Industry News

KBLA, Los Angeles Kicks Off Year-Long Climate Justice Campaign

SmileyAudioMedia, Inc announces that flagship station KBLA, Los Angeles “Talk 1580 AM” is launching a $2 million, 12-month Climate Justice Campaign with four clear objectives: center the voices of communities of color in the climate conversation, connect at-risk fellow citizens with advocacy organizations, increase climate health literacy, and highlight frontline climate justice crusaders of color.im The company says that the initiative will achieve these objectives with a robust schedule of climate-themed broadcasts and special programming during the next 12 months, four free community events (one per quarter), two town halls broadcast nationally from Los Angeles, and a savvy social media and marketing campaign. KBLA says its public and private partners in this initiative include: LADWP, Metro, the Port of Los Angeles, CalEndow, California Community Foundation, the Sierra Club, the South Coast Air Quality Management District and others who will join the campaign in Q2, Q3 and Q4. Chief visionary officer and nationally imsyndicated talk host Tavis Smiley says, “The harsher impacts of climate change weigh heavily on communities of color. In these underserved communities, families are less likely to have air conditioning, shade trees, bus shelters, water and energy effective appliances and other infrastructure that’s critical to mitigate a changing climate. As the most ‘trusted, credible and reliable’ media source in Southern California for African Americans and beyond, our talk station is committed to do more than just talk in these troubled times. There is a clear connection between Dr. King’s moral consistence on the notion of reverence for human life or the interconnected nature of life and the future of our world house. On this MLK holiday weekend, KBLA assigns itself the task of elevating the climate conversation by amplifying the voices of those who are most impacted by the climate catastrophes we are all witnessing in real time. In a real sense, climate is king.”

Industry Views

SABO SEZ: Reflections on the Death of Sears and “Mass Appeal” Radio

By Walter Sabo
Consultant, Sabo Media Implementers
A.K.A. Walter Sterling
Radio Host, “Sterling On Sunday”
Talk Media Network

imSears used to sell everything. Tractors, tires, insurance, investments, chickens. In 2004, Sears was the dominant retailer in America. By the end of the decade, it was feverishly closing stores and dying.

Marketers blame the failure on aging store decor, failure to support the brand online, and merchandise offerings that were too broad. Circuit CityCompUSAFirestone and other highly targeted stores were super-serving specific product lines and diminishing the appeal of Sears’ profit leaders.

Nope. If a broad product line was the problem, Walmart would be a very small business. Operationally, Sears died from within by centralizing all buying and selling decisions. Local stores had zero autonomy and therefore were unable to stay ahead of customer preference trends. The bureaucracy was poison. Financially, Sears was a publicly traded company managed in the end by Wall Street speculators who probably wanted it to fail for their own gain.

SHOCKING WALMART NEWS: Walmart is the highest grossing company in the world. Larger than Chinese oil refineries, General MotorsVolkswagen, and Microsoft. It is the highest grossing company in the world.

Walmart’s decision strategy is surprisingly decentralized. It learned from Sears’ mistake. The employees you see working in Walmart are in charge. Each employee is assigned to a department. They see the profit and loss for their department and for each item they are selling. Employees are shown those numbers from day one. Walmart associates are expected to keep shelves stocked and to stay ahead of demand by ordering from distribution centers on their handheld computers.

No checking with corporate or clearing adds.

In times of crisis, such as hurricanes, Walmart colleagues can donate food, water, and other supplies to rescue workers without chain of command approval. Just do it. After one local disaster, a Walmart corporate type commented on the vast amount of donations made by a local store: “That’s a good use of autonomy.”

Walmart also learned from Sears how not to finance their company: 50% of Walmart is held by founder Sam Walton’s dependents and the Waltons control the board of directors.

So… what does this mean to you?

Walter Sabo was a founding architect of SiriusXM and began the recruitment of Howard Stern. He has consulted RKO General, PARADE magazine, Hearst BroadcastingPress Broadcasting, and other premium brands. He launched the first company to engage online video influencers, Hitviews. As an executive, he was EVP of NBC FM RADIO giving Dr. Ruth Westheimer her first media job and fostering the creation of adult contemporary. As VP ABC Radio Networks, Sabo hired Ringo Starr to be a DJ for a 24-hour special.

Industry Views

Pending Business: Cold Calling

By Steve Lapa
Lapcom Communications Corp
President

imLet’s take a minute to welcome back an old reliable that has been part of our sales and marketing world since Adam pitched Eve and got the first “yes” on the original cold call. No telling how cold that call really was.

But seriously, here come two shoutouts that should motivate you to re-evaluate the one strategy that has worked since the very early days of sales. Imagine knocking on 3,000,000 doors, making 3,000,000 cold calls. How many sales would you expect? According to The New York Times, a super PAC has knocked on all those doors nationwide, nearly 1,000,000 or one-third in Iowa alone, asking for the order. That’s a lot of cold calling and leave it to Iowa weather to put the “cold” back into cold calling.

Everyone reading this column would argue, TV, radio – especially r-a-d-i-o – and social media ads are more impactful, more efficient, and often more emotionally compelling than old school cold calling. Only time and results will tell if the boots-on-the-ground technique succeeded over the millions in media spend. No, this isn’t about modern-day political marketing strategy, this is about recognizing an old, proven technique that still has a role in today’s modern, hyper-speed, tech-driven world.

Do you remember the cold-calling contests that ended on a Friday with your team turning in the business cards that proved you met with those brand-new decision makers? Business cards in hand, you were well on your way to winning that weekly cold-calling contest. Talk about cold-call champions! All those business cards represented follow up opportunities that often led to long-term relationships netting many sellers nice commission checks.

Now comes the selfie, the modern-day version of those business cards, documenting proof positive you met the brand-new decision maker on the way to developing that newfound business relationship. Suddenly the old school cold-call strategy has a new world spin showing everyone on the team you are out and about in front of new business prospects, setting appointments and with newly fueled positive energy writing business and achieving your goals.

Hard to believe we are all connected to Adam’s very first sale, the 3,000,000 nationwide cold calls and the political strategists who earn big sums while still advising candidates to make sure they are getting out there, shaking hands and making those cold calls.

What’s on your planner this week?

Steve Lapa is the president of Lapcom Communications Corp. based in Palm Beach Gardens, FL. Lapcom is a media sales, marketing, and development consultancy. Contact Steve Lapa via email at: Steve@Lapcomventures.com.

Industry News

Comrex Launches “Tech Talk Live!”

Comrex announces the debut of a new, live web series called, “Tech Talk Live!” featuring Chris Crump, senior director of sales & marketing, as the host. The inaugural episode of “Tech Talk Live!” will be Friday (1/19) 11:00 am ET. Andy Mikutta, sales director from Yellowtec, will discuss new developments andim TALKERS founder Michael Harrison will talk about UNESCO’s World Radio Day. “Tech Talk Live!” can be streamed on YouTube Live, LinkedIn Live, Riverside.fm or the Comrex Facebook page. Comrex says, “We are excited to regularly share tech tidbits, unfamiliar product features, some of the inner workings of the industry, and more. ‘Tech Talk Live!’ will feature a new episode monthly with each episode comprising four segments: ‘Ask a Techie’ – featuring a member of the Comrex technical support team to discuss a common problem customers run into and how to fix it; ‘Feature Focus’ – a dive into lesser known features of Comrex products that provide even more functionality and ease of use; ‘The Insiders’ – featuring a guest industry expert to chat about a product/service they offer that is complementary to Comrex codecs and how it makes the job of the end user easier; and ‘Nerd Alert’ – exploring different products, features, happenings and more that may interest those with a more technical background.” Get more information on “Tech Talk Live!” via email at ttl@comrex.com and find out more about Comrex here.

Industry News

Report: “The Incredible Shrinking Podcast Industry”

A piece by Max Tani at Semafor looks at the ramifications of Apple’s September 2023 changes in reporting how many people listen to podcasts has dramatically affected the official listener numbers for many of the biggest podcasts. About Apple’s change, Tani writes, “The dominant podcasting platformim had begun switching off automatic downloads for users who haven’t listened to five episodes of a show in the last two weeks. But while few users noticed the shift, some of the biggest podcasts in the world saw their official listener numbers drop dramatically. Long-running shows that publish frequently were hit particularly hard. A user who listened to a show like The New York Times’ ‘The Daily’ a few times, subscribed, but stopped listening would continue to count as a download indefinitely. Even better under the old rules: For people who listened to a show, dropped off for a while, but started listening again later, Apple would automatically download every show in between. The arrangement drove big download numbers, a crucial metric for ad sales and a sign of the vast reach of podcasts as a medium.” Read the full story here.

Industry Views

Monday Memo: Plan Now for Your Bonus Day

By Holland Cooke
Consultant

imTake a day off. You get one free this year.

Programmers: When was the last time you really listened?

— Not the way you usually hear it, at low volume in the office…but “out there,” where/when/how listeners hear radio. Schedule dedicated listening time, away from the station. I promise you will find it an ear-opening experience.

im

— In 2024, you have no excuse NOT to take a day to listen…because it’s a Leap Year. You get an extra day, a February 29, courtesy of Pope Gregory XIII, in 1582 (as in “The Gregorian Calendar”). So, heaven help you if you miss this opportunity.

Holland Cooke (HollandCooke.com) is a consultant working at the intersection of broadcasting and the Internet. He is the author of “Close Like Crazy: Local Direct Leads, Pitches & Specs That Earned the Benjamins” and “Confidential: Negotiation Checklist for Weekend Talk Radio.” Follow HC on Twitter @HollandCooke

Industry News

“Paper Boys” at Dinner

im

Legendary New England radio talk show host/newspaper reporter-columnist/prolific author Howie Carr (right) and TALKERS publisher Michael Harrison (left) shared dinner and conversation last night (1/14) at the renowned hotspot Trevini in Palm Beach, Florida where they discussed Carr’s forthcoming guest appearance on the award-winning podcast, “The Michael Harrison Interview” and Carr’s latest bestseller, Paper Boy: Read All About It (2023 Frandel, LLC). The book is a fascinating memoir following Carr’s life in the media “from the early days at Boston City Hall to hanging out at Mar-a-Lago with President Donald Trump.” Carr is heard daily across New England on his HCRN syndicated four-hour radio show, an hour of which is carried on the Newsmax streaming service. He is also a long-running columnist for the Boston Herald.

Industry News

Radio Vermont Group Sells WDEV-AM/FM, Waterbury

The family-owned Radio Vermont Group is selling full service WDEV-AM/FM, Waterbury, Vermont to Manchester, Vermont-based Mermel & McClain Management LLC for an undisclosed price. The station had been led by Ken Squier – who took over management from his father Lloyd Squier – for the pastim 44 years. Ken Squier passed away in November and his daughter Ashley tells WCAX-TV, Burlington that the station that’s provided local sports, news, commentary, and more will be in good hands. “I feel that this is a very good day and a very good development. Dad loved community radio.” The station says that former Republican U.S. Senate candidate and former Ethan Allen Institute leader Myers Mermel will serve as owner-operator. Mermel tells WCAX-TV he wants the station to remain local. “We want to look at different ideas and new ideas in order to increase our ability to discover and identify and bring in content.” Read the WCAX-TV story here.

Industry News

CES100th, Radio Roots

By Holland Cooke
Consultant

imIf you’ve been seeing CES coverage on network and cable newscasts this week, you’ve heard it called “the Consumer Electronics Show,” despite we-the-media being told not to. They want us to say “CES,” although, years ago, the Consumer Electronics Association changed its name to the Consumer Technology Association, not its first rebrand.

Back in 1924, it was the Radio Manufacturers’ Association, and eventually it became the Radio & Television Manufacturers’ Association. For all those years – and for decades after it morphed into the CEA – this organization advocated for companies that made… things.

Back-to-the-future: Many of the big stories at CES2024 aren’t about products that come in a box. Artificial Intelligence is big here this year, nonchalantly referred to as “AI.” But – because we should avoid initials that aren’t self-explanatory – you’re hearing CES called “the Consumer Electronics Show;” and smart reporters use “Artificial Intelligence” on first reference.

And one particularly insightful session I attended got me thinking about radio’s “initials.” When we say our call letters, do listeners think about what we were, or what we can do now do?

“All Media is Social Media” panelist Isabel Perry, VP of emerging technology at pioneering digital agency DEPT said a mouthful, in a savvy British accent: “Your brand is not what you tell your customers. It’s what your customers tell each other about you.” And declaring that “media is now communal,” fellow panelist and former TikTok executive Melissa Eccles urged “Invite people to participate.”

Robotic music stations with too many commercials are disadvantaged. Swifties don’t need FM to hear Taylor. She’s already on their phones…and Alexa, and SiriusXM, and YouTube, and streams. Talk radio that’s I-talk-you-listen is a caricature. Media consumers expect to interact. As Larry King said, “I never learned anything while I was talking.”

Yes, there are huge TVs and flying cars here, and CES is still gadget heaven. But 100 years ago – when families sat around large AM receivers, seeming to watch what they were hearing – simply broadcasting at-them was a business. I leave Las Vegas reaffirmed that ENGAGING people is now, in gambling parlance, table stakes.

Covering CES this week for TALKERS, I’m also offering stations 60-second reports. Help yourself at HollandCooke.com.

Holland Cooke (HollandCooke.com) is a consultant working at the intersection of broadcasting and the Internet. He is the author of “Close Like Crazy: Local Direct Leads, Pitches & Specs That Earned the Benjamins” and “Confidential: Negotiation Checklist for Weekend Talk Radio.” Follow HC on Twitter @HollandCooke

Industry News

NAB’s LeGeyt Testifies on AI Impact on Broadcasters

NAB president and CEO Curtis LeGeyt testified before the U.S. Senate Judiciary Committee’s Subcommittee on Privacy, Technology and the Law yesterday (1/10) at the hearing, Oversight of A.I.: The Future of Journalism. LeGeyt testified that while broadcasters embrace technologies thatim can advance their mission and enable them to better-serve communities with quicker alerts and more local news, he shared broadcasters’ concerns about AI without appropriate guardrails in place. He presented three primary concerns; 1) that the use of broadcasters’ news content in AI models, without authorization, diminishes their audience trust and their reinvestment in local news; 2) the use of AI to doctor, manipulate or misappropriate the likeness of trusted radio or television personalities risks spreading misinformation or even perpetrating fraud; and 3) the rising prevalence of deepfakes make it increasingly burdensome for both newsrooms and users to identify and distinguish legitimate, copyrighted broadcast content, from the unvetted and potentially inaccurate content being generated by AI.

Industry Views

CES2024: AI, Sustainability, “TV,” Inclusivity

By Holland Cooke
Consultant

imAfter 4G enabled Uber and other apps now-common, inventors are flexing 5G. And grab-the-armrest for what 6G and 7G will bring. Just when we’re blasé about Wi-Fi, we are told that Li-Fi will use light to transmit data.

Artificial Intelligence? ChatGPT was training wheels. AI’s impact is just beginning to unfold. As it does, Consumer Technology Association research points to concerns over privacy, disinformation, safety, and job loss. 74% believe the federal government should regulate AI safety.

Sustainability is huge here: Solar panels – some are small foil strips — will replace batteries in many applications. And we’re seeing a cube-shaped portable inflatable “smartfarm” that can grow produce anywhere.

What we used to call “a television” becomes the Intelligent Hub for your home, connecting with appliances, security cameras, and thermal imaging for tele-health. It’s an e-commerce platform, like your smartphone… interactive – like betting on live games – and with immersive experiences Netflix is rolling out.

Inclusivity is big business at CES: We’re seeing hearable glasses for people who are vision AND hearing impaired, including some “chic” designs. And lots of tech here helps us as we age. With women’s health a $1.2 trillion market, mattress sensors can trigger cooling during menopause. And Artificial Intelligence will bring drug discovery breakthroughs.

I’m reporting for TALKERS readers, every day this week. Help yourself to today’s report here: http://getonthenet.com/CES2024-Thursday.mp3. It can air until Friday. And I’ll be posting daily 60-second reports you can download at HollandCooke.com.

Holland Cooke (HollandCooke.com) is a consultant working at the intersection of broadcasting and the Internet. He is the author of “Close Like Crazy: Local Direct Leads, Pitches & Specs That Earned the Benjamins” and “Confidential: Negotiation Checklist for Weekend Talk Radio.” Follow HC on Twitter @HollandCooke

Industry News

TALKERS News Notes

Audacy sports talk KRLD-FM, Dallas-Fort Worth “105.3 The Fan” announces a multi-year extension to its flagship broadcast and digital partnership with the MLB’s world-champion Texas Rangers through 2027. As part of the extended partnership, English broadcasts of Rangers baseball will continue to be heard on “105.3 The Fan” and streamed digitally via the Audacy app for fans within the Rangers broadcast territory.

PodcastOne announces the January 24 premiere of “Varnamtown,” a limited eight-episode true crime genre podcast from Epic Magazine, Picture Perfect Federation and Full Picture. Hosted by Golden Globe Award winning actor Kyle MacLachlan and investigative journalist Joshua Davis, the series tells the little-known story of a small fishing village in North Carolina that reputedly did a deal with drug kingpin Pablo Escobar.

Audacy and Amy Poehler’s Paper Kite Podcasts announce the launch of “The Chris Chatman Do-Over,” an improvised comedy podcast series starring actor, comedian, writer, director, and producer Ike Barinholtz. In the series, Barinholtz plays controversial shock jock Chris Chatman striving to improve his reputation after his hit podcast is canceled. Guest stars include Fred Armisen, Ashley Nicole Black, Jessica St. Clair, Ego Nwodim, Busy Philipps, and Alice Stanley, Jr.

iHeartMedia and Charlamagne Tha God announce that the podcast “Woman Evolve with Sarah Jakes Roberts” joins The Black Effect Podcast Network. Charlamagne Tha God says, “The way she is able to showcase the intersectionality between GOD, faith, the word and how to navigate our mental health is extremely powerful. It is a privilege and honor to partner with ‘Woman Evolve’ and assist in amplifying her life changing messages.”

AdLarge announces today that “Infertile AF” has joined the company’s podcast portfolio. The program is hosted by New Jersey-based journalist, author and mother of two, Ali Prato, who keeps it “very real” while diving into the messy, frustrating, painful, absurd and sometimes humorous journey to have a baby. Or in some cases, to not have a baby.

The Alliance for Women in Media Foundation extends the deadline to submit entries for the 49th Annual Gracie Awards through January 25 (11:59 pm ET). The regular deadline, with no additional fee, is January 18 (11:59 pm ET). The Gracie Awards, presented by AWMF, has recognized programming and individual achievement by women across all media for nearly five decades. Submissions from television, streaming, radio, audio, and digital media are encouraged.

Industry News

UNESCO Offering Radio Broadcasters License-Free Series of “World Radio Day 2024” 60-second Vignettes

World Radio Day 2024 (WRD 2024) takes place on February 13 and TALKERS encourages its subscribers to get involved and take advantage of its many resources. Among these elements, broadcasters around the globe are invited to tap into a set of preproduced “World Radio Day Minutes” – a series of 20 one-minute vignettes exploring and celebrating radio’s past, present and future being made available license-free by the United Nations. Stations, networks and shows can run these in any way they choose as a promotion for radio either commercial-free or attach them to sponsorships by local advertisers. The produced versions in English feature the voices of Michael Harrison and noted commentator Victoria Jones (of DC Radio Company). Unvoiced scripts are available for broadcasters who choose to produce their own versions of these vignettes. Subjects include the invention, history and influence of radio – suitable for every format. Harrison, who has served as executive advisor to the UN for World Radio Day 2024 and wrote the vignettes, says, “The UN’s endorsement of radio as a vital platform for the 21st century by devoting an ‘official day’ honoring it is a welcome credential underscoring the ongoing viability of the medium on a global level. It is to the advantage of every radio broadcaster in America to get on board with this.” The theme of this year’s edition of World Radio Day is “A Century Informing, Educating, and Entertaining.” Hear and download these 20 one-minute produced programs and scripts here.

Industry News

Audacy Receives Approval of “First Day” Motions

Audacy obtains approval from the United States Bankruptcy Court for the Southern District of Texas for all first day motions related to its prepackaged Chapter 11 proceedings. As part of these motions, the Court grants Audacy access to $57 million in financing from certain of its existing lenders. This financing is comprised of a new $32 million debtor-in-possession (“DIP”) term loan and a $25 million upsize of theim company’s existing $75 million accounts receivables financing facility to $100 million. The DIP financing, the upsize of the accounts receivables financing facility and the company’s cash from operations and available reserves will enable Audacy to fulfill commitments to employees, advertisers, partners and vendors. The court also authorizes Audacy to continue to pay employee wages, salaries and benefits without interruption and to pay vendors and suppliers. This latest news comes after the company entered into a restructuring support agreement (“RSA”) with a supermajority of its debtholders. Under the terms of the RSA, the debtholders committed to vote in favor of a plan of reorganization that, when consummated, will equitize approximately $1.6 billion of funded debt, a reduction of 80% from approximately $1.9 billion to approximately $350 million. Audacy says it does not expect any operational impact from the restructuring, and trade and other unsecured creditors will not be impaired.

Industry News

Sarkes Tarzian Stations Unite Under ST Radio Banner

Indiana-based Sarkes Tarzian consolidates is six radio properties under the new banner ST Radio and will be led by Brad Holtz, who is named president of the group. He continue in his role as vice president of Sarkes Tarzian Inc. The company owns news/talk WGCL-AM, Bloomington, Indiana in addition to five music brands in the Indianapolis, Bloomington, and Fort Wayne markets. Holtz says, “Consolidating our Indiana radio properties into a single, unified group will make ST Radio more competitive while strengthening our core business. I welcome the opportunity to lead such a talented group of professionals across our three markets and I offer my humble gratitude to Sarkes Tarzian, Inc. for the faith they have placed in me.” Sarkes Tarzian, Inc also owns two television stations and a digital marketing unit.

Industry Views

CES2024: Tech Trends Research Revealed

By Holland Cooke
Consultant

imHello from Las Vegas, where your undaunted correspondent dutifully suffered the long, long line snaking through the ballroom corridors at Mandalay Bay for what is, each year, a data feast: the Consumer Technology Association’s “Tech Trends to Watch” presentation.

Appetizers:

– After 4G enabled Uber and other applications now common, inventors here are flexing 5G. And grab-the-armrest for what 6G and 7G will bring. Just when we’re blasé about Wi-Fi, we’re told that Li-Fi will use light to transmit data.

– Artificial Intelligence: ChatGPT was training wheels. AI’s impact is just beginning to unfold. As it does, CTA research points to consumer concerns over privacy, disinformation, safety, and job loss. 74% believe the federal government should regulate AI safety.

– Sustainability: Solar panels of all shapes and sizes will replace batteries in many applications. A foil strip on your dog’s collar powers the tag you use to call him from your smartphone. And we’re seeing an inflatable portable smartfarm.

– Inclusivity: Fitness trackers for the wheelchair-bound. Hearable glasses for those vision AND hearing impaired, “chic” designs. Lots of tech for the aging, including…

– Health + Wellness: With women’s health a $1.2 trillion USA market, mattress sensors trigger cooling during menopause. AI will bring drug discovery breakthroughs.

– Mobility: EV goes marine with the Mercury 30E outboard. We’re seeing E-bikes and construction equipment. Critical issues: peace-of-mind about battery range and quicker charging, and “values” choices about using less gasoline.

– TV becomes the Intelligent Hub for your home, connecting with appliances, security cameras, and thermal imaging for tele-health. It’s an E-commerce platform “like a smartphone ecosystem.” More interactive (betting on live games), and immersive experiences Netflix will roll-out.

– Audio? CTA research points to a “rising growth in older podcast listeners:” and how podcasters will monetize superfans.

Here’s the entrée (I hope you’re hungry):

https://cdn.ces.tech/ces/media/pdfs/2024/ces-tech-trends-preso.pdf

I’m reporting for TALKERS readers, every day this week. Help yourself to today’s report here: http://getonthenet.com/CES2024-Wednesday.mp3. It can air until Friday. And I’ll be posting daily 60-second reports you can download at HollandCooke.com.

Holland Cooke (HollandCooke.com) is a consultant working at the intersection of broadcasting and the Internet. He is the author of “Close Like Crazy: Local Direct Leads, Pitches & Specs That Earned the Benjamins” and “Confidential: Negotiation Checklist for Weekend Talk Radio.” Follow HC on Twitter @HollandCooke

Industry News

TALKERS News Notes

Edison Research unveils the Top 25 Podcasts in the UK for Q3 2023. This list ranks the 25 biggest podcasts based on total weekly audience reach as measured by Edison Podcast Metrics UK. Interestingly, the American podcast “The Joe Rogan Experience,” ranks #1 in this chart. Other American podcasts making the top 25 include “Stuff You Should Know” from iHeartPodcasts and “Crime Junkie” from audiochuck.

Programming executive Andy Denemark is stepping away from day-to-day operations at United Stations Radio Networks. Gemini XIII Media acquired the company in July of 2023 and Denemark remained on to assist with transitioning several facets of the business. He’ll continue to advise United Stations on various topics and to develop special projects including content for emerging audio platforms.

Mentoring and Inspiring Women in Radio, Inc introduces four new members to its board of directors: Becky Brenner, consulting partner at Albright & O’Malley & Brenner Consulting; Dawn Krause, vice president of finance for Midwest Communications, Inc; Maria Laing-Smith, SVP of Mr. Master; and Leslie Scott, VP of digital audio content for Audacy.

Industry News

iHeartMedia Expands Partnership with Magnite

iHeartMedia and independent sell-side advertising company Magnite are launching a marketplace that brings together iHeartMedia’s broadcast radio, streaming radio and podcast assets for inclusion in omnichannel programmatic media buys. Built from a custom implementation of Magnite’s SpringServe ad serving technology, the marketplace enables advertisers to transact with a data-driven approach viaim real-time-bidding across iHeartMedia’s broadcast and digital audio inventory through a single activation channel. iHeartMedia chief data officer and president of revenue strategies Brian Kaminsky says, “With today’s consumers spending a third of their media time with audio, expanding programmatic’s access to iHeart’s audio assets is imperative for the industry. Not only are we expanding what role programmatic can play for advertisers, we are also improving the efficacy of their campaigns by allowing them to use real-time data to message their audience in the most engaging way possible, in an environment of trust and interest. We’re excited to expand our partnership with Magnite because they have proven expertise in programmatic and the ability to build technology fit for the unique needs of audio advertising to take its place in omnichannel.”

Industry News

Lara Trump’s “The Right View” Joins Salem Podcast Network

Salem Media Group announces that the Lara Trump-hosted podcast “The Right View” joins its Salemim Podcast Network on January 16. New shows will be delivered three times per week. Salem SVP of spoken word Phil Boyce says, “Lara Trump is a true star in conservative political circles and has developed a fan base of millions. She is committed to doing her part to save America, and we are thrilled to have her join our excellent lineup.”

Industry Views

When I Say “Technology,” You Think “Silicon Valley?”

By Holland Cooke
Consultant

imInventors from around the world are in Las Vegas this week for CES2024.

AirForestry is a Swedish company using 5G to develop a harvester drone that hugs the top of a tree, prunes-off branches on the way down, saws-off the trunk, and carries it to the nearest road. Electronic glasses from Canada’s e-Sight help the visually impaired conquer conditions like macular degeneration and diabetic retinopathy. Even legally blind people can achieve up to 20/20 enhanced vision.

From Poland, Vasco Electronics introduces its Translator E1 earpiece that translates 49 languages in real-time. And from Hong Kong, the Oclean X Pro Digital Sonic Electric Toothbrush uses a tiny built-in 6-axis gyroscope that tells you – on an interactive touch screen – how well you brushed, and which areas need more attention. And you know that technology is changing everything when the CEO of the world’s biggest beauty company, L’Oreal, is here from France to deliver a keynote.

“The winners are…”

Among this year’s Consumer Technology Association Innovation Awards: a “4D Food Printing System for Future Food.” The Care-pet bed for dogs and cats monitors their breathing, heart rate, and rest, via Bluetooth you can share with your vet. And with the 2024 election looming, there’s a blockchain-based voting system.

Bosch is addressing a sad news story we keep seeing on all these big-screen TVs: ItsGun Detection System” uses Artificial Intelligence to merge video and audio to defend-against school shootings. Designed to reduce reaction time and quickly mobilize emergency response plans, this system helps secure approach and entry points, by detecting guns and sound signatures of gunshots, even estimating gunshot direction to help make learning environments safer.”

In addition to daily TALKERS columns this week, I’m offering daily 60-second radio reports. Help yourself to today’s here: http://getonthenet.com/CES2024-Tuesday.mp3. It can air until Friday. And I’ll be posting updates you can download at HollandCooke.com.

Holland Cooke (HollandCooke.com) is a consultant working at the intersection of broadcasting and the Internet. He is the author of “Close Like Crazy: Local Direct Leads, Pitches & Specs That Earned the Benjamins” and “Confidential: Negotiation Checklist for Weekend Talk Radio.” Follow HC on Twitter @HollandCooke

Industry News

TALKERS News Notes

The new radio program, “Lou Dobbs Tonight,” officially launched on the John Fredericks Media Network. The program airs daily from 7:00 pm to 8:00 pm ET. JFMN says, the program “will provide a platform for robust discussions on politics, culture, and current affairs. The show aims to engage listeners in conversations that challenge conventional narratives and offer a fresh perspective on the issues that matter most. It is a radio news/talk show for lovers of America!”

Triton Digital announces its integration with Amazon Publisher Services, expanding access to premium audio inventory at scale for Amazon DSP advertisers. Triton says, “This integration enables Amazon Ads’ unique interactive audio ads on Alexa-enabled devices to appear across shared APS and Triton Digital publishers, delivering an engaging advertising experience to listeners and enhanced inventory monetization to publishers.”

CNN Audio says award-winning journalist and CNN chief medical correspondent Dr. Sanjay  Gupta “will delve deeper into how weight fits into our understanding of what it means to be healthy in the ninth season of his podcast, ‘Chasing  Life  with Dr.  Sanjay  Gupta,’ beginning January 16.”

AdLarge announces its partnership with Fable & Folly Podcast Network for exclusive ad sales. AdLarge says, “This partnership underscores AdLarge’s dedication to amplifying underrepresented voices within the podcast community. With over 100 audio fiction podcasts, featuring compelling stories ranging from small town conspiracies, to sci-fi comedies, to Dungeons & Dragons improv, the Fable & Folly Network pushes the boundaries of representation in media.”

Industry Views

Pending Business: Calendar Secrets

By Steve Lapa
Lapcom Communications Corp
President

imThis column should really be called, “How I got transferred from Buffalo to Tampa.” The storyline will help explain the title and offer you a proven technique that should help you sell and earn more.

Before Zoom, Teams and other video conference platforms that drive today’s daily to-dos, sales teams worked hard to fill the day with “in-person” sales calls. Back then, most managers forgot, or did not account for how weather impacted the number, geography and quality of those money making in-person sales calls, until blizzards, hurricanes and mother nature took her toll on productivity. Those of you who work or have worked in northern markets like Buffalo know all too well what 8 to 12 inches of snow can do to a daily plan. The same holds true for southern markets that experience hurricanes that have devastated communities going back to the hurricanes that nearly destroyed Miami and New Orleans. Now it seems wildfires are becoming a more regular threat in western markets. Having experienced most of the worst, like it or not, weather is an unpredictable yet critical variable in your sales plan.

One of the most destructive blizzards in history hit Buffalo during my first year as a young general manager. Retail contract cancellations, stranded employees, and off-the-air due to frozen antennas were draining revenues. It was December and the calendar was winning. After the ice melted and the snowplows cleared the way, we packaged everything we could before year-end to try and salvage the pacing that was leading to a bonus. The calendar won, annual bonus gone, but the learning curve kicked in.

B.G. (before Google) any research had to be accomplished old school: calls, friends, articles, and experts. We determined the average number of weather impact days, just like the guys in the theme park business. We developed a “real world” budget that accounted for weather days, the accompanying limited staffing, and a set aside percentage of revenues for cancellations.

When we began the year, the “real world” budget was put in place. By November of that year, the radio station had achieved its revenue goal for the full calendar year. The day before Thanksgiving I was summoned to the corporate office and was handed a file with a one-way ticket to Tampa, Florida. Goodbye blizzards, hello hurricanes. As a young manager, the sun was much more inviting than the snow, and I am still in Florida.

The discipline of a sales or planning calendar accompanied by “what if” is a must have.

Oh yes, make sure that pencil has an eraser.

Steve Lapa is the president of Lapcom Communications Corp. based in Palm Beach Gardens, FL. Lapcom is a media sales, marketing, and development consultancy. Contact Steve Lapa via email at: Steve@Lapcomventures.com.

Industry News

WNZE-AM, Clarksville, Adds Ramsey Show and Glenn Beck; Rebrands as “The Patriot”

5 Star Media Group rebrands news/talk WNZE-AM/W288DQ, Clarksville, Tennessee as “The Patriot.” The station also adds two new programs to its daily lineup as The Ramsey Network’s “The Ramsey Show” and Premiere Networks’ “The Glenn Beck Show” are added to the program schedule. The station says,im “105.5 FM/1400 AM has a strong history in Clarksville as a source for trusted local news and exciting national commentary. And now, 5 Star Media Group is excited to relaunch the station in a way that honors the spirit of this city and the people who live here. Welcome to ‘The Patriot,’ Clarksville’s newstalk station, featuring local news from ClarksvilleNow every hour Monday through Friday, along with national news from CBS Radio.” 5 Star Media Group operations director Ryan Ploeckelman adds, “In a community with so many military connections – from active duty to veterans, and all the connected families – Clarksville has a deep spirit of patriotism. We’re proud to honor that spirit with this new name and new look for the station.”

Industry News

Good Karma Brands Launching Bucks+ Audio

The NBA’s Milwaukee Bucks and Good Karma Brands are introducing Bucks+ Audio, an audio broadcast platform that will offer exclusive, compelling on-demand content, available for download this spring. Bucks chief sales and marketing officer Dustin Godsey says, “We continue to hear from Bucksim fans worldwide who want more in-depth content about the team and behind-the-scenes access and Bucks+ Audio will provide this with podcasts and on-demand audio. Good Karma Brands Milwaukee market manager Greg Scalzo states, “We are excited to partner with the Milwaukee Bucks and redefine the on-demand listening experience for fans. Bucks+ Audio introduces a new era of immersive sports content, from the episodic allure of ‘Behind the Bucks’ to the passionate ‘Hear District’ and the concise, detailed recaps of ‘Bucks in 6,’ the platform is a perfect audio companion for Bucks and NBA fans.” Additionally, Good Karma Brands is currently seeking an editor-in-chief to oversee content strategy, collaborate with creators, represent the brand, ensure a positive user experience and more for the platform. Learn more here: www.goodkarmabrands.com/careers/

Industry Views

Monday Memo: Hello from Las Vegas!

By Holland Cooke
Consultant

imThis week, more than a hundred thousand inventors, investors, and techy-nerds from over 150 countries swarm Sin City for CES2024. You’ll be seeing all about it all this week on network newscasts and cable news channels and social media.

And yes, there are square miles of products being introduced here, the “Consumer Electronics” that were the roots of this event. But the big buzz this year will be Artificial Intelligence, at which we-the-legacy-media are looking at over our shoulder, as ChatGPT et al and text-to-speech are augmenting – in some cases displacing – human radio and television talent.

im

After we’ve spent decades learning how to use his software – Bill Gates tells Inc. magazine that – soon – we won’t need to. He describes your “agent,” your A.I. assistant, a constant companion, in your earbud, that has what Gates calls “a rich understanding of your life.” Think Alexa or Siri…on steroids.

Want to send an email? Just start talking. You’ll never miss a birthday, and you’ll know about flight delays and weather and traffic tangles without checking. And YOUR agent will know your FRIENDS’ agents. Even Gates admits that these virtual social secretaries could faux pas: “Suppose you want to see a friend. If YOUR agent talks to THEIRS, you DON’T want it to say, ‘she’s seeing other friends Tuesday and you’re not included.’” Oops.

Sure, it’s gadget heaven here. And some of these TVs are so big that I can’t figure out how they’d get through the door at home. But, year after year lately, services upstage things at CES. This year’s keynoters include the CEO of L’Oréal and Hyundai and Best Buy and Walmart and executives from McDonalds and Northwestern Mutual and Walmart, as technology changes almost every aspect of life every day.

How big is CES? Even the sprawling Las Vegas Convention Center isn’t big-enough. There will be exhibits and sessions up and down The Strip, so I’ll be getting-in my steps. And I’m reporting for TALKERS readers, every day this week. Help yourself to today’s report here: http://getonthenet.com/CES2024-Monday.mp3. It can air until Friday. And I’ll be posting daily 60-second reports you can download at HollandCooke.com.

Holland Cooke (HollandCooke.com) is a consultant working at the intersection of broadcasting and the Internet. He is the author of “Close Like Crazy: Local Direct Leads, Pitches & Specs That Earned the Benjamins” and “Confidential: Negotiation Checklist for Weekend Talk Radio.” Follow HC on Twitter @HollandCooke

Industry News

Media Executive and BFoA Chairman Emeritus Phil Lombardo Dies

Broadcasters Foundation of America shares the news of the passing of Philip J. Lombardo, who died early Friday (1/5) following a brief illness. Lombardo was CEO of Citadel Communications and chairman emeritus of the Broadcasters Foundation, having previously served as chairman for 15 years. The family has requested that in lieu of flowers donations be made to the Philip J. Lombardo Memorial Fund, which will be established by the Broadcasters Foundation this week in honor of Lombardo’sim dedication and service to the broadcasting industry and to the Foundation’s charitable cause. BFoA chairman Scott Herman says, “The Broadcasters Foundation and the broadcast industry lost a great man. As chairman of the Broadcasters Foundation for many years, Phil left an indelible mark. He was passionate about our mission and one of our biggest donors, giving both time and money to helping colleagues in need.” To honor his longstanding dedication to the Broadcasters Foundation, in 2000 the Board passed a near unanimous vote to rename the annual golf tournament and fundraiser, held during the NAB Show in Las Vegas, to the Philip J. Lombardo Charity Golf Tournament. The one ‘no’ vote was cast by Lombardo. The majority of Lombardo’s storied career was focused on buying, turning around, and selling TV stations for his privately held company, Citadel Communications. In 2003, Lombardo was elected to serve as joint board chairman of the National Association of Broadcasters. He was inducted into the Broadcasting + Cable Hall of Fame in October 2015.

Industry News

TALKERS News Notes

The WOKV-FM, Jacksonville-based Mark Kaye Show did a bit on Friday (1/5) in which U.S. Representative Aaron Bean from Florida’s Fourth Congressional District appeared to “take over” the show to “discuss the grim truth about Joe Biden’s open border crisis in Texas.” Bean traveled to the border recently as part of a congressional delegation led by Speaker of the House Mike Johnson. The bit continued as “eventually, Mark Kaye was able to regain control of the show, but only by agreeing to a sit-down interview hosted by Congressman Bean. Kaye said ‘It was really weird being a guest on my own show.’”

WABC, New York presented a special program on Saturday (1/6) at 4:00 pm titled, “The Left vs The Right with Anthony Weiner and John Catsimatidis.” As the show name implies, Weiner and Catsimatidis debated current events including the U.S. migrant crisis and more.

Key Networks enters into an agreement with Digitent Podcasts to serve as ad sales representative for the health and wellness influencer and podcast network. Key Networks president of sales Jason Wilberding says, “The timing for our Digitent partnership couldn’t be better, as health and wellness are top of mind in the new year for consumers and for so many of our advertisers. The highly influential Digitent hosts are eager to voice for endemic and lifestyle brands and the Key Networks team is excited for the myriad of possibilities in 2024 and beyond!”

NuVoodoo Media Services announces that it is appointing media sales pro Matt Parvis to the newly created position vice president of sales. Parvis will report to NuVoodoo founder and president Carolyn Gilbert and will be based in Los Angeles. Parvis joins NuVoodoo after 25 years as vice president of sales for AllAccess.com.

Industry Views

SABO SEZ: Five Golden Actions for 2024

By Walter Sabo
Consultant, Sabo Media Implementers
A.K.A. Walter Sterling
Radio Host, “Sterling On Sunday”
Talk Media Network

imResearch shows that readers to trade publications like articles with five bullet points. Here are my five bullet points for 2024. If these were to be deployed, you could be thriving by the end of the year. These actions would increase sales and audience share.

1. Radio should be easy to buy. It’s not. Easy fix: Look at your website. Based on the website how would you buy time on your station? It should be as simple as a realtor’s website. Put up pictures of your salespeople with ALL of their real contact information – not a FORM. Offer their email and cell number. Offer a “tour” of the offerings with information about the talent and the audience. What does the host sell best? How about a very brief audio message from each host to your potential advertiser?
2. Every medium creates its own stars. Example – David Caruso, good on TV, bad in movies. Your hosts, good on radio, lousy at original podcasts.  Sure, edit up the interviews or bits and make them into a podcast. But don’t ask a host to get off the air and make brand new content for a podcast. Engage locals who are good at making original podcasts and offer them a stage.
3. Sell the biggest number. Your morning show probably has more listeners than the “Tonight Show” has viewers in your city. 1010 WINS has more listeners in New York than FOX News has viewers nationwide. Go check. Those are the numbers that put radio in perspective!  Stop selling the smallest number, TIME SPENT LISTENING. Who came up with that!?
4. Don’t make potential advertisers jump through hoops. If you have spent your career in programming, you may not know the tyranny of MEDIA CREDIT. New radio advertiser: Good buy, high rate, longterm business. Sounds great. Not so fast. At most companies, new business still has to go through the gauntlet of a MEDIA CREDIT CHECK. End that.
5. What’s wrong with the hosts? Many hosts use a content formula that MUST generate a diminishing audience size and older and older and older demos.  Repeat. WHY? If you start to trust that what you talk about socially, with your friends, your audience will grow and grow younger. Be more like Bruce Collins, PD at WBAP, Dallas. Bruce just hired James Parker who has been featured for years on “Sterling On Sunday.” James is going to talk about life, fatherhood and funny. He joins “New Jersey 101.5” alumnus, Casey Bartholomew, 10:00 am – 12:00 noon, who talks about life, fatherhood and funny.  It’s working so well that WBAP will now be simulcast on Class C2 FM, KLIF.

Five bullet points. Goals: HAPPY NEW YEAR!

Walter Sabo was a founding architect of SiriusXM and began the recruitment of Howard Stern. He has consulted RKO General, PARADE magazine, Hearst Broadcasting, Press Broadcasting, and other premium brands. He launched the first company to engage online video influencers, Hitviews. As an executive, he was EVP of NBC FM RADIO giving Dr. Ruth Westheimer her first media job and fostering the creation of adult contemporary. As VP ABC Radio Networks, Sabo hired Ringo Starr to be a DJ for a 24-hour special.

Industry News

Urban One Averts NASDAQ Delisting After Reporting Q3 2023 Operating Results

On December 22, Urban One filed its Form 10-Q with the Securities and Exchange Commission for the third quarter of 2023. In it the company reports net revenue of $117.8 million for the period ended September 30, 2023, a decrease of 2.8% from the same period in 2022. It also reports a net loss of $53.7 million in Q3 2023 compared to the net income of $3.7 million it reported in Q3 of 2022. Urban One had received a delisting notice from Nasdaq Stock Market LLC for failing to file its quarterly reports with the SEC on time. As TALKERS has previously reported on this matter, the tardiness stems from the company dismissing its previous independent registered public accounting firm BDO USA, LLP andim hiring Ernst & Young LLP. Yesterday (1/4), Urban One filed the following with the SEC: “On January 4, 2024, Urban One, Inc. announced that it had received notice from the Nasdaq Stock Market, LLC confirming that it has regained compliance with Nasdaq Listing Rule 5250(c) (the “Periodic Filing Rule”) which requires listed companies to timely file all required periodic financial reports with the Securities and Exchange Commission… with the company in compliance with the Periodic Filing Rule, Nasdaq has ceased any action to delist the company’s securities… Nasdaq has informed the company that it will be subject to a Mandatory Panel Monitor for a period of one year, or until December 29, 2024. If, within the one-year monitoring period, the company again fails to comply with the Periodic Filing Rule, the company will not be permitted to provide the Nasdaq Staff with a plan of compliance with respect to that deficiency, nor will the company be afforded a cure period. Instead, upon the Nasdaq Staff issuing a delist determination letter, the company would then have an opportunity to request a new hearing with the initial Hearing Panel or a newly convened Hearing Panel if the initial Hearing Panel is unavailable.”

Industry News

CBS News Radio and Audacy Sign New Multi-Year Deal

A new, multi-year agreement is signed by CBS News Radio and Audacy that will keep CBS News Radio’s global news coverage heard on 27 Audacy stations that includes all-news outlets WCBS-AM,im New York; KNX-AM/FM, Los Angeles; and KCBS-AM/KFRC-FM, San Francisco. As part of the deal, CBS News Radio provides its full news and programming to the Audacy stations, including top-of-the-hour newscasts, CBS WORLD NEWS ROUNDUP, breaking news, special events coverage, correspondent interviews, and audio. Paramount Global EVP of podcasting and audio Steve Raizes states, “This new agreement ensures listeners in the top markets continue to get CBS News Radio’s award-winning national and global news for years to come. This new agreement continues our long-running relationship with Audacy and its stations.”