Radio News Salaries Down Nearly 12% the Last Four Years
In a research piece posted on the Radio Television Digital News Association’s website, Syracuse University research professor of broadcast & digital journalism Bob Papper and Syracuse University associate professor of broadcast & digital journalism Keren Henderson reveal this year’s radio news salaries fell 2.5%. With 2024 inflation at 3.1%, real wages (actual wages minus inflation) dropped 5.6%. Real wage radio salaries have lost .5% (2021); 6.6% (2022); 1.9% (2023); and 2.5% (2024). Thus, a total wage loss of 11.5% over the last four years. While the median salary for news directors remained steady, the average salary increased 6.7%. An average reporter’s salary dropped .9%, but the median salary is up 12.5%. News producers did even better with average salary (+5%) and median salary (+10.4%). News anchors, sports anchors and sports reporters, however, all lost ground in both average and median salaries. Web producers/editors dropped slightly on average and held even on median. Historically, non-commercial radio salaries have been substantially higher than commercial radio salaries, but Papper and Henderson note that’s not the case this year. They write, “When we look at large and major markets, all the average commercial salaries are higher than non-commercial salaries, and median salaries are fairly close. Overall, commercial radio salaries in large and major markets went up a whopping 23.5% [while] non-commercial salaries went down 8% from a year ago. The drop in radio news salaries lies almost entirely in the non-commercial world.”

Most recently serving as president of iHeartMedia’s “Pacific Area,” Steve Darnell transfers to Sacramento as metro president, succeeding Sara McClure (see separate story
As originally reported by TMZ, well-known talent agent Don Buchwald died this past Monday (7/22) of natural causes at his Massachusetts home, where he was “surrounded by loved ones.” Buchwald formed his bi-coastal agency Don Buchwald & Associates in 1977 with five associates. The firm employs 130 employees who work across many platforms of entertainment and media. His most notable client, of course, was/is Howard Stern, as well as Stern’s longtime co-host, Robin Quivers. According to TMZ – Buchwald represented Stern personally, “while also acting as his manager and publicist. Stern was Don’s single personally-handled client and Howard referred to ‘super-agent Don Buchwald’ over the years on the radio. Buchwald was instrumental in helping Stern land a megadeal at SiriusXM worth an estimated $90 million a year.” Creator of SiriusXM’s Howard Stern Channels, Sabean Media president Tim Sabean posted on X, “I lost my closest pal today. You left an iconic legacy. I miss you with all my heart and soul. RIP my dear friend.” In a similar post, former SiriusXM SVP of sports programming Steve Cohen notes, “RIP my dear Don from Bensonhurst. An incredible friend, mentor and philanthropist. When I was down, you lifted me up. You made me smarter, wiser and taught me to be a deep thinker. Deepest condolences to the Buchwald family.” When Buchwald and Stern first met, they sat down in Buchwald’s office and talked for an hour. In a 2018 interview, Stern told The New York Times, “He turned to me and said, ‘You know, your career could be as big as Johnny Carson’s.’ I thought this guy might be a little bit nuts. But he believed in me from the very beginning, more than I believed in myself.” Having had no interest in being in the spotlight, Buchwald was quoted in that aforementioned article, “I’m not a particularly boastful person.” Don Buchwald was 88 years old.
Former Chicago Council On Global Affairs president/chief content officer Sarah Gilbert is appointed president/chief executive officer of WAMC
As a result of purchasing the frequency of long-silent Montauk, NY’s WEER-FM (88.7), The WNET Group will extend coverage of its public radio news/talk outlet WLIW-FM. The addition of 88.7 will allow WLIW-FM’s signal to reach Southern Connecticut and Rhode Island. WLIW-FM VP/GM Diane Masciale notes, “WLIW-FM has taken another step forward in our coverage and commitment to our community. In the weeks ahead, we’re also looking to deliver a new app that will allow audiences to easily take WLIW-FM wherever life takes them.”
Following up on a story reported yesterday (7/22) in TALKERS, an Audacy Insights Team blogpost (“Local News Radio Listenership Soars”) cites Nielsen Audio listenership increases following the July 13 assassination attempt on former President Donald Trump. Leading up to quoting specific stats, the research piece states, “Local news audiences are incredibly engaged” and are “twice as likely to stick around through radio ads compared to the average listener. These listeners trust local news radio for its reliable voices and factual reporting.” On July 13, Audacy news stations “saw a 32% jump in streams compared to the same day the week before. Mobile streams led the way with a 45% increase, while smart speaker usage rose by 30%.” The assassination attempt took place in Butler, PA, roughly 40 miles from Pittsburgh where Audacy news/talk KDKA-AM “experienced a 55% increase in streams.” Meanwhile, its Los Angeles all-news operation, KNX, “saw a 41% rise.” Per the Audacy blog, “Spikes in listenership across digital audio platforms confirm that local news radio stations are truly with you during critical times, offering reliable and detailed coverage when needed most.” Engagement continued leading up to last Monday (7/15), the first day of the Republican National Convention, as Audacy news stations “experienced a 5% rise in listenership compared to the previous Monday.” The Audacy blog contends approximately two of three (65%) all-news listeners “trust radio hosts for news updates, compared to 30% who look to social media influencers for such information.” The July 13 assassination attempt “highlights the essential role of local news radio. With a significant boost in listenership and a clear preference for trustworthy, community-focused reporting, local news radio remains a key player in delivering reliable news.”
Radio Hall of Famer Christopher “Mad Dog” Russo has signed a new three-year agreement to remain the face and voice of SiriusXM’s popular national all-sports talk channel,
“He’s more popular and dynamic today than he has ever been and we couldn’t be more excited and proud to have him continue his legendary career on SiriusXM.” In 2022 Russo was inducted into the Radio Hall of Fame, recognizing a pioneering on air career that has spanned four decades and made him one of the most prominent and popular hosts in radio history. After 19 years hosting the market-leading “Mike and the Mad Dog” show on WFAN, Russo embarked on the second major chapter of his career with SiriusXM and built his Mad Dog Sports Radio channel into a popular national sports talk platform. (Photo credit Maro Hagopian).
Musburger Media has bought back sports betting network VSiN for an undisclosed price from DraftKings; the latter acquired VSiN in March 2021. VSiN founders Brian Musburger and Bill Adee will again lead it with an eye on moving it forward. They were part of the team launching the multi-platform broadcast and content company in 2017. As Musburger explains, “A lot has changed in the sports betting industry over the past three-and-a-half years, but our original vision for VSiN still holds. We are committed to delivering the most credible, independent information and analysis sports bettors can find anywhere. We truly appreciate the work we’ve done with DraftKings and look forward to continuing to collaborate on future projects. Bill and I couldn’t be more excited about leading VSiN into the future and cementing our position as a trusted authority in sports betting.” DraftKings’ chief marketing officer Stephanie Sherman notes, “DraftKings continues to optimize its investments in content and media to align with the most critical areas and needs of our business strategy, objectives, and goals. We want to thank Brian, Bill, and the entire team at VSiN for a great relationship; we look forward to continuing to advertise on the network.” In addition to iconic sports broadcaster Brent Musburger, VSiN’s current talent roster includes knowledgeable sports betting experts. VSiN’s content is accessible through its 24/7 stream, as well as multiple channels including 300 terrestrial radio stations; a dedicated channel on iHeartRadio and Tune In; YouTube TV; NESN; Rogers’ Sportsnet; AT&T Pittsburgh; and Marquee Sports Network.
Evita,” joins the Cumulus Podcast Network, dropping its first episode today (7/16). Cumulus says, “In this first podcast extension under the Bongino umbrella, Gen Z journalist and culture analyst Evita Duffy-Alfonso joins the Bongino Report with a daily show covering all the top stories. ‘Bongino Report Early Edition with Evita’ drops each weekday on most major podcast platforms and is live daily on Rumble.” Dan Bongino says, “You don’t want to miss Evita. She is a bright new face in conservative talk who is not afraid to deliver hard-hitting news, uncensored opinions, and the stories that need to be told. If you love the ‘Bongino Report,’ you’ll love the ‘Bongino Report Early Edition with Evita.’”
director at Cumulus Media Dallas-Fort Worth. He tells TALKERS, “We immediately texted and sent push notifications on WBAP and KLIF and then went to FOX News Radio for wall-to-wall coverage. I then called in our WBAP morning hosts Ernie Brown and Carla Marion to talk with medical experts, police officials, and Secret Service experts in between the FOX coverage. After Ernie and Carla, WBAP PM drive host James Parker took over and fielded local listener reactions in between the FOX coverage. Phones and social media were flooded. Local WBAP host Chris Krok then did a special national broadcast on Westwood One’s “Red Eye Radio”
and took local calls throughout the night.” At Red Apple Media’s WABC Radio in New York, company CEO John Catsimatidis interrupted the live “Cousin Brucie’s Saturday Night Rock & Roll Party” and brought talk host Curtis Sliwa in to go on air and work with the news team throughout the evening. Throughout the evening, WABC Radio air personalities including Dominic Carter, Rita Cosby, Greg Kelly, and more called in. Catsimatidis says, “I am immensely proud of our team who at a moment’s notice dropped whatever they were doing to bring our listeners up-to-the-minute information. Emotions are high across America. By delivering the facts, we bring a sense of calm to our listening community.”
“Corey Inganamort was hosting the final hour of our live local Saturday afternoon when he noticed some activity on the studio TV. He immediately began describing what he was seeing. After several minutes, we made the call to go to our network partner, FOX News Radio, for coverage. We stayed with the network through the evening.”
Schaefer tells TALKERS, “Saturday evening, Brett Winterble and news director Mark Garrison were on the air within an hour of the incident, delivering the information as it unfolded. Shortly thereafter, additional members of the WBT team called in to contribute their thoughts and analysis, including Bo Thompson, Vince Coakley, Pete Kaliner, and Brett Jensen. Our coverage continued through 9:00 pm Saturday night. On Sunday we broke from regular programming and went live and local from 7:00 am to 7:00 pm, with special continuing coverage
from “Good Morning BT” hosts with Bo Thompson and Beth Troutman in the morning, Vince Coakley and Pete Kaliner in the midday, and Brett Winterble and news reporter Scott Hamilton in the afternoon.” At iHeartMedia’s KFI, Los Angeles, where it was just after 3:00 pm, Neil Saavedra was live on the air. Program director Robin Bertolucci says, “We immediately went wall-to-wall covering the story. KFI’s Neil Saavedra was on the air doing his regular Saturday show, ‘The Fork Report,’ when it occurred, and he immediately switched to in-depth news coverage of the assassination attempt. KFI news had the latest and we provided ongoing updates for all of our LA iHeart properties and put up the story on all social platforms. KFI’s Gary Hoffmann came in and took over at 5:00 and we covered it wall-to-wall till 8:00 pm.” Bill Brady owns KFNX-AM, Phoenix and
happened to be on the air hosting his Saturday show when news broke. He tells TALKERS, “I was on the air ‘live’ Saturday afternoon. I began the show by saying, ‘This is a very different show than I normally do. Today’s show deals with a very sensitive story. Our president was grazed by a bullet today in Butler County, Pennsylvania. A half an inch difference in the bullet’s path and this could have been an assassination. Others have been killed and wounded. There is much still to learn. Let’s try to make sense of
this. It is not a day for politics.'” Salem Radio Network says, “Talk host Mike Gallagher raced to Salem studios in Tampa for a rare, two-hour live special broadcast covering this major breaking news story. Joining Gallagher were SRN’s Dr. Sebastian Gorka and Dennis Prager as well as Salem New York morning host Joe Piscopo and Salem Dallas morning host Mark Davis. Former SRN host (and one-time GOP Presidential contender) Larry Elder also joined the broadcast, which fielded calls from listeners in New York, Texas, Mississippi, Georgia, Illinois and
many other states.” Obviously, the coverage of a news story of this magnitude spilled over into Sunday. WBEN, Buffalo brand manager Lisa Polizzi says, “We went almost all local on Sunday with David Bellavia in the morning, our ‘Hardline’ political show that included a former FBI agent, a former Buffalo police captain, and the Erie County GOP chair, as well as ‘Reese on the Radio’ taking local calls in the afternoon.”
Newsradio was the top-rated station in the Seattle market and one of the ten most highly rated stations nationwide. In 2008, the station transitioned from 710 AM to 97.3 FM, continuing its legacy of innovation.” KIRO-FM is presenting a special edition of “Seattle’s Morning News” today with Bill Yeend – the first morning news anchor back in 1974 – returning for the event. Dave Ross, a fixture at KIRO since 1978, and Ursula Reutin, who has been with the station since 1988, will host the special broadcast. “Ross and Reutin will share the mic with their returning colleagues, offering listeners a nostalgic journey through KIRO’s storied past. The alumni news anchors will each be invited to deliver an up-to-date newscast featuring KIRO Newsradio’s current generation of reporters.”
radio and television in St. Louis – will join news/talk KTRS, St. Louis to co-host the midday show with incumbent Wendy Wiese. Cusumano was most recently with sports talk KFNS, St. Louis until owner Dave Zobrist pulled the plug on local sports hosts and installed FOX Sports Radio. Zobrist is putting KFNS up for sale. The St. Louis Post-Dispatch reports that Cusumano is taking over the co-hosting duties from Jennifer Blome after her recent retirement.
is named the new host of “The KRLD Morning News.” Incumbent morning host Mike Rogers moves to the 10:00 am to 12:00 noon daypart. Both moves take effect on July 22. Audacy news & talk format VP and KRLD brand manager Drew Anderssen
says, “We’re proud to unveil the next phase of KRLD’s new-look lineup by adding Joe Kelley and moving local favorite Mike Rogers to middays. Mike has resonated with our listeners for over three decades, and we have no doubt he will continue to provide informative, relevant content to them in middays. We’re equally excited to welcome Joe Kelley, who, with his rich background in news and multi-platform content distribution, will bring a wealth of experience and passion to our morning news.” Kelley comments, “I am honored to join the esteemed KRLD brand and embrace the responsibility of upholding the legacy crafted by generations of broadcasters. Returning to Texas – a place that resonates with familiarity and warmth – fills me with great enthusiasm. I look forward to further elevating KRLD’s prominence in the North Texas community.”
MARU/Matchbox was hired to conduct an in-depth study of 603 weekly podcast consumers from April 19-24 of this year. Takeaways include: 1) YouTube is used most among Podcast Newcomers, Podcast Pioneers, and heavy podcast consumers; 2) YouTube podcast audience profile: Male and younger than the Apple Podcasts audience; 3) As the world’s entertainment search engine, YouTube is the dominant podcast discovery platform where audiences are more likely to find podcasts; and 4) Those who discover a podcast on YouTube say they stick with the platform for video, comments, community, entertainment, recommendations, and platform features. This growth for YouTube comes at the expense of Apple Podcasts. In July of 2019, Apple Podcasts was the most-used platform for 29% of weekly podcast consumers with 15% for YouTube. Five years later the figures are nearly reversed with 31% of weekly podcast consumers preferring YouTube and just 12% reporting Apple Podcasts as their most-used platform.
Group’s New Jersey operations that includes sports talk WCTC-AM, New Brunswick “FOX Sports New Jersey” and six music brands. Mann most recently served as client services manager at the company’s Boston station group. Beasley SVP and regional market manager Dan Finn states, “We’re all very excited that Dan Mann will be returning to New Jersey full time and in a larger capacity as digital sales manager. Dan is a consummate professional and is the perfect person to take us to the next level.”
43% of spoken word listening, and podcasts 36%. Keep in mind that for Edison’s purposes spoken word content includes news, sports talk and play-by-play, audiobooks, talk shows, and “personalities.” Edison states, “Podcasting’s share of spoken word will almost surely surpass that of AM/FM within a few more years. There is one more thing to note – the advantage for AM/FM is coming entirely from those age 65 and older. Among those ages 13-64, podcasting has already passed AM/FM listening by, 41% to 39%. Meanwhile, among the oldest Americans age 65+, AM/FM radio continues to dominate, with a 66%-13% advantage. Curiously, that 66%-13% difference among the oldest Americans is the exact same difference we recorded for all Americans 13+ in 2017.”
-digits in the key 25-54 demo. For the second quarter in a row, CNN hit a 33-year low in total day, 18-49 and 25-54 demos, delivering its smallest younger audience since 1991. In total day, FNC delivered 1,304,000 viewers, 154,000 with 25-54 demo and 96,000 with 18-49 demo, securing a 176% advantage over CNN viewers and 61% over MSNBC. In primetime from 7:00 pm to 11:00 pm, FNC saw 2,037,000 viewers, 214,000 in the 25-54 demo, and 135,000 with 18-49 demo, a 230% lead over CNN and 77% over MSNBC. FNC continued to dominate the share of the cable news audience, capturing 50% of viewers across total day and 54% of prime viewers, the highest level of share for the network since 1Q’2023.