Industry News

News/Talk Pro Kent Sterling Joins WGCL, Bloomington

News/talk and sports radio pro Kent Sterling joins Sarkes-Tarzian, Inc’s WGCL-AM/W245DP, Bloomington, Indiana as program director and host of the 7:00 am to 9:00 am “Sterling in the Morning” program. In announcing Sterling’s joining the station, the company says, “Kent Sterling spent six years majoring in journalism and minoring in fun at Indiana University where he met his wife, made lifelong friends, and learned about basketball from Bob Knight. He has spent his career in media hiring great talent and becoming a respected host himself. Dan Dakich, Michael Grady, and Matt Taylor are among those Kent hired into radio.  He led ‘The Fan’ in Indianapolis (WFNI-AM) and ‘101 ESPN in St. Louis (WXOS-FM) to dominant positions in sports radio and helped head WIBC-FM [Indianapolis] to four Marconi Award wins for radio excellence and another national Crystal Award for public service. Kent’s proudest professional accomplishment is founding the WIBC Radiothon to Benefit The Salvation Army, which has raised over $3,000,000 to help Hoosiers in need. It continues to generate money and awareness for the organization as it helps Hoosiers in need.”

Industry News

Crossover Media Group Adds “Justice Matters” to Podcast Roster

Audio content producer and advertising representative Crossover Media Group announces the addition of “Justice Matters with Glenn Kirschner” to its rapidly expanding podcast roster. Kirschner is an American attorney, a former U.S. Army JAG, former career prosecutor at the U.S. Department of Justice, and an NBC News/MSNBC legal analyst. In this podcast, he addresses matters related to politics, the law, government ethics, and the criminal judicial system. The podcast is published each Tuesday, Thursday, and Saturday. Crossover Media Group managing member Sue Freund says, “Glenn has earned an admirable reputation as one of America’s most respected legal and political analysts. He’s an ideal fit with our wide and diverse lineup of talk hosts appealing to listeners across demographics.” Crossover says this new podcast “joins a wide array of shows produced and/or represented by Crossover Media Group spanning the spectrum of political talk, analysis and opinion. The Crossover Media Group lineup also includes dozens of other popular podcasts and personalities in the genres of news, sports, true-crime, history, business, science, lifestyle, entertainment and pop culture – a content portfolio which recently expanded with the addition of ‘The Official Yellowstone Podcast.’”

Industry News

Yesterday’s (1/23) Top News/Talk Media Stories

The ongoing special counsel investigation into the government documents in the possession of President Joe Biden; the two mass shootings in Northern California that have claimed the lives of 18 people; the battle between the Biden administration and House Republicans over raising the United States’ debt ceiling; today’s court hearing of arguments over whether to publicly release the grand jury report on allegations former President Donald Trump and his allies tried to overturn the 2020 Georgia election results; the debate in Europe over supplying Ukraine with tanks to fight Russia; the precarious state of Republican Congressman George Santos’ political career as questions about campaign funding are raised; and the NFL’s Divisional playoffs were some of the most-talked-about stories in news/talk media yesterday, according to ongoing research from TALKERS magazine.

Industry Views

How to Justify Your Ad Rates

By Steve Lapa
Lapcom Communications Corp
President

Why did the chicken cross the road?  To go to the bank!

Have you been to the supermarket lately? The dairy section where eggs are typically available is looking more and more empty. I shop at the biggest supermarket chain in Florida where a dozen and half eggs cost $8.70, or $5.70 a dozen.

The price of a dozen large eggs has gone up from around $2 to nearly $5. So where are all those rich chickens? Some families are raising their own chickens to beat the high cost of eggs. Others are looking for alternatives to the traditional supply chain, like buying eggs directly from the farm. Talk about adopting the farm-to-table concept! Why haven’t we all adopted an alternative to that simple protein packed egg? Later for the nutrition questions and suggestions, for now let’s learn the basic lessons in this game of chicken or the expensive egg.

1)         Classic supply and demand. Welcome, Captain Obvious. Demand stays constant, supply goes down, prices go up. What’s in your pricing formula?

2)         We are creatures of habit. Unless you have an allergy or other medical prohibition, chances are you’ve been eating eggs as a source of protein since childhood. Most will pay more to stay with the same tried-and-true rather research an alternative. How are you motivating your prospects to move away from habitual buying to trying your station/concept today?

3)         What happens when supply improves? Once accustomed to paying more, we may never see that $2 dozen again. Let’s face it, most radio stations never sell out 100% of their inventory. So how do you keep that value proposition high year-round through various economic cycles.

4)         One year in the making. The price of those now expensive eggs increased 60% in a year. Do you have a mid-term or long-term strategy or are you still stuck on making the month?

5)         The rationale. Our skyrocketing price of eggs is being reported as the result of an avian flu. Almost anyone can understand that cause and effect equation. How about your sales strategy? Is yours that easy to understand?

Maybe this “eggcersize” seems a bit of a stretch. But consider this simple reality. The price of almost everything has increased, yet my radio friends still struggle with price management. It’s the same for almost every audio-based medium. Let’s not chicken out of the innovative pricing approaches we need during this challenging economy.

Steve Lapa is the president of Lapcom Communications Corp. based in Palm Beach Gardens, FL. Lapcom is a media sales, marketing, and development consultancy. Contact Steve Lapa via email at: Steve@Lapcomventures.com

Industry News

The Weekend’s Top News/Talk Media Stories

The discovery of more classified documents at President Joe Biden’s home in Wilmington, Delaware; 10 people are slain by a lone gunman at a Lunar New Year party in Monterey Park, California; the battle in congress to raise the U.S.’s debt ceiling; Biden is expected to name Jeff Zients his new chief of staff after Ron Klain exits the post; immigration and security at the U.S.-Mexico border; the international debate over arming Ukraine in its defense against Russia; and the NFL playoffs were some of the most-talked-about stories in news/talk media over the weekend, according to ongoing research from TALKERS magazine.

Industry News

RTDNA to Present “How to Win a Murrow” Webinar

The RTDNA is presenting a webinar on Tuesday, January 24 from 2:00 pm to 3:00 pm ET that answers the question: “Besides doing excellent work, are there things you can do to improve your chances at winning an Edward R. Murrow award?” The webinar is titled “How to Win a Murrow: Tips & Tricks Webinar – All you need to know to win an Edward R. Murrow Award. ” It is being presented by RTDNA director of awards programs Kate McGarrity, the RTDNA Awards committee, and experienced Murrow judges and winners. The RTDNA says, “We will answer your questions about the entry process, judging criteria, and how to put your best foot forward with your entries. See what’s new and different for 2023. Learn the secrets of putting together a compelling entry, the most common mistakes to avoid, and judges’ pet peeves. Anyone involved in the entry process will gain valuable insights to get you set up for success this entry season.” You can find out more and register here.

Industry News

Richard E. Wiley to Receive BFoA’s Lifetime Achievement Award

Richard E. Wiley is a former chairman, commissioner, and general counsel of the Federal Communications Commission and one of the most prominent media and telecommunications lawyers. He will be honored with the 2023 Lifetime Achievement Award from the Broadcasters Foundation of America during the Golden Mike Award gala on Monday, March 6, at the Plaza Hotel in New York City. The Lifetime Achievement Award honors an individual who has made invaluable contributions to the television and radio industries. BFoA chairman  Scott Herman says, “Dick’s commitment to fight for our industry in Washington has given broadcasters the opportunity to grow their business. His strong belief in our industry has extended to his support of the mission of the Broadcasters Foundation to help those in our business who need it most. We are honored to present him with the Lifetime Achievement Award.” Wiley comments, “I am honored to receive this Lifetime Achievement Award from the Broadcasters Foundation. Since arriving at the FCC more than 50 years ago and co-founding our DC law firm almost 40 years ago, it’s been a privilege to work with broadcasters on landmark innovations including the development of high-definition TV. I’m proud to be a part of this great industry’s evolution, and to support the Foundation’s mission of providing a critical safety net for members of the broadcast profession.” The annual Golden Mike Award gala is a major fundraiser for the Broadcasters Foundation, the only charity devoted exclusively to helping broadcasters in acute need. For information, or to reserve a seat or table at the Golden Mike Award gala and fundraiser, please contact the Broadcasters Foundation at 212-373-8250 or info@thebfoa.org.

Industry News

Joe Madison to Receive Harriman Award from Red Cross

SiriusXM talk host Joe Madison will receive the Harriman Award for Distinguished Volunteer Service from the American Red Cross at the organization’s Leadership Awards Luncheon taking place in Washington, D.C. on Wednesday, April 26, 2023. The Harriman Award for Distinguished Volunteer Service was established in 1973 by E. Roland and Gladys Harriman and is the highest recognition for volunteer service in the American Red Cross. It was designed to promote superior performance among all volunteers and demonstration of extraordinary accomplishments.

Industry News

Top News/Talk Stories for Week of January 16 – 20, 2023

The investigation into President Joe Biden’s possession of government documents by a special counsel was the most-talked-about story in news/talk media this week, landing atop the Talkers TenTM. At #2 this week was the U.S. debt ceiling and the politics surrounding raising the limit to avoid default, followed by state of the U.S. economy under the Biden administration tied with Microsoft’s announcement of the layoff of 10,000 workers and Google’s laying off of 12,000 workers at #3. The Talkers TenTM is a weekly chart of the top stories and people discussed in news/talk media during the week and is the result of ongoing research from TALKERS magazine. It is published every Friday at Talkers.com. You can see this week’s complete chart here.

Industry News

WSJS, Winston-Salem Dealing with Effects of Tower Vandalism

According to a report from WXII-TV, Winston-Salem, Truth Broadcasting Corporation’s news/talk/sports WSJS-AM, Winston-Salem is off the air today (1/19) as it works to repair damage to three of its towers that’s taken place over the past five weeks. Truth Broadcasting owner Michael Carbone tells WXII-TV that when the first tower was damaged, they thought bad weather was the culprit. But, after the second tower was affected, they realized that it was intentional and done by someone who knew what they were doing. The report states that after the second tower was damaged “Truth Broadcasting then hired security, and then the morning after security left the third tower was damaged. Police say someone used a tool to cut through parts of the towers anchoring them to the ground. ‘The person who did this had a real good idea of what they were doing,’ Carbone said. ‘Because they picked the point that was the safest to do what they were going to do.’” Police continue to investigate but so far, they have not made any arrests. Carbone says they are working on another location for the WSJS transmitter and hope to return to the air in a few days.

Industry News

Triton Digital Ranks “Crime Junkie” Top U.S. Podcast for December

Triton Digital’s ranking of the top 100 U.S. podcasts from participating networks for the period of December 2022 based on weekly average downloads is published and audiochuck’s “Crime Junkie” is again #1. At #2 again this month is NPR’s “NPR News Now,” followed by NPR’s “Up First” at #3, Wondery’s “Morbid” at #4, NBCUniversal News Group’s “Dateline NBC” at #5 and Cumulus Podcast Network’s “The Ben Shapiro Show” at #6. Podcasts from radio-related companies making the top 20 for the period include: Cumulus Podcast Network’s “The Dan Bongino Show” at #9 and Salem Podcast Network’s “The Charlie Kirk Show” at #17. You can see the complete ranker of the top 100 podcasts here.

Industry News

FOX News Wraps 2022 as Tops in Multiplatform Views and Minutes

According to data from Comscore, FOX News Digital closed out 2022 as the top-performing news brand with multiplatform views and minutes. For the year, FOX News Digital secured more than 18 billion multiplatform views, over 34 billion multiplatform minutes and averaged 82.7 million monthly multiplatform unique visitors. FOX News states that it was also “the most engaged news brand on social media throughout 2022, according to Emplifi, reaching over 445 million social media interactions. FOX News Digital drove 179.7 million Facebook interactions, 49.6 million Twitter interactions and 215.9 million Instagram interactions. On YouTube, FOX News delivered its best year ever, driving over 3.4 billion views, finishing first in the news competitive set.” While FOX News Digital topped rival CNN.com in the multiplatform minutes and multiplatform views category, CNN.com was the leader in multiplatform unique visitors – the digital equivalent of cume – with 124.9 million compared to NYTimes.com’s 89 million and FOX News Digital’s 82.7 million.

Industry News

Veritonic Expands Sales and Product Teams

Audio research and analytics platform Veritonic announces that it welcomes Lindsay Beach, Kate Judge, and Casey Hartigan to the company as sales directors, and Madeline Ngo as head of product. Lindsay Beach joins Veritonic from iHeartMedia where she was VP of connections. Kate Judge was most recently with audio creative company SpokenLayer, and Casey Hartigan was most recently senior director of strategic partnerships at Nativo. Madeline Ngo joins Veritonic from Career.io/Talent Inc where she was director of product management/head of product. Veritonic founder and CEO Scott Simonelli comments, “At Veritonic, we remain committed to providing brands, agencies, and platforms with the technology and data they need to harness the tremendous power of audio, and that starts from within. Our employees are the heart and soul of our company and the value that we provide. We look forward to the contributions that Lindsay, Kate, Casey, and Madeline will bring to the utility and advancement of our platform moving forward.”

Industry News

Yesterday’s (1/18) Hottest News/Talk Media Stories

The U.S. debt ceiling is reached today and the political battle over raising it; the special counsel investigation into President Joe Biden’s possession of government documents; the Supreme Court allows New York’s Concealed Carry Improvement Act to stand; the Biden administration’s softening on providing Ukraine with weapons needed to attack Russian positions in Crimea; the World Economic Forum taking place in Davos, Switzerland; Microsoft announces plans to lay off 10,000 workers; and the weeks of deadly storms that have battered and flooded California were some of the most-talked-about stories in news/talk media yesterday, according to ongoing research from TALKERS magazine.

Industry News

Ryan Edwards Moves to PM Drive at KOA, Denver

Radio personality Ryan Edwards moves from his role as co-host of KOA, Denver’s evening “Broncos Country Tonight” program with Benjamin Allbright to afternoon drive as part of “The KOA Sports Zoo” alongside hosts Dave Logan and Alfred Williams. Edwards began his radio career at Bonneville’s crosstown sports talk KKFN “104.3 The Fan” before joining iHeartMedia Denver and co-hosting “First & Ten at 10” on KDFD-AM “Orange & Blue 760.” Edwards says, “I am thrilled to join radio and football legends Dave Logan and Alfred Williams on ‘The KOA Sports Zoo.’ I look forward to bringing a fans’ perspective to the Denver Broncos and all things Denver sports.”

Industry News

Randi P’Pool Joins MIW Board of Directors

Mentoring and Inspiring Women in Radio, Inc. (MIW), announces that it is elevating Randi P’Pool to its board of directors. P’Pool previously served three years as a volunteer on the MIW PR committee. She takes over for longtime board member and former national spokeswoman, Denyse Mesnik, who rises to the MIW advisory council. MIW board president Ruth Presslaff says, “We are so lucky to have someone of Randi’s caliber join our board. Randi has worked diligently on the PR committee and has earned this board seat. Knowing Randi, I suspect we’ll get a lot done and have a whole lot of fun doing it! That said, I will miss working side-by-side with my dear friend and now advisory council member Denyse Mesnik. She has given immeasurably to this organization and can’t be thanked enough.”

Industry News

2023 Gracies Deadline Extended to January 23

The Alliance for Women in Media Foundation (AWMF) announces that the deadline to submit entries for the 48th Annual Gracie Awards is being extended through January 26, 2023 (11:59 pm ET). The regular deadline, with no additional fee, is January 19, 2023 (11:59 pm ET). The Gracie Awards, presented by AWMF, celebrate programming and individual achievement by, for and about women in television, radio/audio and digital media.  Submissions from all facets of media are encouraged. A full list of the categories can be found here. AWMF president Becky Brooks says, “As our largest fundraiser of the year, the Gracie Awards empower the Alliance for Women in Media Foundation to deliver on its promise of advancing all women in media by strengthening their connection, education and recognition in our industry.” The Gracie Awards Gala will be May 23 at the Four Seasons Beverly Wilshire hotel and the Gracie Awards Luncheon will be held on June 20 at the Cipriani 42nd Street, New York.

Industry News

Yesterday’s (1/17) Hottest News/Talk Media Stories

The cache of government documents in the possession of President Joe Biden and special counsel Robert Hur’s investigation into the matter; the federal debt limit will be reached on tomorrow and Treasury Secretary Janet Yellen cautions “extraordinary measures” will be needed to pay the nation’s bills if congress doesn’t act; the House GOP prepares to begin impeachment proceedings against Homeland Security Secretary Alejandro Mayorkas for failing to secure the U.S.-Mexico border; the military assistance the U.S. is providing to Ukraine as Russia continues its attacks on the country; the World Economic Forum taking place in Davos, Switzerland; Elon Musk’s fraud trial for 2018 tweets about taking Tesla private; China’s population decline and its slowed economic growth; and the aftermath of the storms that have been battering California for the past month were some of the most-talked-about stories on news/talk media yesterday, according to ongoing research from TALKERS magazine.

Industry News

Kevin McCullough to Debut “That Kevin Show”

WNYM-AM, New York evening host Kevin McCullough re-brands his Saturday evening “Radio Night LIVE” program as “THAT KEVIN SHOW.” McCullough says the new show is airing on Salem Media Group’s WNYM “AM 970 The Answer” and is available via Salem Radio Network, Salem News Channel, GCN, BizTV, BizTalkRadio, CRN Digital, and USA Radio. McCullough says, “Through much of the fall of 2022, we did a significant deep dive into not just how much content we were making every week but how it could be more impactful, and after lots of creative brainstorming, hard work and a significant investment in resources and time, the Saturday night program will show just the beginning of the efforts and results… I am also intensely grateful for Jerry Crowley, Phil Boyce, and Cary Pahigian, for challenging me consistently to continue to improve, grow, and reach!”

Industry News

Yesterday’s (1/16) Hottest News/Talk Media Stories

The discovery of government documents in the possession of President Joe Biden and special counsel Robert Hur’s investigation into the matter; the federal debt limit will be reached on Thursday and Treasury Secretary Janet Yellen cautions “extraordinary measures” will be needed to pay the nation’s bills; the celebration of the Martin Luther King Jr. holiday; Russia’s most recent attacks on the Ukraine city of Dnipro that’s claimed the lives of at least 40 civilians; and the ninth atmospheric river in three weeks brings more winter storms to the already deluged state of California were some of the most-talked-about stories in news/talk media yesterday, according to ongoing research from TALKERS magazine.

Industry News

The Weekend’s Hottest News/Talk Media Stories

Still more government documents are found in the possession of President Joe Biden as special counsel Robert Hur investigates the matter; the federal debt limit will be reached on Thursday and Treasury Secretary Janet Yellen cautions “extraordinary measures” will be needed to pay the nation’s bills; Israeli Prime Minister Benjamin Netanyahu’s government is the subject of protests in Israel; the intensifying Russian missile offensive in Ukraine; the investigation into Idaho murders suspect Bryan Kohberger; Brazil’s Supreme Court announces it will investigate former President Jair Bolsonaro for a possible connection to the recent riots; Monday’s Martin Luther King Jr. Day holiday; the intense rain storms soaking California; and the NFL’s Wild Card Weekend games were some of the most-talked-about stories on news/talk radio over the January 14-15 weekend, according to ongoing research from TALKERS magazine.

Industry News

Changes at WEEI, Boston

Audacy brings Boston sports radio personality Adam Jones aboard to co-host the afternoon drive program on WEEI-FM. The new show is called “Jones & Mego” featuring Jones, Meghan Ottolini, and Christian Arcand and debuts on January 30. Jones was most recently evening host at Beasley Media Group’s crosstown WBZ-FM “98.5 The Sports Hub.” Audacy Boston SVP and market manager Mike Thomas says, “This is the third run for Adam and I working together. He’s talented, opinionated, informed and funny. Miss a day and miss a lot. Afternoons on WEEI will be can’t-miss entertainment.” At the same time, Thomas announces that Ken Laird is being promoted from operations manager for the station to brand manager. He says, “Ken has stepped up and really proven himself as a leader this past year, and I’m very happy to elevate him in this new role. I know the best is yet to come.” Laird comments, “Working at WEEI, an iconic and influential brand, has been an honor dating back to my start here in 2002. To take on a brand manager role some 20 years later is both incredibly humbling and exciting. I can’t thank Mark Hannon and Mike Thomas enough for the guidance and opportunity they’ve given me. The sports radio ratings share in Boston is proof that the nation’s most passionate fans live here, and I’m ready for the challenge to work with this great staff to deliver the daily entertainment those fans crave.”