Pending Business: Personal
By Steve Lapa
Lapcom Communications Corp
President
The work-life balance concept is up for a new spin. Let us start in California.
A recent article in the LA Times discussed the California “right-to-disconnect” bill, “guaranteeing workers the right to ignore after-hours call, emails and texts from employers.” It is not a law yet, but if Assemblyman Matt Haney has his way, the workday could be redefined, again.
We have moved from being overworked and underpaid to the covid-driven culture of work from home and working remotely. Dress codes took on a new meaning as we Zoomed and Teamed our way through meetings, calls, and brainstorming sessions.
As the total remote work concept is being revisited by many media companies we have moved towards a hybrid of the number of in-office days vs. total remote days. Many ad agencies and rep firms are getting increasingly comfortable leaning into mainly remote work as commercial office space vacancies hit all-time highs in many cities.
With the warp speed advances of communication in the digital world, we now have the 24/7/365 always-on mindset. Some companies hire sales and customer service reps in all time zones to align unique sales and marketing with a heightened level of customer expectations.
How disappointed do you get when you hear, “our normal business hours are_____, please call back.” Are you kidding me with “normal?” One contract required my own company, considered a small business, to maintain production teams on both the East and West Coasts to adhere to final edits and posting deadlines.
The new world truly is business unusual. The “right-to-disconnect” does have a key place in the blurred workplace. The question is how to manage such a unique concept as not answering the phone when caller ID says, “Boss.”
Let us complicate the picture with my favorite growing trend, “The 4-day Work Week.” If you are in sales or marketing, you could be drooling at the opportunity this will create. No, not more time AT the beach or golf course for you the seller. I am thinking about the new opportunities to talk to the marketing director of the resort, golf course, family get-away or any other leisure activity that could make that long weekend a permanent lifestyle fixture. Some phenomenally successful businesspeople have already placed their bets. As we redefine the work-life balance, new categories will open right in front of you. Stay focused. Pickleball, anyone?
Steve Lapa is the president of Lapcom Communications Corp. based in Palm Beach Gardens, FL. Lapcom is a media sales, marketing, and development consultancy. Contact Steve Lapa via email at: Steve@Lapcomventures.com.
show produced at KLIN is titled after is best-selling book, ONESHOT. ONELIFE. – The Ultimate Success Formula To Help You Win At Anything In Life (Morgan James Publishing, 2018). NRG general manager Ami Graham says, “Doug has been a friend of KLIN for years. During your drive home, Doug will tackle the issues that matter to our community through commentary, guests, and listener engagement. We are thrilled to have him on our airwaves every weekday.” Fitzgerald says, “I am excited and honored for the opportunity to serve Lincoln and Nebraska on such an iconic station as KLIN and during a time slot where great hosts have broadcast over the years. My vision is to address the cultural issues that impact our city and state through the lens of the values that make Nebraska ‘The Good Life.’ To me, ‘Drive Time Nebraska’ will be like taking a road trip with your family or good friends… having great conversations and fun, along with getting on each other’s nerves now and then. In the end, you still make it home together.”
Spacciapolli states, “I first want to congratulate Dave on an incredible career. It has been a privilege to work with him over the past two years. We’re delighted to promote PJ, a mainstay at KDKA for the last 35 years. The trust he has built within our organization and with listeners and partners makes him a great fit to steward this iconic brand into the future as we grow on many levels.” Kumanchik, who has worked in multiple capacities at both KDKA News Radio and “93.7 The Fan” (KDKA-FM) as news producer and editor, morning show producer, sports producer and program director, comments, “I look forward to working with our leadership team, including Michael, to boost the momentum we have created at KDKA News Radio in the past couple of years. As the Voice of Pittsburgh, we will continue to provide news-driven talk that encourages interactions from our listeners.”
quarters, according to Nielsen Media Research. FNC adds that its primetime lineup sweept cable news every hour. “The Ingraham Angle” (7:00 pm ET) finished the quarter averaging 2.2 million viewers and 222,000 in the 25-54 demo. “Jesse Watters Primetime” (8:00 pm ET) delivered 2.8 million viewers and 284,000 in the 25-54 demo. “Hannity” (9:00 pm ET) remained dominant, nabbing 2.4 million viewers and 266,000 in the 25-54 demo, easily winning the timeslot and topping CNN and MSNBC in both categories. And “FOX News @ Night” (10:00 pm ET) delivered 1.2 million viewers and 187,000 in 25-54 demo.
Podcasting deserves a larger role in media plans as opposed to “test and learn” experimental buys. 135 million Americans, 47% of persons 12+, are reached monthly. Among demographics such as persons 18-34, 18-49, and 25-54, monthly reach is in the low 60% range; 2) It is feasible to consider shifting TV budgets to podcasting given that podcast 18-34 reach performance is as big as TV; 3) The ratio of monthly audiences who also listen weekly is an excellent measure of podcast habituation. At present, 71% of the monthly female podcast audience also listen weekly. This is the strongest female podcast habituation in the last decade; and 4) Currently, podcasts only represent 1% of total national ad spend, per Guideline’s Standard Media Index reporting. At the dawn of cable TV, legendary BBDO media chief Arnie Semsky created the “5% solution,” which stipulated that brands devote 5% of media budgets to cable. 5% is enough of allocation to generate meaningful impact. Semsky was prescient. His brands hugely benefited from taking an early, bold, and strong position in a growing new medium, a lesson for the marketers of today when it comes to podcasts. 
consumer behavior and technology adoption across smart platforms. Marketers and media buyers turn to these insights for important media trends in key channels such as radio, streaming audio, podcasts, social media, and more. Audacy will host a webinar on April 3 with head of research & insights Idil Cakim and Edison Research president Larry Rosin, who will share key trends from The Infinite Dial 2024, including: Media consumption and device adoption, in-car listening habits, podcast trends among key demographic groups, and observations and advertiser insights. 
Monticello Media’s WCHV-AM, Charlottesville, Virginia, is acquiring WTON-AM, Staunton, Virginia and two FM translators (W255DS, Harrisonburg at 98.9 and W266BQ, Crozet at 101.1) from Stu-Comm, Inc. for $275,000. Thomas is buying the station via his company Thomas Media LLC. After Monticello Media learned of the deal, it severed its relationship with Thomas. He tells TALKERS magazine, “We are looking forward to bringing local news and conversation back to the valley the same way we did for WCHV. We also hope to have my show back on the air in Charlottesville soon.”
The thing about outstanding performance is there is one key trait in the performer we can all agree on. It was on full display in front of millions during the past two weeks. It shows up every time an athlete takes the game to new levels, or an artist moves us out of our seats and collective comfort zone.
Pick a day, any day. At least one news item will have the little voice in your head hollering “TELL me you’re kidding!” After recent headlines, and as various plots thicken, that little voice might need a lozenge.
Townsquare’s Cash Flow from Operations increased 35% year-over-year to $68 million, or approximately $4.07 per basic share based on shares outstanding as of March 28, 2024. Pro forma for this transaction, Cash Flow from Operations per basic share increased to approximately $4.47, representing accretion of approximately 10%. Following the transaction, the Company has 15.2 million shares outstanding. Townsquare CEO Bill Wilson says, “We are very pleased to share that we have repurchased just under 10% of our total shares outstanding in an immediately accretive transaction for our shareholders. Since 2021, we have repurchased 16.2 million shares at an average price of $7.19, while simultaneously reducing leverage. The strong cash generation characteristics of our business model, which produced $68 million of cash flow from operations in 2023, has afforded us the opportunity to accretively repurchase equity and debt, while also investing internally in our digital growth engine. In addition, we introduced a high-yielding dividend in 2023, and recently increased it by 5%. Our dividend has a yield of 7% as of March 28, 2024. With a strong cash balance of $40 million following this transaction, we will retain financial flexibility moving forward and we are confident in our ability to build shareholder value for our investors through long-term net revenue, Adjusted EBITDA and cash flow growth, net leverage reduction, future dividend payments, and potential future share repurchases.”
population has listened to a podcast in the last month, up 12% year over year; 34% of the U.S. 12+ population has listened to a podcast in the last week, up 10% year over year. Despite changes in how downloads are being delivered and counted, listening levels are up markedly; 2) Growth in podcast reach is driven by large increases among the number of female listeners: 45% of women in the U.S. age 12+ have listened to a podcast in the last month, up from 39% in 2023, an increase of 15%; 32% of women in the U.S. age 12+ have listened to a podcast in the last week, up from 27% in 2023, an increase of 19%; 3) Online audio listening hits the highest mark ever: 76% of those in the U.S. age 12+ have listened to online audio in the last month, an estimated 218 million people, 90% of those age 12-34 and 85% of those age 35-54 have listened to online audio in the last month; 4) 70% of those age 18+ who have driven or ridden in a car in the last month currently ever listen to radio as an audio source in their primary car; 55% listen to online audio and 32% listen to podcasts; and 5) 60% of those age 12+ have a traditional AM/FM radio set in their home. 
respondents are most likely to say they use it at least weekly. There’s a strong feeling the government will need to step in to provide legal guard rails for AI use. Three in four (75%) are looking for some form of regulation. In fact, more than a third (36%) believe AI will need to be highly regulated. That perception may be fueled by the upcoming elections this November. About half (51%) say they’re very concerned about how AI might affect this fall’s political races. Members of the Greatest Generation and Boomers are most fearful of how the technology might influence upcoming elections. When it comes to three applications for radio – AI hosts, AI-voiced commercials, and AI-voiced station IDs – the biggest pushback predictably is directed at the idea of radio using cloned voices to take the place of live talent. Three in four (75%) raise the red flag over this AI application. Concern lessens when it comes to AI voice technology being used to read commercials. Still, nearly four in ten (39%) say they have big issues with radio stations they listen to using AI in ads. Respondents are most open to the idea of AI voices being utilized on station identification. Overall, about one-third (34%) have no problem, but a similar sized group (30%) expresses major concerns with this use case for AI. Jacobs Media general manager Paul Jacobs remarks, “It is still early days for AI in radio, but broadcasters need to respect the many concerns voiced by core fans of the medium. Up to now, many decisions have been made in a vacuum. Now the audience has a voice. We’ll be tracking their perceptions in Techsurveys in the coming years as the technology matures. The format level data for AI should provide welcome feedback for radio managers trying to get a handle on AI.”
ideology on an issue-by-issue basis – although infuriating his fellow Democrats on many an occasion. After leaving the Senate in 2012, he withdrew somewhat from the political spotlight to serve as an attorney in private practice and a college professor but remained outspoken on issues of politics and public policy. His most recent activities included founding the No Labels Group which condemns what Lieberman described as the “partisan polarization of our politics which prevents us from making the principled compromises on which progress in a democracy depends.” Lieberman said, “We need bipartisan leadership to break the gridlock in Washington that will unleash all the potential that is in the American people.” TALKERS publisher Michael Harrison had the opportunity to get to know Joe Lieberman very well while serving as a talk show host on Connecticut’s leading talk station, WTIC, Hartford in the early 1990s. Harrison states, “Joe Lieberman was always available at a moment’s notice to appear on the air with me during those golden days of talk radio’s modern era and it was apparent to me – as well as talk show hosts across the nation – that he wasn’t your ‘run of the mill politician’ who put party over country and avoided answering the tough questions. There was a profound honesty in his words and tone that inspired confidence, among even those who disagreed with him, that they were talking to a very solid, principles-based man.” Harrison continues, “Talk show hosts on both sides of the political divide loved him for his warmth, candor and accessibility.” Harrison concludes, “Al Gore would have been better served during his run for the presidency to have let Joe have freer reign over his media availability during the campaign, something the VP failed to do. Every request for Joe to be a guest – many of which were squashed – had to go through the Gore campaign which turned off a lot of Joe’s friends and admirers in both radio camps.”
The company states, “Net broadcast revenue decreased 3.7%, or $7.6 million, principally due to a $7.3 million decline in national and local spot advertising revenue. Spot advertising revenue has been declining in the industry due to reduced time spent listening, particularly on AM radio stations. Also, the political revenue decreased $3.6 million, or 61.5% to $2.3 million from $5.9 million. This decrease was partially offset by an increase in our broadcast digital revenue which increased $1.5 million or 4.1% due to increases from Salem Podcast Network, Salem News Channel and digital marketing services through Salem Surround. On a Same Station basis, net broadcast revenue decreased 4.0%, or $8.2 million, which reflects these items net of the impact of stations acquisitions and dispositions.” On the digital side, the company reports, “Net digital media revenue increased 0.7%, or $0.3 million. Net digital advertising revenue decreased due to Facebook algorithms that limit political content, the growing use of browsers that block third-party cookies limiting advertising, and the overall state of the economy that has weakened demand for advertising resulting in a lower number of advertisements and a reduction in rates.” 
they will end their program at the end of June. The two have hosted the afternoon show at Hubbard Broadcasting’s talk KTMY-FM “MyTalk 107.1” since 2002. Barghini and Cobbs – both in their early 60s – say they want more time for themselves. Barghini told listeners she started thinking about retiring after the death of her father last summer. 
as a satellite radio studio for Bold Gold Media’s four local broadcast radio stations, including news/talk WVOS-AM/W223DB “Catskills News Talk 92.5 & 94.9.” Bold Gold Studios will be available for lease opportunities, and offers brand new professional audio and video recording gear, with experts available to assist in recording, producing, and even marketing branded multi-media podcast or A/V productions. The company will hold a grand opening celebration on April 19. Bold Gold New York general manager Dawn Ciorciari says, “We are grateful to Bruce Davidson at the Liberty Theater for partnering with Bold Gold Media to create and manage this state-of-the-art studio in his historic building. This studio will extend Bold Gold Media’s reach in Sullivan and the Catskills and serve as a new professional space for audio and video content creators.”
negotiations with iHeart – KJR since the start of January and in the last few weeks we mutually agreed that I would be off the air until we reached a deal… Both sides worked hard to get a deal done and the process was long and time consuming. Late last week I received the offer that I had been looking for and was excited and grateful to get back to work on Monday. However, a day after receiving the offer I learned that my partner Jim Moore was terminated as part of nationwide layoffs within the company. The timing of the move left me angry, sad, confused and conflicted… Many, many sleepless nights has led to my decision to part ways with the station and not seek a new contract. I’m a firm believer in loyalty and the treatment of others. From my perspective I couldn’t in good conscience continue to do the show despite my love to do so… This is not goodbye forever. The process has energized and motivated me to great lengths. Stay tuned because very soon I’ll deliver the same nonsense in a different form.”
“It’s much better working with Tatjana than against her. She is a powerhouse seller and a dependable colleague. Audacy’s Austin sales team is set to have a successful future with her influence.” Deegan comments, “I am grateful for the opportunity to lead the incredibly talented sales team at Audacy in Austin under the leadership of Doug. For the second time in my career, I am eager to learn from him and cannot wait to bring everything I’ve got to the table!”
Station senior political director Eric Scott will moderate the town hall and he says, “Participating in youth sports can benefit our kids in so many ways. Unfortunately, the actions of just a few parents can spoil the experience for everyone.” The program’s on-air panel will feature Dr. Jason Krystofiak, division chief of sports medicine at Cooperman Barnabas Medical Center; Colleen Maguire, executive director of New Jersey State Interscholastic Athletic Association; Dr. Mike Gross, a clinical and sport psychologist and head of sport psychology at Princeton University; and Robert Everett, a former president of Berkeley Little League.
The headlines haven’t been kind to journalism lately. That recent