iHeartMedia’s BIN: Black Information Network launches a new special public awareness campaign focusing on the critical and urgent issue of Black maternal health. The campaign is titled, “Saving Black Moms: A Maternal Health Crisis,” and will “shine a light on the issue of Black maternal health and advocate
for change through an integrated media campaign including special on-air reports, news features, public service announcements, social media engagement, a dedicated microsite, and community partnerships.” BIN president Tony Coles says, “As a network committed to amplifying underrepresented voices, it is our responsibility to shine a light on the alarming disparities that Black women face before, during and after childbirth. This campaign is about advocacy, action, and partnership. By working with trusted community organizations and The BIN Local Roundtable, we can help raise awareness and ensure every Black mother receives the care and support she deserves.”
