Ratings Takeaways

September 2023 PPM Ratings Takeaways – Part Four

imSeptember 2023 PPM Data – Information for the September 2023 survey period has been released for Austin, Raleigh, Indianapolis, Milwaukee, Nashville, Providence, Norfolk, Jacksonville, West Palm Beach, Greensboro, Memphis, and Hartford.

Nielsen Audio’s September 2023 sweep covered August 17 – September 13.

TALKERS magazine managing editor Mike Kinosian provides “Takeaways” for spoken-word stations finishing in their respective markets’ top twenty.

Cited as well are each particular city’s #1 station (6+) and loftiest (6+) upticks and drop-offs.

All comparisons noted are August 2023 – September 2023 (6+).

Note: The NFL season began September 7 – applicable flagships are bolded. 

AUSTIN

News/Talk: Waterloo Media Group’s KLBJ-AM “News Radio” 3.3 – 3.4, +.1, #12 to #10

News: None in the top twenty

Sports Talk: None in the top twenty

Public Radio News/Talk: University of Texas’ KUT 6.1 – 5.3, -.8, repeats in third-place

Number One 6+: Waterloo Media Group adult hits KBPA, ninth month in succession, 9.7 – 9.6, -.1

Largest 6+ August 2023 – September 2023 Increase: triple A KUTX (+.8)

Largest 6+ August 2023 – September 2023 Decrease: public radio news/talk KUT (-.8) 

RALEIGH

News/Talk: iHeartMedia’s WTKK “106.1 FM Talk” 9.2 – 9.4, +.2, repeats in the runner-up slot

News: Capitol Broadcasting-owned WRAL-HD3 “WRAL News+” .1 – .3, +.2, #16 to #15

Sports Talk: Capitol Broadcasting’s WCMC-FM “99.9 FM The Fan” 2.3 – 3.1, +.8, ninth to eighth

Public Radio News/Talk: University of North Carolina at Chapel Hill-owned WUNC 9.5 – 9.1, -.4, first to third

Number One 6+: Urban One urban AC WFXC, first month, 8.5 – 10.1, +1.6

Largest 6+ August 2023 – September 2023 Increase: adult contemporary WRAL (+1.8)

Largest 6+ August 2023 – September 2023 Decrease: urban contemporary WQOK (-2.2)**

*Represents the largest August 2023 – September 2023 decrease (6+) of any station in all 48 PPM-markets

INDIANAPOLIS

News/Talk: Urban One’s WIBC “93.1 FM Indy’s Mobile News” 6.0 – 6.1, +.1, repeats in fourth-place

News: None in the top twenty

Sports Talk: Urban One-owned WIBC-HD2 “The Fan” (Colts) 2.8 – 3.5, +.7, #15 to #13

Public Radio News/Talk: Metropolitan Indianapolis Public Broadcasting’s WFYI 6.3 – 6.4, +.1, third straight month in third-place

Number One 6+: Urban One adult contemporary WYXB, first month, 6.9 – 8.2, +1.3

Largest 6+ August 2023 – September 2023 Increase: adult contemporary WYXB (+1.3)

Largest 6+ August 2023 – September 2023 Decrease: hot AC WNTR (-1.0)

MILWAUKEE 

News/Talk: Good Karma Brands-owned WTMJ “Wisconsin’s Radio Station” (Brewers) 8.7 – 9.8, +1.1, third to first 

iHeartMedia’s WISN “News Talk 1130” 10.7 – 9.6, -1.1, first to second

News: None in the top twenty

Sports Talk: iHeartMedia’s WRNW “97.3 The Game” (Green Bay Packers) 1.4 – 2.4, +1.0, #17 to #13

Good Karma Brands-owned WKTI “ESPN Milwaukee” steady at 1.0, #19 to #18

Public Radio News/Talk: University of Wisconsin-owned WUWM 2.5 – 2.4, -.1, #14 to #13

Wisconsin Educational Communications Board’s WHAD 1.7 – 2.1, +.4, fifth straight month at #16

Number One 6+: news/talk WTMJ, first month, 8.7 – 9.8, +1.1

Largest 6+ August 2023 – September 2023 Increase: news/talk WTMJ (+1.1)

Largest 6+ August 2023 – September 2023 Decrease: news/talk WISN (-1.1)

NASHVILLE

News/Talk: Cumulus Media’s WWTN “Super Talk 99.7” 5.8 – 6.1, +.3, fifth to fourth

iHeartMedia-owned WLAC “Talk Radio 1510” .9 – 1.1, +.2, #21 to #19

News: None in the top twenty

Sports Talk: Cumulus Media’s WGFX “104.5 The Zone” (Tennessee Titans) 4.8 – 7.2, +2.4, eighth to third    

Cromwell Radio Group-owned WPRT “102.5 The Game” 1.6 – 1.4, -.2, repeats at #17

Public Radio News/Talk: Nashville Public Radio’s WPLN-FM 4.2 – 5.5, +1.3, #11 to #6

Number One 6+: Midwest Communications adult contemporary WJXA, eighth month in succession, 10.3 – 9.3, -1.0

Largest 6+ August 2023 – September 2023 Increase: sports talk WGFX (+2.4)**

Largest 6+ August 2023 – September 2023 Decrease: country WSM-FM (-2.0)

**Represents a tie for the largest August 2023 – September 2023 increase (6+) of any station in all 48 PPM-markets

PROVIDENCE

News/Talk: Cumulus Media’s WPRO-AM & WEAN “News Talk 630 AM & 99.7 FM” 6.8 – 6.1, -.7, fifth to sixth

iHeartMedia-owned WHJJ “News Radio 920” .4 – .3, -.1, third straight month at #18

News: None in the top twenty

Sports Talk: Beasley Media Group-owned WBZ-FM “98.5 The Sports Hub” 2.6 – 3.3, +.7, anchored in eighth-place for the twelfth consecutive month

Audacy’s WVEI “Sports Radio 103.7” 2.6 – 2.3, -.3, eighth to tenth

Public Radio News/Talk: WGBH Educational Foundation-owned WGBH 2.0 – 1.9, -.1, #11 to #12

Rhode Island Public Radio’s WNPN 1.4 – 1.5, +.1, fifth straight month at #14

WGBH Educational Foundation-owned WCAI .1, #19 (did not appear in August 2023)

Number One 6+: Cumulus Media adult contemporary WWLI, third month in a row, 9.7 – 10.9, +1.2

Largest 6+ August 2023 – September 2023 Increase: country WCTK (+1.7)

Largest 6+ August 2023 – September 2023 Decrease: news/talk WPRO-AM (-.7)

NORFOLK

News/Talk: Sinclair’s WNIS “News Talk AM 790” 3.1 – 3.5, +.4, fifth consecutive month at #11

News: None in the top twenty

Sports Talk: Max Broadcast Group-owned WVSP “Sports Radio 94.1 ESPN” 2.6 – 2.7, +.1, #14 to #13

Public Radio News/Talk: None in the top twenty

Number One 6+: Audacy urban AC WVKL, eighth straight month, 11.3 – 10.2, -1.1

Largest 6+ August 2023 – September 2023 Increase: rhythmic CHR WNVZ (+.7)

Largest 6+ August 2023 – September 2023 Decrease: country WUSH (-1.2)

JACKSONVILLE

News/Talk: Cox Media Group’s WOKV-FM “104.5 Jacksonville’s News & Talk” 6.5 – 8.2, +1.7, fifth to third

News: None in the top twenty

Sports Talk: None in the top twenty

Public Radio News/Talk: WJCT, Inc.’s WJCT 3.2 – 2.6, -.6, repeats at #12

Number One 6+: Cox Media Group classic hits-oldies WJGL, first month, 9.1 – 10.6, +1.5

Largest 6+ August 2023 – September 2023 Increase: news/talk WOKV-FM (+1.7)

Largest 6+ August 2023 – September 2023 Decrease: rock WWJK (-1.1)

WEST PALM BEACH

News/Talk: iHeartMedia’s WZZR “92.1 Real Radio” 1.8 – 1.9, +.1, repeats in tenth-place

Hubbard Broadcasting-owned WFTL “News Talk 850” 1.6 -1.8, +.2, repeats at #12

WZZR cluster-mate WJNO “News Radio 1290” 1.3 – 1.1, -.2, third straight month at #14

News: None in the top twenty

Sports Talk: iHeartMedia-owned WBZT “Sports Radio 1230 The Gambler” steady at .2, #20 to #19

Hubbard Broadcasting’s WMEN “Fox Sports 640 AM South Florida” .4 – .2, -.2, #18 to #19

Public Radio News/Talk: Dade County School Board’s WLRN 2.3 – 2.6, +.3, ninth to eighth

Number One 6+: Hubbard Broadcasting classic hits-oldies WEAT, third month in a row, 9.2 – 7.9, -1.3

Largest 6+ August 2023 – September 2023 Increase: hot AC WRMF (+1.3)

Largest 6+ August 2023 – September 2023 Decrease: classic hits-oldies WEAT (-1.3)

GREENSBORO

News/Talk: iHeartMedia’s WPTI “News Talk 94.5” 4.7 – 4.5, -.2, locked in eighth-place for the eleventh straight month

News: None in the top twenty

Sports Talk: None in the top twenty

Public Radio News/Talk: Wake Forest University’s WFDD 2.8 – 3.5, +.7, repeats in ninth-place

University of North Carolina at Chapel Hill-owned WUNC flat at 1.4, sixth straight month at #13

Number One 6+: Audacy urban AC WQMG, first month, 11.2 – 13.6, +2.4

Largest 6+ August 2023 – September 2023 Increase: urban AC WQMG (+2.4)**

Largest 6+ August 2023 – September 2023 Decrease: country WPAW (-1.2)

**Represents a tie for the largest August 2023 – September 2023 increase (6+) of any station in all 48 PPM-markets

MEMPHIS

News/Talk: iHeartMedia’s WREC “News Talk 600 AM” 2.0 – 2.1, +.1, repeats in ninth-place

Starnes Media Group-owned KWAM “News Talk Memphis The Mighty 990” .2 – .4, +.2, #15 to #13

News: None in the top twenty

Sports Talk: Audacy’s WMFS “Sports Radio 92.9” 2.8 – 2.4, -.4, seventh to eighth

Public Radio News/Talk: Mid-South Public Communications-owned WKNO 1.8 – 1.7, -.1, #10 to #11

Number One 6+: iHeartMedia urban AC KJMS, seventh straight month, 12.9 – 11.8, -1.1

Largest 6+ August 2023 – September 2023 Increase: urban contemporary WHRK and CHR WEGR (+1.5)

Largest 6+ August 2023 – September 2023 Decrease: adult contemporary WRVR (-1.7)

HARTFORD

News/Talk: Audacy’s WTIC-AM “News Talk 1080” 4.8 – 5.2, +.4, seventh to sixth

Red Wolf Broadcasting-owned WDRC-AM “The Talk of Connecticut” 1.5 – 2.3, +.8, #14 to #12

WTIC-AM’s internet stream flat at .8, third straight month at #17

News: None in the top twenty

Sports Talk: iHeartMedia’s WUCS “97.9 ESPN” 1.3 – 1.7, +.4, repeats at #15

Public Radio News/Talk: Connecticut Educational Communications-owned WNPR 4.0 – 3.7, -.3, repeats in ninth-place

New England Public Media’s WFCR flat at .6, fourth straight month at #18

Number One 6+: Audacy adult contemporary WRCH, 44th month in a row, 10.1 – 10.5, +.4

Largest 6+ August 2023 – September 2023 Increase: news/talk WDRC-AM (+.8)

Largest 6+ August 2023 – September 2023 Decrease: country WWYZ (-1.1)

Email Mike Kinosian at Mike.Kinosian@gmail.com.

Industry News

Round Three of September PPMs Released

imThe third of four rounds of ratings information from Nielsen Audio’s September PPM survey has been released for 12 markets including Portland, Charlotte, San Antonio, Sacramento, Pittsburgh, Salt Lake City, Las Vegas, Orlando, Cincinnati, Cleveland, Kansas City, and Columbus. Nielsen’s September 2023 sweep covered August 17 – September 13. Today, TALKERS magazine managing editor Mike Kinosian presents his Ratings Takeaways from this group of markets. In Sacramento, iHeartMedia news/talk KFBK-AM/FM adds four-tenths to finish the survey with a 10.1 share (weekly, 6+ AQH share) and claims the #1 rank in the market, while sister news/talk KSTE-AM falls four-tenths to a 3.3 share good for the #12 rank. In Salt Lake City, Bonneville news/talk KSL-AM/FM rises three-tenths for a 5.2 share finish and remains ranked #5, while iHeartMedia’s KNRS-AM/FM adds six-tenths for a 4.0 share finish that lifts it to the #9 rank. And in Orlando, iHeartMedia talk outlet WTKS-FM is up two-tenths for a 4.6 share finish but falls to the #8 rank, while Cox Media Group news/talk WDBO remains steady with a 3.4 share but rises to the #12 rank. See Mike Kinosian’s complete Ratings Takeaways here.

Industry News

WFDF, Detroit Owner Kevin Adell Unapologetic About New Programming

According to a piece in the Detroit Metro News, WFDF, Detroit owner Kevin Adell is all-in on the new conservative talk format recently installed on the station after several years airing an urban talk format. The station flipped after Labor Day and has been airing Premiere Networks syndicated shows includingim Glenn Beck, Sean Hannity, Jesse Kelly, and Clay Travis & Buck Sexton, as well as Key NetworksBill O’Reilly. The story indicates the station’s cume has skyrocketed from about 2,100 listeners per month to 29,000 in the first week after the change (Sept. 7-13). Adell tells the paper he has no regrets about the move, “The more divided we are, the better it is for radio. It comes down to one thing — show business. If we live in a utopia, we have nothing to talk about.” Adell also says he expects cume to jump to 200,000 per month as he continues to promote the new lineup. At the time of the change, the Black community was upset with the firing of the (unpaid) hosts and the format flip, but Adell said it was purely a business move. “[T]he format was no longer profitable and only attracted about 2,100 listeners a month, an abysmally small audience for a radio station. When you look at it, no one supported it. I couldn’t get the community to support it.” Read the Metro News piece here.

Industry News

WTAG, Worcester Host Jordan Levy Dies

As reported by the Worcester Telegram & Gazette, former Worcester, Massachusetts mayor and WTAG-imAM, Worcester talk radio host Jordan Levy died yesterday (10/5) after a years-long illness at age 79. Current WTAG morning personality Jim Polito is quoted in the story saying, “There are so many people he did things for. He loved the city of Worcester.” Levy was first elected mayor in 1987. After leaving office in 1993, he hosted the afternoon drive show on WTAG. Read the full story here.

Industry News

Jerry Del Colliano is This Week’s Guest on Harrison Podcast

Noted media industries analyst Jerry Del Colliano is this week’s guest on the award-winning PodcastOne series, “The Michael Harrison Interview.” Del Colliano is publisher of the daily newsletter Inside Music Media that serves radio and music professionals with behind-the-scenes happenings at the highest levels in these industries sparked by his hard-hitting and often controversial commentary. Del Colliano has served as Professor of Music Industry at the University of Southern California and currently holds the position of Professor of Music Business Program at New York University’s Steinhardt Department of Music and Performing Arts Profession. These positions have given him insight into today’s youth culture and its potential application in both the radio and music businesses looking to appeal to younger demos. Harrison and Del Colliano engage in an extensive discussion about “generational media” and the professor’s first-hand observations about the habits and mindset of “Gen Z.”  Not to be missed! Listen to the podcast in its entirety here.

Ratings Takeaways

September 2023 PPM Ratings Takeaways – Part Three

imSeptember 2023 PPM Data – Information for the September 2023 ratings period has been released for Portland, Charlotte, San Antonio, Sacramento, Pittsburgh, Salt Lake City, Las Vegas, Orlando, Cincinnati, Cleveland, Kansas City, and Columbus.

Nielsen Audio’s September 2023 sweep covered August 17 – September 13.

TALKERS magazine managing editor Mike Kinosian provides “Takeaways” for spoken-word stations finishing in their respective markets’ top twenty.

Cited as well are each particular city’s #1 station (6+) and loftiest (6+) upticks and drop-offs.

All comparisons noted are August 2023 – September 2023 (6+).

Note: The NFL season began September 7 – flagships are bolded, where applicable.

PORTLAND

News/Talk: Alpha Media’s KXL “FM 101 News” flat at 6.7, repeats in third-place

News: None in the top twenty

Sports Talk: None in the top twenty

Public Radio News/Talk: Oregon Public Broadcasting’s KOPB 6.1 – 6.3, +.2, repeats in fourth-place

KOPB’s internet stream 1.7 – 20, +.3, #20 to #18

Number One 6+: iHeartMedia classic hits-oldies KLTH, first month, 8.7 – 8.5, -.2

Largest 6+ August 2023 – September 2023 Increase: triple A KINK and hot AC KRSK (+.8)

Largest 6+ August 2023 – September 2023 Decrease: adult contemporary KKCW (-2.0)*

*Represents the largest August 2023 – September 2023 decrease (6+) of any station from these 12 PPM-markets

CHARLOTTE

News/Talk: Urban One-owned WBT-AM & WBT-FM “Charlotte’s News Talk” 6.4 – 5.2, -1.2, third to fifth

News: None in the top twenty

Sports Talk: Urban One’s WFNZ-FM “Sports Radio 92.7” 1.8 – 2.4, +.6, #16 to #14

Public Radio News/Talk: University Radio Foundation’s WFAE 4.6 – 5.2, +.6, sixth to fifth

South Carolina Educational Television Commission-owned WNSC .5 – 1.0, +.5, #20 to #18

Number One 6+: Beasley Media Group country WSOC, first month, 7.2 – 7.4, +.2

Largest 6+ August 2023 – September 2023 Increase: sports talk WFNZ and public radio news/talk WFAE (+.6)

Largest 6+ August 2023 – September 2023 Decrease: news/talk WBT-AM & WBT-FM (-1.2) 

SAN ANTONIO

News/Talk:  iHeartMedia’s WOAI “News Radio 1200” 2.4 – 2.6, +.2, #17 to #15

Alpha Media-owned KTSA “Stay Connected” 2.6 – 2.2, -.4, #15 to #19

News: None in the top twenty

Sports Talk: None in the top twenty

Public Radio News/Talk: None in the top twenty

Number One 6+: Cox Media Group classic hits-oldies KONO-FM, ninth consecutive month, 8.6 – 7.1, -1.5

Largest 6+ August 2023 – September 2023 Increase: classic rock KTKX (+.6)

Largest 6+ August 2023 – September 2023 Decrease: classic hits-oldies KONO-FM (-1.5)

SACRAMENTO

News/Talk: iHeartMedia-owned KFBK-AM & KFBK-FM “News 1530 AM & 93.1 FM” 9.7 – 10.1, +.4, #1

KFBK-AM & KFBK-FM cluster-mate KSTE-AM “Talk 650” 3.7 – 3.3, -.4, #10 to #12

News: None in the top twenty

Sports Talk: Bonneville-owned KHTK “Sacramento Sports 1140” .8 – 1.1, +.3, #24 to #20

Public Radio News/Talk: Capital Public Radio-owned KXJZ 2.3 – 1.9, -.4, #14 to #15

Number One 6+: iHeartMedia news/talk KFBK-AM & KFBK-FM, third month in a row, 9.7 – 10.1, +.4

Largest 6+ August 2023 – September 2023 Increase: urban-rhythmic oldies KHYL (+1.3)

Largest 6+ August 2023 – September 2023 Decrease: adult contemporary KBEB (-1.0)

PITTSBURGH

News/Talk: Audacy’s KDKA-AM “News Radio 1020 AM” 3.8 – 4.0, +.2, #10 (third straight month)

News: None in the top twenty

Sports Talk: Audacy-owned KDKA-FM “93.7 The Fan All Sports All The Time” (Pirates) 6.8 – 7.9, +1.1, fourth to third

Public Radio News/Talk: Pittsburgh Community Broadcasting’s WESA 4.6 – 4.1, -.5, repeats in eighth-place

Number One 6+: iHeartMedia classic hits-oldies WWSW, tenth month in a row, 11.4 – 11.2, -.2

Largest 6+ August 2023 – September 2023 Increase: sports talk KDKA-FM (+1.1)

Largest 6+ August 2023 – September 2023 Decrease: public radio news/talk WESA and classical WQED (-.5)

SALT LAKE CITY

News/Talk: Bonneville-owned KSL “News Radio 102.7 FM & 1160 AM” 4.9 – 5.2, +.3, repeats in fifth-place

iHeartMedia’s KNRS-AM & KNRS-FM “Talk Radio” 3.4 – 4.0, +.6, #11 to #9

News: None in the top twenty

Sports Talk: None in the top twenty

Public Radio News/Talk: University of Utah’s KUER 2.6 – 2.5, -.1, repeats at #17

Number One 6+: Bonneville adult contemporary KSFI, eleventh straight month, 10.8 – 10.3, -.5

Largest 6+ August 2023 – September 2023 Increase: rock KBER (+1.2)

Largest 6+ August 2023 – September 2023 Decrease: hot AC KJMY (-1.0) 

LAS VEGAS

News/Talk: Audacy-owned KMXB-HD3 “101.5 K-Dawn The Talk Of Las Vegas” 1.1 – 1.9, +.8, #26 to #18

News: None in the top twenty

Sports Talk: None in the top twenty

Public Radio News/Talk: None in the top twenty

Number One 6+: iHeartMedia adult contemporary KSNE, third month in succession, 9.3 – 9.5, +.2

Largest 6+ August 2023 – September 2023 Increase: Spanish adult hits KWID and classic rock KXPT (+1.8)

Largest 6+ August 2023 – September 2023 Decrease: CHR KLUC (-1.2)

ORLANDO

News/Talk: iHeartMedia’s WTKS “Real Radio 104.1” 4.4 – 4.6, +.2, seventh to eighth

Cox Media Group-owned WDBO “Orlando’s News Talk” steady at 3.4, #13 to #12

News: None in the top twenty

Sports Talk: iHeartMedia’s WYGM “96.9 The Game” 1.4 – 1.1, -.3, #18 to #20

Public Radio News/Talk: Community Connections-owned WMFE 2.9 – 2.4, -.5, #14 to #15

Number One 6+: iHeartMedia adult contemporary WMGF, fourth consecutive month, 9.1 – 10.1, +1.0

Largest 6+ August 2023 – September 2023 Increase: Spanish tropical WRUM (+1.4)

Largest 6+ August 2023 – September 2023 Decrease: alternative WQMP (-1.0)

CINCINNATI

News/Talk: iHeartMedia-owned WLW “700 Cincinnati’s News Radio” (Reds, Bengals) 14.0 – 13.9, -.1, #1

WLW’s cluster-mate WKRC “55 KRC The Talk Station” 4.4 – 4.6, +.2, repeats in sixth-place

News: None in the top twenty

Sports Talk: iHeartMedia’s WCKY “ESPN 1530” (Bengals) 1.2 – 1.6, +.4, #20 to #18

Public Radio News/Talk: Cincinnati Public Radio’s WVXU 4.0 – 3.6, -.4, eighth to ninth

Number One 6+: news/talk WLW, 20th consecutive month, 14.0 – 13.9, -.1

Largest 6+ August 2023 – September 2023 Increase: rock WEBN (+1.2)

Largest 6+ August 2023 – September 2023 Decrease: rhythmic hot AC WREW (-.9)

CLEVELAND

News/Talk: iHeartMedia’s WTAM “News Radio 1100” (Guardians) 5.5 – 6.1, +.6, eighth to seventh

News: None in the top twenty

Sports Talk: Audacy’s WKRK “Sports Radio 92.3 The Fan” (Browns) 4.0 – 5.1, +1.1, #11 to #10

WKRK’s internet stream .5 – .8, +.3, #18 to #17

iHeartMedia-owned WARF “Fox Sports 1350 AM The Gambler” .2 – .3, +.1, repeats at #20

Public Radio News/Talk: Kent State University’s WKSU 5.2 – 4.9, -.3, #9 to #11

Number One 6+: iHeartMedia classic hits-oldies WMJI, eleventh month in a row, 10.5 – 11.8, +1.3

Largest 6+ August 2023 – September 2023 Increase: classic hits-oldies WMJI +1.3)

Largest 6+ August 2023 – September 2023 Decrease: rock WMMS (-1.1)

KANSAS CITY

News/Talk: Audacy-owned KMBZ-FM “98.1 FM News, Traffic, Weather” flat at 5.1, third to fourth

KMBZ-FM cluster-mate KMBZ-AM “Talk 980 AM” 1.3 – 1.2, -.1, repeats at #19

Cumulus Media’s KCMO-AM “Talk Radio 710 AM” unchanged at 1.0, #22 to #20

News: None in the top twenty

Sports Talk: Audacy’s KCSP “Sports Radio 610 Our Teams, Our Town” (Royals) 2.7 – 3.1, +.4, #13 (third successive month)

Public Radio News/Talk: University of Missouri-owned KCUR 3.5 – 3.2, -.3, #10 to #12

Number One 6+: Cumulus Media classic hits-oldies KCMO-FM, second straight month, 10.6 – 9.8, -.8

Largest 6+ August 2023 – September 2023 Increase: contemporary Christian KJNW (+.7)

Largest 6+ August 2023 – September 2023 Decrease: country KBEQ (-1.1)

COLUMBUS

News/Talk: iHeartMedia-owned WTVN “News Radio 610” 7.4 – 7.3, -.1, second to fourth    

News: None in the top twenty

Sports Talk: Tegna-owned WBNS-FM “97.1 FM The Fan” 5.6 – 7.9, +2.3, fifth to second

Public Radio News/Talk: Ohio State University’s WOSU 4.4 – 4.5, +.1, ninth to eighth

Number One 6+: iHeartMedia country WCOL, eleventh straight month, 10.4 – 9.8, -.6

Largest 6+ August 2023 – September 2023 Increase: sports talk WBNS-FM (+2.3)**

Largest 6+ August 2023 – September 2023 Decrease: adult contemporary WSNY (-.9)

**Represents the largest August 2023 – September 2023 increase (6+) of any station from the 36 PPM-markets analyzed thus far

Up next: September 2023 overviews for Austin; Raleigh; Indianapolis; Milwaukee; Nashville; Providence; Norfolk; Jacksonville; West Palm Beach; Greensboro; Memphis; and Hartford.

Email Mike Kinosian at Mike.Kinosian@gmail.com.  

Industry News

Round Two of September PPMs Released

imThe second of four rounds of ratings data from Nielsen Audio’s September 2023 PPM survey has been released for 12 markets including Washington, Boston, Miami, Seattle, Detroit, Phoenix, Minneapolis, San Diego, Tampa, Denver, Baltimore, and St. Louis. Nielsen’s September 2023 sweep covered August 17 – September 13. Today, TALKERS magazine managing editor Mike Kinosian presents his Ratings Takeaways for this group of markets. In Washington, Cumulus Media news/talk WMAL-FM adds four-tenths to finish with a 3.9 share (weekly, 6+ AQH share) and stays ranked #7, while Hubbard Broadcasting’s all-news WTOP-FM dips six-tenths for an 8.7 share finish but stays ranked #2 for the ninth straight month. In Seattle, Bonneville’s news/talk KIRO-FM is steady with a 4.7 share but rises one spot to #6, while Lotus Communications’ all-news KNWN-AM/FM tacks on two-tenths for a 2.2 share finish but falls to the #20 rank. And in Phoenix, iHeartMedia news/talk KFYI-AM is up two-tenths to finish the survey with a 4.1 share that lifts it from #10 to #5, while Bonneville’s news/talk KTAR-FM sheds one-tenth to finish with a 2.9 share that keeps it ranked #15. See Mike Kinosian’s complete Ratings Takeaways from this group of markets here.

Industry News

2024 New York Festivals Radio Awards is Open for Entries

im

The New York Festivals 2024 Radio Awards competition is open for entries today through January 31, 2024. New York Festivals Radio Awards SVP and executive director Rose Anderson says, “Our categories for investigative journalism and nonfiction series documentaries and social justice across all genres recognized how individual actions can change the world and the ability of the human spirit to triumph over adversity. Today’s storytellers are finding innovative ways to keep listeners informed, entertained, and engaged in our ever-changing and interconnected world so the New York Festivals Radio Awards has introduced eight new categories that encompass that robust creative spirit.” NYF’s new SciFi/Fantasy/Horror and Mystery Programs categories expand the Entertainment roster. Editorial/Viewpoint News Feature rounds out the journalism-based News Reports/Features category group providing a new outlook on current events, and Short Form Documentary offers additional opportunities to showcase distinctive points of view. New Podcast categories include Investigative Journalism Podcast and Mystery Podcast. New On-Air talent categories this year include News Correspondent/Reporter and Sports Correspondent/Reporter. For the second year, the National Press Club Award will go to the highest scoring entry in the News program categories Coverage of Breaking News Story, Coverage of Ongoing News Story, Nonfiction Series, and News Podcast. All Entries in NYF’s 2024 Radio Awards will be judged by the NYF Grand Jury of 200+ producers, directors, writers, and other creative media professionals from around the globe. See all the categories in this year’s contest here.

Industry News

TALKERS News Notes

iHeartMedia and Will Ferrell’s Big Money Players Podcast Network announce the “Big Money Players Circle” in which Ferrell has hand selected the freshest and funniest social sensations to join the network and be showcased across iHeartMedia’s multi-platform ecosystem. The Big Money Players Circle will be announced during the first-ever “The Big Money Players Comedy Hour Presented by Straight Talk Wireless,” which will broadcast across iHeartMedia radio stations nationwide tonight (10/5) at 7:00 pm local time.

Stingray Radio’s “Sports 1440 Edmonton” adds several FOX Sports Radio programs to its weekday and weekend lineup. The station is now airing “Two Pros and a Cup of Joe with LaVar Arrington, Brady Quinn & Jonas Knox,” “The Jason Smith Show with Mike Harmon,” and “The Ben Maller Show.” It is also featuring FOX Sports Radio around the clock on weekends.

SiriusXM and New England College announce that GOP presidential candidate Vivek Ramaswamy will take part in a town hall event with Patriot channel host David Webb. The program is being recorded at the school near Concord, New Hampshire tomorrow (10/6) and will premiere on Monday (10/9) 9:00 am ET with replays throughout the week.

Ratings Takeaways

September 2023 PPM Ratings Takeaways – Part Two

imSeptember 2023 PPM Data – Information for the September 2023 sweep has been released for Washington, Boston, Miami, Seattle, Detroit, Phoenix, Minneapolis, San Diego, Tampa, Denver, Baltimore, and St. Louis.

Nielsen Audio’s September 2023 sweep covered August 17 – September 13.

TALKERS magazine managing editor Mike Kinosian provides “Takeaways” for spoken-word stations finishing in their respective markets’ top twenty.

Cited as well are each particular city’s #1 station (6+) and loftiest (6+) upticks and drop-offs.

All comparisons noted are August 2023 – September 2023 (6+).

Note: The NFL season began September 7 – flagships are bolded, where applicable.

WASHINGTON, DC

News/Talk: Cumulus Media’s WMAL “105.9 FM – Where Washington Comes To Talk” 3.5 – 3.9, +.4, repeats in seventh-place

News: Hubbard Broadcasting-owned WTOP & WTLP “Washington’s Top News” 9.3 – 8.7, -.6, ensconced in the runner-up slot for the ninth straight month

Sports Talk: Audacy’s WJFK-FM “106.7 The Fan” (Nationals) steady at 2.6, #16 to #12

Public Radio News/Talk: American University-owned WAMU 11.6 – 12.0, +.4, #1

Number One 6+: public radio news/talk WAMU, 22nd month in succession, 11.6 – 12.0, +.4

Largest 6+ August 2023 – September 2023 Increase: contemporary Christian WGTS (+1.7)

Largest 6+ August 2023 – September 2023 Decrease: urban contemporary WKYS (-.7)

BOSTON

News/Talk: iHeartMedia’s WRKO “AM 680 The Voice Of Boston” 3.5 – 2.8, -.7, #12 to #15

News – Talk: iHeartMedia-owned WBZ-AM “News Radio 1030” 4.2 – 3.8, -.4, eighth to tenth

Sports Talk: Beasley Media Group’s WBZ-FM “98.5 The Sports Hub” (New England Patriots) 5.6 – 7.8, +2.2, third to first

Audacy-owned WEEI-FM “93.7 Boston’s Sports Station” (Red Sox) 3.7 – 4.2, +.5, #11 to #9

Public Radio News/Talk: Boston University’s WBUR 5.6 – 5.4, -.2, repeats in third-place

WGBH Educational Foundation-owned WGBH 3.9 – 3.6, -.3, #10 to #11

Number One 6+: Beasley Media Group sports talk WBZ-FM, first month, 5.6 – 7.8, +2.2*

Largest 6+ August 2023 – September 2023 Increase: sports talk WBZ-FM (+2.2)*

Largest 6+ August 2023 – September 2023 Decrease: classic hits-oldies WROR (-1.5)

*Represents a tie for the largest August 2023 – September 2023 increase (6+) of any station from these 12 – and the previous 12 – PPM-markets

MIAMI

News/Talk: None in the top twenty

News: None in the top twenty

Sports Talk: None in the top twenty

Public Radio News/Talk: Dade County School Board-owned WLRN 3.9 – 3.8, -.1, repeats in eighth-place

Number One 6+: Cox Media Group urban AC WHQT, seventh straight month, 7.9 – 8.0, +.1

Largest 6+ August 2023 – September 2023 Increase: Spanish contemporary WAMR (+1.9)

Largest 6+ August 2023 – September 2023 Decrease: urban contemporary WMIB (-.8)

SEATTLE

News/Talk: Bonneville-owned KIRO-FM “97.3 FM” (Seahawks) steady at 4.7, seventh to sixth

News: Lotus Communications-owned KNWN-AM & KNWN-FM “Northwest News Radio” 2.0 – 2.2, +.2, #19 to #20

Sports Talk: Bonneville’s KIRO-AM “710 AM ESPN Seattle” (Mariners, Seahawks) 4.7 – 6.0, +1.3, seventh to third

iHeartMedia’s KJR-FM “93.3 FM Seattle’s Sports Leader” 2.4 – 2.3, -.1, #17 to #18

Public Radio News/Talk: Northwest Public Radio-owned KUOW 6.8 – 5.9, -.9, second to fourth

Number One 6+: Audacy country KKWF, fourth straight month, 7.9 – 6.8, -1.1

Largest 6+ August 2023 – September 2023 Increase: rhythmic hot AC KHTP (+1.8)

Largest 6+ August 2023 – September 2023 Decrease: adult contemporary KSWD (-1.2) 

DETROIT

News/Talk: Cumulus Media’s WJR “News Talk 760 AM” 1.9 – 1.8, -.1, #16 to #17

News: Audacy-owned WWJ News Radio 950” flat at 4.0, repeats at #11

Sports Talk: Audacy’s WXYT-FM “97.1 The Ticket” (Tigers, Lions) 7.2 – 8.6, +1.4, second to first 

WXYT-FM’s internet stream 1.3 – 2.0, +.7, #19 to #16

Public Radio News/Talk: University of Michigan-owned WUOM 1.6 – 1.8, +.2, continues at #17

Wayne State University’s WDET 1.0 – 1.1, +.1, #21 to #20

Number One 6+: sports talk WXYT-FM, first month, 7.2 – 8.6, +1.4

Largest 6+ August 2023 – September 2023 Increase: sports talk WXYT-FM (+1.4)

Largest 6+ August 2023 – September 2023 Decrease: CHR WKQI (-.8)

PHOENIX 

News/Talk: iHeartMedia’s KFYI “News Talk 550” 3.9 – 4.1, +.2, tenth to fifth

Bonneville-owned KTAR-FM “News 92.3 FM” (Arizona Cardinals) 3.0 – 2.9, -.1, #15 for the third straight month

News: None in the top twenty

Sports Talk: None in the top twenty

Public Radio News/Talk: Maricopa County Community College-owned KJZZ 4.1 – 3.9, -.2, seventh to sixth

Number One 6+: iHeartMedia adult contemporary KESZ, first month, 6.1 – 7.5, +1.4

Largest 6+ August 2023 – September 2023 Increase: adult contemporary KESZ (+1.4)

Largest 6+ August 2023 – September 2023 Decrease: classic hits-oldies KAZG (-1.7)

MINNEAPOLIS

News/Talk: Audacy’s WCCO “News Talk 830” (Minnesota Twins) 3.5 – 3.3, -.2, #14 to #12

Hubbard Broadcasting-owned KTMY “My Talk 107.1” 2.2 – 2.3, +.1, #16 for the fourth straight month

iHeartMedia’s KTLK-AM “Twin Cities News Talk AM 1130” 1.3 – 1.4, +.1, #19 for the third month in succession

News: None in the top twenty

Sports Talk: iHeartMedia-owned KFXN “FM 100.3 K-Fan” (Minnesota Vikings) 4.8 – 8.8, +2.0, ninth to fourth

Public Radio News/Talk: Minnesota Public Radio’s KNOW flat at 6.2, fourth to fifth

Number One 6+: Northwestern Media contemporary Christian KTIS-FM, sixth consecutive month, 10.7 – 10.1, -.6

Largest 6+ August 2023 – September 2023 Increase: sports talk KFXN (+2.0)

Largest 6+ August 2023 – September 2023 Decrease: hot AC KTCZ and country KMNB (-.7)

SAN DIEGO 

News/Talk: iHeartMedia’s KOGO “News Radio 600” steady at 4.7, seventh to fifth

News: None in the top twenty

Sports Talk: Audacy-owned KWFN “97.3 The Fan” (Padres), 4.9 – 4.7, -.2, sixth to fifth

Public Radio News/Talk: San Diego State University’s KPBS 5.8 – 6.2, +.4, repeats in third-place

Number One 6+: Audacy classic hits-oldies KXSN, first month, 6.5 – 6.8, +.3

Largest 6+ August 2023 – September 2023 Increase: Spanish contemporary XRST (+1.0)

Largest 6+ August 2023 – September 2023 Decrease: adult hits KFBG (-2.1)**

**Represents a tie for the largest August 2023 – September 2023 decrease (6+) of any station from these 12 – and the previous 12 – PPM-markets 

TAMPA

News/Talk: Cox Media Group’s WHPT “102.5 The Bone – Real, Raw, Radio” 5.2 – 5.3, +.1, repeats in fifth-place

iHeartMedia-owned WFLA “News Radio 970” 4.3 – 4.0, -.3, #8 to #11

News: None in the top twenty

Sports Talk: iHeartMedia-owned WDAE “Tampa Bay’s Sports Radio” (Rays) 1.8 – 2.0, +.2 #20 to #19

Public Radio News/Talk: University of South Florida’s WUSF 2.2 – 2.3, +.1, #19 to #17

Number One 6+: Cox Media Group adult contemporary WDUV, 26th month in a row, 7.8 – 8.0, +.2

Largest 6+ August 2023 – September 2023 Increase: country WQYK (+1.7)

Largest 6+ August 2023 – September 2023 Decrease: country WFUS (-1.5)

DENVER 

News/Talk: iHeartMedia’s KOA “News Radio 850” (Colorado Rockies, Broncos) 2.7 – 3.7, +1.0, #16 to #13

KOA cluster-mate KDFD “Freedom 93.7” 2.0 – 1.7, -.3, #20 to #19

News: None in the top twenty

Sports Talk: Bonneville’s KKFN “104.3 The Fan” 3.8 – 4.6, +.8, #11 to #7

Public Radio News/Talk: Colorado Public Radio-owned KCFR 4.0 – 4.2, +.2, tenth to ninth

Number One 6+: Bonneville country KYGO, second consecutive month, 6.6 – 6.2, -.4

Largest 6+ August 2023 – September 2023 Increase: adult contemporary KOSI (+1.0)

Largest 6+ August 2023 – September 2023 Decrease: hot AC KIMN and sports talk KKSE (-.7)

BALTIMORE

News/Talk: Hearst Television’s WBAL “News Radio 1090 AM & 101.5 FM” (Orioles, Ravens) 3.2 – 4.1, +.9, #12 to #8

WCBM Maryland-owned WCBM “Talk Radio AM 680” 1.5 – 1.8, +.3, repeats at #18

News: Hubbard Broadcasting’s WTOP & WTLP “Washington’s Top News” .9 – 1.0, +.1, #21 to #19

Sports Talk: Audacy’s WJZ-FM “Baltimore Sports Radio 105.7 The Fan” 4.4 – 4.0, -.4, eighth to ninth

Public Radio News/Talk: Your Public Radio Corporation-owned WYPR 4.4 – 4.5, +.1, eighth to seventh

Number One 6+: Audacy adult contemporary WLIF, first month, 6.4 – 8.6, +2.2

Largest 6+ August 2023 – September 2023 Increase: adult contemporary WLIF (+2.2)*

Largest 6+ August 2023 – September 2023 Decrease: urban AC WHUR (-.8)

*Represents a tie for the largest August 2023 – September 2023 increase (6+) of any station from these 12 – and the previous 12 – PPM-markets

ST. LOUIS

News/Talk: Audacy’s KMOX “The Voice Of St. Louis” (Cardinals) 5.9 – 5.8, -.1, sixth to eighth

KMOX cluster-mate KFTK “Talk 97.1 FM” 1.8 – 1.9, +.1, repeats at #16

iHeartMedia-owned KTLK-FM “104.9 The Patriot” .9 – 1.0, +.1, #18 to #19

News: None in the top twenty

Sports Talk: Hubbard Broadcasting’s WXOS “101 ESPN” 2.4 – 2.3, -.1, repeats at #15

Public Radio News/Talk: University of Missouri-owned KWMU 3.6 – 3.5, -.1, #12 to #13

Number One 6+: iHeartMedia classic hits-oldies KLOU, first month, 9.0 – 8.7, -.3

Largest 6+ August 2023 – September 2023 Increase: urban AC WFUN (+1.2)

Largest 6+ August 2023 – September 2023 Decrease: adult hits WARH (-2.1)**

**Represents a tie for the largest August 2023 – September 2023 decrease (6+) of any station from these 12 – and the previous 12 – PPM-markets

Up next: September 2023 overviews for Portland; Charlotte; San Antonio; Sacramento; Pittsburgh; Salt Lake City; Las Vegas; Orlando; Cincinnati; Cleveland; Kansas City; and Columbus.

Email Mike Kinosian at Mike.Kinosian@gmail.com

Industry News

WGOW-FM, Chattanooga Make Morning Programming Changes

Cumulus Media news/talk outlet WGOW-FM, Chattanooga unveils its new morning lineup that includes new morning drive show “Jed and JR Mornings,” hosted by Jed Mescon and Jim “JR” Reynolds that airs from 6:00 am to 9:00 am. Joining the morning drive show is Brad Giese as producer and contributorim along with Captain Max with Right Now Traffic, Greg Schaeffer with weather, and Louis Lee as news contributor. From 9:00 am to 10:00 am is “The Brad Giese Show” with Max O’Brien as producer and contributor. From 10:00 am to 12:00 noon is the new “Brian Joyce Unfiltered” program with Jim Stevens as producer. Cumulus Chattanooga operations manager Scott Chase comments, “Jed and JR are among the most recognizable and trusted talents in the market. The combination of their energy, enthusiasm and positivity is perfectly suited for morning drive. Brian Joyce has a lot to say, and this new time slot gives him the opportunity to dig into the issues that the community is talking about.”

Industry News

Round One of September PPMs Released

imThe first of four rounds of ratings date from Nielsen Audio’s September PPM survey has been released for 12 markets including New York, Los Angeles, Chicago, San Francisco, Dallas, Houston, Atlanta, Philadelphia, Nassau-Suffolk (Long Island), Riverside-San Bernardino-Ontario, San Jose, and Middlesex-Somerset-Union (New Jersey). Nielsen’s September 2023 sweep covered August 17 – September 13. Today, TALKERS magazine managing editor Mike Kinosian presents his Ratings Takeaways from this group of markets. In New York, Red Apple Media‘s WABC-AM rises three-tenths to a 3.4 share (weekly, 6+ AQH share) but falls back one spot to the #11 rank, while iHeartMedia’s news/talk WOR sheds two-tenths for a 1.2 share finish but rises to the #19 rank. In Los Angeles, iHeartMedia news/talk KFI is flat with a 4.8 share but regresses one spot to the #4 rank, while Audacy’s all-news KNX-FM jumps eight-tenths for a 3.7 share finish good for the #8 rank in the market. And in Chicago, Nexstar Media Group news/talk WGN-AM adds four-tenths to finish with a 3.4 share that lifts it to the #8 rank, while Audacy all-news WBBM-AM/WCFS-FM rises three-tenths for a 4.9 share finish good for the #3 rank. See Mike Kinosian’s complete Ratings Takeaways from this group of markets here.

Industry News

Michael Harrison Guests on Sherry Goldman Podcast

Sherry Goldman, founder/CEO of the Goldman Communications Group – a leading New York-based public relations firm – hosts a weekly radio show and podcast titled “Let’s Talk PR & More!” interviewingim industry leaders about public relations and related topics. The conversations span public relations, PR best practices, the media, immarketing, strategy, career development, profiles of PR pros, and more. The show airs Mondays at 5:00 pm on Hofstra University’s award-winning WRHU-FM and WRHU.org on Long Island and is available on most podcast sites. TALKERS founder Michael Harrison is Goldman’s guest this week talking about the general state of radio, news and public relations as we move further into the digital era.  Both Hofstra graduates, Goldman and Harrison sit on the university’s Lawrence Herbert School of Communication Dean’s Advisory Board. Listen to the podcast here.

Industry News

WABC, New York Presents Hispanic Heritage Day

im

Pictured above are the participants in the special roundtable podcast on 77WABC’s Hispanic Heritage Day, an all-day tribute to the Hispanic Community. From left to right are: Joseph Ayala, president of the NYPD Hispanic Society; Red Apple Media and 77WABC owner, John Catsimatidis; 77WABC on-air host and host of the roundtable, Dominic Carter; Steven Marquez, second VP FDNY Hispanic Society; Janet Paguero, Bronx deputy borough president; and Reverend Ruben Diaz, Sr.

Industry News

TALKERS News Notes

Benztown and Envisionwise are hosting a free webinar for radio professionals titled, “Keeping it Real in the Digital Age,” with host Mike McVay, president of McVay Media, and guests Jackie Parks, founder/CEO of Envisionwise; Peter Smyth, former chairman and CEO of Greater Media, Inc; and Sheri Lynch, co-host of “The Bob & Sheri Show.” The 45-minute webinar on Friday (10/6) at 1:00 pm ET will provide specific tools and strategies for increasing stations’ digital revenue. You can register here.

Audacy announces an expansion of its relationship with Puck and the launch of “About a Boy: The Story of Vladimir Putin” – a five-part documentary podcast series exploring the forces that shaped Russian President Vladimir Putin’s childhood (and life) and why it’s critical to understanding what he might do next in the war against Ukraine. The series is written and narrated by Julia Ioffe, Puck founding partner and Washington correspondent, and one of the leading journalists covering Russia and Putin.

Salem Media Group says “Grace and Truth with Owen Strachan” is joining the Salem Podcast Network. Owen Strachan is provost and research professor of Theology at Grace Bible Theological Seminary and is the author of 20 books, including his latest, The War on Men: Why Society Hates Them and Why We Need Them (Salem Books, 2023). Salem SVP of spoken word Phil Boyce comments, “Salem Podcast Network continues to add multi-talented podcasters who share our worldview. Owen is an amazing voice for what is true and right in America, and adding him to our platform is a home run. I can’t wait to become a regular listener when he gets started.”

iHeartPodcasts announces the return of the “Work in Progress” podcast for its third season. The program features actor, producer, and activist Sophia Bush and in the first two episodes she interviews former White House Press Secretary Jen Psaki along with an interview with actor Matthew McConaughey.

Ratings Takeaways

September 2023 PPM Ratings Takeaways – Part One

imSeptember 2023 PPM Data – Information for the September 2023 ratings period has been released for New York, Los Angeles, Chicago, San Francisco, Dallas, Houston, Atlanta, Philadelphia, Nassau-Suffolk (Long Island), Riverside-San Bernardino-Ontario, San Jose, and Middlesex-Somerset-Union (New Jersey).

Nielsen Audio’s September 2023 sweep covered August 17 – September 13.

TALKERS magazine managing editor Mike Kinosian provides “Takeaways” for spoken-word stations finishing in their respective markets’ top twenty.

Cited as well are each particular city’s #1 station (6+) and loftiest (6+) upticks and drop-offs.

All comparisons noted are August 2023 – September 2023 (6+).

Note: The NFL season began September 7 (flagships are bolded).

NEW YORK

News/Talk: iHeartMedia-owned WOR “710 – The Voice of New York” 1.4 – 1.2, -.2, #21 to #19

Red Apple Media‘s WABC-AM 3.1 — 3.4, +.3, #10 to #11

News: Audacy’s WINS-FM “1010 WINS All News 92.3 FM” 4.9 – 4.6, -.3, seventh to fifth

WINS-FM cluster-mate WCBS-AM “News Radio 880” (Mets) steady at 2.5, #13 to #10

Sports Talk: Audacy-owned WFAN-FM & WFAN-AM “Sports Radio 101.9 FM & 66 AM” (Yankees, Giants) 2.9 – 3.1, +.2, #12 to #9

Good Karma Brands‘  WEPN-FM “98.7 ESPN New York” (Jets) flat at 1.1 #23 to #20

Public Radio News/Talk: WNYC Broadcasting Foundation’s WNYC-FM 3.1 – 3.6, +.5, tenth to eighth

WNYC-FM cluster-mate WNYC-AM 1.3 – 1.4, +.1, #22 to #18

Number One 6+: iHeartMedia adult contemporary WLTW, eleventh month in a row, 8.1 – 7.3, -.8

Largest 6+ August 2023 – September 2023 Increase: public radio news/talk WNYC-FM (+.5)

Largest 6+ August 2023 – September 2023 Decrease: adult contemporary WLTW (-.8)

LOS ANGELES

News/Talk: iHeartMedia’s KFI “AM 640” flat at 4.8, third to fourth

News: Audacy-owned KNX-FM “News 97.1” 2.9 – 3.7, +.8, #12 to #8

Sports Talk: None in the top twenty

Public Radio News/Talk: Pasadena Area Community College’s KPCC 2.0 – 2.1, +.1, repeats at #20

Number One 6+: Audacy classic hits-oldies KRTH, seventh month in succession, 6.4 – 6.1, -.3

Largest 6+ August 2023 – September 2023 Increase: news KNX (+.8)

Largest 6+ August 2023 – September 2023 Decrease: Spanish contemporary KLLI (-.7)

CHICAGO

News/Talk: Nexstar Media Group’s WGN “Radio 720” 3.0 – 3.4, +.4, #11 to #8

News: Audacy’s WBBM-AM & WCFS “News Radio 780 AM & 105.9 FM” 4.6 – 4.9, +.3, fourth to third

Sports Talk: Audacy-owned WSCR “670 The Score” (Cubs) 3.0 – 3.2, +.2, stays at #11

Public Radio News/Talk: Chicago Public Media’s WBEZ 2.9 – 3.0, +.1, remains at #13  

Number One 6+: iHeartMedia adult contemporary WLIT, twelfth straight month, 7.7 – 6.8, -.9 and Hubbard Broadcasting classic rock WDRV, first month, 6.2 – 6.8, +.6

Largest 6+ August 2023 – September 2023 Increase: hot AC WTMX (+.7)

Largest 6+ August 2023 – September 2023 Decrease: adult contemporary WLIT (-.9)

SAN FRANCISCO

News/Talk: Cumulus Media-owned KSFO “Talk Radio 560” steady at 2.0, #18 to #16

News: Audacy’s KCBS-AM & KFRC “All News 740 AM & 106.9 FM” unchanged at 7.1, anchored in the runner-up slot

Sports Talk: Cumulus Media-owned KNBR “The Sports Leader” (Giants, 49ers) 3.6 – 3.7, +.1, eighth to seventh

Public Radio News/Talk: KQED, Inc.-owned KQED flat at 5.3, repeats in third-place  

Number One 6+: Bonneville adult contemporary KOIT-FM, sixth month in succession, 8.0 – 8.4, +.4

Largest 6+ August 2023 – September 2023 Increase: CHR KMVQ (+.7)

Largest 6+ August 2023 – September 2023 Decrease: regional Mexican KSOL (-.7)

DALLAS

News/Talk: Cumulus Media-owned WBAP “News Talk 820 AM & 99.5 HD2 FM” 4.3 – 4.6, +.3, fourth to fifth

News: None in the top twenty

Sports Talk: Cumulus Media’s KTCK “Sports Radio The Ticket” 4.4 – 4.7, +3, repeats in third-place

Audacy-owned KRLD-FM “105.3 The Fan” (Texas Rangers, Cowboys) 2.7 – 2.9, +.2, #17 to #15

Public Radio News/Talk: North Texas Public Broadcasting’s KERA 2.8 – 2.7, -.1, #15 to #16

Number One 6+: Audacy classic hits-oldies KSPF, fourth month in a row, flat at 4.9, and Cumulus Media country KPLX, first month, 4.1 – 4.9, +.8

Largest 6+ August 2023 – September 2023 Increase: contemporary Christian KLTY (+1.2)

Largest 6+ August 2023 – September 2023 Decrease: urban contemporary KKDA-FM (-.7)

HOUSTON 

News/Talk: iHeartMedia’s KTRH “AM 740 News Radio” (Astros) flat at 3.7, repeats at #12

News: None in the top twenty

Sports Talk: None in the top twenty

Public Radio News/Talk: University of Houston’s KUHF 2.3 – 2.2, -.1, continues at #18

Number One 6+: iHeartMedia adult contemporary KODA second month in a row, 7.5 – 7.9, +.4

Largest 6+ August 2023 – September 2023 Increase: alternative KTBZ (+.8)

Largest 6+ August 2023 – September 2023 Decrease: regional Mexican KLTN (-.6)

ATLANTA

News/Talk: Cox Media Group-owned WSB-AM & WSBB “Atlanta’s News & Talk” 6.6 – 7.3, +.7, locked in third-place

News: None in the top twenty

Sports Talk: Audacy-owned WZGC “92.9 The Game” (Falcons) steady at 2.8, #15 to #14

Dickey Broadcasting’s WCNN “The Fan” (Braves) 2.5 – 1.5, -1.0, #18 to #20

Public Radio News/Talk: Atlanta Public Schools’ WABE 3.7 – 3.5, -.2, #10 to #12

Number One 6+: Cox Media Group classic hits-oldies WSRV, ninth successive month, 9.2 – 7.9, -1.3

Largest 6+ August 2023 – September 2023 Increase: classic rock WNNX (+1.0)

Largest 6+ August 2023 – September 2023 Decrease: classic hits-oldies WSRV (-1.3)*

*Represents the largest August 2023 – September 2023 decrease (6+) of any station from these 12 PPM-markets

PHILADELPHIA

News/Talk: Audacy’s WPHT “Talk Radio 1210” 1.2 – 1.5, +.3, #22 to #19

News: Audacy-owned KYW & WPHI “News Radio 1060 AM & 103.9 FM” 4.6 – 5.8, +1.2, ninth to fifth

Sports Talk: Audacy’s WIP “Sports Radio 94” (Phillies, Eagles) 5.5 – 5.8, +.3, fourth to fifth

Public Radio News/Talk: WHYY-owned WHYY 3.8 – 3.6, -.2, #10 to #11

Number One 6+: Beasley Media Group classic rock WMGK, fifth straight month, 9.5 – 10.1, +.6

Largest 6+ August 2023 – September 2023 Increase: news KYW (+1.2)

Largest 6+ August 2023 – September 2023 Decrease: adult hits WBEN-FM (-1.1)

LONG ISLAND

News/Talk: Red Apple Media-owned WABC-AM & WLIR-FM “77 Talk Radio” 1.8 – 3.9, +2.1, #18 to #8

News: Audacy-owned WINS-FM “1010 WINS All News 92.3 FM” 4.7 – 4.0, -.7, third to seventh

WINS-FM cluster-mate WCBS-AM “News Radio 880” (Mets) 2.3 – 2.5, +.2, #17 to #14

Sports Talk: Audacy’s WFAN-FM & WFAN-AM “Sports Radio 101.9 FM & 66 AM” (Yankees, Giants) 3.5 – 3.8, +.3, eighth to tenth

Good Karma-owned WEPN-FM “98.7 ESPN New York” (Jets) steady at 1.7, #19 to #18

Public Radio News/Talk: None in the top twenty

Number One 6+: Cox Media Group classic rock WBAB, seventh month in a row, 7.1 – 8.0, +.9

Largest 6+ August 2023 – September 2023 Increase: news/talk WABC (+2.1)**

Largest 6+ August 2023 – September 2023 Decrease: news WINS and Spanish tropical WSKQ (-.7)

**Represents the largest August 2023 – September 2023 increase (6+) of any station from these 12 PPM-markets

RIVERSIDE

News/Talk: None in the top twenty

News: None in the top twenty

Sports Talk: None in the top twenty

Public Radio News/Talk: San Bernardino Community College District’s KVCR, .5 – .4, -.1, #18 to #19

Pasadena Area Community College’s KPCC flat at .2, repeats at #20

Number One 6+: Anaheim Broadcasting classic hits-oldies KOLA, sixth straight month, unchanged at 9.9

Largest 6+ August 2023 – September 2023 Increase: urban-rhythmic oldies KDAY (+1.0)

Largest 6+ August 2023 – September 2023 Decrease: regional Mexican KSCA (-.4)

SAN JOSE

News/Talk: None in the top twenty

News: Audacy’s KCBS-AM & KFRC “All News 740 AM & 106.9 FM” 6.5 – 6.6, +.1, #1 

Sports Talk: Cumulus Media-owned KNBR “The Sports Leader” (Giants, 49ers) 5.5 – 4.8, -.7, repeats in fourth-place

Audacy’s KGMZ “95.7 The Game” 1.7 – 2.2, +.5, #19 to #15

Public Radio News/Talk: None in the top twenty

Number One 6+: news KCBS-AM & KFRC, third month in a row, 6.5 – 6.6, +.1

Largest 6+ August 2023 – September 2023 Increase: 1980s-based KOSF (+.9)

Largest 6+ August 2023 – September 2023 Decrease: classic rock KUFX (-1.0) 

MIDDLESEX

News/Talk: Townsquare Media-owned WKXW “New Jersey 101.5” 5.5 – 5.2, -.3, third to fourth   

News: Audacy’s WINS-FM “1010 WINS All News 92.3 FM” 2.0 – 2.1, +.1, #12 to #13

WINS-FM cluster-mate WCBS-AM “News Radio 880” (Mets) 1.0 – 1.2, +.2, #19 to #17

Sports Talk: Audacy-owned WFAN-FM & WFAN-AM “Sports Radio 101.9 FM & 66 AM” (Yankees, Giants) 3.3 – 4.1, +.8, ninth to eighth

Good Karma’s WEPN-FM “98.7 ESPN New York” (Jets) 1.0 – .9, -.1, remains at #19

WFAN’s internet stream 1.2 – .8, -.4, #18 to #20

Public Radio News/Talk: None in the top twenty

Number One 6+: iHeartMedia classic rock WAXQ, third straight month, 6.7 – 6.3, -.4

Largest 6+ August 2023 – September 2023 Increase: sports talk WFAN (+.8)

Largest 6+ August 2023 – September 2023 Decrease: adult contemporary WLTW (-.8)

Up next: September 2023 overviews for: Washington, DC; Boston; Miami; Seattle; Detroit; Phoenix; Minneapolis; San Diego; Tampa; Denver; Baltimore; and St. Louis.

Email Mike Kinosian at Mike.Kinosian@gmail.com.

Industry News

CTBS Podcast Net Launches Karol Markowicz Show

Premiere Networks announces that the Clay Travis & Buck Sexton Podcast Network will debut “The Karol Markowicz Show” to its lineup of podcasts on October 9. Markowicz is a New York Post and FOX News columnist and is co-author of the best-selling book, Stolen Youth (DW Books, 2023). Premiereim says, “The new podcast expands on the topics that drive Markowicz’ most-popular columns, namely, the cultural and social issues that affect us all. From marriage and family, to career and relationships, Markowicz aims to find real answers to the deep questions that really matter, while taking listener questions and welcoming some of the biggest names in news, politics and entertainment for candid conversations.” Markowicz says, “I’m thrilled to join The Clay Travis & Buck Sexton Podcast Network on iHeartRadio. I’ve been approached, over the years, to do a podcast but it never felt like the right fit. Joining Clay and Buck is a dream. I’m such a big fan of both of these men and can’t wait to join the team.”

Industry News

Radio Hall of Fame Inducts 2023 Legends

The Museum of Broadcast Communications announces the selection of 12 Legends inductees into the Radio Hall of Fame for 2023. The Legends inductees recognize the talents and efforts of on-airim personalities, programmers and operators who contributed with greatness to the radio industry and have since passed away. The 2023 class includes: talk radio personality Bob Grant, Saga Communications chief Ed Christian, and talk personality Long John Nebel. Radio Hall of Fame co-chair Kraig T. Kitchin comments, “It’s heartfelt recognition to see these individuals and their career contributions to the radio industry recognized with this induction. They’ve made a forever impact on the audiences and businesses they interacted with and for that, we’re grateful.” See more about the Legends here.

Industry News

Talk Host Ian Freeman Sentenced After Bitcoin Money Laundering Conviction

Ian Freeman (below, left), the co-founder of the independent, nationally syndicated talk radio show “Free Talk Live,” was sentenced to eight years in prison after being convicted in federal court of laundering $10 million in what the feds called “romance scams and other internet fraud.” U.S. Attorney Jane E. Young states, “The defendant’s criminal conduct devastated many vulnerable people. Dozens of victims were identified during the investigation. Many of them lost their life’s savings by way of Freeman’s bitcoin moneyim laundering scheme. The Court recognized that an important part of this sentence was for the defendant to provide restitution to the victims. In financial crimes cases such as this, providing restitution to victims is one of the highest priorities of the U.S. Department of Justice and this Office.” Free Talk Live co-founder Mark Edge (right) tells TALKERS magazine, “It was a sad day for ‘Free Talk Live’ yesterday. Ian, our co-founder, received eight years in prison, followed by two on probation and a $40,000 fine. Restitution and forfeiture are as yet to be determined but will likely be six figures. Ian maintains his innocence but was taken into custody following sentencing. We were prepared for this possibility, as much as we could be. ‘Free Talk Live’ will go on seven nights a week from 7:00 pm to 10:00 pm ET.” See the U.S. Attorney’s Office press release here.

Industry News

Dallas Sports Radio Host and Producer Mark Friedman Dies

Longtime Dallas sports radio host and producer Mark “Friedo” Friedman has died after a years-long health battle. The Morning News piece notes that Friedman “spent over two decades working in Dallasim sports radio, starting at 570 KLIF in 1994 and eventually joining host Norm Hitzges in moving to 1310 The Ticket [KTCK-AM] in 2000.” Friedman’s brother Joel posted the news of his passing on Facebook, says, “It is with a heavy heart that I share the news of my brother’s passing. Many of you knew about his health battle over the past several years, and he had been doing remarkably well considering everything he had gone through.” Read the Dallas Morning News story here.

Industry Views

Pending Business: Still Learning

By Steve Lapa
Lapcom Communications Corp
President

I think it was the great Michelangelo who said, “I’m still learning.” Three simple words that can make or break any of us in marketing.

I am still amazed at the success and customer loyalty at Trader Joe’s. Why is it that a homespun marketing approach develops loyalty, when I have found more competitive prices and sometimes higher quality foods elsewhere?

Yet there I was lost in the regular South Florida Sunday crowd, standing in line, basket-to-basket, ready to check out. I have never heard or seen an ad for Trader Joe’s, yet the store was packed. The scene at the 59th Street store in Manhattan was quite similar last year when I spent three months in the city, or the one in D.C. close to my daughter’s home, even the Trader Joe’s in Sandy Springs, Georgia near my other daughter’s home was slammed on a Sunday three years ago.

Too much information for a column on sales and marketing?  Believe it or not, I still can’t figure out how with no frequent buyer program, super discounts, or incentive marketing I became such a frequent shopper. I guess just like Michelangelo, I’m still learning.

Here is what I have learned from Trader Joe’s that connects the dots to our sales and marketing world.

— Keep it simple. Ever notice how the prices are clear, easy to read and seem to present a perceived value? How does your presentation packaging stand up? Does it take an IT expert to understand how to interpret your computer driven proposals?

— Everyone has something positive to say. I have never heard any of the folks at any of those locations say a negative word, even when parking was a game of musical cars. How about you? Are still blaming the boss for higher pricing or tighter credit?

— Variety is in the eye of the customer. Other stores with more square footage have greater variety. Sometimes you need it, most of the time you don’t. How many times have you thought to yourself, “There are just too many options in this pitch.”

— Got a complaint? We can fix that. Somebody please show us a local radio station training for excellent customer service. It just isn’t a long-term commitment. Maybe a perceived unnecessary expense in our business.

— Consistency. Like every successful enterprise that is public facing, consistency and dependability build trust and customer loyalty. How about us?

Sales and marketing are a dynamic process that is always adjusting to the competitive landscape and the needs of the customer. And that is why we should all follow Michelangelo’s lead and never stop learning.

Steve Lapa is the president of Lapcom Communications Corp. based in Palm Beach Gardens, FL. Lapcom is a media sales, marketing, and development consultancy. Contact Steve Lapa via email at: Steve@Lapcomventures.com.

Industry Views

Monday Memo: Beware the Banter

By Holland Cooke
Consultant

imRadio talkers: What is this hour about? How will listeners benefit from listening? And how long do you expect them to wait to hear that?

To quote Jerry Seinfeld…

“There is no such thing as an attention span. This whole idea of an attention span is, I think, a misnomer. People have an infinite attention span if you are entertaining them.”

Are they entertained hearing about your weekend? About your sidekick/board-op/screener’s weekend? By a long, self-amused, produced show intro? Or are they quickly engaged, by your invitation to weigh-in-on topic du jour? Or by your offering them Q+A access to a guest who can address their concerns?

What if they believe the promos?

 As each day’s news causes us all to wonder “What NEXT???” smart stations methodically invite on-hour listening appointments, for “stay close to the news… a quick update, throughout your busy day.” Whether that’s a network feed or a local newscast, whoever delivers it reckons what is relevant to the lives of the mentally busy, in-car listeners our advertisers want as customers. In consultant-speak, it’s “take-home pay” for tuning-in.

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They may listen mostly to other stations that play music, but those stations aren’t as informative. So – as the weather forecast signals the end of that on-hour update – can you freeze the driver’s index finger in mid-air between the steering wheel and the button for “Kiss” or “Magic” or “Cat Country?”

 Does your A-block rock?

Most common miscalculation I hear? Extended banter before the first break. A-block ends with (finally) a specific, inviting call-in proposition or teases the guest coming up… after the break, when the show really begins.

Better: Tee-up what’s-up immediately as the hour begins. Try this: Make the very first thing you say a question which includes “you” and/or “your.” Then say hello, and swap takes on that topic with your sidekick/board-op/screener.

One warning: Sounding so-quickly-engaging may divert your screener. The phone’s already ringing.

Holland Cooke (HollandCooke.com) is a consultant working at the intersection of broadcasting and the Internet. He is the author of “Your Trusted Voice: How to Attract New Clients More Efficiently than Competitors Who Spend a Fortune on Advertising.” Follow HC on Twitter @HollandCooke

Industry News

Audacy Provides Update on Capital Structure

Audacy issues a statement regarding its ongoing discussions with lenders to refinance its debt and “optimize the Company’s balance sheet to position the Company for long-term growth, capitalizing on its scaled leadership position across the audio market.” Audacy is employing the 30-day grace period for the cash interest payment of approximately $18 million, due on September 30, 2023, to holders of itsim 6.75% senior secured second-lien Notes due March 31, 2029. The decision to use the grace period will not trigger an event of default under the indenture governing the Notes, and the Company retains the right to make the interest payment to the holders of the Notes through the end of the grace period. Audacy says it intends to utilize the 30-day grace period to continue its dialogue with lenders “regarding a potential plan to strengthen its capital structure to support Audacy’s strong operating business and position Audacy for long-term growth.” Audacy chairman, president and CEO David Field comments, “We continue to engage in discussions with our lenders as we execute on our overall growth strategy and remain focused on investing in our people, platform, content and technology capabilities to serve our listeners and customers. We continue to drive progress across our key performance metrics, meaningfully advance our ad tech and product roadmap and enter new partnerships to enhance content, distribution and monetization opportunities.”

Industry News

Nasdaq Begins Delisting Procedure for Urban One

On Friday (9/29) Urban One, Inc received a letter from the Listing Qualifications Department of The Nasdaq Stock Market LLC notifying the company that Nasdaq has initiated a process that could result in the delisting of the company’s securities from Nasdaq as a result of the company not being in compliance with the Nasdaq Listing Rule that requires listed companies timely file all required periodicim financial reports with the Securities and Exchange Commission. Urban One says it intends to timely request a hearing before a Nasdaq Hearings Panel and that request will automatically stay any suspension or delisting action through October 20, 2023. The company will request that the stay be extended through the hearing and the expiration of any additional extension period granted by the Hearings Panel through March 26, 2023. There’s no assurance that the Hearings Panel will grant the additional extension or that Urban One will be able to regain compliance by the end of any additional extension period. The company is late with its quarterly financial reports for the first and second quarters of 2023. As previously reported, this comes as the result of the company dismissing its previous independent registered public accounting firm BDO USA, LLP and hiring Ernst & Young LLP.

Industry News

Urban One Files Preliminary Q1 2023 Financial Results with SEC

Relative to the preceding story, on Friday (9/29) Urban One filed an 8-K Form containing its preliminary financial results for the first quarter of 2023. The company reports consolidated revenue of $109.9 million, a decrease of 2% from the same period in 2022. Urban One breaks down its report into segments and states that its broadcast radio division brought in revenue of $35.2 million, an increase of 11.7% over the same period in 2022. For the first quarter of 2023, Urban One reports a net loss of $1.5 million compared to the net income of $16.5 million it reported in the first quarter of 2022.

Industry News

15th Annual “Hurley in the Morning” Charity Dinner & Silent Auction Succeeds in Spite of Weather in AC

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One of the most respected and impactful local talk radio-related charities in America – Townsquare Media-owned WPG, Atlantic City, NJ host Harry Hurley’s “Hurley in the Morning Charity Dinner & Silent Auction” – took place Friday evening (9/29) at the Resorts Casino Hotel’s iconic Ocean Ballroom. This marks the 15th installment of one of the Garden State’s most important annual civic events. More than 263 paid guests attended including a who’s who of elected officials, business leaders and broadcast industry luminaries as well as various members of the community. FOX News Radio and FOX News Channel superstar Brian Kilmeade was this year’s guest of honor and keynote speaker. Kilmeade autographed copies of his soon-to-be released historical book, Teddy and Booker T.: How Two American Icons Blazed a Path for Racial Equality (Sentinel, 2023). Former State Senator Bill Gormley (R-NJ) received the event’s first-ever lifetime achievement award. Since its establishment, the Hurley in the Morning Charity Foundation has raised more than $1.3 million to help non-profit public service organizations throughout New Jersey and beyond including the Broadcasters Foundation of America. Both houses of the legislature voted to officially make this past Friday “Harry Hurley Day” in Atlantic County, New Jersey. Adding a dramatic note to the event, Kilmeade’s appearance was jeopardized at the last minute by the terrible flooding that took place in New York City that day. Hurley tells TALKERS, “The effort that Brian made to be our guest of honor and keynote speaker in the face of severe weather obstacles was truly extraordinary.” Hurley wrote the details of this experience dealing with the official state of emergency declared in New York City due to a second strike by tropical storm Ophelia in his WPG blog that you can read here. Hurley says, “Brian has materially and directly helped me to raise more than $100,000 for the Harry Hurley in the Morning Charity.” 

Industry Views

Matthew B. Harrison is This Week’s Guest on Harrison Podcast

Two generations of the Harrison radio family meet on mic discussing the copyright implications of artificial intelligence as Matthew B. Harrison is this week’s guest on the award-winning PodcastOne series, “The Michael Harrison Interview.” Matthew, the son of Michael, is VP/associate publisher of TALKERS in addition to being a media and intellectual property attorney, talent manager and audio/video producer.  His latest productions, “I Got a Line in New York City” (www.igotaline.com) and “My Friend is Going Away” (www.myfriendisgoingaway.com) are experimental exercises in the utilization of AI graphics in the music video genre. On this podcast, Harrison and Harrison bring into focus the somewhat murky application of copyright law in communications and the arts as we hurtle into the frontier age of artificial intelligence. Listen to the podcast in its entirety here

Industry News

“You Better You Bet” Adds Two Distribution Platforms

Audacy announces a series of content distribution partnerships to bolster the reach of BetQL Network’s sports betting show, “You Better You Bet,” hosted by Nick Kostos and Ken Barkley. The company partners with Stadium, an interactive sports network, to bring “You Better You Bet” to audiencesim nationwide via Stadium’s portfolio, WatchStadium.com/Live and Stadium affiliates YouTubeTV, The Roku Channel, FuboTV, Amazon, Samsung TV Plus, Tubi and more. Audacy also agrees to a deal with SiriusXM to air “You Better You Bet” on the satellite radio platform. BetQL Network VP Mitch Rosen says, “We’re thrilled to announce these strategic agreements with Stadium and SiriusXM, which will significantly expand the reach of ‘You Better You Bet,’ solidifying its position as the #1 sports betting podcast in the U.S.”

Industry News

TALKERS News Notes

PodcastOne announces that “The Prosecutors,” podcast hosted by Alice LaCour and Brett Talley, is being honored as the “People’s Choice: Creator of the Year.” The inaugural “Creator of the Year” award was voted on by thousands of fans and CrimeCon attendees and bestowed on Saturday (9/23) in Orlando at the second annual CrimeCon CLUE Awards.

FOX Business Network reports that its “Democracy 24: FOX Business Republican Primary Debate” was the most-watched program in linear television, digital and streaming on Wednesday evening, averaging 9.5 million viewers and nearly 2 million in the A25-54 demo on FOX News Channel, FBN, and UNIVISION, according to data from Nielsen Media Research.

Industry News

Meeting of the Heavies

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Nationally syndicated Westwood One host Dan Bongino (left) paid a visit to his South Florida affiliate WFTL, Fort Lauderdale where he was greeted by the station’s local star and fellow TALKERS Heavy Hundred member Joyce Kaufman (right). Kaufman’s popular daily show follows Bongino’s 12:00 noon to 3:00 pm slot on the big-signaled Hubbard Broadcasting-owned news/talk outlet.

Industry News

iHeartMedia Unveils New Twin Cities Pro Basketball Deals

iHeartMedia Minneapolis announces new deals for streaming and radio partnerships with the NBA’s Minnesota Timberwolves and the WNBA’s Minnesota Lynx. As part of this multi-faceted partnership, every Timberwolves game will be available on the newly created Minnesota Timberwolves channel onim the iHeartRadio app. This is the first team with an exclusive streaming channel on the iHeartRadio platform. In addition, sports talk KFXN-FM “KFAN 100.3” becomes the basketball organization’s new flagship radio station for select Timberwolves games and the majority of Lynx games. iHeartSports president Kevin LeGrett states, “We are excited about this partnership and honored to be the broadcast and streaming home of the Minnesota Timberwolves and Minnesota Lynx. We are thrilled to deliver innovative Timberwolves and Lynx coverage, programming and integrations to millions of their fans across the state and beyond!”

Industry Views

In Pursuit of Younger Demos

By Walter Sabo
Consultant, Sabo Media
A.K.A. Walter Sterling
Radio Host, “Sterling On Sunday”
Talk Media Network

imThe persistent liability of most talk stations is that they attract a high percentage of listeners over the age of 65. Consider that many of those older listeners are attracted to radio shows that are talking for companionship and comfort.

There are simple, tested techniques to incorporate in an on-air presentation that will appeal to a younger listener. If put on the air these tips will also enhance a station’s PPM results.

— Bumper music is unnecessary, it makes breaks seem longer. If it is necessary to use bumper music it should have been recorded after the year 2000. 2000 was obviously 23 years ago. A 35-year-old was 12 in 2000.

— Young people are busy with work, kids, life. They are attracted to radio that matches their pace. The shorter the calls, the younger the callers will be. DO NOT thank callers for holding on – that’s a screener’s job. Thank a caller for holding on and you signal that it takes a long time to get on the air. Busy people won’t call to be put on hold!

— The editorial page of any newspaper has the lowest readership. Comics, horoscope, and entertainment have the highest. Quote the editorial page and you’ll wake up grandpa and scare away the new mom. Did you know Taylor Swift has a new boyfriend?

— Everyone is attracted to mirrors of their lives. We engage with people who have similar problems with their kids, in-laws, jobs, money, car. How would you make a friend at a party? Those techniques will work for you on the air. What did your mother tell you about party talk? “Don’t talk about politics or religion, talk about the weather and the shrimp”

— The easiest way to attract younger listeners and repel older listeners is to play music on the weekend. Targeted, researched music that appeals to the exact audience age you covet. WABC features several music shows on the weekend. Sabo Media’s charter clients include “New Jersey 101.5” and “Real Radio Orlando” They air music all weekend, talk all week.

BONUS: Music on the weekend puts a station on concert, movie, music, club, and bar buys!

Just like a music station, a talk station must present a consistent package of entertainment, topics, news stories, music selection, production elements must appeal to your target listener. No wavering.

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Above is a picture of two of Sterling On Sunday’s loyal listeners. Steven and Casandra of Burlington, NJ. Steven owns the bakery, Casandra works there and is a junior in college.

Walter Sabo founded Sabo Media to work with innovative media companies such as RKO, SiriusXM Satellite Radio, PARADE magazine, Pegasus, Apollo Advisers and others. He produces and hosts the successful talk show, Sterling On Sunday. Last Sunday the topics included how to know what’s in the custard in donuts.www.waltersterlingshow.com. Walter Sabo can be emailed at walter@sabomedia.com.