iHeartMedia and Deep Blue Announce WSAN Shows
iHeartMedia and Deep Blue Sports + Entertainment announce the inaugural lineup of original podcast shows for the Women’s Sports Audio Network (WSAN). iHeartMedia says the free, ad-supported network available across its broadcast, digital and podcast platforms is “designed to amplify well-known and new influential
women sports athletes and relevant programming to millions of listeners nationwide, and also unlock access to inventory and opportunities for brands to engage.” iHM chief marketing officer Gayle Troberman says, “We’re committed to championing incredible athletes and building further awareness until women’s sports reaches the kind of nationwide and international prominence it has always deserved. It’s humbling and inspiring that the first-ever, dedicated women’s sports reports will start airing with the massive reach of iHeart’s broadcast radio platform and the full-on power of collaboration between world class athletes, incredible journalists, podcasters and the fans. This is a pivotal moment for women’s sports to get heard.” Content will include: “Good Game with Sarah Spain,” and shows hosted by Sheryl Swoopes, Tisha Alyn, Madison Packer, Rennae Stubbs, Caitlin Thompson, and Khristina Williams.
available across iHeartMedia’s broadcast, digital and podcast platforms and everywhere podcasts are heard. Talent to be heard on the platform include sports media personality Sarah Spain and WNBA legend & three-time Olympic gold medalist, Sheryl Swoopes, with more talent to be announced in the coming weeks. Deep Blue is led by agency veteran Laura Correnti as founder and CEO and WNBA legend Sue Bird as chief strategy officer. iHeartMedia chief marketing officer Gayle Troberman states, “Women’s sports are on fire and so is audio. The timing is perfect to deliver on the massive fan excitement today and most importantly use the power of iHeart’s massive audience reach to ensure women’s sports gets the attention it deserves.