consultant | TALKERS magazine

Monday Memo: The Conscious Shopper

By TALKERS | March 6, 2023March 6, 2023 by TALKERS

By Holland Cooke
Consultant

Whenever possible, USA consumers will pay cash, and they’re paying-down credit card balances, per recently released Ipsos polling data.

Already coping with inflation and wary of a 2023 recession, consumers are in “need” vs “want” mode. They’re choosing generics and store brands and favoring purchases “made of high-quality and longer-lasting materials.”

One conspicuous exception to this growing frugality jumps-off the page…

Americans have a yen for vacation, if little else

“Alongside declining consumer confidence levels in the U.S., Ipsos online community members believe most of their cost-saving behaviors from the summer will continue, aside from cutting back on travel. Specifically, compared to the summer of 2022, they feel they are less likely to hold back on taking trips outside the home or making travel plans. After living through years of lockdowns and restrictions, they say travel isn’t something they are willing to give up in 2023.”

Sales lead: Local travel agents

Local radio is still local businesses’ best friend defending against e-commerce competitors, and personal service is the silver bullet. Travel is an Internet DYI remorse category, after disappointing experiences squandered bargain shoppers’ precious vacation time and money.

Hear the copy? Travel agents who have taken tour wholesalers’ junkets can recommend in a seductive anecdotal fashion. They describe meals in mouth-watering detail. “After all we’ve been through the last couple years, you’ve earned it! And I will personally see to all the details.”

And brainstorm which other local businesses sell the “experiences” that consumers, increasingly, choose over “things?” It’s a clear trend that cuts-across all demographics.

DJs, talk hosts, remaining promotion people and local newscasters: Read the room.

This IPSOS report is a free PDF download that takes listeners’ temperature.

Holland Cooke (HollandCooke.com) is a consultant working at the intersection of broadcasting and the Internet. He is the author of the E-book and FREE on-air radio features “Inflation Hacks: Save Those Benjamins;” and “Spot-On: Commercial Copy Points That Earned The Benjamins,” a FREE download; and “Multiply Your Podcast Subscribers, Without Buying Clicks,” available from Talkers books. Follow HC on Twitter @HollandCooke

Industry Views

NAB Out of Step on Non-Competes

By TALKERS | March 3, 2023March 6, 2023 by TALKERS

By Walter Sabo
Consultant, Sabo Media
A.K.A. Walter Sterling
Radio Host, Sterling on Sunday

It’s tough enough for radio talent to navigate stable careers in these days of consolidated station ownership, personnel cutbacks and drastic salary reductions – but the NAB’s newly stated stance on non-competes adds insult to injury and is out of step with the interests of beleaguered professionals still hanging on for dear life in the programming sector of this industry. I understand that the National Association of Broadcasters is at heart a lobbying group representing the interests of the medium’s ownership but, c’mon – non-competes really are of another era and egregiously unfair.

This week the NAB announced that they were not in favor of the FTC ruling to ban non-compete clauses that prevent radio talent from crossing the street. The FTC is proposing the ban on non-competes for a broad section of industries compelling dozens of industry lobbies to sign a letter to Congress in opposition to the ban.

The lobbyists’ letter says that the FTC’s rule would invalidate millions of contracts around the country that courts, scholars, and economists have found entirely reasonable and beneficial for both businesses and employees. “Accordingly, we ask you (Congress) to exercise your oversight and appropriations authority to closely examine the FTC’s proposed rule-making.”

Government interference with the practices of any industry, especially in the area of freedom of competition, is never a good idea. The NAB and other industries believe banning non-competes constitutes FTC overreach. And that is a solid argument. However, the NAB also suggests that broadcasters present a unique case for non-compete clauses due to the “substantial investments broadcasters make in promoting on-air talent.” That’s where they are grossly behind the times.

Maybe in TV. But it has been decades since any radio company has made any investment in promoting their on-air talent. Do you have a $500 “name” jingle? Where are the billboards? Whatever happened to TV and newspaper ads?

Non-competes are deployed in most industries to protect trade secrets. All of radio’s trade secrets are on the air!

Walter Sabo, consultant, can be contacted at Sabo Media: walter@sabomedia.com. Direct phone: 646-678-1110. Check out www.waltersterlingshow.com.

Industry Views

Monday Memo: 5 Ws + $

By TALKERS | February 27, 2023February 27, 2023 by TALKERS

By Holland Cooke
Consultant

Local news sponsorship is an opportunity to “fish for whales,” institutional advertisers who can associate with something special. And, well-done, local news sure is special, because:

New-tech audio competitors don’t do it, and most AM/FM broadcast hours are now robotic.

Newspapers are in a tailspin swapping print dollars for digital dimes; and their – and TV stations’ – websites aren’t as portable as radio.

And it’s easier to add occasions of listening than to extend duration-per. Translation: There’s very little we do can keep someone in a parked car with the key on Accessories.

First things first: Plan NOW for The Big Story. In a recent column here I outlined the “break the glass” plan you should prep.

As for day-to-day local news:

Who are you talking to? Habitual radio users – especially news/talk – are older-than-younger. Think Baby Boomers (born 1946-1964), who control most retail spending. And report information that matters to people with children of any age living at home (super-spenders) and people driving (what’s happening right now, and what threatens to block their path). Think “car radio” for busy people and you won’t turn-off anyone sitting-stiller.

What: INFLATION, health and safety, “survival information” (weather = news). Jim Farley, my successor managing WTOP, Washington, hung a sign in the newsroom: “WGAS,” his litmus test for relevance, “Who Gives A Shit?”

Where: What’s happening within your signal pattern? And when everyone’s buzzing about a big story elsewhere, localize by asking pertinent sources “if it happened here?” and Man-on-the-Street interviews (local accents) reacting.

When: What JUST happened…what’s happening right NOW…what happens NEXT. When you’re wall-to-wall, do frequent resets, because people believe your promos, and are tuning-in to know. Other times, specific goal: Each newscast sounds different than the last.

Why it matters to your listener: News people I coach will chisel this onto my tombstone: Report consequence, not process. Don’t give me the minutes of the City Council meeting, tell me how what-was-discussed will impact me. Rewrite press releases, which aren’t easy on the ear (“The public is asked…”), tend to be process-laden, and are often self-congratulatory.

Longtime ABC News executive Av Westin, one of two industry icons we lost in 2022: “I believe the audience at dinner time wants to know the answers to three very important questions: Is the world safe? Is my hometown and my home safe? If my wife and children are safe, what has happened in the past 24 hours to make them better off or to amuse them?”

Tips:

— Emulate your network’s writing style.

— HIGHLY recommended reading: “Writing Broadcast News: Shorter, Sharper, Stronger” by Mervin Block.

— Rewrite to favor The Magic Words “you” and “your” and avoid third-person-plural (words like “residents”). Instead of “Business owners interested in applying for these loans should contact…” say “If you’re a business owner…”

— Arrange with a local TV station (“our news partner NBC28”) to use their sound, in exchange for attribution (which will enhance their standing and serve to promote their newscasts).

I am encouraged by how much 2022 work sought me out, asking that I review stations’ local news copy, and work with the local newscasters whose work can habituate listeners and make money.

Make your work count twice.

— When you’re covering a meeting or event, ask people there something else too. “How are YOU feeling inflation?”

— Say WHERE you gathered comments. “We spoke to shoppers leaving Star Market in West Springfield.”

— Al Primo, inventor of “Eyewitness News,” who also passed away last year: “People can tell their stories better than we can write them.”

Industry Views

Monday Memo: “Try this…”

By TALKERS | February 6, 2023February 6, 2023 by TALKERS

By Holland Cooke
Consultant

Companies hire consultants to avoid experiments. We improve results by customizing and implementing Best Practices proven elsewhere. So, I’m about to break a rule, because advertisers in a super-opportune category have become a noisy blur.

Personal Injury: The gift that keeps-on-giving

Legal representation of purported victims of fender benders, slip-and-fall accidents, and other “injuries caused by the negligent, careless, or reckless actions of others” is an industry in which supply exceeds demand. Thus, all the outdoor and TV advertising. And too little radio.

In the Providence, RI TV market I watch at home, this category stands shoulder-to-shoulder with look-alike automotive spots in sheer dollars over-spent. And their message is the same on billboards:

— The attorney’s head shot (also a real estate agent cliché); and

— 6-figure settlements touted.

Because they’re all shouting the same thing, they resort to tactics:

— Attorney Rob Levine is “The Heavy Hitter,” and runs enough TV that viewers in Southern New England can sing the jingle: “The Heavy Hitter is the one for you. Call one-eight-hundred-law-one-two-two-two.” To his credit, it’s a different phone number than his web site offers, so he can track TV results.

— Easier to remember: Bottaro Law: 777-7777.

Watching local Las Vegas TV while at CES recently was a deep dive into Law advertising. The pitch from several I saw was we charge less, like a shameless radio competitor dropping-trou’ to get the entire buy.

If we don’t win, you don’t pay

“What are your rights? What is your case worth?” Possibly a cash amount divisible-by-3, if that’s the attorney’s contingency.

Those expensive nationally syndicated TV spots (customized for the local firm) depict fearful insurance executives eager to settle. And the attorney may threaten that, “if they don’t, we’ll beat ‘em in court.” Baloney, that’s the last thing the lawyer wants. Too time-consuming and risking a losing verdict.

Like radio commercials, attorneys’ inventory is perishable

— We can’t sell yesterday’s empty spot avail; and lawyers’ closing opportunity is “B.I.S.,” Butts In Seats for that free, no-obligation consultation, in-person, where the seller goes for the close.

— If nobody was sitting in that chair today (“intake”), no sale.

— And that’s how attorneys are missing a bet not using radio.

“The lawyer is in, the meter is off”

That’s the proposition when they field listener calls in brokered weekend talk radio shows.

— DONE RIGHT, these shows can run-rings-around TV and outdoor ROI.

— Forgive caps lock in that last sentence, but it’s a crying shame how – at too many stations – the audition for pay-for-play weekend talkers is the-check-didn’t-bounce. One of the things I do for client stations is coach-up weekend warriors — in hosting fundamentals that are second-nature to us — but not to non-career broadcasters. Results = renewals. Otherwise brokered hosts churn, a management distraction, and upsetting listening habits.

— Occasionally, in markets where I don’t even have a client station, I’m working with lawyers (and real estate agents, financial advisors, foodies, and other ask-the-expert hosts), because nobody at the station is doing airchecks with them.

— No billboard or tacky TV spot can humanize the attorney – and demonstrate the comforting counsel – like eavesdropping on a conversation with a caller’s relatable situation.

Think “sales funnel”

We know how to make the phone ring, specific dance steps. The more callers, the better.

— When lines are full, screeners can choose callers whose dilemma is in the attorney’s lane. If, for instance, the host specializes in Personal Injury (or “Family Law,” translation divorce; or another specialty), calls about real estate transactions are off-topic.

— Do this right, and – before the host can offer – callers will often ask “May I call you in the office on Monday?”

Admittedly, this is an experiment…

…because I am frustrated witnessing all this noisy me-too advertising.

Personal Injury cases are he-said-she-said. So try this, and tell me if it works.

— Sales 101: That first call is Needs Assessment, right? Know the prospect’s pain.

— Yet too many radio reps resemble Herb Tarlek, telling the station’s story. Amoeba-shaped coverage maps and ratings rankers and rate cards all look alike…like Law firm marketing.

— I’m telling any attorney willing to listen to make four words the centerpiece of the marketing message, and they’re the same four words that turn callers into clients for weekend talkers: “Tell me what happened.”

The Free Prize Inside: Podcasts

Lifting weekend calls to repurpose as on-demand audio is digital marketing value-added.

Holland Cooke (HollandCooke.com) is a consultant working at the intersection of broadcasting and the Internet. He is the author of “Multiply Your Podcast Subscribers, Without Buying Clicks,” available from Talkers books; and “Spot-On: Commercial Copy Points That Earned The Benjamins,” a FREE download; and the E-book and FREE on-air radio features “Inflation Hacks: Save Those Benjamins.” Follow HC on Twitter @HollandCooke

Industry Views

Monday Memo: Baseball Bonanza, Part 2

By TALKERS | January 30, 2023January 30, 2023 by TALKERS

By Holland Cooke
Consultant

In last week’s column, we outlined the playbook for selling radio’s 2023 baseball season. This week, how smart stations leverage the franchise to build Time Spent Listening.

Plan now to OWN the games

They’re also on SiriusXM, where you can decide which team’s feed you want to hear. And “The MLB is back on TuneIn, and this year TuneIn Premium is the destination for all things baseball. With a Premium plan, listeners get access to live play-by-play of every single game — with no blackouts.” Here in New England the NESN 360 app, “in partnership with the Boston Red Sox, the Boston Bruins and Major League Baseball,” $30 per month, “with a first-month promotional price of $1.”

So – post-exclusivity – what’s an AM/FM affiliate to do?

— Goal: Be KNOWN FOR having the games, by embracing the team. Waving the flag conspicuously, regardless of where fans hear it, can score you diary credit. Don’t quote me.

— During Spring Training, I’m wary of airing games Mon-Fri 6A-7P. But nights and weekends, why not? It’s conspicuous, also useful in diary markets, where ratings measure what’s NOTICED. And, hey, in March, every team is in first place.

— Can you go to Arizona or Florida? Admittedly not-inexpensive but ask your team network about Spring Training packages and arrangements. Some stations bring advertisers who commit early, hosted by the rep who sold the most.

— As Opening Day approaches, count-it-down in your on-hour ID. Then…

Avoid the banana syndrome

Use baseball to recycle audience in and out of games.

— Dumbest-thing-I-hear-most-often on baseball stations: During the game, when the network calls for a station ID, the station announces that it’s “your [name-of-team] station. Ugh. It’s like printing the word “banana” on the yellow peel.

— Your station’s on-hour ID – in any hour – is beachfront property. It’s where you sign your name, where you explain yourself to listeners you’ve trained to “check-in for a quick FOX News update, every hour, throughout your busy day.” Games invite listeners who might not otherwise cume your station, so use those 10 seconds to tell them why/when to come back for something else useful.

— “CATCH-up when you WAKE-up, with a quick morning update and your AccuWeather forecast, on your ONLY local news radio, [dial positions, call letters, city of license].” Opportune, since the game might be the last thing they near at night.

— Then in NON-game hours, use top-of-hour to wave the flag. Plug team-and-time of the next game you’ll air.

Industry Views

Monday Memo: Baseball Bonanza

By TALKERS | January 23, 2023January 23, 2023 by TALKERS

By Holland Cooke
Consultant

As The Beatles sang, “It’s been a long, cold, lonely winter.” Baseball – even Spring Training while it’s still chilly in March – says “Here Comes the Sun.” That’s what baseball means… to listeners.

To local advertisers, it’s an opportunity for The Little Guy to sound big. In the words of one GM – who has made a pile of money selling baseball – “It’s ego and envy.”

Sales: It’s a thing, not a number

The sponsorship package cannot be quantified on a-cost-per-ANYTHING basis. It’s not “efficient” in agency terms, but baseball is powerful “reputation appropriation.” Translation: Advertisers can tell the world they’re big-enough for baseball.

— The rapid-response plumber, the roofing repair guy, and the lumber yard or hardware store or any independent local retailer slugging-it-out against big box competitors can be part of the Astros or the Braves or the Cardinals or the Dodgers or the Rangers or the Giants brand.

— Low-hanging fruit: Prospects who are, personally, fans. For decades, we’ve been telling reps at conservative talk stations to pitch businesses that fly big American flags. So which local retailers do you know to be baseball fanatics?

— Milk the value-added stuff affiliates get. Include some tickets in the package. Take ‘em to a game and bring ‘em up to the broadcast booth for a selfie with the radio team. Can you rent a sky box for a game and throw a client party?

— Make a list of guys-who-own-guy-stuff businesses. Home improvement and auto repair have always been opportune.

— Second and third-generation retailers might family-feud about other things. But grandfather AND father AND son can agree on this expenditure lots quicker than you can get consensus about a ROS spot package on “Kiss” or “Lite” or “Magic.”

— Baseball is a high-affinity branding opportunity. I don’t know when I will need to buy a tire…because nails lurk. But I already know where I’ll buy it, because they advertise in Red Sox games. And get this! All year long, that particular advertiser says, in all his commercials, in a thick Boston accent, “You go, Red Saux!”

— Warm list: Who’s advertising on stadium signage? That’s an ego clue. But it’s just branding. Radio can add-value to that expense by “telling your story,” and adding a call-to-action.

— Baseball = beer, so prospect DUI defense attorneys, and auto body shops. 😉

— Reps: You’re not calling from KXXX. You’re calling from Padres Radio. The team logo is in your email and sales material.

— Way-back-when: As Mickey Mantle launched one into the cheap seats, Mel Allen would proclaim it “another Ballentine Blast!” Back to the future: I’ve been at games where everyone there got a free something because the team did such-and-such. Can you invent a cool feature for local sponsorship? Every listener who says they heard ___ gets free ____ the next day.

IMPORTANT: Update copy as the season progresses. This is a franchise, not plug-N-play programming that babysits nights and weekends. Nothing says auto-pilot and disserves clients like spots and promos that crow “Baseball is back!” in July.

I was the Motor-Mouth Manager

War story: I programmed WTOP, Washington in the 1980s, long before there were Washington Nationals. We were your Orioles Baseball Station; and I was managing a union shop…but I ended up joining AFTRA because our announcers were newscasters who couldn’t say “Mid-Atlantic Milk Marketing Association” as rapidly as I, an ex-1970s Top 40 DJ.

— So – believe it or not – the company paid my initiation fee. And every time there was a change in that 65 seconds-of-copy-crammed-into the 60-second opening billboard that ticked-off all the sponsors, I got ‘em all in, and I got $10-something in my Pension & Welfare Fund. Sweet. But I digress…

— To OUR ear, that whole word salad sounds hellishly rushed. But to ADVERTISERS, it’s like having your caricature on the wall at the see-and-be-seen steak house. Every business named there is a someone, associated with everyone else there. They’re part of a local Orioles or Mariners or Mets Baseball Who’s Who. And everyone who isn’t isn’t.

— I’ve been on calls with reps closing baseball packages because “It’s worth it just for the promos!” So, include sponsor mentions in ROS promos.

— That said, sell enough in-game frequency to be heard. Two or three spots per game won’t be.

Next week: Avoiding the most common error I hear baseball stations make.

Industry News

Good Egg Promotion

By TALKERS | January 17, 2023January 17, 2023 by TALKERS

Consultant Holland Cooke cites a very clever radio promotion that ties into inflation and the rising cost of eggs. The wholesale price of a dozen eggs has more than quadrupled as the U.S. Department of Agriculture reports that avian influenza has killed nearly 40 million chickens, some 5% of the U.S. flock. Cooke says, “Applause to WKXY, Cleveland MS owner Larry Fuss, whose station is giving away…EGGS! Text-to-win.” Cooke adds, “HOW cool was this idea? WCBS, New York reported it in morning drive. Tip: Rip-off this bit ASAP! #MakeRadioFUNagain.”

Industry Views

Valerie Geller to Present Free Webinar Titled “Never Be Boring”

By TALKERS | January 5, 2023January 6, 2023 by TALKERS

Media consultant Valerie Geller – president of Geller Media International – is presenting a free seminar for radio and audio salespeople called, “Never Be Boring.” Geller says the four things that participants will learn are: 1) the three mistakes salespeople make, 2) how you can communicate more effectively, 3) how to tell your story and help clients tell their stories, and 4) how to never be boring. You can get more information and register here.

Advice

Monday Memo: Your Podcast ‘Bones,’ Part Deux

By Editor | November 14, 2022 by Editor

By Holland Cooke
Consultant

BLOCK ISLAND, RI — “But I’m doing a whole SHOW, not just the ‘snack-size’ episodes you recommend,” one podcaster wrote, after reading last week’s column, itself conspicuously succinct.

While I continue to heed the listener research which recommends (forgive me) “less is more,” I myself subscribe to several longer-form podcasts. My concern about going-longer is the same caution I offer to eager beavers who ask me about launching a weekend show: It’s a lot of work.

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Advice

Monday Memo: #NABShowNY

By Editor | October 24, 2022 by Editor

By Holland Cooke
Consultant

NEW YORK — Lots of long-time-no-see hugs among 9,500 of us at the Javits Center as the National Association of Broadcasters resumed its October event – like much of life, interrupted by COVID – and increasingly pertinent to radio.

Though long-timers long for the days when the exhibit hall was populated by jingle gypsies, Hiney Wine, and bumpersticker and T-shirt vendors, we now find the teleprompters and studio lighting and cloud software that are becoming tools of the trade for radio broadcasters who leverage their transmitter brand to take content (and advertisers) everywhere consumers consume us.

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Advice

Monday Memo: #NABShowNY

By Editor | October 24, 2022 by Editor

By Holland Cooke
Consultant

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Front Page News Industry News

Monday, October 17, 2022

By Editor | October 17, 2022 by Editor

Monday Memo: Podcasting? Think How-Long, Not How-Many. “When I say, ‘Seinfeld quote,’ you think ‘Do the opposite,’” consultant Holland Cooke reckons. In this week’s column, HC borrows another Jerry-ism to warn against “an all-too-common mistake” he hears podcasters make. Read it here.

Pending Business: How Do You Handle Mistakes? Radio sales pro Steve Lapa asks that question after his recent experience with a local company that handled a problem the right way. When the inevitable mistake happens at your station or network, are you “all hands on deck” or do you back away from the issue? He offers a four-point prescription for overcoming this adversity. Read it here.

KNX, Los Angeles Unveils ‘LA’s Morning News.’ Today (10/17), is the debut of the new “LA’s Morning News” program in Audacy’s all-news KNX-AM/FM, Los Angeles. The company calls it “the next generation of the iconic brand’s all-news morning show about the stories that matter to millions of Southern Californians.” Longtime KNX News anchor and podcaster Mike Simpson moves to the morning drive daypart as host alongside co-host Vicky Moore and veteran traffic reporter and news personality Jennifer York. The moves follow the retirement of legendary morning news anchor Dick Helton after a 53-year career with 24 years of it spent at KNX. Audacy regional president Jeff Federman says, “Mike, Vicky, and Jen are the perfect team to build upon the legacy of integrity, credibility, and humanity in our great shared experience – the morning commute in LA. We’d also like to extend our gratitude to Dick, as his decades of service to our communities are unrivaled.” Mike Simpson states, “There’s something very special about waking up a region as large and dynamic as this one. It’s about getting people out the door and keeping them company on their commute with what they need to know. I’m beyond thrilled to start working with Vicky, Jen and the entire team. Here’s to multiple alarm clocks!” Simpson most recently co-anchored the afternoon drive news and “KNX In Depth,” and created the hit podcast “I’ve Got Questions with Mike Simpson.” Vicky Moore has hosted mornings on KNX since 2004, and Jennifer York has been guiding KNX listeners through their commutes for more than a decade following a long stint as an airborne television traffic reporter in Los Angeles.

SummitMedia Gives Todd Johnson Oversight of Richmond Market. Wichita market president Todd Johnson adds market president duties for SummitMedia, LLC’s Richmond, Virginia station group that includes sports talk WURV-AM “ESPN Richmond” and four music brands. Johnson continues to serve in the president role for the Wichita market. SummitMedia chairman Carl Parmer comments, “Todd has done an outstanding job developing our Wichita cluster and I am confident he will bring the same passion, dedication and leadership to Richmond.” Johnson adds, “I’m honored to assume this new role for SummitMedia and expand my role in the company. I look forward to working with a new team of broadcast and digital experts, while enhancing the products and services we deliver to our clients.”

TALKERS News Notes. Joining the sale department at Skyview Networks are audio sales professionals Leslie Sturm and Jeana Meade. Sturm joins as vice president, network sales. She comes to Skyview with an extensive background at the agency and advertising sales levels. Meade, a 12-year broadcast audio veteran, is now Skyview’s newest network audio manager. Skyview president of network partnerships and chief revenue officer Jeanne-Marie Condo says, “Leslie and Jeana’s tremendous experience and stellar industry knowledge will be a driving force for sales on both coasts. Each of them has hit the ground running, fitting in perfectly with our current culture while bringing their unique skills forward, and we are thrilled to have them on board to help lift our initiatives to new levels.”…..DailyWire+ Podcast Network names audio industry pro Scot Herd SVP of ad revenue. Herd most recently served as VP of network sales for iHeartMedia. In this position, Herd will oversee the company’s team of in-house ad sales reps selling podcasts including: “Candace Owens,” “The Jordan B. Peterson Podcast,” “Morning Wire,” and the YouTube exclusive show, “The Comments Section with Brett Cooper.” DailyWire+ continues its sales partnership with Westwood One, which continues selling the network’s flagship podcast, “The Ben Shapiro Show.” Herd says, “I’m thrilled to take over this new role at DailyWire+ and to capitalize on our tremendous growth. We are committed to our partners and will go above and beyond to optimize all our advertising campaigns. This sales team is second to none and I am privileged to be in this position. 2023 here we come!”…..Podcast discovery platform Podcast Radio Network, official podcasting content partner of NAB Show New York 2022, announces that it is kicking off Podcast Futures New York, a special event for audio and podcasting professionals held in conjunction with NAB Show New York, on Wednesday (10/19) from 10:00 am-5:00 pm at the Javits Center.

TALKERS PERSONALITY PROFILE: The Late Barry Farber’s Daughter Bibi’s Musical Journey. TALKERS managing editor Mike Kinosian follows the fascinating story of Bibi Farber, the NYC-born daughter of the late talk radio legend Barry Farber on her musical odyssey that took her from the U.S. to Sweden (where she spent her teen years and was part of that country’s emerging alt-rock scene) and back again. Bibi Farber and her two-years younger sister Celia grew up in the Big Apple. Their parents had long been separated and in 1976 the two young girls (13 and 11 at the time) relocated to Orebro, Sweden with their mother, Ulla. “I didn’t want to go, but it wasn’t up to me,” emphasizes Bibi, who would wind up living in Sweden for six years – Celia for eight; both finished high school there. “I went to the United Nations School and loved it. Even though my father saw less of us, he loved that we were living in Sweden. He thought it was a much safer place than New York, which in the mid-1970s, was no place for two teenage girls to live. Sweden was a great place, although we did split with American culture.” Albeit that Bibi didn’t start playing music until becoming a high school student in Sweden, she loved rock music and was self-taught. “I didn’t have any formal music training but was able to play in punk bands,” she points out. “I was a classic rock kid from New York, so I was into artists such as Led Zeppelin, David Bowie, Elton John, the Who and the Stones. When I got to Sweden, those artists weren’t big there. They didn’t have any commercial radio as we do in America.” Over the years, Bibi has written and recorded a number of tracks – some that have found their way into major commercials – and has carved out a niche performing for people in hospitals, nursing homes, and similar locations between her home in the Hudson Valley and Brooklyn, New York. She has also mastered the art of stilt-walking and has, upon occasion, incorporated it into her unique performances. To read the entire story, please click here.

Russia-Ukraine War, Midterms, Trump Legal Issues, Xi Jinping, January 6 Hearing, Inflation/Financial Markets, and Ye-Parler Deal Among Top News/Talk Stories Over the Weekend. Russia’s use of Iran-made drones to bomb civilian targets in Ukraine; the Herschel Walker–Raphael Warnock debate and the build-up to the November midterm elections; the numerous legal battles facing former President Donald Trump; Chinese President Xi Jinping begins third term, speaks at Communist Party’s 20^th Congress; the final January 6 hearing and the committee’s recommendation to subpoena Donald Trump; the high rate of inflation and the mercurial financial markets; and Ye’s deal to acquire conservative media platform Parler were some of the most-talked-about stories on news/talk radio over the weekend, according to ongoing research from TALKERS magazine.

Advice

Monday Memo: Podcasting? Think How-Long, Not How-Many

By Editor | October 17, 2022 by Editor

By Holland Cooke
Consultant

BLOCK ISLAND, RI — You might know of the Pareto Principle, also called “The Rule of 80/20,” which states that 80% of sales come from 20% of customers. Ask any retailer. And radio audience measurement bears this out too. 70%+ of listening comes from 20%+ of a station’s listeners.

Because most podcasts are free, many are downloaded

But how many actually get heard? And how many get heard in their entirety?

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Front Page News Industry News

Monday, October 3, 2022

By Editor | October 3, 2022 by Editor

Monday Memo: Yes, You Need More Cume. “It’s a never-ending problem” because budgets are tight, and with new-tech competitors chipping-away at AM/FM Time Spent Listening. In this week’s column, consultant Holland Cooke outlines three specific goals for on-air promotion; but cautions that “the only people who hear it are already listening.” Read it here.

Pending Business: The Aftermath of Ian. Radio sales pro Steve Lapa has been affected by natural disasters numerous times during his career – including the long list of hurricanes that have impacted Florida in recent decades. In today’s column, he offers five takeaways for radio sellers working in markets affected by Ian, as well as those who may face a similar situation in the future. Read it here.

Morning Host Chris Stigall Re-Ups with Salem’s ‘The Answer’ in Philly. WNTP-AM, Philadelphia “AM 990 The Answer” morning host Chris Stigall signs a multi-year extension to continue with the Salem Media Group news/talk station. The host of “Philadelphia’s Morning Answer with Chris Stigall” says, “It’s been the highlight of my career to call Philadelphia morning radio my professional home for 12 years now. It’s so gratifying to work with principled, faith-first broadcast partners in Salem Media Group who genuinely respect their audience, their clients, and their broadcasters. Thank you to Salem Media, our sponsors and the smartest audience in all of radio for allowing me the privilege to continue hosting your morning show for years to come. All glory and honor to God!” Salem Philadelphia general manager Lorenzo Caldara adds, “Since the day Chris began with Philadelphia’s ‘AM 990 The Answer,’ he has engaged Philadelphians in intelligent and relevant conversation that has served to entertain and stimulate much thought in the minds of our audience. He has secured such an attentive audience that can’t wait to listen and call in to him everyday Monday through Friday.”

‘Smart Money Happy Hour’ Podcast Debuts at #1. The latest podcast from the Ramsey Network, “Smart Money Happy Hour,” debuted last week at #1 in Apple Business, #1 in Spotify Business and #19 in all Apple podcasts. Ramsey Network says the “Smart Money Happy Hour” is a mix of solid advice and snark from two friends who also happen to be money experts. Co-host Rachel Cruze says, “People will talk about almost anything these days, except money. These conversations shouldn’t be awkward or boring, but rather give listeners a sense of relief that they aren’t alone in their money journey – whatever circumstance or stage of life they’re in.” Co-host George Kamel adds, “The show is a good balance of real-life humor mixed in with money advice listeners can relate to. We’re willing to go there, have those conversations, and be that friend for you.” “Smart Money Happy Hour” topics include: Is Convenience Worth Being Broke? The TV Network That Brainwashed Us All; How to Leave a Royal Legacy for Your Family; and Can the Middle Class Still Afford to Go to Disney?

SRN’s Mike Gallagher Raises Funds for Hurricane Ian Relief. Pictured above in front of what’s left of a Venice, Florida car dealer’s lot is Salem Radio Network personality Mike Gallagher broadcasting live. In the wake of Hurricane Ian’s devastation in Florida and the Carolinas, Gallagher is broadcasting from disaster sites today (10/3) and is raising funds to help people impacted by the huge storm. Gallagher is partnering with Christian non-profit relief organization Food for the Poor to rush hurricane emergency kits and hurricane flood relief kits to impacted areas. Gallagher says, “This is what radio does best: opening the hearts and wallets of listeners to help fellow Americans they will likely never meet.”

TALKERS News Notes. A new deal between FOX Sports Radio and LaVar Arrington’s Up On Game Presents and Brinx.TV provides for distribution of programming across both platforms. The sports platform Brinx.TV is operated by John Brenkus – host of “Sports Science.” As part of the agreement, “The NIL House” will be the first joint property to be distributed by the Up On Game Presents podcast feed (available on iHeartRadio and everywhere podcasts are heard) and Brinx.TV. The venture launches today (10/3) at 3:00 pm ET. Arrington says, “We are thrilled to be partnering with a pioneer like John Brenkus and Brinx.TV. This relationship will dramatically expedite our slate of programming and positively impact the sports entertainment industry.”…..Cumulus Media’s news/talk KMJ-AM/FM, Fresno recently teamed with local agriculture company Gar Bennett to raise money for the Central California Food Bank for the 2022 Feeding Families Fund Drive. Gar Bennett Inc. matched every donation with 50 cents on the dollar as the effort raised $656,000 to fight hunger in the Central Valley. Cumulus Media Fresno VP and market manager Patty Hixson says, “I’m overwhelmed by the support of our community. We can always count on the generosity of our KMJ listeners! A special thanks to Karen and Greg Musson of Gar Bennett, Farm Credit and Amazon for their massive contributions and to our talented on-air team for their hard work on this important effort.”

Russia-Ukraine War, Hurricane Ian Aftermath, Economy/Financial Markets, Mar-a-Lago Documents Case, Brazilian Elections, and Indonesia Soccer Riot Among Top News/Talk Stories Over the Weekend. The move by Vladimir Putin to attempt to annex parts of Ukraine as he calls up more troops in Russia’s war against its neighbor; the aftermath of Hurricane Ian’s destruction of the Fort Myers-Naples region; inflation and the bear market that’s pushed the world’s financial markets to lows not seen since 2009; the battle between former President Donald Trump’s lawyers and the Department of Justice over the Mar-a-Lago records case; conservative Brazil president Jair Bolsonaro forces runoff election with opponent Luiz Inacio Lula da Silva; and the soccer riot in Indonesia that left 125 dead were some of the most-talked-about stories on news/talk radio over the weekend, according to ongoing research from TALKERS magazine.

Advice

Monday Memo: Yes, You Need More Cume

By Editor | October 3, 2022 by Editor

By Holland Cooke
Consultant

BLOCK ISLAND, RI — “Cumulative Audience” is radio’s version of what newspapers called “Circulation,” back when there were newspapers. It’s the number of people who tune-into your station during the week. Listeners, not listening. How many, not how many “Average Quarter Hours” (AQH) consumed.

We can’t get someone who doesn’t listen at all to listen more

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Front Page News Industry News

Monday, September 26, 2022

By Editor | September 26, 2022 by Editor

Monday Memo: You Don’t Say. Are you speaking the way listeners hear? In this week’s column, consultant Holland Cooke – a “recovering English teacher” – flags five common faux pas. Read it here.

Pending Business: The Assumptive Renewal. Radio sales pro Steve Lapa says the client you currently have is the most efficient next sale you will make. So, don’t assume you’ll get that renewal and work to make it more beneficial for the client and for the station. He offers eight steps to servicing that relationship here.

Report: KEGL-FM, Dallas to Flip to Sports Talk as ‘The Freak.’ As reported by Richie Whitt at SI’s Cowboys Country site, iHeartMedia’s classic rock KEGL-FM, Dallas “97.1 The Eagle” will flip to sports talk as “97.1 The Freak” and former crosstown KTCK personality Mike Rhyner is coming out of retirement to host a show on the station. The story indicates that “Ben and Skin” – Ben Rogers and Jeff “Skin” Wade – will remain on the new station and will be joined by Dallas sports talk personalities including Jeff Cavanaugh, Julie Dobbs, and Mike Sirois. Whitt says the station should debut this week. Rhyner retired from KTCK “The Ticket” in January of 2020. It also notes that iHeartMedia acquired the domain 971TheFreak.com on September 9.

Report: Changes at Miami Sports Talkers WQAM and WAXY. The Miami Herald reports that Audacy is making lineup changes at its Miami sports talkers WQAM and WAXY “790 The Ticket.” The company dropped Jonathan Zaslow’s “Zaslow Show” on Friday (9/23) and moved WAXY morning personalities Brendan Tobin and Leroy Hoard to the 10:00 am to 12:00 noon daypart. Zaslow tweeted: “Today was the last day for the ‘Zaslow Show’ on local Miami radio. 18 years, very good run. Thanks to all my listeners!!!” The story also indicates that “The Joe Rose Show” morning show on WQAM will now be simulcast on “790 The Ticket” to replace the Tobin and Hoard show. Changes are expected to take place on October 3.

WWJ, Detroit’s Jim Matthews Victim of Attempted Murder-Suicide. According to a report by NBC News, WWJ-AM, Detroit overnight news anchor Jim Matthews died at his home in Chesterfield Township, Michigan on Friday in what is being described as an attempted murder-suicide. The report says that three other victims, including Matthews’ two children, were involved and have been hospitalized. The authorities say a 35-year-old woman escaped the scene with her 5-year-old daughter, flagged down a driver who called police. The police found Matthews and a 10-year old boy who was bound and in a closet. The boy is in critical condition. The police also found the 54-year-old suspect who was suffering from a self-inflicted wound and is in stable condition. Police say the suspect was known to the victims and frequently visited the home. The Audacy all-news station tweeted: “He would often speak with his co-workers about his love for his two children, and their adventures at school. He loved delivering the latest news to his listeners, and was incredibly dedicated to WWJ and the broadcasting industry. There have been many tears shed in our newsroom today and Jim will be greatly missed.”

TALKERS News Notes. Numerous media outlets, including Midwest Communications’ news/talk WSAU-AM, Wausau, Wisconsin are reporting that Brett Favre’s sports talk appearances are being suspended as the investigation into a welfare scandal in Mississippi that allegedly involves him has come to light. SiriusXM announced that Favre’s program on the satellite service is “on hold” as are Favre’s appearances on Good Karma Brands’ WKTI-FM “ESPN Milwaukee.” As the story unfolds, it appears Favre was aware that the money he was paid for speeches was actually meant for low-income families. Favre’s attorney has said that Favre did not knowingly take money meant for welfare recipients…..Former WHO, Des Moines personality Justin Brady launches “The Iowa Podcast.” The new, weekly show includes a 30-minute discussion with “Iowans who are at the forefront of business, culture or news.”

The Economy/Fed Raises Rates, Trump Legal Issues, Immigration, Russia-Ukraine War, Urban Crime, Midterms/2024 Presidential Race, Italy Elections, Iran Protests, and Hurricanes Fiona and Ian Among Top News/Talk Stories Over the Weekend. The record high inflation in the U.S. and abroad, the sell-off on the world’s financial markets, and the Fed’s raising interest rates; former President Donald Trump’s New York civil suit and the DOJ’s documents investigation; the Biden administration’s immigration policy and the transporting of migrants; Vladimir Putin’s threat of nuclear force in the Ukraine war; the rate of violent crime in America’s urban centers; the November midterm elections and the potential nominees for president in 2024; Giorgia Meloni leads the conservative alliance to victory in Italian elections; Iranians continue protests after death of Mahsa Amini while in custody of the morality police; and Hurricane Fiona hits Canada as Hurricane Ian threatens Cuba and Florida were some of the most-talked-about stories on news/talk radio over the weekend, according to ongoing research from TALKERS magazine.

Front Page News Industry News

Monday, September 12, 2022

By Editor | September 12, 2022 by Editor

Monday Memo: “Like Sands Through the Hourglass…” Beginning today, a TV milestone. “Or is this ‘the canary in the coal mine?’” consultant Holland Cooke asks. Beginning today, after 57 years and 58 Emmy Awards on broadcast television, “The Days of Our Lives” will now be seen exclusively on NBC’s streaming platform Peacock. In this week’s column, HC notes how this trend is playing-out, and what it means to radio. Read it here.

Pending Business: Coupons. Radio sales pro Steve Lapa writes in today’s column about the renewed interest in clipping coupons thanks to the current high prices of food and other consumer goods. Coupons were, and still can be a barometer for return on investment by marketers who use them; and they’ve been a thorn in the side of radio sellers from time to time, as well. Lapa has some suggestions for radio sellers running into competition from coupon marketers. Read it here.

Round Four of August PPMs Released. The fourth of four rounds of ratings data from Nielsen Audio’s August 2022 PPM survey has been released for 12 markets including Austin, Raleigh, Indianapolis, Milwaukee, Nashville, Providence, Norfolk, Jacksonville, West Palm Beach, Greensboro, Memphis, and Hartford. Nielsen’s August 2022 sweep covered July 21 – August 17. Today, TALKERS magazine managing editor Mike Kinosian presents his Ratings Takeaways from this group of markets. Waterloo Media Group’s news/talk KLBJ-AM, Austin jumps a full share to finish the survey with a 4.2 share (weekly, 6+ AHQ share) that lifts it from the #11 rank to #7. Although rising by 1.4 shares for a 9.3 share finish, Radio One’s news/talk WIBC-FM, Indianapolis remains in the #2 rank. In Milwaukee, iHeartMedia’s news/talk WISN continues to hold down the #1 rank after adding four-tenths for a 10.3 share finish, while Good Karma Brands’ crosstown news/talk WTMJ falls seven-tenths for an 8.9 share that keeps it ranked #2. Cumulus Media’s news/talk WPRO-AM/WEAN-FM, Providence tacks on eight-tenths for a 4.8 share finish but remains ranked #7 as iHeartMedia’s crosstown news/talk WHJJ is up half a share for a 1.2 share that lifts it to the #15 rank. You can see Mike Kinosian’s complete Ratings Takeaways from this group of markets (as well as the first three groups) here.

iHeartMedia Promotes Three to New Roles as Metro Presidents. The company announces the promotion of three current market presidents to the newly created roles of metro presidents. First, Columbus market president Kris Foley is now metro president for Columbus and Cleveland. Second, Charlotte market president Dave Carwile is now metro president for the Carolinas giving him oversight of Charlotte, Raleigh, Asheville, Greensboro, North Carolina and Greenville, South Carolina. And third, Cincinnati market president D.J. Hodge is now metro president for Cincinnati and Pittsburgh. All three executives report to Tom McConnell, division president for iHeartMedia Multi-Platform Group.

Audacy Names Terri Gunnell EVP of Advertising Technology, Products and Platforms. Advertising technology professional Terri Gunnell is named EVP of advertising technology, products and platforms for Audacy. She comes to the company from WarnerMedia where she was EVP, head of monetization and data platforms. In her new role with Audacy, she’ll lead the teams responsible for advertising technology, products and platforms for the company’s revenue organization, providing business-focused use cases and requirements for vendors and ad tech engineers to ensure that the platforms meet business needs. She’ll also lead the business transformation activities surrounding people, process and tech, partnering with peer leaders to ensure that organizational structure and business processes are optimized and successfully supported by the tech and data platforms. Audacy chief revenue officer Brian Benedik comments, “Terri’s extensive technical expertise, ability to administer and guide large budgets and staff, combined with her commitment to building collaborative teams, makes her a perfect candidate to take on this role. We look forward to her owning this rapidly growing portion of our business to help us best serve our clients, partners and consumers.”

iHeartMedia Promotes Uta Knablein to Chief Product Officer for iHeartRadio. The company promotes Uta Knablein from her executive vice president of iHeartRadio’s Flagship Products and User Experience role to chief product officer for iHeartRadio. iHeartMedia says of Knablein, “She brings a deep expertise in leading teams to create behavior-driven and data-informed products that drive audience growth, user engagement, increased loyalty and revenue.” iHeartMedia Digital Audio Group CEO Conal Byrne says, “At iHeartMedia, we’re committed to innovation and being on the forefront of this fast paced industry. Since joining the team, Uta has played a critical role in elevating the user experience through groundbreaking products and features. With her decades of experience and shared values, there is no doubt she is the right leader for our product team. As we look toward the future, we’re thrilled to have Uta’s depth of industry knowledge to keep us on the cutting edge.” Knablein steps into this role following former chief product officer Chris Williams’ 17-year tenure at iHeartMedia.

Legendary Talk Show Host Steve Kass Back in the Game. Retired talk radio personality Steve Kass has informed TALKERS that he is interested in getting back on the air as a fill-in host. Kass states, “There is so much going on right now in the nation and world, it is difficult to sit on the sidelines and not participate in what is clearly one of the most exciting and consequential chapters in news/talk broadcasting history. Today, with access to leading-edge remote technology, there is absolutely no reason not to get back in the game.” Kass is credited as having been one of the most successful voices heard on the airwaves in New England where he was a major player at both WPRO and WHJJ in Providence between 1984 and 2005 – many of those years as a dominant morning host. Kass hung up his headphones in 2005 to accept the position of communications director in the administration of Rhode Island Gov. Donald Carcieri. During his last year on the air, Kass was named the Associated Press “Talk Show Host of the Year” and in 2010 he was inducted into the Rhode Island Radio Hall of Fame. Kass tells TALKERS, “No job is too big or too small” and that he can be available on very short notice. Steve Kass can be reached by phone at 401-663-9776 or emailed at stevegkass@gmail.com.

TALKERS News Notes. Former Salem Radio Network nationally syndicated talk host Larry Elder is considering a run for president, he tells The Daily Wire. In an interview, Elder says what brought him to run against California Governor Gavin Newsom in last year’s recall election. “[A] number of people approached me as you know, to encourage me to run for governor of California. And little by little I felt that I had a moral and spiritual and a patriotic obligation to do it.” He adds, “I didn’t think I would like politics. I was surprised at how much I enjoyed it. I was surprised at how good I was at it. And in about seven and a half weeks which is when I got into the race, with only that much time left. I raised around $22 million — more than all of the major rivals combined.”…..Los Angeles talk radio station KBLA “Talk 1580” is presenting an election forum tonight (9/12) with incumbent Los Angeles County Sheriff Alex Villanueva and challenger and former Long Beach Chief of Police Robert Luna. This is the first in the station’s Public Safety Forum series of events. It’s being streamed on the station’s website, YouTube and Facebook and will be broadcast on KBLA later. It’s being moderated by station owner Tavis Smiley with radio hosts Dominique DiPrima, Angela Reddock-Wright and Nii Quartelai Quartey…..Good Karma Brands’ ESPN Wisconsin launches the Tundra Trio Radio Network, which is airing Green Bay Packers content across sports talk WKTI-FM, “94.5 ESPN” and news/talk WTMJ in Milwaukee and WTLX-FM, Madison “100.5 ESPN.” The newest Good Karma Brands radio network got its name from its Tundra Trio properties, two houses adjacent to Lambeau Field where private tailgates are hosted prior to each home game. Kicking off every Packers game day at the Tundra Trio houses are former Packer Gary Ellerson and WTMJ personality Greg Matzek. Following each game, host Gabe Neitzel and Steve “The Homer” True, alongside Packers Hall-of-Famer Mark Tauscher, will team up for the “Pack Attack Postgame.”

Trump vs DOJ, Ukraine Recaptures Territory, Midterms/2024 Presidential Race, King Charles III Crowned, Fentanyl Crisis, NFL Season Opens, and Western Wildfires Among Top News/Talk Stories Over the Weekend. The legal battle between former President Donald Trump and the Department of Justice over documents Trump was keeping at his Mar-a-Lago residence; Ukraine forces recapture territory from Russia and concerns over the safety of the Zaporizhzhia nuclear plant; the November midterms elections and speculation about the nominees in the 2024 presidential race; Charles III is crowned King of Great Britain; the growing rate of fentanyl being shipped across the U.S.-Mexico border; the NFL opens its 103^rd season; and the wildfires in the U.S. West were some of the most-talked-about stories on news/talk radio over the weekend, according to ongoing research from TALKERS magazine.

Advice

Monday Memo: Like Sands Through the Hourglass…

By Editor | September 12, 2022 by Editor

By Holland Cooke
Consultant

BLOCK ISLAND — “…so are The Days of Our Lives.” The intro to that soap opera – er, daytime drama – is SO old that it outlived star MacDonald Carey, still heard voicing-over the beginning of each show on NBC-TV every weekday…until today. After 57 years and 58 Emmy Awards on broadcast television, the venerable melodrama will now be seen exclusively on NBC’s streaming platform Peacock.

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Front Page News Industry News

Monday, August 29, 2022

By Editor | August 29, 2022 by Editor

Monday Memo: Promoting Your Podcast with Email. Few opportunities to engage are more powerful than the ongoing conversation you have with followers. Consultant Holland Cooke calls it “a relationship that Pandora and Spotify and SiriusXM can’t emulate and smart radio hosts exploit well.” In this week’s column, HC lists tips from email experts. Read it here.

Pending Business: Electric Rapport. Radio sales pro Steve Lapa writes in today’s column about the electric vehicle legislation passed in California and what the future of electric vehicle sales may mean for marketing via radio. He says, “Although the timing on this potential marketing tidal wave is a few years away, it is worth noting early stage marketing has indeed begun. Should you sharpen the relationships and trust-building skills that will improve your chances of being on the inside track of the planning? There is always room to improve those skills.” Read his column here.

Annual WEEI/NESN Jimmy Fund Radio-Telethon Raises $3.5 Million. Pictured above is Massachusetts Governor Charlie Baker (left) on WEEI, Boston’s “Greg Hill Show” (l-r Courtney Cox, Jermaine Wiggins, Greg Hill) as the Audacy sports talk station teamed with regional sport net NESN to raise more than $3.5 million for Dana-Farber Cancer Institute during the 20^th annual “WEEI/NESN Jimmy Fund Radio-Telethon.” Since its inception, the two-day event has raised more than $65 million. Audacy Boston SVP and market manager Mike Thomas says, “This was the 20th anniversary of the Jimmy Fund Radio-Telethon, and our listeners and sponsors came through like never before. To hear the doctors talk about the progress that is being made, the clinical trials that are ongoing, and to hear from patients about how Dana-Farber saved their life will forever be in our hearts and minds. There really is nothing like the two days of this fundraiser.” (Photo: 13 Photography)

Broadcasters Foundation of America Establishes Frank Boyle Memorial Fund. The Broadcasters Foundation of America announces the creation of The Frank Boyle Memorial Fund to honor the respected broadcaster and media broker who passed away Tuesday at the age of 96. Boyle began his radio career in 1953 at WJR, Detroit before joining Eastman National Radio Sales as Detroit office manager. He was soon promoted to New York office manager and continued to rise steadily, eventually becoming Eastman’s chairman of the board and CEO. Boyle founded Eastman Cable Representatives, the first national sales rep in the cable TV business and the largest for many years. He left Eastman Radio in 1979 to found Frank Boyle & Co., a well-regarded independent station brokerage and consultation company. The firm acquired radio stations in Albany, NY and Peterborough/ Keene, NH, along with a cable system outside of Binghamton, NY. Boyle served on the board of the Radio Advertising Bureau, was inducted in the Hall Fame of Broadcasting in 2006, and awarded the Giants of Broadcasting honor in 2021. He may be the only non-air talent and non-network executive or station group owner to be selected for both significant industry awards. His surviving family encourages donations to The Frank Boyle Memorial Fund by clicking here.

KJCE-AM, Austin to Co-Produce Pregame Show for Friday Night Football. Austin news/talk outlet KJCE-AM “Talk Radio 1370” is partnering with the Westlake High School football program to co-produce a pregame show prior to every Chaparrals football game this season. “Talk Radio 1370” serves as the flagship station of the team’s play-by-play broadcasts and the new show is being hosted by Joe Taylor, who serves as executive producer of the program and voice of the Chaparrals, and KJCE assistant brand manager Kasey Johns. Dubbed “ATX Kickoff, driven by Capitol Chevrolet,” the show will also feature Texas A&M play-by-play voice Andrew Monaco, University of Texas color analyst Roger Wallace and Austin American-Statesman community sports editor Thomas Jones. Audacy Austin SVP and market manager Bob MacKay says, “We’re excited to embark on this partnership with the Chaps and help bring the action home for Westlake Nation. This partnership aligns well with our expanded coverage of high school and college football each week.”

VSiN Announces New Programming; Brent Musburger to Host Weekly Show. The VSiN sports betting network announces its fall programming schedule that includes “Countdown to Kickoff with Brent Musburger,” the new show hosted by the Hall of Fame broadcaster and regular VSiN contributor since the network’s debut in 2017. The program will air Sundays from 12:00 noon to 1:00 pm ET. VSiN general manager Len Mead says, “The addition of this new programming and its industry leading talent will position VSiN to provide the growing number of sports bettors in the U.S. with expert betting insights and premium content. Led by a team of sports betting experts, including the legendary Brent Musburger, we look forward to serving sports bettors by expanding our primetime programming and producing new weekend specials highlighting the week’s biggest games.”

SiriusXM’s Tom Brady Show Returns for Second Season. The program “Let’s Go!” starring Tampa Bay Buccaneers quarterback Tom Brady, NFL All-Pro Larry Fitzgerald, and Hall of Fame Emmy Award-winning broadcaster Jim Gray begins its second season on September 5. Sirius XM says, “In its first season, ‘Let’s Go!’ reached the top of the charts among sports podcasts and Gray, Brady and Fitzgerald will continue their compelling and candid conversations every week this fall. Brady begins his historic 23rd season in the NFL when he takes the field for the Tampa Bay Buccaneers in Week 1 and Fitzgerald is one of the greatest receivers to ever play the game. Gray has known and interviewed these two future Hall of Famers since they came into the league. Listeners will hear their thoughts on the latest news around the league, as well as their lives away from the football field. The show will also feature appearances by high-profile guests.”

Midterms/2024 Presidential Race, FBI Raid/Documents Investigation, Biden Student Loan Plan, The Economy, Oregon Shooting, Russia-Ukraine War, and Artemis Launch Among Top News/Talk Stories Over the Weekend. The November midterm elections and speculation about the presidential nominees in 2024; the aftermath of the FBI raid on former President Donald Trump’s residence at Mar-a-Lago and the classified documents investigation; criticism of President Joe Biden’s student loan forgiveness plan; inflation and concerns about a recession; the deadly shooting at a grocery store in Oregon; Russia’s ongoing invasion of Ukraine and concerns about the safety of the Zaporizhzhia nuclear plant; and the scheduled launch of NASA’s Artemis rocket were some of the most-talked-about stories on news/talk radio over the weekend, according to ongoing research from TALKERS magazine.

Advice

Monday Memo: Stay Safe

By Editor | August 22, 2022 by Editor

By Holland Cooke
Consultant

BLOCK ISLAND, RI — What’s “our elevator speech?” they asked. Sales reps at a client station tend to pitch the AC FM with T-Rex numbers, and leave money on the table by under-pitching the news/talk station.

When I wrote, in great big letters on the whiteboard: “Because these are NOT normal times…” the owner proclaimed “That’s it!” and every rep was nodding and scribbling.

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Front Page News Industry News

Monday, August 15, 2022

By Editor | August 15, 2022 by Editor

Monday Memo: News = Dog, Talk = Tail. Consultant Holland Cooke reckons that “events now unfolding around us can be ratings GOLD,” if news/talk stations “re-balance both aspects of the format franchise.” Read it here.

Pending Business: Worst Cold Call Ever. Radio sales pro Steve Lapa writes today about an absurd cold call that happened to him and reminded him that every now and then it’s a good idea for radio sellers to revisit some of the cold call basics. He has seven thoughts on the subject to share with readers here.

Cumulus Names Casey Bartholomew Host at WBAP, Dallas/Fort Worth. Talk radio pro Casey Bartholomew is joining Cumulus Media’s Dallas/Fort Worth news/talk WBAP as host of the 9:00 am to 11:00 am program. He takes over for Ernie Brown who was recently promoted to co-host of the station’s morning drive show. Bartholomew joins Cumulus DFW from Cumulus Columbia, Missouri, where he’s been serving as program director for news/talk station KFRU-AM/FM. WBAP and KLIF program director Bruce Collins says, “Casey is the ultimate pro and understands the top stories of the day that affect our listeners. We are excited to have him on the News Talk 820 WBAP team.” Bartholomew comments, “WBAP is a legendary station and I’m thrilled to be a part of it. Looking forward to the challenge – This is going to be fun.”

iHeartMedia and ASU Agree to Hockey Broadcasts Deal. The new broadcast agreement between iHeartMedia Phoenix and Arizona State University puts play-by-play of the school’s men’s hockey games on sports talk KGME-AM “FOX Sports 910,” beginning October 11. The deal also includes a weekly coach’s show featuring head coach Greg Powers. Sun Devil for Life Tyler Paley returns to his roots as the first-ever play-by-play voice of Sun Devil Hockey Radio. A three-time ASU grad, Paley covered the ASU men’s ice hockey team extensively during his tenure at the Walter Cronkite School of Journalism and Mass Communication from 2014-18. His experience spans years of various communications roles including multimedia journalist, anchor and reporter, social media strategist, commentator for Pac-12 Network and freelancer for CBS, FOX Sports and ESPN. iHeartMedia market president Linda Little says, “‘FOX Sports 910’ and iHeartMedia Phoenix are proud to partner with Arizona State University as they launch their inaugural radio broadcast for hockey play-by-play.”

Broadcasters Foundation of America Mourns Passing of Jim Thompson. The Broadcasters Foundation of America announces the passing of its longtime president Jim Thompson. The BFOA says Thompson, who fought a valiant struggle against throat cancer for nearly a year, passed away last night (8/14) in Summit, New Jersey, at the age of 75, surrounded by his family. The family has requested that, in lieu of flowers, donations be made to The Jim Thompson Memorial Fund, which has been established by the Broadcasters Foundation in honor of Thompson’s dedication and service to the broadcasting industry and to the Foundation’s charitable cause of providing financial aid to radio and TV professionals in acute need. BFoA chairman Scott Herman says, “I am very proud to have known Jim for nearly 40 years as a colleague and a friend. Jim believed deeply in helping others and his passion and enthusiasm for life always lit up a room. Broadcasting has lost a great man, who always saw the positive in every person and every situation. He will be sorely missed.” Thompson took over the reins of the Broadcasters Foundation in 2009, guiding the charitable organization to more than quadruple the amount of financial aid it distributes to radio and TV professionals from $400,000 to nearly $2 million last year. BFoA chairman emeritus Phil Lombardo says, “When the board of directors was searching for a president, Jim’s reputation as a leader combined with his compassion for others and his ability to rally people together made him the perfect choice. His accomplishments over the past 13 years helped the many TV and Radio professionals who found themselves in unthinkable circumstances and in need of aid. Our sincere sympathies go out to his family.” Last October, Thompson announced he would be retiring at the end of 2022. Thompson had been president and CEO of Group W Radio, the second largest radio company in the country during his leadership, and along with Mike Craven was co-owner of Liberty Broadcasting, a nineteen-station radio group concentrated on the east coast. He began his broadcasting career as an account executive at KYW-TV, Philadelphia in 1971, where he rose to vice president and general manager. Thompson is survived by his wife Cindy, his five children, Meghan Cima, Shannon Gardiner and her husband James, Katie McElwee and her husband Tommy, James Thompson and his wife Madison, Molly Thompson, seven grandchildren, and his brothers John and Thomas. To make a donation to the Jim Thompson Memorial Fund, please click here: https://bfoa.app.neoncrm.com/forms/jimthompsonfund.

FSR’s Doug Gottlieb Broadcasts from LA Football Training Camps. Pictured above (right) is FOX Sports Radio personality Doug Gottlieb chatting with Los Angeles Rams wide receiver Cooper Kupp (left) during Gottlieb’s broadcast from the team’s training camp on August 9. Gottlieb broadcast from the Rams’ and the Los Angeles Chargers’ camps as part of the network’s annual NFL Training Camp Tour.

PodcastOne Strikes Deal with ActionPark Media. This new relationship between PodcastOne and Kevin Connolly’s boutique media network ActionPark Media gives PodcastOne exclusive distribution and advertising sales rights for APM’s current slate of podcast and vodcast programming. In addition, it allows for the two media companies to co-develop future podcast/vodcast based intellectual property, produce advertiser-sponsored live streaming and touring opportunities for host/talent and create exclusive licensing for podcast specific branded merchandise. PodcastOne president Kit Gray states, “Kevin and APM clearly have a knack for producing quality podcast content with ‘Victory the Podcast’ being one of the first shows giving a behind the scenes look at a hit television series and ‘The Morning After with Kelly Stafford’ consistently charting as one of the top shows for parents and families. This joint venture now gives us the ability to work together to grow the audience for a slate of incredible existing shows. Additionally, with LiveOne’s streaming partnerships, live event capabilities and merchandising division, we are excited to further enhance branding opportunities for the star-studded roster of hosts.”

Gunhill Road Spoken Word Music Video on Display as “Work of Art” in Show at Florida Gallery. The internet hit, “I Know You’re Real,” by talk-radio-friendly pop music band Gunhill Road, featuring TALKERS founder Michael Harrison as lead spoken word vocalist, has broken new ground in the genre of music video being recognized as fine art. The official video of the song which appears on Gunhill Road’s 2021 album, What Year Is This! addresses the subject of animal welfare celebrating all aspects of the deep relationship between human beings and other precious life forms on Planet Earth. The art show, being presented at the prestigious Martin Arts Court House Cultural Center Gallery in Stuart, FL, is cleverly titled, “Dog Days of Summer (and other pets too!).” The show centers on animal-related fine art (paintings and sculpture). It runs through October 1 and features a virtual gallery as well as a live presentation and includes charitable community outreach initiatives such as animal rescue and pet adoption. Martin Arts spokesperson Rickie Leiter tells TALKERS, “I grew up in the Northeast listening to Gunhill Road on the radio and was delighted to hear about this beautiful video with its sweet music, moving words and stunning images. It is indeed a work of visual, not to mention audio and poetic, art.” Gunhill Road co-founder (and devoted cat lover), Steve Goldrich tells TALKERS, “We are beyond honored to have our video on display among paintings at a fine art show of this caliber.” In addition to Goldrich and Harrison, Gunhill Road’s current lineup includes longtime member Paul Reich and famed Broadway instrumentalist Brian Koonin. An advance single (and video) titled, “Idiots,” from the group’s forthcoming album, spotlighting the danger of societal ignorance and also featuring Harrison on lead vocals, is scheduled to drop later this week. Both videos are produced by TALKERS VP/associate publisher Matthew B. Harrison. For more information about the show and Martin Arts please click here. To view the video, please click here.

FBI Raid/Bureau Threats, Inflation Reduction Act/The Economy, Salman Rushdie Attack, Immigration/Baja Violence, Midterms/2024 Race, Afghanistan Situation, and Anne Heche Dies Among Top News/Talk Stories Over the Weekend. The FBI raid on former President Donald Trump’s residence at Mar-a-Lago and the subsequent threats against FBI offices; the passage of the Inflation Reduction Act spending, the falling price of oil, and the still climbing price of food; the attempted assassination of author Salman Rushdie; the migrant issues at the U.S.-Mexico border and the weekend’s cartel violence in Baja cities near the border; the primary elections for the November midterms and speculation about the nominees in the 2024 presidential race; the deteriorating conditions in Afghanistan a year after the U.S. military’s exit from the nation; and actress Anne Heche dies a week after a fiery car wreck were some of the most-talked-about stories on news/talk radio over the weekend, according to ongoing research from TALKERS magazine.

Advice

Monday Memo: News = Dog, Talk = Tail

By Editor | August 15, 2022 by Editor

By Holland Cooke
Consultant

BLOCK ISLAND, RI — This Civil War now so clearly unfolding around us was roiling long before it erupted on January 6. We’ve seen it coming on stilts. So – regardless of whether or how Donald Trump is held accountable in various predicaments now escalating – expect few minds to change.

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Front Page News Industry News

Monday, August 8, 2022

By Editor | August 8, 2022 by Editor

Pending Business: When Controversy Strikes. Radio sales pro Steve Lapa says, “If you’ve been selling or managing talk radio for a longer than you would like to admit, there is a good chance you’ve experienced the pushback when a talent inadvertently steps over a line. When it becomes a deal breaker or a cancellation, you’re not alone. Sometimes a talent will make an honest mistake and your management will step in to right the ship. Sometimes not, and we all know how that ends.” Read more here.

Monday Memo: The Resourceful Podcaster, Parked. The pandemic shutdown forced radio and TV broadcasters into working remotely. Many in radio continue to. “They’re podcasters with transmitters” consultant Holland Cooke quips. In this week’s column, his scrappy tip for giving podcasts the polish that broadcast listeners expect. Read it here.

iHeartRadio Tops Podtrac’s July 2022 Top Podcast Publishers Chart. The Top Podcast Publishers chart for the month of July has been published by Podtrac. The chart, based on unique monthly audience (United States), places iHeartRadio in the #1 spot with a UMA of 29.5 million. Wondery comes in second place with a UMA of 21.2 million, followed by NPR at #3 with a UMA of 17 million. Other podcast publishers of note making the Top 20 chart include: PodcastOne at #8 (UMA 6.1 million), FOX Audio Network at #11 (UMA 4.4 million), and Cumulus Podcast Network at #15 (UMA 3.6 million). See the complete chart here.

Joe Benigno Returning to WFAN, New York in Part-Time Capacity. During an appearance on the afternoon drive “Carton & Roberts” show on WFAN, New York on Friday (8/5), former midday talk host Joe Benigno revealed he’s going to be returning to WFAN to host a regular Saturday morning show on the station as well as a Monday segment with midday hosts Tiki Barber and Brandon Tierney. He says he’ll also do some fill-in work on “The Fan.” Benigno, who co-hosted the midday show with Evan Roberts, retired from the Audacy sports talk station last November.

Inflation Reduction Act, CPAC 2022, China’s Taiwan Threats, Alex Jones Trial, Gaza Fighting, Russia-Ukraine War, COVID-19/Monkey Pox Among Top News/Talk Stories Over the Weekend. The Senate’s passage of the Inflation Reduction Act that moves to the House this week and President Joe Biden’s claim of victory for American families should it become law; the CPAC 2022 weekend convention highlighted by a keynote speech by former President Donald Trump; China ramps up military exercises near Taiwan in the aftermath of House Speaker Nancy Pelosi’s recent visit to the island; the Texas jury in the Alex Jones defamation case levies $45.2 million in punitive damages against him; the fighting between Israeli forces and Palestinian militants in Gaza; the ongoing Russian invasion of Ukraine; the rate of COVID cases in the U.S. and the global spread of Monkey Pox were some of the most-talked-about stories on news/talk radio over the weekend, according to ongoing research from TALKERS magazine.

Advice

Monday Memo: The Resourceful Podcaster, Parked

By Editor | August 8, 2022 by Editor

By Holland Cooke
Consultant

BLOCK ISLAND, RI — The pandemic shutdown changed the standard for remote broadcasting.

Cable news talking heads – previously on-set or in a professional studio elsewhere – began appearing at home. And TV’s aesthetic is forever changed. Webcam video is the good-enough new-normal, and “Zoom” has become a verb. On Twitter, witty @RoomRater does just that, critiquing screen shots from various shows. On my TV show, TALKERS publisher Michael Harrison predicted that the new generation of TV news/talk sets will resemble “Frasier’s living room,” the at-home look IN-studio, rather than the Lucite desk and garish casino-looking graphics that have been the norm. And shows are saving a bundle NOT-paying as much as a thousand dollars for remote studio time + to Uber guests who may only appear for several minutes. A local station interviewed my state rep sitting in his truck talking into his phone cam.’ It was “authentic.”

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Front Page News Industry News

Monday, August 1, 2022

By Editor | August 1, 2022 by Editor

Beasley Broadcast Group 2022 Q2 Net Revenue Rises 8.8%. The first radio-based audio firm to report 2022 second quarter financial data is Beasley Broadcast Group, which reveals net revenue of $64.8 million, an increase of 8.8% over the same period in 2021. The company also reports an operating loss of $5.4 million and a net loss of $14.5 million and explains the losses saying, “The operating loss in the second quarter of 2022 primarily reflects an $8.6 million non-cash impairment loss due to an increase in the discount rate used in the analyses to estimate the fair value of FCC licenses and goodwill in a rising interest rate environment. For the comparable three months ended June 30, 2021, the company recorded $1.5 million of other operating income, net from life insurance proceeds related to the death of George Beasley, the company’s former chairman. As a result of these factors, Beasley reported a net loss of $14.5 million, or a negative $0.48 per diluted share, in the three months ended June 30, 2022, compared to net income of $0.2 million, or $0.01 per diluted share, in the three months ended June 30, 2021.” Beasley CEO Caroline Beasley states, “Beasley delivered another period of strong top-line results in the second quarter, reflecting solid year-over-year growth across all of our revenue sources. Net revenue increased 8.8%, inclusive of a 4.3% rise in audio revenue and a 34.3% rise in digital revenue, with digital accounting for 16.5% of second quarter net revenue. Digital remains a central component of our revenue diversification strategy, and the momentum we are seeing in our digital business is further underpinned by our ability to grow digital revenue 37% on a quarterly sequential basis, while also improving our digital margin. Our new business performance was robust this quarter, as we recorded $7.8 million in new business revenue, representing a 60% increase from the first quarter of 2022 and 16% growth over the comparable prior year period. In addition, we acquired a small white label digital agency at the end of June, which will immediately contribute positive cash flow and synergies. We believe these results continue to demonstrate the inaccuracy of the perception that radio is more challenged than other segments of the technology, media, and telecom sectors… We are keeping a close eye on the declining economic environment and initiated cost reductions beginning in the second quarter. Looking ahead, we will continue to focus on controlling what we can control, maximizing our growth opportunities, managing our expenses and capital structure, serving our audiences and advertisers and delivering results for our stockholders.”

Monday Memo: Review Airchecks…Later. As “automation and syndication have made radio less-local,” consultant Holland Cooke calls talent coaching “a lost art”; and he uses this week’s column to offer tips “for hosts and DJs who feel neglected.” Read more here.

Pending Business: The One Thing Every Advertiser Should Know. Radio sales pro Steve Lapa says that any radio seller who wants to be successful has to answer the following question: “What is the one ‘thing’ every advertiser should know about my on-air talent?” In other words, what is the unique selling point that can be connected to your on-air talent and only the talent you represent. Read his column here.

Alex Silverman to Lead Programming at All-News KNX-AM/FM, Los Angeles. News radio programming pro Alex Silverman is moving to Audacy’s KNX-AM/FM, Los Angeles to serve as director of news and programming, effective September 19. He’s been serving with the company as brand manager for the company’s all-news KYW-AM/FM, Philadelphia since 2018. Prior to that, he was assistant director of news and programming at Audacy’s WCBS-AM, New York. In his new role at KNX, Silverman will “oversee the station’s editorial strategy and newsroom, including broadcast and digital operations, with an eye towards audience and revenue growth and engagement on all platforms.” Silverman states, “KNX News is iconic. I can’t wait to work with the amazing team to build the future of the brand and set the agenda for news coverage in Southern California. Thank you to Jeff Federman, Chris Ebbott, Jeff Sottolano and Bill Smee for their confidence in me and commitment to impactful local journalism.” Silverman is a graduate of Syracuse University’s S.I. Newhouse School of Public Communications. He serves on the board of directors of the Radio Television Digital News Association and has been an adjunct instructor at Fordham University, where he designed a course titled, “Social Media for Journalists.” Silverman takes over the role from Ken Charles, who did not renew his contract with the company.

Dwight Jaynes Joins Afternoon Show on ‘Rip City Sports Radio 620.’ Sports talk host Dwight Jaynes is joining Chad Doing at iHeartMedia’s KPOJ, Portland “Rip City Radio 620” as co-host of the “Rip City Drive” program that airs from 3:00 pm to 6:00 pm. Jaynes, also known as “The Godfather,” spent 25 years as a sports columnist for the Oregon Journal and The Oregonian covering the NBA’s Trail Blazers and has co-written two books about the team. He also spent 11 years at NBC Sports Northwest, hosting “Talkin’ Ball” and “Posting Up.” Prior to that, Jaynes hosted the “Morning Sports Page” show alongside Doing on KXTG-FM, Portland. Doing says, “I am thrilled to be reunited with my former partner. Dwight is a Hall of Famer for good reason – no one has more experience covering Oregon sports. I look forward to making compelling radio with him every day. His sports knowledge and storytelling are unmatched.” Jaynes comments, “I am beyond excited to return to sports talk radio – especially with my old partner Chad Doing – who I believe to be one of the best in the country. The best part of our shows has always been our willingness to take on the tough issues – sports or otherwise – and find creative ways to shape discussion and opinion. At the same time, you never quite know what we’re going to do next… because we don’t!”

Clay Travis & Buck Sexton Interview Trump at LIV Golf Tourney in Bedminster, New Jersey. Pictured above with former President Donald Trump are Premiere Networks syndicated talk hosts Clay Travis (left) and Buck Sexton (right) at the Trump National Golf Club in Bedminster, New Jersey, the site of the LIV Golf tournament. Trump joined the duo live on their show discussing such topics as recession, China and Taiwan, and whether he’ll run for president in 2024, about which he said, “Very hard for me not to run to be honest. And also the polls indicate from the Republican standpoint it would be easy. And I think I was up 11 points on Biden the other day… I don’t know why 11… If you guys ran, you’d be up more than 11… In my mind, I’ve already made the decision.”

Stacey Thomas Named Director of Marketing for iHeartMedia Philly. Eighteen-year iHeartMedia Philadelphia staffer Stacey Thomas is promoted to director of marketing and promotions for the cluster that includes sports talk WDAS-AM “The Gambler” and WTEL “BIN: Black Information Network.” In this role, Thomas will oversee the Philadelphia brand portfolio and will be responsible for developing, planning, and directing all marketing and promotions efforts. She previously served the cluster as media integration director. iHeartMedia Philadelphia market president Jeff Moore says, “It has been remarkable working alongside Stacey and watching her persevere through numerous changes and challenges. A tireless worker who puts the needs of iHeart Philly above all else will now get the chance to put her stamp on the promotions department in a time when making deep and meaningful relationships with our audiences and partners couldn’t be more important.”

Ava Lynn LaRue Named Inaugural MIW Mentee in Minnesota. The Mentoring and Inspiring Women in Radio, Inc and the Minnesota Broadcasters Association announce that Ava Lynn LaRue is named the inaugural mentee for the “MIW Mentoring and Inspiring Women in Minnesota” program. This partnership between the two organizations is led by MBA president Wendy Paulson and is MIW’s newest mentoring opportunity and the start of its three-to-five year strategic plan to partner with state broadcast associations across the United States and assist in building in-house, ongoing programs devoted to coaching and guiding the next generation of radio professionals. LaRue is the station manager for Q-Media Group, LLC in Red Wing, Minnesota. MIW board president Ruth Presslaff says, “Lightning struck twice! Partnering with Wendy has been positive, productive, and way fun. And then to meet the powerhouse Ava LaRue and have the opportunity to work with her is what the MIWs are all about. Thanks MBA, Wendy, and Ava!” Paulson adds, “A huge ‘thank you’ to all of the incredible women who applied to participate in the 2022 ‘MIW Mentoring and Inspiring Women in Minnesota’ program! The judging committee was blown away by the depth of talented women that applied to be part of this pilot mentorship program!”

Biden’s Energy & Health Bill, Inflation Reduction Act, November Midterms/2024 Presidential Race, COVID-19/Biden Positive Again, Pelosi’s Asia Trip, Russia-Ukraine War/Global Food Crisis, Deadly Kentucky Floods/Western Wildfires, Monkeypox, and Nichelle Nichols & Bill Russell Die Among Top News/Talk Stories Over the Weekend. The fate of President Joe Biden’s energy & healthcare bill; debate over the Schumer–Manchin authored Inflation Reduction Act; November’s midterm elections and the 2024 presidential race; the rate of BA.5 subvariant infections in the U.S. and Biden’s testing positive again; House Speaker Nancy Pelosi’s trip to Asia and China’s threats if she visits Taiwan; the Russia-Ukraine war and its effects on the global food supply; the continuing threats of flooding in Eastern Kentucky and the Western wildfires; the growing monkeypox epidemic; and actress Nichelle Nichols and basketball legend Bill Russell pass away were some of the most-talked-about stories on news/talk radio over the weekend, according to ongoing research from TALKERS magazine.

Advice

Monday Memo: Save Those Benjamins

By Editor | July 25, 2022 by Editor

By Holland Cooke
Consultant

BLOCK ISLAND, RI — All this month, my column outlines “Inflation Hacks,” easy ways to cut costs as our listeners (and we) are coping. To catch you up, here are previous installments:

And finally, The Lightning Round…

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