Beasley Philly Personalities on Road Trip to Phoenix
Radio personalities from Beasley Media Group’s Philadelphia cluster are driving to Arizona to deliver “Brotherly Love” ahead of the Super Bowl matchup between the Philadelphia Eagles and the Kansas City Chiefs. Pictured above as they leave Philadelphia for Arizona are (from left to right): WMMR evening jock Jacky Bam Bam, WPEN “97.5 The Fanatic” midday host Anthony “Cuz” Gargano, “Preston & Steve” producer CaseyBoy, and videographer Kyle Maack. Super Bowl Radio Row is always packed with radio personalities but most fly there early in the week. The Beasley personalities decided to make an adventure of it and document it on their stations’ websites and via social media. They began their drive west after collecting ‘Philly Things’ to bring good juju to The Birds. They carrying the ashes of three deceased Eagles fans in the car along with other “good luck charms” and memorabilia. They stopped at Arrowhead in Kansas City to hand out Philly snacks to Chiefs fans and they randomly met a Delaware County, Pennsylvania man while stopping to take a photo in front of the Philadelphia, Missouri sign. Tomorrow (2/10) Gargano will broadcast his “97.5 The Fanatic” show live from Radio Row in Arizona.
Island. The duo quickly made a name for themselves for not only comedic pieces, but also for being a major part of the community. The show calls itself an on-air town hall meeting and the spot where the local community can discuss all the important, and not so important, topics of the day. They have hosted gubernatorial debates, stayed on the air around the clock during major local news and weather events, and have featured conversations with two sitting vice presidents, 11 U.S. senators, four Connecticut governors, and the biggest names in movies, TV, and rock music.” Connoisseur Media VP of programming Keith Dakin says, “Of their 20 years on the air, I’ve had the privilege to be able to work with them for over half. To see their drive and quest to continue to entertain and inform day after day is truly inspiring. It is not often that you get to work with a show like this that is so woven into the fabric of the community.”
Daytona 500 on February 19. JVC Florida director of programming Stevie DeMann says, “ESPN Radio offers the access to play-by-play, nationally known talent, and athletes that cannot be replicated. ‘ESPN 660 Orlando’ will air events like the Daytona 500 and the College Football Playoffs, giving radio listeners long-awaited access to these ‘must listen to’ sports, that previously were not available in Central Florida. We will have the largest selection of compelling sports content on ESPN 660 Orlando.”
from digital sales in 2023 and more local ad revenue coming from video streaming than audio streaming spots.” RAB president and CEO Erica Farber comments, “Digital continues to be the catalyst for growth in today’s environment. A solid foundation in digital is a key driver for today’s successful marketing professional. As technology evolves, revenue and sales gains can only be obtained via digital services and training know-how. RAB continues to provide the training, tools and services needed to realize these gains.” The annual report shows that digital sales in 2022 comprised 19% of total ad revenue, representing between $85,064 for the average small-market station and $1.2 million for a station in a large market. Some market clusters were making tens of millions of dollars from digital ad sales. The full report – an analysis of online ad revenue from 3,753 radio stations, as well as survey responses from 851 local radio buyers and 169 radio managers – is available to RAB members.
year and 7.5 billion engagements on social media. ESPN adds that its ESPN app had its best year with 25.4 million average monthly unique visitors and says that that is “four times more unique visitors than its closest competitor.”
During her tenure, she covered the city’s breaking news stories, including the Boulder King Soopers supermarket shooting and the December 2021 Marshall fire. She has also reported on alleged police misconduct, such as the violent arrest of Kyle Vinson in Aurora, the controversial apprehension of then-75-year-old Karen Garner in 2020 and the fallout surrounding the death of Elijah McClain following his 2019 arrest. Cotton holds a Bachelor of Arts degree in broadcast and electronic journalism from UNC-Chapel Hill. She is professionally fluent in Spanish and is a member of the National Association of Black Journalists and the National Press Photographers Association.
provide aid to radio and television professionals in acute need. BFoA president Tim McCarthy says, “We’re very excited to have Soledad host this year’s Golden Mike Award dinner. She is a multiple award-winning broadcast journalist whose reporting has brought awareness on numerous issues to the forefront. Combined with her philanthropic endeavors, she is the perfect person to host our special evening.” This year’s BFOA Golden Mike Award honoree is Jack Abernethy, CEO of FOX Television Stations. The Lifetime Achievment Award will be presented during the gala frundraiser to Richard E. Wiley, former chairman, commissioner, and general counsel of the Federal Communications Commission and one of the most prominent media and telecommunications lawyers in broadcasting.
spoke to a lot of Hoosiers, a lot of folks in Indianapolis, in part parts of the city, Republicans, Democrats, and Libertarians for that matter and their eyes just lit up. A very nice lady, she donated $5. She said ‘Abdul, that’s all I can afford to give, I really want you to be mayor.’ It’s for people like that who are of limited mean, who don’t have a lot to give, and just want to feel better about where they live.” Shabazz is a weekend host on WIBC-FM and is founder and publisher of IndyPolitics.org. He formed an exploratory committee late last year to look into the feasibility of a campaign for mayor. He joins Pastor James Jackson on the GOP ticket in the May primary.
announcer Tom McCarthy, will serve as pregame and postgame host for broadcasts along with providing play-by-play for select games. Audacy New York market president Chris Oliviero states, “As we round the bases towards Spring Training, we’re proud to officially welcome Keith Raad and Pat McCarthy to our popular coverage of Mets baseball alongside Mets Hall of Famer Howie Rose. Once again, the Mets offseason has created anticipation and optimism for the 2023 Amazins’ and we’re looking forward to being the audio home for every moment on-air and digitally.”
an NFL prospect who played football at the University of Virginia and Texas Southern University. Norfleet worked for the Houston Texans and the Houston Rockets before transitioning into broadcasting as a host, analyst, and sideline reporter. iHeartMedia Houston director of AM programming Bryan Erickson says, “Stan brings amazing passion to everything he does. He has strong local ties and we’re thrilled to add him to the team.” Norfleet comments, “It is a tremendous blessing and honor to join the renowned iHeartMedia Houston family. I have long been a fan and avid listener of ‘Sportstalk 790’ and respect the history and contributions of its personalities. My affinity for Space City spans nearly two decades and I look forward to connecting with old friends and new listeners in the market.”
Kansas and Springfield, Missouri. iHeartMedia division president Nick Gnau says, “I am so excited to add Clyde’s leadership to an already strong cluster of markets in Texas. Clyde’s passion for our industry, his knowledge of our products and the success he has shown through many roles with iHeartMedia make him the perfect fit to lead this newly formed Area. I look forward to seeing these areas continue to succeed as one.” Bass most recently led the Arkansas Area. He comments, “It’s been my honor to be involved for the last 10 years with some of the legendary stations that I grew up listening to here in Arkansas, and now to be reunited as area president with the team in Texas makes me even more energized over what iHeartMedia provides to advertisers and listeners.”
rated program in February 2015. The ‘Zolak & Bertrand’ show, along with Rob ‘Hardy’ Poole, have consistently maintained their #1 midday ranking in the market.” Bertrand comments, “I’m thrilled to be continuing at ‘98.5 The Sports Hub.’ I take great pride in having been a part of the station since its inception. I’m fortunate to have great teammates on ‘Zolak & Bertrand’ and as a group, we are incredibly thankful for our loyal listeners. It is their support and engagement that makes this job fun every single day.” Program director Rick Radzik states, “We are very pleased to have Marc continue on with ‘the Sports Hub’ for the coming years. Marc, Zo & Hardy have been entertaining Boston sports fans since 2015. To have that relationship continue for the coming years is a win for everyone.”
advanced their field and made a lasting impression on the industry. “The Kalb Report” was created by Marvin Kalb in 1994 who partnered with former CBS Radio Network general manager Michael Freedman, who served as executive producer of the series for its entire 28-year run. (Freedman went on to become president of the National Press Club in 2020.) New York Festivals says, “During its nearly-three-decade run, the series has provided a forum for prominent newsmakers and journalists to discuss the news media’s impact on American democracy. The guest list included Supreme Court justices, civil rights icons, network news anchors, best-selling authors, members of Congress, and influential leaders from across the media landscape.” Trophy winning entries in the 2023 New York Festivals Radio Awards will be celebrated at the NYF Storytellers Gala on April 18 at the Centennial NAB Show in Las Vegas. 
of a diverse audience while continuing to illuminate Black voices.” Chief executive officer Alfred C. Liggins III says, “For over 42 years, Urban One has understood the need for Diversity, Equity, and Inclusion, especially in sharing our varied experiences. We are proud to be a leader with the largest African American footprint in the media space. As the needs and concerns constantly evolve, we are dedicated to helping brands understand, connect, and best translate to Black and Brown communities. In our next iteration, iONE Digital will continue to be a catalytic force in media.” The company says, “iOne Digital portfolio focuses on key passion points and interests, including men’s and women’s lifestyle, sports, beauty, fashion, and entertainment. The iONE portfolio is comprised of Cassius, HelloBeautiful, MadameNoire, Bossip, NewsOne, GlobalGrind, HipHopWired, BlackAmericaWeb and Elev8; plus the social network for urban millennials, BlackPlanet, and three YouTube brands – The Fumble, Hollyscoop, and Nerdwire… Looking to the future, iONE Digital has also immersed their visual identity into the world of audio and podcasting by conceptualizing a ‘video first’ approach centered around the amplification of the all-new Urban One Podcast Network – a platform which iONE helps to fuel by bringing a wide range of podcasts to life.”
been serving in a similar role with the company’s Tampa stations. Beasley chief content officer Justin Chase says, “One of Beasley’s goals for 2023 is growing our digital audience and Rachel has been one of the company’s top digital content leaders. She has helped to build a massive digital audience in Tampa, and we’re excited to watch her develop a similar strategy for our amazing Philadelphia digital brands.” Pitts comments, “I am excited to continue to help expand the digital footprint of Beasley Media Group. To have the opportunity to work with the legendary talent and brands of the company’s Philadelphia stations has been a big career goal!”
Los Angeles listeners have long mixed the station up with L.A.’s other NPR affiliate, KCRW, and more recently wondered what the connection is between KPCC and LAist.” Southern California Public Radio acquired LAist.com and its archives in 2018. This rebranding puts the radio station, website and podcast creator LAist Studios under the same banner.
“ScreenShare” on MSNBC’s Peacock. The program features diverse guests and conversations that “tackle the biggest issues in culture, entertainment, media, and politics.” Best-selling author, advocate, speaker, and strategist Reecie Colbert hosts the Saturday 3:00 pm to 4:00 pm program that addresses politics, culture, current events, entertainment, and lifestyle topics. And broadcaster, news analyst, business executive, college dean, university professor, lecturer, entrepreneur, and advocate Dr. Rashad Richey is host of the Sunday 1:00 pm to 2:00 pm hour that SiriusXM calls “your one-hour Sunday ‘all things’ political, social, and economic empowerment show!”
Denver SVP and market manager Katie Reid says, “We couldn’t be more thrilled to have Jeff join our sales team. I know he will show our clients exceptional results and take Denver sales to the next level through his keen strategic thinking, business acumen and strong focus on community.” Clewett comments, “I am humbled and excited to work with such a talented team and iconic brands that are so meaningful to the market. The Bonneville Denver sales team has a track record of tremendous success and I look forward to finding new ways to maximize revenue, deliver extraordinary results for our partners and develop our people.”
I’ll bet dollars to doughnuts the updated sales facts below are nowhere to be found in your radio station’s collateral material. This bold challenge is in front of you today as a wakeup call before the calendar becomes your frenemy.
In last week’s column, 
podcast listening behaviors. “The Gen Z Podcast Listening Report” from SXM Media and Edison Research “provides an in-depth look at the podcast habits and motivations of the elusive and much-desired Gen Z listener.” Edison vice president Megan Lazovick says, “Everything we do at Edison Research works to drive the audio space forward with the highest quality data. We believe these two studies will help advertisers understand the opportunities for audio to reach these two important generations and of course help the media companies who can deliver these audiences.”