Industry News

Marc Bertrand Inks New Deal with Beasley’s “98.5 The Sports Hub”

Sports talk host Marc Bertrand signs a multiyear contract extension with Beasley Media Group sports talker WBZ-FM, Boston “98.5 The Sports Hub.” Bertrand co-hosts the midday “Zolak & Bertrand” show with Scott Zolak. The station says, “Bertrand, or ‘Beetle’ as he’s affectionately known, became a co-host of the highlyKeith L. Williams - WBZ-FM rated program in February 2015. The ‘Zolak & Bertrand’ show, along with Rob ‘Hardy’ Poole, have consistently maintained their #1 midday ranking in the market.” Bertrand comments, “I’m thrilled to be continuing at ‘98.5 The Sports Hub.’ I take great pride in having been a part of the station since its inception. I’m fortunate to have great teammates on ‘Zolak & Bertrand’ and as a group, we are incredibly thankful for our loyal listeners. It is their support and engagement that makes this job fun every single day.” Program director Rick Radzik states, “We are very pleased to have Marc continue on with ‘the Sports Hub’ for the coming years. Marc, Zo & Hardy have been entertaining Boston sports fans since 2015. To have that relationship continue for the coming years is a win for everyone.”

Industry News

Changes at WEEI, Boston

Audacy brings Boston sports radio personality Adam Jones aboard to co-host the afternoon drive program on WEEI-FM. The new show is called “Jones & Mego” featuring Jones, Meghan Ottolini, and Christian Arcand and debuts on January 30. Jones was most recently evening host at Beasley Media Group’s crosstown WBZ-FM “98.5 The Sports Hub.” Audacy Boston SVP and market manager Mike Thomas says, “This is the third runVehicle registration plate - Banner for Adam and I working together. He’s talented, opinionated, informed and funny. Miss a day and miss a lot. Afternoons on WEEI will be can’t-miss entertainment.” At the same time, Thomas announces that Ken Laird is being promoted from operations manager for the station to brand manager. He says, “Ken has stepped up and really proven himself as a leader this past year, and I’m very happy to elevate him in this new role. I know the best is yet to come.” Laird comments, “Working at WEEI, an iconic and influential brand, has been an honor dating back to my start here in 2002. To take on a brand manager role some 20 years later is both incredibly humbling and exciting. I can’t thank Mark Hannon and Mike Thomas enough for the guidance and opportunity they’ve given me. The sports radio ratings share in Boston is proof that the nation’s most passionate fans live here, and I’m ready for the challenge to work with this great staff to deliver the daily entertainment those fans crave.”