Industry News

TALKERS News Notes

Kirby and Raphael Join Media Institute Board. Media pros Kathleen Kirby of Wiley Rein LLP and Heidi Raphaelof Beasley Media Group are elected to the board of trustees of The Media Institute. The Media Institute is a nonprofit, nonpartisan organization specializing in communications policy and the First Amendment.

Baltimore Public Media Names New Program Director. Baltimore Public Media names Maxie C. Jackson III program director in which he’ll oversee content strategy and programming across WYPR 88.1 FM, WTMD 89.7 FM, and Your Public Studios. Jackson most recently served as executive director of 88Nine Radio Milwaukee, “where he led transformative programming and format strategies that inspired philanthropic investment, drove audience growth, and strengthened the organization’s cultural impact.”

The WBUR Festival Returns This Spring. WBUR, Boston announces the return of The WBUR Festival happening Friday, May 29 and Saturday, May 30, 2026. The event features “speakers, captivating conversations, musical performances, multiple stages and a vibrant street scene along Commonwealth Avenue.”

Industry News

John Whitmer Promoted to KNSS, Wichita Morning Co-Host

Audacy’s KNSS, Wichita names John Whitmer co-host of the “Woodward and Whit” morning show with Ted Woodward, effective January 5, 2026. Whitmer succeeds Steve McIntosh following his retirement. Audacy Wichita SVP and market manager Tommy Castor says, “We are excited to welcome Johnimg Whitmer to the KNSS morning show alongside Ted Woodward. ‘Woodward and Whit’ will build on the foundation of smart, local conversation that our listeners expect by delivering the essential news, candid analysis and enjoyable banter that starts the day right. This is a powerful pairing that promises to keep the Wichita community informed and engaged.” Whitmer has been hosting an eponymous two-hour weekend show for KNSS since 2018. He’s a veteran of Kansas politics having served in roles for local, state, and national Republican campaigns. Whitmer currently serves as the Chairman of the Sedgwick County Republicans. He says, “I’m honored to join Ted Woodward on ‘Woodward & Whit,’ stepping into the big shoes left by Steve McIntosh, who dedicated over 50 years to Wichita mornings. I look forward to bringing news coverage, straight talk, common-sense discussion and a little fun to help our community start the day on the right note.”

Industry Views

Monday Memo: AI Collaboration

By Holland Cooke
Consultant

imgNews people I coach reckon that my epitaph will read: “Consequence, not Process.”

Too often, news copy – while factually correct – is arcane minutes-of-the-meeting stuff, rather than emphasizing impact on the listener’s routine.

Process: “The Transit board revised its fare structure.”

Consequence: “Riding the bus will cost 50 cents more starting Monday.”

Process: “The district reallocated Title I funds.”

Consequence: “Some after-school programs could be cut.”

Process: “The committee advanced a bill on short-term rentals.”

Consequence: “Airbnb hosts may soon face new rules – and fees.”

Process: “The planning board approved a variance…”

Consequence: “Construction can now begin on that apartment complex near the campus.”

Unwrap the package. To illustrate, here’s a video I am playing in client stations’ conference rooms – and it’s a dang clinic in impactful local news reporting.

The back-story: If I say “Hasbro,” you might think Monopoly, Scrabble, Mr. Potato Head, Play-Doh, G.I. Joe, and Transformers. Eventually it added Star Wars and Marvel action figures to its repertoire. Hasbro became a major player in video games, TV, and movies. This 100-plus-year-old company has outgrown its Rhode Island roots and announced it is moving to Boston. In any-size state – let alone the smallest – losing 700-plus jobs hurts.

Here’s the video: https://getonthenet.com/Hasbro.MP4

After playing that, I sometimes hear “But TV has more manpower than a radio station.” Yes and no.

Management confirmed to me that this reporter was in MMJ mode that day, meaning “Multi-Media Journalist.” Translation: She worked alone, no videographer, no producer. Praising her work when I requested the video, I was told that “she did a great job executing what we brainstormed in the morning meeting.”

And THAT’S the advantage TV has over most radio news operations: There is more than one person in the newsroom to have that meeting. We’re radio people. We think aloud. But with whom, when you alone, ARE the news department?

Have that collaborative conversation with ChatGPT or MS Copilot. Brainstorm story angles and interview prospects and questions. At client stations, we have asked – and AI apps delivered – actual coverage timelines. Try it. The interaction feels surprisingly human – like having a sharp, tireless producer who’s always ready to riff, reframe, and help you make it matter.

Holland Cooke (HollandCooke.com) is a consultant working the intersection of broadcasting and the Internet. Follow HC on Twitter @HollandCooke and connect on LinkedIn

Industry News

New York Festivals Radio Awards Announces 2026 Grand Jury

The New York Festivals Radio Awards announces the distinguished 2026 Radio Awards Grand Jury. NYF Radio Awards says the Grand Jury “unites over 100 standout audio innovators from 20 countries, reflecting the dynamic and ever-evolving landscape of global storytelling. This influential group includes award-winning producers, directors, journalists, writers, and sound artists known for pushing creative boundariesimg across documentary, entertainment, news, sports, and corporate audio.” NYFestivals EVP Rose Anderson adds, “The robust world of audio storytelling today is fully represented in the 2026 edition of the Grand Jury. From audiobooks to podcasts and video podcasts, from investigative journalism to live events, and from mystery to social justice, this year’s men and women of the jury volunteer their time and lend their expertise.” See the bios of the Grand Jury here. There is still time to enter the New York Festivals Radio Awards. The entry deadline for the 2025 Radio Awards competition is January 31, 2026. To enter the 2026 Radio Awards please visit: HERE. For additional information including Rules & Regulations, categories, and more visit: HERE. New York Festivals Radio Awards welcomes entries from radio stations, networks, and independent producers across 30+ countries. Its mission is to recognize and elevate the exceptional work of the creators shaping today’s global audio storytelling landscape. Award-winning entries for 2026 competition will be showcased at the Radio Awards winners gallery. View the 2025 Radio winners’ showcase

Industry Views

SABO SEZ: A Long History – Do Not Fear AI

By Walter Sabo
a.k.a. Walter Sterling, Host
WPHT, Philadelphia, “Walter Sterling Every Damn Night”
TMN syndicated, “Sterling on Sunday”

imgAndy Economos, the founder of Radio Computing Systems (RCS), was a leader in bringing digital tech into the radio industry. In 1980, he was leaving his position as head of technology for NBC Inc. to start his own company. I was EVP of the NBC FM stations. Andy and I were walking to lunch, crossing Sixth Avenue at 49th street and he asked me, “Is there any software your radio stations could use?”

I said, “Yes, we could use software that programs music.” He was interested. I said, “When you invent that, NBC will buy your first products.”

Andy went forth and invented “Selector,” the first viable, almost easy-to-understand, user-friendly music programming software. Prior to “Selector,” music was programmed in a wide variety of homemade processes such as rotating songs against back timing photo lab clocks (WABC) to RKO’s “Gold Book” mess requiring jocks to use many colored pens to log off played songs. Or the wooden spike technique: Jocks took the 45s off one spike after it was played and stacked it on a different spike – really.

The adoption of “Selector” didn’t go as planned. First, most of the industry was terrified that what little freedom jocks had to select songs would be lost. My favorite cry from jocks, “But when it’s raining, I’ve got to play a song that sings about rain.”

My hope for computerizing the organization of songs was that it would free up programmers to program! The desired end game was that programmers would have more time to talk with their talent, create bigger promotions and upgrade overall production.

What happened, however, was most programmers devoted more time to programming music! Throughout the country programmers pored over the output from “Selector” and manually, hour by hour by hour and edited every song.

When discussing the virtue of precision music selection, WABC midday talent Ron Lundy said, “It don’t mean nothinnnnn.”

AI is just like “Selector.” First, it strikes fear. But it will be used in every radio station very soon. How it will be used and its impact on you will be different than we can imagine. The more a person learns about AI’s capabilities and how to use its fresh options, the more control they will have of it.

Walter Sabo has been a C-Suite action partner for companies such as SiriusXM, Hearst, Press Broadcasting, Gannett, RKO General, and many other leading media outlets. His company, HITVIEWS, in 2007, was the first to identify and monetize video influencers. His nightly show “Walter Sterling Every Damn Night” is heard on WPHT, Philadelphia. His syndicated show, “Sterling On Sunday,” from Talk Media Network, airs 10:00 pm-1:00 am ET, and is now in its 10th year of success. He can be reached by email at sabowalter@gmail.com.

Industry News

TALKERS News Notes

Edison Research to Present The Top 10 Findings of 2025. Research firm Edison Research says it will present a 30-minute webinar on December 11 at 2:00 pm ET to highlight its Top 10 Findings of 2025. This report is the result of the company examining it Weekly Insights, custom studies, and syndicated services research.

WYPR’s Tom Hall Transitioning to New Post. Baltimore Public Media’s WYPR 88.1 FM announces that midday talk host Tom Hall will step down from the daily host role in early 2026 and transition into a new role as WYPR’s senior news analyst. In January, he’ll move to a three-day hosting schedule while WYPR conducts a search for the show’s next full-time host. When the new host is chosen, Hall will shift fully into his new role, contributing interviews, features, and essays and spearheading special projects.

105.3 The Fan Raises Funds for Charity. Audacy’s KRLD-FM, Dallas “105.3 The Fan” raised $77,000 during its 12th annual Piece-a-Thon Fundraiser benefiting two local organizations, My Possibilities and Sandlot Children’s Charity. Station midday hosts Kevin Hageland and Cory Mageors from “K&C Masterpiece” broadcast live from RJ Duke’s Sports and were joined by special guests throughout the day.

Industry News

95.5 WSB Launches 35th Clark’s Christmas Kids

Cox Media Group’s news/talk 95.5 WSB (WSB-AM/WSBB-FM, Atlanta) announces the 35th annual “Clark’simg Christmas Kids,” a Georgia holiday tradition dedicated to fulfilling the Christmas wishes of children in foster care. Clark Howard says, “I am so excited for our 35th year of Clark’s Christmas Kids. I could have never imagined that our generous WSB listeners would take care of over 300,000 children in foster care donating $50 million plus in toys and cash since 1991.”

Industry News

Report: Craig Carton Returning to WFAN Afternoons

According to a report in The Athletic by Andrew Marchand, former WFAN, New York personality Craigimg Carton is finalizing a deal to return to the station in afternoon drive. This comes several months after Carton exited FS1 where he hosted a couple of different versions of a morning show that, from a ratings standpoint, never took off the way FS1 execs had hoped. Carton’s return will reportedly bump current afternoon team Evan Roberts and Tiki Barber to middays which would force the station to cut ties with current midday hosts Brandon Tierney and Sal Licata. As for Carton’s co-host, Marchand is reporting that overnight host Chris McMonigle is the leading candidate for that role.

Industry News

Nankival to Lead Saga in Harrisonburg

Saga Communications names Tom Nankival general manager for its Harrisonburg, Virginia operations that includes news/talk WSVA-AM/W221CF, sports talk WHBG-AM, several music stations and digital newsimg publication RockTownNow.com. Saga COO Wayne Leland states, “Tom understands what makes local media matter. His role at Harrisonburg Media Group positions us to grow our brands and expand the value we deliver to our listeners, readers, and advertisers. We’re excited to have him leading the team.” Nankival comments, “I am thrilled to rejoin Saga as VP and general manager of the Harrisonburg Media Group, which is a shining star in our company. My job is to keep it performing at a high level and serving the Shen Valley community with unwavering commitment and dedication.”

Industry Views

An Artist’s Perspective on Rush Limbaugh

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By Doug Henry
Artist
Turnwright Gallery
Hanover, New Hampshire

imgMy introduction to Rush Limbaugh begins in the fall of 1992. I began listening to Rush’s radio show after seeing him campaigning on stage with George H.W. Bush during the 1992 fall presidential election. Bill Clinton would win the election and so would begin the greatest, media political rivalry ever between Rush Limbaugh and Bill Clinton. Rush’s middle America authentic voice was cutting through the mainstream media noise of the day from a generationally unique perspective. He was the perfect counterculture combatant to Bill Clinton’s political philosophy. Being a baby boomer myself and two years younger than Rush, I was immediately hooked on the EIB radio network!

As a professional illustrator, my career in 1996 was about to cross paths with Rush Limbaugh at my mailbox. A neighbor had just received his monthly Limbaugh Letter, and this would be my first opportunity to actually see and thumb through the newsletter. Noticing the magazine used illustration, I jotted down the address and fired off a promotional package of my art to the art director. Within a week, I received a call from the art director, and I got my very first illustration assignment for the Limbaugh Letter. Throughout 1997, I would receive many more illustration assignments. My very first cover painting for the newsletter, the May issue, “If I Were a Liberal,” would impress and really captivate Rush. So much so that he took to the airwaves not once but twice declaring: “You’re going to want to get this cover blown up and framed, I predict.” And “It’s just fabulous, you’re going to want to subscribe to the newsletter just to see this cover.”

What a thrill for me! Over the course of the next seven years, I would create 70 cover paintings of Rush, often having him doing hilarious things to his Democrat party nemesis. The February 1998 issue would have Rush crashing through a spotted owl’s forest habitat in an SUV. This cover would earn me the title, “Official Limbaugh Letter Cover Illustrator.” Another favorite was the March 1998 issue with Rush, scissors in hand cutting down a spider web holding up a spider with a head that looked eerily like Bill Clinton. This cover prompted Rush to send a complimentary email to the art director saying “A totally awesome cover… one of the best in our history…well done!!!” All in caps I might add! Every month that followed would be one fun assignment after the other. It was beyond cool working on the next Limbaugh Letter cover while listening to Rush on the radio. In 2001, I got to accompany the Limbaugh Letter art director to a Manhattan photo shoot where I finally got to meet the man himself. What a memory! Finally, working for Rush, “America’s Real Anchorman,” was both an honor and a privilege. What a fun ride it was… to have contributed in a very small way, my part… in the “Vast Right-Wing Conspiracy.” Isaac Newton wrote, “If I see farther, it’s because I’m standing on the shoulders of giants.” We stand on your shoulders, Rush, and America thanks you. Mega Dittos Rush Limbaugh, Mega Dittos!

Turnwright Gallery is an online platform that features the art of Doug Henry and his catalog of Limbaugh Letter cover paintings. The art collection is comprised of 70 hand-painted newsletter illustrations of America’s legendary, king of talk radio, Rush Limbaugh. The paintings were created between the years 1997 and 2004.  For more information please click here https://www.turnwrightgallery.com/turnwright-gallery

Industry News

FSR’s Rob Parker Finalist for Sportswriter HoF

FOX Sports Radio’s Rob Parker – co-host of “The Odd Couple with Rob Parker & Kelvin Washington,”img MLB Network analyst, and founder/editor of MLBbro.com – is a finalist for the 2026 National Sports Media Association Hall of Fame Sportswriter (Living category). Winners will be notified the first week of January, and the awards will be presented during the NSMA’s 66th Awards Weekend & National Convention, June 28-29, at Grandover Resort & Spa in Greensboro, North Carolina. Parker says, “It’s an absolute honor to be considered with so many journalism heavyweights.”

Industry News

Todd Starnes Feeds 1,000 Federal Agents

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Pictured above is nationally syndicated talk radio host and owner of news/talk KWAM, Memphis Todd Starnes (left) with U.S. Attorney General Pam Bondi (right) in Memphis where some 1,000 federal agents gathered as part of the Memphis Safe Task Force. Starnes tells TALKERS that he received a call from the White House asking if he would be interested in providing a meal to the agents. He agreed and provided a home-cooked meal to the 1,000-plus agents along with Bondi, HUD Secretary Scott Turner, Tennessee Governor Bill Lee, Senator Marsha Blackburn and Senator Bill Hagerty.

Industry News

TALKERS News Notes

CMG Atlanta Collects Food for Charity. Cox Media Group Atlanta’s radio stations partnered with the Atlanta Community Food Bank to collect 10,700 pounds of food leading up to the Thanksgiving holiday. CMG Atlanta VP and general manager David Abel says, “Congratulations to our CMG Atlanta radio team and our incredible listeners for their hard work and generosity. It is an honor serving the needs of our communities and our team couldn’t be happier with the results of this year’s food drive. Being able to provide 20,188 meals will make a real difference for local families who need it most.”

77WABC Partners with Shriners Children’s. 77WABC in New York City partnered with Shriners Children’s for a multi-media campaign that will increase awareness and support for the mission of providing children with The Most Amazing Care Anywhere for Giving Tuesday. Station owner John Catsimatidis says, “Children are our future. We are proud to partner with Shriners Children’s and support their mission of providing specialty medical care to children across the country and around the world.”

Industry News

Townsquare Media’s WFGR Flips to Sports Talk

Last month, Audacy announced the launch of the Detroit Sports Network – a syndication of sports talk radioimg from its WXYT-FM, Detroit 97.1 The Ticket – and its deal with Townsquare Media to air the format on Townsquare stations in Michigan. Now, Townsquare is flipping WFGR-FM, Grand Rapids from classic hits to sports talk as “Sports Radio 98.7.” Townsquare Media COO Erik Hellum says, “Townsquare Media is excited to bring such high-caliber, Michigan-focused sports programming to West Michigan. This is a big win for listeners who want strong, local sports conversation without having to rely on national networks.”

Industry News

TALKERS News Notes

Dr. Daliah Wachs Show Adds Affiliate. The Talk Media Network nationally syndicated “Dr. Daliah Wachs Show” is now being heard on weekends on Larson-Wynn Inc’s news/talk KODL-AM, City of The Dalles, Oregon

PodcastOne and Dr. Phil Announces Partnership. PodcastOne and Dr. Phil’s Envoy Media Co are partnering to launch a co-branded multi-platform podcast network. The networks’ content lineup debuts later this month with an all-new daily “Dr. Phil Podcast” distributed across Spotify, Apple Podcasts, YouTube, iHeartRadio, Amazon Music, PodcastOne, as well as LiveOne’s streaming video network.

Saga to Present at Financial Conference. Saga Communications president and CEO Christopher S. Forgy EVP/CFO and treasurer Samuel D. Bush will be presenting at the Noble Capital Markets’ Twenty First Annual Emerging Growth Equity Conference at Florida Atlantic University tomorrow (12/3). A video webcast of the presentation will be available following the event on the company’s website.

Industry News

Springfield, Massachusetts Radio Personality John O’Brien Dies

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John O’Brien – one half of the morning drive team of “Bax & O’Brien” (with Mike Baxendale) that dominated the Springfield market for 27 years on Saga Communications’ WAQY-FM “Rock 102” – died on Sunday (11/24) after a long battle with cancer. “Bax & O’Brien” ruled the morning drive ratings battle in the market for most of the duo’s time working together hosting the talk-intensive daypart. O’Brien exited the station several years ago and moved to Florida in semi-retirement. Baxendale continues successfully hosting the morning show on WAQY with co-host Steve Nagle. Recently, O’Brien had been hosting a one-hour program called “OB Negative” on iHeartMedia’s WHYN-AM, Springfield with morning news anchor John Baibak. Pictured above in an undated photo is O’Brien (right) with Baxendale (left).

Industry News

FOX News Media Promotes Melugin to Congressional Correspondent

FOX News Media promotes Bill Melugin to congressional correspondent. FOX News Mediaimg president and executive editor Jay Wallace says, “Bill’s dogged dedication to uncovering the story and deep understanding of national issues make him an excellent fit to cover the complex world of Congress.” Since joining FOX News Media in 2021, Melugin has been at the forefront of reporting on all angles of immigration, spending roughly half of his tenure reporting onsite from the United States’ southern border from 2021 through 2024.

Industry News

Top News/Talk Media Stories This Past Week (November 17 – 21, 2025)

Here are the most talked about stories of the past week (11/17-21) on news/talk radio and related talk media according to TALKERS:

                Stories

  1. The Epstein Files
  2. Megyn Kelly “Pedo” Comments
  3. Trump-MBS Meeting
  4. Trump vs Reporters
  5. ICE Raids
  6. Trump -Mamdani Meeting
  7. Comey Prosecution Errors
  8. Texas Redistricting Ruling
  9. UN Approves Trump’s Gaza Plan
  10. Venezuela Military Operations

                People

  1. Donald Trump
  2. Jeffrey Epstein / Ghislaine Maxwell
  3. Megyn Kelly
  4. Mohammed bin Salman
  5. Catherine Lucey / Mary Bruce
  6. Zohran Mamdani
  7. Mike Johnson
  8. Lindsey Halligan / James Comey
  9. Jeffrey Brown / David Guaderrama
  10. Nicolás Madura

To see the full TALKERS Stories, Topics, and People Charts, please click HERE.

Industry News

Study: 96% of Americans Want Car Radios

Research firm Critical Mass Insights says its recent study indicates that 96% of Americans say having a built-in AM/FM radio is important when purchasing a new car, and 98% say it’s important that radio remains easy to find on the dashboard. Critical Mass Insights says that its findings “cut across every demographic group surveyed, with consumers ages 18 to 74 overwhelmingly agreeing that access to radio is essential – even among those who don’timg regularly listen to AM or FM.” Company SVP of research Elizabeth Falke states, “The bottom line here is just how much people value having easy access to both AM and FM radio in their cars. Consumers want radio for a variety of different reasons that are largely unique to local radio – everything from discovering what new music matters to weather updates, the latest sports reports and local news and events.” As the AM Radio for Every Vehicle Act of 2025 makes its way through congress, Falke says its important that manufacturers understand the absence of radio would also influence new car purchasing decisions. The study found that 96% of Americans would miss radio if it were removed and 89% say the lack of a radio would likely keep them from buying that vehicle. She concludes, “This research is crucial for car manufacturers as we see that, immediately, half of consumers wouldn’t even look at buying a car without a radio. The ease and simplicity of radio is embedded in the lives of drivers consuming various forms of audio in their cars.”

Industry News

New Affiliates for “Our American Stories”

“Our American Stories,” hosted by Lee Habeeb and syndicated by Premiere Networks,img announces new affiliate stations that include WOR, New York; KNEW, San Francisco; WTAM, Cleveland; WOAI, San Antonio; WSJS, Greensboro; WSTP, Charlotte; KKXT, Corpus Christ; WHLO, Akron; KYQQ, Abilene; KIXW, Riverside; and WOND, Atlantic City. “Our American Stories” is now heard on 480 stations nationwide.

Industry News

Like Father, Like Daughter

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Pictured above is Syracuse University student Dorothy Sabo (right) with CBS News reporter, producer and event organizer Sara Kugel (left) showing off her first place JANY Award as Executive Producer best regularly scheduled TV student newscast at the Journalists Association of New York awards ceremony at SU’s Newhouse School of Communication. Pictured below are John Mullen (left) professor and general manager of Hofstra University’s WRHU-FM, winner of several JANY Awards this year, and Newhouse School alumnus Walter Sabo (right).

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Industry News

Erick Erickson Show Raises Funds for Hungry for a Day

The nationally syndicated “Erick Erickson Show” helped raise more than $265,000 for Hungry for a Day to provide Thanksgiving meals nationwide. The drive focuses on delivering completeimg holiday dinners – including turkey or smoked ham, sweet or mashed potatoes, macaroni and cheese, green beans, rolls, and pie – to families who might otherwise go without. Erickson says, “Every year, my listeners remind me why this show exists – not just to discuss the issues of the day, but to drive real change in people’s lives. In these tough times, knowing we’ve put food on the table for thousands of families fills me with gratitude. This isn’t about politics; it’s about compassion, faith, and stepping up for our neighbors. Hungry for a Day makes it seamless, and our audience makes it extraordinary with an impact from coast to coast.”

Industry News

Our American Stories’ Lee Habeeb Tells Boston Massacre Trial Story as Part of White House’s “Story of America” Series

img“Our American Stories” founder and host Lee Habeeb was tapped by the White House to tell the story of John Adams and his defense of the Redcoats in the trial the Boston Massacre. This is part of the White House’s America 250 “Story of America” series that’s being created in partnership with Hillsdale College and the US Department of Education. You can see the story that Habeeb wrote here.

Industry Views

SABO SEZ: I Was Banned by WBIR-TV

By Walter Sabo
a.k.a. Walter Sterling, Host
WPHT, Philadelphia, “Walter Sterling Every Damn Night”
TMN syndicated, “Sterling on Sunday”

imgFinally. Not by Facebook, TikTok, Instagram, nope; I was banned from a WBIR anchor’s video live stream.

Background:

Throughout the country, bored local TV anchors and radio hosts set up their phone on their desk and stream their newscasts. During their breaks, they address the Live Stream with actual news, real news, top-of-minders that are far more compelling than the accident at 5th and Piedmont that gets on the air.

Some of the live streams are truly entertaining and would pull 20 shares if aired. While watching the featured TikTok WBIR-TV stream, the anchor at the desk was having her nails done. A co-worker showed off her spectacular, exotic, eccentric nails. Any father of daughters could appreciate her next level of nail art. It was news. In the live stream comments, I typed… show the nails on the air. They are fantastic. Of course, that never happened. Instead, the anchor ran with the story of a Casey’s chain store open for a third shift. “It’s kind of like a store that never sleeps,” center store manager Kimberly Hunley said.

The nails were stunning, but the passion of the anchor and her co-workers was the actual news. The team’s focus on the nails was compelling. Their passion was the news. News belongs on the air.

BANNED!  Saturday morning. After my third polite comment urging the WBIR team to show the nails on the air, I was banned from commenting on the stream. A first. Finally, I said something so offensive, so contrary to the news narrative that I was banned.

[EDITOR’S NOTE:  What the heck did you say, Walter?]

Get Your New Playlist at Thanksgiving

This holiday the rule at dinner will be, don’t talk about politics. Pay close attention to what is discussed. Make notes. If your station wants younger demos, FM music-type demos, trust that the Thanksgiving conversation is an all-hits conversation. Hosts that aren’t afraid to air the hits get ratings.

Walter Sabo has been a C-Suite action partner for companies such as SiriusXM, Hearst, Press Broadcasting, Gannett, RKO General, and many other leading media outlets. His company, HITVIEWS, in 2007, was the first to identify and monetize video influencers. His nightly show “Walter Sterling Every Damn Night” is heard on WPHT, Philadelphia. His syndicated show, “Sterling On Sunday,” from Talk Media Network, airs 10:00 pm-1:00 am ET, and is now in its 10th year of success. He can be reached by email at sabowalter@gmail.com.

Industry News

Todd Starnes Offers Free Holiday Program

Todd Starnes, nationally syndicated talk radio host, best-selling author, and owner of news/talkimg KWAM, Memphis, is offering stations a three-hour holiday special titled, “A Starnes Country Christmas.” Starnes tells TALKERS that the show will include live musical performances, special holiday guests, and Christmas trivia featuring celebrity panelists. You can get more information about carrying this complimentary program by emailing Todd Starnes at: todd@starnesmediagroup.com or calling 917-331-9866.