WCCO Helps Raise More Than $82k for Blood Cancer Patients

Audacy’s news/talk 830 WCCO in Minneapolis raised more than $82,000 during its fourth annual “Cure Blood Cancer Radio Auction,” benefitting NMDP – a global nonprofit dedicated to helping patients with blood cancers or disorders find matching blood stem cell donors. WCCO brand manager Brad Lane comments, “The auction experiences created excitement. Our fans created impact. In an era of infinite content and fractured attention, this event wasn’t just a fundraiser. It was a reminder that radio still matters. It still creates community, inspires generosity, and has the power to turn listeners into neighbors united behind a common cause. We’re honored to help bring people together in support of NMDP’s mission.”