Urban One Moving WBT, Charlotte to 107.9 FM Frequency
Urban One announces a series of frequency swaps that will put news/talk WBT on the full-market 107.9 FM frequency currently occupied by hot AC WLNK-FM. WBT is heard on 1110 AM and will continue to be heard there. It has been heard on FM in 99.3 FM for decades but that signal is licensed to Chester, North
Carolina – southwest of the city of Charlotte. The company says the move will bring “Charlotte’s premier source for news, conversation, and community connection to a powerful 100,000-watt signal.” The company is moving WLNK to the 100.9 and 93.3 frequencies. Charlotte VP and market manager Marsha Landess adds, “We are thrilled to elevate WBT to the FM dial, ensuring that even more listeners can connect with the voices they trust every day. These moves further strengthen our position in the market and reinforce our commitment to serving Charlotte with the best local programming, news, and entertainment.”
stations and the local community and advocacy groups to grow and maintain positive relationships and provide community service throughout the Charlotte Metro.” Holloway has served with WLNK-FM for the past 22 years as co-host of “The Matt & Ramona Show” with partner Matt Harris. She comments, “I’ve been blessed to have lived my radio dreams. I’ve worked every format from country to gospel. I’ve been a news director and hosted a syndicated show with my brother from another mother, Matt Harris. It’s time to move into a new chapter, one that feeds my passion and gives me an opportunity to forge community partnerships that can make a positive contribution. I’ll still stop by the ‘MIX 107.9’ studios on Tuesdays and Thursdays to have fun with my friends on the MIX morning show, but my goal is to expand Radio One’s philanthropic endeavors across all six stations in the cluster.”