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Industry News
Alex Fife is This Week’s Guest on Harrison Podcast
The nearly century-long relationship between radio and the automobile has been a top of mind industry discussion since a number of car manufacturers ignited worldwide concern over their stated intentions to remove AM radios from the dashboards of new electric vehicles. Is this relegation of AM radio to obsolescence premature? Can FM radios and the expansion of this exclusion to gas powered vehicles be far behind? Alex Fife, VP Southeast operations for iHeartMedia‘s Total Traffic & Weather Network is this week’s guest on the award-winning PodcastOne series, “The Michael Harrison Interview.” Fife, a 25-year veteran of radio’s reporting of news, traffic and weather, joins Harrison in an extensive conversation about the timely issue. Listen to the podcast in its entirety here.
Industry News
Gunhill Road Music Video on YouTube Flagged and “Shadow Banned” by Google for Containing Shocking Content
The music video for the Gunhill Road song “Damn Scammers (Get Off My Phone)” has been flagged by the editorial powers-that-be at Google for containing “shocking” content. The video has, thus, been relegated to a covert censorship process on YouTube commonly known as shadow banning which drastically inhibits its ability to garner views and potentially go viral within the processes of the platform’s algorithms. The song and video make a powerful statement against the growing practice of scamming that is polluting the internet and sowing the seeds of distrust throughout modern society. TALKERS publisher Michael Harrison, a member of the heritage rock band and co-writer (with Steve Goldrich, Paul Reisch and Brian Koonin) of the controversial song states, “When we wrote the song and created the accompanying video images, we knew that some folks – including the censors at Google – might find it troubling. But we were pretty sure that most people (and hopefully the folks at Google) would realize it is just provocative satire and not a literal call for violence. After all, we are only venting in highly dramatic fashion against a universally hated category of criminals who operate in the darkness of anonymity and are destroying innocent people’s lives. Perhaps we misjudged its potential impact. Regardless, we are neither withdrawing it from distribution nor apologizing for its alleged offensiveness. We realize this is not a First Amendment issue. Google and YouTube have the right to post whatever they choose. And for the most part, I love and am a big fan of YouTube. However, because of the enormous, borderline monopolistic power of Big Tech, it might eventually be considered a First Amendment issue.” The song and video presents scammers as hideously ugly, troll-like figures and calls for their deaths by firing squad, electric chair, hanging, burning at the stake, castration and being blown up by drones.
Media attorney and TALKERS associate publisher, Matthew B. Harrison – the video’s producer – states, “It’s like being silenced but without a whisper – shadow banning – an invisible barrier between your content and your audience. Social media platforms may limit the visibility of your content without any notification, causing confusion and frustration. Why does this happen? Often, it’s due to violations of community guidelines, albeit sometimes mistakenly. Do you think they’ve got people watching everything? No. It was most likely a bot. So, understanding context is not going to be at the top of its abilities. The solution? Regularly review the platform’s policies, engage with your content positively, and diversify your social media presence to ensure your voice is widely heard.”
Industry News
Talk Media Industry Mourns Loss of “Popular Guest” Joe Lieberman
The death of former U.S. Senator Joe Lieberman (D-CT) yesterday (3/27) at the age of 82 sparked a wave of sad reaction across the talk media industry where he was fondly remembered as one of the most popular political guests during the height of his public career during the 90s and the first decade of the 2000s. During the turn of the century, he boldly straddled the boundaries between left and right
ideology on an issue-by-issue basis – although infuriating his fellow Democrats on many an occasion. After leaving the Senate in 2012, he withdrew somewhat from the political spotlight to serve as an attorney in private practice and a college professor but remained outspoken on issues of politics and public policy. His most recent activities included founding the No Labels Group which condemns what Lieberman described as the “partisan polarization of our politics which prevents us from making the principled compromises on which progress in a democracy depends.” Lieberman said, “We need bipartisan leadership to break the gridlock in Washington that will unleash all the potential that is in the American people.” TALKERS publisher Michael Harrison had the opportunity to get to know Joe Lieberman very well while serving as a talk show host on Connecticut’s leading talk station, WTIC, Hartford in the early 1990s. Harrison states, “Joe Lieberman was always available at a moment’s notice to appear on the air with me during those golden days of talk radio’s modern era and it was apparent to me – as well as talk show hosts across the nation – that he wasn’t your ‘run of the mill politician’ who put party over country and avoided answering the tough questions. There was a profound honesty in his words and tone that inspired confidence, among even those who disagreed with him, that they were talking to a very solid, principles-based man.” Harrison continues, “Talk show hosts on both sides of the political divide loved him for his warmth, candor and accessibility.” Harrison concludes, “Al Gore would have been better served during his run for the presidency to have let Joe have freer reign over his media availability during the campaign, something the VP failed to do. Every request for Joe to be a guest – many of which were squashed – had to go through the Gore campaign which turned off a lot of Joe’s friends and admirers in both radio camps.”
In 2018, during the midpoint of the Donald Trump presidency, Michael Harrison scored a rare and illuminating interview with Joe Lieberman for his podcast and various platforms (including a “reunion” on WTIC). Click here to listen. WABC, New York talk show host Frank Morano interviewed the former senator this past Friday (3/22) which is most likely his last radio interview. Click here to listen.
Industry News
Gunhill Road Attacks Fraudsters with a Powerful New Rocker, “Damn Scammers (Get Off My Phone)”
Gunhill Road, the timeless band that has been creating multi-genre rock and pop music spanning more than five decades, has released a stunning new song and video titled, “Damn Scammers (Get Off My Phone).” The piece – which is a no-holds-barred attack on the rise of scams and fraud in our society – is an advance release from the band’s forthcoming fifth album. Gunhill Road has developed a unique niche in recent years attracting tens of thousands of internet followers powered, in large part, by the attention and airplay given it on talk radio. New songs by the group typically debut on hundreds of radio talk shows sparking conversation about today’s pressing topics of news and social concern. The compositions feature clever, candid lyrics delivered in a highly musical and original way. The band consists of co-founding member/pianist/vocalist Steve Goldrich, longtime guitarist/vocalist Paul Reisch, noted Broadway theater instrumentalist/guitarist/vocalist Brian Koonin, and TALKERS publisher/vocalist Michael Harrison. The provocative video for “Damn Scammers (Get Off My Phone)” was produced by Matthew B. Harrison. The song, a powerful rocker marked by driving guitars, riveting keyboards, an exuberant group chorus and a compelling lead vocal by Brian Koonin, expresses the frustration we all face in an increasingly dangerous environment marked by the rising corruption of identity theft, charity scams, grandparent scams, imposter scams, mail fraud, romance scams, lottery scams, crypto scams, blackmail, phishing, and disingenuous institutions. Click here scammersvideo.com to see the video. To arrange an interview with Michael Harrison to discuss the scam crisis, please email info@talkers.com.
Industry News
Edison Research: Which Podcasts Women Listen To
Based on data from Edison Research’s Q4 2023 Share of Ear study, the podcast most listened to by women (13+) is audiochuck’s “Crime Junkie,” hosted by Ashley Flowers and Brit Prawat. Edison notes, “Podcasts with women hosts take five of the top 10 spots, including “Crime Junkie,” “The Daily”
with Michael Barbaro and Sabrina Tavernise (#4), “Call Her Daddy” with Alex Cooper (#5), “Morbid” with Alaina Urquhart and Ash Kelley (#7), and “My Favorite Murder” with Karen Kilgariff and Georgia Hardstark (#8). And Dateline NBC’s (#3) 20-year veteran Andrea Canning is part of the team of correspondents on the true crime pod.” However, women to listen to male-hosted shows as the study reveals “The Joe Rogan Experience” was #2 on the most recent chart. “New Heights with Jason and Travis Kelce” was #6 on the chart and was lifted to this “new height” by the obvious Taylor Swift connection.
Industry Views
Monday Memo: Happy Campers
By Holland Cooke
Consultant
For spring break this year, Sarah and I revisited Sandals Grand Bahamian all-inclusive resort – NOT inexpensive, and very worth it. We’ve already booked same-week-next-year, and we think we know who we’ll see there then.
Among those we chatted-up at beach bars: Owner of a HVAC service company in Iowa. He arrived ahead of 16 employees and +ones (“the other 16 are back there keepin’ the heat on”). And get this: He said that, for some, it’s their first airplane travel. And they land in Nassau! WHAT a boss, eh?
Another business owner we met topped that! He had 38 inbound next-day for a long weekend. To qualify for this “President’s Club” trip, those 19 reps each moved a million dollars of product in 2023.
“Selling what?” I had to ask. “All the things nobody wants to buy,” he quipped. His company is a rack jobber, meaning it has agreements with retailers to display and sell products in-store. Think cigarette lighters and the thousand other items you see at gas stations and convenience stores.
Going right into Larry King mode, I learned about those sunglasses that retail for $19.99. He buys ‘em by the palette, 19 cents each. And when I asked “What was HOT 2 years ago, and is NOT now?” he replied, without hesitation, “masks.”
He caught my ear when he used the term “liberal” to describe regions. In talk radio, that’s a political term. But the way he used it reflects Michael Jordan’s famous quote, “Republicans buy sneakers, too.” Like politics, commerce is regionalized. And he spoke in practical terms: Phone charger cords sold in the northeast are predominantly iPhone-compatible. “Get much-south-of New York,” and Android cords are also popular.
Contributing to inflation: Pre-pandemic, the usual business model was that the store paid for what his company delivered. Some clients were big-enough to change that, to paying-upon-SALE, which bar codes enable. So, the rack jobber is on-the-hook for “inventory shrinkage” (shoplifting and pilferage). But the arm-wrestling continues… and at least 19 reps are winning.
Heading for our final-night-there dinner, we passed the President’s Club reception in a VIP area; and next morning at breakfast, we spotted President’s Club T-shirts. We expect to see more next year, because, as the boss winked, “those wives want to come back!” and they tend to be supportive of long workdays in the meantime. 😉
Holland Cooke (HollandCooke.com) is a consultant working at the intersection of broadcasting and the Internet. He is the author of “The Local Radio Advantage: Your 4-Week Tune-In Tune-Up,” and “Close Like Crazy: Local Direct Leads, Pitches & Specs That Earned the Benjamins” and “Confidential: Negotiation Checklist for Weekend Talk Radio.” Follow HC on Twitter @HollandCooke and connect on LinkedIn.
Industry Views
Steve Weisman is This Week’s Guest on Harrison Podcast
Noted attorney and respected talk media commentator Steve Weisman is this week’s guest on the award-winning PodcastOne series, “The Michael Harrison Interview.” A prolific author and lecturer who teaches White Collar Crime and Media Law at Bentley University in Boston, Weisman is one of the nation’s leading experts on scams, identity theft and cybersecurity. His widely read blog, Scamicide, provides daily updated information about the latest scams, identity theft schemes and cybersecurity developments. He recently testified before the U.S. Senate Special Committee on Aging about the dangerous proliferation of scams being targeted to America’s senior population. Harrison – a longtime outspoken foe of digital-era corruption – states, “Our podcast this week is aimed at shedding light on the dark corners and back alleyways of our modern society in which scammers, fraudsters and cyber criminals are flourishing… they steal our identities, our money and our peace of mind. Our loss of privacy and security is a loss of freedom and our legislators on both sides of the aisle remain basically clueless. In an era in which talk show hosts are rightfully obsessed with street crime, terrorism and immigration run amok, it is surprising there is not more attention being paid to this insidious social cancer born of advanced technology and civic decay.” Listen to the podcast in its entirety here.
Industry News
TALKERS News Notes
Talk host Lars Larson inks a four-year contract renewal with Alpha Media to continue his role as host of his 12:00 noon to 4:00 pm show on news/talk KXL-FM, Portland.
Zionist Organization of America is honoring Newsmax CEO Christopher Ruddy, with its Zionist Hero Award on Sunday (3/17) in Davie, Florida, at its “Heroes for Israel” gala. Also, Rep. Elise Stefanik, R-N.Y., will be honored with the ZOA’s Dr. Miriam and Sheldon G. Adelson Defender of Israel Award.
Compass Media Networks, in partnership with the Big Ten Conference, is broadcasting exclusive, national audio coverage of all rounds of the TIAA Big Ten Men’s Basketball Tournament live from the Target Center in Minneapolis. This marks Compass Media Networks’ 15th year of coverage. In addition to continuous coverage on SiriusXM’s College Sports Radio Channel, the Big Ten Radio Channel, and the Varsity app, broadcasts will be heard nationwide on over 125 terrestrial stations.
Auddia Inc announces a partnership with Sounds Profitable, a podcasting research and advocacy firm. Auddia CEO Michael Lawless states, “We’re delighted to kick off this partnership. While we were developing our latest AI and Natural Language Processing (NLP) technologies aimed at podcasting audio, it became clear that the opportunities to integrate this tech into other platforms outweighed the benefits of simply launching the feature in a beta trial within the faidr app. We are prioritizing this new integration initiative, and partners like Sounds Profitable are going to be key to its success.”
Industry News
HUGE SUCCESS: UN World Radio Day 2024 Achieves a Record Level of Participation
The 13th annual edition of World Radio Day (WRD) celebrated this past February 13 saw a record number of UNESCO Member States joining in the celebrations, with over 150 countries taking part. Particularly of note was the spread of commemorations throughout geographical regions. According to the WRD Secretariat, many broadcasters and radio stations worldwide aired special programs or news segments, and authorities in different countries organized or participated in events, highlighting the continued relevance and importance of radio. As part of WRD this year, UNESCO led an initiative partnering with 14 regional and international broadcasting organizations, urging car manufacturers to keep terrestrial radio receivers in vehicles to preserve information as a public good. (https://www.unesco.org/en/days/world-radio/broadcasters-call). The call was highly successful and broadly taken onboard by international opinion leaders. Engagements, reach and impressions on social media platforms were also huge, with millions of individual and institutional posts attesting to the importance of radio. Authorities at UNESCO tell TALKERS, “From the sheer number of observances of World Radio Day, it is clear it is a major UN day celebrated globally.” TALKERS publisher Michael Harrison, who served as executive advisor to UNESCO for WRD 2024 states, “This positive news about the effectiveness of this year’s celebration serves as an inspiration to the millions of us around the globe who recognize radio’s first century informing, educating and entertaining with the belief that it will continue to be an iconic and vitally relevant platform for the betterment of society for many years to come.”
Industry News
Independent Radio Reporter Joe Lindsley in Ukraine is This Week’s Guest on Harrison Podcast
Joe Lindsley, editor of UkrainianFreedomNews.com, is this week’s guest on the award-winning PodcastOne series, “The Michael Harrison Interview.” For the past two years-plus, he has been broadcasting from the city of Kyiv and other locations in Ukraine where he is covering the war for WGN, Chicago and an array of social media platforms. A broadcaster with a colorful media history, Lindsley is an alumnus of the University of Notre Dame, who began his career at the Weekly Standard magazine, and then had a tumultuous career at FOX News Channel as Roger Ailes’ protege. He was prominently featured as a character portrayed by actor Emory Cohen in the Showtime mini-series titled, “Loudest Voice.” In early 2020, he landed in Ukraine for a speaking gig at a media conference at Ukrainian Catholic University just as the world began shutting down because of Covid. Anticipating a calm and free environment in Ukraine for weathering a pandemic, he chose to stay during the worldwide lockdowns. When Russia invaded, he committed to “staying and reporting every day until victory.” His 10-minute daily reports are heard live every weekday morning on WGN’s Bob Sirott show where they are very well-received for informational thoroughness and insight into the lives of the brave Ukrainian people. Listen to the podcast in its entirety here.
Industry News
TALKERS 2024: Radio and Beyond Set for Friday, June 7
TALKERS 2024, the 27th annual edition of the talk media industry’s longest-running and most important national conference is set and going to be one of the storied event’s most important installments. The power-packed, one-day event will again be presented by TALKERS on Friday, June 7, 2024, on the campus of Hofstra University in Hempstead, New York in association with the prestigious university’s multi-award-winning station WRHU Radio. TALKERS publisher Michael Harrison says, “We are delighted to be able to join forces again with our colleagues at Hofstra – the site of our very successful 2023, 2022, 2021 and 2016 events – and enjoy the remarkable resources that its Lawrence Herbert School of Communication brings to the table.” TALKERS 2024 will boldly address key issues – some existential – facing the talk radio and talk media industries at this dramatically critical juncture of rapidly accelerating technological and societal change as well as identifying the remarkable opportunities inherent in these developments. The focus, as always, will be on talk radio and its changing relationship with the larger arena of “audio” and “video” including podcasting, satellite, and digital venues. News/talk, sports talk, all-news, and general talk will be amply covered. The conference will also provide participants with unique and powerful networking opportunities. There will be over 50 top industry speakers and registration will be limited to insure intimacy. Attendance at the conference is limited to members of the working media and directly associated industries as well as communication students enrolled in accredited learning institutions. All attendees will be required to register in advance on the phone payable by credit card. Because attendance will be limited and the agenda outstanding, the conference is again expected to be an early sellout. The all-inclusive registration fee covering convention events, exhibits, food, and services for the day is $379. Take advantage of the early bird fee of $279 available until 5:00 pm ET on Friday, March 15. Because space will be limited and a sellout is anticipated, all registrations are non-refundable. To register for TALKERS 2024 or to obtain sponsorship information, call Barbara Kurland at 413-565-5413. Nearby hotel information will be posted here shortly.
Industry News
Mirta Lourenço is This Week’s Guest on Harrison Podcast
Mirta Lourenço is the chief of media development and media in emergency for UNESCO based at the agency’s headquarters in Paris. She is this week’s guest on the award-winning PodcastOne series, “The Michael Harrison Interview.” The name UNESCO stands for United Nations Educational, Scientific and Cultural Organization which is a specialized agency of the United Nations. Its stated mission is to promote world peace and security through international cooperation in education, arts, sciences and culture. Podcast host and TALKERS founder Michael Harrison served as executive advisor to UNESCO for the recent 13th annual celebration of UN World Radio Day 2024 which gave him the opportunity to work directly with Lourenço, who heads the project each year. According to Harrison, “This year’s theme was a celebration of radio’s first century informing, educating and entertaining with the purpose of bringing global attention to the medium’s continuing importance and vitality in the 21st century while acknowledging the challenges it and all heritage media face in the digital era.” Harrison adds, “Mirta Lourenço is a true champion of global media supporting its potential and responsibility to serve the public good. She is a first responder to the first responders. Her work transcends the boundaries of nationality, ethnicity, and language. It includes media platforms of every structure – commercial, public, community, corporate and governmental. She diligently operates at a smorgasbord of diversity at the center of the media world.” Harrison and Lourenço discuss the state of international radio from her global perspective. Listen to the podcast in its entirety here.
Industry News
Shelby Cassesse Announces Exit from Audacy Pittsburgh
Pittsburgh media personality Shelby Cassesse is leaving her role with Audacy’s news/talk KDKA-AM and sports talk KDKA-FM “93.7 The Fan,” according to the Pittsburgh Post-Gazette. Cassesse had been
serving as a full-time KDKA Radio reporter since February 2021 and hosted her own Sunday morning talk show on “93.7 The Fan.” She posted to social media, “While news has offered so many opportunities for growth, my heart has always been in sports journalism and it’s time to fully focus on that path.” Audacy Pittsburgh SVP and market manager Michael Spacciapolli says, “We are so grateful for all of Shelby’s work in the KDKA newsroom. Her time as a host at ‘The Fan’ will forever be a part of the history of that great radio station. We know the future will bring her great things. We are fortunate to be a part of her journey.” Read the Post-Gazette story here.
Industry News
Auddia to Acquire Radio FM
Auddia Inc signs a definitive purchase agreement to acquire the AM/FM streaming app Radio FM, noting that closing the acquisition remains subject to financing the acquisition cost. Auddia CEO Michael Lawless says, “We are seeing strong subscription conversion numbers off the faidr free tier which is
solidifying our confidence that a large number of AM/FM streaming listeners are willing to pay a subscription to avoid commercials while listening to their favorite stations. The challenge now becomes how to grow the free tier user base in the most cost-efficient manner possible to increase our pool of potential subscribers. The Radio FM acquisition allows us to acquire 4.6 million retained users at a customer acquisition cost (CAC) that is approximately 70% lower than the cost to acquire a free tier user through our direct marketing methods.”
Industry News
TALKERS News Notes
“The Financial Exchange with Michael Armstrong and Chuck Zodda” adds new affiliate WGAN-AM, Portland to its roster of affiliates. The business radio show is currently heard on 13 stations across New England, including WRKO, Boston. Program COO Jason Wolfe comments, “WGAN is the #1 choice for news and talk in Maine and I’m thrilled to have ‘The Financial Exchange’ join its superb lineup. Adding Portland to the network has been a key goal of ours. The station has an incredibly loyal audience, and we can’t wait to get started.”
Women In Radio is presenting its 8th annual conference on Saturday, March 9 at Atlanta Tech Village. As part of this year’s event, Women In Radio will be presenting iHeartMedia VP of programming Thea Mitchem with its Trailblazer Award in recognition of her outstanding contributions to the field. WIR founder Meaghan Taylor says, “The number of women working in the radio industry has decreased over the last year. However, this event continues to show that women are still fighting to be recognized in this space and will hopefully provide in-depth radio expertise from women working across all platforms.”
Industry Views
Howie Carr is This Week’s Guest on Harrison Podcast
Legendary radio talk show host Howie Carr is this week’s guest on the award-winning PodcastOne series, “The Michael Harrison Interview.” Carr – a mainstay at WRKO heard 3:00 pm to 7:00 pm – is legendary among Boston-based radio figures as a conservative populist in addition to being a long-running Boston Herald columnist famous for his fearless organized crime fighting and investigative reporting on government corruption. Over the years, his show grew so popular that it has expanded to being carried on several dozen radio stations across New England on his own independent Howie Carr Radio Network. Carr, a prolific author, has penned two best-selling New York Times blockbusters, The Brothers Bulger and Hitman, in addition to several other Boston organized crime books and a couple of novels. His latest book – a memoir covering his journey from being a city hall reporter to hanging out with President Donald Trump at Mar-a-Lago – is titled, PAPER BOY: Read All About It. Harrison and his guest discuss the past, present and future of media and journalism including Carr’s no-holds-barred critique of the corporate powers shaping today’s flow of information and dis-information. Not to be missed! Listen to the podcast in its entirety here.
Industry News
UNESCO Takes Strong Position on the Continuing Need to Protect AM Radio in Cars (and All Terrestrial Radio)
In conjunction with today’s celebration of World Radio Day 2024 (WRD 2024), the United Nations educational, scientific and cultural agency UNESCO has issued a powerful statement supporting the necessity of AM radios remaining in automobiles and the importance of all “terrestrial” radio for the maintenance of freedom and peace throughout the world. The following position titled “Radio, the Trusted Guide in a Changing World” has been posted on UNESCO’s WRD 2024 web page:
Article 19 of the Universal Declaration of Human Rights states: “Everyone has the right to freedom of opinion and expression; this right includes freedom to hold opinions without interference and to seek, receive and impart information and ideas through any media and regardless of frontiers.” World Radio Day 2024 marks 100 years of radio, a period in which it has become the medium that is arguably closest to human hearts and minds, providing news, entertainment and education in all corners of the world. It satisfies our need to be informed both for day to-day decision-making and in times of emergency and crisis. Over the past century, radio has proved itself as a crucial medium in maintaining freedom of opinion and expression, often being the only one still up and running in times of crisis. Studies have repeatedly shown that radio has the greatest trust, with most citizens rating it above television, the internet, social networks or the written press. Radio is a triumph of accessibility, immediacy and intimacy, and there’s a strong public-interest case for protecting it and our access to it. We believe that remaining easily accessible to all people, in all places, regardless of how they receive radio means using terrestrial broadcast networks (both analogue and digital) – still relied upon by the majority of listeners globally – and fostering online access to radio that is just as democratic and open. Cars are a particular concern, consistently among the most popular locations for radio listening. Whether it is terrestrial broadcast or internet, radio in cars should not just be easy to find, it must be impossible to miss. Information is a public good and a shared resource for all of humanity. Radio has its place in the digital transformation of the information ecosystem, complementing the internet and digital platforms. The evolution of communication technologies should advance people’s right to receive information and ideas through any media – instead of regressing it. We call upon governments, regulatory bodies, the technology and automotive industries, and all members of the global radio community to put safeguards in place to ensure that radio continues to thrive; to protect the free and unfettered access radio provides to a plurality of opinions and to trusted information; to allow radio to continue to help communities and all minority language speakers to receive information and participate in democratic processes; and to ensure radio remains available to all people regardless of their financial means or personal circumstances.
TALKERS founder, Michael Harrison, who has served as executive advisor to UNESCO on WRD 2024 and fully supports its stated position on preserving radio, states, “Working with UNESCO in this capacity has sharpened my global perspective on the AM car radio issue in as much as the argument in America focuses primarily on the use of radio for emergencies – a limited and short-sighted proposition to which
the automobile industry has intelligently responded. The issue however is much larger. As UNESCO’s chief of section for media development and society, Mirta Lourenco puts it, ‘The free flow and easily accessible information provided by terrestrial radio supports the spirit of the First Amendment via the concept of media pluralism and more. This expands to a valid concern about privacy rights – which is equally important to freedom and democracy. With GPS and internet platforms simultaneously in our cars, we are turning the enormous power to invade the privacy of individuals over to a mere handful of Big Tech giants. They know what and who we listen to, including where, when and how we travel.’” Harrison adds, “Finally, I am compelled as a lifelong radio broadcaster and publisher of a major trade journal to protect the viability of radio stations as a going concern and the well-being of their owners, employees, and listeners.”
Industry Views
Monday Memo: Milk It
By Holland Cooke
Consultant
If last week’s column didn’t out me as an utter Smerconish fan-boy, this week’s will. Find his 2/10 CNN show online. It may be the best hour of cable news Talk TV I’ve ever seen; and having hosted several hundred myself, I don’t say so casually.
After Special Counsel Robert K. Hur’s report on President Biden’s mishandling of classified material characterized him as a “sympathetic, well-meaning, elderly man with a poor memory,” Michael’s poll asked: “Should Jill Biden suggest to her husband that he not seek re-election?”
50,504 votes (not a misprint): 63.85% Yes, 36.15% No.
Guest James Carville quipped that “Today is the youngest you’ll ever be for the rest of your life;” and he noted that LBJ didn’t drop out of the 1968 race until March.
Meanwhile, the D.C. Circuit Court of Appeals rejects Donald Trump’s claim of immunity from prosecution for the potential crimes tied to trying to stay in office despite losing the election…AND polls consistently demonstrate that most Americans don’t want a Biden-Trump rematch in 2024. Undaunted, Nikki Haley asks “do we really want two 80-year-olds” to be the choice?
With all due respect to Rush Limbaugh for leading the vaunted “Talk Radio Revolution” back then, this format’s golden age is NOW. We are in the suspense business. Milk it.
TALKERS publisher Michael Harrison asks, “Does the current crop of hosts, trained to preach to their target audience choirs, have the skill and balls to take advantage of the frustrated – even desperate – mood of the greater American public outside their narrow-minded core followers? And will their bosses allow them to even try?”
While I share his concern, I am advising news/talk stations that the “news” component is MUCH more tactically opportune than the “talk” – even for FOX News Radio affiliates which program major syndicated political hosts. ABC and CBS newscasts are also big assets, appointment listening if we promote overtly.
Specific goal: Add occasions-of-tune-in. How: “With SO much changing SO quickly now, stay close to the news. Check-in for a quick [name of network] update, every half hour…here. [dial positions, call letters].”
Local news people: This tactic will better expose your work too. Emulate your network’s writing style, latest-aspect-first, short sentences, use sound, and sound different than last hour.
Hosts: LISTEN. If callers barely let you get a word in edgewise, you’re playing this just right.
Holland Cooke (HollandCooke.com) is a consultant working at the intersection of broadcasting and the Internet. He is the author of “The Local Radio Advantage: Your 4-Week Tune-In Tune-Up,” and “Close Like Crazy: Local Direct Leads, Pitches & Specs That Earned the Benjamins”and “Confidential: Negotiation Checklist for Weekend Talk Radio.” Follow HC on Twitter @HollandCooke and connect on LinkedIn.
Industry Views
FROM THE ARCHIVE: Joe Madison Classic Interview Posted This Week on Harrison Podcast
Legendary radio talk show host and civil rights activist Joe Madison, who succumbed last week to cancer at 74, is memorialized on this week’s installment of the award-winning PodcastOne series, “The Michael Harrison Interview.” In addition to expressing his personal view of Madison’s career and historic accomplishments, Harrison presents what he describes as the “most comprehensive interview with Joe Madison available in the extensive TALKERS archives.” Harrison continues, “Joe Madison has appeared as a guest on eight occasions during this podcast’s eight-year history (a milestone achieved this month) in addition to delivering two major keynote addresses and making at least five additional panel appearances at national TALKERS conferences – so we certainly have a wealth of material from which to choose.” The interview presented here was conducted and originally posted in April, 2022 in conjunction with the publication at that time of Madison’s long-awaited book, Radio Active: A Memoir of Advocacy in Action, on the Air and in the Streets. The strikingly candid conversation between the two old friends covers Madison’s personal exploration into his genealogy along with his experiences in dealing with alleged racism in his radio career, life-threatening hunger strikes, and his general complex overview and connection with Black and White relations in America. Harrison states, “As warm as our personal friendship grew over the years, interviewing Joe was never easy. He challenged me at every turn – even when I agreed with him. At one point in this interview, he bluntly tells me that my question is naïve!” Listen to the podcast in its entirety here.
Industry News
BFoA Announces Speakers for Golden Mic Award Gala
The Broadcasters Foundation of America announces the presenting speakers at this year’s Golden Mic Award gala and fundraiser taking place on March 4 at the Plaza Hotel in New York City. David Barrett, retired chairman and CEO, Hearst Television; Michael J. Hayes, SVP, Hearst Corporation
and President, Hearst Television; and Emily Barr, retired president and CEO, Graham Media Group, will pay tribute to 2024 Golden Mic honoree Jordan Wertlieb, EVP and COO of Hearst. There will be a special tribute to Phil Lombardo, former longtime chairman of the Broadcasters Foundation, who passed away last month. Entertainment at the gala will be provided by Pete Caldera, well-known to New Yorkers for singing swingin’ standards made famous by Frank Sinatra, Dean Martin, and more. As previously announced, EMMY winning broadcast journalist and nationally syndicated talk show host Soledad O’Brien will return as host of the event.
Industry News
Gunhill Road Releases Special Tribute Song in Advance of World Radio Day 2024
Gunhill Road, the enduring band that has been making multi-genre rock and pop music spanning more than five decades, has released a brand-new song and video titled, “Over The Radio Waves,” just in time for World Radio Day 2024 (February 13). The song is a heartfelt tribute to the continuing influence of radio around the world and calls for broadcasters and listeners alike “to all stand together” in celebrating the 13th annual edition of the United Nations/UNESCO-designated international day. Gunhill Road has developed a unique niche in recent years along with tens of thousands of internet followers powered in large part to the attention and airplay given it by talk radio as a result of the group addressing topics of news and social concern in a highly musical and creative way. The band consists of co-founding member/pianist Steve Goldrich, longtime guitarist/vocalist Paul Reisch, noted Broadway theater instrumentalist/guitarist/vocalist Brian Koonin, and TALKERS publisher/vocalist Michael Harrison who performs a rap segment on the song. Radio broadcasters are encouraged to play the two-minute recording license-free during the 11 days leading up to World Radio Day. Download an audio file of “Over The Radio Waves” here. See the accompanying music video here. To arrange an interview with Michael Harrison, please email info@talkers.com.
Industry News
Newsmax TV Honors Memory of Rush Limbaugh on Chris Salcedo Show
Newsmax TV paid tribute to the late Rush Limbaugh as the third anniversary of his death on February 17, 2021 approaches. Afternoon host Chris Salcedo interviewed TALKERS founder Michael Harrison asking him to explain to younger viewers the significance Limbaugh played in the early development of conservative talk radio and how the medium has changed since his passing. See this informative exchange here.
Industry News
Ron Cook Retires from KDKA-FM, Pittsburgh
Patch.com reports that KDKA-FM, Pittsburgh “93.7 FM The Fan” air personality Ron Cook announced his retirement from the station yesterday (2/5). Cook is one of the original hosts who joined the station at
its inception in 2010. Cook told his listeners, “It’s been a blast with you guys.” Cook is also a sportswriter for the Pittsburgh Post-Gazette. He’ll leave that position after his last column appears on Sunday. Audacy Pittsburgh SVP and market manager Michael Spacciapolli comments, “From the first day ‘93.7 The Fan’ signed on the air, Ron brought instant credibility to the station with, not only with reputation as one of the top columnists in the market, but also a trusted voice that sports fans wanted to hear from. That is a rare combination, and to this day we are fortunate that Ron was here with us from the beginning.” Read it on Patch here.
Industry Views
Pending Business: One Special Person
By Steve Lapa
Lapcom Communications Corp
President
One person can make a difference.
I thought my first boss invented that quote. Seems he borrowed the first half of JFK’s “One person can make a difference, and everyone should try.” It seems in 1964 former first lady Jacqueline Kennedy was describing JFK’s philosophy to a historian as opposed to offering a direct quote. Ultimately, the press attributed the quote to JFK. It’s the thought that counts.
Fast forward to my first management job in Buffalo, New York and the quote became a goal. Consider the GOATS we see in professional sports. Michael Jordan or Tom Brady could put a team on their back and 13 World Championships followed.
Now we see the phenomenon in the explosive intersection of pop culture and sports. Stand back fans, this is a lot bigger than Joe DiMaggio and Marilyn Monroe. This is about the two biggest brands on the planet today joining forces to move the needle in every measurable media metric and drive the commercial value of a partnership through the stratosphere while staying within the confines of good taste.
This is about Taylor Swift and NFL future hall of famer Travis Kelce. This storyline has driven the average ticket to Super Bowl 58 to over $6,000, gameday VIP treatment will run over $35,000.
What does all this heady superstar stuff have to do with us everyday radio/audio sellers and managers watching at home? The “one person can make a difference” theory can work for you.
Here is how:
1. Practice makes perfect. Ever think about how many hours Taylor Swift rehearses? Rumor has it she sings while jogging on a treadmill. Pass the oxygen. When Payton Manning worked out at full speed on an inclined treadmill, we asked him about that grueling drill. His answer was classic, “Ever been chased by a 300-pound lineman who can run 40 yards in 4.6 seconds?” How about you? What is your sales practice routine?
2. The need to be different. Every great athlete, performer, scientist, and innovative businessperson told themselves and anyone who would listen they had the need to achieve. What would your manager say if you said, “I am ready to deliver more sales than anyone else who ever worked here!”
3. The long haul. On the way to achieving their goals, the great ones have no clock, just focus. Even the great James Madison, the youngest framer of our Constitution would “sit for ideas” waiting until he could clearly process and communicate the concepts he was developing.
Too many sellers and managers take short cuts, give up before the 9th contact or move on to other jobs thinking the grass is greener. Be the one person who makes a difference and enjoy the game!
Steve Lapa is the president of Lapcom Communications Corp. based in Palm Beach Gardens, FL. Lapcom is a media sales, marketing, and development consultancy. Contact Steve Lapa via email at: Steve@Lapcomventures.com.
Industry Views
Monday Memo: Calculating Taylor Swift
By Holland Cooke
Consultant
Now that every single thing is a political argument, the angry social media conversation about Taylor Swift is unsurprising. And with the Super Bowl looming, the decibel level amps-up.
So, kudos to SiriusXM and CNN host Michael Smerconish. I’ve previously cited him here as technique worth emulating when it comes to:
– Polling the audience on an ongoing basis (a sponsored feature on smart radio stations)
– Leveraging social media to give audience ownership of the show; and
– Genuine curiosity. His centrist approach earns him scorn from both sides in this Cold Civil War we’re living through. I can relate. When I managed WTOP, Washington, the quickest way to make the phone explode was to announce a crowd estimate for an abortion rally. Both sides jammed the lines to damn the number.
This preposterous Swift kerfuffle had been all heat until Smerconish shed light on it this past weekend. Noting rumors shared by FOX News that she would photobomb the Super Bowl with a Joe Biden endorsement, his poll question was “Could Taylor Swift determine the outcome of the presidential election?”
Just now, you answered that question in your own mind. But – for our purposes – the more useful approach is to consider information Smerconish curated unfiltered by personal politics:
– Swift has 279 million Instagram followers
– She has (so far) sold 4.35 million pricey tickets for The Eras Tour. Its “record-shattering revenue” (so far) is $1 billion+
– $200 million (so far) in tour merchandise. Her gray $45 T-shirt is now sold-out in all but 3XL and 4XL.
– 26 billion+ Spotify streams in 2023.
– SSRS polling: 59% of USA adults identify as Swift fans, 63% of women; and her fans are evenly divided 50/50 between Democrat or Dem-leaning and Republican or GOP-leaning.
– On her urging, several hundred thousand Americans younger than 25 have registered to vote.
Add it all up? “Taylor knows your social media interactions, where you saw her on tour, how much merch’ you’ve bought from her website, she knows the size of your T-shirt, the number of downloads you’ve made. We’re embarking on an election cycle which will be (a) the most expensive in history, and (b) will see much of the money spent on ‘micro-targeting,’ the use of online data to tailor – pun intended – advertising messages to individuals based on the identification of recipients’ personal vulnerabilities and interests. In order to target effectively, data is essential. And Taylor’s got lots and lots of it, and on a demographic that is exactly what the Biden team needs the most: disproportionally female, young, and passionate. With truly the touch of a button Taylor Swift is uniquely situated to use the data at her disposal to impact the presidential race.”
Leave it to your nerdy consultant to ask: Are WE using OUR listener data to OUR benefit?
Bigger-picture issues:
– Privacy: We have all volunteered LOTS of information about ourselves. Look what pops up in your email and your social media.
– Vulnerability of the Electoral vote process: The last two Republican presidents took office after losing the popular vote. Taylor Swift is my coastal Rhode Island neighbor, and if she votes here, neither of us matter. Our state has four electoral votes. Just 40 thousand-some popular votes in three key states gave Biden his 2020 win.
– Tone: The measurable appeal of Swift’s sunny disposition vs. “I am your retribution.”
Good for us. News/talk radio is in the suspense business. “What JUST happened??? What happens NEXT???” So, we should wish Nikki Haley well.
Inquisitive Smerconish sounds like dispassionate Mr. Spock: “What [Swift detractors on the right] should be worried about is her data.”
Holland Cooke (HollandCooke.com) is a consultant working at the intersection of broadcasting and the Internet. He is the author of “Close Like Crazy: Local Direct Leads, Pitches & Specs That Earned the Benjamins” and “Confidential: Negotiation Checklist for Weekend Talk Radio.” Follow HC on Twitter @HollandCooke and connect on LinkedIn.
Industry News
Industry and Nation Mourn Death of Joe Madison
Talk radio host Joe Madison – also known for much of his career as The Black Eagle – died on Thursday (2/1) at 74 after a battle with cancer. His family released the following statement: “It is with a heavy heart that we announce the passing of our beloved husband and father, Joe Madison. He passed away peacefully at home surrounded by family. Joe dedicated his life to fighting for all those who are undervalued, underestimated, and marginalized. On air he often posed the question, ‘What are you going to do about it?’ Although he is no longer with us, we hope you will join us in answering that call by continuing to be proactive in the fight against injustice. The outpouring of prayers and support over the last few months lifted Joe’s spirits and strengthened us as a family. We continue to ask for privacy as we gather together to support each other through this difficult time.” Madison had been hosting the morning drive program on SiriusXM’s Urban View channel since 2008. Before he went into radio, Madison had become the youngest Detroit NAACP chapter leader at 24 years old. While Madison dabbled in radio while at Washington University in St. Louis, he first worked in commercial radio at Detroit’s WXYZ. From there he hosted a show on WWDB-FM, Philadelphia before moving to Washington, DC for a long stint at WWRC. He moved across town to Radio One-owned WOL, Washington where he hosted the afternoon drive show and served as program director. At this time, Radio One began syndicating his show nationally and it was simultaneously added to the lineup at SiriusXM. TALKERS founder Michael Harrison issued the following statement: “Joe Madison was one of the greatest of the greats among radio talk show hosts of the modern era. He transcended the role of ‘talent’ to rise among the ranks of America’s most influential civil rights thought leaders. His devoted following crossed the boundaries of race, age, gender, and politics. During his illustrious career, in addition to receiving countless awards in the fields of broadcasting and activism, he was a recipient of TALKERS magazine’s two most important honors, the Freedom of Speech Award and the Humanitarian of the Year Award. I am humbled to have had the privilege of this great man’s friendship for more than three decades and will treasure his inspiring memory for the rest of my days.”
Industry Views
Ralph Nader is This Week’s Guest on Harrison Podcast
The man described by Michael Harrison as the “father of American consumer advocacy,” Ralph Nader, is this week’s guest on the award-winning PodcastOne series, “The Michael Harrison Interview.” Nader is a legendary American consumer advocate, lawyer, author and five-time significant third-party presidential candidate. His nationally syndicated “The Ralph Nader Radio Hour” (Pacifica Broadcasting), heard weekly on approximately 50 stations and as a podcast, is celebrating its 10th anniversary this February. Harrison and Nader discuss the historical role of third-party candidates in American politics in addition to taking a deep dive into the proliferation of scams and high-tech fraud, including the dangers presented to children in this technologically amplified era. Listen to the podcast in its entirety here.
Industry News
Broadcasters Encouraged to Participate in United Nations World Radio Day 2024 on February 13
American radio broadcasters are invited and encouraged by UNESCO to participate in the forthcoming celebration of the UN “World Radio Day (WRD) 2024” which, among a number of facets, provides the industry with the opportunity to create connections with colleagues around the globe to generate international interviews and co-productions. TALKERS readers can register their shows, stations, and networks as being available for these connections and discover potential partners in the process. Find out more here. WRD 2024 will take place on February 13.
According to TALKERS founder Michael Harrison, executive advisor to UNESCO for World Radio Day 2024, “The time to get your platform listed on the international map of shows, stations and networks is now. American radio professionals, as well as campus station staffers, can schedule interviews/conversations – either live or prerecorded – with their broadcast colleagues worldwide to compare and contrast the history and role of radio in their respective countries on or leading up to February 13. These shows can be simulcast on both stations or simply be one personality interviewing another. Simply register as being open to joint initiatives for the 2024 celebration and fill out the form that will pop up if you, your station or network would be interested in partnering with others in this exciting process. Check regularly to see fellow broadcasters or partners who will keep registering between now and February 13.”