Friday, October 28, 2022
NOW POSTED: This Weekend’s Installment of “The Michael Harrison Wrap: An Overview of the National Conversation.” The latest installment of the one-hour weekend special, “The Michael Harrison Wrap,” that looks back each week at the hottest topics discussed in American talk media per the research of TALKERS, is now posted. This new episode titled, “The Bird is Caged,” looks back at this past week of 10/24-10/28. The program features guests (in order of appearance): Kevin Casey, executive editor, TALKERS; Dom Giordano, talk show host, WPHT, Philadelphia; Mark Davis, talk show host, KSKY, “660 AM The Answer,” Dallas/Fort Worth; Holland Cooke, media consultant/author; Daliah Wachs, M.D., talk show host, Genesis Communications Network/physician; and Brad Shepard, talk show host, Pioneer Valley Radio, Springfield, MA. The show airs weekends (Friday evenings to Sunday nights) on 100-plus broadcast signals and networks across the U.S. and U.K as well as having developed a significant international following as a podcast. To listen to this week’s episode, please click here. To view the latest TALKERS topic research, please click here.
Cumulus Net Revenue Declines 1.8% in Third Quarter. Reporting its financial data for the third quarter of 2022 – as well as the first nine months of 2022 – Cumulus Media reveals that net revenue was $233.5 million in Q1, a decrease of 1.8% over the same period in 2021. For the first nine months of this year, the company reports net income of $16.3 million compared to the loss of $360,000 it reported for the first nine months of 2021. Cumulus breaks out its revenue into segments and the total broadcast radio
revenue for Q3 of 2022 was $177 million, down 4.7% from the same period in 2021. While spot revenue was $124.8 million – up 2.3%, network revenue was $52.3 million, down 18.2%. Digital revenue was $34.9 million, an increase of 4.7% over the third quarter of 2021. Cumulus president and CEO Mary G. Berner states, “Notwithstanding a difficult macro environment, consistent execution of our
strategic plan has put us in an enviable financial position to effectively navigate through the continuing headwinds. Our solid Q3 results reflect that execution – although total revenue declined, driven by weakness in national advertising channels, digital revenue continued to grow, and we increased profitability as well. We also generated $24 million of cash from operations, repurchased $3.9 million of shares, opportunistically retired $2.8 million of senior notes at a discount and finished the quarter with net leverage of 3.7x, the lowest it’s been in more than a decade. Looking ahead, we will continue to rigorously implement our plan, which includes: furthering our multi-platform evolution; supporting growth of multiple, profitable digital businesses; reducing our fixed cost base; investing in high-ROI internal initiatives; maintaining a disciplined approach to M&A, including enhancing cash generation from non-core asset monetization; bolstering liquidity; reducing net leverage; and optimizing a multi-pronged capital allocation strategy. Given our track record, we continue to have strong confidence in our ability, under this plan, to grow shareholder value even in the incrementally challenging macro environment.”
Beasley Names Ron deCastro Market Manager for Tampa. Radio sales and management pro Ron deCastro joins Beasley Media Group as market manager for the company’s Tampa station group that includes business news WHFS-AM “Money Talk
1010 AM” and five music brands. DeCastro was most recently market president and chief revenue officer at WQHT-FM and WBLS-FM in New York. He says, “I’ve spent a significant amount of my career leading some of the most iconic brands in America and I am excited to join the team at Beasley and help continue grow these fantastic brands.” Beasley EVP and COO Brian Beasley says, “We are happy to welcome Ron into the Beasley Media Group family. His vast experience, valuable insight and proven leadership made him the perfect choice to lead and grow our Tampa/St. Pete-based radio properties.”
NPR and Edison Research Unveil Results of Spoken Word Audio Report. The latest Spoken Word Audio Report from NPR and Edison Research concludes that “almost half (46%) of the U.S. population listens to spoken word audio content daily.” This is the fourth version of this study that “explores the ways spoken word media consumption in the U.S. has increased over time, including the number of listeners, and how long they listen.” This year’s study includes a special focus on how younger demographics are
increasingly more interested in the medium, and reveals a 214% increase in listening to spoken word audio among those age 13-24. Key findings include: 1) There are an estimated 26 million more people listening to spoken word audio in the U.S. than eight years ago. An estimated 131 million people in the U.S. age 13+ are daily spoken word audio listeners, up from 105 million daily listeners in 2014; 2) Spoken word’s share of all audio is increasing among all listeners. Listeners age 13+ spend 29% of their total audio time with spoken word content, up from 20% in 2014, a 45% increase; 3) Listeners age 13-24 show the most explosive growth with share of spoken word audio. That Gen Z segment spends 22% of their time with spoken word audio, compared with those age 13-24 in 2014 who spent only 7% of their time with spoken word audio, a 214% increase for this age group; and 4) For the first time ever, daily spoken word audio listeners spend a majority of their audio time with spoken word. Those who listen to spoken word audio daily spend 51% of their total daily audio time with spoken word. You can see the report here.
TALKERS News Notes. Just in time for the 2022 Major League Baseball World Series between the Philadelphia Phillies and the Houston Astros, Audacy drops the new national daily podcast, “Baseball Isn’t Boring,” hosted by longtime baseball columnist,
author and WEEI-FM, Boston broadcaster Rob Bradford. The podcast is a project born from the “Baseball Isn’t Boring” campaign instituted by Bradford and major league pitcher Joe Kelly. Kelly and Bradford have also co-authored the soon-to-be-released book, A Damn Near Perfect Game: Reclaiming America’s Pastime. Bradford says, “As we wrap up what has been a very ‘un-boring’ postseason, we’re thrilled to launch this fun new daily podcast to rally behind the great sport of baseball – America’s national pastime. I look forward to speaking with some of the biggest names in sports to prove that baseball is alive and thriving.”…..CNN
Audio premieres the new eight-episode, limited-series podcast, “The James Brown Mystery,” that investigates the suspicious death of the legendary musician and questions if he was murdered. The investigation began after CNN reporter Thomas Lake received a phone call from a woman who said she was in James Brown’s inner circle almost 40 years ago and the relationship nearly destroyed her career. Decades later, she’s trying to solve the mystery of Brown’s death. When she makes the call to Lake, “the two stumble into a world of secrets, intimidation, and suspected foul play.” “The James Brown Mystery” is the first podcast hosted and reported by Thomas Lake, who in 2019 published his exclusive CNN investigative series, “Lost in the Woods with James Brown’s Ghost,” exploring unanswered questions around the singer’s death and the many people still calling for an autopsy and criminal investigation. “The James Brown Mystery” expands upon Lake’s reporting and covers Brown’s complicated past, the mysterious death of his third wife, and the biggest questions surrounding his demise…..WDAS-AM/W273DO, Philadelphia “FOX Sports Radio, The Gambler” sports
show “The Divide Live” – hosted by Mike, a diehard Mets fan and Corey, a diehard Yankees fan – are broadcasting a one-hour special recorded live from the Toms River Field of Dreams Comedy Night Benefit last weekend (10/22). The special broadcast will include interviews with former MLB third baseman Todd Frazier for his take on the Mets, Yankees, “retirement” and life after the MLB; mixed martial artist Frankie Edgar who breaks down what it’s like to prepare for his final UFC fight at Madison Square Garden; and WFAN, New York afternoon drive star Craig Carton talking career, giving back, life’s successes and unfortunate failures. It airs tonight at 9:00 pm ET…..Edison Research, provider of Edison Podcast Metrics, announces it has developed a complementary service to count downloads for participating publishers. After months of research, Edison is utilizing a new method for determining U.S. downloads that does not employ a redirect nor involve delivery of log files. Edison president Larry Rosen says, “We have developed an elegant new solution that will enhance our unique Edison Podcast Metrics survey. While our survey of 20,000 podcast listeners each year provides the most complete look at the totality of actual listening to podcasts, download data will provide deeper information to subscribers, especially for smaller and short-run shows.”
KTSA, San Antonio Helps Raise Almost $170,000 for Thanksgiving Dinner for Those in Need. San Antonio news/talk KTSA helped raise a record $163,893, during the annual Raul Jimenez Thanksgiving Dinner radiothon Friday, October 21. Funds raised will go to feed more than 25,000 seniors and needy people on Thanksgiving Day. The Alpha Media news/talk says the Raul Jimenez Thanksgiving Dinner is the largest dinner of its kind in the country. Pictured above (l-r) are KTSA talk hosts Sean Rima, Jack Riccardi, and Trey Ware with a staffer from the Raul Jiminez Thanksgiving Dinner charity.
WCRS, Greenwood, South Carolina Owner Honored for Station’s Service. Pictured above is broadcaster and WCRS, Greenwood, South Carolina owner Anne Eller (left) receiving a proclamation by Charles Moates (right), chair of the Greenwood County Council, in honor of the station’s 81 years of service and Eller’s service to the community. Speaking to The Index-Journal about her work as an independent broadcaster, Eller says, “Each day gives me the chance to connect with my listeners through delivery via traditional radio, livestreaming on the Internet, podcasts on our website and promotions via social media. Radio is as relevant in the business of communications as ever before – maybe more so. I am proud of the honors my station and I have received recently, and I look forward to many more great years as a broadcaster,” Photo by Damian Dominguez, The Index-Journal
Politics and Midterm Elections Tie as Top News/Talk Stories for Week of October 24-28. The debates ahead of the November midterm elections and the politics surrounding them came together as the most-talked-about story on news/talk radio this week, landing atop the Talkers TenTM. At #2 this week was the state of the economy, including inflation and threats of a recession, followed by former President Donald Trump’s legal issues at #3. The Talkers TenTM is a weekly chart of the top stories and people discussed on news/talk radio during the week and is the result of ongoing research from TALKERS magazine. It is published every Friday at Talkers.com. See this week’s complete chart here.





















FOX News Media Seeks Freelance Radio Anchor. This onsite position in either Los Angeles, Chicago or New York is a freelance radio anchor for the FOX News Audio family as on-air talent for FOX News Radio Network/FOX News Headlines 24/7 Sirius XM Channel 115. In this position, you will work under tight deadlines and deliver top-notch newscasts. You have a passion for breaking news and the flexibility to work on a day’s notice. Learn more about this position 





































WSVA Radio Has A Rare Opportunity For You To Join Our News Staff. Live and work in Virginia’s beautiful Shenandoah Valley. WSVA has been covering Virginia news since 1935 and in these days of cutbacks and consolidation in the radio industry, WSVA continues its commitment to local news. We’re looking for a full-time news reporter/anchor who can be a storyteller with a news mindset. If you’re charismatic and have a sense of humor; if you’re active in your community; if you’re interesting; if you’re an elite communicator, we’re looking for you. We want someone who understands how to reach the local listeners and make a story interesting. We want an individual who loves to connect with listeners and community leaders. Duties include gathering and reporting news for our news/talk station, delivering updates on our music stations and keeping our digital site up-to-date. If you enjoy doing play by play sports, there’s opportunities to help our sports department too. Local radio news is alive and well on WSVA! To apply, send your resume, on air demo and references to Frank Wilt at
stations, the Salem Radio Network, the Salem Podcast Network, and the Salem News Channel, and we always need producers to help us create our great products. If you have experience producing radio or TV shows, please send your resume and keep ‘em coming to: Phil Boyce, Senior VP of Spoken Word Formats, Salem Media Group 

























































its original “Good Day” moniker, Doug Stephan will segue his program to the USA Radio Network. Officially re-launching next Monday (6/13), “Good Day” with Stephan and co-host Jai Kershner will merge with USA’s “Daybreak.” The show Stephan launched in 1988 will continue to air in the morning and remains designed to time-shift to other dayparts. Affiliation will be handled by USA Radio Network, with that web’s president Chip Miller stating, “I’m excited to welcome Doug and ‘Good Day’ to the USA Radio Network family. Doug is an iconic fixture in morning radio throughout the country and we look forward to working with [him] and the ‘Good Day’ team. The lifestyle, non-political content ‘Good Day’ offers is something we feel more stations will welcome during a time when there’s so much going on in the world and in our society. Doug and ‘Good Day’ will serve as the cornerstone for an exciting growth plan for the network. This is our first programming change and show addition since acquiring the network in December 2021.” Stephan comments, “We’ve been hearing from some of our more than 300 affiliates of their frustration with how negative many news/talk programs have become. This move enables us to continue to present the news you need to know, along with our opinions, in addition to the positives that we see every day.” There will be no change in the format clock; technical; traffic; or sales partners. Stephan is the longest running syndicated host of a daily talk show and appears at #29 on TALKERS’ 2022 “Heavy Hundred.”
Guthrie Named iHM Florida Division President. Former six-year Cox Media Group president/chief executive officer Kim Guthrie is set to become iHeartMedia’s Florida division president. In that position, she will succeed Linda Byrd, who retires next month (7/15). Guthrie will report directly to iHeartMedia Markets Group president Hartley Adkins, who states, “At iHeart, we pride ourselves on being a ‘talent first’ company; this decision reflects that commitment. It’s rewarding to find someone who both understands what our listeners need and how to operate in a multi-platform environment. Kim checks every box and more. We’re thrilled she chose to bring her talents to iHeart. Her CEO experience at Cox Media Group makes her uniquely-qualified for this position.” Guthrie adds, “I am very excited to announce my ‘un-retirement.’ iHeart has become a true employment destination and I’m thrilled to be part of America’s #1 audio company. iHeart’s leadership has built a culture of respect, transparency and innovation. The entire team has made me feel like I can make a difference here.” Guthrie joined Cox Media Group in 1998 as vice president/general manager for its Long Island radio station group and later became executive vice president of CMG’s national ad platforms. As Cox Media Group’s CEO, she had complete oversight of the company, including nearly 100 broadcast radio and television stations; dozens of digital assets; and newspapers. She started her career as a television news reporter and anchor for several ABC affiliates. Guthrie was named “Woman of Distinction” by the March of Dimes and “Humanitarian of the Year” by the Muscular Dystrophy Association. In addition, she won the “Trailblazer Award” from Mentoring And Inspiring Women In Radio and the “Women Who Lead” honor from the Alliance For Women In Media.
Radio Mercury Awards Winners Announced. The 31st annual such event was held last night (Thursday, 6/9) in-person at New York’s Sony Hall, as well as virtually. This year’s “Best of Show” award was presented to FCB Chicago for its “Go RVing” radio commercial. Other winners included: Mockingbird, iHeartRadio App, The Studio at iHeartMedia (“Creative Radio Promotional Spot or Campaign by a Radio Station or Group”); Great American Settlers, Spreaker.com, The Studio at iHeartMedia tied with Kiddie Pool, The Kartrite Resort and Indoor Water Park, The Studio at iHeartMedia (“Creative Radio Commercial by a Radio Station or Group”); Tick Suck, Steve’s Pest Control, Zimmer Radio & Marketing Group; Dog Years, Motel 6, Barkley (Creative Radio Commercial by an Agency, Production Company, Or Advertiser); and Moolah, Georgia Lottery, BBDO Atlanta. Radio Mercury Awards chief judge/Campbell Ewald executive creative director Ale Ortiz comments, “It’s been an honor to be at this year’s Radio Mercury Awards and to award the incredible lineup of winners. The final round jury and I were very impressed by the winners’ ability to not only entertain listeners, but tell stories through radio and audio.” According to Radio Advertising Bureau president and chief executive officer/Radio Creative Fund chair Erica Farber, “This year’s awards once again proved the power of sound and demonstrated the strength of radio and audio in conveying a brand’s message. This was an incredible night for radio. It was so great to celebrate with everyone both in person and online.” Presenters from this year’s final round jury and advisory council included: freelance creative consultant Larissa Kirschner-Chaney; Josh Grossberg (McCann Health); Nicky Lorenzo (Taylor Global); Ciro Sarmiento (Weber Shandwick); and Joyce King Thomas (King Thomas). Event sponsors of this year’s event were Audacy and iHeartMedia. Dedicated sponsors included CBS News Radio, Hubbard Broadcasting and World Wide Wadio. General sponsors were Beasley Media Group; Cumulus Media/Westwood One; Katz Media Group; Salem Media Group; Skyview Networks; Sound and Fury; and WideOrbit, along with Friends of the Mercuries sponsors Forcht Broadcasting; Neuhoff Media; Nielsen; Triton Digital; and vCreative. For the complete list of winners and to listen to their work, go to
Multicultural Broadcasting-owned KBLA “Talk 1580,” Los Angeles’ “A More Perfect Union.” The HUD secretary and KBLA’s chief national political analyst, Dr. Nii-Quartelai Quartey, discussed the city’s homelessness problem; the need for affordable housing; and creative ways for first-time buyers to purchase a home and down payment assistance. Fudge commented that HUD is committed to equity by eliminating redlining of “certain kinds of neighborhoods.” … Effective next
Monday (6/13), Randy Cable commences as director of sales for Beasley Media Group’s Fort Myers/Naples cluster, which includes sports talk WBCN “ESPN Southwest Florida.” Vice president/market manager AJ Lurie comments, “The more people I asked about Randy, the more excited I got about having him on our team. I think he will be a perfect complement to our brands, products, and family here in Southwest Florida.” Spring Valley, New York native Cable notes, “I am thrilled to join the Beasley family and look forward to working with the incredible team in Fort Myers. I am passionate about helping our team help local businesses thrive and prosper with great ideas and our ability to develop/execute powerful fully-integrated radio and digital campaigns.” Cable formerly was integrated sales manager for Cox Media Group’s Miami and Jacksonville stations, and spent eleven years as director of sales for Audacy Greenville (South Carolina) … The Chesapeake Associated Press Broadcasters
Association (CAPBA) recognizes Your Public Radio-owned public radio news/talk WYPR, Baltimore with five (5) first-place awards and seven (7) second-place awards for work done in 2021. Its first-place citations are in “Outstanding News Series”; “Outstanding Public Affairs”; “Outstanding Specialty Reporting”; “Outstanding Documentary/In-Depth Reporting”; and “Outstanding Serious Feature.” The CAPBA awards ceremony was held last Saturday (6/4) in Ocean City, Maryland. … In addition to hosting afternoon drive on iHeartMedia Des Moines news/talk WHO “News Radio 1040,” Simon Conway has been doing morning drive on similarly-formatted Orlando sibling WFLA “News Radio” and today adds a national assignment, filling in for Joe Pagliarulo. Conway’s PM drive program is simulcast on iHM’s WMT-AM “News Radio AM 600,” Cedar Rapids and WOC “News Talk 1420,” Davenport (Iowa). … Among the Delta Radio Greenville, Mississippi properties McConnell “Man@Large Adams will oversee as the newly-appointed operations director is WNIX “News Talk.” Adams most recently was director of content for Townsquare Media Lansing (Michigan).










































































