Industry News

TALKERS News Notes

The WOKV-FM, Jacksonville-based Mark Kaye Show did a bit on Friday (1/5) in which U.S. Representative Aaron Bean from Florida’s Fourth Congressional District appeared to “take over” the show to “discuss the grim truth about Joe Biden’s open border crisis in Texas.” Bean traveled to the border recently as part of a congressional delegation led by Speaker of the House Mike Johnson. The bit continued as “eventually, Mark Kaye was able to regain control of the show, but only by agreeing to a sit-down interview hosted by Congressman Bean. Kaye said ‘It was really weird being a guest on my own show.’”

WABC, New York presented a special program on Saturday (1/6) at 4:00 pm titled, “The Left vs The Right with Anthony Weiner and John Catsimatidis.” As the show name implies, Weiner and Catsimatidis debated current events including the U.S. migrant crisis and more.

Key Networks enters into an agreement with Digitent Podcasts to serve as ad sales representative for the health and wellness influencer and podcast network. Key Networks president of sales Jason Wilberding says, “The timing for our Digitent partnership couldn’t be better, as health and wellness are top of mind in the new year for consumers and for so many of our advertisers. The highly influential Digitent hosts are eager to voice for endemic and lifestyle brands and the Key Networks team is excited for the myriad of possibilities in 2024 and beyond!”

NuVoodoo Media Services announces that it is appointing media sales pro Matt Parvis to the newly created position vice president of sales. Parvis will report to NuVoodoo founder and president Carolyn Gilbert and will be based in Los Angeles. Parvis joins NuVoodoo after 25 years as vice president of sales for AllAccess.com.

Industry News

VoodooVision Consumer Study Findings Revealed

NuVoodoo Media Services announces that it is releasing the results of its VoodooVision nationwide consumer study in a series of free webinars this month. The study of more than 5,300 respondents between the ages of 14 and 54 is intended to “guide marketers through the myriad options available in the digital media and audio entertainment space.” NuVooDoo says, “The VoodooVision consumer study findings reveal that despite the steady increase of Internet-connected infotainment systems in vehicles, broadcast radio continues to hold its own. It remains competitive with podcasts and DSPs (Digital Streaming Providers, such as Spotify, Apple Music, Pandora, and others) when consumers are in vehicles or public transit during the early morning and late afternoon commutes, and on weekends.” Respondents were asked to select a top preference from a list of audio entertainment choices and their top choices were (for morning commuters), broadcast FM/AM radio with 19% of the sample, followed closely by podcasts, with streaming coming in at third. The study indicates the competition is closer during the late afternoon commute, where podcasts and streaming barely eclipse radio as the top choice among commuters at 15% vs. 14% of the sample, respectively. And radio remains competitive as an audio entertainment favorite among listeners on the go during the weekend, sharing the top spot with DSP’s and eking ahead of podcasts. You can register now for one of the two remaining webinars here.