Audacy adds two FM signals to the broadcast of sports talk WGR-AM “WGR 550” and re-brands the station “WGR Sports Radio.” Audacy drops the country music on WLKK-FM at 107.7 (licensed to Wethersfield
Township southeast of Buffalo) and adds FM translator W284AP, Buffalo at 104.7 to the simulcast. Senior VP and Buffalo-Rochester market manager Tim Wenger comments, “WGR has been the heartbeat of Buffalo sports, and now that beat is louder than ever. We know our fans are second-to-none, and simulcasting on FM allows us to expand our footprint to the furthest corners of Western New York, allowing more fans to join the live, local and high-energy conversations that define our region all year round.”
