Industry News

Top News/Talk Media Stories Over the Weekend

The 2024 presidential race and today’s Iowa caucuses; House Speaker Mike Johnson’s efforts to avoid a government shutdown; the U.S. migrant crisis; the Israel-Hamas war and the humanitarian crisis in Gaza; U.S. military strikes against the Houthis in Yemen; former President Donald Trump’s legal battles; the Hunter Biden contempt case; Taiwan elects China-named “troublemaker” Lai Ching-te president; the Martin Luther King, Jr holiday; and the brutal winter cold affecting much of the U.S. were some of the most-talked-about stories in news/talk media over the weekend, according to ongoing research from TALKERS magazine.

Industry News

13 Ideas to Celebrate World Radio Day 2024

By Michael Harrison
Founder
TALKERS

imThe United Nations and its specialized agency, the United Nations Educational, Scientific and Cultural Organization (UNESCO) have given the radio industry all around the globe an invaluable gift. It’s called “World Radio Day 2024.” Now in its 13th installment, WRD takes place annually on February 13 with the purpose of spotlighting the accomplishments, importance, and ongoing relevance of the radio medium as it evolves deeper into the 21st century. This year’s theme is “Radio: A Century Informing, Educating and Entertaining.” By officially designating the platform as worthy of its own officially sanctioned UN International Day, the august world body has recognized, spotlighted, and endorsed radio’s continuing relevance and potential for being a vital force for the betterment of humanity.

On a global level, the scope of radio is huge. However, we, practitioners of radio in America, face formidable challenges keeping the spirit and uniqueness of the platform viable as both a business and iconic connector as it faces the growing risk of simply getting lost in the noise and distractions of the ceaselessly evolving digital era. I strongly encourage my American colleagues to embrace WRD 2024 for the fabulous opportunity it offers our industry to make a compelling case for the ongoing importance and positive impact of radio to inform, educate and entertain.

Please read and consider any or all of the following “13 Ideas to Celebrate World Radio Day 2024” posted on the UNESCO website and in TALKERS magazine.

1. World Radio Day Minutes. Air the UNESCO package of 20 pre-produced “World Radio Day Minutes”. They are 60-second audios discussing interesting aspects of the radio medium during its first 100 years of service to humanity. The texts figure in their descriptions so that you have the option of producing your own episodes in other languages. These short-form audios can be programmed on a schedule of your choosing leading up to and on February 13, World Radio Day (WRD). You can run them as non-commercial announcements or offer them for local sponsorships.

2. Talk Shows Celebrating Radio. Program (pre-produced or live) talk shows with local and national experts talking about the importance of radio for quality information, highlighting its 100-year history and continuing relevance. Recruit legendary and retired radio personalities known to your audience to participate in these programs supplemented by real clips from the past to be aired leading up to or on February 13.

3. World Radio Day 2024 Live Event.  Schedule a live indoor or outdoor event (depending upon climate) on February 13 celebrating World Radio Day 2024. Invite listeners free (or charge admission in conjunction with a charity). Feature a panel discussion about the relevance of the entire audio sector in a changing media world as well as local legends telling stories about their service to the public through radio. Supplement it with display tables presenting local businesses and sponsors. Consider holding it on a local college or university campus in conjunction with the school’s communication department. Organize a group of diverse stations (either under one corporate umbrella/cluster or actual competing ones) to join forces in support of information, entertainment and education through radio in general. The results will be beneficial for everyone involved.

4. World Radio Day 2024 Sponsorship with Local Consumer Electronics Store/Chain. Arrange a sales promotion with a local store or chain of stores within your market to offer listeners a significant one-day discount (February 13) on all AM/FM radios and radio-related equipment.

5. International Dialogue. Schedule interviews/conversations (either live or prerecorded) with your broadcast colleagues from other countries to compare and contrast the history and strength of radio in their respective countries on or leading up to February 13. These shows can be simulcast on both stations or simply be one host interviewing another.  For Partnership Opportunities, please check here which stations or partners around the world are interested in collaborative programming and you could contact now.

6. The Greatest “Radio Songs” of All Time.   There are songs in almost every pop music format that contain the word “radio” in them or refer to the medium of radio.  Highlight the “Greatest Radio Songs of All Time” into your playlist intermittently or as a “countdown show” on February 13 in commemoration of World Radio Day 2024. This is an easy and simple way to highlight World Radio Day and create a fun and entertaining programming element.

7. Visit to a Radio Station. Offer guided tours of your facilities to listeners or local school classes leading up to and on February 13 in celebration of World Radio Day 2024. This will be an effective outreach to a younger generation of new listeners and create community goodwill.

8. Radio and Emergencies. Emphasize radio’s impact as an informational public safety net entering its second century of service. Use World Radio Day 2024 as a reason to talk about and remind listeners of the value of the medium to provide a lifeline to the public when the electricity goes out and the internet goes down. There are numerous examples in just the past year alone to draw from in terms of earthquakes, wildfires, and storms in which radio news helped people in distress in real time. This is also a talking point in the current issue about some automobile manufacturers choosing to not equip new car models with AM radios.

9. Theater of the Mind. Use World Radio Day 2024 as a focal point for radio being the “Theater of the Mind” by producing your own locally produced radio dramas and airing them on February 13. You’ll provide intelligent entertainment, support cultural expression, and stimulate listener interest.

10. Radio, the Original Interactive Mass Medium. Recognize radio’s claim to the title “The Original Interactive Mass Medium” and “The Original Social Media” by using these phrases as often as appropriately possible on February 13. Radio pioneered the concept of taking live calls from listeners on the air to give opinions and receive advice in addition to playing musical requests and announcing dedications in real-time on the air. Highlight the interaction with listeners.

11. Take Me Out to the Stadium. Radio was the first mass medium to provide live, real-time play-by-play coverage of sporting events. The history of radio’s connection to sports is deep and rich. There is a lot of colorful sports broadcasting history to discuss in celebration of World Radio Day 2024 and nourish vibrant conversations.

12. Podcasts. Post several new and timely podcasts featuring quality conversations and panel discussions with experts and leaders in the radio profession from around the world as supplemental World Radio Day 2024 content on your station or network website.  You can also generate your own podcasts and programs about radio for placement on your website or general distribution.

13. Positive and Pro-Active – Accomplishment, Pride and Hope. World Radio Day 2024 provides you with a supportive platform and focal point to pursue business, civic and social relationships within your community, and protect free, independent, pluralistic radio.  WRD 2024 symbolizes radio’s century of accomplishment, pride in the present and hope for the future.  Celebrate World Radio Day 2024 spreading this optimistic perspective leading up to, during and following February 13.

For more information, visit https://www.unesco.org/en/days/world-radio

Michael Harrison is a legendary American broadcaster who has served as executive advisor to UNESCO for World Radio Day 2024. He can be contacted via email at michael@talkers.com.

Industry News

WBT-AM/FM to Present Congressional GOP Primary Debate

Urban One’s news/talk WBT-AM/FM, Charlotte is hosting a debate between candidates in the Republican primary race for North Carolina’s 8th Congressional District seat on Wednesday, January 31,im at Wingate University’s Batte Fine Arts Center. The event will be moderated by personalities Bo Thompson and Beth Troutman and will feature questions for the candidates presented by the station’s late morning host Vince Coakley, afternoon host Brett Winterble, evening host Brett Jensen, and news director Mark Garrison.  It will also include a 30-minute lead-in show hosted by Thompson and Troutman. All six registered candidates for the seat have accepted invitations to take part in the commercial-free broadcast.

Industry Views

Benztown CEO/Founder Andreas Sannemann is This Week’s Guest on Harrison Podcast

The CEO/founder of Benztown, one of the world’s most successful creators and suppliers of radio station jingles and imaging, Andreas Sannemann is this week’s guest on the award-winning PodcastOne series, “The Michael Harrison Interview.” Sannemann is a leading international audio imaging specialist, composer and entrepreneur based at Benztown’s European headquarters in Stuttgart, Germany. He joined forces with Dave “Chachi” Denes (who is a past guest on this podcast) and Oliver Klenk in 2008 to form the company.  Benztown’s American headquarters are located in Glendale, California. The international production giant provides imaging and other types of programming content and branding to radio stations in the United States, Germany, England, Australia, New Zealand, and more servicing over 2,300 affiliates on six continents. Audio imaging for the 21st Century and beyond – that’s Sannemann’s mission! Michael Harrison says, “I’ve been talking with broadcast industry leaders around the globe, as we lead up to the United Nations ‘World Radio Day 2024’ on February 13, to acquire a greater comprehension of the massive scope of this medium beyond the US. Sannemann and I discuss the state of radio around the world from his knowledgeable perspective in Germany.  I’ve always had a special place in my heart for jingles and imaging. The audio jingle has gone through many incarnations over the years, but our modern world has not grown so sophisticated as to relegate them to being a relic of the past. Catchy, ear-wormy jingles are still a major part of product branding, and this continues to be a rich and valued tradition in the radio business where personalities, shows and especially stations regularly present a harmonic group of people singing names and call letters. Jingles and imaging are a key part of the radio ‘esthetic.’ Radio-lovers and audiophiles will find this conversation illuminating.” Harrison is serving as executive advisor to UNESCO for “World Radio Day 2024.” Listen to the podcast in its entirety here

Industry News

Dan Patrick to Broadcast from Fontainebleau Las Vegas During Super Week

Fontainebleau Las Vegas will welcome sports media personality Dan Patrick and “The Dan Patrick Show” to Las Vegas for five days of live “Big Game” coverage leading up to the 58th professional football championship at Allegiant Stadium. Patrick’s show, part of FOX Sports Radio’s 24th annual “Superim Week” coverage, will be staged before a live audience – February 5 through 9 on the Fontainebleau Las Vegas third floor Oasis Pool Deck. Patrick says, “Every year when we plan where to take the show for this week – the biggest week in sports – we look to try something new, something fresh and the Fontainebleau is the newest and freshest spot in Las Vegas. The coolest part of this partnership is that over the past few months the people at the Fontainebleau have sent us pictures and videos of the final stages of development. We got a sneak peek. This place is cutting edge with a big nod to old school Vegas throughout. We can’t wait to get out there to do the show, see the fans and enjoy the property.”

Industry News

Top News/Talk Media Stories for Week of January 8 – 12

The 2024 presidential race was the most-talked-about story in news/talk media during the week, landing atop the Talkers TenTM. At #2 this week was the U.S. migrant crisis tied with the related move to impeach Secretary of Homeland Security Alejandro Mayorkas, followed by the closing arguments in the Trump Organization civil trial in New York at #3. The Talkers TenTM is a weekly chart of the top stories and people discussed in news/talk media during the week and is the result of ongoing research from TALKERS magazine. It is published every Friday at Talkers.com. See this week’s complete chart here.

Industry News

NAB’s LeGeyt Testifies on AI Impact on Broadcasters

NAB president and CEO Curtis LeGeyt testified before the U.S. Senate Judiciary Committee’s Subcommittee on Privacy, Technology and the Law yesterday (1/10) at the hearing, Oversight of A.I.: The Future of Journalism. LeGeyt testified that while broadcasters embrace technologies thatim can advance their mission and enable them to better-serve communities with quicker alerts and more local news, he shared broadcasters’ concerns about AI without appropriate guardrails in place. He presented three primary concerns; 1) that the use of broadcasters’ news content in AI models, without authorization, diminishes their audience trust and their reinvestment in local news; 2) the use of AI to doctor, manipulate or misappropriate the likeness of trusted radio or television personalities risks spreading misinformation or even perpetrating fraud; and 3) the rising prevalence of deepfakes make it increasingly burdensome for both newsrooms and users to identify and distinguish legitimate, copyrighted broadcast content, from the unvetted and potentially inaccurate content being generated by AI.

Industry Views

CES2024: AI, Sustainability, “TV,” Inclusivity

By Holland Cooke
Consultant

imAfter 4G enabled Uber and other apps now-common, inventors are flexing 5G. And grab-the-armrest for what 6G and 7G will bring. Just when we’re blasé about Wi-Fi, we are told that Li-Fi will use light to transmit data.

Artificial Intelligence? ChatGPT was training wheels. AI’s impact is just beginning to unfold. As it does, Consumer Technology Association research points to concerns over privacy, disinformation, safety, and job loss. 74% believe the federal government should regulate AI safety.

Sustainability is huge here: Solar panels – some are small foil strips — will replace batteries in many applications. And we’re seeing a cube-shaped portable inflatable “smartfarm” that can grow produce anywhere.

What we used to call “a television” becomes the Intelligent Hub for your home, connecting with appliances, security cameras, and thermal imaging for tele-health. It’s an e-commerce platform, like your smartphone… interactive – like betting on live games – and with immersive experiences Netflix is rolling out.

Inclusivity is big business at CES: We’re seeing hearable glasses for people who are vision AND hearing impaired, including some “chic” designs. And lots of tech here helps us as we age. With women’s health a $1.2 trillion market, mattress sensors can trigger cooling during menopause. And Artificial Intelligence will bring drug discovery breakthroughs.

I’m reporting for TALKERS readers, every day this week. Help yourself to today’s report here: http://getonthenet.com/CES2024-Thursday.mp3. It can air until Friday. And I’ll be posting daily 60-second reports you can download at HollandCooke.com.

Holland Cooke (HollandCooke.com) is a consultant working at the intersection of broadcasting and the Internet. He is the author of “Close Like Crazy: Local Direct Leads, Pitches & Specs That Earned the Benjamins” and “Confidential: Negotiation Checklist for Weekend Talk Radio.” Follow HC on Twitter @HollandCooke

Industry News

Yesterday’s (1/10) Top News/Talk Media Stories

The 2024 presidential race, the Nikki HaleyRon DeSantis CNN debate, and Donald Trump’s FNC Town Hall; today’s Trump Organization civil trial closing arguments; the Israel-Hamas war; Congresswoman Lauren Boebert’s ex-husband is arrested following an incident between the two; Hunter Biden attends congressional committee meeting about his contempt of congress: U.S. regulators approve ETFs investing in Bitcoin; House Speaker Mike Johnson under fire for spending deal; Houthi Red Sea attacks; and the Aaron RodgersPat McAfee-ESPN relationship were some of the most-talked-about stories in news/talk media yesterday, according to ongoing research from TALKERS magazine.

Industry News

UNESCO Offering Radio Broadcasters License-Free Series of “World Radio Day 2024” 60-second Vignettes

World Radio Day 2024 (WRD 2024) takes place on February 13 and TALKERS encourages its subscribers to get involved and take advantage of its many resources. Among these elements, broadcasters around the globe are invited to tap into a set of preproduced “World Radio Day Minutes” – a series of 20 one-minute vignettes exploring and celebrating radio’s past, present and future being made available license-free by the United Nations. Stations, networks and shows can run these in any way they choose as a promotion for radio either commercial-free or attach them to sponsorships by local advertisers. The produced versions in English feature the voices of Michael Harrison and noted commentator Victoria Jones (of DC Radio Company). Unvoiced scripts are available for broadcasters who choose to produce their own versions of these vignettes. Subjects include the invention, history and influence of radio – suitable for every format. Harrison, who has served as executive advisor to the UN for World Radio Day 2024 and wrote the vignettes, says, “The UN’s endorsement of radio as a vital platform for the 21st century by devoting an ‘official day’ honoring it is a welcome credential underscoring the ongoing viability of the medium on a global level. It is to the advantage of every radio broadcaster in America to get on board with this.” The theme of this year’s edition of World Radio Day is “A Century Informing, Educating, and Entertaining.” Hear and download these 20 one-minute produced programs and scripts here.

Industry News

Sarkes Tarzian Stations Unite Under ST Radio Banner

Indiana-based Sarkes Tarzian consolidates is six radio properties under the new banner ST Radio and will be led by Brad Holtz, who is named president of the group. He continue in his role as vice president of Sarkes Tarzian Inc. The company owns news/talk WGCL-AM, Bloomington, Indiana in addition to five music brands in the Indianapolis, Bloomington, and Fort Wayne markets. Holtz says, “Consolidating our Indiana radio properties into a single, unified group will make ST Radio more competitive while strengthening our core business. I welcome the opportunity to lead such a talented group of professionals across our three markets and I offer my humble gratitude to Sarkes Tarzian, Inc. for the faith they have placed in me.” Sarkes Tarzian, Inc also owns two television stations and a digital marketing unit.

Industry Views

CES2024: Tech Trends Research Revealed

By Holland Cooke
Consultant

imHello from Las Vegas, where your undaunted correspondent dutifully suffered the long, long line snaking through the ballroom corridors at Mandalay Bay for what is, each year, a data feast: the Consumer Technology Association’s “Tech Trends to Watch” presentation.

Appetizers:

– After 4G enabled Uber and other applications now common, inventors here are flexing 5G. And grab-the-armrest for what 6G and 7G will bring. Just when we’re blasé about Wi-Fi, we’re told that Li-Fi will use light to transmit data.

– Artificial Intelligence: ChatGPT was training wheels. AI’s impact is just beginning to unfold. As it does, CTA research points to consumer concerns over privacy, disinformation, safety, and job loss. 74% believe the federal government should regulate AI safety.

– Sustainability: Solar panels of all shapes and sizes will replace batteries in many applications. A foil strip on your dog’s collar powers the tag you use to call him from your smartphone. And we’re seeing an inflatable portable smartfarm.

– Inclusivity: Fitness trackers for the wheelchair-bound. Hearable glasses for those vision AND hearing impaired, “chic” designs. Lots of tech for the aging, including…

– Health + Wellness: With women’s health a $1.2 trillion USA market, mattress sensors trigger cooling during menopause. AI will bring drug discovery breakthroughs.

– Mobility: EV goes marine with the Mercury 30E outboard. We’re seeing E-bikes and construction equipment. Critical issues: peace-of-mind about battery range and quicker charging, and “values” choices about using less gasoline.

– TV becomes the Intelligent Hub for your home, connecting with appliances, security cameras, and thermal imaging for tele-health. It’s an E-commerce platform “like a smartphone ecosystem.” More interactive (betting on live games), and immersive experiences Netflix will roll-out.

– Audio? CTA research points to a “rising growth in older podcast listeners:” and how podcasters will monetize superfans.

Here’s the entrée (I hope you’re hungry):

https://cdn.ces.tech/ces/media/pdfs/2024/ces-tech-trends-preso.pdf

I’m reporting for TALKERS readers, every day this week. Help yourself to today’s report here: http://getonthenet.com/CES2024-Wednesday.mp3. It can air until Friday. And I’ll be posting daily 60-second reports you can download at HollandCooke.com.

Holland Cooke (HollandCooke.com) is a consultant working at the intersection of broadcasting and the Internet. He is the author of “Close Like Crazy: Local Direct Leads, Pitches & Specs That Earned the Benjamins” and “Confidential: Negotiation Checklist for Weekend Talk Radio.” Follow HC on Twitter @HollandCooke

Industry News

TALKERS News Notes

Edison Research unveils the Top 25 Podcasts in the UK for Q3 2023. This list ranks the 25 biggest podcasts based on total weekly audience reach as measured by Edison Podcast Metrics UK. Interestingly, the American podcast “The Joe Rogan Experience,” ranks #1 in this chart. Other American podcasts making the top 25 include “Stuff You Should Know” from iHeartPodcasts and “Crime Junkie” from audiochuck.

Programming executive Andy Denemark is stepping away from day-to-day operations at United Stations Radio Networks. Gemini XIII Media acquired the company in July of 2023 and Denemark remained on to assist with transitioning several facets of the business. He’ll continue to advise United Stations on various topics and to develop special projects including content for emerging audio platforms.

Mentoring and Inspiring Women in Radio, Inc introduces four new members to its board of directors: Becky Brenner, consulting partner at Albright & O’Malley & Brenner Consulting; Dawn Krause, vice president of finance for Midwest Communications, Inc; Maria Laing-Smith, SVP of Mr. Master; and Leslie Scott, VP of digital audio content for Audacy.

Industry News

Yesterday’s (1/9) Top News/Talk Media Stories

Donald Trump’s attorneys argue presidential immunity before DC appeals court; the 2024 presidential race and tonight’s Nikki HaleyRon DeSantis debate; Defense Secretary Lloyd Austin’s hospitalization controversy; the U.S. migrant crisis and the move to impeach Secretary of Homeland Security Alejandro Mayorkas; the aftermath of Boeing’s 747 Max 9 door plug incident; the Israel-Hamas war; 2023 hottest year on record report; the Jeffrey Epstein list and the related Jimmy KimmelAaron Rodgers spat; and the winter weather affecting much of the Eastern and Southern U.S. were some of the most-talked-about stories in news/talk media yesterday, according to ongoing research from TALKERS magazine.

Industry News

iHeartMedia Expands Partnership with Magnite

iHeartMedia and independent sell-side advertising company Magnite are launching a marketplace that brings together iHeartMedia’s broadcast radio, streaming radio and podcast assets for inclusion in omnichannel programmatic media buys. Built from a custom implementation of Magnite’s SpringServe ad serving technology, the marketplace enables advertisers to transact with a data-driven approach viaim real-time-bidding across iHeartMedia’s broadcast and digital audio inventory through a single activation channel. iHeartMedia chief data officer and president of revenue strategies Brian Kaminsky says, “With today’s consumers spending a third of their media time with audio, expanding programmatic’s access to iHeart’s audio assets is imperative for the industry. Not only are we expanding what role programmatic can play for advertisers, we are also improving the efficacy of their campaigns by allowing them to use real-time data to message their audience in the most engaging way possible, in an environment of trust and interest. We’re excited to expand our partnership with Magnite because they have proven expertise in programmatic and the ability to build technology fit for the unique needs of audio advertising to take its place in omnichannel.”

Industry News

Brewer Media to Sell Two Chattanooga Signals to Religious Broadcaster

According to the Times-Free Press, Brewer Media is committed to selling sports talk WALV-FM “ESPN Chattanooga” and FM translator W295BI at 106.9 to Lakeland, Florida-based Radio Training Network for $900,000. Brewer sold two other signals to American Family Association in 2021. Company VP Kira Brewer Headlee tells the paper, “Just like any other business, we have to evaluate our operations and make upgrades and changes in our missions.” The company is also planning to move from its current downtown Chattanooga office space to a smaller space in East Brainerd. See the Times-Free Press story here.

Industry News

iHeartPodcast Awards to Emanate from SXSW in March

iHeartMedia announces that its iHeartPodcast Awards will take place live and in-person during the SXSW Conference and Festivals in Austin at the Fairmont Hotel on Monday, March 11 at 8:00 pm CT.im The awards “honor the best and most innovative industry podcasts and creators of 2023.” The ceremony will broadcast live on select iHeartMedia radio stations nationwide, through the iHeartRadio app and via a video stream in partnership with YouTube on iHeartRadio’s YouTube Channel. iHeartMedia Digital Audio Group CEO Conal Byrne comments, “Each year we look forward to celebrating the podcast industry’s most groundbreaking and innovative voices as the medium continues to evolve and explode. Over the past few years, SXSW has become a dynamic and effective setting for us to host many of our interactive podcast panels, discussions, and experiences. There’s no better location to bring this celebratory industry event back, live and in person, than Austin at South by Southwest.”

Industry News

Yesterday’s (1/8) Top News/Talk Media Stories

Today’s oral arguments before an appeals court over former President Donald Trump’s claim of immunity from prosecution in the 2020 election interference case; the presidential election race; the aftermath of the Boeing 747 Max 9 door plug incident; the Israel-Hamas war; the release of the Jeffrey Epstein documents; Defense Secretary Lloyd Austin’s hiding his illness and hospitalization; Pope Francis calls for international ban on surrogate motherhood; and Sunday evening’s Golden Globes awards were some of the most-talked-about stories in news/talk media yesterday, according to ongoing research from TALKERS magazine.

Industry Views

Pending Business: Calendar Secrets

By Steve Lapa
Lapcom Communications Corp
President

imThis column should really be called, “How I got transferred from Buffalo to Tampa.” The storyline will help explain the title and offer you a proven technique that should help you sell and earn more.

Before Zoom, Teams and other video conference platforms that drive today’s daily to-dos, sales teams worked hard to fill the day with “in-person” sales calls. Back then, most managers forgot, or did not account for how weather impacted the number, geography and quality of those money making in-person sales calls, until blizzards, hurricanes and mother nature took her toll on productivity. Those of you who work or have worked in northern markets like Buffalo know all too well what 8 to 12 inches of snow can do to a daily plan. The same holds true for southern markets that experience hurricanes that have devastated communities going back to the hurricanes that nearly destroyed Miami and New Orleans. Now it seems wildfires are becoming a more regular threat in western markets. Having experienced most of the worst, like it or not, weather is an unpredictable yet critical variable in your sales plan.

One of the most destructive blizzards in history hit Buffalo during my first year as a young general manager. Retail contract cancellations, stranded employees, and off-the-air due to frozen antennas were draining revenues. It was December and the calendar was winning. After the ice melted and the snowplows cleared the way, we packaged everything we could before year-end to try and salvage the pacing that was leading to a bonus. The calendar won, annual bonus gone, but the learning curve kicked in.

B.G. (before Google) any research had to be accomplished old school: calls, friends, articles, and experts. We determined the average number of weather impact days, just like the guys in the theme park business. We developed a “real world” budget that accounted for weather days, the accompanying limited staffing, and a set aside percentage of revenues for cancellations.

When we began the year, the “real world” budget was put in place. By November of that year, the radio station had achieved its revenue goal for the full calendar year. The day before Thanksgiving I was summoned to the corporate office and was handed a file with a one-way ticket to Tampa, Florida. Goodbye blizzards, hello hurricanes. As a young manager, the sun was much more inviting than the snow, and I am still in Florida.

The discipline of a sales or planning calendar accompanied by “what if” is a must have.

Oh yes, make sure that pencil has an eraser.

Steve Lapa is the president of Lapcom Communications Corp. based in Palm Beach Gardens, FL. Lapcom is a media sales, marketing, and development consultancy. Contact Steve Lapa via email at: Steve@Lapcomventures.com.

Industry News

Top News/Talk Media Stories Over the Weekend

The 2024 presidential race; former President Donald Trump’s legal battles; Defense Secretary Lloyd Austin’s hospitalization mystery; the Israel-Gaza war; Israel’s strikes on Hamas leaders abroad and the ISIS terror bombing in Iran; the Epstein files fallout; the looming government shutdown deadline; the police investigation of the altercation between Congresswoman Lauren Boebert and her ex-husband; and the in-flight fuselage break of a Boeing 737 Max 9 were some of the most-talked-about stories over the weekend, according to ongoing research from TALKERS magazine.

Industry News

“The Greatest Game Ever Played”

imLongtime radio personality and voiceover performer Mark Wainwright writes today in a piece for TALKERS magazine about the 1958 NFL Championship between the Baltimore Colts and the New York Giants – historically billed as “the Greatest Game Ever Played.” Was it, really? Wainwright says, “On the field? Maybe. In its impact on pro football and sports broadcasting? Absolutely!” While the Colts won in “sudden death” overtime, as it used to be called, it’s important to remember that in 1958 the NFL was not the juggernaut that it is today. Major League Baseball and college football were way bigger in terms of fan interest. But this game is looked at by many as the one that began the NFL’s ascendance to its current place atop the American sports media hill. Read the full story here.

Industry News

Podtrac Releases Top U.S. Podcasts Chart for December

Today (1/5), Podtrac releases its chart of the Top U.S. Podcasts for December 2023 based on Unique U.S. Monthly Audience. Rising three places to the #1 spot is NPR’s “NPR News Now,” followed by Theim New York Times’ “The Daily” at #2 and NPR’s “Up First” at #3. News/talk radio-related podcasts finishing in the top 20 include DailyWire’s “The Ben Shapiro Show,” down one place to #9, Dan Bongino’s “The Dan Bongino Show” steady at #11, and FOX Audio Network’s “The FOX News Hourly Update” up one place to #15. See the full chart here.

Industry News

Top News/Talk Media Stories for Week of January 1 – 5

The 2024 presidential race was the most-talked-about story in news/talk media this week, landing atop the Talkers TenTM. At #2 this week was the state of the U.S. economy, followed by the U.S. migrant crisis and the related move by House Republicans to impeach Biden administration Secretary of Homeland Security Alejandro Mayorkas at #3. The Talkers TenTM is a weekly chart of the top stories and people discussed in news/talk media during the week and is the result of ongoing research from TALKERS magazine. It is published every Friday at Talkers.com. See this week’s complete chart here.

Industry News

Michael Harrison to Appear as Featured Speaker at IBSNYC 2024 Conference in NYC

TALKERS founder Michael Harrison will serve as a featured speaker at the national IBS (Intercollegiate Broadcasting System) conference coming to the Sheraton Times Square hotel inim New York City on Friday, March 1 and Saturday, March 2. Harrison’s address titled, “The Next 10 Years of Media and Popular Culture is…?,” is scheduled to take place between 11:00 am and 12:00 noon on Saturday (3/2). Harrison states, “I have always believed that the future of broadcasting, for better or worse, brews on the campuses of America and this observation is truer now than ever before.  I am very excited to bring an array of provocative and pertinent observations, predictions and possibilities, born of my perspective as a future-minded immigrant from the 20th century, to such a vital and dynamic group of young communicators.” See registration, agenda and hotel information here.

Industry News

Audacy Wichita Names Tommy Castor VP of Sales

Sales pro Tommy Castor is returning to Audacy’s Wichita station group to serve as vice president ofim sales. Castor served with then-Entercom Wichita in 2005. Most recently he served as VP of sales and marketing for the ECHL’s Wichita Thunder. Audacy Wichita SVP and market manager Becky Domyan states, “Tommy has an incredible knowledge of the digital space that will help take our revenue to the next level. He has an energy and enthusiasm that is contagious.” Castor who succeeds the recently retired Lisa Crider, also serves as co-host of the “Sports Daily” program on KFH, Wichita.

Industry Views

Pending Business: Welcome to 2024

By Steve Lapa
Lapcom Communications Corp
President

imWhat do your New Year’s resolutions look like?

Chances are your resolutions included what I call the old reliable “mores.” Earn more, save more, exercise more, eat more of the healthier foods. Sound familiar? Do you break down the resolutions into daily goals? As in here is what I need to do today to meet my goals and fulfill my resolutions. How about the “less” category? Do you spend any time thinking about what you want to do less often? Let us start with some obvious candidates.

A recent survey by Frequence.com indicated 84% of respondents in marketing and advertising felt stress on the job. Maybe the other 16% had just taken their morning meds. Seriously, can you blame the stressed-out thousands who have spent a career working for companies that stand on the brink of financial peril, delist from the stock exchange, or initiate short-notice personnel cuts? Has anyone in the radio business reading this column ever experienced a fully stress-free experience for over 36 waking hours? If it is not work, maybe it is friends, family, travel issues, or anything else that you simply cannot stop thinking about.

“Less” resolution #1. Less stress on the job, unless you are in the parachute business or an air-traffic controller or emergency room doctor in New York or Chicago, you get where I am going with this.

The same survey showed 72% of respondents work for organizations expecting them to deliver more with less support. The last time I worked for a broadcast company that provided me with my own dedicated assistant, the Cowboys won the Super Bowl in the first ever televised in prime time. Please raise your hand if you are a seller or sales manager with your own dedicated assistant. Anybody? How about in the past 10 years?

“Less” resolution #2. Less is more. The slogan takes on new life in the remote work environment that is a norm for many in the media buyer-seller relationship. Everyone in the chain is being asked to do more, reach increased goals, and perform to a higher standard with less support. You are either on the income money flow line or the expense side. Pick your lane and try your best to deliver measurable results.

Technology is driving change in every corner of the workplace. New strategies and technologies designed to monetize media impressions are part of our culture. Surveys show anywhere from 52-70% of sellers and marketers are challenged with keeping up.

“Less” resolution #3. Prioritize your upskilling. Pick the one area that will allow you to hit your most important “more” goals and master it. Never stop learning, just adjust your learning curve to what works best for you.

Here’s to a more productive and prosperous New Year!

Steve Lapa is the president of Lapcom Communications Corp. based in Palm Beach Gardens, FL. Lapcom is a media sales, marketing, and development consultancy. Contact Steve Lapa via email at: Steve@Lapcomventures.com.

Industry News

Audacy Unveils New Midday Show at 97.3 The Fan in San Diego

Audacy sports talk KWFN-FM, San Diego “97.3 The Fan” unveils its new midday program, Annie & Elsten,” hosted by local sports broadcast pros Annie Heilbrunn and Craig Elsten. The show debutsim tomorrow (1/4). Audacy San Diego SVP and market manager Michael Valenzuela says, “We’re excited to kick off the next era of our station’s midday improgramming with the additions of two seasoned broadcasters in Annie and Craig. We have no doubt their vast knowledge of this city’s sports scene will add extraordinary value to our local content offering and can’t wait to see them get the ball rolling.” Heilbrunn says, “I’m so excited for this opportunity and eager to contribute to the impressive lineup already established at ‘97.3 The Fan.’” Elsten adds, “I couldn’t be more excited to be partnered with someone as talented and respected as Annie. To do so on ‘97.3 The Fan’ is the perfect pairing. I know we will work hard to make middays a fun place to hang out every day and a great place to talk Padres.”

Ratings Takeaways

December 2023 PPM Ratings Takeaways – Part Four

December 2023 PPM Data – Information for the December 2023 survey period (November 9 – December 6) has been released for Austin, Raleigh, Indianapolis, Milwaukee, Nashville, Providence, Norfolk, Jacksonville, West Palm Beach, Greensboro, Memphis, and Hartford.

The only requirement for a spoken-word station to be included here is that they be a Nielsen Audiosubscriber – there are no share or rank thresholds.

NFL; NBA; and NHL team names of corresponding spoken-word flagship(s) are bolded.

DNA – DNA = Did Not Appear – Does Not Appear

Comparisons are November 2023 – December 2023 (6+). 

AUSTIN

News/Talk

KLBJ-AM 4.3 – 4.6, #6 – #5

KJCE .3 – .3, #28 – #29

News

None

Sports Talk

KVET-AM 1.0 – 1.4, #22 – #18

KTAE 1.0 – 1.0, #22 – #22

KBPA-HD2  .5 – .8, #27 – #24

Public Radio News/Talk

KUT 5.8 – 5.1, #4 – #4

KUT-HD2 DNA – .1, DNA – #33

RALEIGH

News/Talk

WTKK 6.9 – 6.0, #3 – #4

WPTF .8 – .8, #19 – #20

News

WRAL-HD3 .3 – .3, #24 – #24

Sports Talk

WCMC-FM 3.0 – 3.3, #12 – #12 (Carolina Hurricanes)

Public Radio News/Talk

WUNC 9.8 – 8.8, repeats at #1

INDIANAPOLIS

News/Talk

WIBC 7.3 – 5.3, #2 – #7

News

WOLT-HD2 DNA – .2, DNA – #25

Sports Talk

WIBC-HD2  4.0 – 3.5, #12 – #12 (Colts)

WNDE 1.0 – .9, #20 – #19

WXNT .1 –.2, #24 – #25

Public Radio News/Talk

WFYI 4.3 – 4.2, #11 – #10

Notes: News/talk WIBC’s -2.0 (7.3 – 5.3) represents Indianapolis’ largest November 2023 – December 2023 decrease.

Sports talk WFNI (DNA – DNA) is the flagship of the Pacers.

MILWAUKEE

News/Talk

WISN 10.7 – 9.6, third consecutive month at #1

WTMJ 7.7 – 7.6, #2 – #3 

WLIP .2 – .2, #23 – #23

WRJN  DNA – .1, DNA – #27  

News

None

Sports Talk

WRNW 2.8 – 3.4, #14 – #13 (Green Bay Packers)

WKTI 1.2 – 1.3, #19 – #18

WSSP .2 – .2, #23 – #23

WOKY .3 – .1, #22 – #27

Public Radio News/Talk

WUWM 3.1 – 2.7, #12 – #14

WHAD 1.6 – .7, #17 – #21

WGKB .1 – .1, #27 – #27

WHAD Stream  DNA – DNA, DNA – DNA

NASHVILLE

News/Talk

WWTN 5.7 – 4.3, #5 – #9

WLAC 1.5 – 1.5, #19 – #19

News

WNRQ-HD2 DNA – DNA, DNA – DNA

Sports Talk

WGFX 7.4 – 7.3, #3 – #3 (Tennessee Titans)

WPRT 2.0 – 1.6, #18 – #18 (Predators)

Public Radio News/Talk

WPLN 4.4 – 4.0, #10 – #11

WPLN-HD3 Stream .2 – .1, #23 – #23 

Notes: News/talk WWTN’s -1.4 (5.7 – 4.3) represents Nashville’s  largest November 2023 – December 2023 decrease.

PROVIDENCE

News/Talk

WPRO-AM 6.8 – 6.4, #5 – #5

WHJJ  .5 – .8, #16 – #15

News

None

Sports Talk

WBZ-FM 3.4 – 3.2, #9 – #8

WVEI 2.0 – 2.3, #11 – #11

WPRV DNA – DNA, DNA – DNA

Public Radio News/Talk

WGBH 2.0 – 2.1, #11 – #12

WNPN 1.6 – 1.5, eighth straight month at #14

WCAI .1 – .1, #20 – #20

NORFOLK

News/Talk

WNIS  3.0 – 2.5, #13 – #11

WGH-FM HD2  .2 – .2, #23 – #23

News

WNOH .3 – .3, #20 – #20

Sports Talk

WVSP 2.4 – 1.7, #14 – #15

WTAR .3 – .3, #20 – #20

WGH-AM .2 – .2, #23 – #23

Public Radio News/Talk

None

JACKSONVILLE

News/Talk

WOKV-FM 8.3 – 6.8, #3 – #5

News

None

Sports Talk

WOKV-AM .3 – .4, #21 – #21

Public Radio News/Talk

WJCT 2.4 – 2.1, #13 – #13   

Notes: News/talk WOKV-FM’s -1.5 (8.3 – 6.8) represents Jacksonville’s  largest November 2023 – December 2023 decrease.

Sports talk WJXL-AM (DNA – DNA); sports talk WJXL-FM (DNA – DNA); and country WGNE are the flagships of the Jaguars.

WEST PALM BEACH

News/Talk

WFTL 2.7 – 2.5, #9 – #9

WZZR 2.0 – 1.2 #11 – #13

WJNO 1.2 – .7, #15 – #15

News

None

Sports Talk

WMEN .5 – .5, #16 – #16

WBZT .3 – .4, #18 – #18

Public Radio News/Talk

WLRN 2.9 – 2.0, #8 – #11

WLRN-HD2 Stream DNA – DNA, DNA – DNA

GREENSBORO

News/Talk

WPTI 4.4 – 3.5 #8 – #9

News

None

Sports Talk

None

Public Radio News/Talk

WFDD 3.6 – 4.0, #9 – #7

WUNC 1.5 – 1.7, #14 – #14

MEMPHIS

News/Talk

WREC 2.4 – 1.8, #9 – #10

KWAM .4 – .4, #13 – #13

News

None

Sports Talk

WMFS 2.8 – 2.6, #7 – #7 (Grizzlies)

WMFS Stream .2 – .2, #15 – #15 (Grizzlies)

Public Radio News/Talk

WKNO 2.0 – 1.8, #11 – #10

WKNO-HD2  DNA – .2, DNA – #15

HARTFORD

News/Talk

WTIC-AM 4.8 – 5.3, #6 – #5

WDRC-AM 1.9 – 1.6, #15 – #15

WTIC-AM Stream .6 – .4, after five consecutive months at #17, slips to #20

WPOP .2 – DNA, #23 – DNA

News

None

Sports Talk

WUCS 2.3 – 2.5, #13 – #12

Public Radio News/Talk

WNPR 4.0 – 4.3, #9 – #9

WFCR .6 – .6, #17 – #17

Mike.Kinosian@gmail.com

Industry News

Top News/Talk Media Stories for December 18-22

The Colorado Supreme Court’s ruling keeping former President Donald Trump off that state’s primary ballot was the most-talked-about story in news/talk media this week, landing atop the Talkers TenTM. At #2 this week was 2024 presidential race, followed by President Joe Biden’s low approval ratings at #3. The Talkers TenTM is a weekly chart of the top stories and people discussed in news/talk media during the week and is the result of ongoing research from TALKERS magazine. It is published every Friday at Talkers.com. See this week’s complete chart here.

Industry News

Broadcasters Encouraged to Participate in United Nations World Radio Day 2024 on February 13

American radio broadcasters are invited and encouraged by UNESCO to participate in the forthcoming celebration of the UN “World Radio Day (WRD) 2024” which, among a number of facets, provides the industry with the opportunity to create connections with colleagues around the globe to generate international interviews and co-productions. TALKERS readers can register their shows, stations and networks as being available for these connections and discover potential partners in the process by clicking here. https://www.unesco.org/en/days/world-radio/2024/register?hub=66636  WRD 2024 will take place on February 13.

According to TALKERS founder Michael Harrison, who is serving as this year’s executive advisor to UNESCO for World Radio Day 2024, “The time to get your platform listed on the international map of shows, stations and networks is now, while it is relatively early.  American radio professionals, as well as campus station staffers, can schedule interviews/conversations – either live or prerecorded – with their broadcast colleagues worldwide to compare and contrast the history and role of radio in their respective countries on or leading up to February 13.  These shows can be simulcast on both stations or simply be one personality interviewing another. Simply register as being open to joint initiatives for the 2024 celebration, and fill out the form that will pop up if you, your station or network would be interested in partnering with others in this exciting process. Check regularly to see fellow broadcasters or partners who will keep registering between now and February 13.”

In an era marked by the dizzying speed of technological innovation and the rapid obsolescence of one shiny new platform after another, radio is beginning its second century of service as one of the most dependable and widely utilized forms of media in the world. The theme of 2024’s installment of WRD is Radio: A Century Informing, Entertaining and Educating. Harrison says, “Radio, as a technology, science, means of communications and system of programming audio elements, has roots all the way back to the 1800s… so it can be safely said that the medium is already well into its second hundred years of existence with its footprint spanning three centuries. WRD 2024 shines a broad floodlight on radio’s remarkable past, relevant present and promise of a dynamic future.”

Harrison continues, “The opportunity provided by the 100-year-plus milestone of radio begs to be trumpeted at full volume. The century is an occasion to proudly celebrate the medium’s extensive virtues and ongoing potency. It comes at an opportune time, as radio – though statistically popular and enormously trusted by the public – faces increased challenges to audience and revenue numbers from digital platforms, pervasive social media, generational divides, the headwinds of censorship and, for some media, stifling consolidation-induced debt as well as economic hardships exacerbated by a soft advertising market. UNESCO is inviting the worldwide radio industry in all its many forms – commercial, public, non-profit – to join in this global celebration of the medium at this special and pivotal juncture in its century-spanning journey.”

WRD 2024 60-second vignettes 

In addition, broadcasters are invited to tap into preproduced “World Radio Day Minutes” – a series of 20 one-minute vignettes about radio’s past, present and future being made available license-free.  Platforms can run these commercial free as a promotion for radio or attach them for sponsorships by local advertisers.  The produced versions in English feature the voices of Michael Harrison and noted commentator Victoria Jones (of DC Radio Company).  Unvoiced scripts are available for broadcasters who choose to produce their own versions of these vignettes.  To hear and download these 20 one-minute produced programs and scripts please click here. https://www.unesco.org/en/days/world-radio/audios2024

13 ideas to celebrate WRD 2024  

Radio broadcasters are also being provided with 13 useful ideas to help them promote WRD 2024 that include ways to create sponsorship and promotional partnerships with their local communities.  These can be accessed by clicking here.  https://www.unesco.org/en/days/world-radio/13ideas

For more information regarding World Radio Day 2024 please click here. https://www.unesco.org/en/days/world-radio

 

Industry News

SiriusXM’s Joe Madison on Leave to Battle Cancer

Talk show host Joe Madison is on leave from his daily, morning drive show heard on SiriusXM’s Urban View to focus on his health. Madison says in a statement, “As many listeners are aware, I was diagnosed with prostate cancer in 2009. I’ve spoken candidly about my diagnosis to encourage more men to prioritize their health and talk with their healthcare providers about testing and treatments. Asim Dick Gregory once told me, ‘Don’t let fear get in the way.’ Thanks to early detection and proton treatment, my cancer went into remission for a long time. Unfortunately, earlier this year the cancer resurfaced. With the unwavering support of my wife Sherry, my family, and the incredible team at SiriusXM, I was able to continue our daily broadcasts. However, upon preparing to return from the Thanksgiving hiatus my health took an adverse turn, making it challenging to host a four-hour live show every day. Currently, I am taking time to focus on my well-being. During this time, SiriusXM will continue to air ‘Madison Classics’ at our regularly scheduled time. I am sincerely grateful for your outpouring of well wishes and support. Sherry and I are spending the holidays with our children and grandchildren.  We ask for privacy during this period and extend our warmest wishes to you all for a blessed holiday season.”

Industry News

Yesterday’s (12/20) Top News/Talk Media Stories

The Colorado Supreme Court rules former President Donald Trump is ineligible to serve as president; the 2024 presidential race and President Joe Biden’s low polling numbers; Trump’s and Rudy Giuliani’s legal battles; Trump’s rhetoric on illegal immigration and the negotiations in Congress for immigration reform and aid to Ukraine and Israel; Americans’ concerns about the economy & the Dow’s big selloff; international pressure on Israel to slow its Gaza operations; abortion legal battles; and the ongoing shortage of medications in the U.S. were some of the most-talked-about stories in news/talk media yesterday, according to ongoing research from TALKERS magazine.