Edison: New Podcast Consumers Engage with Video Content
Data from Edison Research’s Infinite Dial and Edison Podcast Metrics reveals how important video content is to people just discovering podcasts and those likely to in the future. Edison calls the audience that started consuming podcasts within the last year “First-Years,” and those consuming for five years or more,
“Longtimers” and notes that 77% of “First-Years” are consuming podcasts while actually watching the video compared to 69% of “Longtimers” doing the same. Edison says that most new consumers and established podcast fans are actively watching while listening to video podcasts but that video is even more important for engaging with new audiences. While “Longtimers” currently have an affinity for audio only podcasts, that may change over time. Edison concludes that although podcasting is an audio-first platform, “many creators and marketers are likely missing an audience acquisition and engagement opportunity by not considering how to fit video content and video platforms into their strategic planning.”
hosted the weekend edition of “All Things Considered” since May of 2023. He says, “I’m really excited and honored to step into this role. I’m mindful of just how important All Things Considered’s legacy is for listeners, and I also know just how much I’ve loved working with the show’s team these past two years on weekends. I can’t wait to bring listeners the news five days a week now. And at this moment where we are all focusing on strengthening the entire public media network and working together more closely than ever before, I’m proud that I started out as an ‘All Things Considered’ host at a NPR Member station, and now will be doing that job nationally.”
pm ET. The Saturday program is called “College Football Tailgate” hosted by Wilson and Zaslow and airs at 10:00 am ET. ESPN VP of digital & audio production Justin Craig says, “College football is all about passion, tradition, and community. We’re thrilled to bring that energy directly to fans every weekend with ESPN Radio’s College Football Tailgate. Amber and Jonathan are the perfect voices to capture the excitement on campus, and this tour allows us to not only showcase the games, but also connect with the next generation of fans and broadcasters in a truly meaningful way.”
breathe, peel back layers, and allow a person to reveal their truth. I’m also an obsessive – and my wife would say, annoying – sports fan who will joyously listen to hours of loud Pittsburgh sports talk radio. What’s missing in my life? A show that honors the best of what we do in public media and also brings the spark and energy sports fans relish. We’ve nailed it with ‘Sports in America.’ And what better time than now, as sports are one rare thing we all still show up for together.” Greene hosted NPR’s “Morning Edition” for more than a decade and hosted NPR’s morning news podcast, “Up First.” He also serves as the host of public radio’s politics program “Left, Right & Center” from KCRW and PRX.
host city for FIFA World Cup 2026. “Ready, Set, Grow” happens on September 5 at the Barnes Foundation. Through the end of 2025 and into 2026, WURD will feature on-air programming, live panel discussions, and multimedia storytelling to provide entrepreneurs and neighborhood business corridors with the tools they need to thrive. WURD president and CEO Sara M. Lomax says, “Ready, Set, Grow is crafted specifically for small business owners and entrepreneurs from across the region who are seeking strategies to leverage the historic momentum of America’s 250th anniversary. We are convening a panel of the experts and decision-makers who are best positioned to share how the small business community can make the most of this moment.” Ready, Set Grow’s panel discussion will feature executives from business and tourism organizations.
event will benefit The WABC Radio Foundation, The Tunnel To Towers Foundation, The Police Athletic League (PAL), and Shriners Children’s. The evening will feature performances of patriotic songs including WABC Saturday evening personality and singer Tony Orlando performing “Tie A Yellow Ribbon Round the Ole Oak Tree”; Lee Greenwood performing “God Bless the USA” and America’s tenor Christopher Maccio will sing the National Anthem. Additionally, WABC personality Joe Piscopo will perform Frank Sinatra classics and station host Vinnie Medugno will sing oldies. The gala event will be hosted by 77WABC legendary air personality Bruce “Cousin Brucie” Morrow. Distinguished guests will include United States and New York area politicians, business leaders, and community heroes.
Score” in March as the result of a social media rant against a critic was his fault. He says, “I own my mistakes. This was the culmination of a slow, rolling mental health crisis.” Bernstein recently began working with Hubbard’s 312 Sports platform on the daily podcast “Dan Bernstein: Unfiltered” with co-host Matt Abbatacola. He says, “I learned a lot in therapy, and I’m continuing to learn a lot about the dopamine outrage cycle and how real that is and how my brain chemistry works.” He adds, “I think I’ll be better served by the pace and tone of podcasting.” 

“Around The NFL” podcast. As “Heed the Call NFL Podcast” moves to Audacy on September 1, four new episodes will continue to be released weekly during the NFL season on YouTube and everywhere podcasts are available. Audacy head of podcasts Leah Reis-Dennis says, “Dan and Marc are pioneers in sports podcasting and two of the most respected voices in the NFL media landscape. Their compelling mix of expertise, authenticity, and humor has built a passionate following and we’re proud to bring ‘Heed the Call NFL Podcast’ into the Audacy family as we continue to expand our industry-leading sports audio lineup.”
WURD, in partnership with Renee Chenault Fattah and Love Now Media, will spotlight 250 iconic Philadelphians in the 250 days leading up to July 4, 2026. The series begins at Founder’s Day with a tribute to Walter P. Lomax Jr., M.D., WURD president and CEO Sara M. Lomax says, “Freedom Journeys is a celebration of the people who have shaped Philadelphia’s culture, history, and future. This storytelling project ensures that significant Philadelphia figures are not overlooked as we mark the semi quincentennial of this nation’s founding. We’re thrilled to launch Freedom Journeys at Founder’s Day and to honor my father’s extraordinary legacy with a night of joy, music, and community.”
“justice for the injured… Bradshaw & Bryant.” Key takeaways from the blog include: 1) Through its longterm use of AM/FM radio advertising, Bradshaw & Bryant dominates unaided brand awareness; Across all stages of the consumer journey, Bradshaw & Bryant leads the market; 2) Bradshaw & Bryant offers Madison Avenue a master class on creating future demand and how building a brand is the main driver of longterm growth and profit; 3) Every advertiser has two jobs: Creating future demand and converting existing demand; Bradshaw & Bryant excels at creating future demand; and 4) AM/FM radio advertising works: Among AM/FM radio listeners, Bradshaw & Bryant’s awareness is +19% greater than in the overall market.
their careers who have demonstrated exceptional promise, drive, and passion for broadcasting. Honorees are selected based on their strong work ethic, eagerness to learn, and willingness to go above and beyond their daily responsibilities to create outstanding content that informs, entertains, and inspires their audiences. GAB President Randy Gravley states, “By recognizing these incredible young professionals, we’re not just celebrating their accomplishments today, we’re investing in the future of broadcasting. The Rising Stars program highlights the innovation, creativity, and passion that will drive our industry forward.”
technical operations. This one-of-a-kind, year-long mentorship pairs a rising professional with a seasoned industry leader to provide one-on-one coaching and deep exposure to the technical side of the broadcast industry.” The selected mentee will gain hands-on insight into critical areas including FCC compliance, RF systems, EAS, IP-based broadcast systems, automation, and network operations. The program also explores key aspects of IT, remote broadcasting, digital audio, streaming, and systems integration, equipping participants with both the knowledge and connections to lead confidently in the evolving audio landscape. In addition, the chosen mentee will attend the 2026 NAB Show in Las Vegas. MIW Board President Sheila Kirby says, “The LAUNCH program is a cornerstone of MIW’s mission to open doors for women in every corner of broadcasting. By focusing on engineering and technical operations, we’re not only providing critical skills and mentorship, but also ensuring that women have a strong voice in shaping the future of our industry. We are deeply grateful to Mr. Master, Premiere Networks, and of course the NAB Leadership Foundation for their support in helping us prepare the next generation of broadcast leaders.”
women’s basketball games this season and a total of 28 episodes of the “Bruin Insider Show” on Thursdays at 7:00 pm. KABC program director Luis Segura comments, “With KABC’s powerhouse signal and UCLA’s legacy teams, Southern Californians will get some of the best in sports programming starting Fall 2025! We are tremendously excited to partner with UCLA as the new official broadcast home of Bruins football and men’s basketball and look forward to turning up the volume on Bruins coverage for our passionate 790 KABC listeners and Southern California sports fans.”
with a spotlight on alumni pride and community connection.” The station is featuring the syndicated “Miller and Moulton Morning Show” starring Mark Miller and David Moulton. Beasley Tampa VP and market manager Ron deCastro says, “Florida Alumni Radio is more than a station – it’s a destination for Florida sports fans and alumni to come together and celebrate the teams and traditions they love. We’re proud to provide a platform that not only delivers great sports content, but also connects alumni, students, and fans across the Tampa Bay community in a meaningful way.” The station will also serve as the exclusive home for USF Athletics content.
ESPN Radio’s “Unsportsmanlike” starring Evan Cohen, Chris Canty and Michelle Smallmon from 5:00 am to 6:00 am; “Kap and J. Hood” from 6:00 am to 9:00 am; “Carmen and Jurko” from 9:00 am to 12:00 noon; Rich Eisen from 12:00 noon to 2:00 pm; “Bleck and Abdalla” from 2:00 pm to 3:00 pm; and “Waddle and Silvy” from 3:00 pm to 6:00 pm. ESPN Chicago director of content Danny Zederman states, “Our lineup has never been stronger. Adding a powerhouse like Rich Eisen to our midday slot not only gives our fans one of the most respected voices in sports, but we’ve also expanded our local content with an uninterrupted hour of ‘Bleck and Abdalla.’ This combination of national and local perspectives makes us the go-to station for sports fans in Chicago.”
his remarkable contributions to the radio industry over the past four decades. Mike’s deep expertise, creative vision and unwavering commitment to excellence have shaped countless careers, inspired new generations of broadcasters and driven innovation in every corner of the audio industry. His ability to nurture talent and create programming that resonates with audiences makes him a most deserving recipient of this year’s National Radio Award.” McVay is president of McVay Media and recently served as EVP of content and programming for Cumulus Media and the Westwood One radio network. NAB says the celebrated media strategist, programmer, talent coach and industry leader will receive this prestigious accolade during the NAB Marconi Radio Awards at the 2025 NAB Show New York.
ministry – has died at age 89. Dobson launched a radio program titled, “Focus on the Family” and, after leaving Focus on the Family to his successor Jim Daly in 2010, Dobson founded Family Talk and a new radio program. He later founded the James Dobson Family Institute and the Alliance Defending Freedom, a Christian legal defense firm.
deal, KPOJ-AM “Rip City Radio 620 AM” continues as the flagship station. Travis Demers enters his seventh full season as the team’s radio play-by-play announcer with Michael Holton as color commentator and Rip City Radio’s Chad Doing hosting both pre- and post-game shows.
says, “Tommy’s deep roots in the Los Angeles media landscape, combined with his passion for building brands and connecting with the community, make him the ideal leader for ‘ESPN LA.’ He has excelled at leading teammates across sales, marketing, and support, serving as a strong conduit between those areas and the content team. His proven track record of innovation and results will continue to elevate the brand’s reach and impact with fans and partners.” Lam comments, “I am honored to take on this role and continue building on ESPN LA’s momentum. Los Angeles is one of the most dynamic sports markets in the world, and I’m excited to work with our talent team to deliver outstanding experiences for our fans, partners and teammates.”