Based on U.S. population estimates from the 2020 census and updated and projected to January 1, 2024, by Claritas, Nielsen unveils its new market ranks effective with the Spring 2024 ratings. As shifts
in population take place in the U.S. – with growth often seen in southern markets – the ratings giant adjusts its rankings. Among the notable changes are the Dallas-Fort Worth market leapfrogging San Francisco to the #4 market and San Francisco now at #5. Other markets moving up include Miami-Fort Lauderdale-Hollywood to #11 and San Diego to #18. See the complete ranking here.
