Industry News

Audacy Names New Afternoon Show at “The Fan Upstate”

Starting next Monday (3/25), “WIRE 2 WIRE,” starring Greg “Diesel” Abee (left)and Cole Bryson (right), fills the afternoon drive daypart on Audacy sports talk outlet WYRD-AM/W249DL/W246CV,im Greenville-Spartanburg, South Carolina “The Fan Upstate.” The program takes over for “Offsides with Marc Ryan,” as Ryan moves to the company’s WXYT-FM, Detroit “97.1 The Ticket.” Audacy Greenville-Spartanburg SVP and market manager Steve Sinicropi states, “‘WIRE 2 WIRE’ allows us to elevate Diesel, who has worked alongside Marc for years, and Cole, who has done a great job with every sports assignment we’ve given him. ‘WIRE 2 WIRE’ will be a live, local sports show with knowledgeable, well-known local talent, and I know sports fans will love it.”

Industry News

Round One of February PPMs Released

imThe first of four rounds of ratings data from Nielsen Audio’s February PPM survey has been released for 12 markets including New York, Los Angeles, Chicago, San Francisco, Dallas, Houston, Atlanta, Philadelphia, Nassau-Suffolk (Long Island), Riverside-San Bernardino-Ontario, San Jose, and Middlesex-Somerset-Union (New Jersey). The February survey covered February 1 – 28. Today, TALKERS magazine managing editor Mike Kinosian presents his Ratings Takeaways from this group of markets. In New York, Red Apple Media’s news/talk WABC adds three-tenths to finish the survey with a 3.8 share (6+, weekly AQH share) but remains ranked #11, while iHeartMedia’s news/talk WOR loses one-tenth for a 1.6 share finish and falls to the #20 rank. In Chicago, Nexstar Media Group’s news/talk WGN tacks on four-tenths to finish with a 3.5 share that lifts it to the #8 rank, while Cumulus Media’s news/talk WLS-AM adds two-tenths for a 2.0 share finish and remains ranked #18. Audacy’s crosstown all-news WBBM-AM/WCFS-FM fell eight-tenths to a 5.4 share but only regressed one spot to the #3 rank. See Mike Kinosian’s complete Ratings Takeaways from this group of markets here.

Ratings Takeaways

February 2024 PPM Ratings – Part One

imFebruary 2024 PPM Data – Information for the February 2024 ratings period (February 1 – February 28) has been released for New York, Los Angeles, Chicago, San Francisco, Dallas, Houston, Atlanta, Philadelphia, Nassau-Suffolk (Long Island), Riverside-San Bernardino-Ontario, San Jose, and Middlesex-Somerset-Union (New Jersey).

The only requirement for a spoken-word station to be included here is that they be a Nielsen Audio subscriber – there are no share or rank thresholds.

NBA and NHL team names of corresponding spoken-word flagship(s) are bolded.

DNA – DNA = Did Not Appear – Does Not Appear

Comparisons are January 2024 – February 2024  (6+).

NEW YORK

News/Talk

WABC 3.5 – 3.8, #11 – #11

WOR 1.7 – 1.6, #17 – #20

WKXW 1.0 – 1.0, #24 – #23

WKXW Stream .3 – .3, #35 – #35

News

WINS-FM 4.7 – 4.5, #6 – #7

WCBS-AM 1.7 – 1.7, #17 – #19

WINS-FM Stream .5 – .4, #27 – #33

Business News WBBR .4 – .4, #31 – #33

WCBS-AM Stream .2 – .1, #39 – #46 

Sports Talk

WFAN FM & AM 2.7 – 2.0, #13 -#15 (Brooklyn Nets, New Jersey Devils)

WFAN FM & AM Stream .8 – .8, #25 -#25 (Brooklyn Nets, New Jersey Devils)

WEPN-FM DNA – DNA, DNA – DNA (Knicks, Islanders, Rangers)   

Public Radio News/Talk

WNYC-FM 4.5 – 4.7, #7 – #4

WNYC-AM 1.2 – 1.1, #22 – #22 

LOS ANGELES

News/Talk

KFI 5.5 – 5.4, #3 – #3

KEIB .8 – .7, #33 – #32  (Clippers)

KRLA .6 – .6, #34 – #34  

News

KNX-FM 2.8 – 3.3, #12 – #10

KNX-FM Stream .2 – .3, #39 – #37  

Sports Talk

KLAC .9 – .7, #32 – #32 (Clippers 

Public Radio News/Talk

KPCC 2.3 – 2.4, #15 – #15

Kings’ games are heard on the iHeartRadio app, while games of the Anaheim Ducks are heard on the Ducks stream.

CHICAGO

News/Talk

WGN 3.1 – 3.5, #10 – #8  (Blackhawks)

WLS-AM 1.9 – 2.0, #18 – #18

WLIP .4 – .4, #35 – #34

WLS-AM Stream .1 – .1, #41 – #40

WVON .1 – .1, #41 – #40

News

WBBM-AM & WCFS 6.2 – 5.4, #2  – #3

WBBM-AM & WCFS Stream .2 – .3, #38 – #35

Sports Talk

WSCR 3.4 – 3.1, #8 – #10 (Bulls)

WSCR Stream .6 – .3, #32 – #35 (Bulls)

WMVP DNA – DNA, DNA – DNA 

Public Radio News/Talk

WBEZ 2.7 – 2.4, #13 – #16   

Note: News WBBM-AM & WCFS’ -.8 (6.2 – 5.4) represents Chicago’s highest (6+) January 2024 – February 2024 decrease.

SAN FRANCISCO

News/Talk

KSFO 1.5 – 1.4, #22 – #22

KSFO Stream .3 – .3, #30 – #32

News

KCBS-AM & KFRC 6.6 – 6.7, #3 – #3

KNEW .3 – .4, #30 – #28  

KCBS-AM & KFRC Stream DNA – .1, DNA – #34

KKSF DNA – DNA, DNA – DNA 

Sports Talk

KNBR 3.9 – 3.2, #6 – #9

KGMZ 2.4 – 2.1, #14 – #16 (Golden State Warriors)

KGO .2 – .1, #34 – #34  

KGO Stream .2 – .1, #34 – #34  

KTCT .2 – .1, #34 – #34  

KGMZ Stream DNA – DNA, DNA – DNA (Golden State Warriors)      

Public Radio News/Talk

KQED 7.9 – 7.6, #2 – #2

KALW .3 – .4, #32 – #28

Note: Sports talk KNBR’s -.7 (3.9 – 3.2) represents San Francisco’s highest (6+) January 2024 – February 2024 decrease.

DALLAS

News/Talk

WBAP 3.7 – 3.3, #9 – #12

KEGL 1.2 – 1.3, #29 – #29  (Mavericks)

KSKY .6 – .8, #32 – #33

KLIF-AM .5 – .3, #33 – #38

KSKY Stream DNA – DNA, DNA – DNA 

News

News – Talk KRLD-AM 1.7 – 1.5, #24 – #27

News – Talk KRLD-AM Stream DNA – DNA, DNA – DNA

News KKGM DNA – .1, DNA – #42

Sports Talk

KTCK 5.6 – 4.9, second straight month at #1 (Stars)

KRLD-FM 2.8 – 2.3, #17 – #19

KRLD-FM Stream .4 – 1.0, #35 – #30

Public Radio News/Talk

KERA 4.0 – 4.0, #7 – #8  

Notes: The +.6 (.4 – 1.0) registered by sports/talk KRLD-FM’s internet stream represents a tie for Dallas’ highest (6+) January 2024 – February 2024 increase, while similarly-formatted KTCK’s -.7 (5.6 – 4.9) is the market’s highest (6+) January 2024 – February 2024 decrease.

HOUSTON 

News/Talk

KTRH 3.6 – 3.4, #9 – #14  (Rockets)

KPRC . 3 – .4, #28 – #28  

News

KXYZ .1 – .1 #34 – #33

Sports Talk

KILT-AM 1.6 – .7, #21 – #25

KBME .6 – .5, #27 – #27  (Rockets)

KILT-AM Stream .3 – .1, #28 – #33

KFNC .2 – .1, #33 – #33

Public Radio News/Talk

KUHF 2.8 – 2.8, #19 – #17

ATLANTA

News/Talk

WSB-AM & WSBB 8.6– 7.3, #1 – #3

WFOM .6 – .5, #27 – #26

WGKA .3 – .3, #30 – #30

WAOK .2 – .1, #31 – #34

WAOK Stream .1 – DNA, #36 – DNA

WSRV-HD3 Stream DNA – DNA, DNA – DNA

News

WBIN .1 – DNA, #36 – DNA

Sports Talk

WZGC 4.2 – 3.6, #8 – #11 (Hawks)

WCNN 2.2 – 2.1, #16 – #17

WZGC Stream .8 – .5, #24 – #26 (Hawks)

Public Radio News/Talk

WABE 4.0 – 3.6, #9 – #11

WRAS  .7 – .5, #25 – #26

WABE-HD3 .1 – DNA, #36 – DNA

Note: News/talk WSB-AM & WSBB’s -1.3 (8.6 – 7.3) represents Atlanta’s highest (6+) January 2024 – February 2024 decrease.

PHILADELPHIA

News/Talk

WPHT 2.2 – 2.0, #16 – #15

WKXW 1.3 – 1.1, #23 – #24

WPHT Stream .7 – .8, #26 – #26

WURD .4 – .4, #28 – #27

WURD Stream .2 – .2, #30 – #29

WKXW Stream DNA – .1, DNA – #32

WDEL-AM DNA – DNA, DNA – DNA

News

KYW & WPHI 6.2 – 6.0, #5 – #5

KYW & WPHI Stream .1 – .3, #32 – #28

WTEL DNA – DNA, DNA – DNA

Sports Talk

WIP 7.0 – 5.7, #4 – #6

WIP Stream 2.3 – 2.0, #15 – #15

WPEN-FM 1.5 – 1.2, #21 – #22 (76ers, Flyers)

Public Radio News/Talk

WHYY 3.1 – 3.3, #10 – #12      

Note: Sports talk WIP’s -1.3 (7.0 – 5.7) represents Philadelphia’s highest (6+) January 2024 – February 2024 decrease. 

NASSAU-SUFFOLK (LONG ISLAND)

News/Talk

WABC 1.5 – 1.8, #18 – #17

WOR 1.1 – 1.2, #19 – #19

WLIR .1 – .2, #32 – #27

News

WINS-FM 4.8 – 5.1, #5 – #3

WCBS-AM 2.2 – 1.7, #15 – #18

WINS-FM Stream 1.0 – .7, #20 – #23

Business News WBBR .3 – .4, #26 – #26

WCBS-AM Stream .1 – .2, #32 – #27

Sports Talk

WFAN-FM & AM 4.6 – 2.7, #7 – #12 (Brooklyn Nets, New Jersey Devils)

WFAN-FM & AM Stream DNA – DNA, DNA – DNA (Brooklyn Nets, New Jersey Devils)

WEPN-FM DNA – DNA, DNA – DNA (Knicks, Islanders, Rangers)

Public Radio News/Talk

WSUF .3 – .2, #26 – #27

Note: Sports talk WFAN’s -1.9 (4.6 – 2.7) represents the highest (6+) January 2024 – February 2024 decrease by any station in these 12 PPM-markets.

RIVERSIDE

News/Talk

None

News

KFOO .1 – DNA, #21 – DNA

Sports Talk

KPWK .1 – .5, #21 – #19

Public Radio News/Talk

KVCR .4 – .5 #20 – #19

KPCC DNA – DNA, DNA – DNA

SAN JOSE

News/Talk

KSFO 1.8 – 2.1, #20 – #15

KSFO Stream DNA – .2, DNA – #30  

News

KCBS-AM & KFRC 5.2 – 5.4, #4 – #4

KCBS-AM & KFRC Stream DNA – .3, DNA – #26

KNEW .2 – .3, #28 – #26  

Sports Talk

KNBR 4.7 – 3.6, #5 – #7

KGMZ 2.8 – 2.0, #10 – #19 (Golden State Warriors)

KGO Stream .8 – .3, #26 – #26  

KTCT .3 – .3, #27 – #26   

KGO .2 – .2, #28 – #30  

KGMZ Stream DNA – DNA, DNA – DNA (Golden State Warriors) 

Public Radio News/Talk

None 

Notes: Sports talk KNBR’s -1.1 (4.7 – 3.6) represents San Jose’s highest (6+) January 2024 – February 2024 decrease.

Sharks’ games are carried on the Sharks Audio Network.

MIDDLESEX-SOMERSET-UNION 

News/Talk

WKXW 7.4 – 7.2, #1 – #2

WOR 2.7 – 3.6, #9 – #9

WKXW Stream .8 – 1.1, #20 – #18    

News

WINS-FM 2.7 – 2.4, #9 – #11

WCBS-AM .9 – .8, #19 – #19

WINS-FM Stream .5 – .5, #22 – #23

WCBS-AM Stream DNA – DNA, DNA – DNA

Sports Talk

WFAN-FM & AM 2.7 – 2.9, #9 – #10 (Brooklyn Nets, New Jersey Devils)

WFAN FM & AM Stream DNA – DNA, DNA – DNA (Brooklyn Nets, New Jersey Devils)

WEPN-FM DNA – DNA, DNA – DNA (Knicks, Islanders, Rangers)

Public Radio News/Talk

None 

Up next: February 2024 overviews for: Washington, DC; Boston; Miami; Seattle; Detroit; Phoenix; Minneapolis; San Diego; Tampa; Denver; Baltimore; and St. Louis.

Mike.Kinosian@gmail.com

Industry News

Beasley’s “97.5 The Fanatic” Unveils the “Kincade and Salciunas” Morning Show

Beasley Media Group announces its new morning drive show at sports talk WPEN-FM, Philadelphiaim “97.5 The Fanatic” as Andrew Salciunas moves from middays to partner with incumbent morning host John Kincade for the “Kincade and Salciunas” improgram, effective today (3/18). Kincade has been serving as the morning host since January 2021. Salciunas, has spent the past 10 years working his way up the ladder at the station, most recently hosting the 10:00 am to 2:00 pm show since Anthony Gargano left that role after a now-settled contract dispute with the company. In a statement, station PD Scott Masteller says, “I am truly excited to pair John and Andrew for a new sports show that will reflect the energy and passion of the Philadelphia sports fan.”

Industry Views

Pending Business: March Madness 2024

By Steve Lapa
Lapcom Communications Corp
President

imMarch is half over, and the Madness is just beginning.

Can you feel the social media buzz driven by countless fans from Florida and Iowa to California as they brag and bet on their favorite teams?

Advertising as well is turning to the tournament page and taking on the creative themes that talk to the millions of fans who will fill out their brackets in that new age science called “bracketology.” Is that basketball novice who wins the office money pool because the uniforms were just the right color still in the office? Or how about grandma beating a few experts because she really has been a fan for over 60 years. So much for the science behind “bracketology.”

Industry surveys project nearly $2.7 billion will be wagered during the madness as the dollars flow through legal venues. This year may be a little different as fans in Iowa play a unique role. More on that in a minute.

As a forever basketball fan and a fan of great marketing, March Madness is that rare intersection of high-level athletic performance and competitive marketing execution on full display in front of millions almost every day for nearly three weeks. The summer Olympics in Paris scheduled July 26-Aug 11, come close, but the Olympic games play to a multi-sport, truly global crowd. There is nothing else in sports and marketing that compares to the prolonged, daily intensity surrounding the “Big Dance,” and this year it is truly a dance.

Fans are in for a next-level experience as Iowa’s amazing Caitlin Clark puts Women’s March Madness on the sports map once and for all. This year the social media buzz will have the additional fandom buying every ticket in sight as Caitlin’s Iowa Hawkeyes sold out arenas around the country.

So, what does all this March Madness fandemonium have to do with what we do in sales and marketing? Let’s learn.

1. Watch for marketers who get the emotional connection with the core fans. This year’s messaging will broaden beyond what you might expect.

2. As demographics change, so will creative.

3. Although your marketing may be limited to your local market, watch for new categories that can open your thinking.

Nearly 133 years have passed since Dr. James Naismith grabbed a round ball and a basket. His goal was to invent a simple game to keep a group of young men active during those maddening winter months in Springfield, Massachusetts. If he could only have imagined what he started.

Steve Lapa is the president of Lapcom Communications Corp. based in Palm Beach Gardens, FL. Lapcom is a media sales, marketing, and development consultancy. Contact Steve Lapa via email at: Steve@Lapcomventures.com.

Industry Views

Monday Memo: Happy Campers

By Holland Cooke
Consultant

imFor spring break this year, Sarah and I revisited Sandals Grand Bahamian all-inclusive resort – NOT inexpensive, and very worth it. We’ve already booked same-week-next-year, and we think we know who we’ll see there then.

Among those we chatted-up at beach bars: Owner of a HVAC service company in Iowa. He arrived ahead of 16 employees and +ones (“the other 16 are back there keepin’ the heat on”). And get this: He said that, for some, it’s their first airplane travel. And they land in Nassau! WHAT a boss, eh?

Another business owner we met topped that! He had 38 inbound next-day for a long weekend. To qualify for this “President’s Club” trip, those 19 reps each moved a million dollars of product in 2023.

“Selling what?” I had to ask. “All the things nobody wants to buy,” he quipped. His company is a rack jobber, meaning it has agreements with retailers to display and sell products in-store. Think cigarette lighters and the thousand other items you see at gas stations and convenience stores.

Going right into Larry King mode, I learned about those sunglasses that retail for $19.99. He buys ‘em by the palette, 19 cents each. And when I asked “What was HOT 2 years ago, and is NOT now?” he replied, without hesitation, “masks.”

im

He caught my ear when he used the term “liberal” to describe regions. In talk radio, that’s a political term. But the way he used it reflects Michael Jordan’s famous quote, “Republicans buy sneakers, too.” Like politics, commerce is regionalized. And he spoke in practical terms: Phone charger cords sold in the northeast are predominantly iPhone-compatible. “Get much-south-of New York,” and Android cords are also popular.

Contributing to inflation: Pre-pandemic, the usual business model was that the store paid for what his company delivered. Some clients were big-enough to change that, to paying-upon-SALE, which bar codes enable. So, the rack jobber is on-the-hook for “inventory shrinkage” (shoplifting and pilferage). But the arm-wrestling continues… and at least 19 reps are winning.

Heading for our final-night-there dinner, we passed the President’s Club reception in a VIP area; and next morning at breakfast, we spotted President’s Club T-shirts. We expect to see more next year, because, as the boss winked, “those wives want to come back!” and they tend to be supportive of long workdays in the meantime. 😉

Holland Cooke (HollandCooke.com) is a consultant working at the intersection of broadcasting and the Internet. He is the author of  The Local Radio Advantage: Your 4-Week Tune-In Tune-Up,” and “Close Like Crazy: Local Direct Leads, Pitches & Specs That Earned the Benjamins” and “Confidential: Negotiation Checklist for Weekend Talk Radio.” Follow HC on Twitter @HollandCooke and connect on LinkedIn.

Industry News

Cumulus Media Partners with Rhode Island Football Club

Cumulus Media announces a new partnership with Rhode Island Football Club to broadcast select matches for the club’s inaugural 2024 season on WPRV-AM, Providence “790 The Score” andim news/talk/sports WXLM-AM, New London. The first match aired last Saturday (3/16) versus New Mexico United. An additional nine matches will air on the two stations. Cumulus regional vice president Holly Paras says, “I am delighted that our stations will enter into this new broadcasting partnership with Rhode Island FC and help to bring the Southern New England community the passion and drama of this new team and exciting sport.”

Industry Views

Michael Harrison: The Future of Radio Depends Upon What Those of Us in the Business Make It

im

TALKERS founder Michael Harrison appeared as a guest Wednesday on Frank Morano’s “The Other Side of Midnight” show (3/13) as part of his current “Scammers” interview tour promoting the new Gunhill Road “Damn Scammers (Get Off My Phone)” music video (www.scammersvideo.com). The conversation illuminated Harrison’s concerns about the rapid spread of scamming and fraud in the digital space but quickly expanded to a discussion about the pros and cons of AI and an existential look at the future of the radio platform itself.

Regarding the insidious growth of scams on the internet, Harrison said, “It is a major problem up there with terrorism, inflation, street crime, pandemics, uncontrolled immigration, and war… it’s corroding the quality of our lives, lowering the bar on integrity, and raising the level of disingenuousness that is becoming a ‘normal’ part of our culture.” Harrison attributes a major part of the problem to legislators being behind the curve on this, stating, “Historically, it takes time for legislation to catch up to changes in technology… now that technology is changing so rapidly it’s increasingly difficult for legislators to keep up with it. In many cases they don’t even have a clue as to how the internet operates.”

Regarding the issue of AI stealing jobs from broadcasters – particularly talent – going forward, Harrison was blunt: “Just like all technology, AI is a double-edged sword and can be dangerous.  But in the case of art, people have always accused new technologies in art as somehow being fake and ‘cheating’ but history has consistently shown that today’s technology is tomorrow’s art. Regarding the loss of jobs for radio talent, it all depends on what you bring to the table. If you are a basic announcer, meaning you read most of your content from a script or apply a very limited range of verbiage such as time, temperature, news and the simple intros and outros of songs – watch out, you will likely lose your job. But if you’re a talk show host, analyst, interviewer, or commentator – all you have to do is work a little harder… you have to be even more original. AI can only draw upon and synthesize what’s already out there. You’ll have to stay ahead of the AI learning curve. All AI can actually do is realistically recreate monologues and dialogue that are in the category of worn-out talking points. If that’s what you are currently doing on the air, you’ll be replaced by AI and no one will notice.”

Regarding the future of radio and its ongoing viability in the digital era, Harrison said that it depends on whether those of us in the industry actively create radio’s relevant future or abandon it out of fear or simple lack of ideas. Harrison warned, “The use of ‘audio’ as a description of this medium is short-sighted. Radio is an esthetic… complex and organic. All radio is audio but not all audio is radio. Putting up a sign on radio calling it audio would be like owning a restaurant and calling it ‘food’ or a specific brand car dealership and calling it ‘transportation.’” Listen to the interview here

Industry News

“Material Weaknesses” Prevent Urban One from Timely Filing

Urban One notifies the Securities and Exchange Commission that it is unable to file its Annual Report on Form 10-K for the fiscal year ended December 31, 2023, before today’s due date (3/15). The company says additional time is needed for it to compile and analyze supporting documentation in order to complete the Form 10-K and in order to permit the company’s independent registered public accountingim firm to complete its audits of the consolidated financial statements and internal control over financial reporting included in the Form 10-K. Urban One expects its auditor will issue an unqualified opinion on the consolidated financial statements. The reason for the delay is that Urban One has identified material weaknesses in its internal control over financial reporting and as a result, expects some of its internal controls over financial reporting and disclosure controls will be ineffective as of December 31, 2023. The Annual Report on Form 10-K for the year ended December 31, 2023, will describe these material weaknesses, and the Company is implementing plans to remediate them. The company says it does not anticipate any changes to its previously audited financial statements, nor does it expect to report financial results for the fourth quarter and full year ended December 31, 2023 that are materially different from the financial guidance range previously provided by the company during its third quarter earnings call.

Industry Views

Steve Weisman is This Week’s Guest on Harrison Podcast

Noted attorney and respected talk media commentator Steve Weisman is this week’s guest on the award-winning PodcastOne series, “The Michael Harrison Interview.” A prolific author and lecturer who teaches White Collar Crime and Media Law at Bentley University in Boston, Weisman is one of the nation’s leading experts on scams, identity theft and cybersecurity.  His widely read blog, Scamicide, provides daily updated information about the latest scams, identity theft schemes and cybersecurity developments. He recently testified before the U.S. Senate Special Committee on Aging about the dangerous proliferation of scams being targeted to America’s senior population. Harrison – a longtime outspoken foe of digital-era corruption – states, “Our podcast this week is aimed at shedding light on the dark corners and back alleyways of our modern society in which scammers, fraudsters and cyber criminals are flourishing… they steal our identities, our money and our peace of mind. Our loss of privacy and security is a loss of freedom and our legislators on both sides of the aisle remain basically clueless. In an era in which talk show hosts are rightfully obsessed with street crime, terrorism and immigration run amok, it is surprising there is not more attention being paid to this insidious social cancer born of advanced technology and civic decay.” Listen to the podcast in its entirety here.

Industry News

Audacy Announces College Hoops Betting Series

Audacy announces the return of “You Better You Bet Countdown to Tip-Off,” a four-episode series of special men’s college basketball tournament programming set to air on March 17, 23, 30 and April 6im from 8:00 am to 10:00 am ET on 90 Audacy stations nationwide. Led by Nick Kostos and Ken Barkley, co-hosts of “You Better You Bet,” “BetQL Countdown to Tip-Off” will serve as breakdowns of the men’s college basketball tournament, featuring a mix of sports betting insight. The show will also welcome talent from across Audacy’s portfolio of sports stations.

Industry News

Good Karma Brands Ends Use of Nielsen Ratings

Good Karma Brands began 2024 without subscribing to Nielsen Audio’s PPM ratings, according to GKB CEO Craig Karmazin, who told Newsday’s Neil Best, the company is not relying on a system that rates just one delivery stream for content. Best’s piece focuses on GKB’s “ESPN New York” (WEPN-FMim and WEPN-AM), but Karmazin said the move had nothing to do with his company not renewing its lease on WEPN-FM (which ends later this summer) but that it’s a company decision. TALKERS noticed that news/talk WTMJ, Milwaukee did not appear in Nielsen’s January PPM survey and reached out to GKB for an explanation, but the company did not reply to our request. Karmazin told Best, “It’s outdated to use one form of media to measure a show, especially one that doesn’t reflect the entire listening audience and viewing audience across all the different ways we distribute our media now.” See the Newsday piece here.

Industry News

Westwood One Debuts New Daily Feature

Cumulus Media’s Westwood One is launching a new two-minute feature titled, “Today in Women’sim Sports,” on Monday (3/18). The program will cover the athletes, coaches, teams, and sports that have contributed to the explosive worldwide growth of women’s athletics in recent years. The rotating cast of female sports broadcasters includes Laura Okmin, Maggie Gray, Olivia Harlan Dekker, Amber Theoharis, and Amy Lawrence.

Industry News

TALKERS News Notes

New York City radio personality Jim Kerr – host of the “Jim Kerr Rock and Roll Morning Show” on iHeartMedia’s Q104.3 – is celebrating 50 years on the air in the Big Apple. Kerr began hosting morning radio in New York City on March 18, 1974. The station is planning a week of special events to commemorate Kerr’s incredible achievement.

Triton Digital announces its partnership with ID5 to introduce rich audience data to Triton’s Audio Marketplace. Triton says this partnership will improve advertising targeting and addressability in the audio space while complying with privacy regulations globally. Triton chief product officer Benjamin Masse says, “ID5’s ID technology is transforming how the advertising world operates through the creation of listener profiles and its privacy-first approach. Providing access to these listener profiles, supported by rich data, will enhance the value of the inventory available in the Triton Digital Audio Marketplace. We are encouraged by the promising results we have witnessed so far and are excited to be partnering with ID5 to bring this technology to more advertisers.”

PodcastOne announces the extension of its partnership with A+E Networks for the exclusive sales and distribution rights to true crime podcasts “Cold Case Files” and “I Survived.” As part of the agreement, the two media companies will expand their relationship and introduce two new podcasts based on A&E’s long-running television programs, “American Justice” and “City Confidential.”

Industry News

Audacy Issues Performance Update as it Awaits FCC Approval

Audacy releases a performance update as it waits to emerge from Chapter 11 reorganization saying it “is pleased to report a strong start to 2024, driving significant sequential acceleration across key financial metrics and performance indicators. The Company is providing this update to deliver additional visibility on its progress since receiving court approval of its consensual pre-packaged Plan of Reorganization onim February 20.” Audacy awaits FCC approval to complete its restructuring and plans to file its 2023 10-K later this month. The company says it experienced revenue growth of 1% in January, led by a 1% increase in radio revenue and a 7% increase in digital revenue. Audacy chairman, president and CEO David Field comments, “Audacy is off to a strong start in 2024, driving accelerated financial and operating performance, including solid early growth in revenues, key digital metrics, and audience and revenue shares. We look forward to a bright future, capitalizing on our best-in-class balance sheet and our scaled leadership position in the dynamic audio market, distinguished by our exclusive premium content and top positions across the country’s largest markets.”

Industry News

BIA Advisory Reduces Predicted 2024 U.S. Ad Spend

BIA Advisory Services updates its 2024 U.S. Local Advertising Forecast, estimating revenue across all media in the U.S. will reach $172 billion in 2024, an increase of 9.3 percent over 2023. This revision is a reduction of 2% from the forecast published last October. BIA Advisory says the rise will be driven byim local political and other key local vertical ad spend, and significant ad growth for connected TV/over-the-top (CTV/OTT), TV OTA, and TV Digital. BIA VP of forecasting & analysis Nicole Ovadia states, “As expected, local political advertising will be substantial this year, and it’s fueling spend across the media landscape. Our slight adjustment down for this year is mainly due to mixed economic signals, a slowdown in certain consumer purchases, and lower than expected spending in Digital and Direct Mail advertising at the end of 2023 that may flow into this year. However, we still anticipate 2024 to be better for local advertising than 2023 and certain media like TV OTA, TV Digital, and CTV/OTT are growing substantially.”

Industry News

BFoA Announces Leadership and Lowry Mays Awards Recipients

The Broadcasters Foundation of America announces the recipients of the 2024 Leadership Awards and the Lowry Mays Excellence in Broadcasting Award. The Awards will be presented at the BFOA Annual Breakfast on April 17 at the Encore Resort during the NAB Show in Las Vegas. Leadership Awards are given annually in recognition of career contributions to the broadcast industry and theim community at-large. The 2024 Leadership Awards honorees are: Don Bouloukos, CBS and ABC Radio executive; Frank Comerford, chief revenue office, president, commercial operations, NBCU Local; Traug Keller, president, ABC Radio Network/SVP, ESPN Radio; Kathleen Kirby, partner, Wiley; Mike McVay, president, McVay Media Consulting; and John Rouse, EVP, ABC Affiliate Relations, Disney Platform Distribution.  The Lowry Mays Excellence in Broadcasting Award is bestowed annually on an individual in broadcasting whose work exemplifies innovation, community service, advocacy, and entrepreneurship. The 2024 Lowry Mays Excellence in Broadcasting Award recipient is Erica Farber, president & CEO, RAB. The Broadcasters Foundation Breakfast is complimentary to all in broadcasting. You can register here.

Industry News

TALKERS News Notes

Talk host Lars Larson inks a four-year contract renewal with Alpha Media to continue his role as host of his 12:00 noon to 4:00 pm show on news/talk KXL-FM, Portland.

Zionist Organization of America is honoring Newsmax CEO Christopher Ruddy, with its Zionist Hero Award on Sunday (3/17) in Davie, Florida, at its “Heroes for Israel” gala. Also, Rep. Elise Stefanik, R-N.Y., will be honored with the ZOA’s Dr. Miriam and Sheldon G. Adelson Defender of Israel Award.

Compass Media Networks, in partnership with the Big Ten Conference, is broadcasting exclusive, national audio coverage of all rounds of the TIAA Big Ten Men’s Basketball Tournament live from the Target Center in Minneapolis. This marks Compass Media Networks’ 15th year of coverage. In addition to continuous coverage on SiriusXM’s College Sports Radio Channel, the Big Ten Radio Channel, and the Varsity app, broadcasts will be heard nationwide on over 125 terrestrial stations.

Auddia Inc announces a partnership with Sounds Profitable, a podcasting research and advocacy firm. Auddia CEO Michael Lawless states, “We’re delighted to kick off this partnership. While we were developing our latest AI and Natural Language Processing (NLP) technologies aimed at podcasting audio, it became clear that the opportunities to integrate this tech into other platforms outweighed the benefits of simply launching the feature in a beta trial within the faidr app. We are prioritizing this new integration initiative, and partners like Sounds Profitable are going to be key to its success.”

Industry News

Radio Pro Ron St. Pierre Dies Unexpectedly

Rhode Island native and longtime programmer and air personality Ron St. Pierre died on Monday (3/11)im at age 69 after suffering a heart attack. St. Pierre served with WABC, New York during his career but worked much of his career in Rhode Island radio and TV. He programmed talk outlets including WPRO-AM, WHJJ-AM, and sports talk WPRV-AM in Providence and anchored sports on WPRI-TV, Providence. He is a member of both the Rhode Island Radio and Television and the City of Pawtucket Halls of Fame. He is survived by his wife Patti. Read the RINewsToday.com obit here.

Industry News

WWO Blog: Edison’s Ad Supported Audio Data

This week’s blog post from Cumulus Media’s Westwood One Audio Active Group looks at data from the Edison Research Q4 2023 Share of Ear study focusing on data regarding ad-supported audio, as the post says, “what advertisers care about.” Seven key takeaways analyzed include: 1) Advertisers need to “take the me out of media” as they wildly overestimate Spotify and Pandora audiences andim dramatically understate AM/FM radio’s shares; 2) AM/FM radio represents the dominant ad-supported audio platform with a 68% overall share and a massive 86% in-car share; 3) In a typical day in America, 95% of Americans never listen to ad-supported Spotify. 94% never listen to ad-supported Pandora; 4) Podcasts’ audience soars. At a 20% share of ad-supported audio, podcasts now represent one out of every five minutes of U.S. ad-supported audio; 5) Among registered voters, AM/FM radio leads in ad-supported audience share (68%) followed by podcasts (21%); 6) After a pandemic lull, the proportion of AM/FM radio listening occurring in-car roars back; and 7) Powered by podcasts, spoken word is on a tear: 40% of all time with ad-supported audio goes to spoken word, up from 27% pre-pandemic. See the blog post here.

Industry News

2024 iHeartPodcast Awards Presented at SXSW in Austin

The 2024 iHeartPodcast Awards Presented by The Hartford took place live at SXSW in Austin, Texasim last night (3/11). The event was also exclusively video streamed on iHeartRadio’s YouTube channel and broadcast across iHeartMedia radio stations nationwide and on the iHeartRadio app. Winners were named in 32 categories, including Podcast of the Year, which went to “New Heights.” Entertainer Lilly Singh presented the award to co-hosts Jason Kelce and Travis Kelce, who accepted the honor via video. See the complete list of winners here.

Industry News

TALKERS News Notes

Edison Research just released its charts of the Top 25 Podcasts in the UK for the fourth quarter of 2023 and it’s interesting to note that the only U.S.-produced podcast to make the top 25 was “The Joe Rogan Experience,” which was #1 in the UK as it was in the U.S.

Cumulus Media announces that its subsidiary, Cumulus Media New Holdings Inc (the “Issuer”), is extending the Early Tender Time in its previously-announced Exchange Offer and Consent Solicitation (the “Exchange Offer and Consent Solicitation”), in which the Issuer offered to exchange any and all of the Issuer’s outstanding 6.750% Senior Secured First-Lien Notes due 2026 (the “Old Notes”) for new 8.750% Senior Secured First-Lien Notes due 2029 (“New Notes”), to be issued by the Issuer, upon the terms of and subject to the conditions set forth in the confidential offering memorandum and consent solicitation statement dated February 27, 2024 (the “Offering Memorandum”). Capitalized terms used but not defined in this press release have the respective meanings ascribed to such terms in the Offering Memorandum. The Issuer is extending the previously announced Early Tender Time to 5:00 pm ET on March 18, 2024.

Industry News

Morning Drive Changes at WHO, Des Moines

The morning drive team of Maxwell Schaeffer and Amy Sweet are out at iHeartMedia’s news/talk WHO-AM, Des Moines after a little more than three years in the role. The duo took over for Van Harden, who retired at the end of 2020. iHeartMedia has made no announcement regarding its plans for theim WHO morning show. Today, Simon Conway – the station’s PM drive host – was part of the on-air team. Amy Sweet posted the following message to Facebook, “Our sincere appreciation goes out to every listener who has tuned in to WHO over the years, making it possible for us to build upon the rich tradition of excellent programming that sets us apart from other stations. We have truly enjoyed connecting with each one of you through various initiatives designed to foster deeper connections within our beloved community. As we move forward into unknown territories, we are filled with anticipation and hope for what lies ahead!”

Industry News

Audacy Reveals Connected Car Study Results

Audacy releases the results of four surveys conducted between 2021 and 2023 designed to explore the connected car experience with the goal of deciphering what truly captivates drivers. Audacy says audio “emerges as the driving force behind an unforgettable journey.” Two-thirds of drivers listen to AM/FM radio, 20% more than music library streaming. Moreover, 45% of respondents want their next connected car to have voice activation. Driver behaviors have witnessed a significant shift in the last two years, with a 10% increase in accessing audio through the dashboard from 2021 to 2023, while phone usage forim audio experienced a 17% decline. The study identified radio app and voice users as super users who shared common traits and expectations. Audacy notes, “These highly engaged individuals demand seamless transitions for Audio across their home, phone, and car systems… Moreover, they exhibit readiness to spend, particularly in high-budget categories like home improvement and financial services, responding actively to targeted radio ads. For advertisers, crafting personalized ads targeted at these audiences presents an exceptional opportunity to guide listeners through all stages of the purchase funnel.” Other key findings of the study include: 1) Nearly half of radio app users sought information about advertised products online after hearing an ad in the car, compared to 22% of all listeners; 2) 31% of radio app users and 27% of voice users visited the store they heard about, doubling the rate of all listeners; and 3) 27% of radio app users purchased advertised products, more than doubling the rate of all listeners. See the study here.

Industry Views

Monday Memo: MAKE MONEY on YouTube

By Holland Cooke
Consultant

imSell a local advertiser a promotion – a contest which awards a major prize from the advertiser’s inventory – to the winner who creates the best commercial for the advertiser.

Simplify the entry process by simply making “Send us your YouTube link” the means-of-entry. Then, you can embed finalists’ YouTube players on a-page-of-entries, (sponsored by the advertiser). And you can use the YouTube hit count to determine the winner. Sure, contestants will hype-the-clicks. The bigger the numbers, the better.

im

The Free Prize Inside: You don’t just expose advertiser and contest to YOUR cume. You’re showing it to YouTube’s cume! So, pack those keywords.

And/or: Invite listeners to do a commercial for the station!

Holland Cooke (HollandCooke.com) is a consultant working at the intersection of broadcasting and the Internet. He is the author of “Close Like Crazy: Local Direct Leads, Pitches & Specs That Earned the Benjamins” and “Confidential: Negotiation Checklist for Weekend Talk Radio.” Follow HC on Twitter @HollandCooke and connect on LinkedIn.

Industry News

Wayne Allyn Root Visits Mar-a-Lago

im

Las Vegas-based, nationally syndicated talk host Wayne Allyn Root (left) recently visited Mar-a-Lago where he met with former President Donald Trump (right).  While there, Root also served as emcee for a U.S. Senate fundraiser. Root, who’s radio show is syndicated by USA Network and hosts programs on Newsmax and Real America’s Voice TV, says he’s interviewed Trump 14 times and asked the former president if that’s a record. Trump replied, “Fourteen interviews, that means I like you. I think you’re very close to #1 Wayne.”

Industry News

TALKERS News Notes

Podcast producer Wondery renews its agreement with audio analytics and research platform Veritonic Wondery head of ad management Alyson Sprague states, “We choose to work with Veritonic based on their industry-leading creative measurement solutions, and their ability to deliver actionable insights at scale through an easy-to-use dashboard and UI. We are thrilled to offer this benefit to our customers, and to support insights-driven decisions around media planning and audio creative.”

Podcast advertising sales firm AdLarge announces today that “HR Besties” joins the company’s podcast portfolio. “HR Besties” is hosted by the three human resources experts who are behind some of social media’s most popular HR accounts. With followings of over 3.7 million on TikTok and Instagram alone, the “HR Besties” are known for sharing their honest yet entertaining experiences and perspectives as well as their hilarious takes on HR nightmares that “may or may not be based on true events.”

Industry News

MIW Releases Gender Analysis Study

Mentoring and Inspiring Women in Radio, Inc releases its latest annual MIW Gender Analysis Study (based on raw data collected by PrecisionTrak in 2023) that compiles and analyzes the number of women in radio broadcasting who are rising to the ranks of management – general manager, sales manager, and program director/brand manager. For the general manager position, 22.17% (2,356im stations) had women holding the position in 2023 (+2% over 2022). In 2004, females represented 14.9% of GMs. In the top 100 markets, 23.96% (828 stations) were managed by women (+1% over 2022). Overall, the best management opportunities for women in radio continues to be in sales management as 34.37% (3,476 stations) had a woman sales manager in 2023 (basically flat from 2022). MIW calls program directors/brand managers “the greatest challenge for women in radio management” as women currently program 11.50% (1,173 stations) – basically flat from 2022. In the top 100 markets, female programmers now represent just 10.14% of the total number of PDs, which is another drop of over 3% from 2022. MIW Board president Ruth Presslaff says, “Navigating today’s landscape poses unique challenges for both the industry at large and women in particular. Our commitment to fostering change remains unwavering. Through MIW’s array of mentoring initiatives, we not only recognize but also amplify the voices of women. We are beyond grateful to the companies and individuals who champion our mission. As we press forward, we eagerly anticipate seizing new opportunities to empower even more women in the year ahead.”

Industry News

HUGE SUCCESS: UN World Radio Day 2024 Achieves a Record Level of Participation

im

The 13th annual edition of World Radio Day (WRD) celebrated this past February 13 saw a record number of UNESCO Member States joining in the celebrations, with over 150 countries taking part. Particularly of note was the spread of commemorations throughout geographical regions. According to the WRD Secretariat, many broadcasters and radio stations worldwide aired special programs or news segments, and authorities in different countries organized or participated in events, highlighting the continued relevance and importance of radio. As part of WRD this year, UNESCO led an initiative partnering with 14 regional and international broadcasting organizations, urging car manufacturers to keep terrestrial radio receivers in vehicles to preserve information as a public good. (https://www.unesco.org/en/days/world-radio/broadcasters-call). The call was highly successful and broadly taken onboard by international opinion leaders. Engagements, reach and impressions on social media platforms were also huge, with millions of individual and institutional posts attesting to the importance of radio. Authorities at UNESCO tell TALKERS, “From the sheer number of observances of World Radio Day, it is clear it is a major UN day celebrated globally.” TALKERS publisher Michael Harrison, who served as executive advisor to UNESCO for WRD 2024 states, “This positive news about the effectiveness of this year’s celebration serves as an inspiration to the millions of us around the globe who recognize radio’s first century informing, educating and entertaining with the belief that it will continue to be an iconic and vitally relevant platform for the betterment of society for many years to come.”

Industry News

Saga Ahead of Schedule on Digital News Sites

Saga Communications CEO, president & director Chris Forgy says the company is moving at a pace to beat its goal of launching online news sites in 16 markets by the end of the year. Forgy made theim comment as part of his Q4 2023 earnings call yesterday (3/7). The company is already operating ClarksvilleNow.com in the Clarksville, Tennessee market and had forecast to have more markets up and running by the end of this year. He says, “As of today, I’m pleased to announce that we have already generated over $1 million in prebooked revenue for 2024, and the year-end timeline has been accelerated to have not 16 but 18 markets online by the end of – not the end of the year – but by the end of quarter two.”

Industry News

Independent Radio Reporter Joe Lindsley in Ukraine is This Week’s Guest on Harrison Podcast

Joe Lindsley, editor of UkrainianFreedomNews.com, is this week’s guest on the award-winning PodcastOne series, “The Michael Harrison Interview.” For the past two years-plus, he has been broadcasting from the city of Kyiv and other locations in Ukraine where he is covering the war for WGN, Chicago and an array of social media platforms. A broadcaster with a colorful media history, Lindsley is an alumnus of the University of Notre Dame, who began his career at the Weekly Standard magazine, and then had a tumultuous career at FOX News Channel as Roger Ailes’ protege. He was prominently featured as a character portrayed by actor Emory Cohen in the Showtime mini-series titled, “Loudest Voice.”  In early 2020, he landed in Ukraine for a speaking gig at a media conference at Ukrainian Catholic University just as the world began shutting down because of Covid. Anticipating a calm and free environment in Ukraine for weathering a pandemic, he chose to stay during the worldwide lockdowns. When Russia invaded, he committed to “staying and reporting every day until victory.” His 10-minute daily reports are heard live every weekday morning on WGN’s Bob Sirott show where they are very well-received for informational thoroughness and insight into the lives of the brave Ukrainian people. Listen to the podcast in its entirety here.