WWO: AM/FM Radio Tops TV Among Persons 18-49
The latest blog post from Cumulus Media | Westwood One’s Audio Active Group features data from Nielsen’s Total Audience Report for Q3 of 2023 that indicates “AM/FM radio’s persons 18-49 average audience is now +5% greater than television.” Other takeaways from the research include: 1) Since
2018, Nielsen’s Total Audience Report reveals the 18-49 weekly reach of live and time-shifted TV has dropped -26%. Over the same period, TV’s daily time spent is down -59%; 2) cord-cutting is a major driver of TV’s audience collapse: The MRI Simmons January 2023 “How Americans Watch TV” report reveals 51% have cut the cord; 3) While a huge number of Americans have abandoned traditional TV for streaming, AM/FM radio remains the dominant audio platform: According to Edison Research’s Q2 2023 “Share of Ear,” AM/FM radio has a massive 69% share of U.S. ad-supported audio. AM/FM radio audience shares are over 17 times larger than ad-supported Pandora and ad-supported Spotify. See the full blog post here.
“Martinez & Company” (6:00 pm to 8:00 pm ET), with the early afternoon daypart to be announced. The press release states, TBSN will debut October 30th with LIVE programming every weekday with sports talk radio from 7am to 8pm to start. Additional time slots and weekend programming will be added over the following months. TBSN is available to listeners nationwide online via LIVE365.com and on the ‘Tony Bruno Sports Network’ app for Android and iPhone.” Bruno adds, “I want to thank all of my fans who have followed and supported me through the years. I am grateful to everyone who has encouraged me to return and who still want to hear my daily fun approach to sports and current affairs, which has been my forté for over five decades in broadcasting; this time, I’m bringing friends! I hear over and over again that fans are tired of X’s & O’s sports radio. I plan to bring back exciting, sports talk radio again, with a Florida flair. What better place to launch a new nationwide sports network than in Florida, a true melting pot of fans from all over the nation.”
organization. Remote News Service provides radio anchors and reporters for news and traffic content. McVay Media president Mike McVay says, “I was very familiar with RNS and the company 
that president Lesley Lotto has built. I like what they do and what they offer. Given the economic situation that media finds itself in today, the question has become how can we be cost effective without diminishing the quality of the content? Remote News Service is the answer to that question.”
flagship Station of the Boston Celtics Radio Network since 2013. Under the terms of the pact, Sean Grande and Cedric Maxwell will continue to be the voices of the team radio broadcast. In addition to the games, “98.5 The Sports Hub” will also air Celtics related programming throughout the season, including a weekly call-in from Celtics head coach Joe Mazzulla on “The Zolak & Bertrand Show” each Wednesday during the season.
and satellite delivery of programming. It contracts for that XDS satellite delivery from Westwood One. GCN CEO Ted Anderson tells TALKERS, “We’ve been working with Westwood One for almost 30 years and it appears that we are at an impasse with them contractually going forward. It has been a very positive and productive relationship, but it is time to move on. C-Band is a legacy technology that developed in the earlier days of talk radio but it is no longer a fundamental choice. We intend to provide our hosts and clients with modern, real-time audio with less delays than C-Band.”
it has been an honor and a pleasure to host a daily radio talk show in my hometown for a quarter century. I am extremely grateful to Good Karma Brands, my teammates (past and present), our partners, and most importantly, our fans for all their support over the years. While I’m excited to see what comes next, I will truly miss the daily interaction with listeners about the issues of the day.” Wagner has been a long-standing member of the TALKERS magazine Heavy Hundred – the annual list of the 100 Most Important Radio Talk Show Hosts in America. Good Karma Milwaukee market manager Greg Scalzo comments, “Jeff is a broadcasting legend whose daily wisdom and dedication to the station was felt by our audience throughout his entire career. His retirement marks the end of an era, and we celebrate the legacy he leaves behind.” Before joining WTMJ, Wagner was an Assistant United States Attorney for the Eastern District of Wisconsin and later an attorney in private practice. 
West Virginia. Roten posted the following to social media: “For 22 years, my morning talk radio show was the #1 show in the Huntington, WV market. The most recent ratings period showed the station overall at #5 in the market, #1 for AM stations (highest ever ranking). Unfortunately, iHeart is going in a different direction and I was dismissed. While my future is uncertain, you can still access my podcasts from Spotify and other streaming services.”
digit, year-over-year growth across all key performance indicators. FOX News Digital topped competitors CNN.com and NYTimes.com in total multiplatform minutes with 9.5 billion. It also led news brands in multiplatform views with 5.2 million. CNN.com continues to lead both FOX News Digital and NYTimes.com in multiplatform unique visitors with 120.5 million to FND’s 88.4 million and NYTimes.com’s 72.1 million.
together a panel of educators, behavioral specialists and policymakers to examine how best to deal with pandemic learning loss won first place and will be received by the leading team members behind the town halls: anchor Eric Scott, director of content Anne Gress, news director Annette Petriccione, managing editor Sergio Bichao, and operations specialist Dan Alexander. The station also won in the Broadcast – Best Breaking News Coverage category for its coverage of the mayhem that erupted in Long Branch at the start of the summer season at the Jersey Shore. Managing editor Sergio Bichao, reporter Dan Alexander and then-producer and weekend host Jordan Jansson worked late into the night to chronicle a developing story that had far-reaching impacts on public opinion and policy relating to law and order. Finally, the station won in the Best Use of Sound for Radio News Story for reporter Dino Flammia’s series of on-air and online reports marking the 10th anniversary of Superstorm Sandy.
leaders, mentors, and game changers within all aspects of radio broadcasting. Four candidates from the radio broadcasting industry – within all of the disciplines of radio including sales, marketing, programming, and digital – will be selected for the 2023- 2024 program. MIW board president Ruth Presslaff comments, “We are so pleased to launch the Mildred Carter mentorship program with the very generous and consistent support of Beasley Media Group and Entravision. Based on our application pool, it’s clear there’s a great need for mentoring and we are here for it.” 
own problems by increasing overall interference on the band, leading many stations to abandon it.” But all-digital AM is a much better signal and as more and more infotainment systems in new cars are HD compatible, more listeners are likely. Outfitting AM stations with digital transmitters is not inexpensive, even though they use far less electricity than an analog AM transmitter. And in the United Kingdom where digital audio broadcasting (DAB) launched more than 10 years ago, most commercial radio stations still broadcast an analog signal as well. Even though about 60% of listening in the UK is to DAB signals, Ofcom recently agreed to renew analog licenses through 2032 because many Britons still listen to analog on their old radios. 
“A sports moment for the ages, a botched radio call, a live broadcast believed lost forever… then miraculously rediscovered. What a story!” 
It may seem impossible, but you need to stay in your lane.
Thanks to those who sent comments on last week’s column “
though the stations (WABC-AM and WLIR-FM) were listed as having a 3.9 share in the Long Island (Nassau-Suffolk) market. Now, Nielsen has corrected the 6+ report that is available to the media (versus the more detailed information that is only available to subscribers) and lists WABC as having a 3.4 share good for the #11 rank in the New York City market for the September 2023 survey