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Just hours after the series of devastating wildfires broke out in Los Angeles, iHeart LA and the Dream Center – a resource center focused on providing support to those affected by homelessness, hunger and crisis – launched a national and local media campaign that asked local listeners to contribute essential items and cash to support those affected by the fires, many of whom had lost everything.  What followed was an outpouring of love and support that exceeded any expectation, and which – thanks to the generosity of friends, neighbors and communities – has become one of the largest grassroots giving efforts in iHeart’s history.

Since the fundraising and donation effort launched on Tuesday, Jan 7:

• Over 8,000 people have volunteered;
• More than 80,000 individuals have received essential supplies like food, water, diapers, clothing and more onsite;
• Over 19,000 cars have gone through the Dream Center supply line;
• The initiative has raised over $15 million in cash and in-kind donations, with contributions still being accepted.

The results are testament to the power of local communities, which historically come together to support one another during times of disaster and crisis.

“The strength, generosity and resiliency of our LA communities is truly powerful — and the way our broadcast radio listeners have come together to support one another is incredibly humbling,” said Paul Corvino, division president for iHeart LA.  “While iHeart and the Dream Center were instrumental in connecting those in need with those eager to help, it was the community itself that has been incredibly inspirational, and which has been vital in keeping these efforts alive and ensuring that support is still available to those who need it the most, when they need it.”

“The outpouring of love and generosity we have witnessed in response to this crisis has been nothing short of extraordinary. In times of disaster, it is the strength of our community that shines the brightest, and we are humbled to see so many individuals stepping up to help their neighbors in need,” said Matthew Barnett, founder of Dream Center. “Thanks to our partnership with iHeartMedia Los Angeles and the unwavering support of our volunteers, donors, and community members, we have been able to provide essential aid to thousands who have lost so much. This effort is a testament to the power of compassion and unity, and we remain committed to serving those in need for as long as it takes.”

The Miami Marlins announced this morning (2/7) the hiring of Jack McMullen as the lead play-by-play announcer on the Marlins Radio Network. McMullen takes over for Kyle Sielaff, who is the new lead TV play-by-play voice for Marlins games on FanDuel Sports Network.  A graduate of the S.I. Newhouse School of Public Communications at Syracuse, McMullen spent the previous three seasons on the radio broadcast for the Pirates’ Triple-A affiliate. Before then, he called games for the Brewster Whitecaps in the Cape Cod League (2018) and the Short Season Auburn Doubledays of the Nationals’ system (’19). The Chicago native’s other experience includes serving as director of podcasting for Just Baseball Media, hosting the network’s flagship show “The Just Baseball Show,” play calling for ESPN+/Learfield and working as part of the broadcast and production teams for various programs during his time at Syracuse. A rotation of analysts will team up with McMullen in the booth: Rod Allen, Jeff Nelson, Gaby Sánchez and Kelly Saco. Joining the mix will be three-time Emmy Award winner and longtime FanDuel Sports Network host and reporter Craig Minervini as well as former Marlins All-Star reliever and SiriusXM MLB analyst A.J. Ramos. McMullen will make his Marlins Radio Network debut on Feb. 22, when the Marlins open Grapefruit League action against the Cardinals at Roger Dean Chevrolet Stadium. He will call every Spring Training and regular-season game on WINZ 940, the Marlins’ English radio flagship station, and develop ancillary Marlins Radio Network content with pregame show host Stephen Strom.  “We can’t wait to introduce Jack to the South Florida community as we enter an exciting chapter of Marlins baseball, and we know Jack is the perfect fit to tell our story,” Marlins vice president of public relations and communications Jon Erik Alvarez said. “His broadcast style, baseball knowledge and vast multimedia experience will connect with our listeners and extend the reach beyond the booth as we look to improve upon the recent growth of the Marlins Radio Network.”

 

In honor of Black History Month, WURD Radio presents “Phenomenal Black Philly Writers: Creating Our Essential Reading List to Survive 2025,” an evening of critical literary discussion and cultural exploration. This timely and urgent event will take place this evening from 6:30 to 8:00 pm in the Learning and Engagement Center at the Philadelphia Museum of Art.

WURD Radio (900 AM and 96.1 FM) is the only Black-owned and operated talk radio station in Pennsylvania. Having celebrated its 20th anniversary in 2023, over the past two decades WURD has evolved into a multi-media, multi-platform communications company that reaches deeply into the Black community through radio, video, events, digital and social media. It is considered the go-to media channel to engage, interact and connect with Philadelphia’s Black community. Tune in to WURD Radio on 900 AM and 96.1 FM.

According to the station, this event is in response to a time of extreme anti-intellectualism, the attempted erasure of Black history and identity, and the persistent denial of systemic racial inequality. By focusing on the art of writing as a political act, this event seeks to highlight the critical role of Black writers in shaping discourse on resilience and, most important, truth. The event will be enhanced by the curation of an essential reading list comprised of titles – fiction and nonfiction, poetry and prose — that will be shared with the audience and posted on wurdradio.com.

The evening will begin with a conversation between WURD Radio president and CEO Sara M. Lomax, Jeannine A. Cook of Harriet’s Bookshop, and Sonia Sanchez, a legendary poet, writer and leader in the Black Arts Movement. Following this discussion, WURD Radio host Solomon Jones will moderate a panel featuring Philadelphia writers Lorene Cary, Nancy Gilliam, Tre Johnson and Ursula Rucker, exploring the importance of Black writers politically, historically and spiritually, reaffirming the necessity of their work in today’s climate.  Additionally, event attendees will have the opportunity to experience the ongoing Philadelphia Museum of Art exhibit, “The Time Is Always Now: Artists Reframe the Black Figure,” which powerfully complements the evening’s themes of representation and cultural storytelling.

iHeartMedia announced today (2/6) that longtime executive Bobbie Loesch has been named market president for Pittsburgh, effective immediately.  The company is home to six iconic stations with a powerful cross-platform presence delivering a diverse range of music, talk, and news formats. As market president, Loesch will oversee all aspects of operations in Pittsburgh, including sales, promotions and programming. She will report to D.J. Hodge, division president for iHeartMedia.  Hodge tells TALKERS, “Bobbie has been an instrumental and driving force behind the success of our Pittsburgh cluster for over 20 years, and her leadership and vision make her the perfect fit to lead the team into the future.”  Loesch joined iHeartMedia Pittsburgh in April 2004 as an account executive. She was promoted to VP of sales in 2012, and most recently served as a SVP of sales for seven years. She began her career as an AE for Townsquare Media from 1998-2004 and is a graduate of Liberty University.  “I am genuinely honored to be appointed to this role and deeply appreciate the trust placed in me to lead this exceptionally talented team. My colleagues, our partners and our audiences are the cornerstone of our success,” said Loesch. “I am excited to build on our achievements and further elevate our dominance in the market, and I’m eager to continue to help brands harness the unmatched reach, scale and efficiency that only iHeart can deliver.”

Red Apple Audio Networks has added “The Rush Hour with James Golden (a.k.a. Bo Snerdley)” to its growing roster of program offerings. The one-hour daily show airs live weekdays in afternoon drive from 4:00 -5:00 pm ET.  Golden delivers updates on the top news stories of the day, along with a smattering of music from that day in music history to rejuvenate listeners after a day’s work. Company sources say, “Listeners are not only well-informed, they’re also bopping and singing all the way home.”  Golden gained nationwide fame as Bo Snerdley, producer of “The Rush Limbaugh Show.“ Since then, he has solidified his position as a major radio host with notable audience share growth on flagship 77WABC in New York (41% year-over-year) and impressive weekly TSL of 1 hour and 15 minutes*.  “I am looking forward to connecting every day with listeners in markets all across the U.S.,” Golden tells TALKERS. “During The Rush Hour, we take a look at events that occurred during the day, but we also take a break and have a little fun, too.” “James has attracted a loyal audience that continues to grow,” stated John Catsimatidis, owner of Red Apple Media, Red Apple Audio Networks, and 77WABC Radio. “Many of his listeners remember him from the Rush Limbaugh days, but the audience growth he is experiencing is solely on his own talent. His insights on politics, combined with his love for talk radio, has made him a phenomenal success.” In addition to “The Rush Hour,” Golden hosts a three-hour syndicated Saturday morning program, “The James Golden Show,” which launched into syndication last June. The show has amassed more than 30 affiliates, including five in the Top 50 DMAs. Both programs originate from the Red Apple Audio Networks flagship station, 77WABC Radio in New York. For information on any of Red Apple Audio Networks’ syndicated shows, stations may visit www.redappleaudionetworks.com or contact affiliation@redappleaudionetworks.com.

*Source: Nielsen Radio, New York Metro, P12+, Average Share, Weekly TSL, December 2023, December 2024.

 

After having to start over in a new Congress, the “AM Radio for Every Vehicle Act” designed to stop car manufacturers from eliminating AM radios from the dashboards of new automobiles sold in the U.S.  has been approved this morning (2/5) by the Senate Commerce Committee.  It will now head to the U.S. Senate for a full vote.  It is receiving bi-partisan support as well as an endorsement by FCC Chairman Brendan Carr and NAB CEO Curtis LeGeyt.  

WGN AM 720, Chicago today (2/5) announced a multi-year extension with morning show host Bob Sirott who is heard 6:00 am to 10:00 am weekdays.  “Management has given me a terrific on-air and behind-the-scenes team, plus freedom to do whatever I want,” Sirott tells TALKERS. “That’s why waking up at 4:30 am is fun now. Actually…that last line is a lie.” Sirott has been the station’s morning drive host since 2020. The station reports, listeners can expect to hear hyper-local stories along with news and conversations related to health, tech, business, travel, entertainment, lifestyle, and where to find the best Chicago-style hot dog.  “Bob’s work ethic, focus and character is the stuff of legends in the broadcast industry,” said WGN Radio vice president and general manager Mary Sandberg Boyle. “He’s an excellent communicator and continues to strategically engage and connect with the WGN Radio audience daily. Bob is one of the best in the business and we’re proud to have him as part of the WGN Radio team.”  Generations of Midwesterners have grown up with lifelong Chicagoan Bob Sirott whose acclaimed broadcast career spans five decades as a radio host, DJ and television news anchor. Sirott is a national Emmy award-winning journalist who received a 2022 Dante Award from the Joint Civic Committee of Italian Americans and a 2022 Silver Dome Award from the Illinois Broadcasters Association.

 

Louisville Public Media (LPM) has announced (2/4) that it is launching a new talk show, “On Track” – a new three-day-a-week, 30-minute interview-based show, on February 10. “On Track” will air Monday-Wednesday at 6:00 pm on WFPL, Louisville between “All Things Considered” and “Marketplace,” two of NPR’s flagship national news programs during core listening hours. It will also be available as an on-demand podcast. The interview-driven show is set to dive into the issues shaping Louisville and Southern Indiana. LPM sources tell TALKERS, “In an effort to amplify and deepen the conversation around the biggest topics in our community, the show will connect with public officials, community leaders and everyday people about the challenges and triumphs happening in Louisville and Southern Indiana. It will work to keep the civic conversation ‘on track.’  Its host, veteran broadcast journalist Ayisha Jafer will explore topics with people from across our diverse community that challenge the traditional sound of public media. Scheduled topics include: the state of downtown Louisville, the loneliness epidemic, business development and its impact on neighborhoods, finding love in Louisville, how the pronunciation of Louisville came to be and more.”  With the addition of “On Track” to WFPL’s on-air schedule, some programs will shift. “Marketplace” will now air Monday-Friday at 6:30 pm. “Today Explained” will move to Thursday and Friday at 6:00 pm.

 

A series of new studies from Advertiser Perceptions reveals national marketers are increasingly confident in the economy, will advertise more, and anticipate new product launches at record levels. Each month, Advertiser Perceptions, a leader in providing research-based strategic market intelligence for the advertising and ad tech industries, surveys 300 executives involved in media brand selection decisions who will spend a minimum of 1 million dollars in ad spend over the next 12 months. This week’s Cumulus Media | Westwood One Audio Active Group® blog outlines the key findings, examining the outlook national marketers have on the economy:

• Nearly half of marketers say the economy will grow in the coming year, a record high

• There has been a reduction in perceived negative impact of macroeconomic conditions

• The recession that never came; Marketers shake off the dire predictions of 2022 and 2023

• Increasingly, brands and media agencies report the U.S. GDP will impact ad budgets

• 37% of buy-side 2025 ad budgets will be bigger; 53% will stay the course

• Advertiser optimism was higher as of December 2024 than it had been a year earlier

• 2025 new product launches will hit all time high

• All forms of audio see increased ad spending intentions

• Prophet survey of advertisers reveals top-performing marketers consider brand building as a crucial driver of short-term impact

Check out this week’s Cumulus Media | Westwood One Audio Active Group® blog post here.

To view an 11-minute video of the key findings, click here.

 

 

Nielsen published “The Record: Q4 U.S. Audio Listening Trends” (2/3) – a quarterly report card on how U.S. consumers spend their audio listening time, fueled by data from Nielsen and Edison Research.

Here are some highlights from the Q4 (October-December) 2024 report: 

• Audio accounted for nearly 20% of Americans’ daily media time in Q4 2024 – which translated to 3 hours and 54 minutes of daily listening across both ad-supported and ad-free platforms like radio, podcasts, streaming music services and satellite radio.

• Listeners spent 67% of their daily time with ad-supported audio with radio, 18% with podcasts, 12% with streaming audio services and 3% with satellite radio.

• Among 18-34 year-olds, radio accounted for 47% of daily ad-supported audio time (down from 51% in Q3), where podcasts accounted for 32%.

• Adults 35+ spent 74% of daily ad-supported audio time listening to radio and only 13% listening to podcasts.

For additional data tables and commentary, visit the full report here.

 

As the excitement builds for Super Bowl LIX, Audacy has positioned itself to be the “go-to audio home” for football fans nationwide. With flagship stations 96.5 The Fan (KFNZ-FM) in Kansas City and Sports Radio 94WIP (WIP-FM) in Philadelphia, the company is set to provide fans with in-depth analysis, exclusive interviews, and live play-by-play coverage of the big game on February 9.  Additionally, six Audacy sports stations and Audacy’s newly launched BetMGM Network will broadcast live from the radio row, to provide listeners the latest updates, expert insights, and exclusive interviews throughout Super Bowl week. And with Westwood One’s national broadcast on 20 Audacy sports stations, the plan is for fans across the country not to miss a moment.  Audacy tells TALKERS, “Whether on the air or on the free Audacy app, listeners can tune in for every snap, every score, and every story leading up to and following Super Bowl LIX.”  Please click HERE for more information.

 

SmileyAudioMedia, Inc. announced today (1/31) that its flagship Los Angeles-based radio station, KBLA Talk 1580, will launch year two of its Climate Justice work. This $2 million, 12-month campaign will link and combat the relationship between climate change and poor health outcomes for African Americans, other people of color, and the poor. The campaign was recently named a national semifinalist for the American Climate Leadership Awards 2025 by ecoAmerica. Climate inequities have taken a toll with multiple health triggers in the Black community, such as extreme heat and poor air quality, made worse by the recent wildfires.

Building on the success of last year’s campaign, KBLA will tailor brand-specific health messaging to the Black community, use strategic alliances to create a healthful behavior pipeline, create culturally and socially sensitive health education opportunities, and enhance knowledge and awareness among Black community stakeholders.

The initiative plans a robust schedule of climate/Black health-themed broadcasts and special programming during the next 12 months, free community events each quarter, a one-of-a-kind Black health online portal, two town halls broadcast nationally from Los Angeles, and a savvy social media and marketing campaign. Last year, KBLA Talk 1580 hosted a national conversation live on C-SPAN. It will do so again this year with the theme, “Narrowing the Gap: Addressing Health Disparities Among African Americans.” KBLA is being joined in this effort by an array of public and private partners.

“The harsher impacts of climate change weigh heavily on communities of color, as we can see with the impact of the wildfires on historic Black communities like Altadena where lives were lost, property was destroyed, and these toxic air pollutants are likely to cause even greater harm in the months and years to come,” stated Tavis Smiley, KBLA’s chief visionary officer, host of the nationally syndicated “Tavis Smiley Show,” and 2023 recipient of the coveted “Freedom of Speech” Award from TALKERS.  “There is real concern that these wildfires may leave even more inequity in their wake.”

As a Black-owned and operated major media company focused on these underserved communities, and as the most ‘trusted, credible and reliable’ media source in Southern California for African Americans and beyond, we are committed to doing more than talk in these troubled times,” added Smiley. “KBLA assigns itself the task of elevating the climate conversation connected to Black health outcomes by amplifying the voices of those who are most impacted by the climate catastrophes we are all witnessing in real-time.”

By Kathy Carr
President, Howie Carr Radio Network (HCRN)

TALKERS EXCLUSIVE

After the first White House press briefing by the youngest presidential press secretary in history, the calls, emails and texts keep flowing in to me about Karoline Leavitt.

Even some of my liberal relatives have said, “She sounds very confident and knowledgeable.” That’s because she is, I texted back. Often in this business, people will try to push a young person in front of you. They will tell you, in all sincerity if not total accuracy, that this person is the next big star. In the case of Karoline Leavitt, my client was right.

Back in 2022, we were at a client remote, and the owner told me he wanted to introduce us to this young lady who had been a White House aide near the end of Trump’s term. “She is going places,” our client told us.

At age 24, Karoline was running for Congress in the seacoast district of New Hampshire. She was an underdog in the GOP primary to an establishment candidate, as well as a former U.S. senator’s wife. Don’t worry about it, our client told us, Karoline is going to win. When you hear something like that, you try not to roll your eyes, but you are, shall we say, skeptical.

But this time, at a car dealership in Portsmouth, it took about 45 seconds to realize that she had it. She worked the showroom like a seasoned political pro, shaking every hand in the place. She looked me in the eye and shook my hand firmly, but not too firmly. She spoke in complete sentences with no ahhhs or ummms. She didn’t punctuate every sentence with some variation of “like” or “you know.”

Despite being heavily outspent, Karoline handily won the GOP primary against her older, better-financed opponents. I truly felt she was going to defeat the Democrat incumbent. I donated to her campaign more than once.

We were stunned when she did not win. I spoke to her the day after the loss and told her that although it might not seem like it now, everything happens for a reason and that something better is coming. I was just trying to make her feel better, but this time it was true.

Soon after her defeat, we met for lunch, and I tried to recruit her as a full-time employee for our radio network. She politely declined, but did work for us as a freelancer and fill-in talk show host. (She was great!) At the end of her stint, she took us out to dinner, picked up the check, gave us a bottle of champagne and posted a video on her (very popular) social media promoting Howie’s latest book. We left dinner that night thinking, Karoline is going places.

So, there she was this week at the podium in the Brady Briefing Room in her beautiful magenta jacket and perfect make-up. But this is no dumb blonde. Her poise is beyond impressive, and everyone now realizes she is not just a pretty face. To the briefing she brought no binder, just brains.

In the winter of 2023, knowing that President Trump was going to run again, we invited her to dinner with us at Mar-A-Lago. Howie made a point of saying hello to POTUS and putting in a good word for the president’s former White House aide. With thumbs up, she posed for a quick photo with President Trump and Howie. She was wearing a jazzy crème and green dress – she always looks like a million bucks!

We are not the sole reason she was hired for the campaign, but we are proud to have played even a small part.

People often ask me what the most rewarding part is about being in the media. Some think it is the money, influence or perks. Those are all great but what a rush it is to see the next big star being born. And her name is Karoline Leavitt.

Kathy Carr is president of HCRN which distributes the Howie Carr Show and Grace Curley Show. She can be reached at Kathycarr@Howiecarrshow.com