Round Four of Holiday 2023 PPM Ratings Released
The fourth of four rounds of ratings data from Nielsen Audio’s Holiday 2023 PPM survey has been released for 12 markets including Austin, Raleigh, Indianapolis, Milwaukee, Nashville, Providence, Norfolk, Jacksonville, West Palm Beach, Greensboro, Memphis, and Hartford. The survey period covers December 7, 2023 – January 3, 2024. Today, TALKERS magazine managing editor Mike Kinosian presents his Ratings Takeaways from this group of markets. In Raleigh, iHeartMedia’s news/talk WTKK-FM falls a full share to finish with a 5.0 share (weekly, 6+ AQH share) that leaves it ranked #5, while Curtis Media’s news/talk WPTF loses two-tenths for a .6 share finish good for the #22 rank. In Milwaukee, iHeartMedia’s news/talk WISN sheds six-tenths to wrap the survey with a 9.0 share, but remains ranked #1 for the fourth consecutive survey, while Good Karma Brands’ news/talk WTMJ declines 1.2 shares for a 6.4 share finish that leaves it ranked #5. In Nashville, Cumulus Media’s news/talk WWTN-FM falls four-tenths to a 3.9 share good for the #12 rank, while iHeartMedia’s news/talk WLAC-AM dips three-tenths to a 1.2 share and remains ranked #19. See Mike Kinosian’s Ratings Takeaways for this group of markets – as well as the other 36 markets – here.
One’s WFNI, Indianapolis “The Fan.” After leaving “The Fan,” Dakich began hosting a late morning program streamed on the Outkick Network. Cumulus Indianapolis VP and market manager Darlene Park says, “Indiana’s very own Dan Dakich returns to the airwaves as opinionated as ever and ready to break down all things sports on ‘Indy’s Sports Ticket 1430 AM’ every weekday from 12:00 noon to 3:00 pm. He is an Indiana sports legend, and we are so excited he is bringing his game to our team.” Dakich comments, “Couldn’t be more thrilled to join the fantastic team at ‘Indy’s Sports Ticket 1430 AM.’ The state of Indiana and I have had a lifetime love affair that extends way beyond sports and sharing that daily is going to, once again, be a blast! Can’t wait to get started as we build ‘Indy’s Sports Ticket 1430 AM’ into Indy’s go-to home for all things sports.”
women’s basketball programs and the University of Toledo men’s and women’s basketball programs. WJR notes that Bellino spends his free time helping his family at their Monroe, Michigan grocery store, Danny’s Fine Foods, where he works as a fourth-generation butcher. WJR program director Ann Thomas says, “Anthony Bellino started his broadcasting career as an intern for the ‘Paul W. Smith Show’ in 2007. I could not be more pleased to welcome him back to the ‘Great Voice of the Great Lakes’ as a seasoned sports professional ready to bring our listeners timely and thoughtful insights on Detroit’s sports scene.” Bellino comments, “What an honor and a privilege it is to be joining the ‘Great Voice of the Great Lakes,’ 760 WJR. I can’t wait to contribute to the station’s legendary broadcasting history and make some new history of our own. The phone call from WJR was really a full-circle moment… I can’t wait to get started and to host ‘SportsWrap’ with my good friend Lomas Brown.”
Ticket radio station as a kid, and I knew within about 5 seconds it’s where I wanted to be. It was a magical place. The energy was off the charts. I was hooked. From intern, to overnight board op, to fill in producer to full time producer, to host… it didn’t matter what I did there, it just mattered that I WAS THERE. Well here we are, 30 years down the road, and I’m still here. And I still have a blast every single day, and it’s still such a magical place. I know I’m lucky. So I just signed a 5 year deal, ensuring I will begin and end my work life there. Love my team, love our show, and love that place. Cheers to you, good P1s, Let’s go.”
more ads that communicate dry features/benefits. Additionally, research indicates that converting existing demand and creating future demand require different creative/copy approaches and different media strategies. Converting existing demand is most efficiently achieved by tightly targeting those “in the market” with rational messaging of product and price information that persuades them to choose the advertiser’s product over others. Creating future demand is most efficiently achieved by targeting very broad audiences of “all category buyers” with emotional messaging that is designed to stand out and be enjoyed by consumers, creating positive memories of the brand that will influence future purchase decisions. Finally, podcast consumers are invested in the success of their favorite shows. Half of weekly podcasts consumers said they wouldn’t mind a couple of extra ads per show so their favorite podcasts could continue. 
the Annual Report alone, without also uploading it to its intended destination in a timely manner, here more than nine months late, may, in certain circumstances, constitute (and here does constitute) a violation of the requirements to analyze the Stations’ EEO program. The length of time during which Cumulus failed to upload its Annual Report is persuasive evidence that Cumulus did not ‘routinely analyze the adequacy of their various EEO program elements in achieving broad outreach to all segments of the community’ and address any problems found as a result of such analysis… Consequently, given the specific circumstances of this case, we reject Cumulus’s argument that any self-evaluation it did in fact undertake was adequate and satisfied the self-assessment rule.” 
minute news reports from around the country and across the globe, with the latest overnight developments in business, breaking news, politics, sports, entertainment, and weather.” This year, “America in the Morning” celebrates its 40th anniversary and adds the “America in the Morning” podcast to its distribution. The program was originally hosted by the late Jim Bohannon beginning in 1984. He hosted the show through December of 2015, when Trout took over. The show has been recognized multiple times as Best News Magazine by the New York Festivals Radio Awards, and John Trout is a two-time recipient of the Achievement in Radio Award.
anchor of the “WBAP Morning News” with co-anchors Hal Jay and Ernie Brown. News pro James Parker also joins WBAP as afternoon host in the 2:00 pm to 5:00 pm daypart. He was most recently a television personality in Tyler, Texas. Laura Sadler joins the “KLIF-AM Morning News” as co-anchor with Clayton Neville, and Gabrielle Taite joins Cumulus Dallas-Fort Worth’s newsroom. She previously worked in Athens, Georgia in television news. Cumulus regional VP Dan Bennett comments, “As we move into a critical election year, these talent moves and an FM frequency for WBAP speak to our commitment to spoken-word radio. We will carry our stations on a variety of signals and streaming to improve accessibility of this outstanding news and talk content to our listeners. 2024 will be a great year for news/talk.”
Over the Christmas and New Year’s holiday break, Nielsen Audio released data from the December 2023 ratings period for all 48 PPM markets that covered November 9 through December 6. TALKERS magazine managing editor Mike Kinosian presents his Ratings Takeaways from all PPM markets. Some of the notable ratings stories from the December 2023 period include in New York City, Red Apple Media’s news/talk WABC falls two-tenths to a 2.8 share (weekly, 6+ AQH share) good for the #11 rank, while iHeartMedia’s news/talk WOR also dips two-tenths to a 1.1 share and remains ranked #22. In Washington, Cumulus Media’s news/talk WMAL-FM, sheds 1.1 shares for a 3.5 share finish that leaves it ranked #9, while Hubbard Broadcasting’s all-news WTOP-FM falls a half share to a 6.9 share but remains ranked #3. In Seattle, Bonneville’s news/talk KIRO-FM loses six-tenths for a 4.1 share finish and falls to the #9 rank, while the company’s sister news/talk KTTH-AM is steady with a 1.6 share good for the #22 rank, and Lotus Communications’ talk KVI-AM, rises one-tenth to a 1.6 share and ties for the #22 rank. In San Antonio, iHeartMedia’s news/talk WOAI falls four-tenths to a 2.7 share but remains ranked #14, while Alpha Media’s news/talk dips two-tenths to a 2.0 share that leaves it ranked #19. In Orlando, iHeartMedia’s talk WTKS-FM loses three-tenths for a 3.6 share finish but remains ranked #10, while Cox Media Group’s news/talk WDBO-AM sheds four-tenths for a 3.2 share and stays locked in the #13 rank. And in Milwaukee, iHeartMedia’s news/talk WISN finishes its third month in a row at #1 even though it lost 1.1 shares to finish with a 9.6 share, while Good Karma Brands’ news/talk WTMJ-AM is down one-tenth for a 7.6 share that pushes its back to the #3 rank. 
several other KNBR staffers were released from the station in a budget move. Santangelo’s first shift on “The Game” will be as a fill-in host for Dan Dibley on the afternoon drive show “Willard and Dibs” tomorrow (12/21). Also let go from KNBR last month was digital team member Jake Hutchinson, who recently joined “The Game” in a similar capacity. He says, “I am truly grateful to Audacy and 95.7 for this opportunity and recognition of what I bring to the table. The people I’ve worked next to from 95.7 have always been motivated, innovative and encouraging. They were enormously fun to share press boxes and interview rooms with, and I am ecstatic to now be able to work with them.” 
Baligian is the victim of budget cuts at the station. Baligian has worked at several Motor City sports talk stations during his career and has been with WJR for the past seven years in various capacities. Baligian, who says he might be done with radio, tells the News that getting let go is hard to put into words. “The worst part is what it does to your family. I think they’re always waiting for the other shoe to drop, and that sucks. You feel like a failure… I know the life that I chose. And I mean it when I say I’m not bitter. This is the road I decided to go down.” Meanwhile, Lomas Brown is hosting the “Sportswrap” program solo. 
includes sports talk WXNT-AM and five music brands. Killabrew has been serving as the program director for WXNT-AM, classic hits WJJK-FM and rock WNDX-FM since May of 2022. He’ll continue in those roles. Cumulus Indianapolis VP and market manager Darlene Park says, “Mike is an impactful leader who has a strong track record of building and developing great teams, serving the community, and delivering results. He understands our market and our amazing brands will grow under his leadership.” 
over Cumulus’ mandatory COVID-19 vaccine policy. Bongino says, “It’s been a fascinating couple years of ups and downs both personally and in the political space. I love what I do, and I’m ecstatic that we’ve agreed to move forward with the show after changes were made. I want to thank all the shows’ supporters, the stations, and program directors for their continued support. I promise to keep my foot on the gas pedal.” Westwood One president Suzanne Grimes states, “‘The Dan Bongino Show’ is one of the greatest growth stories in network syndication, with Dan delivering programming unlike anyone else. As we head into what will surely be an unpredictable election cycle, we know Dan will be always insightful, sometimes provocative, and never disappointing, which is why our listeners are wildly engaged, and our advertisers have flocked to the show.”
Cumulus operates news/talk WXLM-AM in the New London market and news/talk WPRO-AM/WEAN-FM and sports talk WPRV-AM in Providence. Cumulus Media president of operations Dave Milner states, “Holly is an extremely effective and capable leader. Having her lead New London in addition to Providence allows for us to provide enhanced solutions for customers in Rhode Island and Eastern Connecticut.”
as morning drive news anchor for the “Dallas’ Morning News” program co-hosted by Ernie Brown and Hal Jay. She begins her new position in January. 
and M&A), and investor relations efforts. Jones has led the Cumulus through several strategic transactions and growth initiatives including the acquisition of Westwood One in 2013. Additionally, he oversees IncentRev, the company’s e-commerce and daily deal platform. Cumulus CEO Mary Berner comments, “With his deep understanding of both Cumulus Media and Westwood One, Collin is uniquely qualified for this role and is well-prepared to harness the full power of our platform to help Westwood One grow. Collin has consistently demonstrated his savvy business acumen, effective management style, and collaborative spirit, and I have full confidence that he has the skills and the vision to build upon Suzanne’s considerable accomplishments.” Berner adds, “I would like to thank Suzanne for her invaluable contributions and her pivotal role in our success. Under her leadership, we launched the top-rated Cumulus Podcast Network, built the multi-platform Westwood One News/Talk franchise, and established the industry-leading Audio Active Group. Throughout her time with Cumulus, she has been a remarkable leader, colleague, and mentor to many, and we are certain she will accomplish great things wherever she chooses to share her talents next.”
of injured military members and veterans who are undergoing treatment. Group homes at Bethesda, Walter Reed, the VA, Dover AFB, and at military and VA medical centers around the world offer a comfortable place for loved ones to live while remaining close to their injured family members. Fisher House Foundation chairman and CEO Ken Fisher says, “For an incredible 21 years, WMAL and its audience have given to military and veteran families through Fisher House Foundation. We are overwhelmed and grateful for the dedication and incredible generosity in support of our nation’s heroes and their loved ones.” WMAL PD and Cumulus Media VP of news/talk Bill Hess comments, “Year after year, our listeners step up with support for injured veterans and their families. As the Fisher House Foundation approaches its 100th house worldwide, it’s rewarding to know our listeners play such a large role in the organization’s ability to serve the families of our wounded servicemen and women.”
company operates news/talk WHLD-AM, Buffalo; sports talk WRIE-AM, Erie; and sports talk WSKO-AM, Syracuse as well as 11 music-formatted stations. Cumulus Media president of operations Bob Walker states, “We are pleased to expand Beth’s responsibilities over these three key markets for Cumulus. Her deep experience and effectiveness as a leader make her a natural choice for this enhanced role.” 
The fourth of four rounds of ratings information from Nielsen Audio’s November PPM survey has been released for 12 markets including Austin, Raleigh, Indianapolis, Milwaukee, Nashville, Providence, Norfolk, Jacksonville, West Palm Beach, Greensboro, Memphis, and Hartford. The survey period covered October 12 through November 8. Today, TALKERS magazine managing editor Mike Kinosian presents his Ratings Takeaways from this group of markets. In Milwaukee, iHeartMedia news/talk WISN adds a full share for a 10.7 share (weekly, 6+ AQH share) finish that keeps it ranked #1, while Good Karma Brands news/talk WTMJ loses 1.9 shares for a 7.7 share but remains ranked #2. In Nashville, Cumulus Media news/talk WWTN-FM is flat with a 5.7 share and remains ranked #5, while iHeartMedia news/talk WLAC-AM inches up one-tenth and remains ranked #19. In West Palm Beach, Hubbard Broadcasting news/talk WFTL adds four-tenths for a 2.7 share and stays locked in the #9 rank, while iHeartMedia talk WZZR-FM adds two-tenths for a 2.0 share and climbs to the #11 rank, and iHeartMedia’s news/talk WJNO is flat with a 1.2 share but falls back to the #15 rank. 
2) Audio is powerful. Podcast consumers spend a significant amount of time on YouTube listening to podcasts without watching the video; 3) Since 2019, YouTube and 
McCaffrey has been co-host of the “Murph and Mac” show with Brian Murphy, who appears to still be employed with the station. The dismissal of Santangelo spells the end of the evening call-in show that’s been part of the station for the past 51 years. Station program director Adam Copeland– who also co-hosts the afternoon show with Tom Tolbert – said on the program, “It’s been a really difficult day. I love this building, I love this station, I love working with you, Tom, and I’ve listened to you for years. I love a lot of people. I love the guys we let go of today. I’m looking forward to the future, but I really think we need to tip our cap and applaud the work that those guys have done.” 
been spent at WFNC – with a special broadcast of “Good Morning Fayetteville” called, “Goldy’s Last Hurrah.” He tells Bill Kirby Jr. at CityViewNC, “Since I announced my retirement a few weeks ago, the outpouring of love and the good wishes from not only my listeners here in Fayetteville, but my listeners in Washington D.C., has been overwhelming. It has been a privilege and a joy to live out my dream for these last 45 years, and to have a second chapter like the one I’ve had here in Fayetteville exceeded my wildest dreams.” 
be able to review podcasts to ensure they meet their brand’s safety and suitability standards. Brands are also able to monitor their ad-buys during and after the campaigns to ensure their standards are being upheld. Westwood One SVP, sales and digital partnerships David Cohn comments, “We are proud to provide Barometer’s transparency and accountability to the marketplace. Brand marketers now represent 61% of U.S. podcast revenue. Advertisers deserve a brand-suitability solution that is designed for the unique attributes of podcast content rather than the legacy systems that were designed for display and online video.”
AM/FM radio listeners are 39% more likely to pay $301+ to have their taxes prepared and show greater familiarity, interest, consideration, and usage of tax category brands; 2) AM/FM radio ads drive site traffic for tax preparation brands: In the LeadsRx attribution study of a tax preparation service’s multi-wave campaign, AM/FM radio generated between a 43% to 47% increase in website traffic; 3) Branding early and often in tax preparation service ads drives more site traffic: LeadsRx found the top three creative executions that drove site traffic for a tax preparation service had the marketer’s brand name within the first five seconds of the ad; and 4) compared to other radio formats, a 2023 tax prep campaign on news/talk and sports stations realized a higher percentage share of interactions than the percentage share of their Nielsen ad impressions. 
her Eugene, Oregon management role and becomes regional vice president. Cumulus operates news/talk outlet KKOH-AM, Reno; news/talk KUGN-AM & sports talk KUJZ-FM in Eugene, plus six music brands. Cumulus president, operations Bob Walker says, “We are thrilled to expand Tricia’s responsibilities and welcome her back to Reno. Her experience and relationships in the market are unmatched.”