TALKERS News Notes
OutKick, the national multimedia sports platform, continued its growth trajectory in Q1 of 2024 versus Q4 of 2023 with 81 million total multiplatform views, up 10%, and 78 million total multiplatform minutes, up 7%, according to Comscore. The platform also saw 6.1 million average monthly multiplatform unique visitors. Additionally, OutKick in March 2024 garnered 24 million total multiplatform views, up 2% versus February 2024, and 23 million total multiplatform minutes, up 4% from the previous month, according to Comscore. In commenting on the digital performance, SVP/managing editor Gary Schreier tells TALKERS, “I’m excited to see OutKick’s continued growth in Q1 of 2024. It’s a direct result of our talented and smart team who push the boundaries on any topic, which separates us from other sports sites. OutKick takes on the important issues and asks the vital questions in sports that our competitors seem afraid to touch.”
As a way to help medium- and small-market stations maximize political advertising in the upcoming midterm elections, Gen Media Partners and the Ten-Minute Trainer Network will conduct a free webinar next Wednesday (4/24) at 12:00 noon (ET). According to Gen Media Partners executive vice president Greg Tacher, “Preparation is vital to ensure stations take full advantage of the political cycle. This is a terrific opportunity for small and medium market stations to gain free valuable knowledge that can help them generate political advertising revenue.” Ten-Minute Trainer Network/P1 Learning president Bryan Marriott adds, “The Ten-Minute Trainer Network is excited to partner with Gen Media Partners to bring this important and timely webinar. In less than an hour, attendees will gain valuable insights from political advertising experts.” The webinar will be hosted by Gen Media Partners’ senior vice president of political/issue advocacy & strategic alliances Roger Rafson; vice president/political strategies manager Linley Grande; and political broadcast strategist Heather Karban. Gen Media Partners is an independently-owned media sales and content organization; The Ten-Minute Trainer Network is a collaboration between P1 Learning and The Swagger Institute. Click here for the link to register.
The debut episode of iHeartPodcasts’ weekly “I Choose Me with Jennie Garth” is set to be released April 30. Actress/entrepreneur/designer Garth played “Kelly Taylor” for ten seasons on “Beverly Hills, 90210” and “Val Tyler” on “What I Like About You.” When “Kelly Taylor” found herself in a love triangle and was forced to choose one man, she said, “I choose me.” Those three words stayed true to Garth in real life, becoming her formula for fulfillment she wants to share with listeners. “I Choose Me” is the second venture with Garth and iHeartPodcasts, as she’ll continue to host “9021OMG” with her friend/former co-star Tori Spelling.


Growing a brand is a memory game. Which message will a target consumer value, remember it and take it to the cash register? The answer is not complicated but it is complex.
about all the science any of us have been tutored in on the subject of effective frequency.
caused controversy as Berliner criticized the organization saying it “had allowed liberal bias to affect its coverage.” This comes as there is renewed interest among conservative legislators in challenging the use of federal funds for public media with allegations of editorial bias as a primary reason to end federal underwriting of media. NPR managing editor for standards and practices Tony Cavin spoke to The New York Times about Berliner’s piece and said it “mischaracterized NPR’s coverage of crucial stories.”
radio’s most respected storytellers. Highlights included the BBC being honored with the 2024 Broadcaster of the Year Award. NYFestivals honored legendary sports journalist Donna de Varona with the 14th annual NYF Lifetime Achievement Award. “Murder in Boston: The untold story of the Charles and Carol Stuart Shooting,” produced by the Boston Globe was recognized by NYFestivals with the 2024 National Press Club Award, which honors the highest scoring news program. View the 

The second of four rounds of ratings data from Nielsen Audio’s March 2024 PPM survey has been released for 12 markets including Washington, Boston, Miami, Seattle, Detroit, Phoenix, Minneapolis, San Diego, Tampa, Denver, Baltimore, and St. Louis. The survey covered February 29 through March 27. Today, TALKERS magazine managing editor Mike Kinosian presents his Ratings Takeaways from this group of markets. In Washington, Cumulus Media news/talk WMAL-FM rises three-tenths to finish the survey with a 4.8 share (weekly, 6+ AQH share) that lifts it to the #5 rank, while Hubbard Broadcasting all-news WTOP-FM adds three-tenths for a 7.9 share and remains ranked #2. In Detroit, Cumulus Media news/talk WJR dips two-tenths to finish with a 2.3 share but remains ranked #14, while Audacy’s all-news WWJ is steady with a 5.3 share that keeps it ranked #9 in the market. In Phoenix, iHeartMedia news/talk KFYI falls half a share to a 3.0 share and moves back one spot to the #10 rank, while Bonneville news/talk KTAR-FM also loses a half share, finishing with a 2.2 share good for the #18 rank. 
Yesterday’s column

digital content programming, production, and broadcasting processes while creating stickier listener environments and more opportunities for advertisers to engage with them.” Audacy chief technology officer Sarah Foss says, “As the nation’s second-largest radio broadcaster, we’re always integrating cutting-edge technologies into our stack to deliver the best experiences for our 200 million monthly listeners and more efficiencies to our business. This partnership underscores our commitment to building the future of digital audio, and we’re thrilled to see it start coming to fruition.”




involved, consistently doing the work necessary to drive meaningful change.” Farber’s long and storied broadcasting career includes her work leading the RAB for the past 12 years. MIW board president Ruth Presslaff says, “What more can be said about Erica that hasn’t yet been said? She is a strategic thinker and true trendsetter who gives generously of her time and wisdom. MIW is a better organization because of her. The industry has been enriched in countless ways because of her. What an impact this woman has made!” Farber comments, “I am deeply honored. Being recognized by such influential women in the industry is incredibly meaningful and humbling to me. I owe immense gratitude to the mentors and inspirational women who have supported and uplifted me along the way. They are the foundation of my success. My heartfelt thanks go to Ruth and the MIW Board, and to all of you who share my passion for radio and the impactful work we are privileged to do every day.”

content: Participants were presented with paired samples of AI-generated voices created using Futuri’s AudioAI and human voices. 60% of the time, they identified the AI as human. The study also found respondents open to the use of AI with many believing that AI will improve content across news, video, and audio. For example,
and “Wake N’ Jake” are joining The Dan Patrick Podcast Network, effective immediately. “Jimmy’s Three Things” is hosted by Jimmy “Jomboy” O’Brien (left) and “Wake N’ Jake” is hosted by Jake Storiale (right). Dan Patrick says, “Moments with Jimmy ‘Jomboy’ O’Brien and Jake Storiale are rarely predictable. I love entertainment that surprises and informs, which makes ‘Jimmy’s Three Things’ and ‘Wake N’ Jake’ great additions to my podcast network.”



who is returning to Philadelphia as a host at the company’s “SportsRadio 94WIP.” Audacy New York market president Chris Oliviero says, “Ryan knows radio, sports and New York, making him a triple threat to take the reins of WFAN, which continues to be the city’s most influential and dominant sports platform. In addition, with Infinity Sports Network, Ryan will have a major impact on the sports conversation nationwide. All of us at Audacy are excited to welcome him to the team.” Hurley, who joined ESPN New York as an intern in 2004 after graduating from Hofstra University and worked his way up to PD in 2017, says, “I am excited and grateful to have the opportunity to join this legendary station. The term ‘dream job’ can get thrown around a lot, but as someone who grew up listening to ‘The Fan’ religiously, that is exactly what this is. There is an incredible team here led by Chris Oliviero, and I look forward to this journey ahead with them.” Additionally, David Mayurnik has been named assistant brand manager of WFAN and Infinity Sports Network and will report to Hurley.
president and market manager Marv Nyren says, “WLS is bigger than a destination on your radio dial – it’s a Chicago institution and treasure. 100 years ago, radio was simply sound communication via radio waves but there’s nothing simple about the impact of WLS on Chicago. WLS has been a neighbor, a friend, and a mentor for people in Chicagoland. It’s been a place where people can go for entertainment and information – and it’s been a companion to the biggest moments in history. We are excited to usher in WLS-AM’s next 100 years with Chicago’s best audio content on-air, online, on-demand, and onsite.”
the fiscal year ended December 31, 2023, with the Securities and Exchange Commission. Urban One now has 60 calendar days, or until June 7, 2024, to submit a plan to regain compliance. If Nasdaq accepts the compliance plan, the Nasdaq staff may grant the company an exception of up to 180 calendar days from the filing’s due date, or until September 11, 2024, to regain compliance. Urban One says it is working diligently and expects to file its 2023 Form 10-K within the 60-day period, which would eliminate the need for it to submit a formal plan to regain compliance.
The media headlines are dizzying these days, yet they all share one common thread. See if you can solve this puzzle.

Time in its previously announced Exchange Offer and Consent Solicitation, in which it is offering to exchange any and all of its outstanding 6.750% Senior Secured First-Lien Notes due 2026 for new 8.750% Senior Secured First-Lien Notes due 2029, to April 16, 2024 at 5:00 pm New York City time. As of Friday (4/12), approximately $15 million aggregate principal amount of the Old Notes had been validly tendered pursuant to the Exchange Offer and Consent Solicitation and not withdrawn.