The fourth of four rounds of ratings data from Nielsen Audio’s Holiday 2023 PPM survey has been released for 12 markets including Austin, Raleigh, Indianapolis, Milwaukee, Nashville, Providence, Norfolk, Jacksonville, West Palm Beach, Greensboro, Memphis, and Hartford. The survey period covers December 7, 2023 – January 3, 2024. Today, TALKERS magazine managing editor Mike Kinosian presents his Ratings Takeaways from this group of markets. In Raleigh, iHeartMedia’s news/talk WTKK-FM falls a full share to finish with a 5.0 share (weekly, 6+ AQH share) that leaves it ranked #5, while Curtis Media’s news/talk WPTF loses two-tenths for a .6 share finish good for the #22 rank. In Milwaukee, iHeartMedia’s news/talk WISN sheds six-tenths to wrap the survey with a 9.0 share, but remains ranked #1 for the fourth consecutive survey, while Good Karma Brands’ news/talk WTMJ declines 1.2 shares for a 6.4 share finish that leaves it ranked #5. In Nashville, Cumulus Media’s news/talk WWTN-FM falls four-tenths to a 3.9 share good for the #12 rank, while iHeartMedia’s news/talk WLAC-AM dips three-tenths to a 1.2 share and remains ranked #19. See Mike Kinosian’s Ratings Takeaways for this group of markets – as well as the other 36 markets – here.
