Bonneville Sports Network Targets Sports Advertisers
Bonneville International is launching the Bonneville Sports Network to leverage the power of the company’s sports brands for advertisers who wish to buy nationally across markets or fully own
their local market. Bonneville says, “The platform brings together Arizona Sports, Seattle Sports, Denver Sports, Sactown Sports, and KSL Sports in Salt Lake City, delivering more than 63 hours of live sports programming every day across audio, video, digital, and social channels.” Bonneville president and CEO Tanya Vea adds, “Bonneville Sports Network gives advertisers both flexibility and scale. Our network reaches fans wherever and whenever they engage with sports, across every platform. Advertisers can now leverage that strength in a way that aligns with their goals, whether they’re pursuing national reach or meaningful local impact.”
Bonneville president and COO Tanya Vea says, “I’m thrilled for Jim to take on this leadership role in Sacramento. This market has a great lineup of stations, a strong digital sales business, and wonderful employees. Jim has shown himself to be an excellent leader, and his background is the perfect fit. I’m confident that he will build on the strengths of the market, developing the business and the culture at Bonneville Sacramento.” Richmond comments, “I’m honored to join the Sacramento team. These stations have a meaningful connection to the community, and I look forward to supporting our people, growing our digital presence, and serving listeners wherever they are across every platform with purpose and innovation.”
Whitey Gleason back to Sactown Sports. The credibility that Whitey has with the sports audience in Northern California coupled with Chris’ passion and knowledge of the Sacramento Kings will certainly make this show a perfect fit for our ever-expanding ‘Sactown Sports’ brand.” Gleason most recently served with Audacy’s KGMZ-FM, San Francisco “95.7 The Game,” and prior to that he was part of the “Rise Guys” show on KHTK. Watkins has been with “Sactown Sports” for nine years, most recently as the host of “Chris & Co” and co-host of the “Return of the Roar” podcast.