Industry News

Gomez Speaks Out on CPB Funding Cuts

FCC commissioner Anna M. Gomez says in a statement that Congress’ vote to claw back money appropriated for the Corporation for Public Broadcasting is not about saving money but about controlling speech. She says, “This action is a key step in a coordinated campaign to silence public media, and the latest attempt by this administration to censor and control speech. We’ve yet to see any effort to probe,img defund, or threaten news outlets that support the government’s views, and there’s a reason for that. This has never been about saving money. It’s about silencing those who report the news accurately, without fear or favor. The true cost of this one-sided attack on free speech will be felt most by small and rural communities across the country. Much like the disappearance of local newspapers, cutting off support for public stations could create a new kind of ‘news desert.’ In many hard-to-reach areas, these stations may be the only source for the public to receive emergency alerts, traffic updates, and information about local events and ways to stay engaged in their own neighborhoods. Defunding them strips away these essential services and further isolates the very communities these stations seek to serve. The FCC is playing a dangerous game with its own baseless attacks on public broadcast stations. Its role should be to protect and expand the public’s access to timely, accurate news that is free from political interference. I will continue fighting this FCC’s politically motivated efforts to investigate and harass these stations.”

Industry Views

The Soundbite Trap: How Editing in Radio and Podcasting Creates Legal Risk

By Matthew B. Harrison
TALKERS, VP/Associate Publisher
Harrison Media Law, Senior Partner
Goodphone Communications, Executive Producer

imgIn radio and podcasting, editing isn’t just technical – it shapes narratives and influences audiences. Whether trimming dead air, tightening a guest’s comment, or pulling a clip for social media, every cut leaves an impression.

But here’s the legal reality: editing also creates risk.

For FCC-regulated broadcasters, that risk isn’t about content violations. The FCC polices indecency, licensing, and political fairness – not whether your edit changes a guest’s meaning.

For podcasters and online creators, the misconception is even riskier. Just because you’re not on terrestrial radio doesn’t mean you’re free from scrutiny. Defamation, false light, and misrepresentation laws apply to everyone — whether you broadcast on a 50,000-watt signal or a free podcast platform.

At the end of the day, it’s not the FCC that will hold you accountable for your edits. It’s a judge.

1. Alex Jones and the $1 Billion Lesson

Alex Jones became infamous for promoting conspiracy theories on Infowars, especially his repeated claim that the Sandy Hook shooting was a hoax – supported by selectively aired clips and distorted facts.

The result? Nearly $1 billion in defamation verdicts after lawsuits from victims’ families.

Takeaway: You can’t hide behind “just asking questions” or “it was my guest’s opinion.” If your platform publishes it – over the airwaves or online – you’re legally responsible for the content, including how it’s edited or framed. 

2. Katie Couric and the Gun Rights Group Edit

In “Under the Gun,” filmmakers inserted an eight-second pause after Katie Couric asked a tough question, making it seem like a gun rights group was stumped. In reality, they had answered immediately.

The group sued for defamation. The case was dismissed, but reputations took a hit.

Takeaway: Even subtle edits – like manufactured pauses – can distort meaning and expose creators to risk. 

3. FOX News and the Dominion Settlement

FOX News paid $787 million to Dominion Voting Systems after airing content suggesting election fraud – often based on selectively edited interviews and unsupported claims.

Though FOX is (among other things) a cable network, the impact shook the media world. Broadcasters reassessed risks, host contracts, and editorial practices. 

Takeaway: Major networks aren’t the only ones at risk. Radio hosts and podcasters who echo misleading narratives may face similar legal consequences. 

4. The Serial Podcast and the Power of Editing

“Serial” captivated millions by exploring Adnan Syed’s murder conviction. While no lawsuit followed, critics argued the producers presented facts selectively to build a certain narrative. 

Takeaway: Even without a lawsuit, editing shapes public perception. Misleading edits may not land you in court but can damage trust and invite scrutiny.

Whether you’re behind a radio microphone or a podcast mic, your editing decisions carry weight – and legal consequence.

The FCC might care if you drop an indecent word on air, but they won’t be the ones suing you when a guest claims you twisted their words. That’s civil law, where defamation, false light, and misrepresentation have no broadcast exemption.

There’s one set of rules for editing that every content creator lives by – and they’re written in the civil courts, not the FCC code.

Edit with care. 

Matthew B. Harrison is a media and intellectual property attorney who advises radio hosts, content creators, and creative entrepreneurs. He has written extensively on fair use, AI law, and the future of digital rights. Reach him at Matthew@HarrisonMediaLaw.com or read more at TALKERS.com.

Industry News

FCC Commissioner Gomez Criticizes Paramount-Trump Settlement

FCC Commissioner Anna M. Gomez is calling out Paramount for its settlement with Donald Trump over what she calls “a meritless lawsuit regarding a CBS News interview last year.” Gomez says, “This moment marks a dangerous precedent for the First Amendment, and it should alarm anyone who values a free and independent press. Despite repeated attempts to deny the obvious, this Paramount Payout is a desperateimg move to appease the Administration and secure regulatory approval of a major transaction currently pending before the FCC. For months, it has been clear that this lawsuit was entirely meritless, just like the complaint now before the Commission. The transcript and video of the 60 Minutes interview with Vice President Harris show no evidence of wrongdoing, only the standard editorial judgments used across the news industry to ensure clarity and brevity. Had Paramount chosen to fight this in court, they would have prevailed on the facts and the law. But instead of standing on principle, Paramount opted for a payout. That decision now casts a long shadow over the integrity of the transaction pending before the FCC. Given the extraordinary public interest in this deal, the novel legal questions raised by the lawsuit and its resolution, and the repeated calls from lawmakers for transparency, I once again urge the FCC to bring this matter before the full Commission for a vote. Approving this transaction behind closed doors and under the cover of bureaucratic process would be a shameful outcome that denies the American people the transparency and accountability they deserve, especially when press freedom is at stake.”

Industry News

Black Information Network Celebrates Five Years on Air

Monday (6/30) marked the fifth anniversary of the launch of BIN: Black Information Network, what iHeartMedia calls “the first and only 24/7 national and local all news audio service dedicated to providing an objective, accurate and trusted source of continual news coverage with a Black voice and perspective.” The company says, “What began on June 30, 2020, has grown into an essential source of trusted journalism,img storytelling and community engagement. Over the past five years, BIN: Black Information Network has achieved remarkable milestones, including: Surpassing 19 million monthly listeners, a reflection of BIN’s growing influence and strong connection to its target audience; expanding BIN News content to over 100 broadcast radio stations across the U.S., making BIN one of the most widely distributed, Black-focused news audio platforms in the country; and delivering news coverage tailored to 65 of America’s largest Black communities, with reporting that reflects the local realities, perspectives, challenges and triumphs.” BIN president Tony Coles adds, “BIN: Black Information Network has become a trusted and indispensable voice for Black communities in America. In just five years, we’ve transformed how local and national news reaches our audiences. We are giving a voice to the stories that have gone untold for too long. We are providing freedom to journalists to pursue meaningful reporting – and we’re just getting started.”

Industry News

TALKERS News Notes

Beasley Sells Tampa Signal to EMF. Beasley Media Group is entering into a definitive agreement to sell WPBB‑FM, Tampa “98.7 The Shark” Educational Media Foundation. The transaction will mark EMF’s official entry into the Tampa Bay market. Beasley Media Group has owned and operated the 98.7 FM signal since acquiring the station as part of a swap agreement with CBS Radio in 2014, when Beasley officially took ownership of WHFS‑FM, along with five other Tampa Bay stations.

Starnes Delivers Keynote Addresses. Newsmax host and nationally syndicated radio host Todd Starnes was the keynote speaker at the recent National Right to Life Conference and the Kansas Republican Party Convention in Kansas City. He was also a keynote speaker at the Faith & Freedom Coalition’s Road to the Majority Conference in Washington, D.C. Starnes is currently on a nationwide tour promoting his new book, Star-Spangled Blessings.

Industry News

Fisher House Special Available for Holiday Weekend

Fisher House Foundation is offering an Independence Day Weekend edition of “The Fisher House Story” available to stations for free. “The Fisher House Story” is available in varying lengths for news/talk radio stations as well as a 30-minute public affairs show for all formats. The three-hour, one-hour, 25 and 30img-minute radio specials are hosted by longtime radio personality Larry O’Connor and features stories of our nation’s heroes, the families who serve by their side, and how Fisher House plays a role in their journey. Hear the demo and register today at radio.fisherhouse.org. Fisher House Foundation provides a home away from home for families of patients receiving medical care at major military and VA medical centers. Fisher Houses provide temporary free lodging so families can be close to their loved ones during medical care.

Industry News

TALKERS News Notes

FOX News Media signs conservative podcaster and influencer Brett Cooper as a contributor in which she’llimg provide cultural, social, and political commentary across all FOX News Media platforms. Cooper launched her podcast, “The Brett Cooper Show” in January 2025. From 2022-2024, Cooper hosted “The Comments Section,” a video podcast on The Daily Wire.

FCC Commissioner Anna M. Gomez traveled to rural Kentucky for a stop outside of Washington on her First Amendment Tour in which she talked with community leaders and members of the public about what she considers recent attacks by the Administration and the FCC against the First Amendment. She said, “This Administration’s unprecedented efforts to censor and control speech reach every community, including the coal towns and mountain communities of Eastern Kentucky. I was grateful for the opportunity to visit Fleming-Neon in Fletcher County, Kentucky — a rural community like many others that embody the importance of America’s labor and civil rights struggles — to better understand the steps an independent FCC must take to protect every citizen’s right to speak freely and hold power to account. My message to the people of Kentucky was simple: now is the time to stand up and push back against this assault on free expression and remind those in power that the First Amendment is not optional.”

Industry News

Majority of Reps Sign on to AM Radio Bill

The National Association of Broadcasters says that the AM Radio for Every Vehicle Act has reached the key milestone of a majority of the U.S. House of Representatives cosponsoring the legislation. NAB President and CEO Curtis LeGeyt, states, “Securing 218 cosponsors in the U.S. House of Representatives, alongside a filibuster-proof 61 cosponsors in the Senate, marks a pivotal milestone for the AM Radio for Every Vehicleimg Act and underscores AM radio’s enduring value to the American people. For more than a century, AM radio has been a lifeline, delivering trusted news, local sports, crop reports and emergency information when and where it matters most. From rural communities to urban centers, from first responders to everyday commuters, over 80 million Americans rely on this free, local service to stay informed and safe every month. NAB thanks Reps. Gus Bilirakis (FL-12) and Frank Pallone (NJ-06) for championing this legislation, and the bipartisan coalition of lawmakers who recognize AM radio’s essential role in communities across the country. We look forward to continuing our work with the Energy and Commerce Committee and House leadership to advance this bill without delay.”

Industry News

Edison Research to Unveil Gen Z Audio Report

Edison Research says that its new “Gen Z Audio Report” – sponsored by SiriusXM Media – will be releasedimg to the industry in a free webinar on June 25 at 2:00 pm ET. More than 2,000 people ages 13-24 in the U.S. were surveyed for the report. Edison says, “The study explores what shapes the lives of Gen Z – from current issues to overall outlooks, and what their media choices include – from music discovery to their favorite podcasts. Learn how Gen Z listeners use audio, tech, and social media, and most importantly, the role audio plays in their daily lives.” You can register for the webinar here.

Industry News

WDEL-AM/FM, Wilmington and Sister Stations to Change Hands

News/talk WDEL-AM/FM, Wilmington and its four music-formatted sister stations are being sold by Forever Media to Draper Media for $11 million. Draper Holdings Business Trust CEO Molly Draper Russell says, “We’re excited to add these stations, each with a long history of serving their local communities, to our company. Our family’s history of service through free over-the-air broadcasting goes back nearly 60 years.img The addition of these stations fits perfectly into our late founder, my father, Thomas H. Draper’s motto that it is our moral obligation to serve our audience and advertising partners.” In a press release, Draper says it currently operates WBOC-TV, FOX21, WRDE-TV, Telemundo Delmarva, Antenna TV, My Cozi TV, The DSN Sports Network, and multiple FM radio stations across the Delmarva Peninsula. Speaking for seller Forever Media, president Lynn Deppen comments, “We are proud of the legacy these stations have built in their communities and grateful to our dedicated teams who have served listeners with passion and professionalism. We are confident that Draper Media shares our commitment to local broadcasting and will continue to provide outstanding service to audiences and advertisers alike as these stations enter an exciting new chapter.” The transaction is expected to close in the third quarter of 2025, subject to approval by the FCC.

Industry Views

Is That Even Legal? Talk Radio in the Age of Deepfake Voices: Where Fair Use Ends and the Law Steps In

By Matthew B. Harrison
TALKERS, VP/Associate Publisher
Harrison Media Law, Senior Partner
Goodphone Communications, Executive Producer

imgIn early 2024, voters in New Hampshire got strange robocalls. The voice sounded just like President Joe Biden, telling people not to vote in the primary. But it wasn’t him. It was an AI clone of his voice – sent out to confuse voters.

The calls were meant to mislead, not entertain. The response was quick. The FCC banned AI robocalls. State officials launched investigations. Still, a big question remains for radio and podcast creators:

Is using an AI cloned voice of a real person ever legal?

This question hits hard for talk radio, where satire, parody, and political commentary are daily staples. And the line between creative expression and illegal impersonation is starting to blur.

It’s already happening online. AI-generated clips of Howard Stern have popped up on TikTok and Reddit, making him say things he never actually said. They’re not airing on the radio yet – but they could be soon.

Then came a major moment. In 2024, a group called Dudesy released a fake comedy special called, “I’m Glad I’m Dead,” using AI to copy the voice and style of the late George Carlin. The hour-long show sounded uncannily like Carlin, and the creators claimed it was a tribute. His daughter, Kelly Carlin, strongly disagreed. The Carlin estate sued, calling it theft, not parody. That lawsuit could shape how courts treat voice cloning for years.

The danger isn’t just legal – it’s reputational. A cloned voice can be used to create fake outrage, fake interviews, or fake endorsements. Even if meant as satire, if it’s too realistic, it can do real damage.

So, what does fair use actually protect? It covers commentary, criticism, parody, education, and news. But a voice isn’t just creative work – it’s part of someone’s identity. That’s where the right of publicity comes in. It protects how your name, image, and voice are used, especially in commercial settings.

If a fake voice confuses listeners, suggests false approval, or harms someone’s brand, fair use probably won’t apply. And if it doesn’t clearly comment on the real person, it’s not parody – it’s just impersonation.

For talk show hosts and podcasters, here’s the bottom line: use caution. If you’re using AI voices, make it obvious they’re fake. Add labels. Give context. And best of all, avoid cloning real people unless you have their OK.

Fair use is a shield – but it’s not a free pass. When content feels deceptive, the law – and your audience – may not be forgiving.

Matthew B. Harrison is a media and intellectual property attorney who advises radio hosts, content creators, and creative entrepreneurs. He has written extensively on fair use, AI law, and the future of digital rights. Reach him at Harrison Legal Group or read more at TALKERS.com.

Industry News

Court Ruling: CPB is Independent Non-Profit

In a ruling from U.S. District Court Judge Randolph Moss issued yesterday (6/8), he writes that the court recognizes the independence of the Corporation for Public Broadcasting: “Congress intended to preclude the President (or any subordinate officials acting at his direction) from directing, supervising, or controllingimg the Corporation” because it was established to be a private non-profit corporation independent from governmental control or influence. This comes after the Trump administration attempted to remove three of the CPB’s board of directors – Laura G. Ross, Thomas E. Rothman, and Diane Kaplan – earlier this year. CPB CEO Patricia Harrison says, “We are very pleased that the Court recognized CPB is an independent, non-profit corporation, free from governmental control or influence, and CPB, board and management, looks forward to continuing our work with policymakers and other stakeholders to ensure accurate, unbiased and nonpartisan public media is available for all Americans.”

Industry News

FCC Commissioner Simington Announces Surprise Resignation

Republican FCC Commissioner Nathan Simington – who joined the Commission during President Trump’s first term – surprised the industry on Wednesday (6/4) by issuing a statement announcing his exit from the Commission. He said, “I will be concluding my tenure at the Federal Communications Commission at theimg end of this week. It has been the greatest honor of my professional life to serve the American people as a Commissioner. I am deeply honored to have been entrusted with this responsibility by President Donald J. Trump during his first term. The Commission is in excellent hands under the leadership of my distinguished colleague, Chairman Brendan T. Carr, and is supported by an extraordinary staff whose dedication to public service is second to none. Throughout my tenure, I worked to defend free expression, safeguard national security, and promote infrastructure investment to benefit all Americans… I look forward to continuing to serve the public interest in the years ahead and to contributing to the vital conversations surrounding our communications infrastructure, national security, and technological leadership. I remain committed to advancing the cause of limited government, free speech, and American innovation. These principles guided my time at the Commission and will continue to shape my future endeavors. As I move forward, I remain committed to shaping the future of communications policy and will continue to advocate for the values and priorities that have guided my public service.”

Industry Views

Mark Walters v. OpenAI: A Landmark Case for Spoken Word Media

By Matthew B. Harrison
TALKERS, VP/Associate Publisher
Harrison Media Law, Senior Partner
Goodphone Communications, Executive Producer

imgWhen Georgia-based nationally syndicated radio personality, and Second Amendment advocate Mark Walters (longtime host of “Armed American Radio”) learned that ChatGPT had falsely claimed he was involved in a criminal embezzlement scheme, he did what few in the media world have dared to do. Walters stood up when others were silent, and took on an incredibly powerful tech company, one of the biggest in the world, in a court of law.

Taking the Fight to Big Tech

Walters, by filing suit against OpenAI, the creator of ChatGPT, become the first person in the United States to test the boundaries of defamation law in the age of generative artificial intelligence.

His case was not simply about clearing his name. It was about drawing a line. Can artificial intelligence generate and distribute false and damaging information about a real person without any legal accountability?

While the court ultimately ruled in OpenAI’s favor on specific legal procedure concerns, the impact of this case is far from finished. Walters’ lawsuit broke new ground in several important ways:

— It was the first known defamation lawsuit filed against an AI developer based on content generated by an AI system.
— It brought into the open critical questions about responsibility, accuracy, and liability when AI systems are used to produce statements that sound human but carry no editorial oversight.
— It continued to add fuel to the conversation of the effectiveness of “use at your own risk” disclaimers when there is real world reputational damage hanging in the balance.

Implications for the Radio and Podcasting Community

For those spoken-word creators, regardless of platform on terrestrial, satellite, or the open internet, this case is a wake-up call, your canary in a coal mine. Many shows rely on AI tools for research, summaries, voice generation, or even show scripts. But what happens when those tools get it wrong? (Other than being embarrassed, and in some cases fined or terminated) And worse, what happens when those errors affect real people?

The legal system, as has been often written about, is still playing catch-up. Although the court ruled that the fabricated ChatGPT statement lacked the necessary elements of defamation under Georgia law, including provable harm and demonstrable fault, the decision highlighted how unprepared current frameworks are for this fast-moving, voice-driven digital landscape.

Where the Industry Goes from Here

Walters’ experience points to the urgent need for new protection and clearer guidelines:

— Creators deserve assurance that the tools they use are built with accountability in mind. This would extend to copyright infringement and to defamation.
— Developers must be more transparent about how their systems operate and the risks they create. This would identify bias and attempt to counteract it.
— Policymakers need to bring clarity to who bears responsibility when software, not a person, becomes the speaker.

A Case That Signals a Larger Reckoning

Mark Walters may not have won this round in court, but his decision to take on a tech giant helped illuminate how quickly generative AI can create legal, ethical, and reputational risks for anyone with a public presence. For those of us working in media, especially in formats built on trust, voice, and credibility, his case should not be ignored.

“This wasn’t about money. This was about the truth,” Walters tells TALKERS. “If we don’t draw a line now, there may not be one left to draw.”

To listen to a longform interview with Mark Walters conducted by TALKERS publisher Michael Harrison, please click here

Media attorney, Matthew B. Harrison is VP/Associate Publisher at TALKERS; Senior Partner at Harrison Media Law; and Executive Producer at Goodphone Communications. He is available for private consultation and media industry contract representation. He can be reached by phone at 724-484-3529 or email at matthew@harrisonmedialaw.com. He teaches “Legal Issues in Digital Media” and serves as a regular contributor to industry discussions on fair use, AI, and free expression.

Industry News

FCC Commissioner Gomez Continues First Amendment Tour

FCC Commissioner Anna M. Gomez is taking her First Amendment Tour to Los Angeles today (5/28) for an event at Cal State LA. She says, “I launched this effort to defend the First Amendment from those who use it as a weapon against the very freedoms it protects. That’s why I’m excited to joinimg Free Press for the very first stop of our First Amendment Tour outside of Washington. Together, we must continue to stand up for free expression and push back against the Administration’s growing campaign of censorship and control.” Gomez’s office says that as part of her tour, Gomez is partnering with consumer and civil society organizations across the ideological spectrum to participate in speaking engagements and listening sessions focused on protecting the rights and freedoms enshrined in the First Amendment. Most recently, she held an event in partnership with the Center for Democracy and Technology, spoke at the Media Institute, and participated in a workshop held by the Competitive Enterprise Institute and TechFreedom.

Industry Views

SABO SEZ: They Want What You Have

By Walter Sabo
a.k.a. Walter M Sterling
Host, Sterling Every Damn Night
WPHT, Philadelphia
Sterling On Sunday, Syndicated, TMN

imgDozens of brand-new audio hardware and software companies have been launched during the past 20 years. These start-ups are usually funded by venture capital money. VC money is not invested to return a profit, it’s poured in to – pour it in. Their money is “different” than the cashflow that fuels your business. Start-up money buys time to profit.

Amazon lost money its first 10 years. Spotify launched in 2008 and turned a full year profit for the first time – last year.

MOST venture-backed start-ups do not make it to profit, they close.

With virtually unlimited funds and no deadlines, what are the strategic markers for success of most fresh, new audio businesses? Having performed due diligence for many start-ups, this is an informed summary of their goals:

— Significant distribution of the product.
— Robust, broad-appeal content offerings
— Proven metrics for securing advertising dollars
— Positive cultural impact
— Embraced by late-stage adopters
— Advertiser credibility

Hold radio to the above checklist.  92% of the population has a radio – more households than own a TV. Radio’s distribution is elegant, wireless, and free. Streaming? Yes, radio has streamed to the car since 1938. How’s UCONNECT or APPLE PLAY working in your KIA? Buffering now? Bluetooth pairing? At-home streams cost about $1,000 for a computer, $100 a month for WiFi, $150 for software upgrades and repairs. Radio distribution: turn it “ON.” No startup audio service will match radio’s distribution system.

Mature means predictable. Content offerings on radio are understood, accepted, and quickly adjusted if not appealing. Audio start-ups are rarely run by execs with audio entertainment experience. Their execs tend to be recruited from two groups: techs and discoverers. Techs because somebody has to make it work. Discoverers because you would be shocked at how many audio newcomers were funded on the wacky premise that AM/FM fails to see how badly Americans want to hear brand new music! Lurking among workers within the streaming and satellite communities is the harsh prejudice that pros with actual radio experience are satanic dinosaurs.

Most start-ups flirt with doing good for the country, ie; positive messaging, lots of jazz or world music. AM/FM has hardcore positive impact witnessed by the fact that most public radio stations enjoy ratings dominance. No other medium – none – raises more money for community charities than AM/FM.

Driving a new product past the innovators, early adopters, early majority to late majority is the path to success in any industry. AM/FM reached late majority when Bing Crosby had his own show. How’s mom doing with Spotify?

Advertiser credibility: Procter & Gamble returned to radio in the early 2000s. Last year P&G landed near the top of radio advertisers. Procter has no sense of humor or time for nonsense. If P&G buys a lot of radio, end of story. Again.

Not legacy media. Proven media.

Walter Sabo has been a C Suite action partner for companies such as SiriusXM, Hearst, Press Broadcasting, Gannett, RKO General and many other leading media outlets. His company HITVIEWS, in 2007, was the first to identify and monetize video influencers.. His nightly show “Walter Sterling Every Damn Night” is heard on WPHT, Philadelphia. His syndicated show, “Sterling On Sunday,” from Talk Media Network, airs 10:00 pm-1:00 am ET, and is now in its 10th year of success. He can be reached by email at sabowalter@gmail.com.

Industry Views

Monday Memo: Your Passion, Your Media Station

By Holland Cooke
Consultant

imgTALKERS publisher Michael Harrison introduced the term in the 1990s, inviting us to think-beyond the real-time audio we were sending up those towers. What he described seemed conceptual, even futuristic, back then, when we were still logging-onto AOL via dial-up (screech).

The “Media Station” he reckoned we would be producing by now seemed more like a place than a show. It wouldn’t be bound by regulation or sponsor sensitivities or an on-air format. Content needn’t be 30- or 60-seconds or minutes. It won’t even have to be audio. Or governed by how long you can last between bathroom breaks or eating or sleeping, because it won’t be the real-time content that radio was confined to then.

Back to the future. Among headlines from 2025 Edison Research “Infinite Dial” research:

— 248 million Americans are on social media.
— 91% (262 million) own a smartphone.
— 101 million own a smart speaker.
— 40% of vehicles now on the road have phone integration.
— Though AM/FM is still the #1 in-car audio, #2 is online audio, #3: podcasts.
— 210 million listen to online audio every week.
— “Podcast consumption is at an all-time high.” 55% of Americans listen each month.

Anyone anywhere can publish something that is available to everyone everywhere.

im

Most who read this are probably content creators, many working full or part-time at radio stations, doing the station’s business. Using that same skill set, build your own, a Media Station. Most of the tools are free, including ChatGPT, which will even help you plan it.

What’s your area of expertise?? Your hobby? Your passion? Your media station could include:

— Podcasts
— Blog, inviting participation
— Tutorial videos about a craft or skill
— Tips-N-Tricks about ____
— Checklists/worksheets/recipes/other documents, as PDF downloads
— Stories about businesses or artists, traditions or customs, history, science, tech
— DIY projects, of any sort
— Makeover transformations
— Fitness routines and workout tips
— Money topics
— Food topics of all sorts, including restaurant reviews
— Relationship topics
— Travel
— Product reviews/recommendations
— Sports
— Amazon Associate links to earn commission on related products
— Whatever!

NOT saying: Build a media station so it becomes your livelihood after the next round of cutbacks. But, hey…

Holland Cooke (HollandCooke.com) is a consultant working the intersection of broadcasting and the Internet. Follow HC on Twitter @HollandCooke and connect on LinkedIn

Industry News

Fisher House Memorial Day Weekend Show Now Available

Fisher House Foundation has the Memorial Day weekend edition of “The Fisher House Story” ready for stations to download for free. Stations can check out the demo at radio.fisherhouse.org. “The Fisher House Story” in four lengths – 3-hour, 1-hour, 25 min., and the 30-minute public affairs versionimg suitable for all formats. All are hosted by WMAL-FM, Washington, DC morning personality Larry O’Connor. Fisher House says, “The inspiring and patriotic radio show features interviews with wounded warriors and veterans including heroes from Operation Enduring Freedom, the Vietnam War, and an incredible, emotional story of one of America’s World War II living legends. Listeners will hear their emotional stories fighting for our freedoms, the injuries and illnesses they endured, and the welcoming homes Fisher House provides for them and their loved ones while they endure their painful and painstaking recoveries.” For more information on this radio special, contact Larry O’Connor at: 562-665-9537 or loconnor@fisherhouse.org.

Industry News

Nielsen: Ad-Supported Audio Makes Up 65% of Total Listening

Nielsen’s quarterly audio report, “The Record: Q1 U.S. Audio Listening Trends,” looks at data from Edison Research as well as its own data for this quarterly report and concludes that “daily audio consumption in the first quarter of 2025 amounted to 3 hours and 45 minutes of daily listening across both ad supported and ad free platforms like radio, podcasts, streaming music services and satelliteimg radio.” Nielsen says delineating between total listening (or viewing) and the ad supported universe is vital in today’s burgeoning media landscape where consumer choice grows by the day and marketers are looking at every available opportunity to cut through. In the first quarter of 2025, ad supported audio represented 64% of total listening. This is similar to TV, where 72% of total viewing was spent on ad supported platforms, in Q1 according to Nielsen’s recently launched Ad Supported Gauge report. Looking at ad-supported audio, consumers spent 66% of their daily listening time with radio, 19% with podcasts, 12% with streaming audio services and 3% with satellite radio. Radio accounts for anywhere from 47% of daily ad supported audio time among people 18-34 to 73% among 35+. Meanwhile, podcasts are the inverse, representing 15% of daily audio time for people 35 and older compared with 32% among those 18-34. See the full report here.

Industry Views

SABO SEZ: Give Credit

By Walter Sabo

a.k.a. Walter M. Sterling
Host, “Sterling Every Damn Night”
WPHT, Philadelphia
Host, “Sterling On Sunday,” TMN

imgRight now, dozens of well-suited, over-priced, unpleasant lawyers are fighting in Hollywood over the title credit their client should receive on a movie, TV show, or book cover. Placement within the credit roll at the end of a show is a battleground of egos and legalities. Part of the process of securing proper credit is governed by multiple union rules negotiated by multiple unions and corporate dictates of corporate masters. (You don’t get to be CEO of Paramount by being a nice guy.)

In most mass media, getting credit for the hard work of creating mass media is a very serious matter. What’s the “title slide” credit for you and your colleagues?

To your listener, you are a star. For no cost, you, your station, and our industry would benefit from building a credit roll at the end of each of your shows. Radio has a first class array of production software, processing and SFX libraries. Use those assets to create on air credit rolls for talent, PAs, anyone who touches a show.

The result: Credited employees will grow prouder of their work. They will be recognized by their friends. Advertisers will know their messages are part of a “big thing” and invest with confidence. Subliminally running credits for your station’s team puts radio on the same plateau as movies, TV, print. For free.

Consider every opportunity to elevate the stature of radio stars. When you have a substitute host or DJ please don’t say, “filling in for…” say, “guest starring.” How does your talent present themselves away from the station on remotes or appearances? KMART rack or Dress for Success? Fact: Management of other media say that radio executives and sales people “dress poorly.” Really, that’s their view of radio personnel. Lousy dressers. Easy fix.

Kudos to George Noory. At the end of each show, he credits his predecessors; all-night radio stars who, through the decades, explored UFO’s and non-traditional topics. George’s humble announcement celebrates radio’s robust history and places Noory in an all-hit lineup.

Walter Sabo has been a C Suite action partner for companies such as SiriusXM, Hearst, Press Broadcasting, Gannett, RKO General and many other leading media outlets. His company HITVIEWS, in 2007, was the first to identify and monetize video influencers. His nightly show “Walter Sterling Every Damn Night” is heard on WPHT, Philadelphia. His syndicated show, “Sterling On Sunday,” from Talk Media Network, airs 10:00 pm-1:00 am ET, and is now in its 10th year of success. He can be reached by email at sabowalter@gmail.com

Industry News

Big Radio Names Josh Wescott AM Drive News Anchor

Wisconsin radio company Big Radio names Josh Wescott the morning drive news anchor for its stations in Monroe and Freeport, Wisconsin. Wescott is the former radio news director and morning host at iHeartMedia’s news/talk WIBA-AM, Madison.  Wescott comments, “Good journalism requires aimg lot of good listening and attention to what matters most to those in the communities they call home. Our news will talk about what people are talking about, be factual, and will ask the next question so people can reconnect with their local communities and schools in a way that journalism hasn’t consistently afforded in recent years.  Online and social media disinformation is steadily driving people back to how they used to find out what’s happening, and Big Radio is well-positioned to meet this moment and lead the re-emergence of local radio news in this region and beyond.” Big Radio – owned by father and son Scott and Ben Thompson – owns and operates 10 radio stations in the Monroe, Freeport, Janesville, and Beloit, Wisconsin markets.

Industry News

Music/Video Anthem Celebrating Talk Radio Continues to Gather Thousands of Worldwide Views and Downloads

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Gunhill Road, the perennial pop music ensemble that has attracted more than half a million worldwide followers with its growing repertoire of issue-oriented songs and music videos, is enjoying notable traction with its latest release, “Don’t Stop Talking,” an anthem celebrating talk radio. “Don’t Stop Talking” is an uplifting and infectiously catchy tune about the vital role talk radio plays in supporting American freedom of speech and the First Amendment.  Non-partisan lyrics ring out: “As long as you’ve got a voice, don’t ever stop!” and “As long as you’ve got the truth, don’t ever stop!”  The original composition co-written and performed by core band members Steve GoldrichPaul ReischBrian Koonin, and Michael Harrison encourages dedicated talk radio practitioners to keep up the good work and valuable service they provide the nation. The images accompanying the music include a dynamic montage of more than 85 individual radio talk hosts in the process of doing their shows. Matthew B. Harrison, who produced the video visual components states, “Gunhill Road has achieved enormous internet recognition around the nation and world – much of it fueled by the attention and exposure its unique songs and videos have received on talk radio. This amazing piece is the group’s way of giving back.” To view the video in its entirety, please click talkradioforever.com. To arrange an interview with Michael Harrison about the song and talk radio’s vital role in the marketplace of ideas, please email info@talkers.com.  Another recent Gunhill Road release titled “Idiots” presents a stinging non-partisan commentary about the dangers inherent in a democracy populated by an ignorant and disengaged public. This song/video has already gathered more than 200,000 online views and downloads worldwide – also fueled largely by talk radio airplay and attention. It can be viewed at www.idiotsvideo.com.  For more information about Gunhill Road please visit www.GunhillRoadMusic.com.

Industry News

FCC Commissioner Gomez Begins First Amendment Tour

FCC Commissioner Anna Gomez announces she’s partnering with consumer and civil society organizations for speaking engagements and listening sessions focused on protecting the rights andimg freedoms enshrined in the First Amendment and fighting back against what she calls the Trump administration’s ongoing campaign of censorship and control. Gomez says, “Since the founding of our country, the First Amendment has protected our fundamental right to speak freely and hold power to account. Today, the greatest threat to that freedom is coming from our own government. Silencing dissenting voices is not a show of strength – it’s a sign of fear. We must continue to speak out against this growing campaign of censorship and control before this dangerous new normal becomes the status quo.”

Industry News

Jimmy Steal Featured at Programming Webinar

Benztown, along with P1 Media Group, Global Radio Ideas Facebook Group, and Collective Heads consultant img Jimmy Steal are presenting a free webinar for radio professionals around the globe titled, “Creating On-Air Megastars and Programming Legendary Radio Station.” The 45-minute webinar will be hosted by Benztown CEO Andreas Sannemann and P1 Media Group partner Ken Benson and will feature programming pro Jimmy Steal. Register for the webinar here.

Industry News

Guy Gordon Exits WJR-AM, Detroit

Guy Gordon leaves Cumulus Media’s news/talk WJR-AM, Detroit after declining to take the company’s offer to move from mornings to early afternoon and take a 60% pay cut, according to a story by Neal Rubin in the Detroit Free Press. Gordon says he understands that the request by management was due toimg a budget crunch – the company has been eliminating positions at stations across the country. He says he didn’t have “an inkling” that his job was at risk, “I probably should have. Radio is really tough now.” Gordon has been a host on the morning show since June of 2023 and was on in afternoons six years prior to that. During his long career in Detroit, he worked as 11:00 pm news anchor at WXYZ-TV and as morning anchor on WDIV-TV. He told his listeners, “If this is the end of the career, I have no grievances. I’m Lou Gehrig without the horrible disease. I’m the luckiest man on Earth.” See the Detroit Free Press story here.

Industry News

Top News/Talk Media Stories This Past Week (April 7 – April 11, 2025)

Here are the most talked about stories of the past week (4/7-11) on news/talk radio and related talk media according to TALKERS:

                      Stories

1. Trump Tariffs/U.S. vs China
2. Financial Markets Activity/Recession Fears
3. Deportations- Detentions-Visa Revocations
4. SCOTUS Gangsters Ruling
5. DOGE/Universities Funding Freeze
6. U.S.-Iran Nuclear Talks
7. Russia-Ukraine War/Israel-Gaza War
8. Bernie Sanders Rallies-CNN Town Hall-“Hands Off” Protests
9. HHS Job Cuts/Health Care/Vaccines
10.Severe Weather in Mid-South/NCAA Hoops Championships

                   People

1. Donald Trump
2. J.D. Vance
3. Elon Musk
4. Howard Lutnick / Scott Bessent
5. Xi Jinping
6. Benjamin Netanyahu
7. Vladimir Putin
8. Kilmar Abrego Garcia
9. RFK Jr.
10.Karoline Leavitt

To see the full TALKERS Stories, Topics, and People Charts, please click HERE.

Industry News

Yesterday’s Top News/Talk Media Stories (4/8)

The most discussed stories yesterday (4/8) on news/talk radio and related talk media according to TALKERS research:

1. Trump Trade War/Markets Reactions/Recession Fears
2. University Funding Freeze
3. U.S.-Iran Nuclear Talks
4. SCOTUS Venezuelan Migrants Ruling
5. Russia-Ukraine War/Israel-Gaza War

Industry Views

HC at the NAB: More Than Spots, Less Than Clutter

By Holland Cooke
Consultant

imgRadio sells advertisers our listeners’ attention. For a hundred years, our inventory has largely been commercials. Now, as our wandering audience leads us to more revenue channels, are we hooked on spots?

“We’re still in the same business. What’s changed is the tool box.”

Salem Media Group EVP, operations and revenue development Linnae Young was among panelists exploring “The Local Advertising Buying Landscape: What are Clients Buying, and how are Radio Sellers Succeeding or Missing Out?” Her laser-like focus is on the client’s need: “The HVAC company has two trucks and wants six.”

Ditto from session moderator Mike Hulvey, the Radio Advertising Bureau’s president & CEO. He called pitching a multi-store McDonald’s franchisee, who heard-him-out, then asked “Will that idea sell a hamburger?”

We sure have ideas. Researcher Gordon Borrell reckons that “the biggest mistake radio stations are making is underestimating the potential [of digital].” Many now sell video advertising. Prospects “don’t have any questions about radio, other than ‘Can you lower the price?’ They have lots of questions about digital.” Be their guide.

And obsess on outcomes. “Stop with the tactics,” urges Marketron senior director of digital strategy Dustin Wilson. “It’s all about solutions-based selling.”

“As radio has encountered increased pressure on revenue, it has often increased spot loads.”

Ad nauseam, in the view of Edison Research co-founder & president Larry Rosin, whose Ted Talk-type session “Considering Spot Loads” was plainspoken.

Radio has violated what Larry calls “The Commercial Broadcast Bargain” – the unspoken deal that content is worth the time spent listening to ads. “We’ve tilted the bargain in an unfair way,” he said, pointing to “fewer, but much longer breaks; and many, many [music] stations now loading all their spots into two interminable breaks per hour.”

Rosin’s team has long tracked listening habits through its Infinite Dial series, and the trend is clear: Radio’s “Share of Ear” never fully recovered after the pandemic; and commercial loads went up during that time.

“The real problem” is not understanding how ‘Infinite’ today’s ‘Dial’ is, “ignoring the fact that there are other things to listen to.” Ad loads tend to be shorter in podcasts and in non-paid streams. These ad-supported competitors never run more than two spots back-to-back. And increasingly, Americans are paying for ad-free content, via SiriusXM, Spotify, YouTube Premium, and others.

Solutions? Larry was clear: “What I’m NOT saying: ‘cut the load and charge more’ in today’s low-demand environment.”

— Even if you can’t lower total inventory, consider more shorter breaks. “Listeners have, or at least had, an internal clock: song (3 minutes) – song (3 minutes) – song (3 minutes) – break (3 minutes). When you ask music radio consumers, a break should be the length of a song. The two long breaks clock simply can’t be the best we can do for advertisers.”
— Bonus on Rating, not Share, which would “reorient radio programmers to consider ALL competitors, not just other local stations. Radio’s insular world hurts it.”
— Don’t demonize commercials – “a disservice to advertisers” – the way we seem to when we call the stop set “a break;” or tout commercial-free hours to pump-up a daypart (then overdose the load in adjacent hours).
— Improve the quality of commercials.

Holland Cooke (HollandCooke.com) is a consultant working the intersection of broadcasting and the Internet. Follow HC on Twitter @HollandCooke and connect on LinkedIn

Industry Views

Monday Memo: NAB Show, Survive and Thrive

By Holland Cooke
Consultant

imgHello from Las Vegas, ever-changing yet timeless. Here this week the NAB Show is “Powering the Next Era of Storytelling.” And it’s about time. While there is now a filibuster-proof U.S. Senate majority to require that cars include AM receivers, some AM stations are being shut off. Over the weekend millions took to the streets and this morning Wall Street braced for more. So, the vibe here is positively rejuvenating.

“If you’re here, you’ve already defied the odds.” 

National Association of Broadcasters president & CEO Curtis LeGeyt congratulated attendees at a perennial event that – on its own – paid for the trip, the NAB Show Small and Medium Market Radio Forum. As big corporate owners make big trade press headlines in big markets, the mojo in the minor leagues is downright invigorating.

Picture speed-dating for great ideas. The room is set up with roundtables. Each half-hour, attendees share what’s working back home, then rotate. Table topics included, “The Secret to Radio’s Digital Ad Success is Being Local First,” and “Podcasting Strategies for Radio,” and “Monetizing High School Sports,” and there were heartwarming stories about “Developing Your Community with Events and Social Media.” And, yes, THE most popular table – to which participants dragged chairs from elsewhere: “AI’s Use Throughout Your Station.”

Did you know that May is National Small Business Month? And National Small Business Week is May 4 to 10? Plan now to do what these plucky broadcasters shared ideas for doing: Use your broadcast and digital assets and your local engagement to, in NAB Show speak: “Unlock the Power of the Creator Economy.”

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“A connection on LinkedIn is worth a hundred on Instagram.”

As corporate cost cuts continue, I’ve been collecting and sharing opportunities. In a recent column here, I described 18 non-radio career options for which your skill set as a broadcaster could qualify you. And in last week’s column I recommended and demonstrated some valuable and FREE tools.

Now – courtesy of ThinkTAP’s Richard Harrington – a road map for selling your services. Here’s the deck from his super-useful session “Working with Brands: How to Get Your Foot in the Door and Stay There.” And don’t let the term “brands” scare you. Think local businesses.

Sampler:

— Your prospects crave the sort of engagement that successful on-air people have accomplished. “Build your Email list!” Harrington urges.
— Then, take every opportunity to engage. Important: “Reply to people who replied” to something you have posted. “Such a small percentage do reply that this makes their day.”
— “Do what you can to pull audience into a place you can control.” Anyone working in the industry we used to call “radio” now needs to be facile with social media and podcasting and video. So, use those skills and tools to “create content that can be used by the brand.”
— Especially opportune: demonstrate how to use what your client sells.

New to selling your services? Generous with his experience, Harrington’s deck will suggest lots of transactional technique.

Our industry, like ‘Vegas, is ever-changing yet timeless.

Holland Cooke (HollandCooke.com) is a consultant working the intersection of broadcasting and the Internet. Follow HC on Twitter @HollandCooke and connect on LinkedIn

Industry Views

Monday Memo: “Kill The Feed!”

By Holland Cooke
Consultant

imgCorporate cost cuts continue. In a recent column here, I described 18 non-radio career options for which your skill set as a broadcaster could qualify you. In just the last couple years, several longtime TV news people I know – who had-it-up-to-here with the hours – reinvented themselves accordingly.

“But radio is all I’ve ever done!” you say? No. Radio is (or was) your platform. And – as clients are accustomed to hearing me say – “Everything we do is storytelling.” So where else can you tell yours?

Tools are available, many free. To illustrate, I wrote a novella (shorter than a novel, longer than a short story). It’s the first fiction I’ve written since a high school homework assignment, and you can download it, also free.

I had an idea for a John Grisham/James Patterson-style thriller. ChatGPT and MS Copilot were my co-authors, suggesting plot twists and critiquing, chapter-by-chapter. After ChatGPT reviewed each one, I ran it through Copilot – like having a team of writers. Both AI tools also created the images you will see on the landing page. Tell either app how you want your web page to look, and it will write the HTML code! And Google Search helped with details.

Every one of those functions was completed in five seconds or less, free. As is Audacity, if you’d rather not spend for your own copy of the Adobe Audition you use (or used) at the radio station. And before you subscribe to Microsoft Office 365, peruse the suite of lookalike tools at OpenOffice.org. Video? Premiere Pro is pricey, but Adobe Express is free and there are shareware alternatives.

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Seen those TV ads TikTok is running to stave-off a USA ban? Storytellers share how they’re making a living there. Could you?

I hope you like my story. But even if you don’t, I hope you will experiment with new ways to tell yours. I’m not saying any of us will write a best-selling novel. But if you do, you can also voice the audiobook version.

Now, grab the armrest, for chilling intrigue, and a damning narrative about the corporate consolidation that plagues broadcasting, set in the beguiling place where we live, populated by pseudonyms (including the author’s) which some will find thinly-veiled: http://getonthenet.com/TalkersPreview.html

That’s your sneak peek. It drops on April Fool’s Day.

Next week, I’ll be reporting here from The NAB Show in fabulous Las Vegas. If you’re going, wear comfortable shoes! But even if you do – and you plan on walking from where shuttle busses drop you off at the Convention Center to the West Hall where most radio and podcasting sessions will be – pack a lunch. It’s a hike!

Better idea: Let Elon Musk give you a free ride… UNDERGROUND, in “The Loop.” He has 100 Teslas zooming through what seems like a high-tech Batcave that his Boring Company is…boring. Here’s video I shot at CES: https://youtu.be/wqqQd9vZnM0

Holland Cooke (HollandCooke.com) is a consultant working the intersection of broadcasting and the Internet. Follow HC on Twitter @HollandCooke and connect on LinkedIn

Industry News

Hillsdale College Students Honored with Students Awards from MAB

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Hillsdale College students took first place in six categories in the Michigan Student Broadcast Awards from the Michigan Association of Broadcasters, and WRFH, Hillsdale “Radio Free Hillsdale 101.7 FM” was named College Audio Station of the Year. WRFH general manager Scot Bertram says, “It is exciting to see our students’ work recognized once again. They consistently produce excellent content, and these awards are a testament to their skill and creativity.” WRFH was named College Audio Station of the Year for the third consecutive year and fourth time since 2019. Above is a group of Hillsdale students celebrating their honors. See the complete list of student winners here.

Industry News

NAB: SBAs Support Local Radio Resolutions

National Association of Broadcasters says that state broadcasters associations representing all 50 states, plus DC and Puerto Rico adopted two resolutions. The first resolution urges members of Congress to support the Local Radio Freedom Act, which opposes any new performance fee on local radio stations.img NAB says, “Local radio stations provide trusted news, sports and entertainment to their communities free of charge, but stations’ ability to do so would be greatly threatened if faced with a new performance tax, on top of the hundreds of millions of dollars local stations already pay each year in copyright and streaming fees.” The second resolution calls on legislators to support the AM Radio for Every Vehicle Act that would ensure the continued availability of AM in all newly manufactured vehicles. NAB president and CEO Curtis LeGeyt comments, “On the heels of an incredibly successful State Leadership Conference, where over 560 local TV and radio broadcasters traveled to Washington, DC to meet with lawmakers on Capitol Hill, congressional support for local radio is strong. State broadcaster associations play a pivotal role in our advocacy efforts, and I am proud to see the collective unity behind these resolutions.”