TALKERS News Notes
Beasley Partners with University of Michigan Athletics. Beasley Media Group, University of Michigan Athletics, and Learfield’s Michigan Sports Properties announce a multi-year broadcast agreement that makes rock WCSX-FM, Detroit the new flagship radio home for the Michigan Wolverines. WCSX-FM will broadcast all Football, Men’s Basketball, and Men’s Hockey games, along with coaches’ shows and exclusive ancillary programming. In addition, WMGC-FM will carry select Women’s Basketball regular-season games as well as postseason matchups.
Lisa Waks Named to Executive Position. AdLarge and the fwd. network name Lisa Waks EVP of business development and partnerships. In this role, Waks will be leading the business development team in strategic digital partnerships and expanded opportunities for the company and creators across the fwd. network’s portfolio of female-focused content.
revenue operations. In this expanded leadership role, she will continue to oversee all digital operations while spearheading strategic initiatives to strengthen partnerships and drive revenue growth. AdLarge CEO Cathy Csukas says, “Ilwira has been an integral part of AdLarge’s growth and success. Her strategic vision, deep industry expertise, and relentless commitment to innovation have propelled our digital revenue and operations forward. As we expand, her continued leadership will be invaluable in shaping the future of our digital business.”
assets, digital audio and tentpole events. In addition, Kurland will oversee the company’s entertainment legal functions across podcasts, live events, and new media initiatives as well as its music licensing strategy, including maintaining and renewing all music industry licenses for iHeartRadio’s digital services and performance licenses through PRO agencies. iHeartMedia EVP and general counsel Jordan Fasbender says, “Jon’s vast experience and dealmaking skills in the audio industry will be incredibly valuable as we continue to innovate and expand our partnerships and opportunities that leverage and enhance iHeartMedia’s position as the leading audio company in the U.S.” Kurland joins iHeartMedia from Amazon, where he served as senior corporate counsel in the Global Media & Entertainment group.
and news in the growth and development of new original podcast content for podcast studio 2400Sports and across Audacy’s 28 local newsrooms in top U.S. markets. Audacy chief digital officer and president, podcast and streaming J.D. Crowley says, “As we commit to accelerating our digital growth and enhancing performance, we’re thrilled to expand Jenna’s role to further unify and streamline our content and business efforts across our leading podcast portfolio, enabling even more rapid development of new and original IP and better leveraging our talent across the entire Audacy portfolio. Jenna’s strong leadership and deep industry relationships will propel us forward on our mission to be a leading partner of audio creators, while super-serving listeners of all backgrounds and interests and enabling our sales teams to better serve our customers and partners with unique and compelling podcast opportunities.” 
revenue performance for the markets automotive category; and unifying iHeart’s approach to markets automotive across the space. He will oversee an automotive advertising business that consults with thousands of tier 2 and tier 3 automotive clients across the iHeartMedia enterprise. iHeartMedia EVP sales and operations John Karpinski says, “There is no success without a successor, so I’m really excited for Joey to take the reins of the iHeart automotive markets division. Throughout the years, Joey has not only shown himself to be an amazing leader by driving measurable success for clients and iHeart but has also proven to be great at ‘coaching up’ his team. I’m excited for Joey to build on the success he’s had on the West Coast with our entire automotive organization.”