Search Results for “ape” – Page 17

March 2023 PPM Ratings Takeaways — Rounds 3 and 4

By TALKERS | April 24, 2023 by TALKERS

March 2023 PPM Data – Information for the March 2023 ratings period has been released for Portland, Charlotte, San Antonio, Sacramento, Pittsburgh, Salt Lake City, Las Vegas, Orlando, Cincinnati, Cleveland, Kansas City, Columbus, Austin, Raleigh, Indianapolis, Milwaukee, Nashville, Providence, Norfolk, Jacksonville, West Palm Beach, Greensboro, Memphis, and Hartford.

Nielsen Audio’s March 2023 sweep covered March 2 – March 29.

TALKERS magazine managing editor Mike Kinosian provides “Takeaways” for spoken-word stations finishing in their respective markets’ top twenty.

Cited as well are each particular city’s #1 station (6+) and loftiest (6+) upticks and drop-offs.

All comparisons noted are February 2023 – March 2023 (6+).

PORTLAND

News/Talk: Alpha Media’s KXL “FM 101 News” 7.0 – 5.7, -1.3, locked in fourth-place

iHeartMedia-owned KEX “News Radio 1190” 3.4 – 2.4, -1.0, #9 to #16

News: None in the top twenty

Sports Talk: None in the top twenty

Public Radio News/Talk: Oregon Public Broadcasting’s KOPB 7.2 – 7.4, +.2, repeats at #3

KOPB’s internet stream 1.3 – 2.0, +.7, #21 to #20

Number One 6+: iHeartMedia adult contemporary KKCW, first month, 8.7 – 10.2, +1.5

Largest 6+ February 2023 – March 2023 Increase: adult contemporary KKCW (+1.5)

Largest 6+ February 2023 – March 2023 Decrease: news/talk KXL and triple A KINK (-1.3)

CHARLOTTE

News/Talk: Urban One-owned WBT AM & WBT-FM “Charlotte’s News Talk” 5.5 – 5.2, -.3, remains in fourth-place

News: None in the top twenty

Sports Talk: Urban One’s WFNZ-FM “Sports Radio 92.7” (Hornets) 2.0 – 2.6, +.6, #15 to #16

Public Radio News/Talk: University Radio Foundation’s WFAE 3.5 – 3.8, +.3, #13 to #11

Number One 6+: Beasley Media Group urban AC WBAV, third straight month, 8.7 – 7.9, -.8

Largest 6+ February 2023 – March 2023 Increase: gospel WPZS (+.9)

Largest 6+ February 2023 – March 2023 Decrease: classic rock WRFX (-.9)

SAN ANTONIO

News/Talk: Alpha Media-owned KTSA “Stay Connected” 3.7 – 3.6, -.1, #10 to #13

iHeartMedia’s WOAI “News Radio 1200” (Spurs) 3.3 – 3.4, +.1, continues at #14

News: None in the top twenty

Sports Talk: None in the top twenty

Public Radio News/Talk: Texas Public Radio’s KSTX 2.0 – 1.8, -.2, #15 to #18

Number One 6+: Cox Media Group classic hits-oldies KONO-FM, third consecutive month, 8.9 – 7.8, -1.1

Largest 6+ February 2023 – March 2023 Increase: country KCYY (+1.1)

Largest 6+ February 2023 – March 2023 Decrease: classic hits-oldies KONO-FM (-1.1)

SACRAMENTO

News/Talk: iHeartMedia-owned KFBK-AM & KFBK-FM “News 1530 AM & 93.1 FM” 9.5 – 9.4, -.1, #1

KFBK-AM & KFBK-FM cluster-mate KSTE-AM “Talk 650” 4.7 – 4.2, -.5, fifth to sixth

News: None in the top twenty

Sports Talk: Bonneville-owned KHTK “Sacramento Sports 1140” (Kings) 1.2 – 1.3, +.1, steady at #19

Public Radio News/Talk: Capital Public Radio-owned KXJZ 3.8 – 3.5, -.3, ninth to tenth

Number One 6+: news/talk KFBK-AM & KFBK-FM, third month in succession, 9.5 – 9.4, -.1

Largest 6+ February 2023 – March 2023 Increase: rock KRXQ (+1.1)

Largest 6+ February 2023 – March 2023 Decrease: adult contemporary KYMX (-.8)

PITTSBURGH

News/Talk: Audacy’s KDKA-AM “News Radio 1020 AM” 3.9 – 3.5, -.4, #10 to #13

KDKA-AM’s internet stream .9 – .7, -.2, flat at #20

News: None in the top twenty

Sports Talk: Audacy-owned KDKA-FM “93.7 The Fan All Sports All The Time” (Pirates) 6.0 – 6.8 +.8, locked in fourth place

Public Radio News/Talk: Pittsburgh Community Broadcasting’s WESA 4.2 – 3.9, -.3, #9 to #12

Number One 6+: iHeartMedia classic hits-oldies WWSW, fourth month in a row, 11.3 – 10.8, -.5

Largest 6+ February 2023 – March 2023 Increase: country WDSY (+1.3)

Largest 6+ February 2023 – March 2023 Decrease: classic hits-oldies WWSW and hot AC WLTJ (-.5)

SALT LAKE CITY

News/Talk: Bonneville-owned KSL “News Radio 102.7 FM & 1160 AM” 5.0 – 5.1, +.1, sixth to fourth

iHeartMedia’s KNRS-AM & KNRS-FM “Talk Radio” 5.1 – 4.8, -.3, fifth to sixth

News: None in the top twenty

Sports Talk: None in the top twenty

Public Radio News/Talk: University of Utah’s KUER 3.2 – 3.3, +.1, #14 to #11

Number One 6+: Bonneville adult contemporary KSFI, fifth straight month, 10.8 – 12.0, +1.2

Largest 6+ February 2023 – March 2023 Increase: adult contemporary KSFI (+1.2)

Largest 6+ February 2023 – March 2023 Decrease: hot AC KBZN (-1.2)

LAS VEGAS

News/Talk: Audacy-owned KMXB-HD3 “101.5 K-Dawn The Talk Of Las Vegas” 2.3 – 2.0, -.3, #18 to #19

KMXB-HD3 cluster-mate KXNT “News Talk 840” 1.8 – 1.7, -.1, repeats at #20

News: None in the top twenty

Sports Talk: None in the top twenty

Public Radio News/Talk: Nevada Public Radio’s KNPR 1.9 – 1.7, -.2, #19 to #20

Number One 6+: iHeartMedia adult contemporary KSNE, sixth successive month, 9.3 – 10.0, +.7

Largest 6+ February 2023 – March 2023 Increase: regional Mexican KLUC-HD3 (+.8)

Largest 6+ February 2023 – March 2023 Decrease: contemporary Christian KSOS and classic rock KXPT (-.9)

Note: KDWN signed off on March 2; its news/talk programming segued to KMXB-HD3.

ORLANDO

News/Talk: iHeartMedia’s WTKS “Real Radio 104.1” 5.2 – 5.0, -.2, repeats in eighth-place

Cox Media Group-owned WDBO “Orlando’s News Talk” 4.0 – 3.7, -.3, #10 to #11

WTKS cluster-mate WFLF “Orlando News Radio” .6 – .7, +.1, #22 to #20

News: None in the top twenty

Sports Talk: None in the top twenty

Public Radio News/Talk: Community Connections-owned WMFE 2.6 – 2.1, -.5, #15 to #16

Number One 6+: iHeartMedia adult contemporary WMGF, fifth consecutive month, 8.5 – 8.9, +.4

Largest 6+ February 2023 – March 2023 Increase: urban AC WCFB (+1.6)

Largest 6+ February 2023 – March 2023 Decrease: country WWKA (-1.3)

CINCINNATI

News/Talk: iHeartMedia-owned WLW “700 Cincinnati’s News Radio” (Reds) 10.9 – 11.1, +.2, #1

cluster-mate WKRC “55 KRC The Talk Station” 4.1 – 3.3, -.8, #8 to #11

News: None in the top twenty

Sports Talk: None in the top twenty

Public Radio News/Talk: Cincinnati Public Radio’s WVXU 4.3 – 4.4, +.1, repeats in seventh-place

Number One 6+: news/talk WLW, 14^th consecutive month, 10.9 – 11.1, +.2

Largest 6+ February 2023 – March 2023 Increase: classic hits-oldies WGRR (+1.3)

Largest 6+ February 2023 – March 2023 Decrease: news/talk WKRC (-.8)

CLEVELAND

News/Talk: iHeartMedia’s WTAM “News Radio 1100” (Cavaliers and Guardians) 5.1 – 5.2, +.1, anchored in tenth-place

News: None in the top twenty

Sports Talk: Audacy’s WKRK “Sports Radio 92.3 The Fan” 4.0 – 4.8, +.8, #12 to #11

WKRK’s internet stream 1.5 – 1.1, -.4, flat at #16

Public Radio News/Talk: Kent State University-owned WKSU 5.5 – 5.7, +.2 seventh to eighth

Number One 6+: iHeartMedia classic hits-oldies WMJI, fifth month in a row, 11.1 – 10.0, -1.1

Largest 6+ February 2023 – March 2023 Increase: urban contemporary WENZ (+1.0)

Largest 6+ February 2023 – March 2023 Decrease: classic hits-oldies WMJI (-1.1)

KANSAS CITY

News/Talk: Audacy-owned KMBZ-FM “98.1 FM News, Traffic, Weather” 4.8 – 4.4, -.4, sixth to ninth

KMBZ-FM cluster-mate KMBZ-AM “Talk 980 AM” 1.3 – 1.2, -.1, #19 to #20

News: None in the top twenty

Sports Talk: Audacy’s KCSP “Sports Radio 610 Our Teams, Our Town” (Royals) 3.0 – 2.1, -.9, #14 to #16

Public Radio News/Talk: University of Missouri-owned KCUR 3.8 – 5.0, +1.2, ninth to fifth

Number One 6+: Cumulus Media classic hits-oldies KCMO-FM, first month, 8.1 – 8.3, +.2

Largest 6+ February 2023 – March 2023 Increase: country KFKF (+1.3)

Largest 6+ February 2023 – March 2023 Decrease: sports talk KCSP (-.9)

COLUMBUS

News/Talk: iHeartMedia-owned WTVN “News Radio 610” 6.7 – 6.0, -.7, third to sixth

News: None in the top twenty

Sports Talk: Tegna-owned WBNS-FM “97.1 FM The Fan” (Blue Jackets) 5.8 – 6.2, +.4, fifth to fourth

Public Radio News/Talk: Ohio State University’s WOSU 7.2 – 6.2, -1.0, second to fourth

Number One 6+: iHeartMedia country WCOL, fifth straight month, 8.9 – 9.5, +.6

Largest 6+ February 2023 – March 2023 Increase: classic hits-oldies WNND (+.9)

Largest 6+ February 2023 – March 2023 Decrease: public radio news/talk WOSU (-1.0)

AUSTIN

News/Talk: Waterloo Media Group’s KLBJ-AM “News Radio” 5.5 – 5.6, +.1, fifth to fourth

News: None in the top twenty

Sports Talk: Genuine Austin Radio-owned KTXX “The Horn” steady at 1.9, #19 to #18

Public Radio News/Talk: University of Texas’ KUT 5.6 – 5.3, -.3, fourth to fifth

Number One 6+: Waterloo Media Group adult hits KBPA, third month in succession, 9.6 – 8.7, -.9

Largest 6+ February 2023 – March 2023 Increase: classic rock KLBJ-FM (+1.0)

Largest 6+ February 2023 – March 2023 Decrease: adult hits KBPA (-.9)

RALEIGH

News/Talk: iHeartMedia’s WTKK “106.1 FM Talk” 8.0 – 8.3, +.3, anchored in the runner-up slot

News: Curtis Media Group-owned WPTF “News Radio 680” 2.4 – 2.5, +.1, #14 to #15

Sports Talk: Capitol Broadcasting’s WCMC-FM “99.9 FM The Fan” (Carolina Hurricanes) 2.7 – 3.1, +.4, #13 to #11

Public Radio News/Talk: University of North Carolina at Chapel Hill-owned WUNC 7.4 – 7.5, +.1, repeats in third-place

Number One 6+: Urban One urban AC WFXC, third straight month, 10.5 – 9.6, -.9

Largest 6+ February 2023 – March 2023 Increase: regional Mexican WYMY (+.9)

Largest 6+ February 2023 – March 2023 Decrease: urban AC WFXC (-.9)

INDIANAPOLIS

News/Talk: Urban One’s WIBC “93.1 FM Indy’s Mobile News” 8.0 – 8.1, +.1, third to second

News: None in the top twenty

Sports Talk: Urban One-owned WIBC-HD2 “The Fan” steady at 2.9, remains at #12

iHeartMedia’s WNDE “Fox Sports 1260” .5 – .7, +.2, #19 to #18

Public Radio News/Talk: Metropolitan Indianapolis Public Broadcasting-owned WFYI 4.8 – 4.9, +.1, eighth to seventh

Number One 6+: Urban One adult contemporary WYXB, second month in a row, 9.2 – 9.0, -.2

Largest 6+ February 2023 – March 2023 Increase: urban contemporary WZRL (+.5)

Largest 6+ February 2023 – March 2023 Decrease: classic hits-oldies WJJK (-1.3)

MILWAUKEE

News/Talk: iHeartMedia’s WISN “News Talk 1130” 9.8 – 9.7, -.1, first to second

Good Karma Brands-owned WTMJ “Wisconsin’s Radio Station” (Bucks and Brewers) 7.0 – 7.4, +.4, repeats in fourth-place

News: None in the top twenty

Sports Talk: iHeartMedia’s WRNW “97.3 The Game” 1.0 – 1.3, +.3, #18 to #16

Good Karma Brands-owned WKTI “ESPN Milwaukee” flat at 1.1, #15 to #17

Public Radio News/Talk: University of Wisconsin-owned WUWM 3.9 – 2.1, -1.8, #11 to #15

Wisconsin Educational Communications Board’s WHAD 1.1 – 1.0, -.1, #15 to #18

Number One 6+: Saga Communications classic rock WKLH, first month, 9.2 – 10.6, +1.4

Largest 6+ February 2023 – March 2023 Increase: urban AC WJMR (+2.1)*

Largest 6+ February 2023 – March 2023 Decrease: public radio news/talk WUWM (-1.8)

*Represents the largest February 2023 – March 2023 increase (6+) of any station from these 24 PPM-markets

NASHVILLE

News/Talk: Cumulus Media’s WWTN “Super Talk 99.7” 6.6 – 6.9, +.3, repeats in fourth-place

iHeartMedia-owned WLAC “Talk Radio 1510” 1.1 – 1.0, -.1, #18 to #20

News: None in the top twenty

Sports Talk: Cumulus Media’s WGFX “104.5 The Zone” 4.4 – 4.9, +.5, eighth to sixth

Cromwell Radio Group-owned WPRT “102.5 The Game” (Predators) flat at 1.1, anchored at #18

Public Radio News/Talk: Nashville Public Radio’s WPLN-FM 3.0 – 2.8, -.2, continues at #12

Number One 6+: Midwest Communications adult contemporary WJXA, second month in succession, 14.3 – 14.7, +.4

Largest 6+ February 2023 – March 2023 Increase: country WSM-FM (+.9)

Largest 6+ February 2023 – March 2023 Decrease: urban contemporary WUBT (-.5)

PROVIDENCE

News/Talk: Cumulus Media’s WPRO-AM & WEAN “News Talk 630 AM & 99.7 FM” 4.9 – 6.0, +1.1, seventh to sixth

iHeartMedia-owned WHJJ “News Radio 920” .4 – .3, -.1, flat at #17

News: None in the top twenty

Sports Talk: Beasley Media Group-owned WBZ-FM “98.5 The Sports Hub” (Bruins and Celtics) 3.8 – 3.6, -.2, locked in eighth-place

Audacy’s WVEI “Sports Radio 103.7” 2.5 – 2.3, -.2, #11 to #10

The internet stream of Cumulus Media’s WPRV “790 The Score” .1, #20; unlisted in February 2023

Public Radio News/Talk: WGBH Educational Foundation-owned WGBH 3.8 – 3.2, -.6, eighth to ninth

Rhode Island Public Radio’s WNPN 2.0 – 1.7, -.3, #13 to #14

Number One 6+: Cumulus Media adult contemporary WWLI, sixth month in succession, 8.2 – 9.8, +1.6

Largest 6+ February 2023 – March 2023 Increase: adult contemporary WWLI (+1.6)

Largest 6+ February 2023 – March 2023 Decrease: classic hits-oldies WNBH (-1.2)

NORFOLK

News/Talk: Sinclair’s WNIS “News Talk AM 790” flat at 2.6, #12 to #13

News: iHeartMedia-owned WNOH “BIN 105.3 Because Truth Matters” steady at .3, anchored at #20

Sports Talk: Max Broadcast Group’s WVSP “94.1 ESPN” unchanged at 1.8, remains at #16

Sinclair’s WTAR “Sports Radio 850” flat at .3, stays at #20

Public Radio News/Talk: None in the top twenty

Number One 6+: Audacy urban AC WVKL, third straight month, 10.0 – 10.9, +.9

Largest 6+ February 2023 – March 2023 Increase: urban AC WVKL (+.9)

Largest 6+ February 2023 – March 2023 Decrease: country WGH-FM (-1.4)

JACKSONVILLE

News/Talk: Cox Media Group’s WOKV-FM “104.5 Jacksonville’s News & Talk” 7.4 – 7.0 -.4, third to sixth

News: None in the top twenty

Sports Talk: None in the top twenty

Public Radio News/Talk: WJCT, Inc.’s WJCT 3.8 – 3.3, -.5, #10 to #11

Number One 6+: iHeartMedia country WQIK, first month, 9.2 – 8.7, -.5

Largest 6+ February 2023 – March 2023 Increase: rock WWJK (+.9)

Largest 6+ February 2023 – March 2023 Decrease: adult contemporary WEJZ (-1.2)

WEST PALM BEACH

News/Talk: iHeartMedia’s WZZR “92.1 Real Radio” 2.1 – 1.9, -.2, #10 to #11

WZZR cluster-mate WJNO “News Radio 1290” 1.5 – 1.6, +.1, #13 to #12

Hubbard Broadcasting-owned WFTL “News Talk 850” 1.0 -1.1, +.1, continues at #14

News: None in the top twenty

Sports Talk: Hubbard Broadcasting’s WMEN “Fox Sports 640 AM South Florida” (Florida Panthers) .7 – .5, -.2, #16 to #18

iHeartMedia-owned WBZT “Sports Radio 1230 The Gambler” steady at .2, #20 to #19

Public Radio News/Talk: Dade County School Board’s WLRN 2.6 – 2.1, -.5, eighth to tenth

Number One 6+: Hubbard Broadcasting classic hits-oldies WEAT, second straight month, 10.2 – 10.4, +.2

Largest 6+ February 2023 – March 2023 Increase: regional Mexican WLLY (+1.0)

Largest 6+ February 2023 – March 2023 Decrease: urban AC WMBX (-.9)

GREENSBORO

News/Talk: iHeartMedia’s WPTI “News Talk 94.5” 4.9 – 5.1, +.2, locked in eighth-place

News: None in the top twenty

Sports Talk: None in the top twenty

Public Radio News/Talk: Wake Forest University’s WFDD 2.4 – 2.6, +.2, #10 to #11

University of North Carolina at Chapel Hill-owned WUNC 1.5 – 1.3, -.2, repeats at #15

Number One 6+: Audacy adult hits WSMW, third month in a row, 12.5 – 12.8, +.3

Largest 6+ February 2023 – March 2023 Increase: CHR WKZL (+.6)

Largest 6+ February 2023 – March 2023 Decrease: classic rock WKRR (-.8)

MEMPHIS

News/Talk: iHeartMedia’s WREC “News Talk 600 AM” 2.9 – 2.3, -.6, #13 to #11

Starnes Media Group-owned KWAM “News Talk Memphis The Mighty 990” .4 – .2, -.2, #23 to #20

News: None in the top twenty

Sports Talk: Audacy’s WMFS “Sports Radio 92.9” (Grizzlies) 4.0 – 3.8, -.2, repeats in seventh-place

WFMS’ internet stream .5 – .7, +.2, #19 to #16

Public Radio News/Talk: Mid-South Public Communications-owned WKNO 1.1 – 1.6, +.5, #16 to #13

Number One 6+: iHeartMedia urban AC KJMS, first month, 10.4 – 10.1, -.3

Largest 6+ February 2023 – March 2023 Increase: gospel WHAL (+.6)

Largest 6+ February 2023 – March 2023 Decrease: urban contemporary WHRK (-.8)

Note: Number one the past 15 months, Cumulus Media urban-rhythmic oldies WRBO is unlisted in March 2023

HARTFORD

News/Talk: Audacy’s WTIC-AM “News Talk 1080” 5.7 – 5.4, -.3, repeats in sixth-place

Red Wolf Broadcasting-owned WDRC-AM “The Talk of Connecticut” 1.0 – 1.3, +.3, #16 to #15

WTIC-AM’s internet stream .2 – .4, +.2, #21 to #19

News: None in the top twenty

Sports Talk: iHeartMedia’s WUCS “97.9 ESPN” 1.6 – 1.7, +.1, continues at #14

Public Radio News/Talk: Connecticut Educational Communications-owned WNPR 5.3 – 5.4, +.1, seventh to sixth

New England Public Media’s WFCR flat at .4, carries on at #19

Number One 6+: Audacy adult contemporary WRCH, 38^th month in a row, 13.7 – 11.7, -2.0

Largest 6+ February 2023 – March 2023 Increase: hot AC WTIC-FM (+1.6)

Largest 6+ February 2023 – March 2023 Decrease: adult contemporary WRCH (-2.0)**

**Represents the largest February 2023 – March 2023 decrease (6+) of any station from these 24 PPM-markets

Email Mike Kinosian at Mike.Kinosian@gmail.com.

Industry Views

Better Than a Tornado – What You Can Control

By TALKERS | April 19, 2023 by TALKERS

By Walter Sabo
Consultant, Sabo Media
A.K.A. Walter Sterling
Radio Host, Sterling on Sunday

The whining is non-stop. Many in radio mourn the advent of consolidation, corporate dictates, staff cuts. They miss the way the industry was – before.

A few reminders about – before. Half the radio stations in the U.S. lost money. Voice tracking? Yes, it was called automation, analog automation and it was a technical nightmare. The meta forces that control our industry today were not created by your current boss. They were created by irresponsible venture capitalists who only looked at the fifth-year projections. A budget projected to the fifth year is at best a guess, but it is most probably a lie.

What can you control? If you are a host, you can control your next show. If you are a program director, you can control your next promo, next break, next collection of shows. You control the product and that makes you the most powerful person in the radio ecosystem. You control the product. Let’s improve the product right now. Listeners know or believe that all radio is live. Live means surprises, the unexpected, the urgent!

— Prep the surprises. Rather than sourcing the New York Post, Daily Mail and your local newspaper, try throwing them away for just a day and tap brand new, unexpected sources. Search “Siberia news” and “Alaska news.” You will be stunned at the unique menu of stories and fresh material. Surprise! Did you know the biggest challenge in Siberia is rampant forest fires? How about the fact that melting permafrost has given up well preserved woolly mammoths and new breeds of humanoids? Live means surprise.

— Build the stage. Your station or network has a vast, digital production library that you don’t use. Take the time to sit with that library for a whole day and let your creativity explore the sounds and SFX. You will discover new beds, sounders and dramatic effects to build your show’s image and present the unexpected. Already use production? Scrap it and start fresh.

— Water in the basement is the most urgent news in a listener’s life. Not the debt ceiling or January 6. Water in the basement! Other urgent news is: The moving van is two days late. The mother in-law is speaking. Logan died on “Succession.” Give yourself permission to talk about what happened to you over the weekend rather than what happened in Washington, DC.

Your current list of topics is old news, no surprises, nothing urgent. Stop, it’s not working. The typical talk radio topics reach people who typically cannot stand up to change the dial. Surprises, the unexpected and the urgent could boost the survival probability of the AM band — better than a tornado.

Walter Sabo was the youngest Executive Vice President in the history of NBC. The youngest VP in the history of ABC. He was a consultant to RKO General longer than Bill Drake. Walter was the in house consultant to Sirius for eight years. He has never written a resume. Contact him at walter@sabomedia.com. or mobile 646-678-1110. Hear Walter Sterling at www.waltersterlingshow.com. Meet Walter Sabo at TALKERS 2023 on Friday, June 2.

Industry News

Report: Smart Speaker Ownership Stabilizes

By TALKERS | April 18, 2023 by TALKERS

This week’s blog post from Cumulus Media | Westwood One Audio Active Group focuses on podcast consumer and smart speaker trends and is based on data from Edison Research’s “Share of Ear” Report from Q4 2022. Among the report’s eight key findings are: 1) Smart speaker ownership has stalled with the last growth spurt occurring Christmas 2020. From 2017 to 2019, smart speaker ownership soared from 7% to 33%. The pandemic froze purchases until Christmas 2020 when ownership jumped to 40% in Q1 2021. Since then, ownership has stalled with no post-Christmas “pop” in 2021 or 2022; 2) Smart speaker ownership rates are in the mid-40s for 13-54s but only 26% for those over the age of 55; 3) As smart speaker ownership flattens, the share of AM/FM radio streaming on smart speakers also stabilizes.The proportion of total U.S. AM/FM radio streaming occurring via the smart speaker has stabilized as device ownership growth has stalled. According to Triton Digital, since 2021, AM/FM radio streaming via smart speaker has stabilized, growing slightly from 23% to 26%; 4) Smart speakers are vital to U.S. AM/FM radio as they are now more likely to be the only “radio device” in the home. Edison’s 2022 Infinite Dial study revealed that 40% of smart speaker owners do not have a radio in their home, up from 28% in 2018; and 5) Aggressive promotion pays off as AM/FM radio is number one for smart speaker ad-supported audio shares. AM/FM radio stations are consistently number one in ad-supported audio shares on smart speaker devices. No wonder, as streaming now represents 20% of all time spent to AM/FM radio. See the complete blog post here.

Industry Views

Pending Business: NAB – Never Assume the Basics

By TALKERS | April 17, 2023April 17, 2023 by TALKERS

By Steve Lapa
Lapcom Communications Corp
President

Welcome to the NAB edition of Pending Business.

Wait, not that NAB. I am talking about the NAB that affects every manager and seller in the broadcast business, especially radio. This NAB is all about Never Assume the Basics.

Timing could not be better. Borrell and Associates just released a report that validates the Covid pandemic-driven changes in the local advertising marketplace. The shifts are so big, they most likely will change the ad world for a long time. The report shows the measurable local advertising marketplace is now at approximately $143 billion dollars. If you believe the numbers in the report, 67% of local ad dollars are placed in digital media advertising. Simple math says 33% of local ad dollars are now split, radio, TV, all print, outdoor and direct mail. Now that is a genuine showstopper!

These numbers are a tough pill to swallow, especially for those of us who remember the days when (print) newspapers were the king of the hill of local ad dollars. Whether you accept the numbers or not, the trend is your friend, and no manager or seller wants to be left behind. The major drivers behind this seismic shift in local ad dollars are the giants of social/digital media. Members of what TV personality Jim Cramer calls the FANG set – Facebook, Amazon, Google – you know what I am talking about. The shift in local dollars happened and continues happening right before our collective ears and eyes. Some of us are changing with the flow, others are still satisfied just reading a competitive radio monitor report during the Monday morning sales meeting.

Let us pause right here and get back to the danger of assuming the basics. You know what assuming can do, so let us regroup. Zoom back and take a treetop view of how you reconcile the basics of:

— local ad budgets

— sales prospecting

— packaging

What’s changed in your approach to prospecting? What NEW information and new businesses are you targeting? How has your competitive information flow adjusted to reflect local market changes? What is the newest package concept in your sales arsenal? Are you up to speed on the newer social and digital media initiatives in your local market?

Make no mistake, I am not advocating breaking the foundation. Yet we cannot ignore market dynamics. Some companies are driving change and growing in the digital/social media ad space, while others are slower. The great Teddy Roosevelt said “Lead, Follow, or Get Out of the Way!” Leadership is never easy. When it comes to sales, it should be a constant goal. Do not let anyone push you out of the way.

Steve Lapa is the president of Lapcom Communications Corp. based in Palm Beach Gardens, FL. Lapcom is a media sales, marketing, and development consultancy. Contact Steve Lapa via email at: Steve@Lapcomventures.com. Steve Lappa will be moderating the “Generating Revenue” panel at TALKERS 2023 on Friday, June 2 at Hofstra University.

Industry News

Michele Mitchell Gets VP Stripes at Neuhoff Media

By TALKERS | April 10, 2023 by TALKERS

Neuhoff Media announces that Michele Mitchell is promoted to vice president – content and digital strategy. Mitchell has been with the company as head of digital operations & strategy since 2012. Neuhoff says the new position aligns with her leadership responsibilities for the Illinois and Indiana based company. It adds, “Michele has been an integral part of our team for several years and has consistently demonstrated a deep understanding of the media industry, coupled with a passion for innovation and excellence. As VP of content and digital strategy, Michele will continue to work with our content and digital teams while collaborating with each local market’s leaders to drive our company’s vision forward. Her extensive experience in digital strategy, content creation, and audience engagement will prove invaluable as we continue to grow our business and adapt to an ever-changing media landscape.” Mitchell says, “I am honored to take on this new role and continue working alongside the talented teams at Neuhoff Media. I am excited to bring my experience and passion for content creation and digital strategy to this new position, and I look forward to helping Neuhoff Media continue to thrive.”

Industry News

Yesterday’s (4/5) Top News/Talk Media Stories

By TALKERS | April 6, 2023 by TALKERS

The aftermath of the arraignment of former President Donald Trump in Manhattan on charges related to alleged hush money paid to Stormy Daniels; House Speaker Kevin McCarthy meets with Taiwan’s Tsai Ing-wen in defiance of China’s wishes; Florida Governor Ron DeSantis visits the state of Michigan as he tests the waters for an anticipated presidential run; three Tennessee Democrats face state house expulsion hearing for taking part in anti-gun demonstration; RFK Jr. files paperwork to run for president as a Democrat; Idaho makes it a crime to help a minor get an abortion without parental consent; Kansas bans transgender athletes from girl’s and women’s sports; NPR and Twitter spar over the latter’s calling NPR a “state-affiliated media organization”; economic forecasters fear signs of a recession; French President Emanuel Macron meets with Xi Jinping in China and addresses the Russia-Ukraine war; and the severe storms and tornadoes affecting portions of the U.S. were some of the most-talked-about stories in news/talk media yesterday, according to ongoing research from TALKERS magazine.

Industry Views

How to Bounce Back and Get a Job

By TALKERS | April 5, 2023April 6, 2023 by TALKERS

By Walter Sabo
Consultant, Sabo Media
A.K.A. Walter Sterling
Radio Host, Sterling on Sunday

A shocking number of highly qualified broadcasters have lost their jobs. The venture capitalists that financed the big radio companies are the people who should be fired, but that’s the next column. Let’s get you a job.

When you lose a job there are three actions that will help you land the next job.

— For the first few days, say nothing. Don’t post on social media, don’t answer the phone. You will say something very wrong.

— Every word from you should be that the company that fired you is a great company and you were proud to be there.

— File for unemployment. It’s your money.

Get the Job

— Resumes are a waste of time. I’ve never written one. Focus on the exact job you want, identify the decision maker (which is never in HR) and study. Learn everything you can about the target company and their problems. Write a solution plan. Identify exactly how you can be of service to your potential employer.

— Go to the gym. Just go. A lifetime of pizza delivery doesn’t look great! Get busy. The busier you are the faster you’ll get the job you want. Goodwill, the Salvation Army, and Dollar Tree will hire you today. Get into the stream of work life, it will change your energy.

— In your solution plan, write out how you will help your new employer. The more knowledge you show of your “new” job and company, the more flattered and impressed the decision-maker will be. No one will hire you because you need a job, they will hire you because you will solve a problem. Your plan and solutions will probably be very wrong. It doesn’t matter. You have demonstrated a sincere, studied interest in the company and have made a remarkable effort. Then they have to deal with you. A plan in a three-ring binder cannot be filed. Your plan will sit on the top of a credenza and every time an exec walks into that office, there you are at eye level!

— When you get the interview, show up 20 minutes before the meeting (not an hour). Check out in advance how the employees of the company dress and dress like that. This is no time for self-expression. After the interview, send thank you notes to everyone you met on real paper with a real postal stamp, no emails.

— The goal is to start doing the job weeks or months before you are actually hired. Bring a sales order. Write a positive critique from a listening monitor. Show up at a remote and help.

— TIP. Your odds of landing a job are much greater if you aim for one in the city where you now live.

— Go to the gym.

Industry News

TALKERS News Notes

By TALKERS | April 4, 2023 by TALKERS

Salem Media Group is promoting its planned coverage of the booking of former President Donald Trump in Manhattan today (4/4). Salem Radio Network talk personality Mike Gallagher leads the Special Report coverage streaming on the Salem News Channel at 2:00 pm ET.

Edison Research, in partnership with NPR, is presenting a webinar on April 13 at 2:00 pm ET titled, “Hit Play, Boomer! Podcasting’s Age 55+ Opportunity.” Edison says, “Forty-two percent of Baby Boomers in the U.S. – those age 55+ – have ever listened to a podcast. Attend the webinar to learn more about what has shaped Baby Boomers in the U.S. and what their media habits look like today. Learn how they consume audio and which podcasts index the highest for listening among Boomers.”

The National Association of Broadcasters announces its new campaign highlighting the importance of AM radio in the car for news, community engagement, entertainment and vital public safety information. The campaign includes a website with a grassroots call to action and new tools for stations to highlight the importance of AM radio. This campaign is being launched as some automakers have stripped AM radio out of certain vehicle models.

Industry News

AWMF Announces 2023 Gracie Award Winners

By TALKERS | March 31, 2023March 31, 2023 by TALKERS

The Alliance for Women in Media Foundation (AWMF) announces the winners of the 48th Annual Gracie Awards that recognize outstanding programming and individual achievement created by women, for women, and about women in all facets of media in news and entertainment. Winners will be honored at a gala event on May 23 at the Beverly Wilshire in Los Angeles. The local and student award-winners will be recognized at the Gracie Awards Luncheon on June 20 at Cipriani in New York. AWMF president Becky Brooks says, “As we close out Women’s History Month, it is important to remember the legacy of Gracie Allen, the inspiration behind these esteemed awards. This year’s recipients exemplify Gracie Allen’s spirit through their exceptional talent, innovation, and vision. Their steadfast dedication to their craft and their tenacious resolve to break boundaries serve as a compelling testament to the essential role women play in molding the cultural landscape. We eagerly anticipate celebrating their outstanding accomplishments.” Winners in the radio category (national and local) in commercial news or talk formats include: Jai Kershner, “Good Day Show,” Outstanding News Anchor; Mandy Connell, iHeartMedia, Host Non‐Morning Drive; Christina Musson, KMJ AM/FM Fresno, Co‐host (Talk/Personality) Small/Medium Market; Marcy Williams, WSB-AM/WSBB-FM, Atlanta, Outstanding News Reporter; “Talking Golf with Ann Liguori,” WFAN, New York, Talk Show ‐ Sports; and “The Gee and Ursula Show,” KIRO-FM, Seattle, Talk Show ‐ Talk. See the complete list of winners here.

Industry News

WFLA, Tampa Dismisses Jack Harris

By TALKERS | March 30, 2023March 30, 2023 by TALKERS

In what is a shocker for news/talk radio listeners in Tampa, longtime WFLA morning drive personality Jack Harris has been let go from the station. The Tampa Bay Times reports the change at the iHeartMedia station, quoting Harris, who told the paper, “After I signed off from my show at 7:00 am today, iHeartRadio bosses told me that they were cutting back on expenses and had to let me go. I didn’t think I was that big of a burden on them. I was making a seventh of what I made three or four years ago.” As is often the case when a host is let go, they wish they’d had a chance to say good-bye and Harris is no different. He says he’d liked to have said thanks. “Just tell them that they have been great to me over the years. They are what I will miss most.” Harris had been hosting the first two hours of morning drive – from 5:00 am to 7:00 am. “The Ryan Gorman Show” had been airing from 7:00 am to 10:00 am but will absorb the early hours and shift to the 5:00 am to 9:00 am daypart. Harris and the late Ted Webb co-hosted “AM Tampa Bay” for almost 30 years. About his future, the 81-year-old Harris says, “I might look for part-time work on the radio somewhere. Or maybe I will retire. I am an old geezer, after all.” Read the Times story here.

Industry News

TALKERS News Notes

By TALKERS | March 29, 2023March 29, 2023 by TALKERS

— FOX Sports Radio’s Rob Parker, host of the nationally syndicated program “The Odd Couple with Chris Broussard & Rob Parker” – and founder/editor-in-chief of MLBbro.com, announces the launch of “The MLBbro Show Podcast – The Mixtape.” The new podcast is an extension of MLBbro.com, a website produced in partnership with Major League Baseball to chronicle the paths of Black and brown professional baseball players from the past and present. The show is hosted by MLBbro.com’s vice president of operations JR Gamble, who has covered Major League Baseball for more than two decades. Parker, along with MLBbro.com editors and writers David Grubb, Mark Gray, Christian Crittenden and Justin Petrille, will also contribute to the podcast.

— SiriusXM announces its extensive broadcast plans for Masters week (April 1-9) as exclusive audio broadcaster for the PGA golf tournament. SiriusXM president and chief content officer Scott Greenstein says, “We are honored and excited to again deliver our subscribers comprehensive coverage of one of the best weeks in all of sports. Our excellent broadcast team will bring listeners inside the ropes from the first tee shot on Thursday through the final putt on Sunday. Throughout the week we’ll celebrate the great history and traditions of the Masters, and fans will get great insight into today’s competitors, as well as the legendary players from Masters past.”

Industry News

TALKERS News Notes

By TALKERS | March 28, 2023March 28, 2023 by TALKERS

Today and tomorrow (3/28-29) the John Fredericks Media Network, Steve Bannon’s “War Room,” and Real America’s Voice are teaming up to conduct a live, two-day town hall meeting for residents of East Palestine, Ohio to tell their stories about the aftermath of the toxic train derailment that’s affected their lives on the air. The town halls take place today (3/28) from 6:00 am to 7:00 pm and Wednesday (3/29) from 6:00 am to 12:00 noon at The Original Road House in East Palestine.

Audacy’s Cadence13 Studios announces a partnership with Emmy and Golden Globe Award-winning writer, actress, producer and director Amy Poehler’s Paper Kite Productions – the production company behind shows including “Russian Doll,” “Broad City,” and “Harlem” – for a 30-episode comedy franchise featuring stories that parody and pay homage to popular themes in the podcast space. The franchise will be broken out into three seasons of 10 episodes. Each will focus on a central character and distinct theme; however, characters will make crossover appearances across stories and seasons.

Ratings Takeaways

February 2023 PPM Ratings Takeaways – Part Four

By TALKERS | March 28, 2023 by TALKERS

February 2023 PPM Data – Information for the February 2023 survey period has been released for Austin, Raleigh, Indianapolis, Milwaukee, Nashville, Providence, Norfolk, Jacksonville, West Palm Beach, Greensboro, Memphis, and Hartford.

Nielsen Audio’s February 2023 sweep covered February 2 – March 1.

TALKERS magazine managing editor Mike Kinosian provides “Takeaways” for spoken-word stations finishing in their respective markets’ top twenty.

Cited as well are each particular city’s #1 station (6+) and loftiest (6+) upticks and drop-offs.

All comparisons noted are January 2023 – February 2023 (6+).

AUSTIN

News/Talk: Waterloo Media Group’s KLBJ-AM “News Radio” 5.1 – 5.5, +.4, anchored in fifth-place

News: None in the top twenty

Sports Talk: Genuine Austin Radio-owned KTXX “The Horn” 2.1 – 1.9, -.2, flat at #19

Public Radio News/Talk: University of Texas’ KUT 5.3 – 5.6, +.3, remains in fourth-place

Number One 6+: Waterloo Media Group adult hits KBPA, second month in succession, 9.9 – 9.6, -.3

Largest 6+ January 2023 – February 2023 Increase: hot AC KAMX (+1.4)

Largest 6+ January 2023 – February 2023 Decrease: regional Mexican KLQB (-1.0)

RALEIGH

News/Talk: iHeartMedia’s WTKK “106.1 FM Talk” 8.3 – 8.0, -.3, locked in second-place

News: Curtis Media Group-owned WPTF “News Radio 680” 1.8 – 2.4, +.6, #16 to #14

Sports Talk: Capitol Broadcasting’s WCMC-FM “99.9 FM The Fan” (Carolina Hurricanes) 3.1 – 2.7, -.4, repeats at #13

Public Radio News/Talk: University of North Carolina at Chapel Hill-owned WUNC 8.3 – 7.4, -.9, second to third

Number One 6+: Urban One urban AC WFXC, second straight month, 8.5 – 10.5, +2.0

Largest 6+ January 2023 – February 2023 Increase: urban AC WFXC (+2.0)

Largest 6+ January 2023 – February 2023 Decrease: gospel WNNL (-1.1)

INDIANAPOLIS

News/Talk: Urban One’s WIBC “93.1 FM Indy’s Mobile News” 7.2 – 8.0, +.8, carries on in third-place

News: None in the top twenty

Sports Talk: Urban One-owned WIBC-HD2 “The Fan” 3.0 – 2.9, -.1, locked at #12

iHeartMedia’s WNDE “Fox Sports 1260” .7 – .5, -.2, #18 to #19

Audacy’s WXNT “CBS Sports 1430” flat at .4, #21 to #20

Public Radio News/Talk: Metropolitan Indianapolis Public Broadcasting-owned WFYI 4.3 – 4.8, +.5, tenth to eighth

Number One 6+: Cumulus Media classic hits-oldies WJJK, second month in a row, 10.4 – 9.2, -1.2 and Urban One adult contemporary WYXB, first month, 9.3 – 9.2, -.1

Largest 6+ January 2023 – February 2023 Increase: news/talk WIBC (+.8)

Largest 6+ January 2023 – February 2023 Decrease: country WLHK (-1.4)

MILWAUKEE

News/Talk: iHeartMedia’s WISN “News Talk 1130” 9.6 – 9.8, +.2, #1

Good Karma Brands-owned WTMJ “Wisconsin’s Radio Station” (Bucks) 7.5 – 7.0, -.5, fifth to fourth

News: None in the top twenty

Sports Talk: Good Karma Brands-owned WKTI “ESPN Milwaukee” steady at 1.1, #16 to #15

iHeartMedia’s WRNW “97.3 The Game” 1.7 – 1.0, -.7, #15 to #18

Public Radio News/Talk: University of Wisconsin-owned WUWM 4.5 – 3.9, -.6, #7 to #11

Wisconsin Educational Communications Board’s WHAD unchanged at 1.1, #16 to #15

Number One 6+: news/talk WISN, second successive month, 9.6 – 9.8, +.2

Largest 6+ January 2023 – February 2023 Increase: adult contemporary WLDB (+1.0)

Largest 6+ January 2023 – February 2023 Decrease: country WMIL (-1.2)

NASHVILLE

News/Talk: Cumulus Media’s WWTN “Super Talk 99.7” 6.2 – 6.6, +.4, sixth to fourth

iHeartMedia-owned WLAC “Talk Radio 1510” 1.0 – 1.1, +.1, #19 to #18

News: None in the top twenty

Sports Talk: Cumulus Media’s WGFX “104.5 The Zone” 5.5 – 4.4, -1.1, seventh to eighth

Cromwell Radio Group-owned WPRT “102.5 The Game” (Predators) 1.2 – 1.1, -.1, locked at #18

Public Radio News/Talk: Nashville Public Radio’s WPLN-FM 3.8 – 3.0, -.8, #10 to #12

Number One 6+: Midwest Communications adult contemporary WJXA, first month, 7.5 – 14.3, +6.8

Largest 6+ January 2023 – February 2023 Increase: adult contemporary WJXA (+6.8)*

Largest 6+ January 2023 – February 2023 Decrease: urban contemporary WUBT (-1.8)

*Represents the largest January 2023 – February 2023 increase (6+) of any station from the 48 PPM-markets

PROVIDENCE

News/Talk: Cumulus Media’s WPRO-AM & WEAN “News Talk 630 AM & 99.7 FM” 5.0 – 4.9, -.1, anchored in seventh-place

iHeartMedia-owned WHJJ “News Radio 920” flat at .4, repeats at #17

News: None in the top twenty

Sports Talk: Beasley Media Group-owned WBZ-FM “98.5 The Sports Hub” (Bruins, Celtics) 4.2 – 3.8, -.4, continues in eighth-place

Audacy’s WVEI “Sports Radio 103.7” steady at 2.5, #12 to #11

Public Radio News/Talk: WGBH Educational Foundation-owned WGBH 3.2 – 3.8, +.6, ninth to eighth

Rhode Island Public Radio’s WNPN 2.6 – 2.0, -.6, #11 to #13

Number One 6+: Cumulus Media adult contemporary WWLI, fifth month in succession, 10.5 – 8.2, -2.3

Largest 6+ January 2023 – February 2023 Increase: CHR WPRO-FM (+1.6)

Largest 6+ January 2023 – February 2023 Decrease: adult contemporary WWLI (-2.3)**

**Represents the largest January 2023 – February 2023 decrease (6+) of any station from these 12 PPM-markets

NORFOLK

News/Talk: Sinclair’s WNIS “News Talk AM 790” 2.8 – 2.6, -.2, #13 to #12

News: iHeartMedia-owned WNOH “BIN 105.3 Because Truth Matters” flat at .3, locked at #20

Sports Talk: Max Broadcast Group’s WVSP “94.1 ESPN” steady at 1.8, repeats at #16

Sinclair’s WTAR “Sports Radio 850” .2 – .3, +.1, #21 to #20

Public Radio News/Talk: None in the top twenty

Number One 6+: Audacy urban AC WVKL, second straight month, 10.1 – 10.0, -.1

Largest 6+ January 2023 – February 2023 Increase: adult contemporary WTWV (+1.7)

Largest 6+ January 2023 – February 2023 Decrease: rhythmic CHR WNVZ (-1.2)

JACKSONVILLE

News/Talk: Cox Media Group’s WOKV-FM “104.5 Jacksonville’s News & Talk” 7.8 – 7.4 -.4, repeats in third-place

News: None in the top twenty

Sports Talk: None in the top twenty

Public Radio News/Talk: WJCT, Inc.’s WJCT 3.0 – 3.8, +.8, #13 to #10

Number One 6+: Renda Broadcasting adult contemporary WEJZ, first month, 8.1 – 9.3, +1.2

Largest 6+ January 2023 – February 2023 Increase: adult contemporary WEJZ (+1.2)

Largest 6+ January 2023 – February 2023 Decrease: urban contemporary WJBT (-1.1)

WEST PALM BEACH

News/Talk: iHeartMedia’s WZZR “92.1 Real Radio” 1.7 – 2.1, +.4, #11 to #10

cluster-mate WJNO “News Radio 1290” 1.7 – 1.5, -.2, #11 to #13

Hubbard Broadcasting-owned WFTL “News Talk 850” .9 -1.0, +.1, repeats at #14

News: None in the top twenty

Sports Talk: Hubbard Broadcasting’s WMEN “Fox Sports 640 AM South Florida” (Florida Panthers) .9 – .7, -.2, #14 to #16

iHeartMedia-owned WBZT “Sports Radio 1230 The Gambler” flat at .2, #18 to #20

Public Radio News/Talk: Dade County School Board’s WLRN 3.1 – 2.6, -.5, seventh to eighth

co-owned WLRN-HD2’s internet stream flat at .2, #18 to #20

Number One 6+: Hubbard Broadcasting classic hits-oldies WEAT, first month, 7.3 – 10.2, +2.9

Largest 6+ January 2023 – February 2023 Increase: classic hits-oldies WEAT (+2.9)

Largest 6+ January 2023 – February 2023 Decrease: classic rock WKGR (-.7)

GREENSBORO

News/Talk: iHeartMedia’s WPTI “News Talk 94.5” 3.9 – 4.9, +1.0, remains in eighth-place

News: None in the top twenty

Sports Talk: None in the top twenty

Public Radio News/Talk: Wake Forest University’s WFDD 2.8 – 2.4, -.4, stays at #10

University of North Carolina at Chapel Hill-owned WUNC 1.9 – 1.5, -.4, #14 to #15

Number One 6+: Audacy adult hits WSMW, second month in a row, 12.2 – 12.5, +.3

Largest 6+ January 2023 – February 2023 Increase: country WTQR (+1.1)

Largest 6+ January 2023 – February 2023 Decrease: adult contemporary WMAG (-.9)

MEMPHIS

News/Talk: iHeartMedia’s WREC “News Talk 600 AM” 3.9 – 2.9, -1.0, #8 to #13

News: None in the top twenty

Sports Talk: Audacy’s WMFS “Sports Radio 92.9” (Grizzlies) 3.9 – 4.0, +.1, eighth to seventh

WFMS’ internet stream .4 – .5, +.1, stays at #19

Public Radio News/Talk: Mid-South Public Communications-owned WKNO 1.4 – 1.1, -.3, #15 to #16

Number One 6+: Cumulus Media urban-rhythmic oldies WRBO, 15^thsuccessive month, 11.8 – 10.6, -1.2

Largest 6+ January 2023 – February 2023 Increase: adult contemporary WRVR (+1.5)

Largest 6+ January 2023 – February 2023 Decrease: hot AC WMC-FM (-1.3)

HARTFORD

News/Talk: Audacy’s WTIC-AM “News Talk 1080” 5.1 – 5.7, +.6, eighth to sixth

Red Wolf Broadcasting-owned WDRC-AM “The Talk of Connecticut” unchanged at 1.0, continues at #16

News: None in the top twenty

Sports Talk: iHeartMedia’s WUCS “97.9 ESPN” 2.0 – 1.6, -.4, repeats at #14

Public Radio News/Talk: Connecticut Educational Communications-owned WNPR 5.7 – 5.3, -.4, remains in seventh-place

New England Public Media’s WFCR and its internet stream are both steady at .4 and stay at #19

Number One 6+: Audacy adult contemporary WRCH, 37^th month in a row, 10.9 – 13.7, +2.8

Largest 6+ January 2023 – February 2023 Increase: adult contemporary WRCH (+2.8)

Largest 6+ January 2023 – February 2023 Decrease: CHR WKSS (-2.0)

Email Mike Kinosian at Mike.Kinosian@gmail.com.

Industry News

Former Corpus Christi Talk Host Jim Lago Dies

By TALKERS | March 17, 2023 by TALKERS

The Caller Times reports the passing of former KKTX-AM, Corpus Christi talk radio host Jim Lago at the age of 74. He hosted the “Lago in the Morning” program on the iHeartMedia news/talk station prior to his retirement in 2019. Lago’s daughter tells the paper that he’d been diagnosed with lung disease and was just beginning treatment. “He just took a turn for the worse.” The Caller Times obit says, “Lago worked in the oilfields as a young adult and returned to the job after Vietnam War service in the Marine Corps. Some of the oil company workers told him that he should try radio because he was entertaining and outspoken. In the mid-1970s he gave radio a try, first in Longview, near his hometown, before moving on to bigger cities.” Lago was inducted into the Texas Radio Hall of Fame in 2016. Read the full obituary here.

Industry News

Proft Says PAC Issue the Result of a Typo

By TALKERS | March 17, 2023 by TALKERS

According to a report in the Chicago Tribune, GOP operative and WIND-AM, Chicago “560 The Answer” morning drive co-host Dan Proft says a $3 million typo is to blame for the discrepancy in his political action committee’s report. Earlier this week, the paper reported that the Illinois Democratic Party filed a complaint with the State Board of Elections alleging that he didn’t disclose $1.2 million in contributions to the PAC.

Industry News

ESPN LA Hosts Pickleball Madness Tournament

By TALKERS | March 16, 2023 by TALKERS

Good Karma Brands and its Los Angeles sports talk station KSPN-AM “ESPN Los Angeles” are hosting the inaugural Pickleball Madness Tournament on Saturday, March 18 from 10:00 am to 4:00 pm at the Agape Pickleball Center. Fans will be able to interact and watch their favorite ESPN LA 710 AM personalities compete as well as have the opportunity to win prizes and giveaways, play pop-a-shot, attend pickleball demos and lessons, hang out in the beer garden, enjoy a live DJ and entertainment, watch college basketball, and more. GKB vice president Sam Pines comments, “We are excited to introduce a new event to the ESPN Los Angeles community and team up with our partners to execute at the highest level. The Pickleball Madness Tournament is a perfect opportunity for ESPN LA fans to connect with our content team and engage in one of the most popular sports in the country. We are looking forward to the event coming to life on March 18.

Industry Views

The Uniqueness of the American Radio Talk Show Host

By TALKERS | March 9, 2023March 10, 2023 by TALKERS

By Walter Sabo
Consultant, Sabo Media
A.K.A. Walter Sterling
Radio Host, Sterling on Sunday

Talk show talent, program directors, show producers and broadcast business decision-makers represent the core readership of this publication. Sometimes we are so close to something that we fail to see it for what it really is. That is the case of the “talk show host” in American radio. Michael Harrison refers to the often-shameless targeting of audiences as “the daily dance of affirmation.” I view the daily process of radio talk show hosting at its very core, as “the daily dance of freedom.”

Talk show hosts are a rare breed and endangered species who enjoy a unique freedom in American radio. Hosts can actually talk about whatever they want! Of course, they are subject to both the rewards and consequences of this freedom – but the process of doing a live talk show, sparked by opinion and controversy, is so spontaneous and uniquely dynamic that it cannot be controlled on a minute-to-minute level without losing the flavor that makes it so special and long-lived.

During a decade as a top-five market and network talk show host, no one has ever told me what to talk about. And for zillions of years as a programming executive prior to that, I never told a host what to talk about on their next show.

Talk hosts are granted remarkable radio freedom! Music jocks haven’t had that freedom since the 1960s. Music jocks have to get up the courage to ask permission to merely change the order of songs on their play list. Talk show hosts “own” three or four hours a day on a significant station or stations to say whatever they wish. That’s amazing! At first that freedom was a daunting, humbling challenge for me. However, I have been guided by my experience in programming or having launched some of the world’s most successful talk stations.

Based on that experience from both sides of the mic, here’s what works: Talk can entertain a listener of any age and demographic if the host talks about the listener’s day. I talk about my day framed for a listener, one listener – water in the basement, trouble with the sister-in-law, the parent-teacher conference, more trouble with the sister-in-law, the check engine light in the car never wants to go out, life at Walmart. I talk from a place of trust.

Trust that events that poke the landscape of our lives are a very big deal. Trust that I will never find the “right” topic on any editorial page. Trust that you, dear listener, already know who you are going to vote for in any election and that this English major does not have the magic wand to change your mind. Trust that my on-air opinion must never waiver or we have no show.

Listen to talk shows and stations that reach demos under 50: WMMS, Cleveland; KFI’s John and Ken; Casey Bartholomew at WBAP, Dallas; KMBZ, Kansas City; KFBK, Sacramento; the Elvis Duran Show; and streaming with Bubba the Love Sponge or Phil Hendrie. Those successful shows embrace the scope of conversation two best friends would have on the phone today. If two best friends would discuss a topic, why wouldn’t you share it on the air? If two best friends would never discuss it, why would you ever put it on the air?

Walter Sabo, consultant, can be contacted at Sabo Media: walter@sabomedia.com. Direct phone: 646-678-1110. Check out www.waltersterlingshow.com.

Industry News

Townsquare Media Q4 2022 Net Revenue Up 8.8%; Full Year Up 10.8%

By TALKERS | March 9, 2023March 9, 2023 by TALKERS

Townsquare Media reports operating results from the fourth quarter of 2022 and for the full year. Net revenue for Q4 of 2022 was $120.3 million, an increase of 8.8% over the same period in 2021. For the full year of 2022, net revenue was $463 million, an increase of 10.8% over the full year of 2021. While net income was up over 100% in Q4 of 2022 over Q4 of 2021, net income for the full year 2022 was $14.4 million, down 23.4% over the full year 2021. While Broadcast Advertising net revenue for the full year 2022 was up 3.8% over the full year 2021, Townsquare is upbeat about its Digital segment. CEO Bill Wilson says, “I am proud to report that Townsquare’s transformation into a Digital First Local Media Company allowed us to deliver record results in 2022 despite a progressively challenging economic landscape… 2022 was a significant inflection point for our company. It marked the first year where radio no longer comprised the majority of our revenue and profit, further separating Townsquare from our local media peers, and placing a spotlight on our world-class team and our unique and differentiated strategy, assets, platforms and solutions. Our growth engine has been and will continue to be our digital solutions, which were the primary driver of our 2022 growth. Total digital revenue increased +16% year-over-year (and +12% in the fourth quarter) to $231 million, and total digital Adjusted Operating Income increased +12% year-over-year to $69 million, representing a 30% profit margin. We believe Townsquare’s ability to drive profitable, sustainable digital growth is a key differentiator for our company, and we reaffirm our expectation that our digital revenue will grow to at least $275 million by 2024. We are uniquely positioned as a Digital First Local Media Company focused principally on markets outside of the Top 50 in the United States, with a resilient digital growth engine supported by both a recurring subscription digital marketing solutions business, with a large addressable market and limited competition, and a highly differentiated digital advertising technology platform. We believe that our business model and strategy position us to weather the current economic environment better than most… Our success has been and will continue to be the result of the Townsquare Team focusing on what we do best: creating high quality, local original content for our audiences and delivering creative and cost-effective marketing solutions for our local clients with strong return on investment.”

Industry News

Salem Executives Oppose Daylight Saving Time Legislation

By TALKERS | March 8, 2023 by TALKERS

Salem Media Group chairman of the board Edward Atsinger III and CEO David P. Santrella signed letters to Congressional leaders opposing a bill (H.R. 1279) that would make Daylight Saving Time permanent in the U.S. The executives point out how a late sunrise – especially in the winter months – would affect the reach of AM signals. They write that their stations “are in jeopardy of suffering a massive blow to their operations through a bill that is before you now. AM radio stations continue to be the backbone of many communities. They serve their audiences with programming features like news updates, traffic/weather reports, sports play-by-play, and talk programs. In some municipalities, AM radio stations also cater to a specific immigrant community, reaching their listeners with a specific foreign language or other programming elements like music or sports.” They go on to say, “H.R. 1279, as it is written, would make Daylight Saving Time permanent, thus impacting AM radio stations’ power and, therefore, coverage in the crucial morning drive daypart. This issue would be even more detrimental during the darkest days of November, December, January, and February, when AM stations would not be at full power until at least 8:00 am. From a programming and revenue standpoint, the morning drive daypart is still one of the most significant dayparts on an entire radio station. It’s the daypart that generates the most amount of revenue and is a cornerstone for the rest of the programming day. AM radio is facing a multitude of challenges. Radio, in general, faces constant headwinds from an ever-changing media landscape. This challenge might likely be the death blow to many AM radio stations. I am confident you don’t want to see that happen. Simply put, H.R. 1279 would significantly hinder AM broadcasters nationwide from effectively serving the communities they have been licensed to reach.”

Industry Views

NAB Out of Step on Non-Competes

By TALKERS | March 3, 2023March 6, 2023 by TALKERS

By Walter Sabo
Consultant, Sabo Media
A.K.A. Walter Sterling
Radio Host, Sterling on Sunday

It’s tough enough for radio talent to navigate stable careers in these days of consolidated station ownership, personnel cutbacks and drastic salary reductions – but the NAB’s newly stated stance on non-competes adds insult to injury and is out of step with the interests of beleaguered professionals still hanging on for dear life in the programming sector of this industry. I understand that the National Association of Broadcasters is at heart a lobbying group representing the interests of the medium’s ownership but, c’mon – non-competes really are of another era and egregiously unfair.

This week the NAB announced that they were not in favor of the FTC ruling to ban non-compete clauses that prevent radio talent from crossing the street. The FTC is proposing the ban on non-competes for a broad section of industries compelling dozens of industry lobbies to sign a letter to Congress in opposition to the ban.

The lobbyists’ letter says that the FTC’s rule would invalidate millions of contracts around the country that courts, scholars, and economists have found entirely reasonable and beneficial for both businesses and employees. “Accordingly, we ask you (Congress) to exercise your oversight and appropriations authority to closely examine the FTC’s proposed rule-making.”

Government interference with the practices of any industry, especially in the area of freedom of competition, is never a good idea. The NAB and other industries believe banning non-competes constitutes FTC overreach. And that is a solid argument. However, the NAB also suggests that broadcasters present a unique case for non-compete clauses due to the “substantial investments broadcasters make in promoting on-air talent.” That’s where they are grossly behind the times.

Maybe in TV. But it has been decades since any radio company has made any investment in promoting their on-air talent. Do you have a $500 “name” jingle? Where are the billboards? Whatever happened to TV and newspaper ads?

Non-competes are deployed in most industries to protect trade secrets. All of radio’s trade secrets are on the air!

Walter Sabo, consultant, can be contacted at Sabo Media: walter@sabomedia.com. Direct phone: 646-678-1110. Check out www.waltersterlingshow.com.

Industry News

Talk Host Mark Kaye Creates Biden “Top Secret” Gag Memo Pads

By TALKERS | March 1, 2023 by TALKERS

WOKV-FM, Jacksonville-based talk radio host Mark Kaye is selling notepads that he designed to look like top secret government documents found at President Joe Biden’s home and he says they’ve been “selling like hotcakes and have been found inside the offices of several congressional republicans.” Kaye says, “When we found out Joe Biden was keeping top secret documents in an old cardboard box in his garage, we just couldn’t believe it. I turned to my producer and said, ‘He’s treating them like scrap paper. I bet he uses them to take notes, or write out grocery lists, or doodle!’ That’s how I got the idea for the notepads. Two days later we had a prototype ready to go and began selling them like crazy!”

Pictured above is U.S. Rep. Kat Cammack (R-FL) showing off her note from Kaye and to the right is what the notepads look like.

Industry News

TALKERS News Notes

By TALKERS | March 1, 2023 by TALKERS

— PodcastOne announces that it has secured renewals for several tentpole programs that keep top performing and fan favorite podcasts with the network for the foreseeable future. The podcasts include: “The Adam Carolla Podcast,” “The Jordan Harbinger Show,” “LADYGANG,” “Off The Vine with Kaitlyn Bristowe,” and “Court Junkies.” PodcastOne president Kit Gray says, “The secret to our success as a network is the strength and longevity of our relationships with our partners in podcasting. In the exciting landscape of digital audio entertainment, being able to continue those relationships with six of our top performing and most beloved programs is a testament to our team’s hard work and dedication.”

— SiriusXM announced a new show inspired by The Last Mile (TLM), a unique in-prison program that’s changing lives through technology-based education by preparing currently incarcerated students for careers upon their release. “The Last Mile Radio,” hosted by the program’s co-founder, Chris Redlitz, and formerly incarcerated musician and audio producer, Eric Abercrombie (known as Maserati-E), premieres on Saturday (3/4). Every week “The Last Mile Radio” will amplify the voices of influencers who are helping evolve the U.S. Justice System as we know it.

— iHeartMedia and the NBA unveil a new slate of team-specific shows coming to the iHeart/NBA Podcast Network. The lineup includes original podcasts from six NBA teams – the Boston Celtics, Brooklyn Nets, Charlotte Hornets, Cleveland Cavaliers, New Orleans Pelicans and San Antonio Spurs. iHeartMedia Digital Audio Group CEO Conal Byrne says, “We are proud to leverage iHeart’s unmatched scale, reach and digital platform to continue to deliver compelling NBA content to fans. Together with the NBA and its teams, we look forward to bringing even more one-of-a-kind stories and cultural experiences to fans across the country.”

Industry News

2023 Black Effect Podcast Festival Scheduled for April 22

By TALKERS | February 28, 2023February 28, 2023 by TALKERS

Charlamagne Tha God and iHeartMedia announce the 2023 Black Effect Podcast Festival will take place on Saturday, April 22 from 12:00 noon to 8:00 pm ET at Pullman Yards in Atlanta. The festival is designed to “celebrate, uplift and amplify Black voices in the podcast industry.” Charlamagne Tha God will join the festival alongside some of the Black Effect’s most popular personalities for a day full of live podcast tapings and informative discussions aimed at aspiring podcasters in the Black community. The festival will be hosted by Charlamagne Tha God and “Carefully Reckless” host and comedian Jess Hilarious. Charlamagne Tha God says, “In 2023, Black creators are at the forefront of a movement reverberating across today’s cultural landscape, and we’re excited to bring this to life for the community at The Black Effect Podcast Festival in Atlanta this spring. With this festival we want to inspire and uplift new and aspiring podcasters while also showcasing the incredible voices on The Black Effect Podcast Network.”

Industry Views

Maximizing Impact for Sponsors

By TALKERS | February 27, 2023April 15, 2024 by TALKERS

By Michael Berry
Host, The Michael Berry Show
KTRH, Houston – iHeartRadio
Independent Syndication

Growing up in a small town, “word of mouth” was the most powerful form of advertising. It could make – or break – a business. Malcolm Gladwell’s important Tipping Point book explained that movements, pandemics, and other things that “catch on” do so because of the influence of “connectors” – people who are asked for their opinion. Today, the media world likes to call them “influencers.”

For 17 years, I’ve entertained listeners on the radio and on podcast. Our show has built what many in the industry tell me is an impressive business model. Like Gladwell, I created our own vocabulary and I am strident in enforcing the use of it. Because words matter. I explain to companies that they are our “sponsors,” not “advertisers.” I explain that they put their name behind our show, just as I do for them. In a commercial break stop-set that will be several “commercials” for “advertisers,” but only a couple of my “endorsements.” I don’t speak for a company unless I believe in what they do and how they do it. Likewise, I encourage listeners to send me feedback on their experience with my show’s sponsors. I forward those to the sponsors, either with a request that they address the shortcoming in the service or an attaboy for a job well done.

Listeners tune in to radio, particularly talk radio, to hear the opinions of the host. The host’s opinion matters. If he shares his opinion on movies he likes, foods he enjoys, political candidates he supports, that opinion can affect what the audience does. It is also true that – if his recommendation is trusted by the listener – it can affect the choices the audience makes when they buy something or hire someone to perform a service. But it has to be an “endorsement.”

The radio industry, for many, many years, failed to recognize the value and power of an endorsement. Sellers would sell advertising to clients and get the on-air talent to read the copy points the client (or agency) wrote. Often listlessly, just reading. That is not an endorsement. It is not a host suggesting to his audience where he would personally buy a new door for his home, or take his wife for dinner. If, however, the “read” (a term that reflects that the host is simply reading words someone else wrote) were instead an endorsement, he wouldn’t need all those details. Instead, with just the name of the company, and the owner, and the phone number, as well as what category they are in, he would be able to speak for 30 seconds about why that business is special, why he would (and hopefully has already) use them.

An endorsement is a stamp of approval. It says you believe in someone or something. If an endorsement is really an endorsement, it doesn’t need new copy points to be “freshened up.” It doesn’t include discount offers, seasonal sales, “get in quick before they run out” scares, or other silly tricks Americans long ago learned to ignore. Using that language kills credibility. If I ask you where I should buy my car, and you have a dealer you believe in, you’ll refer me to them, and, if you really like them, call them yourself and ask them to take care of me. “Hook me up” as the kids say. I’m not going anywhere else after an endorsement like that.

Radio (and podcast) has a big future, because of the connection audiences have with hosts. Why abuse that connection? Why cheapen it? Sales reps should understand that and make it part of their pitch. My best sales reps literally dial up companies in industries I identify and start with the question, “Do you listen to The Michael Berry Show?” If the answer is no, I don’t want them as sponsors. I want folks who understand why I’m controversial, why my audience listeners, what my values are.

Radio and podcast’s future is dependent on a sound business model that understands what makes us special, unique, and better than other forms of media.

Here is my list of suggestions to sellers and hosts, in hopes of facilitating better results for show sponsors:

— Sellers should never pitch a client without asking the talent first.

— Talent should not endorse a company without researching and approving them.

— Talent should tell sellers what sorts of things they WANT to endorse. Guns, cigars, home improvement, cars, medical. The best endorsement is something the talent will use himself. An avid gun owner is going to present a very compelling (and effective/profitable) endorsement for a gun range he visits once a week. Look at how weight loss sponsors have profited when the host follows their program and endorses it on air.

— If a sponsor isn’t committed to a yearlong relationship, don’t do it. It ruins credibility to change the endorsement inside the same category. Again, credibility is everything.

— Talent should develop personal relationships with sponsors. They can help listeners this way and the sponsors become show content.

— The value of talent to the station is far more than just ratings. Half my audience is 55+, so the 18-34 or 25-54 rating is less useful to me. But when show sponsors stay on air for 10 or more years, it is a ringing endorsement that what we do works. They vote with their dollars. The whole point of ratings was to show agencies how many people listened, in hopes that that vast listening audience would respond to the commercials they hear, thus monetizing the show, right? Why not go straight to the “dollars in (from the sponsor), dollars out (listeners spending money with sponsors)” model? Show sponsors who get tangible results from their partnership with talent don’t cancel their buy.

— Openly discuss how much money a talent brings into the station. The programming side of radio loves to talk about things that don’t generate dollars, while the sales side is often disconnected from the actual product they are selling. Fix that.

Michael Berry is a longtime, high-ranking member of the TALKERS Heavy Hundred. He’s heard daily on KTRH, Houston and across the country on his own independent network. Michael Berry can be emailed at michael@michaelberryshow.com.

Industry Views

Monday Memo: 5 Ws + $

By TALKERS | February 27, 2023February 27, 2023 by TALKERS

By Holland Cooke
Consultant

Local news sponsorship is an opportunity to “fish for whales,” institutional advertisers who can associate with something special. And, well-done, local news sure is special, because:

New-tech audio competitors don’t do it, and most AM/FM broadcast hours are now robotic.

Newspapers are in a tailspin swapping print dollars for digital dimes; and their – and TV stations’ – websites aren’t as portable as radio.

And it’s easier to add occasions of listening than to extend duration-per. Translation: There’s very little we do can keep someone in a parked car with the key on Accessories.

First things first: Plan NOW for The Big Story. In a recent column here I outlined the “break the glass” plan you should prep.

As for day-to-day local news:

Who are you talking to? Habitual radio users – especially news/talk – are older-than-younger. Think Baby Boomers (born 1946-1964), who control most retail spending. And report information that matters to people with children of any age living at home (super-spenders) and people driving (what’s happening right now, and what threatens to block their path). Think “car radio” for busy people and you won’t turn-off anyone sitting-stiller.

What: INFLATION, health and safety, “survival information” (weather = news). Jim Farley, my successor managing WTOP, Washington, hung a sign in the newsroom: “WGAS,” his litmus test for relevance, “Who Gives A Shit?”

Where: What’s happening within your signal pattern? And when everyone’s buzzing about a big story elsewhere, localize by asking pertinent sources “if it happened here?” and Man-on-the-Street interviews (local accents) reacting.

When: What JUST happened…what’s happening right NOW…what happens NEXT. When you’re wall-to-wall, do frequent resets, because people believe your promos, and are tuning-in to know. Other times, specific goal: Each newscast sounds different than the last.

Why it matters to your listener: News people I coach will chisel this onto my tombstone: Report consequence, not process. Don’t give me the minutes of the City Council meeting, tell me how what-was-discussed will impact me. Rewrite press releases, which aren’t easy on the ear (“The public is asked…”), tend to be process-laden, and are often self-congratulatory.

Longtime ABC News executive Av Westin, one of two industry icons we lost in 2022: “I believe the audience at dinner time wants to know the answers to three very important questions: Is the world safe? Is my hometown and my home safe? If my wife and children are safe, what has happened in the past 24 hours to make them better off or to amuse them?”

Tips:

— Emulate your network’s writing style.

— HIGHLY recommended reading: “Writing Broadcast News: Shorter, Sharper, Stronger” by Mervin Block.

— Rewrite to favor The Magic Words “you” and “your” and avoid third-person-plural (words like “residents”). Instead of “Business owners interested in applying for these loans should contact…” say “If you’re a business owner…”

— Arrange with a local TV station (“our news partner NBC28”) to use their sound, in exchange for attribution (which will enhance their standing and serve to promote their newscasts).

I am encouraged by how much 2022 work sought me out, asking that I review stations’ local news copy, and work with the local newscasters whose work can habituate listeners and make money.

Make your work count twice.

— When you’re covering a meeting or event, ask people there something else too. “How are YOU feeling inflation?”

— Say WHERE you gathered comments. “We spoke to shoppers leaving Star Market in West Springfield.”

— Al Primo, inventor of “Eyewitness News,” who also passed away last year: “People can tell their stories better than we can write them.”

Holland Cooke (HollandCooke.com) is a consultant working at the intersection of broadcasting and the Internet. He is the author of the E-book and FREE on-air radio features “Inflation Hacks: Save Those Benjamins;” and “Spot-On: Commercial Copy Points That Earned The Benjamins,” a FREE download; and “Multiply Your Podcast Subscribers, Without Buying Clicks,” available from Talkers books. Follow HC on Twitter @HollandCooke