Industry News

Meg Dowdy is 2023 Elevating Women in Audio Mentee

Mentoring and Inspiring Women in Radio, Inc announces that Meg Dowdy is the recipient of the 2023 Elevating Women in Audio Mentorship program. The ‘Elevating Women in Audio: MIW & Luminate Mentorship’ program is a year-long experience that provides greater opportunities for women interested in management positions in audio, and involves personalized conversations with a vast network of high-level radio executives and experts to help advance a career within the radio/audio industry. Dowdy is a regional content director who works with nine Townsquare Media markets in the Southeastern United States. During her career she’s also been a morning show co-host, award-winning news reporter, brand manager, promotions director, and midday host. MIW board president Ruth Presslaff says, “This year we had more applicants and more high-quality applicants than ever before. Meg’s dedication to her future, to the business and to paying her success forward was very impressive. We can’t wait to start working with her.”

Industry News

TALKERS News Notes

Jacksonville’s WJCT Public Media and The Florida Theatre announce the debut of their latest partnership, “Untold Stories,” a live oral storytelling series. “Untold Stories” is produced live on stage by The Florida Theatre, and the radio show and podcast is produced by WJCT Public Media and The Florida Theatre. “Untold Stories” offers a platform for Northeast Florida residents to share their unique and inspiring experiences with the world. The radio program airs every Sunday this month at 7:00 pm.

— SiriusXM announces that six-time PGA TOUR winner Rocco Mediate is joining the roster of hosts on its SiriusXM PGA TOUR Radio channel. Mediate will have his own show, “The Rocco Hour,” which he will host exclusively for every Tuesday at 6:00 pm ET beginning March 7. “I have 38 years of PGA TOUR experience. I see and remember everything! I have so much to say and I’m excited to have my own show on SiriusXM where I can share it with our listeners.”

Industry News

Top News/Talk Media Stories for February 27 – March 3

Russia’s ongoing invasion of Ukraine, the UN General Assembly vote condemning the invasion and Vladimir Putin’s threats against the West combined as the most-talked-about story on news/talk radio this week, landing atop the Talkers TenTM. At #2 this week was U.S.-China relations in the wake of the spy balloon matter and China’s cozying up to Russia, followed by the U.S. Energy Department concluding that COVID-19 was the result of a Chinese lab leak at #3. The Talkers TenTM is a weekly chart of the top stories and people discussed in news/talk media during the week and is the result of ongoing research from TALKERS magazine. It is published every Friday at Talkers.com. See this week’s complete chart here.

Industry News

CPAC Underway in Washington, DC with Active Media Row

CPAC (Conservative Political Action Conference), the annual national meeting of leading conservatives, is underway in the nation’s capital at the Gaylord National Resort and Convention Center. The event (March 1-4) draws active participants in the American conservative movement from politics, radio, TV, print and the general public. As is customary, the event features a sizable “media row” which includes a variety of live talk radio broadcasts presenting interviews with luminaries on the scene.  Pictured (above) at the event (l-r) Joe WangThe Epoch Times/NTD TVVictoria Jones, executive director, DC Radio CompanyLisa WendlThe Epoch Times; and Todd Starnes, owner/KWAM, Memphis/nationally syndicated radio talk show host.

Pictured above is Nan Su of The Epoch Times with talk show host Dan “Ox” Ochsner, host of KNSI, St. Cloud, MN’s “Ox in the Afternoon.” Victoria Jones, one of the nation’s leading talk media PR specialists, tells TALKERS, “In spite of some of the negative press and public relations problems associated with this year’s installment, the atmosphere is optimistic and the media row is extremely vibrant.”

Above is a shot of Media Row at CPAC.

Industry News

Eric Stanger Promoted to SVP of Operations for Sean Hannity Show

Premiere Networks announces that Eric Stanger is promoted to SVP of operations for “The Sean Hannity Show.” Premiere says, “Stanger, who most recently served as vice president of operations for the program, will continue to serve as brand manager of the program, which reached the 700th affiliate milestone last November and attracts tens of millions of listeners nationwide. He’ll also continue to oversee all daily operations for the top-ranked program, including production, affiliate sales, marketing and staff management.” Premiere Networks EVP of affiliate sales Peter Tripi says, “Eric is a key member of ‘The Sean Hannity Show’ team, and his leadership and collaboration with our affiliate partners have been instrumental in the program’s continued growth and success. I couldn’t be happier to recognize his efforts with this well-deserved promotion.” Prior to joining Premiere when the company began syndicating “The Sean Hannity Show” in 2009, Stanger served as director of talk programming at ABC Radio Networks. He’s also previously served as APD at KABC, Los Angeles as well as at WABC, New York, and at Westwood One as executive producer of “The Tom Leykis Show.” Stanger first joined forces with Hannity during his time at WGST Atlanta, where he served as producer of “The Sean Hannity Show.” Stanger comments, “I want to thank Peter Tripi, Julie Talbott, Sean Hannity, and our amazing studio team. It’s an honor and inspiration to work with this group of radio professionals every day – they are the best of the best!”

Industry News

Saga Announces Dividend and New Variable Dividend Policy

Saga Communications, Inc announces the declaration of a quarterly and special cash dividend and a new variable dividend policy. The company’s board of directors declares a quarterly cash dividend of $0.25 per share and a special cash dividend of $2.00 per share on its Class A common stock. The aggregate amount of the payment to be made in connection with the combined quarterly and special dividends will be approximately $13.6 million. The quarterly and special cash dividends will be funded by cash on the company’s balance sheet. Including this dividend, the company will have paid over $106.6 million in dividends to shareholders since the first special dividend was paid in 2012. The board also adopts a new variable dividend policy for the allocation of cash flows aligned with the company’s goals of maintaining a strong balance sheet, increasing cash returns to shareholders, and continuing to grow the company through strategic acquisitions. Under the new policy, in addition to any quarterly and special dividends paid, the company will declare an additional dividend in the second quarter of each year of 70% of the preceding year’s annual Free Cash Flow, as reported in the company’s fourth quarter earnings release, net of acquisitions, special and quarterly dividends, debt paydowns and debt issuance costs, and stock buybacks. Saga president and CEO Christopher Forgy states, “We are very pleased that our strong capital position and operating performance allowed us to declare another regular quarterly cash dividend and a special cash dividend. We are excited to continue our commitment to provide a meaningful cash return to our shareholders through the declarations of these dividends. In addition, we have made tremendous progress during what has been a period of transition for our board of directors and executive management team. Our sustained financial strength has put us in a position to meet operational goals and to support efforts to return value to our shareholders. The cash dividends announced today, along with the new variable dividend policy, express the confidence of our board of directors and executive management team in Saga’s future.”

Industry News

TALKERS News Notes

— Salem Media Group, Inc plans to report its fourth quarter 2022 financial results after the market closes on March 8. The company also plans to host a teleconference to discuss its results on that day at 4:00 pm CT.

— iHeartMedia, Inc chairman and CEO Bob Pittman and COO and CFO Rich Bressler will participate in a question and answer session during the Morgan Stanley Technology, Media & Telecom Conference on March 8 at 3:15 pm ET. A live webcast of the session will be available to the general public at the start of the session through a link on the Investors homepage of iHeartMedia’s website. A replay of the webcast will be available in the Events & Presentation section of iHeartMedia’s Investors homepage.

— The “Moments with Marianne” show, hosted by Marianne Pestana and heard on KMET LLC’s KMET-AM, Banning, California each Friday from 10:00 am to 1:00 pm, is adding another program to the station’s schedule on Tuesdays from 3:00 pm to 6:00 pm.

— The University of Minnesota athletic department and LEARFIELD’s Gopher Sports Properties announce a multi-year contract extension with iHeartMedia Minneapolis through the 2026-27 athletic season. Gopher football games will air on “KFAN FM 100.3.” Men’s basketball will air on a mix of KFAN and KTLK-AM. Gopher men’s hockey will air on KTLK-AM. Women’s basketball game broadcasts will continue to air on KQQL-HD3/K244FE “KFAN+.”

— Wonder Media Network, a women-founded, mission-driven podcast network, announces that their original hit podcast “Womanica,” which tells the often untold stories of iconic women across history, will join the iHeartPodcasts platform. iHeartPodcasts president Will Pearson says, “We’ve been such big fans of Wonder Media Network and the incredible podcasts they’ve produced over the past few years and we’re incredibly excited for this partnership. ‘Womanica’ has already built a big and passionate audience and we’re thrilled to have the opportunity to introduce these amazing stories to millions of new listeners across our network.”

Industry News

Yesterday’s (3/1) Top News/Talk Media Stories

Attorney General Merrick Garland testifies before the Senate Judiciary oversight committee; Chicago Mayor Lori Lightfoot loses reelection bid as crime in the city becomes chief election issue; the U.S. Energy Department’s conclusion that COVID was the result of a Chinese lab leak; the G-20 meeting in New Delhi, India; Russia’s ongoing invasion of Ukraine; Belarus leader Alexander Lukashenko visits Xi Jinping in Beijing; testimony from the Dominion Voting Systems suit against FOX News; the numerous legal issues facing former President Donald Trump; the deadly Greek high-speed train crash; and Harry and Meghan are ousted from Frogmore Cottage by King Charles III were some of the most-talked-about stories in news/talk media yesterday, according to ongoing research from TALKERS magazine.

Industry News Uncategorized

TheVerge: Why iHeartMedia’s Conal Byrne is Bullish on Podcasting

Conal Byrne, the CEO of iHeartMedia Digital Audio Group, spoke with Nilay Patel about the podcasting industry at TheVerge’s recent Hot Pod Summit. In the wide-ranging interview, Byrne says iHeartMedia’s structure with its radio group part of the Multiplatform Division and podcasting part of the Digital Audio Group does not limit how the two interact. “To be clear though, there’s a whole lot of fluidity between these segments. One thousand or so of the sellers that I mentioned sit in the multi-platform group, and they certainly sell all the assets we have. We have this mantra at the company that ‘Any seller can sell anything any day of the week wherever they live and work,’ and that has rung pretty true. That’s driven most of our growth in podcasting over the last two, three, four years at the company.” He also credits iHeartMedia’s history as a radio company with educating him about how radio personalities have developed the art of conversation. “But I have learned firsthand and talked a lot about the extent to which broadcast radio talent has honed this craft of conversation over the last hundred years and certainly the last few decades, and the extent to which that has driven our medium, just sheer talent hitting the medium, but also with an awareness of the medium.” Read the full story here.

Industry News

BFoA Announces 2023 Leadership Awards Recipients

The Broadcasters Foundation of America announces the recipients of the 2023 Leadership Awards that are given annually in recognition of career contributions to the broadcast industry and the community at-large. The Awards will be presented at the Broadcasters Foundation Annual Breakfast on April 19 during the NAB Show. The 2023 Leadership Awards honorees are: Jim Doyle, founder, JDA Media; Steven Lanzano, president, Television Bureau of Advertising; Rush Limbaugh, radio host and political commentator, deceased, award accepted by his widow Kathryn Limbaugh; Debra O’Connell, president, networks, The Walt Disney Company; Deborah Parenti, president/publisher, Radio Ink/RBR+TVBR; and Heidi Raphael, chief communications officer, Beasley Media Group. The Broadcasters Foundation will also present the Lowry Mays Excellence in Broadcasting Award during the Breakfast. That honoree will be announced shortly. The Broadcasters Foundation Breakfast is complimentary to all in broadcasting. Registration is required, call 212-373-8250 or email info@thebfoa.org.

Industry News

TALKERS News Notes

— PodcastOne announces that it has secured renewals for several tentpole programs that keep top performing and fan favorite podcasts with the network for the foreseeable future. The podcasts include: “The Adam Carolla Podcast,” “The Jordan Harbinger Show,” “LADYGANG,” “Off The Vine with Kaitlyn Bristowe,” and “Court Junkies.” PodcastOne president Kit Gray says, “The secret to our success as a network is the strength and longevity of our relationships with our partners in podcasting. In the exciting landscape of digital audio entertainment, being able to continue those relationships with six of our top performing and most beloved programs is a testament to our team’s hard work and dedication.”

— SiriusXM announced a new show inspired by The Last Mile (TLM), a unique in-prison program that’s changing lives through technology-based education by preparing currently incarcerated students for careers upon their release. “The Last Mile Radio,” hosted by the program’s co-founder, Chris Redlitz, and formerly incarcerated musician and audio producer, Eric Abercrombie (known as Maserati-E), premieres on Saturday (3/4). Every week “The Last Mile Radio” will amplify the voices of influencers who are helping evolve the U.S. Justice System as we know it.

— iHeartMedia and the NBA unveil a new slate of team-specific shows coming to the iHeart/NBA Podcast Network. The lineup includes original podcasts from six NBA teams – the Boston Celtics, Brooklyn Nets, Charlotte Hornets, Cleveland Cavaliers, New Orleans Pelicans and San Antonio Spurs. iHeartMedia Digital Audio Group CEO Conal Byrne says, “We are proud to leverage iHeart’s unmatched scale, reach and digital platform to continue to deliver compelling NBA content to fans. Together with the NBA and its teams, we look forward to bringing even more one-of-a-kind stories and cultural experiences to fans across the country.”

Industry News

Yesterday’s (2/28) Top News/Talk Media Stories

The Supreme Court hears arguments over the constitutionality of President Joe Biden’s student debt forgiveness plan; the escalating military action in Russia’s invasion of Ukraine and Vladimir Putin’s threats against the West; Belarusian leader Alexander Lukashenko meets with Xi Jinping in Beijing; Lori Lightfoot loses reelection bid as mayor of Chicago after criticism over city’s crime spike; the U.S. Energy Department’s conclusion that COVID was likely the result of a Chinese lab leak; Attorney General Merrick Garland goes before a Senate Judiciary Committee oversight hearing today (3/1); the legal battles facing former President Donald Trump; and the record snow and rain hitting California were some of the most-talked-about stories in news/talk media yesterday, according to ongoing research from TALKERS magazine.

Industry News

WPHT, Philadelphia Presents Major Live On-Air “Mayoral Showcase”

In what is being described as a first in Philadelphia talk radio, Audacy’s WPHT presented a huge three-hour debate/discussion/showcase on Friday (2/24) involving six Democrats and one Republican running for mayor in the crime-stricken city. Hosted by the widely acknowledged “Dean of Philadelphia Talk Radio,” Dom Giordano, on his 12:00 noon – 3:00 pm radio program and Facebook video stream, the event is receiving praise from all quarters for its thoroughness and even-handedness. It was a historic talk radio feat to organize a live event with such a large number of candidates and particularly with that many Democrats on a conservatively oriented station. Due to the horrific violence in Philadelphia, the main conversations centered on public safety, support for police, and whether to retain the current police commissioner. Station feedback indicated many listeners outside the city limits welcomed the showcase because they acknowledged that crime in Philadelphia is bleeding over into the suburbs and a significant percentage of residents still want to work in and visit Philadelphia. Reflecting on the event, Giordano tells TALKERS, “This presentation required vision from Audacy and WPHT management, trust from the Democratic candidates, the willingness of listeners to analyze which Democrat would be best on public safety, and great dogged producing from Dan Borowski, our amazing executive producer.” 

Pictured above are (from l-r): Giordano, Maria Quinones Sanchez and Derek Green.  Both Sanchez and Green are former city council members who recently resigned to run for mayor.

Industry News

WABC, New York Owner John Catsimatidis Publishes New Book

Billionaire entrepreneur John Catsimatidis, owner and CEO of the Red Apple Group which includes Red Apple Media, WABC Radio, and Red Apple Audio Networks publishes his new book, How Far Do You Want to Go? Lessons from a Common-Sense Billionaire (Matt Holt, 2023), in which he reveals how his instincts and common sense propelled him to massive business success. In the book, Catsimatidis shares his dynamic story, from his beginnings in the grocery business to entering the political arena, including a New York City mayoral campaign. He says, “The American dream doesn’t come with an instruction manual – or even a sign to let you know when you’ve arrived at the finish line. I’m far from finished. Buying WABC and launching Red Apple Media and the Red Apple Audio Networks has been a dream come true. I wrote How Far Do You Want to Go? to help others with an entrepreneurial spirit achieve success.”

Industry News

Jimmy Failla Guest Hosts FOX News’ “Gutfeld!” Show

FOX News Radio host Jimmy Failla served as guest host on last Friday night’s edition of FOX News Channel’s “GUTFELD!” program starring Greg Gutfeld. Failla hosts the 12:00 noon to 3:00 pm ET daypart on FOX News Radio and among his talents is stand-up comedy, making him a more-than-qualified guest host on Gutfeld’s show that offer’s a humorous take on the day’s news.

Pictured above (from l-r) on the set of the “GUTFELD!” show is the cast from Friday’s program: novelist and literary critic Walter Kirn, FOX News analyst and regular GUTFELD! panelist Kat Timpf, Failla, “Bar Rescue” host John Taffer, and FOX News Radio host Guy Benson.

Industry News

WJR, Detroit Raises $1.8 Million During Radiothon

Cumulus Media’s news/talk WJR-AM, Detroit raised $1,888,503 to aid The Salvation Army of Metro Detroit combat hunger and homelessness in Metro Detroit via the 36th Annual Bed & Bread Club Radiothon held on February 23-24. The 27-hour radio fundraiser featured WJR personalities Paul W. Smith, Sean Baligian,  Marie Osborne, Tom JordanChris Renwick, Lloyd Jackson, Mitch Albom, Ken Brown, Steve Courtney, Guy Gordon, and Bed & Bread Club founder and Radio Hall of Famer Dick Purtan, broadcasting from The Salvation Army Great Lakes Divisional Headquarters in Southfield. The Bed & Bread Club Radiothon has raised a total of more than $43.1 Million over the life of the radiothon.

Industry News

TALKERS News Notes

Software firm vCreative and radio creative service Yamanair Creative announce a deal in which vCreative’s vPro will be the primary operational platform for all of Yamanair’s services. vCreative CEO Mary DelGrande says, “Yamanair is a force in radio creative and we are thrilled that they have chosen our new vPro platform. This partnership will streamline operations for our mutual customers who will see immediate and impactful efficiencies in their creative process.”

— FOX News Audio is expanding its true crime content with a new weekly podcast as well as a True Crime Minute for smart speakers. “Outnumbered” co-host Emily Compagno will debut “The FOX True Crime Podcast with Emily Compagno” today (2/28) with new episodes dropping Tuesdays and Thursdays every week. Compagno will be joined each week by a team of FOX News Digital true crime reporters, legal and law enforcement experts and the FOX News Investigative Team. The first episode of the podcast will examine the Murdaugh trial, while the second will analyze an Alabama hostage situation from 2013 involving the murder of a bus driver and the kidnapping of a kindergartener in Midland City.

— SiriusXM NFL Radio is providing listeners nationwide with coverage of the annual NFL Scouting Combine in Indianapolis today (2/28) through Saturday (3/4). SiriusXM NFL Radio hosts in Indianapolis will include former NFL front office executive Pat Kirwan, former NFL coach Charlie Weis, former NFL players Charles Davis, Jim Miller, Kirk Morrison and Solomon Wilcots, and Bruce Murray.

Industry News

Yesterday’s (2/27) Top News/Talk Media Stories

The U.S. Energy Department’s conclusion that the cause of COVID was likely a lab leak and renewed speculation the Chinese government knew about it; Ron DeSantis’ takeover of the Disney district; the Supreme Court hears arguments over President Joe Biden’s student debt relief program; the intensifying fighting in Russia’s invasion of Ukraine; House Speaker Kevin McCarthy’s issuing January 6 footage to FOX News Channel’s Tucker Carlson; the legal battles facing former President Donald Trump; the aftermath of the toxic train wreck in East Palestine, Ohio; the record snowfall in California and the tornadoes that swept through Oklahoma; the released testimony from the Dominion-FOX News lawsuit; and this week’s CPAC taking place in Maryland were some of the most-talked-about stories in news/talk media yesterday, according to ongoing research from TALKERS magazine.

Industry Views

Monday Memo: 5 Ws + $

By Holland Cooke
Consultant

Joe Pags - Talkers MagazineLocal news sponsorship is an opportunity to “fish for whales,” institutional advertisers who can associate with something special. And, well-done, local news sure is special, because:

New-tech audio competitors don’t do it, and most AM/FM broadcast hours are now robotic.

Newspapers are in a tailspin swapping print dollars for digital dimes; and their – and TV stations’ – websites aren’t as portable as radio.

And it’s easier to add occasions of listening than to extend duration-per. Translation: There’s very little we do can keep someone in a parked car with the key on Accessories.

First things first: Plan NOW for The Big Story. In a recent column here I outlined the “break the glass” plan you should prep.

 As for day-to-day local news:

Who are you talking to? Habitual radio users – especially news/talk – are older-than-younger. Think Baby Boomers (born 1946-1964), who control most retail spending. And report information that matters to people with children of any age living at home (super-spenders) and people driving (what’s happening right now, and what threatens to block their path). Think “car radio” for busy people and you won’t turn-off anyone sitting-stiller.

What: INFLATION, health and safety, “survival information” (weather = news). Jim Farley, my successor managing WTOP, Washington, hung a sign in the newsroom: “WGAS,” his litmus test for relevance, “Who Gives A Shit?”

Where: What’s happening within your signal pattern? And when everyone’s buzzing about a big story elsewhere, localize by asking pertinent sources “if it happened here?” and Man-on-the-Street interviews (local accents) reacting.

When: What JUST happened…what’s happening right NOW…what happens NEXT. When you’re wall-to-wall, do frequent resets, because people believe your promos, and are tuning-in to know. Other times, specific goal: Each newscast sounds different than the last.

Why it matters to your listener: News people I coach will chisel this onto my tombstone: Report consequence, not process. Don’t give me the minutes of the City Council meeting, tell me how what-was-discussed will impact me. Rewrite press releases, which aren’t easy on the ear (“The public is asked…”), tend to be process-laden, and are often self-congratulatory.

Longtime ABC News executive Av Westin, one of two industry icons we lost in 2022: “I believe the audience at dinner time wants to know the answers to three very important questions: Is the world safe? Is my hometown and my home safe? If my wife and children are safe, what has happened in the past 24 hours to make them better off or to amuse them?”

Tips:

— Emulate your network’s writing style.

— HIGHLY recommended reading: “Writing Broadcast News: Shorter, Sharper, Stronger” by Mervin Block.

— Rewrite to favor The Magic Words “you” and “your” and avoid third-person-plural (words like “residents”). Instead of “Business owners interested in applying for these loans should contact…” say “If you’re a business owner…”

— Arrange with a local TV station (“our news partner NBC28”) to use their sound, in exchange for attribution (which will enhance their standing and serve to promote their newscasts).

I am encouraged by how much 2022 work sought me out, asking that I review stations’ local news copy, and work with the local newscasters whose work can habituate listeners and make money.

Make your work count twice.

— When you’re covering a meeting or event, ask people there something else too. “How are YOU feeling inflation?”

— Say WHERE you gathered comments. “We spoke to shoppers leaving Star Market in West Springfield.”

Al Primo, inventor of “Eyewitness News,” who also passed away last year: “People can tell their stories better than we can write them.”

Holland Cooke (HollandCooke.com) is a consultant working at the intersection of broadcasting and the Internet. He is the author of the E-book and FREE on-air radio features Inflation Hacks: Save Those Benjamins;” and “Spot-On: Commercial Copy Points That Earned The Benjamins,” a FREE download; and “Multiply Your Podcast Subscribers, Without Buying Clicks,” available from Talkers books.  Follow HC on Twitter @HollandCooke

Industry Views

Pending Business: How Are We Doing?

By Steve Lapa
Lapcom Communications Corp
President

Talkers Magazine - Talk radioHow might we better serve you in the future? How would you rate our service?

These are two common questions you will see on many restaurant info cards as you pay for your meal. After all, the restaurant business is fundamentally based on great food and great service at a reasonable price. Think about this: If either of those two basic components, food (product) and service are missing, you are outta there!

Our radio/audio sales business is based on the same thing: great product and great service at a reasonable price. Yet, why is it you will never find yourself or a manager asking those questions as a part of your regular follow-up or follow-through routine? Oh sure, there is the ever-present pre-sell, “How can we help?” as your advertiser mutters, “lower rates,” under their breath. But seriously, no one above or below your pay grade can process or properly evaluate the answers to the two service questions posed, let alone act intelligently on the response. Could it be we still think our sales and management roles are rooted in show business and if we put on a great show delivering great ratings the advertisers will follow?

Some advertisers will show up, others need to be sold. With Zoom, Teams, programmatic, AI and other initiatives gaining more and more traction, the service improvements in salesmanship is becoming a lost art.

Time to hit the pause button, step back and learn from our friends in one of the oldest business categories on planet earth: hospitality. Let’s learn.

— Ask for feedback as you “serve.” Since my first meeting, my mantra for sellers and sales management was and still is, “How are we doing?” Go back to your winning and losing sales calls. Even managers should review meetings that did or did not move sales and ask, “How can I better serve______?”

— One step at a time. If you could improve just one thing to better serve an advertiser, what would it be? What could it be? Do you even know?

— Do you care? Ouch! Now that is a hard core, in-your-face question. Comfort zones are just so easy to occupy, we rarely push forward.

My real-world experience happened years ago when I asked our advertisers what we could do better to serve them. Many host-read advertisers wanted times sent to them in advance so they could hear the talent in real time. Every one of those advertisers became longterm fans. Do you send your advertisers host-read times in advance? Sometimes, it’s the little improvements that win big dollars when it counts.

Steve Lapa is the president of Lapcom Communications Corp. based in Palm Beach Gardens, FL. Lapcom is a media sales, marketing, and development consultancy. Contact Steve Lapa via email at: Steve@Lapcomventures.com

Industry News

TALKERS News Notes

Salem Media Group, Inc announces it is issuing an irrevocable notice of redemption to the trustee of its outstanding 6.75% Senior Secured Notes due 2024. The Notice calls for the redemption – set for March 27, 2023 – in full of the remaining $36.5 million in outstanding aggregate principal amount of 2024 Notes at a price equal to 100% of the principal amount of the 2024 Notes being redeemed, plus accrued and unpaid interest to the redemption date. Salem expects to pay the redemption price for the 2024 Notes by issuing an additional $44.685 million in aggregate principal amount of its 7.125% Senior Secured Notes due 2028 to certain holders of its 2028 Notes pursuant to a purchase agreement entered into with such holders in connection with the initial issuance of the 2028 Notes.

Major League Soccer’s D.C. United announce that it and iHeartMedia Washington D.C. are extending their partnership for iHM to handle local radio broadcasts for the team’s regular season matches on WTSD-AM, WWDC-HD2, and W284CQ and the iHeartRadio App. Dave Johnson, who has called matches for D.C. United since the club’s inception in 1996, will lead the production as the play-by-play commentator. Bruce Murray, former United States National Team player and DMV native, will accompany Johnson to begin the season.

Bloomberg Radio – syndicated nationally by Key Networks – announces that it welcomes new affiliate Cox Media Group’s WSB-AM/WSBB-FM, Atlanta. “95.5 WSB” says it will broadcast Bloomberg business content that is geared towards the burgeoning Atlanta market.

Industry News

The Weekend’s Top News/Talk Media Stories

Russia’s ongoing invasion of Ukraine and the UN General Assembly votes calling for an end to the war; the U.S. Energy Department concludes COVID outbreak was likely caused by lab leak; the blowback against “Dilbert” creator Scott Adams after his tirade calling Black Americans a “hate group”; the snowy weather hitting Southern California; the aftermath of the toxic train wreck in East Palestine, Ohio; the GOP race for the nomination in ’24; the legal battles facing former President Donald Trump; President Joe Biden’s student loan forgiveness plan goes before the Supreme Court this week; and Sunday evening’s SAG Awards ceremony were some of the most-talked-about stories in news/talk media over the weekend, according to ongoing research from TALKERS magazine.

Features

January 2023 PPM Ratings Takeaways – Part Four

Barry Farber - usedJanuary 2023 PPM Data – Information for the January 2023 survey period has been released for Austin, Raleigh, Indianapolis, Milwaukee, Nashville, Providence, Norfolk, Jacksonville, West Palm Beach, Greensboro, Memphis, and Hartford.

Nielsen Audio’s January 2023 sweep covered January 5 – February 1.

TALKERS magazine managing editor Mike Kinosian provides “Takeaways” for spoken-word stations finishing in their respective markets’ top twenty.

Cited as well are each particular city’s #1 station (6+) and loftiest (6+) upticks and drop-offs.

All comparisons noted are “Holiday” 2022 – January 2023 (6+).

 AUSTIN

News/Talk: Waterloo Media Group’s KLBJ-AM “News Radio” 4.4 – 5.1, +.7, repeats in fifth-place

News: None in the top twenty

Sports Talk: Genuine Austin Radio-owned KTXX “The Horn” flat at 2.1, #17 to #19

Public Radio News/Talk: University of Texas’ KUT 5.2 – 5.3, +.1, continues at #4

Number One 6+: Waterloo Media Group adult hits KBPA, first month, 8.8 – 9.9, +1.1

Largest 6+ “Holiday” 2022 – January 2023 Increase: adult hits KBPA (+1.1)

Largest 6+ “Holiday” 2022 – January 2023 Decrease: adult contemporary KKMJ (-4.6)

RALEIGH

News/Talk: iHeartMedia’s WTKK “106.1 FM Talk” 10.4 – 8.3, -1.1, repeats in the runner-up slot

News: Curtis Media Group-owned WPTF “News Radio 680” 1.8, #16 (did not appear in the “Holiday” 2022 report)

Sports Talk: Capitol Broadcasting’s WCMC-FM “99.9 FM The Fan” (Carolina Hurricanes) 3.9 – 3.1, -.8, #8 to #13

Public Radio News/Talk: University of North Carolina at Chapel Hill-owned WUNC 9.2 – 8.3, -.9, fourth to second

Number One 6+: Urban One urban AC WFXC, first month, 9.6 – 8.5, -1.1

Largest 6+ “Holiday” 2022 – January 2023 Increase: country WNCB and contemporary Christian WCCE (+.4)

Largest 6+ “Holiday” 2022 – January 2023 Decrease: adult contemporary WRAL (-6.3)

INDIANAPOLIS

News/Talk: Urban One’s WIBC “93.1 FM Indy’s Mobile News” 5.7 – 7.2, +1.5, locked in third-place

News: None in the top twenty

Sports Talk: Urban One-owned WIBC-HD2 “The Fan” (Colts) 3.3 – 3.0, -.3, repeats at #12

iHeartMedia’s WNDE “Fox Sports 1260” .4 – .7, +.3, #19 to #18

Public Radio News/Talk: Metropolitan Indianapolis Public Broadcasting-owned WFYI 4.0 – 4.3, +.3, ninth to tenth

Number One 6+: Cumulus Media classic hits-oldies WJJK, first month, 7.9 – 10.4, +2.5

Largest 6+ “Holiday” 2022 – January 2023 Increase: classic hits-oldies WJJK (+2.5)

Largest 6+ “Holiday” 2022 – January 2023 Decrease: adult contemporary WYXB (-7.8)

MILWAUKEE

News/Talk: iHeartMedia’s WISN “News Talk 1130” 8.8 – 9.6, +.8 third to first

Good Karma Brands-owned WTMJ “Wisconsin’s Radio Station” (Bucks) 6.2 – 7.5, +1.3, anchored in fifth-place

News: None in the top twenty

Sports Talk: iHeartMedia’s WRNW “97.3 The Game” (Green Bay Packers) 1.6 – 1.7, +.1, repeats at #15

Good Karma Brands-owned WKTI “ESPN Milwaukee” 1.0 – 1.1, +.1, #17 to #16

Public Radio News/Talk: University of Wisconsin-owned WUWM 3.3 – 4.5, +1.2, #11 to #7

Wisconsin Educational Communications Board’s WHAD .6 – 1.1, +.5, #21 to #16

Number One 6+: news/talk WISN, first month, 8.8 – 9.6, +.8

Largest 6+ “Holiday” 2022 – January 2023 Increase: country WMIL (+2.1)

Largest 6+ “Holiday” 2022 – January 2023 Decrease: adult contemporary WLDB (-3.4)

NASHVILLE

News/Talk: Cumulus Media’s WWTN “Super Talk 99.7” 4.9 – 6.2, +1.3, seventh to sixth

iHeartMedia-owned WLAC “Talk Radio 1510” 1.2 – 1.0, -.2, #17 to #19

News: None in the top twenty

Sports Talk: Cumulus Media’s WGFX “104.5 The Zone” (Tennessee Titans) 6.6 – 5.5, -1.1, fourth to seventh

Cromwell Radio Group-owned WPRT “102.5 The Game” (Predators) 1.1 – 1.2, +.1, repeats at #18

Public Radio News/Talk: Nashville Public Radio’s WPLN-FM 2.6 – 3.8, +1.2, #13 to #10

Number One 6+: Midwest Communications adult hits WCJK, first month, 8.1 – 9.3, +1.2

Largest 6+ “Holiday” 2022 – January 2023 Increase: urban contemporary WUBT (+1.5)

Largest 6+ “Holiday” 2022 – January 2023 Decrease: adult contemporary WJXA (-6.9)

PROVIDENCE

News/Talk: Cumulus Media’s WPRO-AM & WEAN “News Talk 630 AM & 99.7 FM” 4.5 – 5.0, +.5, repeats in seventh-place

iHeartMedia-owned WHJJ “News Radio 920” .5 – .4, -.1, #18 to #17

News: None in the top twenty

Sports Talk: Beasley Media Group-owned WBZ-FM “98.5 The Sports Hub” (Bruins, Celtics, New England Patriots) 4.0 – 4.2, +2, locked in eighth-place

Audacy’s WVEI “Sports Radio 103.7” 2.2 – 2.5, +.3, #11 to #12

Public Radio News/Talk: WGBH Educational Foundation-owned WGBH 3.3 – 3.2, -.1, continues in ninth-place

Rhode Island Public Radio’s WNPN flat at 2.6, #10 to #11

Number One 6+: Cumulus Media adult contemporary WWLI, fourth month in succession, 16.9 – 10.5, -6.4

Largest 6+ “Holiday” 2022 – January 2023 Increase: classic hits-oldies WWBB (+1.5)

Largest 6+ “Holiday” 2022 – January 2023 Decrease: adult contemporary WWLI (-6.4)

NORFOLK

News/Talk: Sinclair’s WNIS “News Talk AM 790” flat at 2.8, #11 to #13

News: iHeartMedia-owned WNOH “BIN 105.3 Because Truth Matters” .8 – 1.3, +.5, repeats at #20

Sports Talk: Max Broadcast Group’s WVSP “94.1 ESPN” 1.6 – 1.8, +.2, #17 to #16

Public Radio News/Talk: None in the top twenty

Number One 6+: Audacy urban AC WVKL, first month, 9.0 – 10.1, +1.1

Largest 6+ “Holiday” 2022 – January 2023 Increase: classic rock WAFX (+2.5)

Largest 6+ “Holiday” 2022 – January 2023 Decrease: adult contemporary WWDE (-6.6)

JACKSONVILLE

News/Talk: Cox Media Group’s WOKV-FM “104.5 Jacksonville’s News & Talk” 6.1 – 7.8 +1.7, fifth to third

News: None in the top twenty

Sports Talk: None in the top twenty

Public Radio News/Talk: WJCT, Inc.’s WJCT 2.8 – 3.0, +.2, #11 to #13

Number One 6+: iHeartMedia country WQIK, first month, 7.1 – 10.0, +2.9

Largest 6+ “Holiday” 2022 – January 2023 Increase: country WQIK (+2.9)*

Largest 6+ “Holiday” 2022 – January 2023 Decrease: adult contemporary WEJZ (-10.0)**

*Represents the largest “Holiday” 2022 – January 2023 increase (6+) of any station from these 12 PPM-markets

**Represents the largest “Holiday” 2022 – January 2023 decrease (6+) of any station from these 12 PPM-markets

WEST PALM BEACH

News/Talk: iHeartMedia’s WJNO “News Radio 1290” 1.1 – 1.7, +.6, #13 to #11 and cluster-mate WZZR “92.1 Real Radio” flat at 1.7, #10 to #11

Hubbard Broadcasting-owned WFTL “News Talk 850” 1.0 -.9, -.1, #15 to #14

News: None in the top twenty

Sports Talk: Hubbard Broadcasting’s WMEN “Fox Sports 640 AM South Florida” (Florida Panthers) 1.1 – .9, -.2, #13 to #14

iHeartMedia-owned WBZT “Sports Radio 1230 The Gambler” unchanged at .2, #19 to #18

Public Radio News/Talk: Dade County School Board’s WLRN 3.2 – 3.1, -.1, repeats in seventh-place and the stream of co-owned WLRN-HD2 .2, #18 (unlisted in “Holiday” 2022)

Number One 6+: Hubbard Broadcasting hot AC WRMF, first month, 7.6 – 8.2, +.6

Largest 6+ “Holiday” 2022 – January 2023 Increase: contemporary Christian WAYF (+1.1)

Largest 6+ “Holiday” 2022 – January 2023 Decrease: adult contemporary WOLL (-1.2)

GREENSBORO

News/Talk: iHeartMedia’s WPTI “News Talk 94.5” 3.2 – 3.9, +.7, locked in eighth-place

News: None in the top twenty

Sports Talk: None in the top twenty

Public Radio News/Talk: Wake Forest University’s WFDD 2.6 – 2.8, +.2, ninth to tenth

University of North Carolina at Chapel Hill-owned WUNC 1.3 – 1.9, +.6, #13 to #14

Number One 6+: Audacy adult hits WSMW, first month, 9.8 – 12.2, +2.4

Largest 6+ “Holiday” 2022 – January 2023 Increase: adult hits WSMW (+2.4)

Largest 6+ “Holiday” 2022 – January 2023 Decrease: adult contemporary WMAG (-9.5)

MEMPHIS

News/Talk: iHeartMedia’s WREC “News Talk 600 AM” 2.6 – 3.9, +1.3, #13 to #8

News: None in the top twenty

Sports Talk: Audacy’s WMFS “Sports Radio 92.9” (Grizzlies) 3.6 – 3.9, +.3, ninth to eighth and WFMS’ internet stream flat at .4, #21 to #19

Public Radio News/Talk: Mid-South Public Communications-owned WKNO 1.1 – 1.4, +.3, #17 to #15

Number One 6+: Cumulus Media urban-rhythmic oldies WRBO, 14th successive month, 13.2 – 11.8, -1.4

Largest 6+ “Holiday” 2022 – January 2023 Increase: gospel WHAL (+1.3)

Largest 6+ “Holiday” 2022 – January 2023 Decrease: adult contemporary WRVR (-3.5)

HARTFORD

News/Talk: Audacy’s WTIC-AM “News Talk 1080” flat at 5.1, sixth to eighth

Red Wolf Broadcasting-owned WDRC-AM “The Talk of Connecticut” steady at 1.0, #17 to #16

News: None in the top twenty

Sports Talk: iHeartMedia’s WUCS “97.9 ESPN” unchanged at 2.0, #13 to #14

Public Radio News/Talk: Connecticut Educational Communications-owned WNPR flat at 5.7, fifth to seventh

New England Public Media’s WFCR steady at .4, #18 to #19 and WFCR’s internet stream .2 – .4, +.2, #20 to #19

Number One 6+: Audacy adult contemporary WRCH, 36th month in a row, 15.8 – 10.9, -4.9

Largest 6+ “Holiday” 2022 – January 2023 Increase: CHR WKSS (+2.4)

Largest 6+ “Holiday” 2022 – January 2023 Decrease: adult contemporary WRCH (-4.9)

Email Mike Kinosian at Mike.Kinosian@gmail.com.

Industry News

Boston Globe and NESN Partner for “Boston Globe Today” Show

Boston Globe Media and cable sports channel New England Sports Network (NESN) are partnering for a jointly produced, in-depth news and sports program debuting across multiple platforms in Spring 2023. The half-hour show will air Monday through Friday at 5:00 pm on NESN and will stream on the NESN 360 app, the Globe’s app, and on Globe.com. The two sides say, “‘Boston Globe Today’ will provide an in-depth perspective on stories from the Globe’s newsroom, offering a deeper dive of major news, politics, business, and entertainment stories and how they impact New Englanders.” Boston Globe Media CEO Linda Henry adds, “We are continuously improving the ways that we deliver vital news and information to our community and are excited to build a television show that will bring the Globe’s award-winning journalism to a broader audience. ‘Boston Globe Today’ reflects our commitment to serve our community, invest in local journalism, and for Boston Globe Media to be an innovative news leader.” The program will be hosted by national media personality Segun Oduolowu and will air from a new, state-of-the-art broadcast studio in The Boston Globe’s downtown newsroom. It will focus on news Monday through Thursday and devote Friday to sports. On Friday, Globe sports columnist Christopher Gasper will anchor.  Oduolowu comments, “I’m thrilled to join the ‘Boston Globe Today’ team, working on this exciting collaboration between the Globe and NESN. I look forward to diving into the stories affecting this historic city and New England at large, drawing on the considerable talents of the Globe newsroom.”

Industry News

Doug Stephan’s Good Day Adds New Affiliates

Good Day Networks announces that the “Good Day with Doug Stephan and Jai Kershner” morning program adds 21 affiliate stations. New stations include: WPRR-AM, Bradenton, Florida; KREI-AM, Farmington, Missouri; KSWM-AM, Aurora, Missouri; KKTX-AM, Corpus Christi; KLOO-AM/FM, Corvallis, Oregon; WWNR-AM/FM, Beckley, West Virginia; WIZM-AM/FM, La Crosse, Wisconsin; KSYL-AM/FM, Alexandria, Louisiana; KCLV-AM, Clovis, New Mexico; KNUA-AM/FM, Salina, Kansas; KOFI-AM/FM, Kalispell, Montana; WZNU-AM/FM, St. George, Utah; WGEZ-AM/FM, Beloit, Wisconsin. The “Good Day” show is part of the USA Radio network and is built as a morning show that can be time-shifted for use in all dayparts.

Industry News

TALKERS News Notes

— Saga Communications, Inc. will release its fourth quarter and year end 2022 financial results at 9:00 am ET on Thursday, March 9. The company will also hold a conference call on the same day at 11:00 am ET.

— SiriusXM renews the weekly program “Let’s Go!” that stars Tom Brady, Larry Fitzgerald and Jim Gray. It will air each week on SiriusXM’s Mad Dog Sports Radio and SiriusXM NFL Radio channels. Following those airings, the full-length podcast versions of Gray’s extended conversations with Brady and Fitzgerald will be available in the SXM App.

— Audacy’s Cadence13 and Parallel are producing a 15-part podcast series “This Little Light,” created and hosted by Red Hot Chili Peppers founding member Flea. The series is about falling in love with music, music education, and finding beauty in the chaos of the creative process. Flea, co-founder of the nonprofit Silverlake Conservatory of Music, invites musical guests from all genres to talk about how they fell in love with music, including the teachers that guided them, the influences that inspired them, and how the lessons they learned as young musicians have shaped their creativity, resilience, and careers. Guests range from legends to rising stars, and include Rick Rubin, Patti Smith, Thundercat, Margo Price and Cynthia Erivo.

— iHeartMedia and the NBA announce the new podcast, “Maxey On The Mic,” hosted by Philadelphia 76ers guard and 23-year-old Texas native Tyrese Maxey. Maxey says, “I’m thrilled to tip off my new podcast and can’t wait to tap in with my lineup of amazing guests. I’ve always wanted to do something like this and I’m grateful to the NBA and iHeartMedia for giving me this amazing platform.”

Industry News

Pioneering Media Figure Patricia B. Greenwald Passes at 92

TALKERS has been informed by the family of Patricia B. Greenwald that she died peacefully on February 3 at 92. A pioneer in market research, she had a successful career spanning 50 years with America’s top advertising agencies, including Interpublic Group and DMB&B, as well as founding her own firm. Following her career in advertising, she co-founded and co-owned Daynet Radio Broadcasting in the early 1990s with the late Barry Farber and Alan Colmes. Daynet was one of the early independent networks established in the modern era of talk radio that had a significant influence on the business models of many syndication firms that followed it. Its initial talent roster included Farber, Colmes, Dr. Joy Browne and several other high-profile figures. Greenwald was also a theater producer on and off-Broadway, and owned theaters in New York and London. She was a member of the Lotos ClubHarmonie Club and the Friar’s Club, where she co-founded the “Gift of Laughter” philanthropy for wounded warriors. She was predeceased by her former husband James L. Greenwald, chairman emeritus of Katz Media Group. A memorial service is being planned. In lieu of flowers, please make donations to the ASPCA.

Industry News

Top News/Talk Media Stories for Week of February 20-24

President Joe Biden’s trip to Europe and his surprise journey to Ukraine was the most-talked-about story in news/talk media this week, landing atop the Talkers TenTM. At #2 this week was Russia’s continuing invasion of Ukraine, Vladimir Putin’s threats against the West and his exiting the nuclear arms treaty, followed by the strained relations between the U.S. and China over China’s spy program and its growing alliance with Russia at #3. The Talkers TenTM is a weekly chart of the top stories and people discussed in news/talk media during the week and is the result of ongoing research from TALKERS magazine. It is published every Friday at Talkers.com. See this week’s complete chart here.

Features

January 2023 PPM Ratings Takeaways – Part Three

Barry Farber - usedJanuary 2023 PPM Data – Information for the January 2023 ratings period has been released for Portland; Charlotte; San Antonio; Sacramento; Pittsburgh; Salt Lake City; Las Vegas; Orlando; Cincinnati; Cleveland; Kansas City; and Columbus.

Nielsen Audio’s January 2023 sweep covered January 5 – February 1.

TALKERS magazine managing editor Mike Kinosian provides “Takeaways” for spoken-word stations finishing in their respective markets’ top twenty.

Cited as well are each particular city’s #1 station (6+) and loftiest (6+) upticks and drop-offs.

All comparisons noted are “Holiday” 2022 – January 2023 (6+).

PORTLAND

News/Talk: Alpha Media’s KXL “FM 101 News” 6.0 – 6.6, +.6, fifth to fourth

iHeartMedia-owned KEX “News Radio 1190” 2.2 – 3.0, +.8, #16 to #10

News: None in the top twenty

Sports Talk: None in the top twenty

Public Radio News/Talk: Oregon Public Broadcasting’s KOPB 6.7 – 7.9, +1.2, repeats in third-place and KOPB’s internet stream 1.4 – 1.7, +.3, continues at #20

Number One 6+: iHeartMedia adult contemporary KKCW, third month in a row, 16.7 – 9.2, -7.5

Largest 6+ “Holiday” 2022 – January 2023 Increase: triple A KINK (+1.9)

Largest 6+ “Holiday” 2022 – January 2023 Decrease: adult contemporary KKCW (-7.5)

CHARLOTTE

News/Talk: Urban One-owned WBT AM & WBT-FM “Charlotte’s News Talk” (Carolina Panthers) 3.7 – 4.3, +.6, tenth to eighth

News: None in the top twenty

Sports Talk: Urban One’s WFNZ-FM “Sports Radio 92.7” (Hornets) 2.8 – 3.1, +.3, #13 to #14

Public Radio News/Talk: University Radio Foundation’s WFAE 3.5 – 3.3, -.2, flat at #12

South Carolina Educational Television Commission-owned WNSC .3 – .6, +.3 steady at #19

Number One 6+: Beasley Media Group urban AC WBAV, first month, 7.4 – 8.3, +.9

Largest 6+ “Holiday” 2022 – January 2023 Increase: urban AC WBAV and urban-rhythmic oldies WOSF (+.9)

Largest 6+ “Holiday” 2022 – January 2023 Decrease: adult contemporary WKQC (-4.4)

SAN ANTONIO

News/Talk: iHeartMedia’s WOAI “News Radio 1200” (Spurs) 2.6 – 3.5, +.9, #13 to #9

Alpha Media-owned KTSA “Stay Connected” 2.5 – 3.2, +.7, #14 to #13

News: None in the top twenty

Sports Talk: None in the top twenty

Public Radio News/Talk: Texas Public Radio’s KSTX 1.7 – 2.2, +.5, #19 to #16

Number One 6+: Cox Media Group classic hits-oldies KONO-FM, first month, 8.1 – 7.2, -.9

Largest 6+ “Holiday” 2022 – January 2023 Increase: CHR KXXM (+1.8)

Largest 6+ “Holiday” 2022 – January 2023 Decrease: adult contemporary KQXT (-8.5)

SACRAMENTO

News/Talk: iHeartMedia-owned KFBK-AM & KFBK-FM “News 1530 AM & 93.1 FM” 8.8 – 10.9, +2.1, second to first and cluster-mate KSTE-AM “Talk 650” 3.2 – 3.8, +.6, repeats in eighth-place

News: None in the top twenty

Sports Talk: Bonneville-owned KHTK “Sacramento Sports 1140” (Kings) 1.5 – 1.6, +.1, #19 to #17

Public Radio News/Talk: Capital Public Radio-owned KXJZ 2.9 – 3.9, +1.0, #12 to #7

Number One 6+: news/talk KFBK-AM & KFBK-FM, first month, 8.8 – 10.9, +2.1

Largest 6+ “Holiday” 2022 – January 2023 Increase: news/talk KFBK-AM & KFBK-FM (+2.1)

Largest 6+ “Holiday” 2022 – January 2023 Decrease: adult contemporary KYMX (-7.7)

PITTSBURGH

News/Talk: Audacy’s KDKA-AM “News Radio 1020 AM” 2.8 – 3.5, +.7, #13 to #12 and KDKA-AM’s internet stream .7 – 1.1, +.4, repeats at #19

News: None in the top twenty

Sports Talk: Audacy-owned KDKA-FM “93.7 The Fan All Sports All The Time” 5.4 – 6.2, +.8, fifth to fourth and KDKA-FM’s internet stream .5 – .6, +.1, #21 to #20

Public Radio News/Talk: Pittsburgh Community Broadcasting’s WESA 3.1 – 4.5, +1.4, #11 to #8

Number One 6+: iHeartMedia classic hits-oldies WWSW, second month in a row, 13.3 – 9.9, -3.4

Largest 6+ “Holiday” 2022 – January 2023 Increase: adult hits WRRK (+2.2)*

Largest 6+ “Holiday” 2022 – January 2023 Decrease: adult contemporary WSHH (-4.5)

*Represents the largest “Holiday” 2022 – January 2023 increase (6+) of any station from these 12 PPM-markets

SALT LAKE CITY

News/Talk: iHeartMedia’s KNRS-AM & KNRS-FM “Talk Radio” 4.4 – 5.9, +1.5, sixth to third

Bonneville-owned KSL “News Radio 102.7 FM & 1160 AM” 4.6 – 5.5, +.9, repeats in fifth-place

News: None in the top twenty

Sports Talk: None in the top twenty

Public Radio News/Talk: University of Utah’s KUER 2.1 – 3.1, +1.0, #17 to #14

Number One 6+: Bonneville adult contemporary KSFI, third straight month, 20.0 – 9.9, -10.1

Largest 6+ “Holiday” 2022 – January 2023 Increase: alternative KXRK (+1.8)

Largest 6+ “Holiday” 2022 – January 2023 Decrease:  adult contemporary KSFI (-10.1)**

**Represents the largest “Holiday” 2022 – January 2023 decrease (6+) of any station from these 12 PPM-markets

LAS VEGAS

News/Talk: Audacy-owned KDWN “The Talk Of Las Vegas” 2.3 – 3.0, +.7, #16 to #13

News: None in the top twenty

Sports Talk: None in the top twenty

Public Radio News/Talk: Nevada Public Radio’s KNPR 1.4 – 1.7, +.3, #22 to #20

Number One 6+: iHeartMedia adult contemporary KSNE, fourth successive month, 14.1 – 7.8, -6.3

Largest 6+ “Holiday” 2022 – January 2023 Increase: regional Mexican KYLI (+1.3)

Largest 6+ “Holiday” 2022 – January 2023 Decrease: adult contemporary KSNE (-6.3)

ORLANDO

News/Talk: iHeartMedia’s WTKS “Real Radio 104.1” 5.1 – 6.1, +1.0, seventh to fifth

Cox Media Group-owned WDBO “Orlando’s News Talk” 4.6 – 4.7, +.1, repeats in eighth-place

News: None in the top twenty

Sports Talk: iHeartMedia’s WYGM “96.9 The Game” (Magic) .9 – 1.2, +.3, #20 to #18

Public Radio News/Talk: Community Connections-owned WMFE 1.6 – 2.4, +.8, #17 to #16

Number One 6+: iHeartMedia adult contemporary WMGF, fourth consecutive month, 13.1 – 8.2, -4.9

Largest 6+ “Holiday” 2022 – January 2023 Increase: alternative WQMP (+1.8)

Largest 6+ “Holiday” 2022 – January 2023 Decrease: adult contemporary WMGF (-4.9)

CINCINNATI

News/Talk: iHeartMedia-owned WLW “700 Cincinnati’s News Radio” (Bengals) 10.7 – 12.3, +1.6, #1 and cluster-mate WKRC “55 KRC The Talk Station” 2.8 – 3.8, +1.0, #13 to #9

News: None in the top twenty

Sports Talk: iHeartMedia’s WCKY “ESPN 1530” (Bengals) 2.6 – 3.1, +.5, #14 to #11

Public Radio News/Talk: Cincinnati Public Radio’s WVXU 5.0 – 4.8, -.2, sixth to fifth

Number One 6+: news/talk WLW, 12th consecutive month, 10.7 – 12.3, +1.6

Largest 6+ “Holiday” 2022 – January 2023 Increase: news/talk WLW (+1.6)

Largest 6+ “Holiday” 2022 – January 2023 Decrease: adult contemporary WRRM (-4.6)

CLEVELAND

News/Talk: iHeartMedia’s WTAM “News Radio 1100” (Cavaliers) 4.6 – 5.0, +.4, eighth to tenth

News: None in the top twenty

Sports Talk: Audacy’s WKRK “Sports Radio 92.3 The Fan” (Browns) 6.0 – 5.5, -.5, sixth to eighth and WKRK’s internet stream 1.2 – 1.6, +.4, #16 to #15

Public Radio News/Talk: Kent State University-owned WKSU flat at 4.2, repeats at #11

Number One 6+: iHeartMedia classic hits-oldies WMJI, third month in a row, 14.1 – 11.1, -3.0

Largest 6+ “Holiday” 2022 – January 2023 Increase: urban contemporary WENZ (+2.1)

Largest 6+ “Holiday” 2022 – January 2023 Decrease: adult contemporary WDOK (-3.7)

KANSAS CITY

News/Talk: Audacy-owned KMBZ-FM “98.1 FM News, Traffic, Weather” 3.2 – 3.6, +.4, remains at #11 and cluster-mate KMBZ-AM “Talk 980 AM” flat at 1.4, locked at #20

News: None in the top twenty

Sports Talk: Audacy’s KCSP “Sports Radio 610 Our Teams, Our Town” 2.5 – 3.2, +.7, #15 to #13

Public Radio News/Talk: University of Missouri-owned KCUR 4.4 – 4.1, -.3, sixth to seventh

Number One 6+: Cumulus Media classic hits-oldies KCMO-FM, first month, flat at 7.9

Largest 6+ “Holiday” 2022 – January 2023 Increase: urban contemporary KPRS (+1.2)

Largest 6+ “Holiday” 2022 – January 2023 Decrease: adult contemporary KCKC (-4.4)

COLUMBUS

News/Talk: iHeartMedia-owned WTVN “News Radio 610” 5.3 – 7.0, +1.7, eighth to fourth   

News: None in the top twenty

Sports Talk: Tegna-owned WBNS-FM “97.1 FM The Fan” (Blue Jackets) 8.0 – 8.7, +.7, anchored in the runner-up slot

Public Radio News/Talk: Ohio State University’s WOSU 5.9 – 7.2, +1.3, seventh to third

Number One 6+: iHeartMedia country WCOL, third straight month, 9.2 – 9.5, +.3

Largest 6+ “Holiday” 2022 – January 2023 Increase: news/talk WTVN (+1.7)

Largest 6+ “Holiday” 2022 – January 2023 Decrease: adult hits WODC (-3.0)

Up next: January 2023 overviews for Austin; Raleigh; Indianapolis; Milwaukee; Nashville; Providence; Norfolk; Jacksonville; West Palm Beach; Greensboro; Memphis; and Hartford.

 Email Mike Kinosian at Mike.Kinosian@gmail.com

Industry Views

The Power of Magical Contesting

By Walter Sabo
Consultant, Sabo Media
A.K.A. Walter Sterling
Radio Host, Sterling on Sunday

Radio is good at contests. TV and print suck at contests. However, when listeners are asked why they tune to radio, contests are at the bottom of the list.

Contests are at the bottom because the question is not worded correctly. Dozens of focus groups reveal that nobody admits to entering radio contests. Wrong question. We changed the question: “Most people enter radio station contests, which ones have you entered?

Nine out of 10 hands shot up – all groups all demos. Every time.  That’s not the news. The news is that all participants STILL HAD THE PRIZE.  Yes, they kept it as a valued treasure.

The contesters remembered the station, the time they won and the DJ, even if they won 20 years ago. Why? Because it was their brush with show business magic. Radio makes magic. The more magic radio makes, the greater its engagement with listeners.

There is no magic awarding “$1,000 in our national contest.” Imagine following the $1,000 station promo with a news story about $2 billion Powerball drawings. Radio cannot compete for prize money, but radio can compete with magic. Yes, the research will show that most people want to win cash, but radio can’t give away enough cash to be memorable or emotional. Radio can make magic with creativity for very little money.

At the end of this column I’ll share with you the most magical contest ever produced by a radio station. To make magic first dive into the list of needs in a person’s mind. In 1974! I launched the first PAY YOUR RENT OR MORTGAGE contest. It was on WOR-FM in New York City.  Every winner came to the station to pick up their check and made the same statement, “I bet no one else had a bigger rent.” The rent or mortgage payment looms so large in our collective brain that it is overwhelming. What else looms large in your listener’s brain -solve the need, award the prize. Turn the $1,000 cash from corporate into something cool and top of mind.

For true engagement, award a specific element from your station or show. For example, Robert Clotworthy is the VO announcer on History Channel’s Ancient Aliens and The Curse of Oak Island. You know the voice. Clotworthy is a frequent guest on my show, “Sterling on Sunday.”  As a prize, we offer Robert to voice your voice mail greeting: “IS PETER A REMNANT FROM OUR DISTANT PAST? ANCIENT ALIEN THEORISTS SAY…LEAVE A MESSAGE.”

Every winner will be asked by their friends “How did you get that???”

Three keys to a successful contest: The prize, the prize, the prize. Very important: The magic of the right prize benefits the overall appeal of the station to every listener, not just contest players. That urgent suggestion is rooted in this astonishing fact first revealed by early PPM data: Contest players are primarily contest players. The PPM measures actual people and actual behaviors. Most contest players float to ANY station offering contest prizes. When the contest is over, the players migrate to the next station offering a contest prize.

This is the most magical contest ever produced, please listen to the whole, humbling aircheck. https://youtu.be/yt3io2nFlt4

 Walter Sabo, consultant, can be contacted at Sabo Media: walter@sabomedia.com. Direct phone: 646-678-1110.  Check out www.waltersterlingshow.com.

Industry News

Round Two of January PPMs Released

Barry Farber - usedThe second of four rounds of ratings information from Nielsen Audio’s January 2023 PPM survey has been released for 12 markets including Washington, Boston, Miami, Seattle, Detroit, Phoenix, Minneapolis, San Diego, Tampa, Denver, Baltimore, and St. Louis. Nielsen’s January 2023 sweep covered January 5 – February 1. Today, TALKERS magazine managing editor Mike Kinosian presents his Ratings Takeaways from this group of markets. In Washington, DC, Cumulus Media news/talk WMAL-FM adds four-tenths for a 3.8 share (weekly, 6+ AQH share) finish and remains ranked #7, while Hubbard Broadcasting’s crosstown all news WTOP-FM is up eight-tenths for a 8.6 share finish that lifts it to the #2 rank. iHeartMedia’s news/talk WRKO rises nine-tenths to wrap the survey with a 3.7 share that boosts it to the #11 spot as sister all-news WBZ-AM jumps half a share to finish with a 5.3 share good for the #5 rank. In Seattle, Bonneville’s news/talk KIRO-FM tacks on six-tenths to finish with a 6.1 share and jumps to the #2 rank, while Lotus Communications’ crosstown all-news combo KNWN-AM/FM is flat at 5.5, and repeats in the #3 rank. See Mike Kinosian’s complete Ratings Takeaways here.

Industry News

KNX-FM, Los Angeles Produces Town Hall on Post-Pandemic Learning

Audacy’s all-news KNX-FM, Los Angeles produced a live town hall on Tuesday (2/21) titled, “A Generation Lost,” that brought together students and experts to illuminate the unseen impacts of the Covid-19 pandemic on education and the workforce. The one-hour event was held in the Audacy SoundSpace on Los Angeles’s Miracle Mile. Mike Simpson, host of “LA’s Morning News” on KNX, and Charles Feldman, host of “KNX In Depth” and “LA’s Afternoon News” served as moderators. Audacy Southern California regional president Jeff Federman says, “There is no issue of more universal importance to our communities. It was important that we use our platform at KNX News to ensure parents and teens know they’re not alone in adjusting to a new reality.” Panelists included students Montserrat Hidalgo, Sarah Mian, and Alex Bielanski who discussed their first-hand experiences of how the pandemic shutdowns affected their education, social development, and mental health. Other panelists were Long Beach Unified School District superintendent Jill Baker, UCLA director of undergraduate admissions Gary Clark, Los Angeles Trade Tech College dean Chito Cajayon, and Stanford University professor Sean Reardon. You can see it on demand here.