Industry News

Independent Radio Reporter Joe Lindsley in Ukraine is This Week’s Guest on Harrison Podcast

Joe Lindsley, editor of UkrainianFreedomNews.com, is this week’s guest on the award-winning PodcastOne series, “The Michael Harrison Interview.” For the past two years-plus, he has been broadcasting from the city of Kyiv and other locations in Ukraine where he is covering the war for WGN, Chicago and an array of social media platforms. A broadcaster with a colorful media history, Lindsley is an alumnus of the University of Notre Dame, who began his career at the Weekly Standard magazine, and then had a tumultuous career at FOX News Channel as Roger Ailes’ protege. He was prominently featured as a character portrayed by actor Emory Cohen in the Showtime mini-series titled, “Loudest Voice.”  In early 2020, he landed in Ukraine for a speaking gig at a media conference at Ukrainian Catholic University just as the world began shutting down because of Covid. Anticipating a calm and free environment in Ukraine for weathering a pandemic, he chose to stay during the worldwide lockdowns. When Russia invaded, he committed to “staying and reporting every day until victory.” His 10-minute daily reports are heard live every weekday morning on WGN’s Bob Sirott show where they are very well-received for informational thoroughness and insight into the lives of the brave Ukrainian people. Listen to the podcast in its entirety here.

Industry News

TALKERS News Notes

iHeartPodcasts – along with creator and producer Lars Jacobson – announce “Fodor’s Guide to Espionage.” This series is based on the true story of popular travel writer Eugene Fodor who secretly used his profession as a cover to spy for the CIA. Taking place in the 1960s, it is a globetrotting, jet-setting spy series centered around the biggest events of the Cold War that will take listeners on an exotic vacation and high stakes spy mission every week.

Cumulus Media’s Westwood One is presenting 24 NCAA Men’s and Women’s Basketball games from Conference Championship Week. Coverage begins tomorrow (3/9) with the Ohio Valley Conference Championship game, and continues through Selection Sunday, March 17, with broadcasts that day of the Ivy League, the SEC, and the American Athletic Championship games. Westwood One will also broadcast Selection Sunday, which will reveal the 68-team field for both the men’s and the women’s tournaments. Jason Horowitz will host Selection Sunday coverage with PJ Carlesimo and Debbie Antonelli as analysts.

Industry News

Saga Communications Q4 2023 Dips 3.3%

Saga Communications reports its operating results for the fourth quarter of 2023 and for the full year of 2023. The company reports Q4 2023 net revenue of $29.1 million, a decline of 3.3% from the same period in 2022. The company adds that political impacted the quarter’s performance as for the quarter Saga had $407 thousand in gross political revenue this year compared to $1.9 million for the same period last year. Without political revenue the company’s gross revenue for the quarter would haveim increased approximately 1% compared to last year. Saga says net income for Q4 of 2023 was $2.5 million, compared to net income of $4.3 million for the fourth quarter last year. For the full year of 2023, net revenue was $112.8 million, a decline of 1.8% from the full year of 2022. Net income rose year-over-year to $9.5 million in 2023 from $9.2 million in 2022. Saga says its balance sheet reflects $40.2 million in cash and short-term investments as of December 31, 2023, and $30.4 million as of March 4, 2024. It expects to spend approximately $5 million to $5.5 million for capital expenditures during 2024. As previously announced, Saga has entered into an agreement to purchase stations serving the Lafayette, Indiana radio market for $5.3 million. This acquisition is expected to close during the second quarter of 2024. Also announced today is Saga’s paying a regular quarterly cash dividend of $0.25 per share on March 8, 2024. The aggregate amount of the quarterly dividend will be approximately $1.6 million.

Industry News

Edison Research: X (Twitter) See 30% Drop in Usage

Teasing the release of its Infinite Dial 2024 research project to be done at Podcast Movement Evolutions on March 28, Edison Research presents some data on X (formerly known as Twitter). At the time of Elon Musk’s takeover of Twitter in the fall of 2022, 27% of the total population in the U.S. reported usingim Twitter. In the 2024 Infinite Dial, 19% of the total population in the U.S. are using X – a 30% drop. Edison says, “While The Infinite Dial has recorded many incremental changes over its long history, a 30% change in any metric year-over-year is incredibly rare and noteworthy, acknowledging that in 2022 and 2023 the survey referred to the service as ‘Twitter’ and in 2024 it referred to the service as ‘X (formerly known as Twitter).’ Keep in mind this is not a measure of subscribers or Twitter/X accounts, but a measure of people who say they are ‘currently ever’ using the service. In addition to this overall usage drop, Twitter/X saw declines in monthly and weekly usage.”

Industry News

TALKERS 2024: Radio and Beyond Set for Friday, June 7

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TALKERS 2024, the 27th annual edition of the talk media industry’s longest-running and most important national conference is set and going to be one of the storied event’s most important installments. The power-packed, one-day event will again be presented by TALKERS on Friday, June 7, 2024, on the campus of Hofstra University in Hempstead, New York in association with the prestigious university’s multi-award-winning station WRHU Radio. TALKERS publisher Michael Harrison says, “We are delighted to be able to join forces again with our colleagues at Hofstra – the site of our very successful 2023, 2022, 2021 and 2016 events – and enjoy the remarkable resources that its Lawrence Herbert School of Communication brings to the table.” TALKERS 2024 will boldly address key issues – some existential – facing the talk radio and talk media industries at this dramatically critical juncture of rapidly accelerating technological and societal change as well as identifying the remarkable opportunities inherent in these developments. The focus, as always, will be on talk radio and its changing relationship with the larger arena of “audio” and “video” including podcasting, satellite, and digital venues. News/talk, sports talk, all-news, and general talk will be amply covered. The conference will also provide participants with unique and powerful networking opportunities. There will be over 50 top industry speakers and registration will be limited to insure intimacy. Attendance at the conference is limited to members of the working media and directly associated industries as well as communication students enrolled in accredited learning institutions. All attendees will be required to register in advance on the phone payable by credit card. Because attendance will be limited and the agenda outstanding, the conference is again expected to be an early sellout. The all-inclusive registration fee covering convention events, exhibits, food, and services for the day is $379. Take advantage of the early bird fee of $279 available until 5:00 pm ET on Friday, March 15. Because space will be limited and a sellout is anticipated, all registrations are non-refundable. To register for TALKERS 2024 or to obtain sponsorship information, call Barbara Kurland at 413-565-5413. Nearby hotel information will be posted here shortly.

Industry News

Mary Ayala Named PD for iHM’s San Diego Talkers

iHeartMedia San Diego promotes Mary Ayala to program director for news/talk KOGO-AM “Newsradio 600,” talk KLSD-AM “The Patriot AM 1360,” and sports talk KGB-AM “San Diego Sports 760.” Ayala hasim been serving as assistant program director and executive producer. iHeartMedia San Diego market president Noreen Ippolito says, “Mary has been a part of our cluster for many years and is more than ready to take the lead role of our talk stations. She’s smart, experienced, and incredibly detailed with her work.” Ayala comments, “This is an exciting time to be taking over the program director position for these brands. Each station has its own distinct flavor, and all of them are filled with great talent I’m looking forward to working with.”

Industry Views

SABO SEZ: Here are Five Original Ideas Worth Stealing

By Walter Sabo
Consultant, Sabo Media Implementers
A.K.A. Walter Sterling
Radio Host, “Sterling On Sunday”
Talk Media Network

imOriginal ideas are golden and rare. Here are five ideas worth stealing because of their novelty, success and oh-wow factor!

THE SECRET OF A GREAT TALK STATION – Tom Bigby founding program director of WIP Philadelphia.  Tom turned up a large black knob to his left and it fed the phone screeners doing their work. He could monitor all calls coming in and how they were screened. He recorded all screener conversations and “I do air check sessions with the screeners.” declared Mr. Bigby.

ENTER AND YOU COULD WIN ALL THE CLOTHES – FOX FM Melbourne Australia. Every year FOX FM hosted the FOX FASHION SHOW at a mall. The event drove entries for a contest that awarded tickets to the show. Ok, normal.

Surprise: “And one listener will win all the clothes.” At the time, 2002, Brad March was the head of programming for owner, Austerio.

WE’LL BOOST SECURITY. When New Jersey 101.5 started, John and Ken hosted PM Drive – yes that John and Ken of KFI deserved fame. The hot topic was the station’s fantasy to eliminate tolls on the Jersey Turnpike. No one considered that eliminating tolls would mean firing unionized toll takers… in New Jersey.Somebody thought that was a bad idea and slashed the tires in the station’s parking lot. Lame owners would have shut down the topic. Bob McAllan, CEO of Press Broadcasting had no problems with the topic. His response:  Heavy investing in hurricane fencing and super-bright lights for the building’s exterior. Bob kept the staff fearless and that is why the station is a success to this minute.

SOMEBODY’S GOT TO BE IN THE BUILDING ALL NIGHT.  Thanks to the kindness of strangers, Sterling On Sunday and my guest host appearances for Westwood One have originated from great radio facilities throughout the northeast. Great empty facilities. After 10:00 pm clusters of stations housed in state of the art installations operate without one human body in the building. Not one, not a board op, or night editor, or anybody. It’s spooky and irresponsible. What if?? Dave LaBrozzi, Program Director of KDKA engaged a group of eager interns to work in the beautiful KDKA newsroom all night. Great training for the students and smart service to Pittsburgh.

WEBSITES ARE DIFFERENT. Radio 538 is the hot top 40 in the Netherlands. Dan Mason and I consulted them and learned that they recognized that a website is not a radio station. They built web content that had nothing to do with the radio station, except in spirit, but was very appealing to online consumers. Note that all of the stars on online video are native to the medium. Hollywood stars who tried to cross to digital, failed. Different medium. Build web-only content for traffic success.

Walter Sabo hosts “Sterling On Sunday” – a 10-year network success heard on stations such as KMOX, St Louis; WPHT, Philadelphia; KFBK, Sacramento; and KDKA, Pittsburgh. His company, Sabo Media has delivered audience growth for SiriusXM, Hearst, FOX Television and other media titans. He can be reached at walter@sabomedia.com www.waltersterlingshow.com

Industry News

Joey Reynolds Recovering from Fall

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Radio personality Joey Reynolds is pictured here at a New York hospital recovering from a fall at his Manhattan apartment on February 28. Reynolds’ friend Art Vuolo tells TALKERS thatim Reynolds fell from his bed, head-first onto a hardwood floor where remained in various stages of unconsciousness for more than 20 hours before being found by his landlord. Vuolo will travel to New York in two weeks. Well-wishers may send cards for Reynolds to: PO Box 55 Walled Lake, MI 48390. Emails are being collected by Vuolo at artvuolo@aol.com. Pictured with Reynolds here are: Reynolds’ daughter Kristen Marti on his right and friend Karen King behind Reynolds’ sister Judy.

Industry News

FCC Approves WMVP-AM, Chicago Transmitter Move

The Federal Communications Commission approves the transmitter moves and nighttime power reduction requested by Good Karma Brands for WMVP-AM, Chicago. The FCC denied the objectionim filed by Albert Adam David, who claimed the changes would create interference for other licensees. Good Karma proposes to relocate the WMVP facility approximately 31 kilometers to the currently licensed nighttime transmitter site of WCPT-AM, Willow Springs, Illinois. Good Karma proposes to retain WMVP’s Class A designation, operating frequency (1000 kHz), and 50 kW daytime operating power, but reduce nighttime operating power to 37 kW while diplexing nighttime transmissions with WCPT (WCPT broadcasts at 1.5 kW on a different frequency).

Industry News

Nashville’s “104.5 The Zone” Renews Buck Reising Show

Nashville sports talk host Buck Reising renews his contract with Cumulus Media to continue as host of the midday program, “The Buck Reising Show,” on WGFX-FM “104.5 The Zone.” Reising also hosts an NFL podcast called “The Install Live,” with executive producer and co-host Greg Cosell, in addition toim other content he creates with the station’s partnership with A to Z Sports. Cumulus Nashville VP and market manager Allison Warren says, “In the heart of Middle Tennessee, where sports pulse through our veins, we proudly announce the contract extension for our dynamic midday host, Buck Reising. Our airwaves resonate with the thrill of victory, the agony of defeat, and the unwavering passion of fans. As the must-listen sports station, we’re more than a frequency; we’re the heartbeat of every game, every play, and every championship.” Reising comments, “I’m so grateful to ‘The Zone’ and Cumulus for believing in and investing in Lucas, Jackson, and me. We could not be happier to continue to do the show for such an incredibly supportive audience and the city that we love. We’re just getting started.”

Industry News

WRVA, Richmond’s Jeff Katz Raises Funds for The Friendship Circle

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Pictured above is WRVA, Richmond afternoon talk host Jeff Katz (right) alongside former President Donald Trump (left) during Trump’s March 2 visit to Richmond. Katz is presenting Trump with a “Julia Katz Bracelet” created by Emily Morrissey of Emily’s Bracelets.  Morrissey and Julia Katz are young women with a variety of special needs and disabilities who have received services from The Friendship Circle. During the month of March, Morrissey is offering “The Julia Katz Bracelet” as a fundraiser for The Friendship Circle of Virginia in recognition of Julia’s 21st birthday on March 7. Jeff Katz recently helped raise more than $17,000 for The Friendship Circle and to kick off the special Julia Katz bracelet he personally presented one to Trump. They are available at www.emilysbracelets.com

Industry News

TALKERS News Notes

Audacy’s WRVA, Richmond adds FOX News Radio’s “The Brian Kilmeade Show” to its daily lineup airing from 10:00 am to 2:00 pm.

PodcastOne acquires the exclusive sales and distribution rights to Jackie Schimmel’s “The Bitch Bible Podcast.” PodcastOne president and co-founder Kit Gray comments, “PodcastOne is thrilled to welcome Jackie and ‘The Bitch Bible’ to the network. From our very first meeting there was an instant connection and our visions for growth were aligned, and we immediately offered Jackie equity in PodcastOne understanding the value she brings to PodcastOne and our partners. Our team at PodcastOne will provide the support needed to improve and expand the show, and we’re incredibly excited to work together to achieve and surpass our mutual goals.”

iHeartPodcasts and host and creator Emily Tisch Sussman announce that the award-winning podcast, “She Pivots,” is now a part of the iHeartPodcast Network. Sussman says, “‘She Pivots’ is changing the cultural conversation around how women talk about and think about their careers. I am excited to join forces with the No. 1 podcast publisher, iHeartPodcasts, and continue to make a show that inspires and empowers women to trust their instincts and skills. I want women to know that everything you have done has given you the toolkit you need to make your pivot. You have everything you need inside of you, and I can’t wait to showcase the stories of women who have proven just that in season three.”

Industry News

Michael Harrison Advises College Broadcasters to Cautiously Embrace the Artistic Potential of New Technology at IBS Conference

The 85th annual Intercollegiate Broadcasting System (IBS) conference took place this past Friday and Saturday (3/1-2) at the Sheraton Times Square hotel in New York City drawing some 800+ student broadcasters, faculty, and administrators from campus stations across the nation.  TALKERS founder and multi-radio format pioneer Michael Harrison was among the event’s featured speakers. Harrison’s one-hour address titled, “The Next 10 Years of Media and Popular Culture is…?” brought up as manyim questions as it did answers about what young broadcasters entering professional media today should be prepared for in navigating the unpredictably turbulent waters of the next decade and beyond. Among the sweeping panorama of topics covered in his address, Harrison told the students, “When looking to the future, don’t be too sure that current events will follow a predictable script. There are always ‘black swan events’ that change the storyline and our expectations in an instant. Plus, there are multiple outcomes, possibilities, and forks in the road for almost every situation.” Regarding the current focus on artificial intelligence, Harrison advised, “All technology is a double-edged sword and AI will prove to be a particularly consequential one with both positive and negative implications. However, don’t fall into the age-old trap of thinking that productions and performances created or enhanced by new technology are necessarily ‘artificial’ or ‘fake.’ New tools not only create new art, they have an irrepressible influence on giving rise to new culture. The immediate years ahead are likely going to provide us with the challenging question of ‘what does it mean to be truly human?’” Harrison concluded, “As young broadcasting students in 2024 looking to make a difference in the world, be prepared to face the challenge of following your dreams, ideals and inspiration while confronting the harsh realities of making a living in a stressed environment of relentless change. We live our lives in this business at the dangerous intersection between art and commerce.”

Since its inception in 1940, IBS has been led by outstanding volunteers who are passionate about student media. Congratulations to Norm Prusslin, chairperson, IBS board and Chris Thomas, president, IBS as well as conference chairperson Shawn Novatt and the entire board upon the success of this year’s gathering.

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Pictured above is  Michael Harrison (c) with two key executives from Backbone Networks at the innovative company’s display among the exhibits at the annual IBS conference. Representing two generations of the legendary Capalbo family of radio groundbreakers are George N. Capalbo, CTO, Backbone Networks (l) and his son George L. Capalbo, marketing communications director, Backbone Networks (r).  They are the son and grandson of the late WRKO, Boston radio satellite innovator George J. Capalbo.

Industry News

SiriusXM Names van Mosel SVP of Podcast Strategy

SiriusXM appoints Sarah van Mosel to the new role SVP, podcast strategy. Van Mosel previously served as chief revenue officer with Stitcher, the aggregator that SXM Media acquired for $353 million back in 2020. In a memo to staff, SiriusXM president and chief content officer Scott Greenstein says, “As podcasting continues to be a major driver of growth in our overall business, we are organizing theim best team in the industry to power our next chapter… A major area of focus is expanding our relationships with top podcasts as we look to grow both our exclusive content portfolio and support our successful advertising business. To help us achieve our goals, we decided to bring in an expert to champion SiriusXM in the marketplace. I am thrilled to welcome Sarah van Mosel back to SiriusXM in a new role as SVP of podcast strategy, reporting directly to me. In this role, Sarah will develop a targeted podcast acquisition strategy as well as source and attract up and coming new talent to the SiriusXM Podcast Network.” Greenstein says van Mosel will work with SVP of podcasting content Adam Sachs.

Industry News

Two-Day IBSNYC 2024 Conference Kicks Off Today (3/1) in NYC – Michael Harrison Set to Speak Tomorrow (3/2)

TALKERS founder/multi-format radio pioneer Michael Harrison will serve as a featured speaker at the national IBS (Intercollegiate Broadcasting System) conference taking place today and tomorrow (3/1im-2) at the Sheraton Times Square hotel in New York City. Harrison’s address titled, “The Next 10 Years of Media and Popular Culture is…?,” is scheduled to take place between 11:00 am and 12:00 noon on Saturday (3/2). Harrison states, “I have always believed that the future of broadcasting, for better or worse, brews on the campuses of America and this observation is truer now than ever before. I am very excited to bring an array of provocative and pertinent observations, predictions and possibilities, born of my perspective as a future-minded immigrant from the 20th century to such a vital and dynamic group of young communicators.” See registration, agenda and hotel information here.

Industry News

iHeartMedia Q4 2023 Revenue Down 5.25%

iHeartMedia reports its operating results for the fourth quarter of 2023 and for the full year of 2023. The company’s consolidated revenue for Q4 of 2023 was $1.06 billion, a decline of 5.25% from Q4 of 2022. The company reports net income of $13.9 million during Q4 of 2023. For the full year of 2023, revenue was $3.75 billion, a decline of 4.1% from the full year of 2022. iHeartMedia reports a net loss of $1.1 billion for the full year of 2023 compared to the net loss of $262.6 million it reported for the full year ofim 2022. iHeartMedia breaks down its operations into segments and here’s what it reports for the full year of 2023: Broadcast Radio revenue was $1.75 billion (down 7% from 2022), Networks revenue was $466 million (down 7.3%), Podcast revenue was $407.8 million (up 13.8%), and Digital (excluding Podcast) revenue was $661 million (basically flat). iHeartMedia chairman and CEO Bob Pittman states, “We’re pleased to report that our fourth quarter results were in line with our previously provided Adjusted EBITDA and Revenue guidance ranges. This quarter the Digital Audio Group achieved the highest Adjusted EBITDA and margin in its history, illustrating the success of this high growth business. We view 2024 as a recovery year in which the company returns to growth mode – we expect to see our Multiplatform Group performance improve quarter by quarter throughout the year, and we expect our Digital Audio Group, including our industry leading podcast business, to continue to grow and reinforce its leadership position in the segment.”

Industry News

Cox Media Group Cancels Mark Kaye Show

In a surprise move, Cox Media Group cancels “The Mark Kaye Show” based at its Jacksonville news/talk outlet WOKV-FM and syndicated to O&Os WDBO, Orlando; KRMG-AM/FM, Tulsa and WHIO-imAM/FM, Dayton. The program aired in the 12:00 noon to 3:00 pm ET daypart and the stations are going to replace the show with “The Erick Erickson Show” based at CMG’s WSB-AM/WSBB-FM, Atlanta. The Erickson program is syndicated by Compass Media Networks. It appears that producer Hannah Guile is also exiting as a result of this move. TALKERS reached out to Mark Kaye who requested that all questions and inquiries be directed to his agent Heather Cohen at The Weiss Agency.

Industry News

Edison Research: Urban, Suburban, and Rural Listening Matters

According to data from Edison Research’s Share of Ear study, the listening habits of Americans change depending on whether they live in an urban, suburban or rural setting. Edison says, “Those who live in rural areas spend a much higher portion of their audio listening time with AM/FM radio, as compared withim those living in suburban or urban areas. Rural listeners spend 43% of their daily audio listening time with AM/FM radio and radio streams, compared with urban listeners who spend 34% of their time with AM/FM radio and radio streams. Meanwhile, Urban listeners spend over twice as much of their daily audio time with podcasts as rural listeners. Urban listeners spend 13% of their daily audio time with podcasts compared with rural listeners who spend 6% of their daily time with podcasts.” Interestingly, if you combine the AM/FM listening and podcast listening numbers for Urban, Suburban and Rural listeners, these numbers are essentially the same – between 47% and 49%. Edison notes, “It appears that the ‘time budget’ for radio and podcasting combined is consistent across locations; it is just the apportionment of that time that varies.”

Industry News

WJR, Detroit Raises $1.6 Million for Salvation Army

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Cumulus Media news/talk WJR, Detroit helps raise $1,637,238 for The Salvation Army of Metro Detroit combat hunger and homelessness during its 37th Annual Bed & Bread Club Radiothon held last week (2/22-23). The 27-hour radio fundraiser featured on-air personalities Rene Vitale, Mike Parsons, Guy Gordon, Lloyd Jackson, Jamie Edmonds, Kevin Dietz, Tom Jordan, Marie Osborne, Paul W. Smith, Mitch Albom (pictured above right), Ken Brown, Kevin O’Neill (pictured above left), Dan Aronson, and Bed & Bread Club founder and Detroit Radio Hall of Famer Dick Purtan. The annual Bed & Bread Club Radiothon has raised more than $44.8 million since Dick Purtan’s first Radiothon in 1988.

Industry News

Taylor Jukes Named SVP of Programming for iHeartMedia San Diego

iHeartMedia names Taylor Jukes SVP of programming for the San Diego station group that includesim news/talk KOGO-AM, talk KLSD-AM, sports talk KGB-AM, and five music brands. iHeartMedia San Diego market president Noreen Ippolito says, “We are so excited to welcome Taylor into our San Diego cluster. Her knowledge of the audio business and track record speak for themselves. We are eager for Taylor to bring her skill set and big ideas from Miami to an already incredible cluster of stations.”

Industry News

Cumulus Bloomington Raises $100k-plus for St Jude

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Pictured above are members of the staff of Cumulus Media’s radio stations in Bloomington, Illinois – including news/talk WJBC-AM, CHR WBNQ-FM, and country WBWN-FM – as they helped raise $103,739 for St. Jude Children’s Research Hospital via its annual two-day Cumulus Cares for St. Jude Kids Radiothon that took place February 8 and 9.

Industry News

Cumulus Media Q4 2023 Revenue Declines 11.9%

Reporting its operating results for the fourth quarter of 2023 and for the full year of 2023, Cumulus Media Group reveals Q4 net revenue of $221 million, a decrease of 11.9% from the same period in 2022. The company posted a net loss of $54,000 in Q4 of 2022 compared to the net loss of $98 million it reports for Q4 of 2023. For the full year of 2023, net revenue was $844.5 million – a decrease of 11.4%im from the full year of 2022. Cumulus reported net income of $16.2 million for 2022, while posting a net loss of $117.9 million for the full year of 2023. Cumulus president and CEO Mary G. Berner says, “While 2023 was a tough year across the media landscape, we were able to offset some of the effects of the weak national advertising climate through strong execution in our key focus areas. Specifically, we grew our digital businesses, meaningfully reduced fixed costs, and improved our balance sheet. Looking ahead, though national advertisers are expressing interest in increasing their radio buys, as of yet, ad demand remains choppy, reducing our visibility into the rest of 2024. That said, our industry-leading performance during similarly weak macro environments gives us significant confidence in our ability to navigate through this one and rebound strongly when the advertising market improves.” Looking at Cumulus’ business segments, the digital segment to which Berner refers was up 5% in Q4 of 2023 to $39.6 million, but total broadcast revenue during the quarter was down 18.2%. Spot revenue declined 18.3% and network revenue was off 17.9% in Q4 2023 compared to the same period in 2022.

Industry News

Shelby Cassesse Announces Exit from Audacy Pittsburgh

Pittsburgh media personality Shelby Cassesse is leaving her role with Audacy’s news/talk KDKA-AM and sports talk KDKA-FM “93.7 The Fan,” according to the Pittsburgh Post-Gazette. Cassesse had beenim serving as a full-time KDKA Radio reporter since February 2021 and hosted her own Sunday morning talk show on “93.7 The Fan.” She posted to social media, “While news has offered so many opportunities for growth, my heart has always been in sports journalism and it’s time to fully focus on that path.” Audacy Pittsburgh SVP and market manager Michael Spacciapolli says, “We are so grateful for all of Shelby’s work in the KDKA newsroom. Her time as a host at ‘The Fan’ will forever be a part of the history of that great radio station. We know the future will bring her great things. We are fortunate to be a part of her journey.” Read the Post-Gazette story here.

Industry News

Benztown Unveils AI Listener Voice Generator

Benztown launches the AI Listener Voice Generator, what it calls “a new audio production tool for radio stations of all formats and market sizes exclusively designed to simulate ‘listener’ audio for on-air use.”im The AI Listener Voice Generator enables library subscribers to simulate “listener” audio and addresses the challenges that stations increasingly face in collecting listener audio from the public. Benztown CEO Andreas Sannemann says, “The Text-to-Speech and Speech-to-Speech capabilities of this new feature make an audio producer’s job easier and more efficient than ever – and it sounds incredible!”

Industry Views

Monday Memo: The Local Radio Advantage, Part 2

By Holland Cooke
Consultant

imRadio programming is like any business. Our best prospects are existing customers (getting people already listening to listen more often). And – without spending a dime on outside promotion – we can if the station is known-for-knowing. Set the expectation that we have listeners’ backs and optimize the information we deliver.

Last week’s column was Part 1 of this three-part series, demonstrating a simple tweak for making source material more relevant and useful. This week, more addition-by-subtraction: “A-words” to avoid; and Magic Words to use every chance you get.

“Anyone,” and “asked,” and “announced” are red flags. These words scream press release.

Instead-of: “Anyone who has seen a car matching that description is asked to contact the police.”

Say: “If you see that car, call the police.”

Instead of: “Anyone who feels discriminated-against because…”

Say: “If you feel discriminated-against because…”

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“Anyone” (or “those,” both third-person) is someone else. Second-person Magic Words “you” and “your” talk to me, the listener. And instead of telling me THAT something-was-announced, explain WHAT, and what-it-means-to-me:

Example: “Jefferson County has joined Clearfield, Elk and 18 other Pennsylvania counties in the Law Enforcement Treatment Initiative. The initiative is a law enforcement-led collaborative program which seeks to direct those who suffer from substance abuse disorders into helpful treatment services.”

Re-write: “If you live in Jefferson County and you or someone you know are struggling with substance abuse, you can now ask police to connect you with a treatment program without being arrested or prosecuted…”

Next week here: THE #1 way to keep listeners coming back for more…

Holland Cooke (HollandCooke.com) is a consultant working at the intersection of broadcasting and the Internet. He is the author of The Local Radio Advantage: Your 4-Week Tune-In Tune-Up,” and “Close Like Crazy: Local Direct Leads, Pitches & Specs That Earned the Benjamins” and “Confidential: Negotiation Checklist for Weekend Talk Radio.” Follow HC on Twitter @HollandCooke and connect on LinkedIn.

Industry Views

Pending Business: Curmudgeons

By Steve Lapa
Lapcom Communications Corp
President

imAre you a sales curmudgeon? You know, that old-school, out-of-touch terrestrial radio ad sales rep who is too lazy to learn the new digital/social media sales world?

A recent survey by Borrell and Associates says most radio station managers vote for “new blood” on the sales team to offset those old-school sellers who are oversaturated and have no more room to grow. It’s the evergreen water bottle analogy. Open that off-the-shelf bottled water and just try pouring more water into that fully filled bottle. There is no more room for even another ounce. Is that you? So full of sales knowledge that there is no room to learn? Your boss thinks it’s better to hire another seller than to wait until you decide to push yourself through the comfort zone and become more productive in the digital/social media column.

The top line “hire new sellers” concept here is true. Some living history:

1. AM vs. FM. Are you old enough to remember separate AM and FM sales teams? AM radio stations were the first big income generators. When FM music stations became popular, we first sold AM/FM combo plans. Realizing FM formats were geared to a younger audience, we hired sellers who got it. Sales teams were formed to sell just the FM stations. The internal conflict was a management nightmare, yet somehow, we managed to create two separate teams. The rest is terrestrial radio sales history.

2. Cluster Sales. When the FCC allowed owners to control more than two radio stations in a market, we went through another seismic change. Sellers who sold for one, or in some cases AM/FM combo sales, were soon allowed to pitch multiple stations owned by one owner in a market. Managers were faced with a new round of consolidation conflict. If you worked with an advertiser that needed additional markets, you were able to bring outside markets with commonly owned radio stations to the mix. Somehow, we managed.

3. Digital/Social. What took so long? Today’s terrestrial radio ad seller is an important foundational component in every radio station ad sales department. Yet the ad sales and audience growth aren’t on the AM/FM or satellite band. It hasn’t been for a while. The ad demand and growth in audience and revenue is on your computer, smartphone, apps, and earbuds. Are you ready to adapt to the digital/social media demand curve? Or are you sitting in your comfortable rocking chair.

There is no doubt new sellers plugged into new media platforms will fuel the next level of audio sales growth. But before we give up on those curmudgeons on your sales team, let’s learn how they preserve the buyer-seller relationship long enough to earn the privilege of becoming “curmudgeons.”

Steve Lapa is the president of Lapcom Communications Corp. based in Palm Beach Gardens, FL. Lapcom is a media sales, marketing, and development consultancy. Contact Steve Lapa via email at: Steve@Lapcomventures.com.

Industry News

Round Four of January PPMs Released

imThe fourth of four rounds of ratings data from Nielsen Audio’s January 2024 PPM survey has been released for 12 markets including Austin, Raleigh, Indianapolis, Milwaukee, Nashville, Providence, Norfolk, Jacksonville, West Palm Beach, Greensboro, Memphis, and Hartford. The survey covered January 4 – 31. Today, TALKERS magazine managing editor Mike Kinosian presents his Ratings Takeaways from this group of markets. In Milwaukee, iHeartMedia’s news/talk WISN adds 2.5 shares to finish with an 11.5 share (weekly, 6+ AQH share) good for its fifth straight month ranked #1, while Good Karma Brands’ crosstown news/talk WTMJ does not appear in this survey. (TALKERS has reached out to GKB for clarification.) In Nashville, Cumulus Media Group’s news/talk WWTN-FM rises 1.5 shares to finish with a 5.4 share that lifts it to the #6 rank, while iHeartMedia’s news/talk WLAC adds nine-tenths for a 2.1 share finish good for the #18 rank. In Providence, Cumulus Media Group’s news/talk WPRO-AM/WEAN-FM tacks on a full share to wrap the survey with a 6.9 share, lifting it to the #4 rank, while iHeartMedia’s news/talk WHJJ-AM is up two-tenths for a 1.0 share finish and the #13 rank. See Mike Kinosian’s complete Ratings Takeaways from this group of markets here.

Industry News

Scott McCarthy Named Workhouse Media President of Sports

Talent and content management firm Workhouse Media brings Scott McCarthy aboard as president, Workhouse Sports. McCarthy most recently served as vice president, ESPN Audio. Workhouse CEOim  Paul Anderson says, “We are beyond fortunate to have Scott as part of the Workhouse family. Scott is a smart, disruptive thinker whose background and entrepreneurial drive make him the perfect person to lead our new sports vertical.” Workhouse EVP John McConnell adds, “I’ve worked alongside and across the table from Scott for 30 years. He is a best-in-class executive and is perfectly positioned in this role.” McCarthy says, “I could not be more excited or honored to be joining the Workhouse Media team and getting the opportunity to work alongside Paul, John, and Keith [Kauffman]. Over the years, Workhouse has clearly established itself as the preeminent management company for talent and content developers to expand their brands and businesses across multiple entertainment platforms, and I look forward to helping Workhouse further develop their presence in the sports category.”

Industry News

Rob Parker to Build Detroit Sports Talker with Black Talent

This story was first reported by the Detroit News last week. Awful Announcing summarizes the piece as sports media personality Rob Parker and retired NBA player and current agent B.J. Armstrong areim building “Sports Rap Radio” to air on Audacy’s WXYT-AM, Detroit with a target launch of mid-May. In what will likely be a first in sports talk radio, the lineup of air talent will be all-Black. WXYT-AM currently airs Audacy’s BetQL Network programming. Parker is quoted by the Detroit News saying, “It will be young people getting opportunities and former athletes, from Detroit or with ties to Detroit.” The lineup will be local from 7:00 am to 7:00 pm and will segue into FOX Sports Radio’s “The Odd Couple” featuring Parker and Chris Broussard at 7:00 pm. Parker plans to fill the overnight hours with podcasts featuring Black hosts. Read the Awful Announcing story here.

Industry News

TALKERS News Notes

“The Financial Exchange with Michael Armstrong and Chuck Zodda” adds new affiliate WGAN-AM, Portland to its roster of affiliates. The business radio show is currently heard on 13 stations across New England, including WRKO, Boston. Program COO Jason Wolfe comments, “WGAN is the #1 choice for news and talk in Maine and I’m thrilled to have ‘The Financial Exchange’ join its superb lineup. Adding Portland to the network has been a key goal of ours. The station has an incredibly loyal audience, and we can’t wait to get started.”

Women In Radio is presenting its 8th annual conference on Saturday, March 9 at Atlanta Tech Village. As part of this year’s event, Women In Radio will be presenting iHeartMedia VP of programming Thea Mitchem with its Trailblazer Award in recognition of her outstanding contributions to the field. WIR founder Meaghan Taylor says, “The number of women working in the radio industry has decreased over the last year. However, this event continues to show that women are still fighting to be recognized in this space and will hopefully provide in-depth radio expertise from women working across all platforms.”

Ratings Takeaways

January 2024 PPM Ratings Takeaways – Part Four

imJanuary 2024 PPM Data – Information for the January 2024 survey period (January 4 – January 31) has been released for Austin, Raleigh, Indianapolis, Milwaukee, Nashville, Providence, Norfolk, Jacksonville, West Palm Beach, Greensboro, Memphis, and Hartford.

The only requirement for a spoken-word station to be included here is that they be a Nielsen Audio subscriber – there are no share or rank thresholds.

NBA and NHL team names of corresponding spoken-word flagship(s) are bolded.

DNA – DNA = Did Not Appear – Does Not Appear

Comparisons are “Holiday” 2023 – January 2024 (6+). 

AUSTIN

News/Talk

KLBJ-AM 4.1 – 5.7, #6 – #5

KJCE .1 – .1, #31 – #28

News

None

Sports Talk

KBPA-HD2  1.4 – 1.1, #19 – #19

KVET-AM 1.1 – .8, #23 – #22

KTAE .9 – DNA, #24 – DNA

Public Radio News/Talk

KUT 5.3 – 6.9, #3 – #3

KUT-HD2 DNA – DNA, DNA – DNA   

Note: The +1.6 by public radio news talk KUT (5.3 – 6.9) and news/talk KLBJ-AM (4.1 – 5.7) represent Austin’s largest (6+) “Holiday” 2023 – January 2024 increase. 

RALEIGH

News/Talk

WTKK 5.0 – 7.5, #5  – #4

WPTF .6 – 1.0, #22 – #18

News

WRAL-HD3 .2 – .3, #24 – #24

Sports Talk

WCMC-FM 3.1 – 3.4, #12 – #11 (Carolina Hurricanes)

Public Radio News/Talk

WUNC 7.9 – 9.0, #2 – #2

Note: News/talk WTKK’s +2.5 (5.0 – 7.5) represents Raleigh’s largest (6+) “Holiday” 2023 – January 2024 increase.

INDIANAPOLIS

News/Talk

WIBC 4.8 – 5.1, #8 – #7

News

WOLT-HD2 .2 – .2, #25 – #25

Sports Talk

WIBC-HD2  3.0 – 3.7, #16 – #13

WNDE .3 – .5, #21 – #22

WXNT DNA – DNA, DNA – DNA

Public Radio News/Talk

WFYI 3.4 – 4.6, #11 – #8

Sports talk WFNI (DNA – DNA) is the flagship of the Pacers.

MILWAUKEE 

News/Talk

WISN 9.0 – 11.5, fifth consecutive month at #1

WLIP .1 – .1, #28 – #26

WTMJ 6.4 – DNA, #5 – DNA 

WGKB .1 – DNA, #28 – DNA  

News

None

Sports Talk

WRNW 2.7 – 3.7, #15 – #11

WOKY .2 – .2, #22 – #23

WSSP .2 – .2, #22 – #23

WKTI 1.6 – DNA, #17 – DNA

Public Radio News/Talk

WUWM 2.5 – 2.2, #16 – #14

WHAD .8 – 1.2, #20 – #16

WHAD Stream  DNA – DNA, DNA – DNA  

Note: News/talk WISN’s +2.5 (9.0 – 11.5) represents Milwaukee’s largest (6+) “Holiday” 2023 – January 2024 increase.

NASHVILLE

News/Talk

WWTN 3.9 – 5.4, #12 – #6

WLAC 1.2 – 2.1, #19 – #18

News

WNRQ-HD2 DNA – DNA, DNA – DNA

Sports Talk

WGFX 6.9 – 8.0, #2 – #2

WPRT 2.0 – 2.3, #17 – #17 (Predators)

Public Radio News/Talk

WPLN 4.1 – 4.9, #11 – #8

WPLN-HD3 Stream .2 – .2, #23 – #23

PROVIDENCE 

News/Talk

WPRO-AM 5.9 – 6.9, #5 – #4

WHJJ  .8 – 1.0, #15 – #13

News

None

Sports Talk

WVEI 2.0 – 2.1, #10 – #9

WBZ-FM 3.0 – DNA, #8 – DNA

WPRV DNA – DNA, DNA – DNA

Public Radio News/Talk

WGBH 1.6 – 2.1, #13 – #9

WNPN 1.3 – 1.5, after nine straight months at #14, moves to #12

WCAI .1 – .1, #20 – #18

NORFOLK

News/Talk

WNIS  2.0 – 2.3, #14 – #14

WGH-FM HD2  .2 – .2, #24 – #23

News

WNOH .2 – .3, #24 – #21

Sports Talk

WVSP 1.8 – 1.9, #15 – #15

WGH-AM .2 – .2, #24 – #23

Public Radio News/Talk

None

JACKSONVILLE

News/Talk

WOKV-FM 6.5 – 8.0, #3 – #3

News

WJBT-HD2 DNA – .2, DNA – #24

Sports Talk

WOKV-AM .2 – .4, #21 – #21

Public Radio News/Talk

WJCT 1.8 – 1.6, #15 – #16

WEST PALM BEACH

News/Talk

WFTL 2.1 – 3.0, #9 – #7

WZZR 1.3 – 1.3 #13 – #14

WJNO .6 – .9, #15 – #15

News

None

Sports Talk

WMEN .6 – .7, #15 – #16

WBZT .2 – .4, #19 – #18

Public Radio News/Talk

WLRN 1.9 – 2.8, #10 – #9

WLRN-HD2 Stream DNA – DNA, DNA – DNA    

GREENSBORO

News/Talk

WPTI 3.3 – 3.5 #8 – #9

News

None

Sports Talk

None

Public Radio News/Talk

WFDD 4.2 – 5.3, #7 – #6

WUNC 2.2 – 2.8, #13 – #11

MEMPHIS

News/Talk

WREC 1.0 – 1.4, #11 – #11

KWAM .4 – .5, #13 – #13

News

None

Sports Talk

WMFS 2.8 – 3.2, #7 – #7 (Grizzlies)

WMFS Stream .2 – .2, #15 – #14 (Grizzlies)

Public Radio News/Talk

WKNO 1.6 – 1.9, #9 – #9

WKNO-HD2  .2 – DNA, #15 – DNA

HARTFORD

News/Talk

WTIC-AM 5.2 – 6.6, #6 – #4

WDRC-AM 1.5 – 1.8, #15 – #14

WTIC-AM Stream .4 – .4, #19 – #18

WPOP DNA – DNA, DNA – DNA

News

None

Sports Talk

WUCS 2.5 – 2.0, #11 – #13

Public Radio News/Talk

WNPR 4.0 – 4.1, #8 – #8

WFCR .6 – .6, #18 – #17

Mike Kinosian is managing editor at TALKERS magazine. Reach him at Mike.Kinosian@gmail.com