Industry News

TALKERS News Notes

Beasley Sells Tampa Signal to EMF. Beasley Media Group is entering into a definitive agreement to sell WPBB‑FM, Tampa “98.7 The Shark” Educational Media Foundation. The transaction will mark EMF’s official entry into the Tampa Bay market. Beasley Media Group has owned and operated the 98.7 FM signal since acquiring the station as part of a swap agreement with CBS Radio in 2014, when Beasley officially took ownership of WHFS‑FM, along with five other Tampa Bay stations.

Starnes Delivers Keynote Addresses. Newsmax host and nationally syndicated radio host Todd Starnes was the keynote speaker at the recent National Right to Life Conference and the Kansas Republican Party Convention in Kansas City. He was also a keynote speaker at the Faith & Freedom Coalition’s Road to the Majority Conference in Washington, D.C. Starnes is currently on a nationwide tour promoting his new book, Star-Spangled Blessings.

Industry News

Jeff Tyler Retires from iHeartMedia

After a radio career spanning 47 years, Jeff Tyler announces he’s retiring from iHeartMedia. Tyler began his career as an on-air talent in 1978, with early roles in both Madison and Milwaukee. In 1997, he played a pivotal role in forming one of the first merged markets when Capstar Broadcasting acquired six stations from two different companies – a move that laid the foundation for today’s iHeartMedia cluster in Madison. Overimg the next three decades, Tyler held numerous leadership positions, including market manager roles in both Madison and Milwaukee.  In 2010, Tyler was promoted to region president and later moved to Minneapolis in 2015 to serve as regional president for iHeartMedia. He rose to division president in July 2018 before returning to Wisconsin in 2022 to lead as metro president and most recently area president. Tyler says, “Broadcast radio has been my life. I’ve worked in every aspect of this business and have been fortunate to work for tremendous leaders who helped shape my career, including the creative and innovative team at iHeartMedia. I’m grateful to have worked with so many talented, dedicated professionals in vibrant broadcast markets, serving advertisers and creating meaningful partnerships. I’m excited to begin a more flexible chapter of life with my family, while continuing to support our sports partnerships in the short term.”

Industry News

Jim Lerch Exiting WSKO

Syracuse sports talk host Jim Lerch is exiting Cumulus Media sports talk outlet WSKO-AM, Syracuse after 23 years. CNYCentral reports that Lerch, host of “The Manchild Show with Boy Green,” is exiting afterimg today’s program as he transitions to a digital platform. Lerch is quoted saying, “When I started this back in 2002, I never thought I’d last nearly a quarter of a century on the radio. It’s been my life’s pleasure entertaining and interacting with our incredible listeners over two decades of Syracuse sports history and I look forward to my new journey as a digital sports content host.” See the CNYCentral story here.

Industry News

Majority of Reps Sign on to AM Radio Bill

The National Association of Broadcasters says that the AM Radio for Every Vehicle Act has reached the key milestone of a majority of the U.S. House of Representatives cosponsoring the legislation. NAB President and CEO Curtis LeGeyt, states, “Securing 218 cosponsors in the U.S. House of Representatives, alongside a filibuster-proof 61 cosponsors in the Senate, marks a pivotal milestone for the AM Radio for Every Vehicleimg Act and underscores AM radio’s enduring value to the American people. For more than a century, AM radio has been a lifeline, delivering trusted news, local sports, crop reports and emergency information when and where it matters most. From rural communities to urban centers, from first responders to everyday commuters, over 80 million Americans rely on this free, local service to stay informed and safe every month. NAB thanks Reps. Gus Bilirakis (FL-12) and Frank Pallone (NJ-06) for championing this legislation, and the bipartisan coalition of lawmakers who recognize AM radio’s essential role in communities across the country. We look forward to continuing our work with the Energy and Commerce Committee and House leadership to advance this bill without delay.”

Industry News

Dennis Malloy Leaving “New Jersey 101.5” Midday Show

Midday talk host Dennis Malloy announces that he’s leaving his full-time role at Townsquare Media’s WKXW-FM, Trenton New Jersey 101.5 when his current contract expired on July 31. Malloy co-hosts the Dennis & Judi midday show with Judi Franco. He told listeners earlier this week that he thinks the time is right to step into a new role.img “Two of my children live out of state and it’s difficult to sneak in quick visits. But now it won’t be. I’ll get to spend longer periods with my kids and grandkids, and just hopefully take and enjoy what life has to offer. There is no drama and no intrigue. Judi and I are still very good friends, almost like brother and sister. We’re both grateful that they threw us together back in 1997. The chemistry was instant, and the laughter has never stopped. Yeah, there have been some tumultuous times thrown in there as well, but it was all good. So, so, so good. I was lucky enough to be a part of radio’s history in New Jersey. Don’t get me wrong: Our ratings are still very high, and for that, I am extremely grateful. But I will still be a part of the radio station, filling in when the need arises. I’ll possibly be doing some appearances and definitely some writing for NJ1015.com.” Read Malloy’s full post here.

Industry News

St. Louis Talk Host Witnesses Israel-Iran Conflict

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St. Louis talk radio host Chris Arps – co-host of the “Tim Jones & Chris Arps” show on News/Talk STL (KLJY-HD3/K270BW/KNBS-FM) – was witness to the violence in Israel during a trip to the region. FOX2 Now reports that Arps and his wife are among those who had been taking cover in underground bomb shelters in Israel during their trip. They were traveling with a group that was able to make it out of the region by taking a bus to Jordan. Arps tells FOX2 that he was on a “once-in-a-lifetime trip with a group called ‘Heroes to Heroes’ to see the holy sites in Israel with veterans suffering from PTSD. The trip’s overall goal was to promote spiritual healing.” See the FOX2 Now report here.

Industry News

50th Annual Gracies Luncheon in NYC

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The AWM Foundation presented the 50th Annual Gracie Awards Luncheon at Cipriani 42nd Street in New York City yesterday (6/18). Host Juju Chang, co-anchor of ABC News’ “Nightline” led the program alongside a lineup of presenters that included WFAN’s Boomer Esiason, iHeartMedia’s Medha Gandhi, CNN’s Erica Hill, and NBC News’ Vicky Nguyen. Pictured above is “CBS Sunday Morning” host Jane Pauley (left) presenting the Lifetime Achievement Award to longtime colleague and friend, “CBS Sunday Morning” correspondent Martha Teichner (right).

Industry Views

Monday Memo: Stepping-Up and Sounding Solid

By Holland Cooke
Consultant

imgWith so many of us taking vacation time soon, guest hosts are often local somebodies who are not career broadcasters and don’t share our second-nature performance routines. For their benefit, these tips, based on my experience on both sides of the mic:

Get right into it. When I used to fill-in for Jim Bohannon, I figured that – to his listeners – who-the-heck was I? Lacking the back-story of “a name,” I simply, succinctly, told the truth, “I’m Jim’s pal, Holland Cooke.” Skip the biographical blah-blah-blah that devalues a show by emphasizing that the familiar host is absent. Just tee-up what the show is about this hour… why it matters to those listening… how they will benefit from not wandering-off… and how to join-in.

Make the phone ring. When “FOX Across America” host Jimmy Failla is off, my client Paul Gleiser – owner of affiliate KTBB/Tyler-Longview TX – often fills-in. Paul asked Jimmy for advice. Ever in-character, Failla quipped, “Drive it like you stole it!” So Gleiser is all about call count, teeing-up TWO tempting propositions, one topical, the other a softer “Bonus Question.” As new employment numbers were announced, “The WORST job you ever had?” got callers telling great stories.

“Know what the show was about yesterday,” Paul urges, because political topics tend to change little day-to-day. Avoid this trap: The guest host’s outspoken narrative is a point that’s already been talked-to-death BUT this is HIS shot on a big show, so this is HIS turn to me-too the unison. Better approach: Come up with a new wrinkle.

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Invite participation multiple ways. Many listeners would rather text than call. Welcome them and you’ll sound accessible and at-the-speed-of-life. Note how effectively SiriusXM’s Michael Smerconish polls listeners via social media.

Establish a relationship with the producer “BEFORE the show” Gleiser advises: “Don’t just show up.” Ascertain who-does-what. In some cases, the producer will have booked guests and may suggest or assign call-in topics. Or if – in Jimmy Failla speak – you’re driving, the producer is simply call-screening and running-the-board… which you should NOT attempt if you’re not an experienced broadcaster or if you are unfamiliar with the station’s setup.

Keep re-setting – succinctly, “matter-of-factly,” introducing yourself and your guest-or-topic — going-into and coming-out-of breaks, and at the beginning of each hour. Listeners are constantly tuning-in.

Always and only announce the call-in number immediately after you tell them WHY to call. Most common mistake I hear, even from experienced hosts: They give-out the phone number at the very beginning of the show or hour or segment, then (eventually) they tell you why to call, possibly minutes later (an eternity in live radio). So, they’re haunted by those dreaded “regulars” who already have the number memorized. Make announcing the number your punch line, whether you’re asking opinions on topic du jour or offering access to a guest they’ll want to interact with. Seems like a little thing, but this can make a big difference in how popular you make the station sound.

Holland Cooke (HollandCooke.com) is a consultant working at the intersection of broadcasting and the Internet. Follow HC on Twitter @HollandCooke

Industry Views

Monday Memo: Dear Old Dad

By Holland Cooke
Consultant

imgThis coming Sunday, June 15, is Father’s Day. For that day – and the Friday before (hint-hint) – you might have already readied Harry Chapin’s “Cat’s In The Cradle” and The Winstons’ “Color Him Father” and Dan Fogelberg’s wistful “Leader of the Band.”

Regardless of your format – yes, news/talk stations – hear-me-now-and-believe-me-later: “The Men in My Little Girl’s Life” by Mike Douglas. Guaranteed Kleenex material. Don’t even intro it. Just hit it cold and play the whole thing. You’ll hear about it.

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GREAT call-in topic: “The best advice he ever gave you?” You will save the aircheck. Callers – some chuckling, others choking-back-tears – tell stories.

And if you still have your Dad, give the lug a hug. If he’s not still around, I suspect that you will find, as my brothers and sisters and I have, that he never really leaves you.

Holland Cooke (HollandCooke.com) is a media consultant working at the intersection of broadcasting and the Internet. Follow HC on Twitter @HollandCooke

Industry News

FCC Commissioner Simington Announces Surprise Resignation

Republican FCC Commissioner Nathan Simington – who joined the Commission during President Trump’s first term – surprised the industry on Wednesday (6/4) by issuing a statement announcing his exit from the Commission. He said, “I will be concluding my tenure at the Federal Communications Commission at theimg end of this week. It has been the greatest honor of my professional life to serve the American people as a Commissioner. I am deeply honored to have been entrusted with this responsibility by President Donald J. Trump during his first term. The Commission is in excellent hands under the leadership of my distinguished colleague, Chairman Brendan T. Carr, and is supported by an extraordinary staff whose dedication to public service is second to none. Throughout my tenure, I worked to defend free expression, safeguard national security, and promote infrastructure investment to benefit all Americans… I look forward to continuing to serve the public interest in the years ahead and to contributing to the vital conversations surrounding our communications infrastructure, national security, and technological leadership. I remain committed to advancing the cause of limited government, free speech, and American innovation. These principles guided my time at the Commission and will continue to shape my future endeavors. As I move forward, I remain committed to shaping the future of communications policy and will continue to advocate for the values and priorities that have guided my public service.”

Industry News

Kathy Walker Leaving Full-Time KOA, Denver News Director Post

Longtime news radio pro Kathy Walker announces that she is “sunsetting” her life as a full-time broadcasterimg and regional news director position with iHeartMedia’s KOA, Denver.  She says, “iHeartMedia has graciously agreed to keep me part time, so you will still hear me anchor a newscast here or there… I have been honored to talk and write my way through 35 years at KOA.”

Industry News

Stephen A. Smith Joins SiriusXM for Daily and Weekly Programs

Sports media personality Stephen A. Smith is joining SiriusXM to produce two programs for the satcaster. SiriusXM says the multi-year agreement includes Smith hosting a new, daily sports talk show on the Mad Dog Sports Radio channel in addition to a weekly program covering current events, pop culture, and socialimg commentary on “everything beyond the world of sports – from politics and social issues to entertainment news, pop culture trends and more.” Smith comments, “To say that I’m excited would be an understatement. I’ve been on Mad Dog before, had the time of my life. So, I’m loving the fact that I get to reunite with my guy, Mad Dog, on his turf. That in itself is a beautiful thing. But to then add a weekly show where I have a potent platform to discuss riveting subjects in the world of pop culture, politics and social commentary… let’s just say it doesn’t get any better than that. September can’t come soon enough. It’s been a long time since I’ve been in radio… especially going back and forth with the callers. Can’t wait to get re-started. Buckle Up! I’m coming!” Stephen A. Smith is a featured commentator and executive producer on ESPN’s “First Take.” Since 2021 he has been an analyst on “NBA Countdown,” ESPN and ABC’s longstanding NBA pregame show.

Industry Views

Monday Memo: Summer! Bummer? Opportunities.

By Holland Cooke
Consultant

img“Fewer than half of Americans plan to travel this Summer,” according to a Bankrate survey, and “cost is a major concern.”

— Just 46% plan to travel, 38% domestically and 15% internationally (with some overlap between the two).
— 65% of non-travelers cite a lack of interest in traveling currently. “Not being able to take time off work and travel being too much of a hassle both came in at 16%.”
— “The expense of everyday life tops the reasons people can’t afford to travel.”
— “15% of respondents said they were worried about flight safety. That comes on the heels of several high-profile aviation incidents in the United States.”

This isn’t bad news. It’s an open door.

Programming/Promotion ideas:

— Local Day Trips vignettes (within 90-minute drive)
— Grilling tips (local chef? listener suggestions?)
— Weekend activities/events calendar
— Near the water? “Shorecast”
— Online Staycation Directory
— Listener photos (garden, patio, pool, grill-N-chill)

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Any/all-of-the-above are sponsorable. Prospects:

— Outdoor furniture retailers
— Home improvement stores (paint, decking, lighting)
— Grill/smoker shops & barbecue supply
— Pest control services
— HVAC (air conditioner tune-ups)
— Pool and hot tub installers, maintenance
— Gazebo/screenhouse/awning installers
— Water parks/mini golf/drive-in movies
— Ice cream stands, craft breweries

PS: Tomorrow’s bumpers:
“Ode to Billie Joe” by Bobbie Gentry, and “Desiree” by Neil Diamond. Both begin “It was the third of June…”

Holland Cooke (HollandCooke.com) is a consultant working the intersection of broadcasting and the Internet. Follow HC on Twitter @HollandCooke and connect on LinkedIn

Industry News

E. Curtis Johnson to Retire from KMJ-AM/FM, Fresno

Forty-nine-year radio pro E. Curtis Johnson is retiring from Cumulus Media’s KMJ-AM/FM, Fresno “News Talk 580 and 105.9” where he’s been serving as co-host of the afternoon drive show alongside Philip Teresi since March 2023. His final show is tomorrow (5/30). Johnson says, “I was truly excited to get the gig here atimg KMJ a little over two years ago. I’ve enjoyed working with Philip and the entire staff has welcomed me as one of their own. I thought I’d be here longer, but some unexpected health issues made the decision to retire the right choice for me. It was a hard decision to make, but I’m comfortable that I’ve made the right call for my quality of life. I will miss this team.” KMJ program director Blake Taylor comments, “It was great working with a true professional who brought great insights and a unique skill set to our audience. We’re going to miss E. I trust he’s going to take full advantage of the time off. He deserves it!”

Industry News

MIW Announces Mentoring Program for Programmers

Mentoring and Inspiring Women in Radio announces the opening of the application window for the “MIW Elevating Women in Programming Mentorship.” MIW says the program offers “a transformative year-long experience, connecting the mentee with some of the most accomplished programmingimg minds in the business. Through personalized conversations, strategic connections, and unique opportunities, the program aims to empower and elevate the mentee’s career within the radio industry.” This mentorship is open to one female brand manager, content/program director, assistant program director, or music director from any U.S.-based format. “The ‘MIW Elevating Women in Programming Mentorship’ program is a cornerstone of our mission to empower women in radio,” says MIW board president Sheila Kirby. “This initiative not only fosters personal and professional growth but also builds a stronger and more inclusive future for the industry. We’re excited to welcome another talented mentee into this life-changing program.” Learn more and apply here.

Industry News

KMOX, St. Louis Recounts Last Weekend’s Tornado

When an EF-3 tornado swept through the St. Louis area last weekend, Audacy’s news/talk KMOX was able to stay on the air and provide critical community service. Recounting how events unfolded last weekend, the station says engineer Kyle Hammer was monitoring the approaching system when he noticed a transmitter site in the storm’s path lost commercial power, automatically switching toimg generator backup. About 35 minutes later the tornado moved through the city. It took Hammer about 90 minutes to go three miles through downed tress and power lines to get to the FM transmitter site and get it back on the air. Audacy SVP and market manager Becky Domyan says, “I want to give a huge shout-out to the entire team at KMOX for outstanding, minute-by-minute coverage on the storms. I can’t reiterate how much this information was life-saving, and big kudos to news brand manager Beth Coghlan for leading her team through this calmly and accurately.” Domyan adds, “I actually was driving on Mason Road near Lindbergh when it hit, and I have driven through storms many times. For the first time in my life, in this situation, I was terrified. At that moment, I tuned into KMOX to get an idea of where the storm was, so I knew what I needed to do to be safe. In times like this, we are there to provide information that truly saves lives. I couldn’t be prouder of everyone on our team.”

Industry News

Podcast Presents 18-Part Series “The Journey Beyond Death”

“The Outer Limits of Inner Truth,” hosted by Ryan McCormick, announces the release of an 18-part series “that offers one of the most in-depth, compassionate, and thought-provoking explorations of death and the afterlife ever produced in modern media,” titled, “The Journey Beyond Death.” McCormick says the podcast series spans 65img original interviews, including 28 with individuals who have had near-death experiences (NDEs). He says, “This series weaves together stories of survival, grief, revelation, and spiritual awakening. It brings together voices rarely heard in one place: grief counselors, psychologists, metaphysical teachers, mediums, and survivors of clinical death – all sharing their deeply human experiences and insights.” He adds, “This series was created for people in mourning and for those who are curious about life beyond this world. The program is not driven by ideology or dogma. It’s about opening a door and letting others walk through it in their own way. I truly hope this presentation can bring people some measure of peace.” Check out the podcast series here.

Industry News

Wayne Allyn Root: “I Did That!”

Las Vegas-based, nationally syndicated talk radio host Wayne Allyn Root says it was his text to President Donald Trump that spurred him to pardon baseball great Pete Rose and that has led Major League Baseball to remove Rose from the “banned” list, paving the way for his eligibility for the Hall ofimg Fame. Root tells TALKERS that he was a friend of Pete Rose. They both lived in Las Vegas, Rose was a guest on Root’s radio show and that led to Root and Rose starring in a national TV commercial together and becoming fast friends. Root wrote a column in 2020 imploring the president to pardon Rose, but it was this February when Root felt compelled to text the president. Root says that within 15 minutes of his sending that text the president announced he would pardon Rose. Root adds, “This all started with an interview on my radio show. I’m sure Pete is looking down from heaven with a big smile. His final dream was to be in the Baseball Hall of Fame. It’s about to come true. All because of a Vegas friendship late in Pete’s life with a guy who just happened to know the President of the United States! Thank you, President Trump.”

Industry News

Beasley Executive Kent Dunn to Retire

Beasley Media Group Augusta vice president and market manager Kent Dunn announces he is retiring on June 6, 2025. Dunn joined Beasley in 1991 and since then has held numerous leadership roles, including serving as vice president and market manager in markets including Augusta, Tampa,img and Fayetteville. Dunn says, “After much thought and reflection, I’ve made the decision to retire and begin the next chapter of my life. Beasley Media Group has been more than just a workplace – it’s been my extended family. I feel incredibly fortunate to have spent over 30 years doing what I love, with people I deeply respect and admire. It’s been an absolute privilege to work with late company founder George Beasley, Caroline, Brian and Bruce over the years.” CEO Caroline Beasley comments, “Kent’s contributions to Beasley Media Group – and to the radio industry at large – have been nothing short of exceptional. His strategic insight, collaborative spirit, and passion for radio have guided teams and inspired generations of broadcasters. We are deeply grateful for his decades of service and wish him all the best in his well-deserved retirement.”

Industry News

Jon Grayson to Retire from KMBZ-FM, Kansas City

Talk radio pro Jon Grayson is retiring from the business and his current position as midday co-host at Audacy’s news/talk KBMZ-FM, Kansas City. Grayson has been with KMBZ-FM for the past five years, most recently co-hosting middays with Jayne Monacelli. Grayson says, “My wife and I are makingimg some changes in our lifestyle, our geography and our living standards to protect our safety and sanity that include an international move. That simply makes this job no longer feasible.” Reflecting on his career, Grayson remembers getting into the business. “As a kid I was always steered away from potential careers that depended on personal talent alone, since my mom was convinced that people who made their living that way were somehow possessed of a magic that us regular folks don’t have. But the day I first heard talk radio – a day I remember very clearly – I fell in love. I had no choice in the matter. From calling in to talk shows as a college student to beating down the doors of my local station to hire me, this business always held a kind of allure I found irresistible.” During his career, he worked in Tampa, Nashville, and St. Louis, where he worked at KTRS and KMOX. At KMOX he hosted the syndicated “Overnight America” program.

Industry Views

SABO SEZ: Won’t Work on FM

By Walter Sabo
a.k.a. Walter M. Sterling
Host, “Sterling Every Damn Night”
WPHT, Philadelphia
Host, “Sterling On Sunday,” TMN

img“It won’t work on FM.” Country. Country was predicted to be a failing format for the FM band. At the dawn of FM proliferation in the 1970s, the future of the band was viewed with fear and skepticism. Why wouldn’t country music work on the FM band? The conventional chatter said that “country needs to be on AM because truckers drive long distances and AM signals cover long distances. FM does not.”

According to AM management, every music and talk format that thrived on AM was going to fail on FM. Obviously, all AM genres succeeded on FM, sometimes quickly, sometimes slowly. The ones that succeeded quickly had common characteristics:

In the public’s mind, FM radio had specific, positive traits: Lower commercial load, cooler hosts and jocks, a subversive tone, fewer interruptions of every type. Talk on FM was absolutely going to fail. The first mother of talk hits on FM were “New Jersey 101.5” (which for decades had the largest FM talk cume in the world); WTKS-FM, Orlando; and WLUP, Chicago. GM Larry Wert, brilliant. In 1990 when those stations launched, the industry pundits ordered more drinks and pronounced their doom.

John Kobylt, of KFI, Los Angeles fame, was the first PM drive host on “New Jersey 101.5.” He explained to me the key difference in his work versus that of an AM talk show host: “My competition is 10 music stations playing hit songs. If Ken Chiampou and I don’t entertain this second, the audience is gone.”

Little noticed was that stations like WTKS-FM shared less than 8% of its cume with WDBO-AM (a very serious station!) WTKS sharing was with WMMO-FM and other alt rock and FM AC stations. While radio people think “talk is talk,” the audience perceives FM talk and AM talk to be very different formats. Completely different.

Today, to drive audience to an FM talk station the strategy proven to fail is to air AM shows on FM without making significant accommodations for the differences in the band. Profound differences.

QUICK NOTES:

— New 23-year-old, very good, control board operator for “Sterling Every Damn Night” asked me, “Who is Rush Limbaugh?”

— All-digital 18-year-olds today have no idea what you mean when you say, “The top of the hour.”

Walter Sabo has been a C Suite action partner for companies such as SiriusXM, Hearst, Press Broadcasting, Gannett, RKO General and many other leading media outlets. His company HITVIEWS, in 2007, was the first to identify and monetize video influencers. His nightly show “Walter Sterling Every Damn Night” is heard on WPHT, Philadelphia. His syndicated show, “Sterling On Sunday,” from Talk Media Network, airs 10:00 pm-1:00 am ET, and is now in its 10th year of success. He can be reached by email at sabowalter@gmail.com

Industry News

New Ramsey Book is a #1 Bestseller

The latest book from Ramsey Solutions CEO Dave Ramsey is a #1 national bestseller. Build aimg Business You Love is a book in which Ramsey shares the lessons he’s learned starting his business on a card table in his living room and growing it into a $250 million-a-year company. Dave Ramsey says, “For people serious about starting a business, it’s the ride of a lifetime. It will be hard, and it will take longer than expected, but it also offers the opportunity to become a better person as you become a better leader. I hope readers find the courage to keep going, the humility to keep learning and the heart to build something that serves others.”

Industry News

TALKERS News Notes

FOX Sports Radio Lands in Palm Springs.  Arrington Broadcasting LLC’s KFSQ-AM, Palm Springs is now broadcasting FOX Sports Radio’s lineup of sports talk content. Station owner and GM Brian Arrington says, “We’re proud to welcome FOX Sports 1270 AM to the Coachella Valley! It’s an exciting moment to bring some of the biggest names in sports/talk – Dan Patrick, Colin Cowherd, Doug Gottlieb, and more – right here to Palm Springs.

LABF Announces 2025 Giants of Broadcasting Awards. The Library of American Broadcasting Foundation is recognizing trailblazing industry leaders for lifetime achievements during the 2025 Giants of Broadcasting & Electronic Arts luncheon and awards ceremony on November 14 at Gotham Hall in New York City. Inductees includes ABC News’ David Muir, Rick Dees, and sportscaster Lesley Visser.

Industry News

Monday Memo: Podcasting in the Age of Attention Deficit

By Holland Cooke
Consultant

imgRemember how Larry King would interrupt rambling callers to ask, “What’s your question?” It could sound gruff, but it was really a courtesy, to viewers or listeners. Larry feared TV clickers and dashboard radio buttons. He kept-it-moving to keep viewers and listeners from wandering.

And if you follow research on podcast consumption, you understand that attention there is an even heavier lift than for real-time broadcast programming which asks less of the consumer to acquire. Accordingly, these tips:

— Hook early, hook hard: Your first 60 seconds (max) are your billboard. Don’t waste them. Create curiosity about what listening to the episode will deliver, early-in (or before) your produced intro.
— Edit aggressively: Cut fluff and filler, avoid rabbit holes. Trim “um,” “you know,” and circular chit-chat. Each listening moment needs to earn the next moment.
— Apply proven radio techniques: teasing, resetting, production tactics.

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— Be “sticky with structure:” A consistent format helps make your podcast habit-forming. If applicable to your topic, think “Problem-Story-Solution.” Note how Keith Olbermann’s podcast emulates his previous TV show format. I’m not saying do THAT format; I’m saying HAVE one.
— Speak to one person – like radio does, but even more so – because podcast listening is so intentional, and topics can be so specialized. Make eye contact, and don’t talk to “the audience.”– Create “next time” anticipation: Plant seeds for the next episode.
— Make replayable moments. Your slam-dunk is having listeners share your podcast with their friends. Deliver content that somehow enables them. Or makes them laugh, or cry, or care.

Like broadcasting, podcasting competes with EVERYTHING, TikTok, text messages, EVERYTHING, and life’s chaos. Make every second count.

Holland Cooke (HollandCooke.com) is a consultant working the intersection of broadcasting and the Internet. Follow HC on Twitter @HollandCooke and connect on LinkedIn

Job Opportunity

Kim Komando Has Opportunity for Broadcast & Podcast Engineer

WestStar MultiMedia Entertainment is looking for a broadcast and podcast engineer. The company says, “If you’ve got audio chops, this is the opportunity of a lifetime. We’re not just another podcast. ‘The Kimimg Komando Show’ is a nationally syndicated tech radio show heard on over 510 stations, SiriusXM, podcasts and streaming platforms, reaching millions every week. And guess what? We’re based right here in Phoenix. This is the job if you want to level up your career in broadcast and podcasting without leaving the Valley.” See the complete job description and apply here.

Industry News

Triton Digital Expands U.S. Podcast Ranker

Triton Digital announces that it is adding survey-based listener rankings to the existing U.S. Podcast Ranker to “provide a holistic view of podcast consumption.” The company says the current U.S. Podcast Ranker based on downloads will continue to be issued monthly, for publishers using Triton Digital’s IAB-certified measurement services. It will be supplemented with a quarterly ranking of the podcasts with theimg most listeners, based on a nationally representative survey that includes all publishers and podcasts. Triton Digital’s Demos+ audience profiles will also be added to the ranker, which lists the podcasts that most efficiently reach advertisers’ desired audiences, such as various demographic, socio-economic, lifestyle, and purchase intent segments. Triton SVP of measurement & analytics Daryl Battaglia says, “The combination of census-level download measurement blended with survey measurement provides the most comprehensive understanding of podcast audiences and their consumption habits. By adopting new methods to measure audiences and augmenting our current tools, we are enriching the podcast information available to advertisers so they can feel confident in reaching their target audiences.”

Industry News

WWNC, Asheville Gets Recognition for Post-Helene Work

When Hurricane Helene struck Western North Carolina last fall, iHeartMedia’s news/talk WWNC, Asheville was a lifeline for residents of the area as cell service was down and power was lost in so many areas. Fast-forward to today and the station is getting some press from CBS News for its work in the ongoingimg recovery efforts. The piece singles out WWNC personalities Mark Starling and Tank Spencer for “amplifying the messages of groups such as Valley Strong Disaster Relief” and more to keep the recovery information flowing. Spencer is quoted saying, “You don’t really notice until times of disaster what your community is really made of. They’re gonna make sure that everybody in that community, that nobody wants for anything.” Spencer adds that in the immediate aftermath of the storm, their work was crucial. “The access to the information saved lives. The only thing that was left standing was AM and FM radio, and I think there’s been a rediscovery of that.” See the CBS News piece here.

Industry News

WGN, Chicago to Air Final “Walter Jacobson’s Perspective”

Thursday (3/27) will be the final airing of WGN Radio’s “Walter Jacobson’s Perspective” hosted by legendary news broadcaster and personality Walter Jacobson (pictured here). WGN notes that Jacobson’s commentaries covering local politics and news have been heard on the station since 2014. Jacobson hasimg had a storied career in Chicago media. First at newspapers, he moved to television in 1963 working at WBBM as a news writer, reporter and political editor. From 1973 to 1982, Jacobson co-anchored WBBM-TV’s “The 10 O’Clock News” with Bill Kurtis and the two dominated the ratings for nine years. His “Perspective” pieces date to those newscasts when Jacobson would deliver them live from his office. WGN Radio VP and general manager Mary Sandberg Boyle comments, “I ‘knew’ Walter Jacobson mostly for his TV news work virtually all my life. He and Bill Kurtis revolutionized the look and feel of television news broadcasts in Chicago at CBS 2 and it’s still talked about by those who watched them in the 70s. Working with him at WGN Radio and getting to know him in-person has been an honor. After seeing firsthand his uncompromising devotion to his craft, it’s easy to see why he is the media legend that he is. Walter’s personality, contributions and ever unique ‘Perspective’ will be greatly missed.”

Industry News

Democrat Starks to Leave the FCC

Federal Communications Commission Commissioner Geoffrey Starks announces he is resigning from the Commission. He issued the following statement: “Today I sent a letter to the president and leader Schumer indicating that I intend to resign my seat as a commissioner this spring. Serving the American people as aimg commissioner on the Federal Communications Commission has been the honor of my life. With my extraordinary fellow commissioners and the incredible career staff at the agency, we have worked hard to connect all Americans, promote innovation, protect consumers, and ensure national security. I have learned so much from my time in this position, particularly when I have heard directly from Americans on the issues that matter to them. I have been inspired by the passion, engagement and commitment I have seen from colleagues, advocates, and industry. Over the next few weeks, I look forward to working with the chairman and my fellow commissioners, and all FCC staff, to further the mission of the agency.” Starks is one of two Democrats currently serving on the Commission.

Industry News

ESPN Chicago Names Meller White Sox Shows Host

Good Karma Brands’ sports talk WMVP “ESPN Chicago” announces that Jeff Meller is named the host of the Pregame and Postgame shows for Chicago White Sox broadcasts this season, Meller is a longtimeimg producer and host at the station. “ESPN Chicago” director of content Danny Zederman says, “We are excited to add Jeff to the ‘ESPN Chicago’ White Sox broadcast crew. We know fans of the Sox will appreciate his knowledge and will connect with him as a lifelong fan of the club. Meller has been a member of the ESPN Chicago team for 20 years! He has great passion for the Sox and all Chicago sports. This is a ‘dream job’ for him and we know he will add great value to our broadcasts.”

Industry Views

Monday Memo: Matter, and Money Will Follow

By Holland Cooke
Consultant

imgThere has never been more news. And news has never been more quotable. It costs two-plus cents to make a penny.

Events impacting everyday life are unfolding around-the-corner, around-the-world, around-the-clock. The listeners our advertisers want as customers are in “What NEXT???” mode.

There have never been more places to get news. And the broadcasters that monetize information best have evolved what we used to call “a radio station” into a multiplatform source of content pertinent to its target listener. Trusted call letters are the surname shared by digital siblings.

Being known for helpful information is key. My client stations image relentlessly as “Your Only Local News Radio.” If you are too, rip me off, and burn-it-in.

But imaging merely talks-the-talk. All the promos in the world won’t walk-the-walk. We become habit-forming by delivering information that is relevant and useful and enabling and easily understood and seems up-to-date.

im

Accordingly:

  • When we report information-given-to-us (press releases, etc.), rewrite to succinctly convey what the story means. Typically, press releases are about the sender. Our lead sentence needs to be about how-it-matters-to the listener.
  • Keep it fresh. The second and third time someone hears a story word-for-word, the little voice in his/her head says, “You already told me that.” Every effort we make to update copy is worth it.
  • Listen to your on-hour network, for three reasons: Emulate their crisp copy style, which conveys the consequence of items being reported. And emulate their delivery. Note how FOX News Radio morning anchor Dave Anthony sounds like he’s talking, not reading. And listen for opportunities to localize big national/international stories.

What is being reported by national media, how does it hit home, and who locally can comment or explain?

  • How is DOGE government downsizing impacting people in your state, in your city? Most of the federal workforce does not live in Washington/Maryland/Virginia.
  • We pray for ailing Pope Francis. When he passes, who from your diocese or parish can you interview? “The Conclave” won an Oscar and was nominated for eight.

Music radio is in the fight of its life with streams, and too much talk radio is an angry caricature. Matter most, and money will follow.

Holland Cooke (HollandCooke.com) is a consultant working the intersection of broadcasting and the Internet. Follow HC on Twitter @HollandCooke and connect on LinkedIn

Industry News

FCC Chair Carr Promotes Launch of Deregulation Initiative

FCC Chairman Brendan Carr is promoting his agency’s new deregulatory initiative, the new docket of which is titled, “In re: Delete, Delete, Delete.” The Commission says it is seeking comment on every rule, regulation, or guidance document that the FCC should eliminate for the purposes of alleviatingimg unnecessary regulatory burdens. This follows President Donald Trump’s Executive Order 14192 titled, “Unleashing Prosperity Through Deregulation” and Executive Order 14219 titled “Ensuring Lawful Governance And Implementing The President’s ‘Department Of Government Efficiency’ Deregulatory Initiative.” FCC Chairman Carr says, “Under President Trump’s leadership, the Administration is unleashing a new wave of economic opportunity by ending the regulatory onslaught from Washington. For too long, administrative agencies have added new regulatory requirements in excess of their authority or kept lawful regulations in place long after their shelf life had expired. This only creates headwinds and slows down our country’s innovators, entrepreneurs, and small businesses. The FCC is committed to ending all of the rules and regulations that are no longer necessary. And we welcome the public’s participation and feedback throughout this process. The American people expect and deserve a government that will efficiently deliver great results. We are committed to doing exactly that at the FCC.”