted a new series to spotlight people and places across the U.S. with solutions that are making a difference to stem climate change. ‘Reverse Course: Individual action to combat climate change’ delivers stories from the field, introducing listeners to people whose projects are succeeding and helping to shape climate smart communities.” The series is led by senior editor Peter O’Dowd and producer Chris Bentley.
During the coming days, videos of all of TALKERS 2023’s numerous sessions conducted June 2 at Hofstra
University will be posted, continuing today (6/23) with the comedy presentation, “Morning Wakeup.” The standup routine, sponsored by the Doctor Asa Show, was delivered for the third consecutive year by FOX News Radio midday star Jimmy Failla. Sporting his trademark flashy jacket and ultra-cool boots, Failla – one of the rapidly rising stars on the TALKERS Heavy Hundred – satirically poked fun at political correctness as well as himself. Check it out here!
Morning drive talk host Mark Kaye – WKOV-FM, Jacksonville and other Cox Media Group news/talk stations – recently did a bit riffing off the Mark Zuckerberg–Elon Musk cage match story. Kaye, wondering which fellow
talk hosts he might be able to beat in a cage match, used the recently published 2023 TALKERS Heavy Hundred to muse over potential opponents. Kaye – ranked #81 on this year’s Heavy Hundred – says he’s pretty sure Sean Hannity (#1 on the Heavy Hundred) would kill him. Check out who he thought he could beat in this hilarious bit here.
JVC Media and radio host Ron Gold recently celebrated the 500th edition of Gold’s weekend program, “The Nonprofit Voice,” broadcast on news/talk WRCN-FM, Ronkonko, New York. Gold is CEO of Marketing Works and over the past 10 years has been joined on air by leaders from nonprofit organizations of all sizes to discuss the important work their agencies do and the challenges they face. Pictured above (from l-r) are: Town of Brookhaven supervisor Ed Romaine, Gold, and Town of Islip supervisor Angie Carpenter.
Recently, members of Premiere Networks’ “Elvis Duran Show” attended the new Broadway production based on rock ‘n’ roll radio pioneer and Cleveland DJ Alan Freed. The Duran show trio’s review of the show is simple: “If you’re in radio, you must see this show. ” Pictured above are (from l-r) Constantine Maroulis, former “American Idol” contestant as Alan Freed; Joe Pantoliano, revered character actor and member of the Elvis Duran Group’s Character Actor Hall of Fame, plays Leo Mintz and Morris Levy; Skeery Jones, “Elvis Duran Show” cast member; David Katz, partner and CEO of the Elvis Duran Group; and Nate Marino, “Elvis Duran Show” producer, a.k.a. “straight Nate.”
Cumulus Media is looking for a program director for its Chattanooga, Tennessee news/talk stations. The program director will be responsible for growing and operating strong brands and must have a strong programming background and passion for growing others and a passion for the local community. You will
program two legendary news/talk stations. Energy, enthusiasm, attention to detail and experience in news writing/delivering and talk show hosting is a necessity. You must have the ability to interact with listeners and handle multiple phone calls at one time. You will be responsible for all aspects of programming including managing and motivating on-air staff, imaging, station strategy, developing and executing revenue generating sales & programming promotions, website & social media, digital content and have a strong understanding of the core audience of a news/talk format. The position also requires a daily AM drive air-shift, along with live appearances and live broadcasts! See more and apply here.
iHeartMedia’s WRVW-FM, Nashville “107.5 the River” has a premier opening for a LIVE, LOCAL morning show host in Nashville. We’re looking for a dynamic storyteller to pair with current pros Ricki Sanchez and Zac Woodward to create can’t-miss radio in America’s fastest growing city. If you’re creative, collaborative, and ready for the next step, send materials to jonathanshuford@iheartmedia.com asap!
Noted talent manager, advisor and chair of the Radio Hall of Fame, Kraig T. Kitchin is this week’s guest on the award-winning PodcastOne series, “The Michael Harrison Interview.” Harrison states, “Kraig is one of the smartest, most-respected and congenial behind-the-scenes movers and shakers in the radio industry. His illustrious career goes back decades and his positive contributions to the radio business – including advising some of its greatest talents including the late Rush Limbaugh – have been indelible and immeasurable.” Kitchin was honored several weeks ago by the TALKERS magazine editorial board with the highly prestigious Jim Bohannon Memorial Award for Lifetime Achievement in Radio. Since 2008, he’s been president of the talent management firm, Sound Mind, LLC. He also serves as a strategic advisor to Oxford Road, a media placement agency with more than 50 clients specializing in audio advertising. Kitchin also serves as chairman of the Radio Hall of Fame to which he was appointed in 2014. Prior to launching his own firm, after working his way up in the industry through local radio and then national agency sales, he was one of the founders of Premiere Radio Networks in 1987. Harrison and Kitchin discuss the quirky role of ego and psychology in the talent business as well as today’s rapidly changing fabric of communications and culture. Don’t miss this! Listen to the entire podcast here.
During the coming days, videos of all of TALKERS 2023’s numerous sessions conducted June 2 at Hofstra University will be posted, continuing today (6/22) with the panel discussion, “Making the Connections Between Local and National Radio and Television.” The three-way conversation, sponsored by the Michael Berry Show, was facilitated by WPG, Atlantic City (and regular FOX News Radio guest star), Harry Hurley (pictured above and below at center). Participants included president/CEO JVC Broadcasting, John Caracciolo (pictured above and below at left) and FOX News Radio/FOX News Channel superstar Brian Kilmeade (pictured above and below at right). See video of the session here.
Heavy Hundred titan Joe Madison interviewed TALKERS publisher Michael Harrison Tuesday morning (6/20)
on his long-running “Urban View” channel program on Sirius XM Satellite Radio. The two legendary radio figures took a deep-dive into the subjects of podcasting, AM radios in cars, the role of boomers in today’s culture and the way in which the annual TALKERS Heavy Hundred list is compiled. Don’t miss this conversation! Listen to the audio here.
According to numerous reports, including from the New York Post’s Andrew Marchand, the financial scalpel being applied to Disney’s ESPN Radio has dropped the nationally syndicated morning show hosted by Keyshawn Johnson, Jay Williams and Max Kellerman. The story also says that this move is just part of
more “significant on-air layoffs” affecting ESPN personalities that could come as early as next week. Johnson, Williams and Kellerman have other roles with ESPN and their individual status with the company is not certain, but Marchand speculates that contract buyouts by ESPN are a possibility. ESPN will put a morning show back on the network, but the talent will need to make significantly less than the “Keyshawn, JWill and Max” hosts were making. Read the Post story here.
On Monday (6/19), Tavis Smiley’s SmileyAudioMedia, Inc celebrated the two-year anniversary of the launch of talk KBLA-AM, Los Angeles. The company says the station was built to “give disenfranchised citizens a voice in current political, social and cultural issues with empowering, sustainable and restorative language.” Tavis
Smiley adds, “We launched KBLA Talk 1580 on Juneteenth, two years ago, during the height of the COVID-19 health crisis. We’re extremely proud that in two short years, KBLA Talk 1580 has become a trusted community resource in Los Angeles and beyond. Our mission to enlighten, empower and encourage, resonates with our growing audience.” Additionally, over the past two years the company has launched SAM Digital, its own brand of white label products that are designed to help businesses and service providers reach an even wider audience, grow brand awareness, and increase sales by targeting specific audiences with direct messaging and by measuring the performance of their outreach campaigns. It also recently debuted the SmileyAudioMedia Podcast Network to expand beyond traditional radio broadcasting.
Cumulus Media sports talk outlet WGFX-FM, Nashville “104.5 The Zone” renews its afternoon drive show “3HL” starring Brent Dougherty, Dawn Davenport, and Ron Slay. The company says, “Brent Dougherty is known as ‘The Mayor of Middle Tennessee Sports’ and is a well-known fixture in Nashville’s sports scene.
Dawn Davenport is seen every Saturday on the college football sidelines, and her relationships and knowledge of the SEC are huge assets for ‘104.5 The Zone’ listeners. Ron Slay is an SEC Player of the Year for the Tennessee Volunteers Men’s Basketball team and is a beloved natural entertainer.” Cumulus Nashville VP/market manager Allison Warren and program director Paul Mason say, in a joint statement, “Today, we celebrate the powerhouse trio Brent Dougherty, Dawn Davenport and Ron Slay. They have proven time and again to be a driving force behind 104.5 The Zone’s success, dominating the ratings and capturing the hearts of our listeners. They have an undeniable chemistry—a lightning in a bottle connection that brings our audience together. We are grateful to our clients, who have become our biggest fans, for choosing this remarkable station and these influential personalities to support their local businesses.”
iHeartMedia’s news/talk KFI, Los Angeles is presenting a special, two-hour news program on Sunday (6/25) at 4:00 pm titled, “He Said, She Said, They Said…,” addressing the conflict between schools and parents over the ongoing introduction of books, curricula, and instruction about alternative lifestyles. This KFI News Special is
being produced by the award-winning team of Steve Gregory and Jacob Gonzalez with associate producer Nick Pagliochini. KFI says, “Parents and protesters continue to gather at school board meetings around the country to express their frustration over districts’ that try to introduce books and language which address the transgender community and other LGBTQ+ issues. Faith-based leaders have also joined the protests along with advocacy groups that represent parents of public-school students. Critics say these issues should be addressed exclusively in the home while supporters say it is critical to be inclusive of all lifestyles to better prepare children for the real world. ‘He Said, She Said, They Said…’ features multiple sides of the issue. There is also a companion podcast with extended content that will be available immediately following the broadcast on the iHeartRadio App.”
Audacy announces it is extending its digital distribution deal with TuneIn that provides streaming of its 250-plus stations and entire podcast library to the content aggregator. Audacy says the partnership expands the reach of its content to more than 200 additional platforms and connected vehicles and devices, including Tesla, Rivian,
Lucid, Bose, Samsung and Xbox, as well as on the TuneIn mobile app and TuneIn.com. The agreement also gives Audacy access to TuneIn’s advertising supply and brings select TuneIn original content to the Audacy digital platform. Audacy chief digital officer J.D. Crowley 
comments, “Streaming of AM/FM Radio is one of the fastest growing segments of all digital audio today. As consumer demand for Audacy’s best-in-class local audio content continues to increase, we’re committed to meeting the listener wherever they wish to consume, and we’re delighted to expand the availability of our unique live sports, news, and personality-driven audio content to over 200 new TuneIn-supported platforms. We’re equally thrilled to welcome TuneIn’s premium exclusive content to the Audacy digital platform.”
During the coming days, videos of all of TALKERS 2023’s numerous sessions conducted June 2 at Hofstra University will be posted, continuing today (6/21) with the panel discussion, “Navigating a Radio Talk Show
Hosting Career.” The session, sponsored by C. Crane, was introduced by managing partner, Goldman McCormick PR and syndicated host, Ryan McCormick (pictured at right) and moderated by WPHT, Philadelphia host, Dom Giordano (pictured above). Panelists (pictured below from left to right) include Heather Cohen, SVP, the Weiss Agency; Martha Zoller, host, WDUN-AM/FM, Gainesville, GA; Frank Morano, host WABC, New York; Rich Valdes, host, Westwood One; and Jeff Katz, host, WRVA, Richmond, VA. See video of the session here.
By Walter Sabo
Consultant, Sabo Media
A.K.A. Walter Sterling
Radio Host, Sterling on Sunday
In the early 1980s, talk radio made a $4 billion mistake. Prior to then, there were approximately 50 full-time talk stations in America. They were predominantly found in major markets and had been in the format since Marconi. The original talk stations had two key traits: They were dominant in ratings and much of their popularity was driven by women hosts.
Mary Margaret McBride hosted an NBC, then ABC Network show based from WOR, New York at 12:00 noon. From 1938-1957 she led midday radio listening. Nope, not a cooking show. She featured the most powerful, newsworthy guests and grilled them. She prepped for 23 hours a day and sweated every minute. Her popularity was so great that she required five secretaries just to answer her mail. Her 10th anniversary was held at Yankee Stadium. McBride’s 15th anniversary filled Madison Square Garden, hosted by Eleanor Roosevelt. Correct, Mary Margaret and her listeners were honored by Mrs. Roosevelt.
How about the money? During many early years, it was believed that no advertiser would buy daytime radio.
Then Mary Margaret read live copy. OR Mary Margaret had her guests read live copy. Sales for advertisers exploded. (Source: It’s One O’ Clock, Time for Mary Margaret McBride by Susan Ware https://a.co/d/iHShiad)
The historic galaxy of remarkable women talk show hosts is vast: WOR (Always number one through most of its history) Martha Deane, Dora McCann, Patsy McCann, Mary Healy, Pegeen Fitzgerald, Arlene Francis, Sherrye Henry, Joan Hamburg — yes, all at the same time. Throughout the country the stars include: Sally Jessy Raphael (20+ years on major market radio), Dr. Ruth Westheimer, Dr. Tony Grant, Annie Aiello, Mimi Benzell, Dorothy Kilgallen, Johnnie Putman and the most powerful broadcaster in Ireland, Marian Finucane. (Worth the listen: https://www.rte.ie/radio/radio1/clips/21683976/)
The audience for the content featured by those hosts is thriving and watching daytime TV. Before 1982, daytime TV was the happy land of soap operas and game shows. Then, as content delivered by women hosts left radio, it was embraced by TV. Sally! Dr. Ruth! Oprah! Ellen! The View, The Chat, The Chew, Jenny Jones, Joan Rivers, Queen Latifah, Kelly Clarkson, Ricki Lake.
Today daytime talk TV is a $4 billion business. I take credit for… a lot. I am proudest of the fact that few execs have hired as many women managers and women hosts.
Question to talk radio chieftains, where are the women hosts?
Walter Sabo was the youngest Executive Vice President in the history of NBC. The youngest VP in the history of ABC. He was a consultant to RKO General longer than Bill Drake. Walter was the in-house consultant to Sirius for eight years. He has never written a resume. Contact him at walter@sabomedia.com. or mobile 646-678-1110. Hear Walter Sterling at www.waltersterlingshow.com.
In the aftermath of the announcement of WFAN, New York afternoon drive personality Craig Carton’s exit from the sports talk station to focus on his FS1 show, the media reports of who would replace whom are confirmed by Audacy as it unveils its new program schedule (effective July 24) below:
5:00 am – 6:00 am ET: “The Warmup Show with Al and Jerry”
6:00 am – 10:00 am ET: “Boomer and Gio”
10:00 am – 2:00 pm ET: Brandon Tierney and Sal Licata *NEW
2:00 pm – 6:30 pm ET: Evan Roberts and Tiki Barber *NEW
7:00 pm – 12:00 am ET: Keith McPherson
12:00 am – 5:00 am ET: Chris McMonigle *NEW
Chris McMonigle is currently producer of the “Carton & Roberts” show. Additionally, Shaun Morash, who previously produced “The D.A. Show” with Damon Amendolara on CBS Sports Radio, will serve as a producer and on-air contributor for “Evan & Tiki” alongside executive producer Tommy Lugauer. Audacy New York market president Chris Oliviero states, “The new lineup card of WFAN continues to exemplify the station’s extraordinary depth of talent with all-star veterans and next-generation voices. This roster, with the additions of Tiki to afternoons and Sal to middays and including the market-leading ‘Boomer & Gio’ morning show, will continue WFAN’s now nearly 40-year dominance of the sports conversation in New York.”
The Alliance for Women in Media Foundation presented the 48th Annual Gracie Awards Luncheon at Cipriani 42nd Street in New York City yesterday (6/20). Host Elizabeth Vargas, anchor of “Elizabeth Vargas Reports” on NewsNation, led the program alongside presenters Judi Franco (pictured above), co-host of the “Dennis & Judi” midday show on Townsquare Media’s WKXW-FM, Trenton “New Jersey 101.5”; Sara Haines, co-host, ABC’s “The View”; Maxwell, host, iHeartMedia’s WHTZ, New York “Z100”; Shima Oliaee, CEO and founder of Shirazad Productions; and Brigitte Quinn, creator, host and managing editor of Audacy affiliate Newsline on WCBS-AM, New York. See the full list of honorees here. Photo: Getty Images for AWM
iHeartPodcasts and Imagine Entertainment, the global entertainment company founded by Ron Howard and Brian Glazer, unveil “Big Sugar,” a new investigative podcast about the multimillion-dollar sugar industry. iHeartPodcasts says, “‘Big Sugar’ is a true crime story unlike any other that centers on the epic legal battle pitting the multimillion-dollar sugar industry against the migrant laborers who harvest sugarcane, while revealing corporate malfeasance, human rights violations, DC lobbying, nutrition downfalls and the destruction of the environment.” The series is hosted by Celeste Headlee, an award-winning, internationally recognized journalist and author who has hosted shows for NPR, WNYC and PBS.
SiriusXM announces it is launching a special pop-up channel dedicated to the world-famous Formula One Monaco Grand Prix and the Principality of Monaco itself, one of the world’s most glamorous locales and home to one of auto racing’s most prestigious events. The special channel will be available on Saturday, June 24 and Sunday, June 25. In a special SiriusXM broadcast event, H.S.H. Prince Albert II of Monaco sits down for a rare and wide-ranging one-on-one conversation in which he shares his insights into the Principality of Monaco, what makes Monaco’s Formula 1 Grand Prix so captivating for millions around the globe, Monaco’s future in F1, as well as some of the Prince’s other personal passions.
The nationally syndicated talk show “Free Talk Live” welcomes new weekend affiliate WNOS-AM, New Bern, North Carolina.
During the coming days, videos of all of TALKERS 2023’s numerous sessions conducted June 2 at Hofstra University will be posted, continuing today (6/20) with the panel discussion,
“Generating Talk Radio Revenue in a Digital World.” The session, sponsored by The Ramsey Show, was introduced by syndicated host and radio executive Doug Stephan of the Good Day Show/Stephan Multimedia (pictured at right) and moderated by Lapcom Communications Corp president, Steve Lapa (pictured above). Panelists (pictured below from left to right) include Vince Benedetto, CEO, Bold Gold Media Group; Paul Gleiser, host/owner, KTBB-FM-AM, Tyler, TX; Michael “MZ” Zwerling, host/owner, KSCO/KOMY, Santa Cruz; Todd Starnes, host/president, The Todd Starnes Show Syndication/owner, KWAM, Memphis; and Paul Vandenburgh, host/owner, WGDI, Albany, NY. See video of the session here.
Audacy announces that WYRD-FM, Greenville, South Carolina “News/Talk 98.9 WORD” adds the WSB, Atlanta-based, syndicated Erick Erickson show to the 12:00 noon to 3:00 pm time slot, effective tomorrow (6/21). Audacy Greenville-Spartanburg SVP and market manager Steve Sinicropi says, “With the arrival of
Erick Erickson as the new afternoon talk show host on WYRD-FM, an unsurpassed team of talent will serve the Upstate, north Georgia and western North Carolina. Erick’s thought-provoking discussions, unyielding insight and captivating presence will be a welcomed addition to our listeners and partners. Erick will complete News/Talk 98.9 WORD’s incredible lineup, allowing us to provide unmatched content for listeners and the largest and most effective platform for advertisers.” Erickson is syndicated via Compass Media Networks.
One of the many highlights of the TALKERS 2023 conference held at Hofstra University on Long Island on June 2 was a fireside chat conducted between Michael Harrison and Connoisseur Media CEO Jeff Warshaw. The video of that informative conversation is posted here today (6/19). Jeff Warshaw describes himself as a “lifelong broadcaster.” He built his first station while still a student at the Wharton School of Business at the University of Pennsylvania. In 1993, he founded Connoisseur Communications Partners
LP, a 39-station group which he later sold to Cumulus Broadcasting in 2000 for $258 million. At this time, he pioneered notable progress in integrating legacy media with emerging digital technology. In 2004, he formed Connoisseur Media which now operates 13 radio station brands and digital assets in five markets. Highly respected and celebrated industry-wide for his outspoken candor and bullish approach to radio station ownership, Jeff Warshaw serves on the board of directors of the National Association of Broadcasters, the executive committee of the Radio Advertising Bureau, and is chairman of the Nielsen Audio advisory council. Harrison describes Warshaw as “one of the most knowledgeable, emerging forces to be reckoned with among radio industry leaders and a potential leader in the next wave of radio station consolidation.” The two discuss the intersection between ratings, revenue, and corporate culture. Not to be missed. See the video here.
iHeartMedia Los Angeles announces it is naming Ann Ingold producer for news/talk KFI-AM 640’s morning shows, “The Bill Handel Show” and “Wake Up Call.” KFI program director Robin Bertolucci says, “Ann’s had
an illustrious career in LA radio, from LOVELINE’s inception on KROQ through the show’s network syndication and MTV. We’re thrilled to have Ann joining our iHeart LA team.” Ingold was most recently serving as producer on ITV’s weekly live Facebook Watch program and consulted Los Angeles radio shows for Audacy and Meruelo Media. She comments, “I want to thank Robin and everyone at KFI for being so welcoming.”
By Steve Lapa
Lapcom Communications Corp
President
It’s that time of year. College graduates are pushing out resumes. Are you open for entry level sellers? Any turnover on your sales team this year?
In April, we reviewed new data impacting today’s college graduate entry-level sellers. 97% are open to jobs unrelated to their new degrees. 56% of Americans, as in their parents, do not believe a college degree is worth it anymore.
There’s more. According to a recent Wall Street Journal article, a survey by college healthcare provider Timelycare, shows 53% of (2023) graduates want a full work-from-the-office environment, while only 21% are good with total remote. Are we saying entry-level sellers WANT to work from the office? These young people want the commute, politics, and distractions of the office workplace environment. Are you kidding me? The good old days?
The survey results do make some sense when you stop to realize most of the new grads spent a good part of their COVID-impacted college lives logging into classes, missing several semesters of lecture hall instruction and dorm life.
Now comes the closer: these isolation years caused these new grads a lack of “soft skills” or what we used to call social skills. Recruiters, colleges and universities are now coaching these new grads in everything from “How to Start a Conversation,” to proper in-office dress, to eating at the same pace as your business lunchmate.
Not kidding here, all you 50- and 60-something sellers and managers. This round of recruiting entry-level sellers is totally about “How To…” and you may want to consider video and an eBook once hired.
Let’s face it, with AI coming fast, the future is here and like everything else in sales, there is no clear “How To…” handbook. But recruit we must as nothing happens without a seller. Loyalty is quickly fading as new, younger sellers want a different experience.
Let’s prepare a starter list for recruiting entry-level sellers in today’s world. Here are 10 suggested questions and concepts to cover the basics:
— Why do you want to join our sales team?
— What do you think is the most important quality a seller must have?
— How would you define a sale?
— When was the last time you experienced rejection? What did you do?
— Give me an example of a recent success in a competitive situation.
— If you could do anything professionally, what would it be?
— I am going to hand you my pen. Sell it to me.
— What is the difference between a Winner and a Champion?
— What do you think the most important thing an advertiser wants to hear from a seller?
— Tell me what specifically brings you to sell for _______?
I’m sure you have your own recruitment strategy/profile. Is it current? For the seller, that younger team member may be different from what you expect. The best seller I coached was an Art History major.
Steve Lapa is the president of Lapcom Communications Corp. based in Palm Beach Gardens, FL. Lapcom is a media sales, marketing, and development consultancy. Contact Steve Lapa via email at: Steve@Lapcomventures.com.
The Hurley in the Morning Charity Foundation was the beneficiary of last Thursday’s 16th Annual “Hurley in the Morning” Charity Golf Open held at The Linwood Country Club. Over the past 16 years, WPG, Atlantic City morning host Harry Hurley‘s Hurley in the
Morning Charity Foundation has raised more than $1.4 million and has written hundreds of grants, including a $ 7,000 donation to the Broadcasters Foundation of America presented on June 2 TALKERS 2023 held at Hofstra University. The Hurley in the Morning Charity Foundation also presents an annual Charity Gala at Resorts Casino in Atlantic City. This year’s event takes place on September 29 and this year’s guest of honor and keynote speaker will be FOX News superstar Brian Kilmeade.
By Holland Cooke
Consultant
Has this happened to you? Moments after you have met someone, you forget his or her name? OOPS.
How to avoid this faux pas? Even a robot knows! I asked ChatGPT:
— Pay attention: When you are introduced to someone, make a conscious effort to pay attention to their name. Focus on the pronunciation and any unique aspects of their name.
— Repeat the name: After hearing the person’s name, repeat it back to them. This not only helps you reinforce the name in your memory but also confirms that you heard it correctly.
— Use association techniques: Associate the person’s name with something familiar or memorable. It could be a visual image, a rhyme, or a word that sounds similar. For example, if you meet someone named Mark, imagine them leaving a mark on something or wearing a specific item that reminds you of their name.
— Create mental connections: Connect the person’s name with something you already know or someone you know who has the same name. This association can help trigger your memory when you see the person again.
— Use name repetition: In the course of the conversation, try to use the person’s name naturally in your interactions. This repetition can reinforce the memory of their name in your mind.
— Visualize the name: Visualize the person’s name written out in your mind or imagine it spelled out in a particular font or color. This mental image can help solidify the memory.
— Practice active listening: Engage in active listening by asking questions and using the person’s name in conversation. Actively engaging with the person helps create stronger connections in your memory.
— Review and reinforce: After the initial introduction, take a moment to review the person’s name in your mind. If possible, use it when saying goodbye or when addressing them in subsequent interactions. The more you reinforce the name, the better chance you have of remembering it.
Excerpted from the E-book “Even a Robot Knows How to Sell Radio Advertising,” a free download at http://getonthenet.com/EvenARobotKnowsRadioSales.pdf
Holland Cooke (HollandCooke.com) is a consultant working at the intersection of broadcasting and the Internet. He is the author of “Spot-On: Commercial Copy Points That Earned The Benjamins,” a FREE download; and the E-book and FREE on-air radio features “Inflation Hacks: Save Those Benjamins;“and Multiply Your Podcast Subscribers, Without Buying Clicks,” available from Talkers books. Follow HC on Twitter @HollandCooke
The TALKERS magazine editorial board announces that the 2023 edition of its annual feature the 100 Most Important Radio Talk Show Hosts in America – also known as the Heavy Hundred – is now posted. This annual ranking of talk radio hosts is undertaken by TALKERS editors, with input from industry leaders, and is based on a combination of hard and soft factors including courage, effort, impact, longevity, potential, ratings, recognition, revenue, service, talent, and uniqueness. It is as much subjective art as mathematical science and intended to be a dimensional snapshot of the national talk radio industry at this given moment with an emphasis on the news/talk format. Candidates for the Heavy Hundred must be working a regularly scheduled professional show on the air at a minimum of one terrestrial or satellite radio station at the time of publication. TALKERS magazine executive editor Kevin Casey says, “This feature remains one of the most challenging undertakings for the editors. There are so many quality talk radio hosts working at stations in major markets all the way down to the smallest outlets serving intimate communities. Winnowing that field to the ‘100 most important’ is very difficult, but it is a challenge we take very seriously. We’re excited to publish this year’s Heavy Hundred and to congratulate those fine hosts who’ve made the list.” See the 2023 Heavy Hundred here.
During the coming days, videos of all of TALKERS 2023’s numerous sessions conducted June 2 at Hofstra University will be posted, continuing today (6/16) with the panel discussion, “The BIG Picture.” The session,
sponsored by Newsmax, was introduced by TALKERS associate publisher and media attorney, Matthew B. Harrison, Esq. (pictured at right) and moderated by TALKERS publisher, Michael Harrison (pictured above). Panelists (pictured below from left to right) include Lee Harris, director of integrated operations, NewsNation; Lee Habeeb, host/producer, “Our American Stories”; Kraig Kitchin, CEO, Sound Mind, LLC/chair, Radio Hall of Fame; Arthur Aidala, Esq., founding partner, Aidala, Bertuna & Kamins, PC/host, AM 970 The Answer, New York; Chad Lopez, president, WABC, New York/Big Apple Media; and Dr. Asa Andrew, CEO/host, “The Doctor Asa Show.” See video of the session here.
Cumulus Media announces that KTCK-AM/FM, Dallas-Fort Worth “The Ticket” late morning personality Norm Hitzges will retire from the station on June 23 after 48 years in sports media and 23 years with “The Ticket.” Cumulus Media Dallas/Houston regional VP Dan Bennett says, “From the minute Norm hit the airwaves 36
years ago on KLIF and then ‘The Ticket’ you could tell he was a special communicator. He truly is one of Dallas radio’s great storytellers and he kept it going with Susquehanna and then Cumulus all these years. Not many have that kind of staying power. We wish him every happiness in his well-deserved retirement.” Hitzges states, “I’m so proud to be a part of what ‘The Ticket’ has built – a ratings dominator in a fantastic sports city. I shall so miss the daily ‘rush’ of being on the air. But after 48 consecutive years on the air in Dallas doing sports talk, it’s time to move on to the next phase of my life, whatever that may be.”