Industry News

TALKERS News Notes

iHeartMedia Launches “True Crime Tonight.” iHeartMedia announces the premiere of “True Crime Tonight” in collaboration with KT Studios. “True Crime Tonight” will initially launch on more than 20 broadcast radio stations across the country Sunday through Thursday evenings live at 10:00 pm local time beginning June 1. The two-hour show is being led by Stephanie Lydecker, founder and CEO of KT Studios; Courtney McKenna Armstrong, producer and voice of KT Studios’ podcasts; and Baudi Moovan, crime analyst and star of Netflix’s “Don’t F*** with Cats.”

Edison Unveils Infinite Dial UK. At The Podcast Show in London, Edison Research released its finding about UK digital media consumption via it’s the Infinite Dial UK 2025. The study looked at tech ownership, social media usage, online audio, and podcast listening in the UK.

Podcast One Acquires New Shows. PodcastOne announces it broadens its programming slate by adding several new and acquired podcasts to its network. Acquisitions include “Love Murder,” “The Broadside” and “Intrusive Thoughts” by Adam Rippon, with new podcasts “Yestergays” with Justin Sylvester and Blakely Thornton and “A Lot of You Have Been Asking” from comedian Hayden Cohen.

Industry News

Top News/Talk Media Stories This Past Week (May 26 – 30, 2025)

Here are the most talked about stories of the past week (5/26-30) on news/talk radio and related talk media according to TALKERS:

Stories

1. Big, Beautiful Bill / National Debt
2. Trump Tariffs Rulings
3. Trump vs Harvard / Chinese Student Visas Policy
4. Musk to Leave DOGE
5. Israel-Gaza War / Iran Nuclear Talks
6. Russia-Ukraine War / Trump-Putin Tensions
7. FBI-ICE Arrests
8. Golden Dome Defense System
9. Pardons & Commutations
10.Diddy Trial

People

1. Donald Trump
2. Mike Johnson
3. Alan Garber
4. Elon Musk
5. Benjamin Netanyahu
6. Vladimir Putin
7. Xi Jinping
8. Jake Tapper
9. Todd & Julie Chrisley
10.Sean “Diddy” Combs

To see the full TALKERS Stories, Topics, and People Charts, please click HERE.

Industry News

WWO: Reach Helps Build “Mental Availability”

This week’s blog post from Cumulus Media | Westwood One’s Audio Active Group looks at the effects of reach on and advertiser’s “mental availability.” The piece quotes authors Les Binet and Sarah Carter from their book, 66 Ways To Screw It Up: How Not to Plan, “The single most important factorimg driving brand preference is ‘mental availability’: how well known a brand is, and how easily it comes to mind. Brands with low mental availability tend to struggle, rejected in favor of more familiar rivals. Or not considered in the first place. Brands with high mental availability don’t have to push so hard to sell, so tend to have higher market shares and better margins.” The authors also advise, “Always aim to get more customers from all segments of the market. It’s the main way brands grow.” The blog post concludes that AM/FM radio makes your media plan better by increasing reach. One example is illustrated as follows: Edison’s “Share of Ear” study of ad-supported audio reveals the combined persons 18+ daily reach of Pandora and Spotify is only 12% of Americans. Adding podcasts causes reach to surge to 29%. The introduction of AM/FM radio lifts daily reach to 74%. See the full blog post here.

Industry News

BIN Announces Partnership with The Obama Foundation

iHeartMedia’s BIN: Black Information Network announces its collaboration with The Obama Foundation to advance community engagement with youth. “This multi-year collaboration — the first of its kind for BIN — brings together its mission to inform, educate and elevate Black voices with The Obama Foundation’s commitment to empowering individuals and communities to create lastingimg change. Both organizations share a vision of advancing equity, social justice and civic engagement for future generations.” BIN president Tony Coles adds, “This powerful collaboration will deliver important, unbiased information to our audiences, promote civic engagement, and foster inclusive dialogue. In today’s news environment, our responsibility is to ensure the stories, commitment and goals of civic and community leaders are heard by our listeners and carried forward by future generations.” BIN will advance the mission of the Obama Presidential Center in the runup to opening in 2026 by sharing and distributing stories focused on President Obama’s legacy, community-driven initiatives on the South Side of Chicago and engaging in national conversations around equity, democracy and change.

Industry Views

SABO SEZ: They Want What You Have

By Walter Sabo
a.k.a. Walter M Sterling
Host, Sterling Every Damn Night
WPHT, Philadelphia
Sterling On Sunday, Syndicated, TMN

imgDozens of brand-new audio hardware and software companies have been launched during the past 20 years. These start-ups are usually funded by venture capital money. VC money is not invested to return a profit, it’s poured in to – pour it in. Their money is “different” than the cashflow that fuels your business. Start-up money buys time to profit.

Amazon lost money its first 10 years. Spotify launched in 2008 and turned a full year profit for the first time – last year.

MOST venture-backed start-ups do not make it to profit, they close.

With virtually unlimited funds and no deadlines, what are the strategic markers for success of most fresh, new audio businesses? Having performed due diligence for many start-ups, this is an informed summary of their goals:

— Significant distribution of the product.
— Robust, broad-appeal content offerings
— Proven metrics for securing advertising dollars
— Positive cultural impact
— Embraced by late-stage adopters
— Advertiser credibility

Hold radio to the above checklist.  92% of the population has a radio – more households than own a TV. Radio’s distribution is elegant, wireless, and free. Streaming? Yes, radio has streamed to the car since 1938. How’s UCONNECT or APPLE PLAY working in your KIA? Buffering now? Bluetooth pairing? At-home streams cost about $1,000 for a computer, $100 a month for WiFi, $150 for software upgrades and repairs. Radio distribution: turn it “ON.” No startup audio service will match radio’s distribution system.

Mature means predictable. Content offerings on radio are understood, accepted, and quickly adjusted if not appealing. Audio start-ups are rarely run by execs with audio entertainment experience. Their execs tend to be recruited from two groups: techs and discoverers. Techs because somebody has to make it work. Discoverers because you would be shocked at how many audio newcomers were funded on the wacky premise that AM/FM fails to see how badly Americans want to hear brand new music! Lurking among workers within the streaming and satellite communities is the harsh prejudice that pros with actual radio experience are satanic dinosaurs.

Most start-ups flirt with doing good for the country, ie; positive messaging, lots of jazz or world music. AM/FM has hardcore positive impact witnessed by the fact that most public radio stations enjoy ratings dominance. No other medium – none – raises more money for community charities than AM/FM.

Driving a new product past the innovators, early adopters, early majority to late majority is the path to success in any industry. AM/FM reached late majority when Bing Crosby had his own show. How’s mom doing with Spotify?

Advertiser credibility: Procter & Gamble returned to radio in the early 2000s. Last year P&G landed near the top of radio advertisers. Procter has no sense of humor or time for nonsense. If P&G buys a lot of radio, end of story. Again.

Not legacy media. Proven media.

Walter Sabo has been a C Suite action partner for companies such as SiriusXM, Hearst, Press Broadcasting, Gannett, RKO General and many other leading media outlets. His company HITVIEWS, in 2007, was the first to identify and monetize video influencers.. His nightly show “Walter Sterling Every Damn Night” is heard on WPHT, Philadelphia. His syndicated show, “Sterling On Sunday,” from Talk Media Network, airs 10:00 pm-1:00 am ET, and is now in its 10th year of success. He can be reached by email at sabowalter@gmail.com.

Industry News

Bay Area Sports Collective Announces New Shows

Back in March, former Bay Area sports personalities Tom Tolbert, Paul McCaffrey, and John Lund – along with programmer Jeremiah Crowe – launched the digital audio platform Bay Area Sports Collective. Now, the company adds three new podcasts to its offerings. Jeremy Affeldt’s “Built Forimg The Storm,” “Girl, How’d You Get That Gig?” hosted by Amy Gutierrez and Celeste Gehring, and Rod Brooks’ “Quality Hang with Rod Brooks & Friends” debut on Friday (5/23). Jeremiah Crowe says, “After launching Bay Area Sports Collective in early March, it became apparent there were other hosts who wanted to join our team. We are proud to expand our growing podcast network with additional hosts the local Bay Area sports fans know and trust. The future looks bright for the collective and our fans.”

Industry News

NPR Shows Remain Atop Triton Digital Podcast Ranker

Triton Digital releases its U.S. Podcast Ranker for April based on weekly average downloads andimg NPR’s “NPR News Now” and “Up First” remain in the #1 and #2 positions, respectively. Other radio-related podcasts of note include Salem Podcast Network’s “The Charlie Kirk Show” steady at #6, Cumulus Podcast Network’s “VINCE” falling five places to #8 and iHeartRadio’s “The Clay Travis and Buck Sexton Show” dipping one place to #14. See the complete ranker here.

Industry News

Bob & Tom Show Does Live Jingles & Commercials for Indy Clients

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Yesterday (5/20), “The Bob & Tom Show” and flagship station WFBQ-FM, Indianapolis produced live spots for a dozen local clients. During spot breaks, the advertisers were featured in a live commercial accompanied by musicians and singers from The Bob & Tom Show band. Each business received a custom musical jingle, written and produced by “Bob & Tom” host Tom Griswold and his network of musicians and comedy writers. Griswold says, “This allows local businesses to both have fun with radio advertising and then see the real results that follow when creative thinking is applied to focus on their product or service.” Radio Advertising Bureau CEO Mike Hulvey attended the broadcast and “praised the innovative format as a ‘model for how radio can remain fresh, fun, and deeply connected to the communities it serves.’” The advertisers also received a professionally produced video and audio recording of their performance to use in future marketing.

Industry Views

When the Algorithm Misses the Mark: What the Walters v. OpenAI Case Means for Talk Hosts

By Matthew B. Harrison
TALKERS VP/Associate Publisher
Harrison Media Law, Senior Partner
Goodphone Communications, Executive Producer

imgIn a ruling that should catch the attention of every talk host and media creator dabbling in AI, a Georgia court has dismissed “Armed American Radio” syndicated host Mark Walters’ defamation lawsuit against OpenAI. The case revolved around a disturbing but increasingly common glitch: a chatbot “hallucinating” canonically false but believable information.

The Happenings: A journalist asked ChatGPT to summarize a real court case. Instead, the AI invented a fictional lawsuit accusing Walters of embezzling from the Second Amendment Foundation — a group with which he’s never been employed. The journalist spotted the error and never published inaccurate information. But the damage, at least emotionally and reputationally, was done. That untruth was out there, and Walters sued for defamation.

Last week, the court kicked the case. The court determined Walters was a public figure, and as such, Walters had to prove “actual malice” — that OpenAI knowingly or recklessly published falsehoods. He couldn’t but now it may be impossible.

The judge emphasized the basis that there was an assumption false information was never shared publicly. It stayed within a private conversation between the journalist and ChatGPT. No dissemination, no defamation.

But while OpenAI may have escaped liability, the ruling raises serious questions for the rest in the content creation space.

What This Means for Talk Hosts

Let’s be honest: AI tools like ChatGPT are already part of the media ecosystem. Hosts use them to summarize articles, brainstorm show topics, generate ad copy, and even suggest guest questions. They’re efficient — and also dangerous.

This case shows just how easily AI can generate falsehoods with confidence and detail. If a host were to read something like that hallucinated lawsuit on air, without verifying it, the legal risk would shift. It wouldn’t be the AI company on the hook — it would be the broadcaster who repeated it.

Key Lessons

  1. AI is not a source.
    It’s a starting point. Just like a tip from a caller or a line on social media, AI-generated content must be verified before use.
  2. Public figures are more exposed.
    The legal system gives less protection to people in the public eye — like talk hosts — and requires a higher burden of proof in defamation claims. That cuts both ways.
  3. Disclosure helps.
    OpenAI’s disclaimers about potential inaccuracies helped them in court. On air, disclosing when you use AI can offer similar protection — and builds trust with your audience.
  4. Editorial judgment still rules.
    No matter how fast or slick AI gets, it doesn’t replace a producer’s instincts or a host’s responsibility.

Bottom line: the lawsuit may be over, but the conversation is just beginning. The more we rely on machines to shape our words, the more we need to sharpen our filters. Because when AI gets it wrong, the real fallout hits the human behind the mic.

And for talk hosts, that means the stakes are personal. Your credibility, your syndication, your audience trust — none of it can be outsourced to an algorithm. AI might be a tool in the kit, but editorial judgment is still the sharpest weapon in your arsenal. Use it. Or risk learning the hard way what Mark Walters just did. Walters has yet to comment on what steps – if any – he and his lawyers will take next.

TALKERS publisher Michael Harrison issued the following comment regarding the Georgia ruling: “In the age of internet ‘influencers’ and media personalities with various degrees of clout operating within the same space, the definition of ‘public figure’ is far less clear than in earlier times. The media and courts must revisit this striking change. Also, in an era of self-serving political weaponization, this ruling opens the door to ‘big tech’ having enormous, unbridled power in influencing the circumstances of news events and reputations to meet its own goals and agendas.”

Matthew B. Harrison is a media attorney and executive producer specializing in broadcast law, intellectual property, and First Amendment issues. He serves as VP/Associate Publisher of TALKERS magazine and is a senior partner at Harrison Media Law. He also leads creative development at Goodphone Communications.

Industry News

“Brad vs Everyone” Joins iHeartPodcasts

Premiere Networks announces that journalist and social media influencer Brad Polumbo’s podcastimg “Brad vs. Everyone” is joining iHeartPodcasts. Polumbo’s podcast featured him covering “the most interesting and entertaining stories in politics and on the internet from a center-right, independent perspective.” He comments, “I’m thrilled to launch this partnership with Premiere Networks and iHeartPodcasts, and to work with their fantastic team to bring ‘Brad vs. Everyone’ to new audiences. It’s an honor to join a network with incredible talent and massive reach, and I look forward to the podcast reaching new heights!”

Industry Views

Monday Memo: Your Passion, Your Media Station

By Holland Cooke
Consultant

imgTALKERS publisher Michael Harrison introduced the term in the 1990s, inviting us to think-beyond the real-time audio we were sending up those towers. What he described seemed conceptual, even futuristic, back then, when we were still logging-onto AOL via dial-up (screech).

The “Media Station” he reckoned we would be producing by now seemed more like a place than a show. It wouldn’t be bound by regulation or sponsor sensitivities or an on-air format. Content needn’t be 30- or 60-seconds or minutes. It won’t even have to be audio. Or governed by how long you can last between bathroom breaks or eating or sleeping, because it won’t be the real-time content that radio was confined to then.

Back to the future. Among headlines from 2025 Edison Research “Infinite Dial” research:

— 248 million Americans are on social media.
— 91% (262 million) own a smartphone.
— 101 million own a smart speaker.
— 40% of vehicles now on the road have phone integration.
— Though AM/FM is still the #1 in-car audio, #2 is online audio, #3: podcasts.
— 210 million listen to online audio every week.
— “Podcast consumption is at an all-time high.” 55% of Americans listen each month.

Anyone anywhere can publish something that is available to everyone everywhere.

im

Most who read this are probably content creators, many working full or part-time at radio stations, doing the station’s business. Using that same skill set, build your own, a Media Station. Most of the tools are free, including ChatGPT, which will even help you plan it.

What’s your area of expertise?? Your hobby? Your passion? Your media station could include:

— Podcasts
— Blog, inviting participation
— Tutorial videos about a craft or skill
— Tips-N-Tricks about ____
— Checklists/worksheets/recipes/other documents, as PDF downloads
— Stories about businesses or artists, traditions or customs, history, science, tech
— DIY projects, of any sort
— Makeover transformations
— Fitness routines and workout tips
— Money topics
— Food topics of all sorts, including restaurant reviews
— Relationship topics
— Travel
— Product reviews/recommendations
— Sports
— Amazon Associate links to earn commission on related products
— Whatever!

NOT saying: Build a media station so it becomes your livelihood after the next round of cutbacks. But, hey…

Holland Cooke (HollandCooke.com) is a consultant working the intersection of broadcasting and the Internet. Follow HC on Twitter @HollandCooke and connect on LinkedIn

Industry News

Conservative Groups Petition FCC for Regulatory Relief

More than 20 conservative groups, led by Heritage Action for America, sent a letter Federal Communications Commission Chairman Brendan Carr voicing their support for the agency’s efforts to modernize what they call outdated ownership regulations that they say negatively impact local TV and radio stations. The letter puts forth the argument that digital media is at an advantage over analogue media due to these regulations. “The FCC’s television and radio ownership rules date back to theimg 1940s, when broadcast dominated mass communications in the U.S. Since then, the media marketplace has changed drastically – from widespread deployment of cable and satellite television networks to the rise of social media, podcasts, and streaming. Local broadcasters compete directly with Big Tech, streaming services, and social media platforms in the marketplace of consumer content. Yet, unlike their competitors such as YouTube and Facebook, broadcasters are limited by the ownership rules in how many households and consumers they can reach. This is an inherent disadvantage.” The letter adds, “By eliminating the national television cap, local TV duopoly restrictions, and local radio ownership caps, broadcasters can better achieve the scale and efficiencies necessary to compete – and to attract vital investment – in a fragmented and rapidly evolving information market.” See the complete letter here as posted by NAB.

Industry News

FCC’s Gomez: Trump Administration in “Coordinated Efforts to Censor and Control”

In a speech at the 2025 Media Institute Communications Forum on May 15, FCC Commissioner Anna Gomez criticized what she called the Trump administration’s “campaign to censor and control” stating “[S]ince day one the FCC has been implementing the will of this Administration and undermining the First Amendment at every turn.” Gomez said the administration has “initiated investigations andimg floated debilitating rate regulation schemes that target national network broadcasters for their newsrooms’ editorial decisions, harassed private companies for their Diversity, Equity, and Inclusion efforts, and threatened tech companies that respond to consumer demands for content moderation and fact-checking.  Separately, they have attempted to shutter Voice of America and sought retribution against lawful residents that protest Administration policies.” She cited two occasions where presidents – FDR in 1939, and John F. Kennedy in the early 1960s – asked their FCC Chairs to shut down media outlets critical of their policies and those FCC Chairmen boldly refused.  She added, “This is what courage looks like—FCC Chairs refusing to wield the agency’s licensing authority as a weapon in contravention of the First Amendment and the Communications Act, even in the face of political pressure.”

Industry News

iHeartMedia and Bloomberg Extend Podcast Partnership

iHeartMedia and Bloomberg Media are renewing their podcast deal to continue co-producing new original podcasts and extend iHeartMedia’s role as the exclusive distributor of Bloomberg Media’s slate of shows. iHeartPodcasts president Will Pearson says, “Since 2021, we have produced andimg distributed over 30 podcasts with Bloomberg Media that offer critical news alongside compelling storytelling across the world of business and finance.  We are thrilled to continue our partnership to develop, distribute and monetize this impressive lineup and grow our audience worldwide. With an impressive lineup of upcoming shows in the pipeline, our renewed partnership will continue to leverage iHeart’s massive audience reach to expand upon Bloomberg’s community of listeners and provide them with engaging content across the current economic landscape.”

Industry News

Salem Media Group Q1 Revenue Falls 12%

Salem Media Group’s first quarter 2025 net revenue was $39.8 million, a decrease of 12% from theimg same period in 2024. The company reports that net broadcast revenue was $39.8 million, down 13.6% from Q1 in 2024, and digital media revenue also fell to $10.2 million, a decline of about 4.5%. Salem’s net loss for the quarter was $7.1 million compared to the net loss of $5.1 million it reported in Q1 of 2024.

Industry Views

SABO SEZ: Give Credit

By Walter Sabo

a.k.a. Walter M. Sterling
Host, “Sterling Every Damn Night”
WPHT, Philadelphia
Host, “Sterling On Sunday,” TMN

imgRight now, dozens of well-suited, over-priced, unpleasant lawyers are fighting in Hollywood over the title credit their client should receive on a movie, TV show, or book cover. Placement within the credit roll at the end of a show is a battleground of egos and legalities. Part of the process of securing proper credit is governed by multiple union rules negotiated by multiple unions and corporate dictates of corporate masters. (You don’t get to be CEO of Paramount by being a nice guy.)

In most mass media, getting credit for the hard work of creating mass media is a very serious matter. What’s the “title slide” credit for you and your colleagues?

To your listener, you are a star. For no cost, you, your station, and our industry would benefit from building a credit roll at the end of each of your shows. Radio has a first class array of production software, processing and SFX libraries. Use those assets to create on air credit rolls for talent, PAs, anyone who touches a show.

The result: Credited employees will grow prouder of their work. They will be recognized by their friends. Advertisers will know their messages are part of a “big thing” and invest with confidence. Subliminally running credits for your station’s team puts radio on the same plateau as movies, TV, print. For free.

Consider every opportunity to elevate the stature of radio stars. When you have a substitute host or DJ please don’t say, “filling in for…” say, “guest starring.” How does your talent present themselves away from the station on remotes or appearances? KMART rack or Dress for Success? Fact: Management of other media say that radio executives and sales people “dress poorly.” Really, that’s their view of radio personnel. Lousy dressers. Easy fix.

Kudos to George Noory. At the end of each show, he credits his predecessors; all-night radio stars who, through the decades, explored UFO’s and non-traditional topics. George’s humble announcement celebrates radio’s robust history and places Noory in an all-hit lineup.

Walter Sabo has been a C Suite action partner for companies such as SiriusXM, Hearst, Press Broadcasting, Gannett, RKO General and many other leading media outlets. His company HITVIEWS, in 2007, was the first to identify and monetize video influencers. His nightly show “Walter Sterling Every Damn Night” is heard on WPHT, Philadelphia. His syndicated show, “Sterling On Sunday,” from Talk Media Network, airs 10:00 pm-1:00 am ET, and is now in its 10th year of success. He can be reached by email at sabowalter@gmail.com

Industry News

TALKERS News Notes

Cruz Podcast Airing in Philly. The Premiere Networks-syndicated “Verdict with Ted Cruz” is airing on Audacy’s news/talk WPHT, Philadelphia. Station brand manager Greg Stocker says, “‘Verdict with Ted Cruz’ is a one-hour, no-nonsense view of the political climate from someone who knows more than most. Bringing Senator Ted Cruz and his years of knowledge and experience to WPHT ensures our audience stays informed and engaged with the political conversations shaping our country.”

The Recombobulation Area Wins Journalism Awards. The Civic Media-owned publication The Recombobulation Area wins six awards in the Milwaukee Press Club’s 2024 “Excellence in Wisconsin Journalism” competition. Since launching in 2019, The Recombobulation Area has won 19 awards from the Milwaukee Press Club, including four gold, nine silver and six bronze honors. Civic Media also owns and operates radio stations across Wisconsin, including 11 news/talk/sports outlets.

Industry News

iHeartMedia Q1 Revenue Rises 1%

iHeartMedia reports consolidated revenue of $807 million in the first quarter of 2025, up 1% from the same period in 2024. iHeartMedia reports its operating results in segments and says Digital Audio revenue increased $38.3 million, or 16%, driven primarily by continuing increases in demand for digital advertising, including podcast advertising. Multiplatform Group revenue – which includes radio stationimg and networks revenue – decreased $20.5 million, or 4.2%, primarily resulting from a decrease in broadcast advertising in connection with continued uncertain market conditions. iHeartMedia chairman and CEO Bob Pittman says, “We are pleased with our Q1 results given the uncertain environment in which we are operating now, and we think these results demonstrate the resilience and relevance of our products and the tremendous growth opportunity we have with our podcast business in particular.” Company president, COO and CFO Rich Bressler adds, “In the first quarter, we generated Adjusted EBITDA of $105 million, flat to prior year, consistent with our previously provided guidance, and our consolidated revenues for the quarter were up 1% compared to the prior-year quarter, above our guidance of down low-single digits, driven by the Digital Audio Group revenues and Adjusted EBITDA growth of 16% and 28% respectively.”

Industry News

Erick Erickson Prioritizes Affiliate Station Visits

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Compass Media Networks nationally syndicated talk host Erick Erickson says he’s making it a priority to visit stations for listener and client meet and greets and adds that to reduce the burden on the affiliates, the show is picking up travel expenses for himself and team. Pictured above is Erickson chatting with listeners to WEEB, Southern Pines, North Carolina. Erickson says, “Radio is a far more intimate medium than any other form of media. People get to know you based on voice inflection. Getting into the markets and being in person with our listeners builds the audience connection and is important to me. It’s equally important that I do it without being a burden to the affiliates and working in collaboration with them.”

Industry News

WVON, Chicago Unveils New Afternoon Show

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WVON, Chicago announces that station PD Atiba Buchanan is teaming up with LaDonna Raeh for the afternoon drive show. This comes after the duo have been filling in for Jesse Jackson Jr. since early March, allowing Jackson Jr. to focus on his national show. The station says, “The duo will focus on keeping listeners up to date on breaking news and topics such as social justice and advancing Black economics. In addition, Buchanan and Raeh will highlight the importance of familial networks by teaming up with experts to discuss strengthening family structures and hosting a weekly segment called ‘Relationship Thursdays.’”

Industry News

Frank Morano Leaves WABC Show

WABC, New York overnight talk host Frank Morano is leaving his hosting duties at the Red Apple Media station because of his new role as Staten Island South Shore city councilman. Morano won the seat in a special election and, due to the election schedule, faces a primary election in June and, ifimg successful there, will have a general election campaign to run in the fall for the next term. Morano issued a statement over the weekend regarding his status. He said, “When I was elected, I had expected to continue hosting my radio show until the swearing-in. However, due to concerns about equal-time rules for the upcoming election and uncertainty around what outside work I’ll be allowed to do once I take office, the decision was made that I would no longer host ‘The Other Side of Midnight’ and would step away from the Red Apple Audio Network for now. This wasn’t a decision I made lightly—or one I made at all, frankly—but I completely understand the reasoning behind it. I’m incredibly grateful to the station’s ownership and management for the opportunity to do a show I loved, with a team I respected, for an audience I adored… I do hope to be back on the radio in some form soon. But for now, I’m off the air.  

Industry Views

Monday Memo: Music Lessons For Talk Radio

By Holland Cooke
Consultant

imgMusic radio’s competitors were vinyl, then tape, then CDs – before smartphone streaming and satellite radio offered more portability and variety. And before consolidation, broadcasters were under less of the revenue pressure that now commercializes many stations beyond listeners’ tolerance. TALKERS NAB Show coverage included Edison Research founder Larry Rosin lamenting “many, many [music] stations now loading all their spots into two interminable breaks per hour.” I cringe hearing FMs struggle to remain among listeners’ music appliances. And I fret that monologue-heavy talk radio is relinquishing interactive dialogue to social media.

Before moving to all-news, and eventually news/talk, I worked in music formats less-structured than today’s. So now I hear music radio as an outsider, more like a consumer. Which got me wondering: How does my format sound to music consultants? So, I asked several whose work I respect.

Beware the one-joke act

Mike McVay reckons that “listeners want to know a little bit about a lot of things,” a point other colleagues echo. Explaining that “music radio is all about variety,” adult contemporary specialist Gary Berkowitz: “To me, listeners are tired of all this political back and forth. Sure, it has its place, but it’s like if music radio only played five different artists!” Jon Holiday – who customizes station playlists for a variety of formats – asks “are talk listeners getting what they want?” Calling some formats “very artist-heavy,” he thinks stations were right to play so much Taylor Swift in 2024, certainly her year. And 2025 sure is Trump’s, but Holiday calls “banging the same drum all day, every day” the most common flaw he hears on talk radio.

McVay says listeners like “stories that pull on their heart strings. It’s why “NBC Nightly News” ends with a touching story. It’s not fluff. It’s information relief.” He also recommends topics you are likely to overhear at the next table during lunch: “Discretionary Time Information” (binge-worthy shows on Apple+, Max, Netflix). Health. And – lately more than ever – what Mike calls “purse” stories (think: eggs). Been to Costco? On weekends it’s mobbed. Ask any member and they’ll recite a shopping list of Kirkland-brand bargains.

Play the hits

 When Gary Berkowitz – then an accomplished music programmer – took over stately WJR, he “approached it like it was a music station, the only difference was my ‘songs’ were my personalities, news coverage and, at the time, play-by-play of all the major Detroit teams.” He bought a jingle package “to ‘decorate’ the station;” and “got ‘JR involved with everything that was happening in Detroit. All I did was put it all together and present it like my top-40 upbringing taught me.”

I can relate. Before I programmed all-news WTOP, Washington, I had no news experience. I came from a music FM. The WTOP staff I inherited was impressive, and their work was solid, but the station wasn’t “programmed enough.” I was sent there to convert Cume to Average Quarter Hour – the blocking-and-tackling formatics fundamental to music radio. We owned “the Top news…instantly” image, and we said those very words LOTS. But research told us that traffic and weather were “the hits;” and how we presented them moved the needle.

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Great talkers are great listeners 

In every transaction, consumers now expect to interact; and “listeners like to hear others’ voices,” Mike McVay observes: “When the audience is comfortable enough to weigh in with an opinion, their own story, or a reaction, you’ve created a ‘friend circle.’” Jon Holiday tells morning shows he works with to “take time going into breaks to be topical and interact with callers.” And engage by texting and social media. And don’t just push-TO listeners. Be quick to REPLY, and you will make them feel special. 

Yet, in three decades coaching talk hosts, the most unwelcome word I say seems to be “callers.” Imitating gifted Rush Limbaugh, many hosts are prone to windy monologue, rather than inviting the busy dialogue that makes a station sound popular (something local advertisers notice). DJs deftly weaving interactivity into music shows often sound more inviting than sermonizing talkers. Holiday remembers El Rushbo as “a master at having fun, particularly in his early days as a syndicated personality.”

Prescription: Local 

Twenty years ago at the TALKERS conference, publisher Michael Harrison’s advice was elegantly simple: “Give them something they can’t get anywhere else.” Especially now, with so many non-local audio competitors. Regardless of format, helpful local information can increase Occasions of Tune-In per week.

Simply doing local news is a start. But does yours enable the listener by telling what an item means to him or her? On any given day, what you’re overhearing at lunch is something big that’s happening somewhere else. Can you explain the local impact? “National news needs to mean something to me, my community, my region or state,” according to McVay.

With weather so erratic in so many places, owning that image is gold. If you’re news/talk, don’t assume that you’re the market’s weather station. If you’re music, don’t assume you can’t be. Noting typical news/talk demographics, Jon Holiday surmises that, “as we get older, we seem to be more interested in weather.”

And as successful music stations have always done, show up! Gary Berkowitz had WJR go all-in on Detroit’s Thanksgiving Day parade, “with our people all over the parade route. It was better than the TV coverage!”

Holland Cooke (HollandCooke.com) is a consultant working the intersection of broadcasting and the Internet. Follow HC on Twitter @HollandCooke and connect on LinkedIn

Industry News

Top News/Talk Media Stories This Past Week (May 5 – 9, 2025)

Here are the most talked about stories of the past week (5/5-9) on news/talk radio and related talk media according to TALKERS:

  Stories

1. Tariffs / The Economy / UK Trade Deal
2. Alien Enemies Act / Deportations
3. Big, Beautiful Bill / Medicaid Cuts
4. India-Pakistan Tensions / Russia-Ukraine War
5. Newark Airport Woes / Air Traffic Control Staffing
6. Conclave Elects New Pope
7. DOJ to Drop Abortion Pill Suits
8. Trump’s Alcatraz Order
9. Surgeon General Nominee
10.Columbia Pro-Palestinian Protests

People

1. Donald Trump
2. Jerome Powell
3. Scott Bessent
4. Mike Johnson
5. Keir Starmer / Mark Carney
6. Pope Leo XIV
7. J.D. Vance
8. RFK Jr.
9. Janette Nesheiwat / Casey Means
10.Elon Musk

To see the full TALKERS Stories, Topics, and People Charts, please click HERE.

Industry News

Saga Communications First Quarter Revenue Falls 4.3%

Saga Communications, Inc reports that net revenue decreased 4.3% to $24.2 million in the first quarter of 2025, compared to $25.3 million for the same period in 2024. Station operating expenseimg decreased 2.2% for the quarter to $22 million compared to the same period last year. Saga reports a net loss of $1.6 million for the quarter consistent with the same period last year. Looking ahead, the company says revenue pacing for the second quarter remains uncertain but is improving as the quarter progresses. For the second quarter Saga is currently pacing down mid-single digits. April was down high-single digits. May improved to being down low-single digits and June is approximately flat with the same period last year.

Industry News

NPR, NYTimes Pods Remain Atop Podtrac Podcast Ranker

Podtrac releases its Top Podcasts chart for April 2025, based on U.S. unique monthly audience, and the top five shows remain unchanged from the March ranker. At #1 is NPR’s “NPR News Now,”img followed by The New York Times’ “The Daily” at #2, NPR’s “Up First” at #3, NBC News’ Dateline NBC at #4, and FOX Audio Network’s “FOX News Hourly Update” at #5. Other radio-centric podcasts of note include Cumulus Podcast Network’s “The Shawn Ryan Show” rising two spots to #6, and Silverloch’s “VINCE” falling 11 places to #18. See the full chart here.

Industry News

Beasley Broadcast Group Q1 Revenue Down 10.1%

Beasley Broadcast Group, parent company of Beasley Media Group, reports its operating results for the first quarter of 2025 and reveals net revenue of $48.9 million, a decline of 10.1% from the same period in 2024. The company reports a net loss for the quarter of $2.7 million compared to Q1 of 2024 in which it reported neither a loss nor income due to a $6 million gain on the sale of its BMIimg investment. Other notes from the first quarter include: Revenue from new business accounted for 18% of net revenue; Local revenue, including digital packages sold locally, accounted for 71% of net revenue; Digital revenue was comparable to the first quarter of 2024 but increased 6% year-over-year to $10.8 million, on a same-station basis; Digital revenue accounted for 22% of net revenue; and Digital segment operating margin was 18%. Beasley CEO Caroline Beasley says, “Our first quarter results imgreflect the strength of our ongoing transformation and the resilience of our core strategy. While revenue was impacted by persistent macroeconomic headwinds, we mitigated this through disciplined cost management, operational streamlining, and continued momentum in our digital business, resulting in an Operating Loss of $2.0 million and year-over-year Adjusted EBITDA growth. Digital revenue now represents over 20% of total revenue, and the meaningful expansion in digital segment operating income underscores the scalability of our platform and the impact of our strategic investments. As we look ahead, we remain focused on unlocking margin expansion, accelerating our digital evolution, and driving long-term value for our stockholders through thoughtful execution and innovation. We are particularly encouraged by the continued growth in our high-margin digital offerings and the early success of new digital and content initiatives. With a more agile operating structure, a differentiated content portfolio, and deepened advertiser engagement, we believe Beasley is well-positioned to navigate short-term market challenges while building a more durable and diversified revenue base.”

Industry News

Music/Video Anthem Celebrating Talk Radio Continues to Gather Thousands of Worldwide Views and Downloads

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Gunhill Road, the perennial pop music ensemble that has attracted more than half a million worldwide followers with its growing repertoire of issue-oriented songs and music videos, is enjoying notable traction with its latest release, “Don’t Stop Talking,” an anthem celebrating talk radio. “Don’t Stop Talking” is an uplifting and infectiously catchy tune about the vital role talk radio plays in supporting American freedom of speech and the First Amendment.  Non-partisan lyrics ring out: “As long as you’ve got a voice, don’t ever stop!” and “As long as you’ve got the truth, don’t ever stop!”  The original composition co-written and performed by core band members Steve GoldrichPaul ReischBrian Koonin, and Michael Harrison encourages dedicated talk radio practitioners to keep up the good work and valuable service they provide the nation. The images accompanying the music include a dynamic montage of more than 85 individual radio talk hosts in the process of doing their shows. Matthew B. Harrison, who produced the video visual components states, “Gunhill Road has achieved enormous internet recognition around the nation and world – much of it fueled by the attention and exposure its unique songs and videos have received on talk radio. This amazing piece is the group’s way of giving back.” To view the video in its entirety, please click talkradioforever.com. To arrange an interview with Michael Harrison about the song and talk radio’s vital role in the marketplace of ideas, please email info@talkers.com.  Another recent Gunhill Road release titled “Idiots” presents a stinging non-partisan commentary about the dangers inherent in a democracy populated by an ignorant and disengaged public. This song/video has already gathered more than 200,000 online views and downloads worldwide – also fueled largely by talk radio airplay and attention. It can be viewed at www.idiotsvideo.com.  For more information about Gunhill Road please visit www.GunhillRoadMusic.com.

Industry News

Indy’s “The Fan” Serving as Broadcast Partner for WNBA’s Fever

The Indiana Fever and Radio One announce that Indianapolis sports talk outlet “93.5/107.5 The Fan” will serve as the team’s official radio broadcast partner during the 2025 WNBA season. All Fever preseason and regular season games, home and away, will be broadcast live on “93.5/107.5 Theimg Fan.” Former University of Kentucky standout and Indiana Miss Basketball Bria Goss will provide the game analysis, and long-time broadcaster John Nolan will deliver the play-by-play on the Old National Bank Radio Network. Radio One sports format captain Jeff Rickard says, “Basketball is such an integral part of the Indiana community, and the Fever are certainly a big part of that story. For ‘107.5 The Fan’ to be able to share in telling the story of this exciting chapter in Indiana’s pro basketball history is a wonderful opportunity. We’re thrilled we can bring Fever fans a little closer to the action.”

Industry Views

SABO SEZ: Won’t Work on FM

By Walter Sabo
a.k.a. Walter M. Sterling
Host, “Sterling Every Damn Night”
WPHT, Philadelphia
Host, “Sterling On Sunday,” TMN

img“It won’t work on FM.” Country. Country was predicted to be a failing format for the FM band. At the dawn of FM proliferation in the 1970s, the future of the band was viewed with fear and skepticism. Why wouldn’t country music work on the FM band? The conventional chatter said that “country needs to be on AM because truckers drive long distances and AM signals cover long distances. FM does not.”

According to AM management, every music and talk format that thrived on AM was going to fail on FM. Obviously, all AM genres succeeded on FM, sometimes quickly, sometimes slowly. The ones that succeeded quickly had common characteristics:

In the public’s mind, FM radio had specific, positive traits: Lower commercial load, cooler hosts and jocks, a subversive tone, fewer interruptions of every type. Talk on FM was absolutely going to fail. The first mother of talk hits on FM were “New Jersey 101.5” (which for decades had the largest FM talk cume in the world); WTKS-FM, Orlando; and WLUP, Chicago. GM Larry Wert, brilliant. In 1990 when those stations launched, the industry pundits ordered more drinks and pronounced their doom.

John Kobylt, of KFI, Los Angeles fame, was the first PM drive host on “New Jersey 101.5.” He explained to me the key difference in his work versus that of an AM talk show host: “My competition is 10 music stations playing hit songs. If Ken Chiampou and I don’t entertain this second, the audience is gone.”

Little noticed was that stations like WTKS-FM shared less than 8% of its cume with WDBO-AM (a very serious station!) WTKS sharing was with WMMO-FM and other alt rock and FM AC stations. While radio people think “talk is talk,” the audience perceives FM talk and AM talk to be very different formats. Completely different.

Today, to drive audience to an FM talk station the strategy proven to fail is to air AM shows on FM without making significant accommodations for the differences in the band. Profound differences.

QUICK NOTES:

— New 23-year-old, very good, control board operator for “Sterling Every Damn Night” asked me, “Who is Rush Limbaugh?”

— All-digital 18-year-olds today have no idea what you mean when you say, “The top of the hour.”

Walter Sabo has been a C Suite action partner for companies such as SiriusXM, Hearst, Press Broadcasting, Gannett, RKO General and many other leading media outlets. His company HITVIEWS, in 2007, was the first to identify and monetize video influencers. His nightly show “Walter Sterling Every Damn Night” is heard on WPHT, Philadelphia. His syndicated show, “Sterling On Sunday,” from Talk Media Network, airs 10:00 pm-1:00 am ET, and is now in its 10th year of success. He can be reached by email at sabowalter@gmail.com

Industry Views

Monday Memo: Make AI Your Intern, Not Your Replacement

By Holland Cooke
Consultant

imgWhen a blogger found “no biography, or further information about the woman who is supposedly presenting this show,” it forced Australian Radio Network to acknowledge that Artificial Intelligence supplies the voice of “Workdays with Thy” on one of its stations (CADA, available on the iHeartRadio app). “Exploring how new technology can support great content,” the network statement rationalized.

If you’re a (human) music DJ, this is chilling. If you’re a talk host, are you next? Hey, IBM’s Deep Blue defeated world chess champion Garry Kasparov in 1997, back when we were still dialing-up Internet access. So don’t think souped-up AI couldn’t someday interact with human callers. Or the fake callers vendors now offer.

Flip-the-script, to put the robot to work for you and sound local and super-relevant. Here’s how, step-by-step.

1. Use Google Trends, filtered to your metro area.

— Go to Google Trends.
— Set the location to your city, state, or region.
— Look at:
-Trending Searches (daily hot topics)
-Related Queries (people often search “near me” + other urgent needs)

2. Focus on “Near Me” signals that reflect tension, urgency, or curiosity

— “Near me” searches usually spike when:

– People have a problem (e.g., “urgent care near me”, “cheap gas near me”).
– There’s a trend or event (e.g., “earthquake near me”, “protest near me”).
– There’s fear, confusion, or excitement (e.g., “layoffs near me”, “concerts near me”).

— These are rich veins for call-in topics because:

– They touch emotions (fear, anger, hope).
– They’re localized — content your new-tech audio competitors won’t have.
– They’re now — you can spin them for immediate reaction.

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3. Translate “Near Me” searches into talkable angles

— Example:

Search Trend Possible Call-In Topic
“Layoffs near me” “Are you worried about job security? Have you or someone you know been laid off recently?”
“Protests near me” “What’s your take on the demonstrations downtown? Are they making a difference or making things worse?”
“Gas prices near me” “Have high gas prices changed your driving habits? Are you cutting back or just absorbing it?”

4. Bonus Tip: Cross-Reference “Near Me” with social media buzz

— Use X (Twitter) trends and Facebook community groups to see if local chatter matches what Google is showing.

5. Create a simple daily habit

— Spend 5 minutes a day on Google Trends.
— Pull one or two local “near me” topics.
— Frame them into emotionally loaded questions for on-air teasing:

– “Do you feel less-safe after [recent incident? [phone number].”
– “Have YOU or someone you know been affected by the [local layoffs]?”

Evidence that you can make AI your assistant, and not your replacement? I asked ChatGPT to outline the instructions above; and this fill-in-the-blanks a Topic Mining Sheet you can use daily to systematically turn Google “near me” trends into great call-in topics.

Oh, and from the website for that Australian station: “We are an inclusive workplace embracing diversity in all its forms.” You do the punchline.

Holland Cooke (HollandCooke.com) is a consultant working the intersection of broadcasting and the Internet. Follow HC on Twitter @HollandCooke and connect on LinkedIn

Industry News

FCC’s Simington Targets Reverse Retransmission Fees to Combat “Fake News”

FCC Commissioner Nathan A. Simington and his chief of staff Gavin M. Wax penned ann op-ed published in The National Pulse calling for a cap on reverse retransmission fees as a measure to protect local journalism and rein in corporate media monopolies. Simington and Wax propose limiting reverse retransmission fees to 30%, arguing that such a cap would curb the financial power of legacy media giants, support independent broadcasters, and restore integrity to America’s media landscape. They write in the piece, “These fees (and ad sales) generate revenue for broadcasters that they use to run their operations and produce local journalism. However, media conglomerates like Paramountimg Global, the parent company of CBS, have begun charging what’s known as ‘reverse’ retransmission fees to broadcasters. The networks demand a share of broadcasters’ revenue for the right to use their content. This practice was once unheard of, but some networks now regularly require more than 100% of broadcasters’ retransmission fees as ‘reverse’ fees, leaving broadcasters to sustain themselves solely on whatever ad sales they can make with their limited inventory (also capped by the networks, and often amounts to only a few minutes of airtime per hour). This funnels more and more money out of local markets and local journalism and into the hands of mega media corporations, who threaten broadcasters with content blackouts if they don’t get sky-high payouts.” They go on to argue that the “problem gets even worse with providers like YouTube TV and Hulu Live. Under their affiliate agreements with the networks, local affiliates can’t even negotiate for online providers to carry the content. The networks do it for them and pay the affiliates whatever they deem reasonable (sometimes, nothing). This gives the networks total control over streaming distribution while robbing local stations of revenue and autonomy in the rapidly growing online video space. What was once a mechanism to support hometown news is now a corporate racket. Instead of investing in local reporters, meteorologists, and producers, local broadcasters’ funds are siphoned to bloated national newsrooms that churn out anti-Trump propaganda and woke talking points. Meanwhile, higher cable bills pass the cost to everyday Americans.” Read the full op-ed here.

Industry News

Carl Richardson Hosting New Paranormal Show Online

A new talk show called “Midnight Frequency” with host Carl Richardson is debuting on Twitch andimg YouTube that will stream live from 10:00 pm to 1:00 am ET, beginning this Friday (5/9). The show is being produced by Joshua Chaires and will be available on Spreaker and iHeartRadio beginning this month. Richardson says his goal is to eventually make the show available to terrestrial radio stations all over the country via XDS feed. Find out more about the show by visiting NWDN.net.