Industry News

TALKERS News Notes

Cumulus Media Inc. will report its fourth quarter 2022 and full-year operating results at 8:00 am ET on February 23. It will host a conference call at 8:30 am ET that day.

The nationally syndicated “America Tonight with Kate Delaney” adds Alpha Media’s WJNT-AM/W245AH, Jackson, Mississippi to its program schedule in the 1:00 pm to 12:00 midnight slot; and Ingstad Brothers Broadcasting’s KNUJ-AM/K247CU, New Ulm, Minnesota delayed to the 5:00 – 5:30 am slot.

SiriusXM adds “The Business Briefing” program hosted by Janet Alvarez to the program schedule on the Business Radio channel airing weekdays live at 9:00 am ET. Alvarez is the executive editor at WiseBread, and is a CNBC and Telemundo contributor.

Industry News

Yesterday’s (2/1) Top News/Talk Media Stories

The state of the United States’ economy and the Fed’s decision to raise interest rates; the political battle in Congress to address the U.S.’s debt ceiling; the classified government documents in the possession of Joe Biden, Mike Pence and Donald Trump; Hunter Biden seeks criminal investigation into stolen data from his laptop; former President Trump’s 2024 campaign and former South Carolina Governor and former UN Ambassador Nikki Haley’s expected bid for the White House in ’24; Trump’s potential legal issues in Georgia and New York; Ukraine’s plea for fighter jets is rejected by the U.S. and Germany as it tries to fend off Russia; the aftermath of the police beating death of Tyre Nichols in Memphis; artificial intelligence and the effects of the release of chatbot ChatGPT; and the brutal winter weather affecting parts of the country were some of the most-talked-about stories on news/talk radio yesterday, according to ongoing research from TALKERS magazine.

Industry News

KOH, Reno PD and Host Dan Mason Retires

After a career spanning 49 years, Dan Mason retires from the industry and his position at program director and afternoon host at Cumulus Media’s KOH, Reno. Mason has programmed KOH for the past 28 years, during which the station’s achieved two finalist nominations for the National Association of Broadcasters Marconi Awards. He has also served as vice-chair of the Nevada Emergency Communication Committee that oversees the Emergency Alert System for the state of Nevada. Mason launched his career in 1974 at WLRC-FM in Whitehall, Michigan. Cumulus Reno VP and market manager Jennifer Odom says, “The day has come to announce my colleague, mentor, and friend Dan Mason’s retirement. His unwavering dedication to KOH for over 28 years, exceptional work ethic, and commitment to excellence have never faltered through any situation. News Talk 780 KOH is the powerhouse it is today because of Dan. Working with Dan has been one of the highlights of my career. We will miss Dan “Mad Dog” Mason immensely and wish him the very best in his retirement.” Mason comments, “It has been an honor to helm this extraordinary radio station for 28 years, but the time has come for someone else to take the mantle. My wife of 42 years is ready for that Alaskan cruise she’s had her eye on!”

Industry News

Talk Radio Host Jay Marvin Dies

Former talk radio host Jay Marvin died on Tuesday (1/31) at age 70, according to a Twitter post from his wife Mary. The cause of death was not revealed. Marvin left the talk radio business in 2010 after a series of health issues – hepatitis and a spinal infection – made it difficult for him to focus on his work. During his career, he hosted programs at WFLA, Tampa; KHOW and KKZN, Denver; and WLS-AM, Chicago; among others. Salem Radio Networks VP news & talk programming Tom Tradup hired Marvin at WLS. He tells TALKERS, “I brought Jay to WLS in Chicago by helping negotiate his way out of a contract he had with Carl Gardner at WTMJ, Milwaukee. We added him 10:00 pm-1:00 am and he was an instant hit, billing himself as “Chicago’s lovable manic-depressive” who championed striking cab drivers and teachers’ unions… so unlike our other conservative hosts at the time. Fans even turned out by the thousands for his annual “JayStock” festivals in Wisconsin. Jay was one in a million.”

Industry News

Beasley Names Rachel Pitts Digital PD for Philadelphia

Beasley Media Group announces that Rachel Pitts is named digital program director for its Philadelphia stations, including sports talk WPEN-FM “97.5 The Fanatic” and four music brands. Most recently, Pitts has been serving in a similar role with the company’s Tampa stations. Beasley chief content officer Justin Chase says, “One of Beasley’s goals for 2023 is growing our digital audience and Rachel has been one of the company’s top digital content leaders. She has helped to build a massive digital audience in Tampa, and we’re excited to watch her develop a similar strategy for our amazing Philadelphia digital brands.” Pitts comments, “I am excited to continue to help expand the digital footprint of Beasley Media Group. To have the opportunity to work with the legendary talent and brands of the company’s Philadelphia stations has been a big career goal!”

Industry News

Skyview Networks Investigating Technical Interruptions

Skyview Networks issued a statement to its affiliate stations after they began having issues receiving news programming via XDS receiver that affected transmission of CBS Radio News and ABC News Radio. Skyview stated: “Skyview Networks experienced unauthorized access to its IT environment, resulting in interrupted technical services. Immediately upon learning of the incident, Skyview activated its comprehensive incident response plan. We have initiated advanced monitoring and threat detection across our systems and data. We have also engaged third party forensic experts to help us contain and investigate the incident. These efforts are fully underway.” Skyview also cautions affiliates to not reboot their XDS receiver.

Industry News

Andy Anderson Upped to Chief Revenue Officer at AURN

American Urban Radio Network announces that William “Andy” Anderson is promoted to chief revenue officer for the company. He’s been serving as president of sales for the past four years. AURN says, “With his extensive experience in the industry and a proven track record, Anderson will be leading the charge in maximizing revenue opportunities, product acquisitions and original content creations for the company. AURN CEO Chesley Maddox-Dorsey adds, “Andy’s success in developing a vision and providing strong leadership for growing company-wide activities and strategies focused on generating, maintaining and increasing revenue is unparalleled. This is a well-earned promotion.” The company adds that under Anderson’s tenure, it has seen its station affiliations grow, launched the AURNGAMING division and realized various digital expansions including podcasts and programmatic marketing.

Industry News

Nielsen to Market Edison Research Studies to Ad Agencies

Nielsen says that it will begin marketing Edison Research’s Share of Ear and Edison Podcast Metrics services to advertising agencies. Nielsen says, “Edison’s Share of Ear is a highly regarded and widely cited service that provides deep insights about the complete audio landscape, including broadcast radio, streaming, podcasting, downloaded audio, smart speakers and other sources of audio content… Edison Podcast Metrics measures persons-based listening estimates using frequently updated surveys to provide a complete view of the rapidly growing podcast audience.” Jon Kaiser is head of Nielsen’s agency and advertiser-direct businesses and he says, “The media landscape is evolving quickly and agencies have a vital need to understand how all the media puzzle pieces fit together. Edison’s insights are best-in-class and Nielsen is excited to work together with them to provide media planners and buyers with deep insights into the total audio landscape and the rapidly growing podcasting audience.”

Industry News

KPCC, Pasadena Rebrands as “LAist”

Southern California Public Radio’s news/talk station KPCC, Pasadena is rebranding as “LAist 89.3.” KPCC says this move is intended to “address audience confusion and better communicate cross-platform initiatives. Los Angeles listeners have long mixed the station up with L.A.’s other NPR affiliate, KCRW, and more recently wondered what the connection is between KPCC and LAist.” Southern California Public Radio acquired LAist.com and its archives in 2018. This rebranding puts the radio station, website and podcast creator LAist Studios under the same banner.

Industry News

Radio Hall of Fame Accepting Nominees for Class of 2023

The Museum of Broadcast Communications announces that the Radio Hall of Fame nominating committee is accepting suggestions for 2023 nominees today (2/1) through March 31 at https://www.radiohalloffame.com/nominate. Twenty-four names will be selected as nominees to be voted upon by industry personnel later this year, leading to the selection of the 2023 Radio Hall of Fame induction class. Radio Hall of Fame co-chair Kraig T. Kitchin says, “The ideas and suggestions from both industry membersLogo - Trademark and listeners has provided for excellent conversations and deliberations amongst our nominating committee members, each of them also bringing their own suggestions to the difficult decision making that goes on. When we hear from as many interested people as we do with suggestions, it only reinforces the value of a nomination, let alone an induction.”

Industry News

Yesterday’s (1/31) Top News/Talk Media Stories

The efforts in Washington to come together to solve the U.S.’s debt ceiling issue; the classified government documents in the possession of Joe Biden, Mike Pence and Donald Trump; the aftermath of the police beating death of Tyre Nichols and the police brutality issue; the United States and Germany are declining to send fighter jets to Ukraine to help it fend off Russia’s invasion; nine states ask a federal judge in Texas to block the Barack Obama-era DACA program providing protection to immigrants brought to the U.S. as children; and Florida Governor Ron DeSantis’ continuing moves to dismantle diversity and inclusion initiatives at Florida’s universities were some of the most-talked-about stories in news/talk media yesterday, according to ongoing research from TALKERS magazine.

Industry News

SiriusXM Adds Three Talk Shows to Urban View Channel

The satellite service announces that it is adding three new weekend programs to the schedule on its Urban View channel. Political consultant, writer, and commentator Shermichael Singleton hosts the Saturday 2:00 pm to 3:00 pm show. He’s a former contributing host of Vox Media’s “Consider It” and the host of “ScreenShare” on MSNBC’s Peacock. The program features diverse guests and conversations that “tackle the biggest issues in culture, entertainment, media, and politics.” Best-selling author, advocate, speaker, and strategist Reecie Colbert hosts the Saturday 3:00 pm to 4:00 pm program that addresses politics, culture, current events, entertainment, and lifestyle topics. And broadcaster, news analyst, business executive, college dean, university professor, lecturer, entrepreneur, and advocate Dr. Rashad Richey is host of the Sunday 1:00 pm to 2:00 pm hour that SiriusXM calls “your one-hour Sunday ‘all things’ political, social, and economic empowerment show!”

Industry News

Bonneville Names Jeff Clewett Director of Sales in Denver

Radio sales pro Jeff Clewett is promoted to the director of sales position at Bonneville Denver, which operates sports talkers KKFN-FM “Denver Sports” and KEPN-AM “ESPN Denver,” plus two music brands. Clewett has been serving the company as general sales manager for KMVP-FM “Arizona Sports.” Bonneville Denver SVP and market manager Katie Reid says, “We couldn’t be more thrilled to have Jeff join our sales team. I know he will show our clients exceptional results and take Denver sales to the next level through his keen strategic thinking, business acumen and strong focus on community.” Clewett comments, “I am humbled and excited to work with such a talented team and iconic brands that are so meaningful to the market. The Bonneville Denver sales team has a track record of tremendous success and I look forward to finding new ways to maximize revenue, deliver extraordinary results for our partners and develop our people.”

Industry News

Steve Lickteig Named Executive Producer for CNN Audio

CNN Audio announces that Steve Lickteig joins the network as the executive producer of podcast and audio content, managing production and strategy. Lickteig is the co-founder of Small Good Thing, a podcast consulting and development company. Prior to that, he was the executive producer of podcasts and audio for NBC News and MSNBC. Lickteig will report to Katie Hinman, CNN’s vice president of development. He begins on February 6.

Industry News

TALKERS News Notes

Chris “Mad Dog” Russo is not interested in the potential afternoon drive opening at WEPN-FM  “ESPN Radio New York.” James Kratch sums up Russo’s feelings about the idea at Elite Sports New York, writing, “The WFAN legend told Newsday he is happy at SiriusXM and speculation he could return to terrestrial radio to replace Michael Kay is ‘probably not realistic.’ ‘I’m not going to leave Sirius, let’s put it that way,’ Russo told sports media columnist Neil Best. ‘I love Sirius so much. They’ve been good to me. … I’m going to do that as long as they’ll have me, to make a long story short.’” ESPN Radio New York PM drive host Michael Kay’s contract is up and, after 23 years there, it’s expected he may move on.

At SiriusXM’s MLB Network Radio, this week is the annual “Players Week” in which several current major league players and top prospects join SiriusXM hosts for special extended feature segments. During this special programming, players have a “national platform, an hour of airtime, and the freedom to guide the conversation and discuss the teams and topics both on and off the field that most interest them.”

Chris Haynes, senior NBA Insider for TNT and Bleacher Report, and Marc Stein, veteran NBA reporter and publisher of The Stein Line on Substack, announce they’ve partnered for the new iHeartPodcast program, “#thisleague UNCUT.” The two insiders “break down the latest hot topics with candor and bold opinions” twice per week.

Industry News

Yesterday’s (1/30) Top News/Talk Media Stories

The classified documents investigations and U.S. Rep. Jim Jordan’s request of investigation documents from the DOJ; Ukraine’s plea for fighter jets to prevent Russia from continuing its invasion; security failures at the U.S.-Mexico border; the aftermath of the police beating death of Tyre Nichols in Memphis; former President Donald Trump’s legal issues in Georgia relating to alleged attempts to overturn the 2020 election and in New York City for allegedly paying hush money to porn star Stormy Daniels; May 11 is set as the end of the COVID-19 public health emergency; and the winter storm moving across the country and affecting air travel were some of the most-talked-about stories in news/talk media yesterday, according to ongoing research from TALKERS magazine.

Industry News

All-News KNX-FM Unveils “LA’s Afternoon News”

This afternoon (1/30), Audacy launches the new “LA’s Afternoon News” on “KNX News 97.1 FM.” Audacy says, “Longtime Los Angeles news personality Rob Archer (above, far left) joins co-anchor Karen Adams (second from right) and veteran traffic and breaking news reporter Brian Douglas (second from left) to keep Southern Californians up to the minute on the most relevant local and national news of the day. KNX News senior content director Charles Feldman (far right), host of ‘KNX In Depth,’ expands his role and will contribute live interviews and reporting throughout ‘LA’s Afternoon News’ to add depth and context to the stories being covered. Archer joined KNX News in 2015. Before moving to afternoons, he anchored the weekend morning news. He also publishes short stories and poetry and writes and records music. Adams has anchored afternoons on KNX News since 2019. She joined the station in 2017 as a street reporter covering the presidential inauguration in Washington, several major wildfires, and the 2017 Montecito mudslides. Douglas joined KNX in 2016 covering traffic as both an anchor and airborne reporter. He has been telling stories on the radio for about 27 years, with stops in New York, Chicago, and Phoenix, and hosted a national afternoon radio show on Westwood One for seven years. Feldman is co-host of ‘KNX In-Depth’ and served as the station’s investigative reporter for several years. He was a CNN investigative correspondent in New York and Los Angeles for two decades before joining KNX and has won several local and national awards for both his radio and television work.” Audacy Southern California regional president Jeff Federman says, “Rob, Karen, Brian, and Charles are the perfect team to take afternoons on KNX News to the next level in 2023 and beyond. They bring enormous reporting experience, perspective and humanity to the news that impacts our lives every day.”

Industry Views

Pending Business: Don’t Take Your Air Talent for Granted

By Steve Lapa
Lapcom Communications Corp
President

I’ll bet dollars to doughnuts the updated sales facts below are nowhere to be found in your radio station’s collateral material. This bold challenge is in front of you today as a wakeup call before the calendar becomes your frenemy.

The traditional calendarized selling events are about to begin starting with Valentine’s Day and you need to be current. Ratings, on-air lineup, and outside marketing may be out of your control but sharpening your selling skills and updating presentation materials is totally a selfie.

I’ve used many “wow” stats on sales calls – sometimes together, sometimes separately – but they’re always an important part of the pitch. Radio metric showstoppers with local appeal are mission critical in today’s fast-moving sales environment. Here’s a three-point, freshen-up to be integrated strategically when packaging or in stand-alone radio presentations. Use them or lose them, but at least choose to consider them.

— Nearly 80% of listeners say they would try a product or service recommended by their favorite radio personality, so says The Power of Local Radio Personalities study published by Katz last year. Now that is one heavy duty number! Careful about making this a universal, across-the-board statistic. Recommending a retirement community to the Gen Z audience is a non-starter. But when the radio talent is talking to that 55+ crowd in the right talk radio environment, that sound you hear is the phone lighting up with leads. When great creative is delivered by a great radio personality the audience comes alive.

— “79% of on-line searches are initially prompted with hearing an ad on radio,” according to Harvard Media, a Canadian marketing firm. The hard number may seem high for many of us, but the concept of using radio to enhance a multi-platform campaign, especially at the local level, is a tried-and-true formula. Call the concept what you will – media mix, multi-channel/platform – consistent messaging across the board delivers results.

— Digital disconnects. Ad blockers are in. According to a recent Hubspot survey update, 64% of ad blocker users say ads are intrusive while another 54% say ads are disruptive. Talk about negativity compared to the nearly 80% of radio listeners who consider their favorite personalities a trusted friend. We all want to hear what our friends have to say!

Chances are your basic sales materials are 2022 rollovers. Freshen up your look and give yourself a new reason to make the next call.

Steve Lapa is the president of Lapcom Communications Corp. based in Palm Beach Gardens, FL. Lapcom is a media sales, marketing, and development consultancy. Contact Steve Lapa via email at: Steve@Lapcomventures.com

Industry Views

Monday Memo: Baseball Bonanza, Part 2

By Holland Cooke
Consultant

In last week’s column, we outlined the playbook for selling radio’s 2023 baseball season. This week, how smart stations leverage the franchise to build Time Spent Listening.

Plan now to OWN the games

They’re also on SiriusXM, where you can decide which team’s feed you want to hear. And “The MLB is back on TuneIn, and this year TuneIn Premium is the destination for all things baseball. With a Premium plan, listeners get access to live play-by-play of every single game — with no blackouts.” Here in New England the NESN 360 app, “in partnership with the Boston Red Sox, the Boston Bruins and Major League Baseball,” $30 per month, “with a first-month promotional price of $1.”

So – post-exclusivity – what’s an AM/FM affiliate to do?

— Goal: Be KNOWN FOR having the games, by embracing the team. Waving the flag conspicuously, regardless of where fans hear it, can score you diary credit. Don’t quote me.

— During Spring Training, I’m wary of airing games Mon-Fri 6A-7P. But nights and weekends, why not? It’s conspicuous, also useful in diary markets, where ratings measure what’s NOTICED. And, hey, in March, every team is in first place.

— Can you go to Arizona or Florida? Admittedly not-inexpensive but ask your team network about Spring Training packages and arrangements. Some stations bring advertisers who commit early, hosted by the rep who sold the most.

— As Opening Day approaches, count-it-down in your on-hour ID. Then…

 

Avoid the banana syndrome

 Use baseball to recycle audience in and out of games.

— Dumbest-thing-I-hear-most-often on baseball stations: During the game, when the network calls for a station ID, the station announces that it’s “your [name-of-team] station. Ugh. It’s like printing the word “banana” on the yellow peel.

— Your station’s on-hour ID – in any hour – is beachfront property. It’s where you sign your name, where you explain yourself to listeners you’ve trained to “check-in for a quick FOX News update, every hour, throughout your busy day.” Games invite listeners who might not otherwise cume your station, so use those 10 seconds to tell them why/when to come back for something else useful.

— “CATCH-up when you WAKE-up, with a quick morning update and your AccuWeather forecast, on your ONLY local news radio, [dial positions, call letters, city of license].” Opportune, since the game might be the last thing they near at night.

— Then in NON-game hours, use top-of-hour to wave the flag. Plug team-and-time of the next game you’ll air.

Holland Cooke (HollandCooke.com) is a consultant working at the intersection of broadcasting and the Internet. He is the author of “Multiply Your Podcast Subscribers, Without Buying Clicks,” available from Talkers books; and “Spot-On: Commercial Copy Points That Earned The Benjamins,” a FREE download; and the E-book and FREE on-air radio features Inflation Hacks: Save Those Benjamins.” Follow HC on Twitter @HollandCooke

Industry News

WLS-AM, Chicago to Air Larry Kudlow Sunday Evening Show

Cumulus Media’s Chicago news/talk WLS-AM is launching a new Sunday night talk radio show hosted by Larry Kudlow who – in addition to his previous media experience served as Director of the National Economic Council of the United States during the Trump administration from 2018-2021. “The Larry Kudlow Show” debuts on February 5 from 8:00 pm to 9:00 pm. WLS says, “In the weekly one-hour show, Kudlow shares with 890 WLS-AM listeners his perspective on the state of the markets, the economy, and politics. An unapologetic supporter of capitalism and free markets, he shares his insight and expertise to better navigate tomorrow’s evolving economic and political terrain.” Kudlow also currently hosts the FOX Business television show “Kudlow” weeknights from 4:00 pm-5:00 pm ET and is the host of “The Larry Kudlow Show” on WABC, New York, heard Saturdays from 10:00 am-1:00 pm. WLS program director Stephanie Tichenor says, “We are delighted to welcome back to 890 WLS-AM, a listener favorite, Larry Kudlow. Larry’s financial expertise will be a perfect addition to our weekend lineup.”

Industry News

Round Four of Holiday 2022 PPM Survey is Posted

Bill Gates - usedThe fourth of four rounds of ratings data from Nielsen Audio’s Holiday 2022 PPM survey has been released for 12 markets including Austin, Raleigh, Indianapolis, Milwaukee, Nashville, Providence, Norfolk, Jacksonville, West Palm Beach, Greensboro, Memphis, and Hartford. Nielsen’s Holiday 2022 sweep covered December 8 – January 4. Today, TALKERS magazine managing editor Mike Kinosian presents his Ratings Takeaways from this group of markets. In Raleigh, despite picking up 1.2 shares for a 10.4 share (weekly, 6+ AQH share) finish, iHeartMedia’s news/talk WTKK-FM falls from the #1 to the #2 rank. In Milwaukee, iHeartMedia’s news/talk WISN dips 1.1 shares for an 8.8 share finish and falls from #1 to #3, while Good Karma Brands’ crosstown news/talk WTMJ sheds four-tenths for wrap the survey with a 6.2 share to remain ranked #5. Cumulus Media’s news/talk WWTN-FM, Nashville adds a half share to finish the survey with a 4.9 share good for the #7 rank, while iHeartMedia’s crosstown news/talk WLAC-AM is off one-tenth, finishing with a 1.2 share, rising to the #17 rank. And in Hartford, Audacy’s news/talk WTIC-AM falls half a share to a 5.1 share that leaves it ranked #6, while Red Wolf Broadcasting’s crosstown news/talk WDRC-AM is flat at a 1.0 share and remains ranked #17. See Mike Kinosian’s complete Ratings Takeaways for this group of markets here.

Industry News

Edison Research to Present Boomer and Gen Z Podcast Reports

The company announces that it will present two podcast studies in the first quarter of this year. “Hit Play, Boomer: Podcasting’s 55+ Opportunity” from NPR and Edison Research focuses on podcast listeners age 55 and older. The study explores what Edison terms “this oft-overlooked but highly influential demo” and their podcast listening behaviors. “The Gen Z Podcast Listening Report” from SXM Media and Edison Research “provides an in-depth look at the podcast habits and motivations of the elusive and much-desired Gen Z listener.” Edison vice president Megan Lazovick says, “Everything we do at Edison Research works to drive the audio space forward with the highest quality data. We believe these two studies will help advertisers understand the opportunities for audio to reach these two important generations and of course help the media companies who can deliver these audiences.”

Industry News

iHeartMedia and Miami Dolphins Announce Partnership

iHeartMedia Miami announces a new, multi-year deal to become the Miami Dolphins flagship radio broadcast partner. iHeartMedia and the Dolphins partnered for broadcasts previously from 2010-2015. Beginning in the 2023 season, live gameday broadcasts will air on classic rock WBGG “BIG 105.9 FM” and sports talk WINZ-AM “FOX Sports 940 AM” with plans to expand affiliate stations in Florida, Hawaii, and Puerto Rico to make Dolphins games accessible to fans in new markets. The stations will carry all Miami Dolphins football game broadcasts and play-by-play coverage as well as a pregame show, postgame show and weekly radio show featuring exclusive interviews with Dolphins’ personnel and guests from around the league. Game broadcasts will feature former Dolphins wide receiver Jimmy Cefalo handling play-by-play duties, former Dolphins tight end Joe Rose providing color commentary and former Dolphins linebacker Kim Bokamper giving analysis and updates from the sidelines. iHeartMedia Sports president Kevin LeGrett says, “We are excited about this partnership and honored to be the new broadcast home of the Miami Dolphins. The Miami Dolphins are the city’s premiere sports team and with the massive multiplatform reach and scale that iHeartMedia can provide, we have the ability to deliver great programming and coverage to millions of fans across the state and beyond.”

Industry News

The Weekend’s Top News/Talk Media Stories

The debate in congress over raising the United States’ debt ceiling; The protests over the beating death of Tyre Nichols at the hands of five former Memphis police officers; Ukraine’s plea for military aid to defend itself from Russian aggression; the classified government documents found in the possession of President Joe Biden, former Vice President Mike Pence, and former President Donald Trump; the security problems at the U.S.-Mexico border; former President Donald Trump begins campaigning for the 2024 presidential race; the scandals plaguing freshman Congressman George Santos; and the NFL conference championship games were some of the most-talked-about stories in news/talk media over the weekend, according to ongoing research from TALKERS magazine.

Industry News

Scott Slade to Step Back from WSB, Atlanta Morning Show

Cox Media Group Atlanta announces that air personality Scott Slade will temporarily step away from the 4:30 am -9:00 am shift. Slade plans to create something new for WSB-AM/WSBB-FM that reflects his passion for listeners and the community. Slade says, “After 32 years hosting ‘Atlanta’s Morning News,’ I’m looking forward to my next chapter with 95.5 WSB. This has been my radio home for nearly 40 years, so stay tuned – after a break to recharge my batteries, I’m excited about the freedom of exploring some new horizons here. In the meantime, I’m looking forward to spending more time with family, friends and colleagues without being preoccupied with the next time the alarm will go off!” CMG Atlanta VP and market manager Jaleigh Long comments, “There is no one else like Scott Slade. His credibility, professionalism, and passion for delivering the best for listeners is unmatched. I’m excited for what the future holds as we take these next steps with Scott, our audience and our clients.” Slade joined WSB in 1984 as the overnight music host. He was one of the “founding fathers” of “Atlanta’s Morning News” in 1991. Slade initiated the “WSB Radio Care-a-Thon” in 2000, benefiting the Aflac Cancer and Blood Disorders Center of Children’s Healthcare of Atlanta. The annual event has raised more than $30 million to fight children’s cancer and blood disorders. WSB director of branding and programming Ken Charles says, “The ‘S’ in WSB stands for Scott. His dedication to the show and station, and his commitment to excellence, are unparalleled. He is truly the GOAT of morning radio!”

Industry News

Round Three of Holiday 2022 PPMs Released

The third of four rounds of ratings information from Nielsen Audio’s Holiday 2022 PPM survey has been released for 12 markets including Portland, Charlotte, San Antonio, Sacramento Pittsburgh, Salt Lake City, Las Vegas, Orlando, Cincinnati, Cleveland, Kansas City, and Columbus. Nielsen’s Holiday 2022 sweep covered December 8 – January 4. Today, TALKERS magazine managing editor Mike Kinosian presents his Ratings Takeaways from this group of markets. In Portland, Alpha Media’s news/talk KXL-FM loses 1.4 shares to finish the survey with a 6.0 share (weekly, 6+ AQH share) and falls to the #5 rank, while iHeartMedia’s news/talk KEX declines nine-tenths for a 2.2 share finish that puts it in the #16 spot. Urban One’s news/talk WBT-AM/FM, Charlotte is steady with a 3.7 share but rises to the #10 rank in the market. In Salt Lake City, Bonneville’s news/talk KSL-AM/FM sheds seven-tenths, finishing the survey with a 4.6 share but rises to the #5 rank, while iHeartMedia’s crosstown news/talk KNRS-AM/FM drops 2.3 shares for a 4.4 share finish that drops it to the #6 rank. Audacy’s news/talk KDWN-AM, Las Vegas adds 1.3 shares for a 2.3 share finish that pushes from the #26 rank to #16. And in Orlando, iHeartMedia’s hot talk WTKS-FM is down a full share for a 5.1 share finish and the #7 rank, while Cox Media Group’s news/talk WDBO-AM adds three-tenths to finish with a 4.6 share that boosts it to the #8 rank. See Mike Kinosian’s complete Ratings Takeaways from this group of markets here.

Industry News

iHeartRadio Remains Atop Triton Digital Streaming Ranker

Triton Digital releases its streaming ranker for December of 2022 based on Average Active Sessions and iHeartRadio stays in the #1 position with 301,411 AAS (6AM-12AM Mon-Sun). Following at #2 is NPR Member Stations at 70,695 AAS, with Audacy in the #3 position with 56,158 AAS, and Cumulus Streaming Network at #4 with 36,692 AAS. Other companies that stream spoken word content in the top 25 include #6 Beasley Broadcasting Corporate (16,506 AAS), #8 Hubbard Broadcasting (13,313 AAS), #10 New York Public Radio (10,356 AAS), and #11 Salem Communications(7,648). You can see the complete top 25 ranker here.

Industry News

John Fredericks to Acquire WMLB-AM, Atlanta for $500,000

John FredericksDisruptor Radio LLC has been airing programming on Delmarva Educational Association’s WMLB-AM, Avondale Estates in the Atlanta market for almost two years. Now, Fredericks announces he’s assuming operation of the station as he is now acquiring it for $500,000. Shows airing on the station include “The John Fredericks Show” in morning drive, as well as Stephen K. Bannon’s “War Room,” Newsmax’s “Rob Carson Show,” “America’s Voice Line with Steve Gruber,” “The Water Cooler” with David Brody and more.

Industry News

TALKERS News Notes

Virtual News Center announces that it adds five of First Media Services, LLC’s Albany, Georgia stations to its roster of affiliate stations. Virtual News Center is providing local newscasts anchored by Jared Cerullo.

Public radio outlet WBUR, Boston relaunches its mobile listening app. The enhanced features allow listeners to never miss a live moment. The upgraded version of the application allows users to easily rewind, scrub and pause live broadcasts with a swipe. Plus, shows like “Morning Edition,” “All Things Considered” and “Marketplace,” as well as WBUR podcasts, are available to stream or download.

Industry News

Top News/Talk Stories for the Week of January 23-27, 2023

The investigations into the possession of classified government documents by President Joe Biden, former Vice President Mike Pence, and former President Donald Trump was the most-talked-about story on news/talk radio this week, landing atop the Talkers TenTM. At #2 this week was House Speaker Kevin McCarthy’s move to pull Democrats Adam Schiff and Eric Stalwell off the House Intelligence committee, followed by the battle in congress over expanding the U.S.’s debt ceiling at #3. The Talkers TenTM is a weekly chart of the top stories and people discussed on news/talk radio during the week and is the result of ongoing research from TALKERS magazine. It is published every Friday at Talkers.com. See this week’s complete chart here.

Industry Views

Remaining Optimistic About Radio

By Walter Sabo
A.K.A. Walter Sterling
Radio Host

An article in the Los Angeles Times shows a picture of a radio DJ next to a control board boasting the headline, THE RESURGENCE OF RADIO. Dateline: 1982.  This headline appears in various forms every few months in articles and blogs throughout the country. Writers discover radio! The power of radio! The popularity of radio! Why is radio either dying or being rediscovered when neither is true?

Recent artifacts: Every single press release from Nielsen reveals that radio is doing fine thank you. After decades of promoting its television clients and bashing radio, now that Nielsen measures radio – son of a gun – radio is thriving, it’s alive, it’s growing, it’s a success. Nielsen’s tone is one of surprise that radio attracts large, loyal audiences.

Why is radio’s 100 years of success a revelation rather an assumption? First it is because radio is ubiquitous. Walk into a store, radio. Turn on the car, radio. Wake up, radio. The sound of radio has always been everywhere and continues to be everywhere. Maybe once a year I go to a gym and hear Spotify, but I have to ask an employee where that music is coming from and they are never sure! Television is not everywhere; it has to be turned on. Magazines, websites, books, direct mail have to be considered and then opened. Not ubiquitous. Radio’s ubiquity renders it invisible on the media landscape. Radio wins by losing.

Radio salespeople sell radio to negotiators, time buyers. The job of a negotiator is to criticize and devalue the product being pitched. That’s their job. A salesperson spends nine hours a day with negotiators telling them that their product is at death’s door. To a radio salesperson, every day is a bad day. They become immersed in the pessimism of radio’s future.

“Do you realize that most 19-year-olds discover new music from the Internet?” declares a time buyer to a radio salesperson. Oddly, the fact that 19-year-olds occasionally find new music on other audio media is a dark mark against proven radio. Until this moment, the location of new music discovery had never been a deal point for the Honda dealer time buyer. But, boy this “discovery” business is charts-and-graphs serious!

To perform as a programmer or talent in radio one must be an optimist about its future. A programmer or host is intimate with listener response to their work. Radio stars see the millions and millions, and millions of dollars raised for quality charities every single year by their words, their appeal — their credibility. TV stations and newspapers rarely conduct fund drives. Have you ever heard a local TV anchor ask for donations for – anything? No, probably because it wouldn’t work as well as a pitch from the morning host on your station. A powerful, yet unseen, spokesperson can be quite persuasive to a listener to donate their money to a charity.

SiriusXM satellite radio’s lead investors, Apollo and Blackstone jointly engaged me to consult the company on site for many years. During that time, I became well-acquainted with the initiatives of all-digital audio platforms: AudibleAmazonPandoraSpotifyGoogle and many others.

At digital media conferences spokespeople for those companies would sit on panels and bash the dinosaurs called AM and FM. However, those same companies insisted on branding themselves as… radio! Spotify RADIO. Pandora RADIO!

Walter Sabo is a long-time radio industry consultant and thought leader.  He hosts and produces a network radio show titled “Sterling on Sunday” 10:00 pm-1:00 am ET.  www.waltersterlingshow.com.   walter@sabomedia.com