September 2023 PPM Ratings Takeaways – Part Four
September 2023 PPM Data – Information for the September 2023 survey period has been released for Austin, Raleigh, Indianapolis, Milwaukee, Nashville, Providence, Norfolk, Jacksonville, West Palm Beach, Greensboro, Memphis, and Hartford.
Nielsen Audio’s September 2023 sweep covered August 17 – September 13.
TALKERS magazine managing editor Mike Kinosian provides “Takeaways” for spoken-word stations finishing in their respective markets’ top twenty.
Cited as well are each particular city’s #1 station (6+) and loftiest (6+) upticks and drop-offs.
All comparisons noted are August 2023 – September 2023 (6+).
Note: The NFL season began September 7 – applicable flagships are bolded.
AUSTIN
News/Talk: Waterloo Media Group’s KLBJ-AM “News Radio” 3.3 – 3.4, +.1, #12 to #10
News: None in the top twenty
Sports Talk: None in the top twenty
Public Radio News/Talk: University of Texas’ KUT 6.1 – 5.3, -.8, repeats in third-place
Number One 6+: Waterloo Media Group adult hits KBPA, ninth month in succession, 9.7 – 9.6, -.1
Largest 6+ August 2023 – September 2023 Increase: triple A KUTX (+.8)
Largest 6+ August 2023 – September 2023 Decrease: public radio news/talk KUT (-.8)
RALEIGH
News/Talk: iHeartMedia’s WTKK “106.1 FM Talk” 9.2 – 9.4, +.2, repeats in the runner-up slot
News: Capitol Broadcasting-owned WRAL-HD3 “WRAL News+” .1 – .3, +.2, #16 to #15
Sports Talk: Capitol Broadcasting’s WCMC-FM “99.9 FM The Fan” 2.3 – 3.1, +.8, ninth to eighth
Public Radio News/Talk: University of North Carolina at Chapel Hill-owned WUNC 9.5 – 9.1, -.4, first to third
Number One 6+: Urban One urban AC WFXC, first month, 8.5 – 10.1, +1.6
Largest 6+ August 2023 – September 2023 Increase: adult contemporary WRAL (+1.8)
Largest 6+ August 2023 – September 2023 Decrease: urban contemporary WQOK (-2.2)**
*Represents the largest August 2023 – September 2023 decrease (6+) of any station in all 48 PPM-markets
INDIANAPOLIS
News/Talk: Urban One’s WIBC “93.1 FM Indy’s Mobile News” 6.0 – 6.1, +.1, repeats in fourth-place
News: None in the top twenty
Sports Talk: Urban One-owned WIBC-HD2 “The Fan” (Colts) 2.8 – 3.5, +.7, #15 to #13
Public Radio News/Talk: Metropolitan Indianapolis Public Broadcasting’s WFYI 6.3 – 6.4, +.1, third straight month in third-place
Number One 6+: Urban One adult contemporary WYXB, first month, 6.9 – 8.2, +1.3
Largest 6+ August 2023 – September 2023 Increase: adult contemporary WYXB (+1.3)
Largest 6+ August 2023 – September 2023 Decrease: hot AC WNTR (-1.0)
MILWAUKEE
News/Talk: Good Karma Brands-owned WTMJ “Wisconsin’s Radio Station” (Brewers) 8.7 – 9.8, +1.1, third to first
iHeartMedia’s WISN “News Talk 1130” 10.7 – 9.6, -1.1, first to second
News: None in the top twenty
Sports Talk: iHeartMedia’s WRNW “97.3 The Game” (Green Bay Packers) 1.4 – 2.4, +1.0, #17 to #13
Good Karma Brands-owned WKTI “ESPN Milwaukee” steady at 1.0, #19 to #18
Public Radio News/Talk: University of Wisconsin-owned WUWM 2.5 – 2.4, -.1, #14 to #13
Wisconsin Educational Communications Board’s WHAD 1.7 – 2.1, +.4, fifth straight month at #16
Number One 6+: news/talk WTMJ, first month, 8.7 – 9.8, +1.1
Largest 6+ August 2023 – September 2023 Increase: news/talk WTMJ (+1.1)
Largest 6+ August 2023 – September 2023 Decrease: news/talk WISN (-1.1)
NASHVILLE
News/Talk: Cumulus Media’s WWTN “Super Talk 99.7” 5.8 – 6.1, +.3, fifth to fourth
iHeartMedia-owned WLAC “Talk Radio 1510” .9 – 1.1, +.2, #21 to #19
News: None in the top twenty
Sports Talk: Cumulus Media’s WGFX “104.5 The Zone” (Tennessee Titans) 4.8 – 7.2, +2.4, eighth to third
Cromwell Radio Group-owned WPRT “102.5 The Game” 1.6 – 1.4, -.2, repeats at #17
Public Radio News/Talk: Nashville Public Radio’s WPLN-FM 4.2 – 5.5, +1.3, #11 to #6
Number One 6+: Midwest Communications adult contemporary WJXA, eighth month in succession, 10.3 – 9.3, -1.0
Largest 6+ August 2023 – September 2023 Increase: sports talk WGFX (+2.4)**
Largest 6+ August 2023 – September 2023 Decrease: country WSM-FM (-2.0)
**Represents a tie for the largest August 2023 – September 2023 increase (6+) of any station in all 48 PPM-markets
PROVIDENCE
News/Talk: Cumulus Media’s WPRO-AM & WEAN “News Talk 630 AM & 99.7 FM” 6.8 – 6.1, -.7, fifth to sixth
iHeartMedia-owned WHJJ “News Radio 920” .4 – .3, -.1, third straight month at #18
News: None in the top twenty
Sports Talk: Beasley Media Group-owned WBZ-FM “98.5 The Sports Hub” 2.6 – 3.3, +.7, anchored in eighth-place for the twelfth consecutive month
Audacy’s WVEI “Sports Radio 103.7” 2.6 – 2.3, -.3, eighth to tenth
Public Radio News/Talk: WGBH Educational Foundation-owned WGBH 2.0 – 1.9, -.1, #11 to #12
Rhode Island Public Radio’s WNPN 1.4 – 1.5, +.1, fifth straight month at #14
WGBH Educational Foundation-owned WCAI .1, #19 (did not appear in August 2023)
Number One 6+: Cumulus Media adult contemporary WWLI, third month in a row, 9.7 – 10.9, +1.2
Largest 6+ August 2023 – September 2023 Increase: country WCTK (+1.7)
Largest 6+ August 2023 – September 2023 Decrease: news/talk WPRO-AM (-.7)
NORFOLK
News/Talk: Sinclair’s WNIS “News Talk AM 790” 3.1 – 3.5, +.4, fifth consecutive month at #11
News: None in the top twenty
Sports Talk: Max Broadcast Group-owned WVSP “Sports Radio 94.1 ESPN” 2.6 – 2.7, +.1, #14 to #13
Public Radio News/Talk: None in the top twenty
Number One 6+: Audacy urban AC WVKL, eighth straight month, 11.3 – 10.2, -1.1
Largest 6+ August 2023 – September 2023 Increase: rhythmic CHR WNVZ (+.7)
Largest 6+ August 2023 – September 2023 Decrease: country WUSH (-1.2)
JACKSONVILLE
News/Talk: Cox Media Group’s WOKV-FM “104.5 Jacksonville’s News & Talk” 6.5 – 8.2, +1.7, fifth to third
News: None in the top twenty
Sports Talk: None in the top twenty
Public Radio News/Talk: WJCT, Inc.’s WJCT 3.2 – 2.6, -.6, repeats at #12
Number One 6+: Cox Media Group classic hits-oldies WJGL, first month, 9.1 – 10.6, +1.5
Largest 6+ August 2023 – September 2023 Increase: news/talk WOKV-FM (+1.7)
Largest 6+ August 2023 – September 2023 Decrease: rock WWJK (-1.1)
WEST PALM BEACH
News/Talk: iHeartMedia’s WZZR “92.1 Real Radio” 1.8 – 1.9, +.1, repeats in tenth-place
Hubbard Broadcasting-owned WFTL “News Talk 850” 1.6 -1.8, +.2, repeats at #12
WZZR cluster-mate WJNO “News Radio 1290” 1.3 – 1.1, -.2, third straight month at #14
News: None in the top twenty
Sports Talk: iHeartMedia-owned WBZT “Sports Radio 1230 The Gambler” steady at .2, #20 to #19
Hubbard Broadcasting’s WMEN “Fox Sports 640 AM South Florida” .4 – .2, -.2, #18 to #19
Public Radio News/Talk: Dade County School Board’s WLRN 2.3 – 2.6, +.3, ninth to eighth
Number One 6+: Hubbard Broadcasting classic hits-oldies WEAT, third month in a row, 9.2 – 7.9, -1.3
Largest 6+ August 2023 – September 2023 Increase: hot AC WRMF (+1.3)
Largest 6+ August 2023 – September 2023 Decrease: classic hits-oldies WEAT (-1.3)
GREENSBORO
News/Talk: iHeartMedia’s WPTI “News Talk 94.5” 4.7 – 4.5, -.2, locked in eighth-place for the eleventh straight month
News: None in the top twenty
Sports Talk: None in the top twenty
Public Radio News/Talk: Wake Forest University’s WFDD 2.8 – 3.5, +.7, repeats in ninth-place
University of North Carolina at Chapel Hill-owned WUNC flat at 1.4, sixth straight month at #13
Number One 6+: Audacy urban AC WQMG, first month, 11.2 – 13.6, +2.4
Largest 6+ August 2023 – September 2023 Increase: urban AC WQMG (+2.4)**
Largest 6+ August 2023 – September 2023 Decrease: country WPAW (-1.2)
**Represents a tie for the largest August 2023 – September 2023 increase (6+) of any station in all 48 PPM-markets
MEMPHIS
News/Talk: iHeartMedia’s WREC “News Talk 600 AM” 2.0 – 2.1, +.1, repeats in ninth-place
Starnes Media Group-owned KWAM “News Talk Memphis The Mighty 990” .2 – .4, +.2, #15 to #13
News: None in the top twenty
Sports Talk: Audacy’s WMFS “Sports Radio 92.9” 2.8 – 2.4, -.4, seventh to eighth
Public Radio News/Talk: Mid-South Public Communications-owned WKNO 1.8 – 1.7, -.1, #10 to #11
Number One 6+: iHeartMedia urban AC KJMS, seventh straight month, 12.9 – 11.8, -1.1
Largest 6+ August 2023 – September 2023 Increase: urban contemporary WHRK and CHR WEGR (+1.5)
Largest 6+ August 2023 – September 2023 Decrease: adult contemporary WRVR (-1.7)
HARTFORD
News/Talk: Audacy’s WTIC-AM “News Talk 1080” 4.8 – 5.2, +.4, seventh to sixth
Red Wolf Broadcasting-owned WDRC-AM “The Talk of Connecticut” 1.5 – 2.3, +.8, #14 to #12
WTIC-AM’s internet stream flat at .8, third straight month at #17
News: None in the top twenty
Sports Talk: iHeartMedia’s WUCS “97.9 ESPN” 1.3 – 1.7, +.4, repeats at #15
Public Radio News/Talk: Connecticut Educational Communications-owned WNPR 4.0 – 3.7, -.3, repeats in ninth-place
New England Public Media’s WFCR flat at .6, fourth straight month at #18
Number One 6+: Audacy adult contemporary WRCH, 44th month in a row, 10.1 – 10.5, +.4
Largest 6+ August 2023 – September 2023 Increase: news/talk WDRC-AM (+.8)
Largest 6+ August 2023 – September 2023 Decrease: country WWYZ (-1.1)
Email Mike Kinosian at Mike.Kinosian@gmail.com.
Glenn Beck, Sean Hannity, Jesse Kelly, and Clay Travis & Buck Sexton, as well as Key Networks’ Bill O’Reilly. The story indicates the station’s cume has skyrocketed from about 2,100 listeners per month to 29,000 in the first week after the change (Sept. 7-13). Adell tells the paper he has no regrets about the move, “The more divided we are, the better it is for radio. It comes down to one thing — show business. If we live in a utopia, we have nothing to talk about.” Adell also says he expects cume to jump to 200,000 per month as he continues to promote the new lineup. At the time of the change, the Black community was upset with the firing of the (unpaid) hosts and the format flip, but Adell said it was purely a business move. “[T]he format was no longer profitable and only attracted about 2,100 listeners a month, an abysmally small audience for a radio station. When you look at it, no one supported it. I couldn’t get the community to support it.”
AM, Worcester talk radio host Jordan Levy died yesterday (10/5) after a years-long illness at age 79. Current WTAG morning personality Jim Polito is quoted in the story saying, “There are so many people he did things for. He loved the city of Worcester.” Levy was first elected mayor in 1987. After leaving office in 1993, he hosted the afternoon drive show on WTAG.

along with Captain Max with Right Now Traffic, Greg Schaeffer with weather, and Louis Lee as news contributor. From 9:00 am to 10:00 am is “The Brad Giese Show” with Max O’Brien as producer and contributor. From 10:00 am to 12:00 noon is the new “Brian Joyce Unfiltered” program with Jim Stevens as producer. Cumulus Chattanooga operations manager Scott Chase comments, “Jed and JR are among the most recognizable and trusted talents in the market. The combination of their energy, enthusiasm and positivity is perfectly suited for morning drive. Brian Joyce has a lot to say, and this new time slot gives him the opportunity to dig into the issues that the community is talking about.”
industry leaders about public relations and related topics. The conversations span public relations, PR best practices, the media,
marketing, strategy, career development, profiles of PR pros, and more. The show airs Mondays at 5:00 pm on Hofstra University’s award-winning WRHU-FM and WRHU.org on Long Island and is available on most podcast sites. TALKERS founder Michael Harrison is Goldman’s guest this week talking about the general state of radio, news and public relations as we move further into the digital era. Both Hofstra graduates, Goldman and Harrison sit on the university’s Lawrence Herbert School of Communication Dean’s Advisory Board. 
September 2023 PPM Data – Information for the September 2023 ratings period has been released for New York, Los Angeles, Chicago, San Francisco, Dallas, Houston, Atlanta, Philadelphia, Nassau-Suffolk (Long Island), Riverside-San Bernardino-Ontario, San Jose, and Middlesex-Somerset-Union (New Jersey).
says, “The new podcast expands on the topics that drive Markowicz’ most-popular columns, namely, the cultural and social issues that affect us all. From marriage and family, to career and relationships, Markowicz aims to find real answers to the deep questions that really matter, while taking listener questions and welcoming some of the biggest names in news, politics and entertainment for candid conversations.” Markowicz says, “I’m thrilled to join The Clay Travis & Buck Sexton Podcast Network on iHeartRadio. I’ve been approached, over the years, to do a podcast but it never felt like the right fit. Joining Clay and Buck is a dream. I’m such a big fan of both of these men and can’t wait to join the team.”
personalities, programmers and operators who contributed with greatness to the radio industry and have since passed away. The 2023 class includes: talk radio personality Bob Grant, Saga Communications chief Ed Christian, and talk personality Long John Nebel. Radio Hall of Fame co-chair Kraig T. Kitchin comments, “It’s heartfelt recognition to see these individuals and their career contributions to the radio industry recognized with this induction. They’ve made a forever impact on the audiences and businesses they interacted with and for that, we’re grateful.”
laundering scheme. The Court recognized that an important part of this sentence was for the defendant to provide restitution to the victims. In financial crimes cases such as this, providing restitution to victims is one of the highest priorities of the U.S. Department of Justice and this Office.” Free Talk Live co-founder Mark Edge (right) tells TALKERS magazine, “It was a sad day for ‘Free Talk Live’ yesterday. Ian, our co-founder, received eight years in prison, followed by two on probation and a $40,000 fine. Restitution and forfeiture are as yet to be determined but will likely be six figures. Ian maintains his innocence but was taken into custody following sentencing. We were prepared for this possibility, as much as we could be. ‘Free Talk Live’ will go on seven nights a week from 7:00 pm to 10:00 pm ET.”
sports radio, starting at 570 KLIF in 1994 and eventually joining host Norm Hitzges in moving to 1310 The Ticket [KTCK-AM] in 2000.” Friedman’s brother Joel posted the news of his passing on Facebook, says, “It is with a heavy heart that I share the news of my brother’s passing. Many of you knew about his health battle over the past several years, and he had been doing remarkably well considering everything he had gone through.”
Radio talkers: What is this hour about? How will listeners benefit from listening? And how long do you expect them to wait to hear that?
6.75% senior secured second-lien Notes due March 31, 2029. The decision to use the grace period will not trigger an event of default under the indenture governing the Notes, and the Company retains the right to make the interest payment to the holders of the Notes through the end of the grace period. Audacy says it intends to utilize the 30-day grace period to continue its dialogue with lenders “regarding a potential plan to strengthen its capital structure to support Audacy’s strong operating business and position Audacy for long-term growth.” Audacy chairman, president and CEO David Field comments, “We continue to engage in discussions with our lenders as we execute on our overall growth strategy and remain focused on investing in our people, platform, content and technology capabilities to serve our listeners and customers. We continue to drive progress across our key performance metrics, meaningfully advance our ad tech and product roadmap and enter new partnerships to enhance content, distribution and monetization opportunities.”
financial reports with the Securities and Exchange Commission. Urban One says it intends to timely request a hearing before a Nasdaq Hearings Panel and that request will automatically stay any suspension or delisting action through October 20, 2023. The company will request that the stay be extended through the hearing and the expiration of any additional extension period granted by the Hearings Panel through March 26, 2023. There’s no assurance that the Hearings Panel will grant the additional extension or that Urban One will be able to regain compliance by the end of any additional extension period. The company is late with its quarterly financial reports for the first and second quarters of 2023. As previously reported, this comes as the result of the company dismissing its previous independent registered public accounting firm BDO USA, LLP and hiring Ernst & Young LLP.

the iHeartRadio app. This is the first team with an exclusive streaming channel on the iHeartRadio platform. In addition, sports talk KFXN-FM “KFAN 100.3” becomes the basketball organization’s new flagship radio station for select Timberwolves games and the majority of Lynx games. iHeartSports president Kevin LeGrett states, “We are excited about this partnership and honored to be the broadcast and streaming home of the Minnesota Timberwolves and Minnesota Lynx. We are thrilled to deliver innovative Timberwolves and Lynx coverage, programming and integrations to millions of their fans across the state and beyond!”
The persistent liability of most talk stations is that they attract a high percentage of listeners over the age of 65. Consider that many of those older listeners are attracted to radio shows that are talking for companionship and comfort.