Industry News

Cumulus Media Q4 2023 Revenue Declines 11.9%

Reporting its operating results for the fourth quarter of 2023 and for the full year of 2023, Cumulus Media Group reveals Q4 net revenue of $221 million, a decrease of 11.9% from the same period in 2022. The company posted a net loss of $54,000 in Q4 of 2022 compared to the net loss of $98 million it reports for Q4 of 2023. For the full year of 2023, net revenue was $844.5 million – a decrease of 11.4%im from the full year of 2022. Cumulus reported net income of $16.2 million for 2022, while posting a net loss of $117.9 million for the full year of 2023. Cumulus president and CEO Mary G. Berner says, “While 2023 was a tough year across the media landscape, we were able to offset some of the effects of the weak national advertising climate through strong execution in our key focus areas. Specifically, we grew our digital businesses, meaningfully reduced fixed costs, and improved our balance sheet. Looking ahead, though national advertisers are expressing interest in increasing their radio buys, as of yet, ad demand remains choppy, reducing our visibility into the rest of 2024. That said, our industry-leading performance during similarly weak macro environments gives us significant confidence in our ability to navigate through this one and rebound strongly when the advertising market improves.” Looking at Cumulus’ business segments, the digital segment to which Berner refers was up 5% in Q4 of 2023 to $39.6 million, but total broadcast revenue during the quarter was down 18.2%. Spot revenue declined 18.3% and network revenue was off 17.9% in Q4 2023 compared to the same period in 2022.