Tag: CES

Industry Views

CES2026: Is Your Elevator Speech Too Long?

By TALKERS | by TALKERS

By Holland Cooke
Consultant

imgWe sell advertisers the attention we earn, and earning it has never been tougher. When we design client stations’ billboards, we’re not “writing a 60” or “a 30,” or even “a 10.” It’s a one-second spot. At a glance, someone driving needs to understand what the station delivers, and why to listen.

Showcase events here are well-catered and open bar (Media Relations 101). So, as we roam exhibits, both hands are already full, a challenge for exhibitors hoping we’ll stop, take a tchotchke, and take-in what they’re rolling-out. So I’m struck by how well the large-font messages on their booth signage distills whassup. 

Examples: 

Komutr: “Finally, Earbuds Your Won’t Lose!”

Stelo by Dexcom: “Glucose tracking made easy”

“Too busy to cook? Let a robot do it,” 500 dishes Nosh can whip-up.

“So your days don’t end up on your face,” Baronbio offers “The 4-Day Slow-Aging Challenge.”

Eloquens: “Automated Email responses that feel human”

“Mist + Wind = Instant Cool” with Aecooly, “the world’s first high-speed cooling fan,” hand-held.

Narwal’s V50 Cube Cordless Vacuum is “light to hold” and will “deep-clean every surface.”

Yarbo’s Modular Yard Robot: not just a lawnmower. “All Seasons Solution” doubles as a snowblower.

Kamingo’s E-Bike Converter switches from bicycle to E-bike “in seconds.”

We have learned – and taught advertisers – to boil-it-down to the proverbial “elevator speech,” a pitch you could spit-out between floors. How quickly does yours convey value? 

Holland Cooke (HollandCooke.com) is a consultant working the intersection of broadcasting and the Internet. Follow HC on Twitter @HollandCooke and connect on LinkedIn

Industry Views

CES2026: Come for the Gadgets, Stay for the Power Struggle

By TALKERS | by TALKERS

By Holland Cooke
Consultant

imgHello from Las Vegas, where 150,000+ of us – from around the world — are swarming. Think: hand sanitzer. And comfortable shoes.

To give you a sense of the scope of what’s up, here’s a PDF link to the slide deck from the Consumer Technology Association’s perennial “Tech Trends” research reveal: https://www.cta.tech/media/chwotebs/ces26_techtrendsdeck.pdf

They click “Buy,” then they click “Return.” 

Now, Artificial Intelligence is cracking-down on E-commerce return fraud. In 2025, scammers cost us consumers an estimated seventy-six-and-a-half billion dollars, by applying for a product refund, then sending back something else of less value, like a cheap knock-off that can’t be resold. 

“Happy Returns” is a UPS-owned company accepting no-box and no-label returns…which scammers LOVE, because it offers immediate refunds. So a new Artificial Intelligence tool called “Return Vision” will flag suspicious returns by analyzing patterns — early or frequent return requests, linked email addresses and past suspicious activity that could evade human detection. So, scammers, no matter how-quick-you-click, AI is watching.

When U.S. senators show up here, you know that CES isn’t just a gadget expo. 

Broadband access is the new oxygen, and Artificial Intelligence is quietly creeping into the background of almost everything we do. Washington now sees consumer technology as a policy issue, impacting jobs, national security, and the USA economy. So lawmakers and high-ranking government officials come to CES to get face‑to‑face with companies building the tools they may soon be regulating; and to talk about new rules for how AI is used in phones, cars, and workplaces. 

Tech companies want a say in those rules — so this is where the negotiations happen. Most CES coverage you see features shiny new gadgets, but the real action here is the growing partnership — and sometimes tension — between Big Tech and Big Government. 

Help yourself to my 60-second CES reports.

They’re updated daily, for air all this week. Simply download from HollandCooke.com. No charge, no paperwork, no spot.

Holland Cooke (HollandCooke.com) is a consultant working the intersection of broadcasting and the Internet. Follow HC on Twitter @HollandCooke and connect on LinkedIn

Industry Views

CES2026: Potholes to Pizza Ovens

By TALKERS | by TALKERS

By Holland Cooke
Consultant

imgCutting edge technology is on display — and on wheels — this week here in Las Vegas.  

Your car could join The Pothole Patrol

General Motors is developing technology that collects data from navigation systems, cameras, accelerometers and all your car’s other sensors to spot roads that need repair.

And automakers are trying to keep cars themselves from roughing-up roads. Massive batteries can make an EV sedan weigh as much as a heavy-duty pickup truck. Cadillac’s electric Escalade weighs 3000 pounds more than its gas-tank version. Engineers are working on solid-state batteries that will be smaller, lighter, faster-charging and longer-range. 

And here’s a U-turn: Volkswagen is bringing-back…buttons! According to surveys, drivers don’t want to use touchscreens to turn-up the radio or turn-on the defroster. And studies show that scrolling can impair reaction time more than alcohol.

Artificial Intelligence stampede!

AI from AT&T will spare you from spam calls and save you from phone fraud. I’ve already set my iPhone to send calls from anyone not in my Contacts straight to voicemail, and that has spared me lots of interruptions. And we know not to say “yes” to callers who could be recording you, and use that as permission to make an unwanted purchase. This new system will interact with callers. Yes, your robot can talk-to — and reject — other robots…disconnecting spammers, or providing real-time transcriptions you can interrupt if you want to take the call. 

“Future-Ready” is a CES session about “Shaping the Workforce in the AI Era.” And we’re hearing bullish predictions about “future-proofing the next-gen workforce.” Chipmaker Intel is here forecasting breakthroughs for what it calls “efficient factories.” Radio is already, shall-we-say, dabbling, in these so-called efficiencies. And Hollywood is on-its-heels. Soon, your favorite actor could be an algorithm, as cinematic AI is approaching what some here are calling “its Citizen Kane moment.”

AI is being shoehorned into almost everything. Ooni’s Volt 2 is an all-electric indoor pizza oven. 850 degrees Fahrenheit, perfect pie in 90 seconds.

Help yourself to my 60-second CES reports

They’re updated daily, for air all this week. Simply download from HollandCooke.com. No charge, no paperwork, no spot.

Holland Cooke (HollandCooke.com) is a consultant working the intersection of broadcasting and the Internet. Follow HC on Twitter @HollandCooke and connect on LinkedIn

Industry Views

Monday Memo: CES2026, Radio Can Relate

By TALKERS | by TALKERS

By Holland Cooke
Consultant

imgHello from Las Vegas, where I am both eager and anxious for CES2026. 

I am eager to witness what’s new, and to report each day this week here in TALKERS, and on radio stations across the USA and around the world. Help yourself to 60-second reports, updated daily, for air all this week. Simply download from HollandCooke.com. No charge, no paperwork, no spot.

And I am eager to witness the continuing evolution of this event, and its parent the Consumer Technology Association — formerly the Consumer Electronics Association — which does NOT want us calling this “the Consumer Electronics Show.” At the first one, in 1967, audio cassettes were disrupting 8-track tapes. And decade-after-decade, gadget-after-gadget, this organization and this show has represented an industry that makes products that come in boxes. Audio, video, computers, smartphones…stuff.

Back to the future: Artificial Intelligence doesn’t come in a box. And much – possibly most – of what’s unveiled this week here is AI-driven. For years before AI popped, this show, and this nimble association, has been pivoting, away from things to experiences. Sure, there are still monster TVs and flying cars at CES, and there have been for 10 years. But last year’s keynote by Delta Airlines’ CEO was a star-studded event at The Sphere, a dazzling display of how they’re reimagining your travel experience. Experiences, not things.

Like flight, radio is also 100+ years old. So I am also anxious, as our industry struggles to evolve. Radio was the first consumer electronic gadget. And, for most of a century we cornered the market on making audio. Now everyone does. Much of what I write each week here in TALKERS is about optimizing the listener’s and advertiser’s experience. Radio’s roots run deep. At CES I’m looking for clues as to how we can grow new branches. More here tomorrow.

Holland Cooke (HollandCooke.com) is a consultant working the intersection of broadcasting and the Internet. Follow HC on Twitter @HollandCooke and connect on LinkedIn

Industry Views

Monday Memo: AI Headlines, Local Dollars

By TALKERS | by TALKERS

By Holland Cooke
Consultant

imgAt the very first CES in 1967, audio cassettes were disrupting 8-track tapes. Back to the future: Artificial Intelligence now threatens to disrupt almost everything.

Each January, this event – which we-who-cover-it are under strict instructions to no longer call “the Consumer Electronics Show” – attracts national news coverage for a week. “Shark Tank” will be holding auditions there. Expect to read, see, and hear lots about Artificial Intelligence and how all sorts of technology is changing our everyday lives. I will be there, covering with daily reports here in TALKERS… and on your station.

Again this year, help yourself to daily locally sponsorable 60-second reports, FREE, for air Monday through Friday January 5-9. I will post the-night-before, in time for next-day morning drive. Simply download from HollandCooke.com. There’s no national spot, so you can sell a local sponsorship. Pitch to local appliance retailers, home security installers, HVAC, computer repair shops, vision & hearing aid centers.

Holland Cooke (HollandCooke.com) is a consultant working the intersection of broadcasting and the Internet. Follow HC on Twitter @HollandCooke and connect on LinkedIn

Advice

Monday Memo: NAB, Long Time No See

By Editor | by Editor

By Holland Cooke
Consultant

 

LAS VEGAS — As we did for CES here in January, we were asked to submit vaccination details to an app to earn a QR entry code. Once inside, there are still some masks, and – after three years – lots of hugs. The National Association of Broadcasters wanted to mash-up what had been separate autumn Radio Shows and perennial April NAB Shows this past October…until the Omicron kibosh.

(more…)

Advice

CES2022: 5G, 4 Wheels, 3 Days

By Editor | by Editor

By Holland Cooke
Consultant

 

LAS VEGAS — Security guys are walking COVID-sniffing dogs around CES venues. Just to get sniffed, we had to enter vaccination dates – and vaccine lot numbers – into that Clear security app you see used at airports. Upon arrival here, we’re presented with self-test kits.

Other big international conventions are watching this bellwether. The World Economic Forum in Switzerland was recently postponed as Omicron numbers mushroom.

(more…)

Front Page News Industry News

Monday, January 3, 2022

By Editor | by Editor

Monday Memo: CES, Carefully. Like most conventions a year ago, CES2021 settled for virtual. But this week, it’s game-on in Las Vegas. And there – vax’d, boosted, tested, masked, and toting the jug-handle-size bottle of hand sanitizer – is Holland Cooke. Read more here.

 

Pending Business: A New Year’s Lesson. Radio sales pro Steve Lapa says a holiday chat with a former associate recalled a memorable case of a radio seller who transitioned from newspapers and the switch was not smooth sailing at first. But persistence and management support saved the day. Read more here.

Ratings Takeaways from Nielsen’s December PPM Survey. Last week, Nielsen Audio released December 2021 ratings data for all 48 PPM markets. Today, TALKERS magazine managing editor Mike Kinosian presents his Ratings Takeaways from those markets for the period that covered November 11 to December 8. Audacy’s all-news WINS-AM was the top spoken-word station in New York, adding two-tenths for a 3.8 share (weekly, 6+ AQH share) good for the #8 rank. In Los Angeles, although it shed four-tenths, iHeartMedia’s news/talk KFI posted a 3.1 share and rose to the #7 rank. Audacy’s all-news WBBM-AM/WCFS-FM, Chicago fell out of first place to the #2 rank though it remained steady with a 5.7 share, while Nexstar Media’s crosstown news/talk WGN-AM was flat with a 3.7 share but rose to the #8 rank. Cox Media Group’s news/talk WSB-AM/WSBB-FM, Atlanta lost 2.7 shares, finishing with a 6.6 share and falling from #1 to #4. In Washington, Cumulus Media’s news/talk WMAL-FM added two-tenths for a 3.7 share and inched up to the #11 rank while Hubbard Radio’s all-news WTOP-FM dipped nine-tenths for a 6.8 share good for the #4 rank. Even though Bonneville’s news/talk KIRO-FM, Seattle added one-tenth, its 6.6 share was only good enough for the #2 rank. The news/talk battle in Salt Lake City flipped as iHeartMedia’s news/talk KNRS-AM/FM remained ranked #2 after slipping one-tenth to a 7.1 share while Bonneville’s crosstown KSL-AM/FM lost 1.5 shares for a 6.0 share finish causing it to fall from #1 to #5. The news/talk wars in Milwaukee showed some separation as iHeartMedia’s WISN-AM remained ranked #1,  posting its second consecutive 10.3 share while Good Karma Brands‘ crosstown WTMJ-AM fell five-tenths to a 7.1 share and finished ranked #4. You can see Mike Kinosian’s complete Ratings Takeaways from all 48 PPM markets here.

Salem’s WIND-AM, Chicago Adds to News and Traffic Operations. Changes in the news and traffic departments are taking place at Salem Media Group’s Chicago news/talk WIND “AM 560 The Answer.” Long time morning news anchor Mike Scott – who has anchored newscasts on the station between 5:00 am and 12:00 noon each weekday for the past 17 years – will join Salem as full-time news director and continue anchoring news and traffic. Scott had appeared on the station through an agreement between Salem, Total Traffic and Weather Network, and NBC News Radio. That agreement is not being renewed.  Scott says, “I’m incredibly gratified to be able to continue in my role on the air with AM 560 and Salem Media. We have some of the best listeners in all of Chicago radio and some of the best on-air talent. I look forward to providing the first look at the day’s news for our audience.” Scott will also assume anchoring duties for the Salem Podcast Network’s “Daybreak Insider Podcast,” which launched in September of 2021. Additionally, JoAnn Genette will join WIND as an afternoon news anchor through an agreement with Remote News Service. She will anchor weekday afternoon newscasts through 6:30 pm. Also, longtime Chicago traffic reporter Jill Urchak will begin handling afternoon traffic reports for the station. Urchak has spent close to 25 years as a traffic reporter in Chicago, including at WGN-AM, WBBM-AM, WSCR-AM, and WLUP-FM, as well as WBBM-TV. Salem regional VP and WIND general manager Jeff Reisman says, “News and traffic are cornerstone elements for our format and for our radio station. Keeping Mike Scott on our team while also adding JoAnn and Jill solidifies our commitment to serve our audience. We have a team of veteran broadcasters with experience and insight that our listeners can trust.”

Zederman Named Director of Content for ‘ESPN 1000’ in Chicago. At Chicago sports talk outlet WMVP-AM “ESPN 1000,” Good Karma Brands names Danny Zederman director of content. Zederman joins the leadership team as a 15-year veteran of “ESPN 1000.” Zederman has been serving as executive producer of the “Kap & J.Hood” show. He says, “I’m grateful to Good Karma Brands for the opportunity and am excited to work alongside ESPN 1000’s market manager Keith Williams, to lead and collaborate with our talented teammates and partners. My goal is to continue entertaining our fans, grow the ESPN Chicago brand on all platforms and add value to the community.” Williams says, “We’re excited to announce Danny Zederman as ESPN Chicago’s director of content.  Danny’s strategy and vision for our team in the future will allow us to grow to serve our partners, fans and teammates.”

Jimmy Failla Featured on FOX News’ New Year’s Celebration. Pictured above in Times Square prior to Friday’s New Year’s celebration is FOX News Radio host Jimmy Failla (right). With him is FOX News Radio manager of affiliate sales & marketing Tamara Karcev (left) and KTTH, Seattle talk host Jason Rantz (center). Failla was featured as one of the FOX personalities on the “All American New Year Live from Nashville” special that aired on New Year’s Eve.

TALKERS News Notes. Over the New Year’s holiday weekend, Ric Edelman debuted his new, nationally syndicated radio program, “The Truth About Your Future with Ric Edelman,” on 26 affiliates around the country. Edelman hosted AgeWave founder Dr. Ken Dychtwald on the program. Edelman says, “If you’re alive in 2030, you will likely live to age 100 or beyond. We need to make sure that your money lasts as long as you do, and that’s why I’m focusing on the topics that matter to investors today. The investments of the past 40 years won’t deliver the results you need in the future, so I’ll be sharing the ideas and strategies you need to achieve success in the 21st century.”…..The Independent Broadcasters Association’s board of directors elects officers for the 2022-2023 term. Ron Stone was re-elected for a second term as president and executive director of the IBA. Two of the other officers were also re-elected, Darrell Calton, chairman and assistant secretary and Allen Dick, VP and treasurer. Tony Renda was elected as secretary and assistant treasurer, replacing Mike Flood. Stone says, “I am pleased that the board has re-elected three of the founding officers for an additional term. I am very excited to have Tony Renda as one of our leaders in the next term. Tony has been instrumental in helping the IBA with many of the initiatives we took on in our first two years.  The IBA has succeeded in its first 18 months delivering many new ways for its members to save on operational costs, create new revenues, and benefit from all the professionals in the industry that are working with us. We have said from the beginning that a large independent membership provides scale and with scale we can deliver many great things for independent broadcasters.  I am looking forward to working with our management team to establish new goals for the IBA for 2022 and 2023.”

COVID-19, New Year’s Holiday, Twitter Boots MTG, January 6 Investigation, Colorado Wildfires, NASCAR ‘Let’s Go Brandon’ Issue, Betty White Dies, Antonio Brown Incident Among Top News/Talk Stories Over the Weekend. The exploding rate of COVID-19 cases in the U.S., the Omicron variant, and vaccine mandates; the New Year’s holiday, 2021 retrospectives, and predictions for 2022; Twitter permanently cancels account of Marjorie Taylor Greene; the investigation into the January 6 Capitol attack; the wildfires that devastated the Boulder, Colorado area; criticism over NASCAR for “reviewing” Brandon Brown’s crypto sponsorship and the “Let’s Go, Brandon” slogan; entertainment icon Betty White dies at 99; and Antonio Brown’s bizarre exit from the Tampa Bay Buccaneers in the middle of Sunday’s game were some of the most-talked-about stories on news/talk radio over the weekend, according to ongoing research from TALKERS magazine.

Advice

Monday Memo: CES, Carefully

By Editor | by Editor

By Holland Cooke
Consultant

 

BLOCK ISLAND, RI — Like most conventions a year ago, CES2021 settled for virtual. And just days before its October show here, NAB canceled, vowing to try again in April. But this week — even as the Omicron variant is scotching events and has states and cities reinstating relaxed pandemic protocols – we’re in Sin City, vax’d, boosted, tested, masked and toting the jug-handle-size hand sanitizer.

(more…)