Happy Eclipse Day!
Stations and hosts around the nation report to TALKERS that they are getting mileage and traction out of today’s rare eclipse of the sun that is presenting the exciting phenomenon of totality in many parts of the country and near-totality in others. The story covers a range of angles from how to avoid the dangers of viewing the event without appropriate eye protection, to the tourism and travel implications, to the scientific basis of the event, and to myths and legends attached to it from a historical perspective. A number of hosts say the eclipse provides a welcome opportunity to provide a brief and fascinating natural topical alternative that is neither political nor a disaster. Some radio stations are providing listeners with safety-approved disposable glasses imprinted with their logos. Pictured above are almost exact similar takes on two topical themes depicted by world-renowned American ex-pat artist/musician and TALKERS contributor Bobbie Winston (a.k.a. La Femme Bobbie) based in Copacabana, Brazil for the past 35 years. The first is her 2020 piece titled “The New Normal” depicting life during the pandemic. The new one, “Total Eclipse,” just released is her impression of today’s cosmic event. Check her out here.
they will end their program at the end of June. The two have hosted the afternoon show at Hubbard Broadcasting’s talk KTMY-FM “MyTalk 107.1” since 2002. Barghini and Cobbs – both in their early 60s – say they want more time for themselves. Barghini told listeners she started thinking about retiring after the death of her father last summer. 
to connect with their favorite hosts and shows on social media. Half of weekly podcasts consumers follow their favorite podcast hosts on one of the social platforms; 2) Younger 18-34 podcast consumers are more likely to follow their favorite hosts on social media. Compared to 35-49 and 50+ podcast consumers, 18-45 podcast consumers are more engaged socially with podcast hosts. 68% of podcast consumers 18-34 follow their favorite hosts on social media. 55% of 35-49s follow favorite hosts on social. 40% of those 50+ follow favorite podcast hosts on social; and 3) YouTube towers as a podcast discovery platform: 19% of weekly podcast consumers use YouTube to find podcasts. When asked which social platform they’ve used to find podcasts, 19% of podcast consumers are turning to YouTube, more than all other social media platforms combined. 
Friday (9/29). Cumulus objected to the two hosts publishing their “The Dumb Zone” podcast arguing that it violates the terms of their contracts, specifically the non-compete clause. McDowell and Kemp left “The Ticket” in July after being unable to come to terms on a renewal due to the two sides’ disagreement over digital initiatives. McDowell and Kemp had argued that Cumulus’ business is “the operation of terrestrial radio stations – old media – and it was only in that business that Plaintiff employed the Defendants.” Ultimately the two sides were ordered into mediation on the matter. The terms of the settlement have not been made public. 
Dan McDowell and Jake Kemp has its next court date on September 15 for Cumulus’ Renewed Emergency Application for Temporary Restraining Order and Request for Preliminary Injunction. Cumulus is suing the duo for alleging they have violated their non-compete and other clauses in their contracts with the company. The two sides have been ordered to mediation over the matter.
their podcast “The Dumb Zone,” arguing that it violates the terms of their contracts, specifically the non-compete clause. McDowell and Kemp left “The Ticket” in July after being unable to come to terms on a renewal due to the two sides’ disagreement over digital initiatives. Since then, the two have been producing the aforementioned podcast. In response to the suit filed by Cumulus, McDowell and Kemp argue, “Plaintiff’s business is the operation of terrestrial radio stations – old media – and it was only in that business that Plaintiff employed Defendants. Plaintiff has realized only too late that it should have been moving into new media platforms for years now. Defendants’ new venture does not compete with Plaintiff, and their words and actions have complied with the restrictive covenants of their employment contracts despite, as will be shown below, almost all of those covenants are illegal restrictions on Defendants’ rights under the National Labor Relations Act.” Mediation has been set for August 22.
for listening for 60% of consumers. According to a study by MARU/Matchbox, there are a number of reasons listeners gravitate to AM/FM. First is comedic relief: 90% strongly or somewhat agree that their favorite DJs make them laugh. Second is local feel: 73% say personalities understand what makes my city/town unique. And third is thought-provoking: 64% agree that they make them think. Additionally, Magna and Vox Media surveyed 2,028 weekly podcast listeners and asked, “Whose influence matters most?” A stunning 75% cited podcast hosts while only 15% named social media influencers or TV/movie celebrities (10%). 
It’s the most effective tactic in marketing: Free samples. And the attorneys, financial advisors, real estate agents, veterinarians, and other ask-the-expert hosts who broker time for weekend call-in shows can drum up lots of new business…IF they execute well.
-the-hour news during the “Sid & Friends Morning Show.” He’ll also be responsible for all WABC news content and distribution, on-air and online. Laden served with WABC from 2003 to 2018 in which he was news director, news anchor on the “Imus In the Morning” show, and co-host on the Geraldo Rivera show. Laden says, “I’m very excited to join the new 77 WABC. The station has a terrific lineup of hosts and the ratings are soaring. It’s great to be part of a winning team with passionate owners. We’ve got lots of exciting plans for distribution of our news.” Red Apple Media president Chad Lopez says, “New Yorkers need to be in-the-know first thing in the morning and throughout their busy day. Our goal at WABC Radio is not only to deliver the news but to include all sides of the story.”
