Industry News

Study: 96% of Americans Want Car Radios

Research firm Critical Mass Insights says its recent study indicates that 96% of Americans say having a built-in AM/FM radio is important when purchasing a new car, and 98% say it’s important that radio remains easy to find on the dashboard. Critical Mass Insights says that its findings “cut across every demographic group surveyed, with consumers ages 18 to 74 overwhelmingly agreeing that access to radio is essential – even among those who don’timg regularly listen to AM or FM.” Company SVP of research Elizabeth Falke states, “The bottom line here is just how much people value having easy access to both AM and FM radio in their cars. Consumers want radio for a variety of different reasons that are largely unique to local radio – everything from discovering what new music matters to weather updates, the latest sports reports and local news and events.” As the AM Radio for Every Vehicle Act of 2025 makes its way through congress, Falke says its important that manufacturers understand the absence of radio would also influence new car purchasing decisions. The study found that 96% of Americans would miss radio if it were removed and 89% say the lack of a radio would likely keep them from buying that vehicle. She concludes, “This research is crucial for car manufacturers as we see that, immediately, half of consumers wouldn’t even look at buying a car without a radio. The ease and simplicity of radio is embedded in the lives of drivers consuming various forms of audio in their cars.”

Industry News

New Affiliates for “Our American Stories”

“Our American Stories,” hosted by Lee Habeeb and syndicated by Premiere Networks,img announces new affiliate stations that include WOR, New York; KNEW, San Francisco; WTAM, Cleveland; WOAI, San Antonio; WSJS, Greensboro; WSTP, Charlotte; KKXT, Corpus Christ; WHLO, Akron; KYQQ, Abilene; KIXW, Riverside; and WOND, Atlantic City. “Our American Stories” is now heard on 480 stations nationwide.

Industry News

Our American Stories’ Lee Habeeb Tells Boston Massacre Trial Story as Part of White House’s “Story of America” Series

img“Our American Stories” founder and host Lee Habeeb was tapped by the White House to tell the story of John Adams and his defense of the Redcoats in the trial the Boston Massacre. This is part of the White House’s America 250 “Story of America” series that’s being created in partnership with Hillsdale College and the US Department of Education. You can see the story that Habeeb wrote here.

Industry News

WWO: 36% of Americans Can’t Name an Auto Dealer

This week’s blog from Cumulus Media | Westwood One’s Audio Active Group looks at marketing strategies for new and used auto dealers – historically radio’s biggest advertiser category. Nielsen senior clientimg solutions executive Michael Katz writes that, according to Scarborough consumer purchase data, consumers were asked to “select auto dealerships where you or other household members might shop if you were planning to buy or lease a new or used vehicle (including in-store and online shopping)” and 36% were unable to name an auto dealer. Katz adds that one out five auto intenders (21%), those who will lease or buy a new or used vehicle in the next year, cannot name one auto dealer. He says, “Auto dealers need ads that teach people who they are and build their brands.” Read the full blog post here.

Industry News

The American Miracle Premieres at the Kennedy Center

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On June 4, Heroic Pictures and Patterns of Evidence Foundation hosted an exclusive VIP red carpet premiere at the John F. Kennedy Center for the Performing Arts in Washington, D.C. for the new film, The American Miracle: Our Nation Is No Accident. The film was inspired by talk radio host Michael Medved’s bestselling book of the same name and portrays the successful American Revolution as happening due to the intervening hand of God. The movie was produced and directed by Timothy Mahoney and stars Pat Boone and Kevin Sorbo, among numerous others. Pictured above is Michael Medved with his wife Diane and actors in period costumes.

Industry News

Edison: Most Americans Rise Between 6:00 am and 7:30 am

Edison Research says that according to a new custom survey it is conducting, the radio industry now knows exactly what time Americans 13+ wake up on weekdays. According to the survey, just over 30% ofimg Americans 13+ are awake by 6:00 am during the weekday. The two most popular half hour increments Americans set their alarms for are between 6:00 am-6:30 am and 7:00 am-7:30 am. For radio station programmers wondering how important the 5:00 am hour is, just over 14% are awake by 5:00 am with another 17% rising sometime during the 5:00 am hour. Edison says other data indicates most Americans are waking up slightly later than they did before the COVID-19 pandemic shifted routines and schedules to spend more time in the home.

Industry News

FCC’s Simington Argues for American Reindustrialization

In an op-ed piece published in The Daily Caller, FCC Commissioner Nathan A. Simington – with newly appointed chief of staff Gavin M. Wax – makes the case for American reindustrialization to effectively compete with China. He says, “Today, a growing fraction of China’s manufacturing strengthimg lies in its ability to deploy high-end, labor-light, automation-heavy processes at scale. It’s a productivity story now, driven by robotics, industrial AI, and, most crucially, advanced 5G infrastructure deployed as an industrial platform — not just as a consumer gimmick.” He adds, “Compare this with our own policy environment, where even the best private sector players are hamstrung by outdated regulations, capricious permitting processes, and the dogma that government shouldn’t pick winners — especially in telecom or manufacturing. That ideology might have made sense in the 1990s, but it’s lethal to the future of our telecommunications industry now, and in consequence, our manufacturing future.” See the entire op-ed here.

Industry News

Armed American Radio Adds New Affiliates

The nationally syndicated “Armed American Radio” show hosted by Mark Walters adds new affiliateimg stations including KOMY-AM, Monterey-Salinas, California; WSCW-AM, Charleston, West Virginia; and more.

Industry News

The Library of American Broadcasting Foundation Presents the 2024 Giants of Broadcasting & Electronic Arts Awards

LABF
The Library of American Broadcasting Foundation (LABF) paid tribute to distinguished industry leaders for lifetime achievements during the 2024 Giants of Broadcasting & Electronic Arts luncheon and awards ceremony yesterday afternoon (11/12) at Gotham Hall in New York City.  The event was emceed by CBS News 60 Minutes’ correspondent and 2018 Giant Bill Whitaker.  The 2024 honorees include:  Al Roker, weather and feature anchor, TODAY and co-host, “3rd Hour” of TODAY; Christine Baranski, two-time Tony and Emmy Award winning actress; Mike McVay, president, McVay Media Consulting; Patricia C. Smullin, president and owner, California Oregon Broadcasting, Inc.; Stephen A. Smith, commentator, ESPN; Steve Jones, president and CEO, Skyview Networks; and Wendy McMahon, president and CEO, CBS News and stations & CBS media ventures (CMV). The Library of American Broadcasting Foundation is a non-profit organization dedicated to preserving the past, reflecting the present, and informing the future. The awards presentation celebrates the remarkable creators, innovators, leaders, performers, and journalists who have blazed trails in the radio and television broadcasting industry.  Pictured above l-r: LABF co-chair Heidi Raphael, Christine Baranski, Mike McVay, Patricia Smullin, Al Roker, Wendy McMahon, Stephen A. Smith, Steve Jones, LABF co-chair Jack Goodman and 2018 Giant and event emcee Bill Whitaker.  (Photo by Wendy Moger-Bross.)

Industry News

Edison Research: Radio Grabs 36% of Americans’ Audio Listening

According to data from Edison Research’s Q4 2023 Share of Ear study, Americans 13+ spend 36% of their audio consumption listening to AM/FM radio. Edison says, “AM/FM radio continues to make up theim largest share of listening, accounting for more than one-third of daily time with audio among those age 13+. The vast majority of that listening (31%) is to AM/FM over-the-air signals.” (The other 5% comes from radio streams.) Behind AM/FM in listening is streaming music (20%), YouTube (14%), podcasts (11%), SiriusXM (8%), owned music (4%), TV music channels (3%), audiobooks (3%) and other (1%).

Industry Views

Monday Memo: “A Pepper & Egg Sandwich on American Bread”

By Holland Cooke
Consultant

Recommended interview: The author is retired radio host and newsman Joe Taylor, a voice you might remember from KDKA and elsewhere.

His story is the sort of interview Jim Bohannon used to love, a reminiscence of growing up in the 1950s, what life was really like in that “Great” America that Donald Trump romanticizes.

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Joe recalls a time when many people still considered Italians “not-quite-real Americans, traversing two very different worlds, attending school with kids whose last name didn’t end in a vowel.”

Joe writes – and speaks – with affection, respect, humor, and humanity, and new relevance. Contact joetaylor43@comcast.net

Holland Cooke (HollandCooke.com) is a consultant working at the intersection of broadcasting and the Internet. He is the author of “Spot-On: Commercial Copy Points That Earned The Benjamins,” a FREE download; and the E-book and FREE on-air radio features Inflation Hacks: Save Those Benjamins;“and Multiply Your Podcast Subscribers, Without Buying Clicks,” available from Talkers books. Follow HC on Twitter @HollandCooke

Industry News

Lee Habeeb of Our American Stories is This Week’s Guest on Harrison Podcast

Going all the way back to the beginnings of language, meaningful communication between human beings has been built on the foundation of storytelling. One of modern talk radio’s greatest storytellers, Lee Habeeb, is this week’s guest on the award-winning PodcastOne series, “The Michael Harrison Interview.” Habeeb is the hostim and founder of “Our American Stories,” a storytelling radio show and podcast featuring narratives that represent the best of America: history, sports, music, free enterprise, charity, faith, family and more. It can be heard five days a week, two hours a night, on well over 250 affiliates, including many heritage outlets, across the country. And archives of the show are available as an evergreen series of podcasts. In 2021, “Our American Stories” was signed to a syndication deal with Premiere Networks, giving it an added layer of distribution muscle as the property continues to show non-stop growth and display tremendous compatibility with more traditional forms of news/talk radio programming. According to Harrison, “Lee Habeeb is one of the most positive, as well as successful, players in the news/talk radio community with a compelling message of goodness and unity. He is a shining light of hope and growth for our industry and America.” Listen to the podcast in its entirety here.

Industry News

Our American Stories Offers Memorial Day Special

America Private Radio’s “Our American Stories” is again offering a Memorial Day tribute special to stations to air during the upcoming Memorial Day Weekend. The three-hour program will feature a Gold Star father’s storyim of his son who gave his life in Afghanistan trying to save a fellow soldier, an event that became the inspiration for the popular country song, “I Drive Your Truck,” plus the story of the USS Indianapolis, America’s worst naval disaster. Also, host Lee Habeeb shares a personal story of his uncle who was killed by Nazis after D-Day. The program is available on a market-exclusive basis with barter. The show is available via FTP delivery. “Our American Stories” is distributed by Premiere Networks and is heard in over 310 radio markets across the U.S. For more information contact: 855-276-8020 or affiliates@ouramericanstories.com or LGay@PremiereNetworks.com

Industry Views

The Uniqueness of the American Radio Talk Show Host

By Walter Sabo
Consultant, Sabo Media
A.K.A. Walter Sterling
Radio Host, Sterling on Sunday

Talk show talent, program directors, show producers and broadcast business decision-makers represent the core readership of this publication. Sometimes we are so close to something that we fail to see it for what it really is. That is the case of the “talk show host” in American radio. Michael Harrison refers to the often-shameless targeting of audiences as “the daily dance of affirmation.” I view the daily process of radio talk show hosting at its very core, as “the daily dance of freedom.”

Talk show hosts are a rare breed and endangered species who enjoy a unique freedom in American radio. Hosts can actually talk about whatever they want! Of course, they are subject to both the rewards and consequences of this freedom – but the process of doing a live talk show, sparked by opinion and controversy, is so spontaneous and uniquely dynamic that it cannot be controlled on a minute-to-minute level without losing the flavor that makes it so special and long-lived.

During a decade as a top-five market and network talk show host, no one has ever told me what to talk about. And for zillions of years as a programming executive prior to that, I never told a host what to talk about on their next show.

Talk hosts are granted remarkable radio freedom!  Music jocks haven’t had that freedom since the 1960s. Music jocks have to get up the courage to ask permission to merely change the order of songs on their play list. Talk show hosts “own” three or four hours a day on a significant station or stations to say whatever they wish. That’s amazing! At first that freedom was a daunting, humbling challenge for me. However, I have been guided by my experience in programming or having launched some of the world’s most successful talk stations.

Based on that experience from both sides of the mic, here’s what works: Talk can entertain a listener of any age and demographic if the host talks about the listener’s day. I talk about my day framed for a listener, one listener – water in the basement, trouble with the sister-in-law, the parent-teacher conference, more trouble with the sister-in-law, the check engine light in the car never wants to go out, life at Walmart. I talk from a place of trust.

Trust that events that poke the landscape of our lives are a very big deal. Trust that I will never find the “right” topic on any editorial page. Trust that you, dear listener, already know who you are going to vote for in any election and that this English major does not have the magic wand to change your mind. Trust that my on-air opinion must never waiver or we have no show.

Listen to talk shows and stations that reach demos under 50:  WMMS, Cleveland; KFI’s John and KenCasey Bartholomew at WBAP, Dallas; KMBZ, Kansas City; KFBK, Sacramento; the Elvis Duran Show; and streaming with Bubba the Love Sponge or Phil Hendrie. Those successful shows embrace the scope of conversation two best friends would have on the phone today. If two best friends would discuss a topic, why wouldn’t you share it on the air? If two best friends would never discuss it, why would you ever put it on the air?

Walter Sabo, consultant, can be contacted at Sabo Media: walter@sabomedia.com. Direct phone: 646-678-1110.  Check out www.waltersterlingshow.com. 

Industry News

Falun Gong Reaches Out to American Talk Media Hosts for Support

The spiritual movement called Falun Gong (also referred to as Falun Dafa) has become very popular in China encompassing many of the meditation, health and philosophical tenets of Buddhism and other ancient Eastern religions. After its public introduction in 1992, Falun Gong spread peacefully throughout China until 1999, at which point the Communist government began to see it as a threat to its supreme authority and began persecuting its practitioners. In a short amount of time, it became the most popular form of qigong in China. Various government surveys and media reports placed the number of people practicing between 70 and 100 million by 1998. Thousands of people could be seen practicing Falun Gong exercises outdoors in parks in China’s large cities as well as cities around the world, including the U.S. Before the persecution started, Falun Gong had become an integral part of Chinese society. By the time the Chinese Communist Party (CCP) turned against Falun Gong in 1999, there were 100 million Falun Gong practitioners. The CCP’s persecution of Falun Gong is a comprehensive nation-wide effort that encompasses many different forms of cruelty and inhumanity. Torture, murder, brainwashing, imprisonment, rape, forced labor, propaganda, slander, robbery, and economic deprivation form the foundation of the campaign. The harvesting of organs from living Falun Gong practitioners for transplant sale has taken the persecution to a whole new level. TALKERS magazine is in communication with the New York City-based Falun Dafa Information Center which reports the following message to our readers: The fact that the CCP is enacting these crimes in the world today creates a series of questions. If China is willing to do this to a harmless and innocent group of its own citizens, what wouldn’t it do to the rest of the world if it felt that it had the power and incentive to do so? Would it violate the human rights of other nation’s citizens, invade a neighboring country, or try something worse? Do we each have a responsibility to stand up for innocent victims who are being tortured and slaughtered by their own government? If your neighbor was not bothering you but they were slaughtering their family members what would your responsibility be? Given the truth of this situation, what is your responsibility?  TALKERS encourages the talk media community to make contact with Levi Browde, executive director of the Falun Dafa Information Center to arrange interviews with him and other experts to raise consciousness among Americans to this dire human rights threat as well as other detailed insights into tenuous U.S.-China relations. He can be reached via email at levib@faluninfo.net.

Above: Falun Gong practitioner arrested at Tiananmen Square

Industry News

Manhattan Borough President Attempting to Censor Newsmax

News outlet Newsmax is fighting an attempt by New York City Manhattan borough president Brad Hoylman-Sigal who is petitioning New York City Mayor Zohran Mamdani to remove Newsmax content from the city’s taxi TV screens. New York’s taxis are private entities that operate via a city license known as a medallion. Last year, Newsmax signed with Curb aimg deal to provide a one-minute news update hosted by one of the network’s anchors to over 15,000 taxis across the country, including in New York City. In a January 21 letter to Mamdani and Taxi and Limousine Commissioner Midori Valdivia, Hoylman-Sigal stated the cabs should not carry Newsmax because of its “politically charged content.” The letter went further, stating Newsmax “is not a credible news source for New Yorkers. I urge you to summarily suspend the NYC Taxi and Limousine Commission’s partnership with Curb… and demand that Curb cease its collaboration with Newsmax as a condition of licensure given the platform’s history of misinformation and disingenuous reporting.” Newsmax says, “This is a pure act of censorship targeting a news organization reaching over 50 million Americans regularly. Newsmax plays it straight and that drives the far left crazy.” See the Newsmax story here.

Industry News

KSCO, Santa Cruz Marks 35th Year of Ownership by Zwerling Broadcasting System (ZBS)

January 31 marked the 35th anniversary of local real estate businessman-turned-broadcaster Michael “MZ” Zwerling‘s purchase of KSCO-AM 1080, Santa Cruz. Zwerling, pictured below with Amy Hau, his life partner and co-host on KSCO’s “Saturday Special,” grew upimg listening to the 10k flamethrower, with a history dating back to 1947, that blankets the Santa Cruz / Monterey / Salinas market and most of the Central California coast. Since acquiring the station, Zwerling has operated it hands-on as a conservative-leaning news-talker featuring a carefully crafted balance between local programming with a parade of hometown personalities (including local superstar Dave Michaels) and a menu of leading syndicated talent. It was one of the original affiliates of Rush Limbaugh and carried the iconic show until his passing in 2021.  Zwerling tells imgTALKERS, “Back then I was 39 years old and never dreamed I’d last this long as a real broadcaster.” TALKERS publisher Michael Harrison – a longtime fan of KSCO – stated, “Congratulations to Michael Zwerling and all the folks at one of America’s most colorful radio stations, for keeping the spirit of independent local broadcasting alive through the many obstacles and changes that have proven challenging for the practitioners of this wonderful industry.  They are champions of a major slice of grassroots Americana represented by the modern era of talk radio.” Today, KSCO maintains its powerful presence in the world-famous market at 1080 AM with the addition of three FM translator signals at 104.1, 95.7, and 107.9.  The station still broadcasts from a historic art deco building located on the beach in Santa Cruz and continues to surprise its listeners with unexpected twists and turns in what Harrison describes as “one of radio’s longest running reality shows.”

Industry Views

SABO SEZ: Mr. Wonderful Thinks Radio is Wonderful

By Walter Sabo
a.k.a. Walter Sterling, Host
WPHT, Philadelphia, “Walter Sterling Every Damn Night”
TMN syndicated, “Sterling on Sunday”

imgThe plague of pessimism about the future of radio is fueled internally by radio employees. Doomsayers are logically found in the sales department. All day, salespeople meet with buyers. A buyer’s job is to negotiate a lower price by arguing radio’s negatives. The wall of negativity thrives within the work environment of a seller. Tough.  But there is little or no reason for pessimism.

Kevin O’ Leary (a.k.a. “Mr. Wonderful” on TV’s Shark Tank) is a pragmatic investor. When asked about AI’s impact on radio, he says, “It’s the same phobia we had when television hit radio. ‘Oh, it’s going to decimate radio!’ No, it’s not. The art form exists today, even bigger, terrestrial, and in space. To me, AI is just a tool.” (Variety. January 5, 2026)

Surprising to many, radio’s audience numbers today are virtually the same as they were in 1970.

Radio Listenership Today (2020s)

Weekly Reach: As of 2022–2023, approximately 82% to 88% of Americans aged 12 and older listen to terrestrial (AM/FM) radio in a given week.

Monthly Reach: Nielsen data indicates that AM/FM radio reaches 91% of U.S. adults each month.

Daily Listening: Approximately 66% of U.S. adults listen to broadcast or streaming AM/FM radio on a daily basis.

Resiliency: Despite the rise of podcasts and music streaming, 55% of Gen Z in the U.S. still listen to AM/FM radio every day, and it remains the top reach medium, even exceeding social media.

1970s: The era of AM to FM transition and the peak of top-40 terrestrial radio, with 25 million CB radios also becoming popular in the mid-70s.

Today: While reach is still high, the amount of time spent listening is more fragmented, with radio facing competition from streaming (Spotify/Apple Music) and podcasts, although it remains the dominant ad-supported audio choice in cars.

CB radio, cassettes, 8-tracks, CDs, DVDs, Walkman, iTunes, iPhones, SiriusXM, Spotify, podcasts, Pandora… all terminators of radio. None of them made a dent. The killer of radio will be radio’s odd internal pessimism that while predicting doom that never comes drives actions that are suicidal: Elimination of audience qualitative research. Tracking. More Tracking. (Radio Fracking!) No external marketing. Endless talent cuts. No contests. (A $1,000 national contest WOW!) None of those cuts are good business because they cut potential revenues.

And yet there is a relentless, funded determination to end all FCC ownership caps allowing companies to buy more radio stations to operate with great Panglossian efficiency!

Walter Sabo has been a C-Suite action partner for companies such as SiriusXM, Hearst, Press Broadcasting, Gannett, RKO General, and many other leading media outlets. His company, HITVIEWS, in 2007, was the first to identify and monetize video influencers. His nightly show “Walter Sterling Every Damn Night” is heard on WPHT, Philadelphia. His syndicated show, “Sterling On Sunday,” from Talk Media Network, airs 10:00 pm-1:00 am ET, and is now in its 10th year of success. He can be reached by email at sabowalter@gmail.com.

Industry News

Local Broadcasting Injects $1.19 Trillion into U.S. GDP

A study by Woods & Poole Economics, Inc. with support from BIA Advisory Services reveals that local broadcasting “fuels $1.19 trillion in Gross Domestic Product (GDP) and supports 2.46 million jobs nationwide. The study says that $437 billion of that is attributable to radio. The study also projects broadcasting revenues through 2028 and concludes that for 2026, U.S. radio’s gross revenue is estimated to beimg $12.54 billion – with $10.15 billion from over-the-air revenue and $2.39 billion from digital revenue. NAB president and CEO Curtis LeGeyt comments, “No other industry gives more to Americans for free. Local stations provide trusted journalism, life-saving emergency alerts and the sports and entertainment that bring our communities together. This report reinforces that broadcasters are not only essential to our democracy and daily lives, but to the strength of our economy, as well.” The study goes on to reveal that “local broadcasting’s economic ripple effect extends deep into other sectors — from construction to retail — adding another $134 billion in GDP and supporting nearly 776,000 additional jobs.” LeGeyt adds, “Broadcasting is more than a business model; it is a civic model. This industry stands alone in its mission to inform, protect and uplift every community in America, regardless of zip code or income level.”

Industry News

SiriusXM Launches Chris Cuomo Show on POTUS Channel

The new program hosted by former CNN personality and current NewsNation host Chris Cuomo is titled, “Cuomo Mornings,” and airs from 7:00 am to 9:00 am on its bi-partisan P.O.T.U.S. channel. SiriusXM says, “Built around the idea that the country is more than red vs. blue, ‘Cuomo Mornings’ will focus on breaking down party lines and elevating honest,img solutions-oriented conversations about the political, cultural, and social issues shaping Americans’ lives… expected guests in the show’s first days include James Carville, Bob Costas, Mark Cuban, former Senator Joe Manchin, Gov. Wes Moore, Sen. Rand Paul and more. Cuomo comments, “Too much of our politics is about teams instead of truth. ’Cuomo Mornings’ is going to be about breaking through those barriers, asking better questions, and bringing people into the conversation instead of talking past them. We need to prioritize common sense, accountability, and real dialogue, and SiriusXM’s P.O.T.U.S. channel is exactly where that belongs. I’m very excited to be back on the platform and to engage with callers every day. Let’s get after it.”

Industry News

Retired Radio Industry Legend Bob Shannon Creates Powerful AI Song About Minnesota Strife

Former 20-year TM Productions creative and marketing executive, Bob Shannon has written and produced – with the help of AI – a compelling ballad about the tragic drama playing out in Minnesota titled, “When theimg Circus Came to Town.”  The Minneapolis-based former DJ, programmer and radio exec tells TALKERS, “In full disclosure, this song was created on suno.com using V5.  The lyrics are all mine, and the orchestration is mine too by virtue of having given all of the instructions to create the track. Regardless of how all the controversy about artificial intelligence plays out, I am releasing this opinionated and highly emotional song purely as an expression of my free speech and artistic expression – not for commercial marketing purposes.”

Shannon continues, “Minneapolis is torn apart, and I see that it’s happening all across the country in relation to the actions of ICE. For the record, I am for a good immigration policy in this country, however the actions of this brutish force neither constitute good policy nor go anywhere towards solving our problem. As a personal note, my housekeeper’s sister-in-law was arrested by ICE at her house yesterday (1/8) morning at 6:00 am with no warrant and no reason… and taken away from her children, who were left alone. For that reason, I was compelled to create this. When my original words were complete, I went to Suno.com, the much discussed Artificial Intelligence music creator, and typed in specific music prompts about instrumentation (piano with bari-saxophones highlights), tempo (slow and evocative; a story song), key and vocal styles (I selected a single male baritone in G major). Then I instructed Suno to create an instrumentation that sonically conveyed a somber sense of sadness, loss, and deep introspection, with instructions to mix the lyrics high in the final mix.”

Shannon concludes, “My words came from a disbelieving head, from a broken heart, and from the pit of my stomach. This was my humanity shining through, and it exposed my raw and real feelings. But AI has no feelings; it’s just an algorithm that provides untrained musicians with a tool to turn original lyrics into songs. Some say that’s cheating, but that’s a discussion for another day.

To listen to “When the Circus Came to Town,” please click here.

Among his many accomplishments in the radio industry, Shannon is the author of the acclaimed book Turn It Up! American Radio Tales 1946-1996,” originally released in 2009 and updated in 2017.  He can be reached by email at bobshannonworks@gmail.com  or phoned at 206-755-5162.  

Industry News

Dan Bongino to Resign from FBI Gig; Return to Media Considered Likely

Former Cumulus Media | Westwood One talk radio host and current FBI Deputy Director Dan Bongino announced yesterday that he will resign from the in January. He made theimg announcement via a post on X, saying: “I will be leaving my position with the FBI in January. I want to thank President Trump, AG Bondi, and Director Patel for the opportunity to serve with purpose. Most importantly, I want to thank you, my fellow Americans, for the privilege to serve you. God bless America, and all those who defend Her.” President Trump commented on Bongino’s departure saying, “Dan did a great job. I think he wants to go back to his show.” Now, the speculation begins as most industry watchers expect Bongino to return to the conservative talk media ecosystem, where will he resume his media career?

Industry News

Riley Gaines Signs New Deal for Outkick-FOX News Media Podcast

OutKick announces that it is signing podcaster and 12-time All American collegiate swimmer Riley Gaines to a new multi-year deal in conjunction with FOX News Media’s new media expansion. FOX News Digital president and editor-in-chief Porter Berry states, “Riley hasimg been an instrumental voice on OutKick, across FOX News Media, and for women across this country. I am thrilled that she will be part of our new expansion and provide a unique and fresh perspective on everything from culture trends to current affairs and continue to be a leading voice for young conservative women.” Gaines comments, “I started this journey of simply saying men shouldn’t play in women’s sports and OutKick and FOX News Media have supported me from day one. They provided me a platform to bring national attention to the transgender issue in sports and ignite change that will forever protect women living out their dreams in athletics. I’m beyond excited to launch my new show that will cover a variety of topics and highlight the stories of women who are fighting alongside with me.”

Industry News

Radio Mambí Programming Ceases

Live talk programming ended on Friday (12/12) on Latino Media Network’s WAQI-AM Miami Radio Mambí, putting to an end 40 years of Spanish-language talk with roots in the Cuban exile community. Launched in 1985 by Cuban-American businessman Amancio Suárez, theimg station featured a strong anti-communist tone. Station general manager Mike Sena says the reason for the change is financial. “Like our beautiful city, Radio Mambí, its audience and the media industry are evolving rapidly, which presents financial challenges for many in the market.” The station is continuing to broadcast, airing archived programming, music, and Spanish-language broadcasts of the NBA’s Miami Heat and MLB’s Miami Marlins. The Miami Herald says staffers that have lost their jobs include Jorge Luis Sánchez Grass, José Luis Nápoles, José Carlucho, Lilliet Rodríguez and Lucy Pereda. See the Miami Herald story here.

Industry Views

“2025: Top Ten Findings”

By Holland Cooke
Consultant

imgIf you missed yesterday’s webinar, look for the replay which will be posted today at EdisonResearch.com and which explains these trends well.

If you’re in broadcast radio, reading this list – which presenters offered “in no particular order” – you might feel like you’ve missed a memo… or a decade:

  • #10: Video is redefining the podcast landscape.
  • #9: YouTube is the top platform for podcast consumption and discovery for Gen Z.
  • #8: TikTok is a platform for discovery for music, podcasts, and audiobooks.
  • #7: Podcast fandom goes beyond listening.
  • #6: Women’s voices matter in podcasts and music.
  • #5a: Majority of all daily listening time is spent with ad-supported audio.
  • #5b: Time spent with streaming music shifts from free to paid streaming music platforms.
  • #4: In-car audio shifts to digital.
  • #3: Shifting ad budget to podcasts can increase reach.
  • #2: Smart speaker adoption varies by country.
  • #1: Consumption of AI-narrating audio is increasing.
  • “Bonus Finding:” More than 30% of Americans are awake by 6:00 am.

Recommendation for radio broadcasters: Make #4 our Priority Number One, defending a hill radio still holds. Audit your station’s app experience. And consider that Bonus Finding evidence that morning drive survived the pandemic shutdown after all.

Holland Cooke (HollandCooke.com) is a consultant working the intersection of broadcasting and the Internet. Follow HC on Twitter @HollandCooke and connect on LinkedIn

Industry News

Brenberg to Co-Host FBN’s “The Bottom Line”

FOX Business Network adds new hosting duties for Brian Brenberg, who is joining Dagen McDowell asimg co-host of “The Bottom Line,” beginning Monday (12/8). Brenberg will continue his role with the network co-hosting “The Big Money Show” alongside McDowell, Jackie DeAngelis and Taylor Riggs. Brenberg says, “It’s been great to work with Dagen on ‘The Big Money Show’ and I am excited to join her on ‘The Bottom Line’ where we can continue our conversations surrounding the biggest market movers and business drivers that are impacting Main Street, Wall Street, and everyday Americans.”

Industry Views

TALKERS Exclusive: Why AM Radio Still Matters – And Why Cities Must Step Up to Save It

By Frank Morano
City Councilor
New York City 51st District
Staten Island

imgFor most of my life, the sound of an AM signal has been my constant companion. Long before I ever spoke into a microphone professionally, I was the kid hiding under the covers with a transistor radio, slowly turning the dial, discovering voices, ideas, communities, and worlds far beyond my bedroom. AM radio didn’t just shape my career – it shaped who I am.

That’s why, as both a lifelong AM radio listener and a longtime AM broadcaster (77WABC and WNYM-AM “970 The Answer”), I’m introducing legislation in the New York City Council to require that all City-owned and City-contracted vehicles continue to include functioning AM receivers. I’m proud of my work in government, but this one is personal. Because AM radio isn’t just entertainment or nostalgia – it’s infrastructure. It’s public safety. It’s the backbone of our emergency communications system. And it’s in danger.

When Everything Else Fails, AM Radio Doesn’t  

We don’t have to imagine what happens when modern communications collapse. We’ve lived it.

On September 11, 2001, when cell networks jammed almost immediately, millions of New Yorkers turned to AM radio for news, instructions, and reassurance.

In the 2003 Northeast Blackout, AM signals were among the very few communications systems still functioning across multiple states.

During Superstorm Sandy, when much of the region lost power and internet for days, AM remained a critical lifeline for emergency updates, evacuation information, and weather alerts.

These weren’t theoretical scenarios. They were real moments of crisis – and AM radio proved its value every single time.

When the lights go out, AM stays on. When cell networks are overwhelmed, AM cuts through. When the internet fails, AM continues broadcasting. It is the most resilient form of mass communication ever created, and FEMA and the National Weather Service still rely on AM frequencies for a reason: they reach people when nothing else can.

AM Radio Is Still the Soundtrack of America 

Beyond emergencies, AM radio remains woven into the cultural fabric of this country. It’s where Americans talk to each other – about politics, sports, faith, overnight oddities, neighborhood issues, and everything in between. It’s one of the last places where anyone can call in, join the conversation, and be part of a community.

The same AM dial that once carried the voices announcing D-Day, the moon landing, and the gritty street reporting of New York legends still carries the news, opinions, and debates that shape American life today. There is something uniquely democratic about the AM band: it is accessible, unpretentious, inexpensive, and available to everyone.

That’s worth preserving. Especially now, as some automakers – particularly in the electric vehicle space – phase AM radios out of new models, citing interference or cost concerns.

Cities and States Can Lead Where Washington Waits 

Congress is considering the “AM Radio for Every Vehicle Act,” and I support it wholeheartedly. But federal action can take time. Cities and states can move faster.

New York City’s legislation can be a model:

  • If municipalities require AM receivers in the vehicles they procure…
  • If state governments do the same for their fleets…
  • And if enough jurisdictions stand firm…

Automakers will have no choice but to keep AM radio in every vehicle they sell.

Government can’t – and shouldn’t – tell anyone what to listen to. But we absolutely can ensure that the option to listen still exists. And that, when disaster strikes, the public can rely on a system proven over nearly a century to work under the toughest circumstances imaginable.

The Signal Must Go On 

AM radio isn’t a relic. It’s a lifeline. It’s a civic space. It’s one of the last great mediums that belongs to the people. As someone who owes much of his career – and much of his identity – to those airwaves, I feel a responsibility to protect them.

By acting locally here in New York City, I hope we inspire communities across the country to do the same. If we want the AM dial to be there for the next blackout, the next storm, or the next unthinkable moment, the time to act is now.

Because when everything else goes silent, AM radio still speaks.

And we need to make sure it always will. 

Frank Morano was recently elected City Councilor representing New York City’s 51st district. Prior to that he forged a distinguished career in talk radio at WABC and WNYM in New York. Councilor Morano can be reached via email at  frank@moranoforcouncil.com.

Industry News

WKZE’s “Voices of Valor” Connects Generations Through Local Radio This Veterans Day

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WKZE 98.1 FM, Red Hook, NY is showing how local radio can unite a community through storytelling with “Voices of Valor” — a month-long series honoring Hudson Valley veterans and celebrating the power of service across generations.  Airing throughout November in recognition of Veterans Day, “Voices of Valor features heartfelt, first-person stories from members of Red Hook’s VFW Post 7765, giving listeners a direct connection to the men and women who’ve proudly served their country and community.

Produced by Red Hook High School student Olive Haley (pictured above interviewing local vet, Enrique Flores) and supervised by station staff member and recent SUNY New Paltz graduate Alyssa Sciarrone, “Voices of Valor was recorded at WKZE’s Red Hook studios and blends authentic veteran narratives with the station’s signature AAA / Americana sound. The project highlights how local media, students, and community organizations can come together to preserve local stories while engaging the next generation of broadcasters.

“It’s inspiring to see young, talented storytellers like Olive take up the mantle of local broadcasting,” said Dr. Andy Gladding, WKZE’s new co-owner. “Projects like ‘Voices of Valor show that local radio remains a powerful bridge – connecting young storytellers, community institutions, and listeners through shared experience.”

This initiative also marks a new era for the heritage AAA station – now under new ownership for the first time in 20 years – as WKZE expands its mission to foster hands-on opportunities for students and aspiring broadcasters to engage with local radio. According to station co-owner Katie Gladding, this is just the beginning. “Andy and I want WKZE to be a place for all members of the community to feel welcome to share and connect. Our doors and airwaves are open to anyone who wants to experience the magic of FM, and there is no better place for that than WKZE. Dr. Andy Gladding is also chief engineer at Hofstra University’s WRHU-FM and Salem NY’s WMCA 570 / WNYM 970.

Listeners can hear “Voices of Valor” throughout November on 98.1 FM and via wkze.com.

Industry News

TALKERS News Notes

McVay to Consult Zeno Media. Zeno Media, a global streaming and podcast infrastructure company serving diaspora communities in over 100 countries, announces the appointment of Mike McVay as a strategic advisor. In this role he’ll work closely with Zeno’s leadership team to sharpen content strategy, strengthen programming innovation, and help scale the company’s audio business across traditional, digital, and streaming platforms.

Jones to Interview Couric at Gracies Leadership Awards. The Alliance for Women in Media (AWM) announces that “TODAY” co-host Sheinelle Jones will conduct a fireside chat with award-winning journalist Katie Couric at the November 18 2025 Gracies Leadership Awards at Tribeca 360° in New York City. Couric will be honored with the distinguished Gracies Icon Award in recognition of her groundbreaking career and contributions to media.

WRKO Raises $137k for Disabled Vets. iHeartMedia Boston’s news/talk WRKO raised $137,736 during the tenth annual DAV Radiothon to benefit the Disabled American Veterans Department of Massachusetts last Friday. WRKO personalities Jeff Kuhner, Chuck Zodda, Mike Armstrong, and Howie Carr encouraged listeners to donate and raise funds for the DAV of Massachusetts’ homeless shelter and transportation programs. Since 2016, DAV Radiothon has raised over $1,263,000 to benefit veterans in the community.

Industry Views

Monday Memo: Costs Are Criminal. And You’re on the Case.

By Holland Cooke
Consultant

The number of Americans asking Google for help with debt is way up. Delinquencies are surging. Credit scores are falling at the fastest pace since the Great Recession. Consumerimg Confidence is down. Costco is mobbed.

Gasoline, eggs, now coffee. What DOESN’T cost more? Seen beef prices? Hamburger Helper sales are up double-digits year-over-year.

A client station asked me for something to pitch to a local credit union. So, I called-in “The Deal Detective.” He’s a frugal flatfoot, the lieutenant of low prices, a savings sleuth with a barcode scanner. He reads receipts like rap sheets. And he’s a stack of 60-second features.

Special for TALKERS readers: Help yourself, here.

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They’re FREE, no paperwork, no national spot. Sell a local sponsorship and keep the money. It’s your license to bill. OK to use as stream cover-up spots, or on your station website (help yourself to the graphic). NOT “available wherever you get your podcasts.”

Holland Cooke (HollandCooke.com) is a consultant working the intersection of broadcasting and the Internet. Follow HC on Twitter @HollandCooke and connect on LinkedIn

Industry News

Audacy: All-News Ratings Are Up as People Seek “Established Credibility & Trust”

Audacy SVP, research & insights Ray Borelli writes that “with nearly two-thirds of U.S. households now either cord-cutters or cord-nevers, accessing credible and trusted local news is harder today than ever before.” He adds, “Furthermore, distrust in social media is likely fueling aimg 16% year-over-year decline in the percentage of Americans who say they get their news ‘often’ from apps like Instagram, Facebook, TikTok and X.2. In this rapidly changing landscape, consumers are increasingly turning to All News Radio for local news, trusted voices, and fact-based reporting.” Borelli cites as evidence for this Nielsen data indicating that Audacy all-news stations are up 11% versus last year and adds that’s coming off a presidential election year. Ben Mevorach is vice president of news at WINS, New York and he says, “As the number of places to get news continues to grow, the number of places to find news that is credible, trustworthy, and without bias is rapidly shrinking. People constantly tell us that 1010 WINS is their sole source for news they can trust.” Read Borelli’s complete story here.

Industry Views

Monday Memo: Does Anybody Really Know What Time it is?

By Holland Cooke
Consultant

imgPossibly not – beginning Sunday – unless you live in Hawaii and Arizona (except the Navajo Nation) or American Samoa, Guam, the Northern Mariana Islands, Puerto Rico, or the U.S. Virgin Islands. Everywhere else, clocks will change when we “fall-back” on November 2.

It’s uncanny how just that one-hour shift impacts listeners’ lives. So, it’s a BIG topic of conversation. Plan now to empathize with the emotional and practical adjustments they’re confronting, including…

Increased Morning Light:

  • Positive: With the clock set back, it becomes lighter earlier in the morning, which can help people wake up more easily and feel more alert, especially for those who need to start their day early.
  • Negative: For people who start their day later, they may not notice much of a change, but the adjustment period can still be disruptive.

Shorter Evenings:

Positive: The extra hour of light in the morning might be useful for early morning commuters, outdoor activities, or children heading to school.

  • Negative: On the downside, the sun sets earlier in the evening, meaning it gets dark sooner. This can affect evening activities and make commutes home feel less pleasant or even more dangerous due to reduced visibility.

Disruption to Sleep Patterns:

  • Positive: The “fall back” of the clock gives people an extra hour of sleep, which many enjoy.
  • Negative: Some people experience disrupted sleep patterns and may feel temporarily groggy as their bodies adjust to the new time.

Health and Mood:

  • Positive: For some, the extra morning light can improve mood and reduce symptoms of Seasonal Affective Disorder (SAD).
  • Negative: The early evening darkness can lead to feelings of fatigue, a drop in energy levels, or contribute to “winter blues” or SAD. especially as daylight becomes limited.

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Impact on Productivity:

  • Positive: People may feel more productive in the morning due to earlier sunlight.
  • Negative: However, the earlier sunset could reduce motivation to engage in activities after work or school, potentially leading to a decrease in evening productivity.

Safety Considerations:

  • Positive: More daylight in the morning can make commuting safer for drivers and pedestrians during rush hour.
  • Negative: With darker evenings, there’s an increased risk of accidents, especially for people who are walking or biking.

Energy Consumption:

  • Positive: Energy usage patterns may shift as a result of less artificial light being used in the morning.
  • Negative: However, people tend to use more lighting and heating in the evenings, which may counterbalance the potential energy savings.

Impact on Schedules:

  • Positive: Some people enjoy having the extra hour in their day when DST ends.
  • Negative: For parents and workers, adjusting children’s or personal routines to the earlier darkness can be challenging.

What’s a radio station to do?

  • Bump with or play songs related to time (Cyndi Lauper “Time After Time,’ Cher’s “If I Could Turn Back Time”).
  • Explain the history of DST.
  • Ask listeners’ opinions on DST. Do they love it or hate it? You’ll hear both.
  • “How will you spend your extra hour?”
  • Give away nostalgic items (like retro vinyl records or vintage tech).
  • Sleep tips from health professionals and mental health experts.
  • Advertisers offer “10% off for the extra hour! Sale only valid from midnight to 1 AM.”
  • Coffee or breakfast gift card giveaways.
  • Pertinent commercial copy hooks, i.e., “It’s time for a new ___!”

And please note: It’s “Daylight Saving Time,” not “Daylight Savings Time.”

Holland Cooke (HollandCooke.com) is a consultant working the intersection of broadcasting and the Internet. Follow HC on Twitter @HollandCooke and connect on LinkedIn